Hootsuite vs Loomly: Which Tool Is Right for You in 2025?

에 의해서 | 마지막 업데이트 Sep 21, 2025

우승자
hootsuite
4.5
  • Publish & Schedule
  • 소셜 미디어 해석학
  • AI Content Creation
  • Engagement Tools
  • Social Advertising
  • 무료 체험 가능
  • Paid Plans from $99/month
준우승
loomly
3.0
  • 소셜 미디어 Scheduler
  • Seamless Collaboration
  • 콘텐츠 보안
  • Content Creation
  • Organize Campaigns
  • 무료 체험 가능
  • Contact For Pricing
Hootsuite-vs-loomly

Selecting the right 소셜 미디어 management tool is tough.

Two popular options are Hootsuite and Loomly.

Both help you schedule posts and manage social media, but which is best for you in 2025?

This post will breaks down the key differences between Hootsuite vs Loomly, looking at features, pricing, and ease of use so that you can 만들다 the right choice.

개요

To help you make the best decision, we’ve spent weeks testing both Hootsuite and Loomly. Here’s what we found.

Hootsuite and Loomly are both popular social media management platforms, but they have different strengths.

Hootsuite is a feature-rich platform for managing all aspects of your social presence. Loomly focuses on creating great content and making teamwork easy.

후트스위트-CTA
4.55점 만점에

Want an affordable way to manage all your social media in one place? Start your free 30-day Hootsuite trial!

가격: 30 days free trial available. Paid plan Starts at $99/month

주요 특징:

  • Wide range of integrations
  • Bulk scheduling capabilities
  • Simple content creation tools
룸리-CTA
35점 만점에

Join 10,000+ brands who rely on Loomly for social media management. Experience the difference today.

가격: It has a free trial. Contact them for exact pricing.

주요 특징:

  • Content calendar
  • Post ideas
  • 해석학

What is Hootsuite?

Ever feel like you’re juggling too many social media accounts? That’s where Hootsuite comes in.

It’s a platform that helps you manage everything in one place. Think of it as your social media command center.

You can schedule posts, track your performance, and engage with your audience, all from a single dashboard. Pretty handy, right?

또한 우리가 가장 좋아하는 것을 탐색하세요 Hootsuite 대안

후트스위트 홈페이지

우리의 견해

후트스위트-CTA

소셜미디어의혼란을관리하고워크플로우를간소화하세요. Hootsuite를살펴보고소셜미디어관리를어떻게간소화하는지알아보세요.

주요 이점

  • 스트림을 통해 체계적으로 관리하세요: 실시간으로 여러 소셜 피드, 해시태그, 키워드를 모니터링합니다.
  • 메시지를 놓치지 마세요: 통합된 받은 편지함에서 모든 소셜 대화를 관리하세요.
  • 영향력을 확대하세요: 플랫폼 내에서 가장 성과가 좋은 게시물을 직접 홍보하세요.
  • 원활하게 협업하세요: 팀 전체에서 작업을 할당하고, 콘텐츠를 승인하고, 권한을 관리하세요.
  • 전체적인 그림을 파악하세요: 9 лучших альтернатив Kling, которые стоит попробовать в 2025 году!

가격

Hootsuite는 기본적인 필요에 맞춰 제한된 무료 플랜을 제공합니다.

  • 전문가(월 $99): 무제한 게시물 일정 예약, 게시하기 가장 좋은 시간 추천, 경쟁력 있는 벤치마킹 도구.
  • 팀(월 $249): 20개의 소셜 계정을 가진 3명의 사용자를 대상으로 합니다.
  • 엔터프라이즈 사용자 정의: 5명의 사용자와 50개의 소셜 계정으로 시작하세요.
후트스위트 가격

장점

  • Обзор Copper CRM: углубленный анализ в 2025 году?
  • 쉽게 게시할 수 있습니다.
  • Great for team collaboration.
  • 신뢰할 수 있고 잘 정립됨.
  • 고객 지원.

단점

  • 비용이 많이 들 수 있습니다.
  • 분석은 기본적인 것일 수 있습니다.
  • 콘텐츠 큐레이션 기능이 제한적입니다.

What is Loomly?

Want to create amazing social media content? Loomly can help!

It’s a platform that guides you through the process, from 브레인스토밍 ideas to publishing your posts.

Loomly is all about making content creation easier and more collaborative. Think of it as your social media creative studio.

또한 우리가 가장 좋아하는 것을 탐색하세요 Loomly alternatives

룸리 홈페이지

우리의 견해

룸리-CTA

Loomly로 소셜 미디어 전략을 강화하세요. 10,000개 이상의 브랜드가 Loomly의 간소화된 일정 관리와 통찰력 있는 분석을 활용하여 온라인 존재감을 최적화합니다.

주요 이점

  • 콘텐츠 아이디어와 제작에 도움이 됩니다.
  • 계획을 위한 명확한 달력 보기.
  • 팀 협업 기능이 강력합니다.
  • 게시물 미리보기 옵션이 도움이 됩니다.

가격

  • 기동기: 소셜 미디어 계정은 12개, 사용자는 3개, 캘린더는 무제한입니다.
  • 그 너머에: 소셜 미디어 계정은 60개, 사용자는 무제한, 캘린더는 무제한입니다.
엉성한 가격 책정

장점

  • 사용하기 정말 쉽습니다.
  • 저렴한가격계획.
  • 협업에 좋습니다.
  • 도움이 되는 게시물 아이디어.
  • 통찰력 있는 분석을 제공합니다.

단점

  • 사회적 경청이 제한적임.
  • 통합이 적습니다.
  • 내장된 광고 도구가 없습니다.

기능 비교

This comparison provides a quick review of Hootsuite and Loomly, evaluating their capabilities to meet diverse social media marketing needs.

We examine which best social media tool suits your social media team and strategy.

1. Social Listening and Monitoring

  • Hootsuite: Offers mighty social listening tools and social media monitoring capabilities. Users can set up streams to track brand mentions, industry keywords, and competitive analysis across various social media platforms, providing valuable insights. It is one of the best social listening tools available.
  • Loomly: Provides basic social media monitoring, primarily focusing on tracking mentions and interactions related to the connected social media accounts in its engagement dashboard. The social media monitoring loomly offers is not as in-depth as Hootsuite’s dedicated streams feature.

2. Social Media Analytics and Reporting

  • Hootsuite: Excels in social media analytics, offering advanced analytics with customizable reports. Users can integrate advanced tools like google analytics to gain deep, actionable insights into campaign performance across various social media platforms.
  • Loomly: Provides advanced analytics to track social media posts performance and campaign success. While its 보고 is comprehensive and offers actionable insights, it is generally considered less granular than Hootsuite’s in-depth reporting and competitive analysis features.
hootsuite-social-media

3. Content Creation and Inspiration

  • Hootsuite: Primarily a publishing and monitoring tool, Hootsuite now integrates AI content generation and a hashtag 발전기. However, its content focus is on efficiency and scheduling rather than creative inspiration.
  • Loomly: Shines in content creation, offering daily post ideas based on trends and events, as well as support for rss feeds for inspiration. It provides a robust content library and tools like a hashtag generator to help the social media team develop better social media posts.

4. Post Scheduling and Previews

  • Hootsuite: A long-standing leader in social media scheduling, it supports scheduling across various social media platforms. The platform’s interface utilizes Streams, which can be overwhelming but provide a centralized view of different social network feeds.
  • Loomly: Offers a visually clean calendar for social media scheduling, focusing on simplicity and post previews. It provides post previews for each social media platform, allowing the social media team to fine-tune social media posts before publishing.

5. Collaboration and Workflows

  • Hootsuite: Offers strong collaboration tools suitable for a social media team, including post assignment and in-platform communication. Its team features scale well for enterprise-level social media strategy execution.
  • Loomly: Highly praised for its streamlined collaboration tools, especially its approval workflows. Loomly’s content-centric approach makes the approval workflows intuitive and efficient for agencies and teams working with clients.

6. User Experience and Complexity

  • Hootsuite: Hootsuite is a feature-rich social media platform that can have a deep steeper learning curve due to its extensive functionalities and dashboard streams. It is often preferred by seasoned social media managers who need every advanced tool.
  • Loomly: Favored for its ease of use and clean interface. It is the best social media tool for teams prioritizing simplicity and a smooth content planning experience, ideal for quick onboarding and educating users.
Loomly-use

7. Engagement Tools

  • Hootsuite: Features comprehensive engagement tools, including a powerful unified 받은 편지함 for monitoring and responding to comments and messages across social network channels. Its Streams feature is highly effective for rapid social media monitoring.
  • Loomly: Provides a dedicated “Interactions” tab for engagement, allowing users to manage audience messages and comments. While effective, it is less of a focus than Hootsuite’s streams-based engagement tools.

8. Platform Scalability and Accounts

  • Hootsuite: Designed for scalability, Hootsuite’s basic paid plans start with managing ten social accounts, with pricing increasing based on the each number of users and accounts, catering well to large-scale social media marketing needs.
  • Loomly: Offers more affordable tiered pricing, often providing more features for a lower cost at the small team level. The pricing is transparent and scales the number of social accounts and users across its plans.

9. Content Library and Media Management

  • Hootsuite: Includes a media library and integrates with popular file storage and design tools, supporting a multi-faceted social media strategy.
  • Loomly: Features a highly organized content library where users can store, organize, and edit all their visual assets. Its integration with photo libraries and editing tools aids in creating optimized social media posts.

What to Look for in Social Media Tools?

  • 귀하의 예산: Both Hootsuite and Loomly offer a range of pricing plans, so consider your budget and how many social accounts you need to manage.
  • Your content needs: If you prioritize content creation and collaboration, Loomly might be a better fit. If you need advanced scheduling and analytics, Hootsuite is a strong contender.
  • Your team size: Consider how many team members will be using the platform and whether you need advanced collaboration features.
  • 귀하의 기술적 능력: Hootsuite can have a steeper learning curve due to its extensive features. Loomly is generally more user-friendly.
  • Your specific needs: Think about your social media marketing goals and what features are most important to you. Do you need advanced social listening? Detailed analytics? A robust content calendar?
  • 고객 지원: Check out the support options offered by each platform. Do they offer live chat, email support, or a knowledge base?
  • 사용 편의성: How intuitive is the platform’s interface? Can you easily find the features you need?
  • 통합: Do you need the platform to integrate with other tools you use, like 캔바 or Slack?

Ultimately, the best way to choose the right tool is to try both Hootsuite and Loomly.

Both platforms offer free trials, so you can always test them out and see which one best fits your workflow and needs.

최종 판결

So, which social media management platform comes out on top? For us, it’s Hootsuite. We love how easy it is to use.

The focus on content creation and teamwork makes it a winner. Plus, it’s more affordable than Loomly.

But the best tool for you depends on your needs. If you need a powerful platform with tons of features and in-depth analytics, Hootsuite is a good choice.

We’ve used both platforms extensively. We know how important it is to find the right tool.

We hope this guide helps you do just that! No matter which platform you choose, remember that consistency is key to social media success.

Plan your content, engage with your audience, and track your results to improve your best strategy over the time. Good luck to all you social media managers out there!

Don’t forget to have fun while you’re at it! After all, social media should be enjoyable.

And remember, the best platform is the one that helps you achieve your specific goals.

More of Hootsuite

  • Hootsuite vs Sprout Social: It’s standout feature is its robust project management and in-depth analytics for large teams.
  • Hootsuite vs Metricool: It’s standout feature is its focus on a more user-friendly interface and team collaboration.
  • Hootsuite vs SocialPilot: It’s standout feature is its comprehensive scheduling and valuable features for multi-location brands and agencies.
  • Hootsuite vs Sendible: It’s standout feature is its agency-focused design with custom dashboards and white-label reporting.
  • Hootsuite vs Content Studio: It’s standout feature is its powerful content discovery and curation tools for creators.
  • Hootsuite vs Heropost: It’s standout feature is its AI writing assistant and ability to create branded short links.
  • Hootsuite vs Agorapulse: It’s standout feature is its unified social inbox and transparent, user-friendly approach to customer support.
  • Hootsuite vs Zoho Social: It’s standout feature is its SmartQ predictions for optimal scheduling and a highly user-friendly interface.
  • Hootsuite vs Buffer: It’s standout feature is its simplicity and ease of use, making it ideal for small businesses.
  • Hootsuite vs Sprinklr: It’s standout feature is its advanced social listening and deeper customer engagement capabilities for enterprises.
  • Hootsuite vs Later: It’s standout feature is its visual-first approach, especially for Instagram, with its visual planner and Linkin.bio.
  • Hootsuite vs Loomly: It’s standout feature is its daily post inspiration and a streamlined, collaborative content approval workflow.
  • Hootsuite vs Blaze: It’s standout feature is its AI-first approach, specializing in creating high-quality AI images and content.
  • Hootsuite vs Planable: It’s standout feature is its focus on intuitive collaboration and an in-depth, visual content planning process.

More of Loomly

자주 묻는 질문

초보자에게는 어떤 플랫폼이 더 좋을까요?

Loomly is generally easier to learn and use thanks to its intuitive interface & streamlined features. Hootsuite offers more advanced functionality, which can be overwhelming for new users.

Can I schedule Instagram posts with both tools?

Yes, both Hootsuite and Loomly allow you to schedule Instagram posts. However, due to Instagram’s API limitations, direct publishing may not be available for all account types. You may need to use mobile notifications or other workarounds for certain kinds of posts.

Which platform offers better social listening?

Hootsuite has more robust social listening capabilities. Its streams feature allows you to track brand mentions, industry keywords, and competitor activity in real time. Loomly’s social listening is more basic, focusing primarily on brand monitoring.

Do these platforms offer analytics?

Yes, both platforms provide analytics to track your social media performance. Hootsuite offers more in-depth reporting, while Loomly focuses on key metrics and overall trends.

Can I manage multiple social media accounts with these tools?

Absolutely! Both Hootsuite and Loomly allow you to manage multiple social media accounts from only single dashboard. The number of accounts you can manage varies depending on your chosen pricing plan.

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