

⚡ 간단 평가:
- 가격: Folk starts at $17.5/member/month. Thryv starts at $244/month in our pricing data.
- 다음과 같은 경우에 가장 적합합니다: Folk suits small teams doing contact management and outreach. Thryv suits local service businesses that need booking, invoices and listings.
- 주요 차이점: Folk is a focused CRM. Thryv bundles CRM features with a website builder, payments and reputation tools.
- 저희가 선택한 제품: Folk, rated 4.0 against Thryv at 2.6, because it costs far less and is incredibly easy to learn.

These two products both call themselves customer relationship management software.
They are built for very different people.
Folk is a light CRM for people who want real relationships, not data entry.
Thryv is an all-in-one platform for small businesses that book jobs and send invoices.
The price gap between them is the first thing you will notice.
개요
This Folk vs Thryv comparison covers pricing, crm features, ease of use and support.
We reviewed documentation, pricing pages and user reviews for both tools.
저희 작가들은 각각의 제품을 직접 다루는 데에도 시간을 할애했습니다.
그러한 관찰 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
By the end you will know which tool fits your 사업.
Folk란 무엇인가요?
Folk is a customer relationship management app for people who hate heavy CRM software.
It helps you organize contacts, track deals and close winning deals.
The interface looks like a shared spreadsheet, so most people learn it in minutes.
Folk CRM is built for multiple use cases beyond sales.
Fundraising, events, hiring and partnerships all work inside the same tool.
That flexibility is why an agency or a solo founder can both use it.

Watch the walkthrough below to see how the contact views work.

🏆 Winner: Folk
A simple CRM for contact management and outreach. Sync Gmail, add contacts from LinkedIn, and set reminders in seconds.
민속 가격
Folk charges per member. Here are the pricing details.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 기준 | 회원당 월 17.5달러 | 개인 사용자 및 소규모 팀 |
| 프리미엄 | 회원당 월 35달러 | Teams that need email 오토메이션 |
| 관습 | 회원당 월 70달러 | 맞춤형 요구사항을 가진 대규모 팀 |
Pricing verified August 2026.

무료 체험: Yes. Folk offers a 14-day free trial so you can test it before you purchase.
환불 보장: Folk does not publish a refund window. The free trial is your safety net.
📌 메모: Pricing is per member, so a three-person team on Standard pays roughly $52.50 each month.
⚠️ Pricing conflict flagged: Some research sources list Folk at $20 and $40 per user per month. Our CSV pricing data shows $17.5, $35 and $70 per member. We report the CSV figures above. Check the Folk site for the current rate in your currency.
민속의 주요 이점
Folk를 주목할 만한 이유는 다음과 같습니다.
- Fast contact management: Groups let you sort contacts by project or campaign. You never drown in one giant list.
- 마법의 들판: This custom field type uses AI to fill in missing details on companies and people.
- 크롬 확장 프로그램: Add contacts from LinkedIn while you search for prospects. No copy and paste needed.
- Gmail and Outlook sync: Folk pulls in contacts and email history automatically. Your inbox becomes the source of truth.
- Mail merge outreach: Send personalised bulk email with shared templates. The whole team can create and reuse them.
- Self-serve signup: You can try every feature without a sales call. No demo booking required.

우리 팀이 발견한 점
우리의 작가 signed up for Folk and spent several days moving a live contact list into it. Here is what stood out from that hands-on time:

The short clip below shows the same workflow in the app.
민속 예술의 장점과 단점
✅ 장점
- Easy enough to learn without any CRM experience
- Works for multiple use cases, not just sales
- Chrome extension adds contacts straight from LinkedIn
- Magic Fields clean and enrich contact data automatically
- Costs far less per seat than most all-in-one platforms
❌ 단점
- No advanced reporting views for detailed analytics
- 회의나 전화 통화를 자동으로 추적하지 않습니다.
- Outreach functionality is mostly email, with few other channels
- Importing emails and contact data can be fiddly
Thryv란 무엇인가요?
Thryv is an all-in-one platform for small businesses that serve local customers.
Thryv Holdings, Inc. is a publicly traded SaaS company based in Dallas, Texas.
It began as a group of Yellow Pages companies and now sells software.
The company reported $1.3 billion in revenue over twelve months in June 2020.
Thryv supports more than 50,000 local businesses in the US, Canada and 호주.
It operates in 48 states and employs more than 2,400 employees.
The product splits into Thryv 사업 Center and Thryv Command Center.

The video below walks through the main dashboard.

Runner Up: Thryv
Thryv software bundles CRM, booking, invoices and a website builder. Built for service businesses that want to stay organized and get paid faster.
Thryv 가격
Thryv sells packages rather than simple seats. Here are the pricing details we hold on file.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 마케팅 센터 | 월 255달러 | Listings, reviews and campaigns |
| 킵 | 월 299달러 | Bundled sales and marketing package |
Pricing verified August 2026.

무료 체험: Thryv offers a free plan with limited features. Full packages are quoted by a sales rep.
환불 보장: None published. Ask about contract length before you sign anything.
📌 메모: Thryv packages carry a one time onboarding fee of $250. Budget for that on top of the monthly rate.
⚠️ Pricing conflict flagged: Our CSV pricing data lists the two packages above. Public sources quote an entry point near $20.00 per user per month plus a free plan. Quotes also change by location and bundle, so confirm your rate with Thryv before you pay.
Thryv의 주요 이점
Here is what a 소규모 사업 gets for that price:
- Online booking: Clients book appointments 24/7. Thryv reports a 61% rise in bookings for typical users.
- 향상된 지역 목록: Your business information syncs across 50+ listing sites, including Google and Yahoo.
- Command Center inbox: Email, SMS, social and web chat land in one unified inbox.
- 고객 포털: Client portal estimates, invoices and signed documents sit in one secure place.
- Loading... A payment processor built for service-based firms, so you get paid faster.
- 웹사이트 제작 도구: Create a professional website without hiring a developer. Mobile layouts are included.
- 시간 절약: Thryv says owners save an average of 20 hours per week on admin work.

우리 팀이 발견한 점
Our writer set up a Thryv account and worked through booking, invoicing and the listings tools. Here is what stood out:

Thryv의 장점과 단점
✅ 장점
- Replaces several tools with one platform
- 24/7 support included with paid packages
- Strong local listings and review management
- Payments, invoices and scheduling in one app
❌ 단점
- Costs many times more than a focused CRM
- Extra $250 onboarding fee before you start
- Pricing is quote-based, so comparing plans takes work
- Contract terms deserve a careful read
기능 비교
Both products carry the CRM label, but the feature lists barely overlap. We compared ten areas that decide most purchase decisions.
| 특징 | 사람들 | 쓰라이브 |
|---|---|---|
| 시작 가격 | 회원당 월 17.5달러 | 월 244달러 |
| 무료 플랜 | ❌ (14일 무료 체험) | ✅ (한정 수량) |
| Sales Pipeline Views | ✅ | ✅ |
| 크롬 확장 프로그램 | ✅ | ❌ |
| 이메일 자동화 | ✅ | ✅ |
| SMS Marketing Messages | ❌ | ✅ |
| 웹사이트 빌더 | ❌ | ✅ |
| Invoices and Payments | ❌ | ✅ |
| 고급 보고 | ❌ | ✅ |
| 가장 적합한 대상 | Contact management and outreach | 지역 서비스업체 |
1. 영업 파이프라인 및 거래 추적
사람들: The sales pipeline uses a visual Kanban board. You drag a deal between stages and the record updates 곧. It is enough structure to close winning deals without slowing you down.

쓰리브: Deal tracking sits inside a wider workflow that covers jobs and appointments. Campaign analytics let you measure which channels generate the most leads. The trade-off is more setup before the data means anything.

2. Contact Management and Lead Generation
사람들: Contact management is the core job here. You organize contacts into groups, so a fundraising list never mixes with a hiring list. Duplicate records for the same person get merged during import.

쓰리브: Market Builder focuses on generating new leads rather than tidy contact lists. It builds target audiences from your customer data. Existing customer interactions feed back into those audiences.
3. Company Records and Team Collaboration
사람들: Company management links every contact to the right organisation. Your team shares one view, so nobody keeps a private spreadsheet. Magic Fields fill in missing company details for you.

쓰리브: TeamChat keeps internal messages beside client records. Staff can respond to a customer and flag a colleague in the same place. That helps teams with field workers and front-desk staff.

4. Email Automation and Outreach
사람들: Email funnels handle personalised bulk sends through collaborative mail merge. Shared templates keep the whole team on message. Email automation here is deliberately simple, which is a limit for heavy sequences.

쓰리브: Trigger-based campaigns send email and SMS marketing messages after a booking or a missed appointment. The AI Response Tool drafts replies to reviews in seconds. Reach across channels is wider than Folk’s.
5. Social Selling and Social Media
사람들: Social selling means capturing people you meet on LinkedIn and keeping the thread warm. Folk stores the profile, the notes and your next step together. There is no post scheduling.

쓰리브: 소셜 미디어 management covers scheduling and publishing across accounts. You can plan posts around promotions and events. For a local shop, that saves juggling other tools.

6. Partnerships and Online Reputation
사람들: The partnership manager tracks introductions, investors and long-term relationships. You set reminders so a warm contact does not go cold. This is where Folk beats a plain sales tool.

쓰리브: Online reputation management collects reviews from across the web and prompts happy customers to leave more. You can respond from one screen. For a business that lives on local reviews, this matters more than pipeline design.
7. Browser Extension and Search Visibility
사람들: The Chrome extension lets you add contacts from LinkedIn in one click. It pulls the role, the company and the profile link. This is the feature our writer reached for most.

쓰리브: SEO services aim at getting your location found in local search. That work happens off-platform with Thryv’s team. It is a service line, not a feature you switch on yourself.
⚠️ 경고: Folk has no automatic logging of meetings or phone calls. If your team needs call activity captured without manual entry, neither the extension nor Magic Fields will fix that.
8. 보고 및 분석
사람들: Pipeline management gives you stage counts and simple filters. Folk lacks advanced reporting views, which limits it for anyone who needs deep analytics. Larger sales teams usually outgrow this quickly.

쓰리브: Website analytics show traffic, sources and conversions beside your campaign data. You can tie a booking back to the page that produced it. This is the clearest technology advantage Thryv holds.

9. Client Management, Invoices and Payments
사람들: Client management covers notes, next steps and shared context on every account. There is no billing at all. You will still need separate software to send invoices.

쓰리브: Billing and invoicing include digital document signing and ThryvPay checkout. Clients pay from the portal, which is how firms get paid faster. That ability alone justifies the platform for some owners.

10. 가격 및 비용
Here are both price lists side by side, straight from our data file.
| 층 | 사람들 | 쓰라이브 |
|---|---|---|
| 기입 | Standard: $17.5/member/month | 마케팅 센터: 월 244달러 |
| 중간 | Premium: $35/member/month | Keap: 월 299달러 |
| 맨 위 | Custom: $70/member/month | Quote only |
| Setup fee | 없음 | 250달러의 일회성 온보딩 수수료 |
사람들: A two-person team on Standard pays $35 a month in total. Even the Custom tier at $70 per member stays under most bundled platforms. You pay for contact management and nothing else.
쓰리브: The monthly rate replaces a website host, a booking app, an invoicing tool and a review service. Judge it against that combined bill, not against a CRM seat. If you only want a CRM, the maths does not work.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 빠듯한 예산 | 사람들 | Starts near 7% of Thryv’s rate |
| 간편한 연락처 관리 | 사람들 | 배우기가 엄청나게 쉽습니다 |
| Client booking and invoices | 쓰라이브 | Payments and portal built in |
| 지역 목록 및 리뷰 | 쓰라이브 | Syncs 50+ listing sites |
| LinkedIn 잠재고객 발굴 | 사람들 | Chrome extension adds contacts |
| Fundraising or events | 사람들 | Handles multiple use cases |
💰 예산
Folk is the cheaper entry by a wide margin. Thryv only makes sense if it replaces several paid services at once.
🔌 사용 중인 기술 스택
Folk plugs into Gmail, Outlook and your browser. Thryv wants to be the stack, which means moving your website and invoices across.
📝 Your Daily Workflow
If your day is email and introductions, Folk fits. If your day is appointments, quotes and payments, Thryv fits.
🎓 귀하의 경험 수준
Folk suits anyone who has never used a CRM before. Thryv has more moving parts and expects onboarding help.
🆓 무료 체험 및 데모
Folk gives you 14 days to explore on your own, with no sales rep in the way. Thryv offers a free plan and a guided demo.
🛟 지원 옵션
Thryv provides 24/7 support with paid packages and a human on the phone. Folk leans on documentation and email support.
전환 가이드
Already paying for one of them? Here is what changes if you move.
🔄 Switching from Folk to Thryv?
✅ 얻게 될 이점:
- Invoices, estimates and card payments in the same app
- 향상된 지역 목록 및 리뷰 관리
- Appointment booking and a website builder
❌ 잃게 될 것:
- 회원당 저렴한 가격
- Magic Fields and the LinkedIn Chrome extension
- The spreadsheet-style simplicity
📋 전환 방법:
- Export your groups and contacts from Folk as CSV
- Book a Thryv demo and confirm the quote and contract
- Import contacts during onboarding, then connect your calendar
🔄 Switching from Thryv to Folk?
✅ 얻게 될 이점:
- 훨씬 낮은 월 청구액
- A tool your team can learn in an afternoon
- Faster ways to add contacts and set reminders
❌ 잃게 될 것:
- Invoicing, payments and the client portal
- Listings sync, SEO services and review tools
- 연중무휴 24시간 전화 지원
📋 전환 방법:
- Export customers and companies from Thryv
- Start the Folk trial and connect Gmail to sync history
- Line up replacements for booking, invoices and your website
저희 리뷰에서 다루지 않은 내용
This comparison focused on solo users and small teams. We did not test Thryv’s SEO service results over months, and we did not measure email deliverability for either product. Multi-location franchises and regulated industries have needs we did not review. Pricing and contract terms change by market, so your quote may differ from the figures on this page.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 사람들 |
| 🚀 Contact Management | 사람들 |
| 👶 사용 편의성 | 사람들 |
| 📣 Marketing Reach | 쓰라이브 |
| 🧾 Invoices and Payments | 쓰라이브 |
| 📊 신고 | 쓰라이브 |
| 🔌 통합 | 사람들 |
| 🏆 종합 우승 | 사람들 |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories and holds a 4.0 rating against 2.6.
다음과 같은 경우에 가장 적합합니다: contact management, partnerships and fundraising, small teams that want real relationships
Folk and Thryv are not really rivals. Folk is a CRM that helps you build genuine connections and remember the next step. Thryv is a business operating system for a local shop or a service firm.
Thryv is a fair choice if you want booking, invoices, listings and a website in one place. That bundle is worth the money for a plumber or a salon owner. It is poor value if you only wanted somewhere to keep contacts.
For most readers comparing these two, Folk is the better buy. It costs a fraction of the price and does the CRM job well.
더 많은 사람들이 비교됩니다
Here is how Folk lines up against other tools in the same category:
민속 vs 파이프드라이브
Folk는 다음에서 승리합니다: gentler setup, per-member pricing that starts lower, use beyond sales such as events and hiring
Pipedrive는 다음 항목에서 승리했습니다: deeper deal forecasting, call logging, a longer list of native integrations
Folk는 다음에서 승리합니다: flat learning curve, no upsell path into expensive hubs, faster contact imports for a small list
HubSpot이 다음 분야에서 우위를 차지했습니다: a genuinely free starter tier, marketing automation depth, dashboards your board will accept
포크 vs 월요일 CRM
Folk는 다음에서 승리합니다: purpose-built contact views, email sync out of the box, less configuration before day one
월요일 CRM 주요 성과: custom automations, project boards beside the pipeline, permissions for bigger teams
Thryv 비교
Thryv competes with other all-in-one platforms rather than with light CRMs.
쓰라이브 vs 고하이레벨
Thryv가 승리한 항목: hands-on onboarding, listings and reputation coverage, 24/7 support for non-technical owners
GoHighLevel이 다음에서 승리했습니다: agency reselling and white labelling, funnel building, transparent published pricing
Thryv가 승리한 항목: local listings sync, website builder included, booking tools aimed at trades and clinics
Keap은 계속해서 승리합니다: sales automation logic, quote-to-invoice pipelines, a larger app marketplace
쓰라이브 vs 액티브캠페인
Thryv가 승리한 항목: payments and scheduling built in, review management, one bill for the whole operation
ActiveCampaign이 다음 분야에서 승리했습니다: email deliverability tooling, branching automation, cheaper entry for marketing-only needs
자주 묻는 질문
Folk CRM이란 무엇인가요?
Folk CRM is a light customer relationship management app. It keeps contacts, companies and deals in one shared view. Teams use it for sales, hiring, events and fundraising.
Folk는 좋은 CRM인가요?
Yes, for individuals and small teams that value simplicity. It is weaker for large sales teams because reporting is basic and calls are not logged automatically.
사람들은 얼마 정도 하나요?
Our pricing data shows Standard at $17.5 per member each month, Premium at $35 and Custom at $70. A 14-day trial lets you check before paying.
Thryv는 무엇에 사용되나요?
Thryv helps small businesses reach more customers, stay organized and get paid faster. It handles booking, invoices, listings, reviews and a website from one dashboard.
Thryv는 CRM인가요?
Yes, and more. Thryv includes customer relationship management alongside marketing, payments and scheduling. Buyers who only want contact records usually find it larger than they need.













