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Hootsuite vs Loomly: Which Tool Is Right for You in 2026?

bởi | Last updated Jun 1, 2026

Người thắng
hootsuite
4.1
  • Phân tích mạng xã hội nâng cao
  • Công cụ lắng nghe mạng xã hội
  • Chú thích AI Nhà văn
  • Lên lịch hàng loạt 350 bài đăng
  • Hơn 100 ứng dụng tích hợp
  • Dùng thử miễn phí 30 ngày
  • Các gói dịch vụ từ 99 đô la/tháng
Chạy lên
mờ ảo
4.0
  • Thiết kế thân thiện với người dùng
  • Post Previews & Mockups
  • Quy trình phê duyệt nhiều cấp
  • Ý tưởng bài viết & Mẹo tối ưu hóa
  • Dùng thử miễn phí 15 ngày, không cần thẻ.
  • Giá khởi điểm rẻ hơn
  • Các gói dịch vụ từ 26 đô la/tháng

⚡ Quick Verdict:

  • Chạy: Hootsuite starts at $99/month. Loomly starts at $26/month for the Base plan.
  • Phù hợp nhất cho: Hootsuite suits large, data-driven teams. Loomly fits small teams that want simple content planning.
  • Điểm khác biệt chính: Hootsuite offers social listening and deep analytics. Loomly does not provide social listening at all.
  • Our pick: Hootsuite for most established businesses. Its analytics and 100+ integrations cover wider social media marketing needs.
Hootsuite vs Loomly Comparison

Hootsuite and Loomly both promise to simplify your social media management.

But these two social media tools chase very different users.

Hootsuite is a versatile social media management platform built for large teams.

Loomly is known for a user-friendly design that small teams love.

One leans on social listening tools and deep analytics.

The other leans on post previews and clean approval workflows.

Toàn cảnh

This Hootsuite vs Loomly comparison covers pricing, key features, and ease of use.

We also break down who each social media management tool works best for.

There is no single best social media tool for everyone.

One offers in depth analytics. The other keeps things simple.

Our sources include published specs, documentation, and G2 reviews.

Our writers also spent hands-on time with each platform.

By the end, you will know which fits your social media strategy.

Hootsuite là gì?

Hootsuite is a social media management platform for scheduling and analytics.

It lets you curate, schedule, and analyze content across multiple social networks.

You manage all your social media accounts from a single dashboard.

It is one of the earliest social media scheduling tools, launched in 2008.

Today it serves over 16 million users across more than 170 countries.

Watch how the platform works in practice below.

Hootsuite

⭐ 4.1/5 | 💰 From $99/month

A versatile social media management platform for large teams. It pairs deep social media analytics with social listening tools. Best for established businesses that need detailed analytics.

Bảng giá Hootsuite

Here is what Hootsuite costs in 2026. Let’s break it down.

Kế hoạchGiáTốt nhất cho
Standard (Professional)99 đô la/tháng1 user, up to 10 social accounts
Advanced (Team)249 đô la/tháng3 users managing 20 social accounts
Bộ doanh nghiệpGiá tùy chỉnhLarge social media team needs

Pricing verified June 2026.

giá Hootsuite

Dùng thử miễn phí: Yes. Hootsuite provides a 30-day free trial, but it requires credit card information to access.

Đảm bảo hoàn tiền: Refund terms vary by plan. Check the current billing terms before you subscribe.

📌 Ghi chú: The Professional plan covers 1 user and 10 social accounts. Hootsuite retired its free plan in March 2023, which once allowed 2 accounts and 5 scheduled posts.

⚠️ Cảnh báo: The Professional plan costs $149/month if billed monthly. That is 50% higher than the annual billing rate.

Những lợi ích chính của Hootsuite

Here is what makes Hootsuite worth considering:

  • Single Dashboard Control: Manage and schedule posts from one place. You can track social media engagement and monitor many social media accounts together.
  • Phân tích nâng cao: Hootsuite’s analytics include customizable reports and competitive benchmarking. These detailed analytics suit established businesses.
  • Lắng nghe mạng xã hội: Built-in social listening tools track brand mentions and sentiment. This is one of the best social listening tools for monitoring your digital footprint.
  • Lập lịch hàng loạt: Schedule up to 350 posts at once. This bulk scheduling helps a busy social media team save time on multiple posts.
  • Công cụ nội dung AI: An AI caption writer speeds up content creation and content generation for various platforms.
  • Broad Integrations: Hootsuite integrates with over 100 apps. This wide support covers many social media marketing needs and your full content strategy.
  • Công cụ bổ sung: A built-in hashtag máy phát điện, RSS feeds for content curation, and a Google Analytics link round out the toolkit.
những lợi ích hàng đầu của Hootsuite

What Our Team Noticed

Our writer signed up for Hootsuite and used it for everyday scheduling and reporting. Here is what stood out from that hands-on time:

Kinh nghiệm cá nhân với Hootsuite

Ưu điểm và nhược điểm của Hootsuite

✅ Ưu điểm
  • Phân tích mạng xã hội nâng cao với báo cáo tùy chỉnh.
  • Social listening tools track brand mentions and sentiment
  • Bulk scheduling handles up to 350 posts at once
  • Over 100 app integrations and broad social network support
❌ Nhược điểm
  • Interface can feel cluttered and overwhelming for new users
  • Higher entry cost at $99/month for one user
  • Support can take a while, with templated answers for complex issues



Loomly là gì?

Loomly is a social media management tool built for small teams.

It is known for a user-friendly design that makes content planning easy.

Cái đơn giản hóa scheduling process lets you set up posts for different platforms.

It provides a collaborative workspace for content approval and team collaboration.

Loomly was founded in 2016 and stays smaller than Hootsuite.

See the platform in action in this short overview.

Loomly

⭐ 4.0/5 | 💰 From $26/month

A user-friendly tool for small-to-mid-sized teams. It focuses on content creation, ideation, and collaborative workflows. Best for teams that want simple social media scheduling.

Giá cả của Loomly

Here is what Loomly costs in 2026. The pricing structure stays simple.

Kế hoạchGiáTốt nhất cho
Căn cứ26 đô la/tháng2 users managing 10 social accounts
Tiêu chuẩn85 đô la/tháng6 users managing up to 20 social accounts
Phần thưởng369 đô la/thángUp to 30 users managing 50 social accounts

Pricing verified June 2026.

giá cả sắp xảy ra

Dùng thử miễn phí: Yes. Loomly offers a 15-day free trial without requiring credit card information.

Đảm bảo hoàn tiền: Refund terms depend on the plan and billing cycle. Review the current terms before you commit.

📌 Ghi chú: The Base plan covers two users and ten social accounts. Higher tiers add more seats, more accounts, and advanced features.

⚠️ Cảnh báo: Loomly does not provide social listening capabilities. If social media monitoring matters, this gap is worth noting.

Những lợi ích chính của Loomly

Here is what makes Loomly worth considering:

  • Thiết kế thân thiện với người dùng: The intuitive interface makes content scheduling easy. New users navigate it faster than Hootsuite.
  • Post Previews and Mockups: Loomly shows exactly how your social media posts will look. This helps you catch errors before they publish.
  • Quy trình phê duyệt: Multi-level approval workflows simplify client sign-off. Small teams use this for clean collaboration.
  • Ý tưởng bài viết: Loomly provides post ideas and optimization tips based on trending topics. These actionable insights guide your content strategy.
  • Giá cả phải chăng: The Base plan starts at $26/month. That budget-friendly price suits doanh nghiệp nhỏ.
  • Hỗ trợ hữu ích: The support team is responsive. According to G2 reviews, Loomly ranks first for quality of support.
Loomly

What Our Team Noticed

Our writer set up Loomly and tested its planning and approval flow. Here is what stood out from that hands-on time:

Loomly

Ưu điểm và nhược điểm của Loomly

✅ Ưu điểm
  • User-friendly design that small teams pick up fast
  • Post previews and mockups show exactly how posts will look
  • Multi-level approval workflows for client sign-off
  • Affordable Base plan at $26/month with a 15-day free trial
❌ Nhược điểm
  • No social listening or social media monitoring features
  • Analytics are less advanced than Hootsuite’s reports
  • No posting support for Threads and fewer integrations



So sánh tính năng

Ready to dive into a detailed look at Hootsuite vs Loomly?

We will explore the key features that separate these two social media tools. This helps you match each platform to your social media marketing needs.

Tính năngHootsuiteLoomly
Giá khởi điểm99 đô la/tháng26 đô la/tháng
Dùng thử miễn phí✅ 30 days (card required)✅ 15 days (no card)
Lắng nghe mạng xã hội
Phân tích nâng cao
Bulk Scheduling (350 posts)
AI Caption Writer
Post Ideas & Tips
Post Previews & Mockups
Hỗ trợ chủ đề
Tích hợp ứng dụng100+Giới hạn
Tốt nhất choLarge data-driven teamsSmall content-focused teams

1. Lập kế hoạch và lên lịch sau sự kiện

Hootsuite: Hootsuite lets you manage and schedule posts across many social media accounts from one dashboard. Bulk scheduling handles up to 350 posts at once. That speed helps a busy social media team schedule posts in batches.

Người lập kế hoạch truyền thông xã hội

Loomly: Loomly offers a simplified scheduling process for different platforms. The calendar view makes content scheduling clear for small teams. It does not offer bulk scheduling, so large batches take longer.

Lập kế hoạch và lên lịch đăng bài trên mạng xã hội loomly

2. Bảng điều khiển và không gian làm việc mạng xã hội

Hootsuite: The Hootsuite dashboard packs many features for large teams. You monitor various social media accounts and track engagement in one view. That depth can feel cluttered for new users with simpler needs.

Loomly: Loomly provides a collaborative workspace with a clean layout. The user friendly design keeps content planning and visual storytelling easy. Small teams find the workspace simple to learn.

Bảng điều khiển và không gian làm việc mạng xã hội loomly

3. Sáng tạo nội dung

Hootsuite: Hootsuite offers an AI caption writer to speed up content generation. Unlike Loomly, it can draft captions for Instagram posts and LinkedIn posts in seconds. It also supports real-time content curation across various social media platforms. These tools help large teams keep a steady content library.

Sáng tạo AI của Hootsuite

Loomly: Loomly provides post ideas and optimization tips based on trending topics. Post templates speed up how you draft post content, allowing users to publish faster. This guidance supports your content strategy and content creation.

Tạo nội dung truyền thông xã hội loomly

4. Quy trình cộng tác và phê duyệt

Hootsuite: Hootsuite includes collaboration tools for larger organizations. Teams assign roles and review content together. The setup fits established businesses with many contributors.

Loomly: Loomly excels with multi-level approval workflows and mockups. The mockups show exactly how posts will look before publishing. This makes client approvals smooth for small teams.

Quy trình cộng tác và phê duyệt của Loomly

5. Social Media Analytics & Reports

Hootsuite: Hootsuite’s analytics are more advanced and customizable. You get customizable reports, competitive benchmarking, and many dữ liệu points. These valuable insights suit data-driven social media managers.

Phân tích Hootsuite

Loomly: Loomly covers basic social media monitoring and reporting. The reports are simpler and easier to read. For deep social media analytics, it trails Hootsuite.

Phân tích và báo cáo truyền thông xã hội của loomly

⚠️ Cảnh báo: If you need white label reports or competitive analysis, Hootsuite is the stronger pick. Loomly’s analytics do not match that depth.

6. Lắng nghe và giám sát mạng xã hội

Hootsuite: Hootsuite shines in 24/7 monitoring and social listening. The social listening tools track brand mentions and sentiment analysis. This social media monitoring helps large brands protect their reputation.

Công cụ lắng nghe mạng xã hội Hootsuite

Loomly: Loomly does not provide social listening at all. People searching for “social media monitoring loomly” often find that the feature simply is not there. Teams that need brand mention tracking must look elsewhere.

7. Engagement & Community Management

Hootsuite: Hootsuite offers engagement tools that pull comments and messages into one hộp thư đến. You reply across social media platforms without switching tabs. This keeps a large social media team organized.

Công cụ tương tác Hootsuite

Loomly: Loomly includes community management for replying to interactions. It covers the basics for small teams. The feature set is lighter than Hootsuite’s inbox.

Quản lý cộng đồng Loomly

8. Social Network & Platform Support

Hootsuite: Both tools support Instagram, Facebook, TikTok, X, YouTube, LinkedIn, Pinterest, and Google Business Profile. Hootsuite also supports posting on Threads. It integrates with over 100 apps for wider reach.

Loomly: Loomly supports the same major social networks for scheduling posts. Unlike Hootsuite, it does not support posting on Threads. It also has fewer integrations overall.

9. Hỗ trợ khách hàng

Hootsuite: Hootsuite provides 24/7 online support, an online community, and training. Premium accounts get a dedicated account representative. Live chat covers Professional and Team plans during việc kinh doanh giờ.

Loomly: Loomly offers an FAQ section, email support, and live chat on all plans. The support team focuses on educating users for a smoother experience. According to G2 reviews, Loomly ranks first for quality of support.

Quản lý chiến dịch loomly

10. Định giá & Chi phí

Let’s compare the pricing structure side by side.

Kế hoạchHootsuiteLoomly
Kế hoạch nhập cảnh99 đô la/tháng (1 người dùng, 10 tài khoản)$26/month (2 users, 10 accounts)
Kế hoạch giữa$249/month (3 users, 20 accounts)$85/month (6 users, 20 accounts)
Kế hoạch hàng đầuCustom (Enterprise Suite)$369/month (30 users, 50 accounts)
Dùng thử miễn phí30 ngày (cần thẻ)15 days (no card)

Hootsuite: Hootsuite has higher entry costs but offers a deeper feature set. The $99/month Professional plan covers one user and ten social accounts. It suits established businesses that need detailed analytics and social listening.

Loomly: Loomly’s Base plan starts at $26/month for two users. That budget-friendly pricing makes it a strong fit for small teams. You get more seats per dollar, though you give up social listening.



Các kịch bản khác nhau

Nếu bạn cần…ChọnTại sao
Ngân sách eo hẹpLoomlyStarts at $26/month
Công cụ lắng nghe mạng xã hộiHootsuiteLoomly has none
Deep social media analyticsHootsuiteBáo cáo có thể tùy chỉnh
Simple content planningLoomlyUser-friendly design
Client approval workflowsLoomlyMockups and sign-off
Lên lịch hàng loạtHootsuiteUp to 350 posts

💰 Ngân sách của bạn

Loomly’s pricing starts at $26/month, while Hootsuite starts at $99/month. For a small team watching costs, Loomly delivers more seats per dollar.

🔌 Bộ công nghệ của bạn

Hootsuite integrates with over 100 apps. If you rely on many tools, that wide support fits your social media management better than Loomly.

📝 Chiến lược nội dung của bạn

Loomly suggests post ideas and optimization tips from trending topics. If you want help planning content, that guidance is a clear edge.

🎓 Trình độ kinh nghiệm của bạn

Loomly’s user-friendly design suits beginners and small teams. Hootsuite’s packed dashboard rewards experienced social media managers who want depth.

🆓 Dùng thử và bản demo miễn phí

Loomly offers a 15-day free trial with no credit card. Hootsuite gives 30 days but asks for a card up front. Test both before you decide.

🛟 Các tùy chọn hỗ trợ

Loomly offers live chat on all plans and ranks first for support quality on G2. Hootsuite provides 24/7 support, but complex issues can take a while.



Hướng dẫn chuyển đổi

Bạn đã sử dụng một trong những công cụ này rồi? Dưới đây là những điều bạn cần biết nếu chuyển sang sử dụng công cụ khác.

🔄 Switching from Hootsuite to Loomly?

✅ Những lợi ích bạn sẽ nhận được:

  • A simpler, user-friendly design for content planning
  • Post previews and mockups before you publish
  • Lower starting price and more seats per plan

❌ Những gì bạn sẽ mất:

  • Social listening tools and brand monitoring
  • Advanced analytics and competitive benchmarking
  • Bulk scheduling and Threads posting

📋 Cách chuyển đổi:

  1. Xuất lịch nội dung và bài đăng đã lên lịch từ Hootsuite.
  2. Tạo tài khoản Loomly và kết nối các tài khoản mạng xã hội của bạn.
  3. Rebuild your calendar and set up approval workflows in Loomly
🔄 Switching from Loomly to Hootsuite?

✅ Những lợi ích bạn sẽ nhận được:

  • Social listening and social media monitoring
  • Advanced analytics with customizable reports
  • Bulk scheduling and over 100 integrations

❌ Những gì bạn sẽ mất:

  • The simpler, user-friendly interface
  • Post ideas and optimization tips
  • A lower monthly price for small teams

📋 Cách chuyển đổi:

  1. Export your scheduled posts and assets from Loomly
  2. Create a Hootsuite account and add your social accounts
  3. Import your content and set up analytics and streams



What Our Review Didn’t Cover

This comparison focused on small teams and established businesses. We did not test custom Enterprise Suite features or bulk licensing for very large social media teams. Our observations are based on the June 2026 versions, so features may have changed since then. If you run an agency with 30+ clients, your priorities may differ from what we covered here.



Phán quyết cuối cùng

LoạiNgười thắng
💰 Giá cảLoomly
🚀 Các tính năng chínhHootsuite
📊 Phân tích & Báo cáoHootsuite
👂 Lắng nghe mạng xã hộiHootsuite
👶 Dễ sử dụngLoomly
🔌 Tích hợpHootsuite
🛟 Hỗ trợ chất lượngLoomly
🏆 Người chiến thắng chung cuộcHootsuite

🏆 NGƯỜI CHIẾN THẮNG: HOOTSUITE

Hootsuite wins 4 out of 7 categories.

Phù hợp nhất cho: Large data-driven teams, social listening, detailed analytics

Hootsuite and Loomly are two very different products. Hootsuite is built for large, data-driven enterprises that need deep analytics and social media monitoring. Loomly is a user-friendly tool for small teams that value content creation and clean approval workflows.

Loomly is excellent for budget-conscious teams that want a simple content planning workflow. Its post previews, mockups, and helpful support make it a fantastic choice for client work.

However, if you need social listening, detailed analytics, and over 100 integrations, Hootsuite is the better choice for most established businesses and their social media marketing needs.



So sánh thêm về Hootsuite

Dưới đây là cách Hootsuite so sánh với các đối thủ cạnh tranh khác:

So sánh Hootsuite và Buffer

Hootsuite thắng điểm ở các khía cạnh: Deeper social media analytics, built-in social listening, broader social network support

Buffer thắng nhờ: Lower starting price, lighter learning curve, cleaner publishing flow

Hootsuite so với Sprout Social

Hootsuite thắng điểm ở các khía cạnh: More affordable entry tier, larger user base, wider integration count

Sprout Social thắng nhờ: Polished reporting, smoother inbox, stronger customer experience tools

Hootsuite so với Agorapulse

Hootsuite thắng điểm ở các khía cạnh: Larger integration library, deeper enterprise analytics, longer track record since 2008

Agorapulse thắng nhờ: Friendlier pricing, simpler inbox, better-rated support response times

Hootsuite so với Sprinklr

Hootsuite thắng điểm ở các khía cạnh: Easier setup, lower cost for mid-size teams, faster onboarding

Sprinklr thắng nhờ: Heavier enterprise feature set, broader customer-care modules, larger-scale deployments



So sánh thêm về Loomly

Here is how Loomly stacks up against other competitors:

Loomly so với Buffer

Loomly thắng nhờ: Post mockups and previews, multi-level approval workflows, built-in post ideas

Buffer thắng nhờ: Lower entry price, very fast publishing, simpler single-user setup

Loomly vs Later

Loomly thắng nhờ: Stronger approval workflows, broader platform scheduling, richer content ideas

Những chiến thắng tiếp theo vào: Visual Instagram-first planning, link-in-bio tools, drag-and-drop media grid

Loomly so với Sendible

Loomly thắng nhờ: Cleaner interface, easier onboarding for small teams, post optimization tips

Gửi được thắng nhờ: Stronger agency reporting, more client management tools, deeper integrations

Loomly so với Zoho Social

Loomly thắng nhờ: Better post previews, friendlier approval flow, clearer content calendar

Zoho Social thắng thế ở các điểm sau: Tight Zoho CRM links, lower per-brand pricing, built-in lead tracking



Câu hỏi thường gặp

Hootsuite có tốt hơn Loomly không?

It depends on your needs. Hootsuite is better for deep analytics and social listening. Loomly is better for small teams that want simple, affordable content planning.

Loomly có tác dụng gì?

Loomly is good for small teams that want easy content planning. Its user-friendly design, post mockups, and approval workflows fit client work and collaborative scheduling.

Hootsuite phù hợp nhất với những mục đích nào?

Hootsuite is best for large, data-driven enterprises. It shines at social listening, detailed analytics, bulk scheduling, and managing many social accounts from one dashboard.

Loomly có tốt bằng Hootsuite không?

Loomly matches Hootsuite on ease of use and support. It falls behind on social listening, advanced analytics, and integrations, which Hootsuite handles much better.

Hootsuite có những nhược điểm gì?

The interface can feel cluttered for new users. Pricing starts higher at $99/month. Support sometimes takes a while, and answers can feel templated for complex issues.



Fahim Joharder, Người sáng lập

Fahim Joharder, Người sáng lập

Đã thử nghiệm hơn 900 công cụ AI. Hơn 250.000 độc giả mỗi tháng.

🤝 Về hợp tác:

📩 fahim@fahimai.com hoặc Đặt lịch gọi

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