📊 테스트 결과:
- 🎯 티켓팅 시스템: Zendesk pulls support tickets from multiple channels into one agent workspace vs Thryv’s smaller Command Center inbox — 젠데스크가 승리했습니다
- ⚡ AI & 오토메이션: Zendesk AI resolves 80%+ of support requests automatically vs Thryv’s AI review responses — 젠데스크가 승리했습니다
- 🏪 소규모 사업체 도구: Thryv saves users 20 hrs/week and helps them stay organized vs Zendesk’s agent-focused setup — 쓰리브가 이겼습니다
- 🔌 통합: Zendesk marketplace offers 1,300+ pre-built apps and custom apps vs Thryv’s smaller list — 젠데스크가 승리했습니다
- 💰 가격: Thryv flat-rate $244/month vs Zendesk’s per-agent pricing from $55 — Zendesk wins for total cost on small teams
Are you stuck choosing between Zendesk and Thryv for your 사업?
Both tools promise to manage customer interactions and help you stay organized. But they’re built for very different businesses.
Zendesk is a world-class customer support software platform. Thryv software is an all-in-one tool for small business owners.
I tested both Zendesk vs Thryv in depth. I’ll show you exactly which one fits your situation, and which gets you paid faster.
개요
이 두 도구를 공정하게 비교하기 위해 Zendesk와 Thryv를 8가지 주요 범주에 걸쳐 테스트했습니다.
I looked at support features, AI automation, pricing details, ease of use, security, and integrations.
젠데스크는 8개 부문 중 6개 부문에서 수상했습니다. 제가 알아낸 내용을 알려드리겠습니다.
젠데스크란 무엇인가요?
Zendesk is a cloud-based customer service software platform. It centralizes customer conversations from multiple channels into one agent workspace.
The company started in San Francisco in 2007. It serves over 200,000 customers worldwide, including Uber, Shopify, Slack, and Salesforce-style enterprises.
Today the company is led by CEO Tom Eggemeier. Zendesk Suite is built exclusively for the customer experience.
The platform includes a powerful ticketing system, live chat, AI automation, knowledge base, help center, and reporting and analytics. Zendesk offers multilingual support across multiple languages.
🏆 우승: 젠데스크
Zendesk is the #1 customer service platform per Forbes (2023). Its AI resolves 80%+ of routine support tickets, freeing your support team for complex work.
젠데스크 가격
Here are Zendesk’s pricing details for 2026. Each plan is priced per agent per month and billed annually.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 스위트 팀 | 에이전트당 월 55달러 | 소규모 지원팀이 시작합니다 |
| 스위트 확장 | 에이전트당 월 89달러 | Growing teams needing new features |
| 스위트 프로페셔널 | 에이전트당 월 115달러 | Large teams with custom workflows |
가격은 2026년 3월에 확정되었습니다.
무료 체험: Zendesk는 Suite Professional 플랜에 대해 14일 무료 체험을 제공합니다. 신용 카드 정보는 필요하지 않습니다.
환불 보장: Zendesk does not advertise a refund policy. Cancellations are handled case by case.
📌 메모: The Enterprise plan is priced at $115 per agent per month, and Zendesk lets you input the number of agents you have to receive an updated quote. The startup program offers qualifying businesses six free months. Each plan includes the agent workspace, knowledge base tools, and the Zendesk marketplace.
⚠️ 경고: Zendesk’s pricing scales by agent count. Costly 중단 시간 can hit if you don’t plan agent seats correctly. Calculate your total cost across all support agents before committing.
젠데스크의 주요 이점
Here’s why Zendesk stands out as a customer support software:
- Unified Agent Workspace: Zendesk gives support agents a 360-degree view of customer data, order history, and past customer conversations. Agents can respond from any browser without switching tabs.
- 인공지능 및 자동화: Zendesk’s AI resolves over 80% of routine inquiries automatically. Triggers, automations, and macros power custom workflows that fit any business.
- 1,300개 이상의 연동 기능: The Zendesk marketplace offers over 1,300 pre-built apps and custom apps. Connect with Slack, Salesforce, Sunshine Conversations, and other tools 곧.
- Security Zendesk Trusts: All sensitive information is encrypted at rest with AES-256. Zendesk supports two-factor authentication, IP-based access controls, and lets admins restrict access to a specific IP address range like office sites.
- Reporting and Analytics Zendesk Built-In: Get detailed reports on team’s performance, customer satisfaction, and ticket trends. Build custom dashboards to measure any metric.
- Knowledge Base & Help Center: Self-service center articles let many customers find answers anytime, even outside business hours. This reduces ticket volume on the support team.
- 확장성: Zendesk is built to absorb new teams, divisions, and global bases as your company grows. Agents can jump right in and use it from day one. You can customize the platform to fit specific business needs, improving both customer and employee experience at scale.
젠데스크 장점 및 단점
✅ 장점
- 포브스 선정 고객 서비스 부문 1위 (2023년)
- AI가 일반적인 지원 문의의 80% 이상을 자동으로 해결합니다.
- 1,300+ pre-built integrations cover almost any tech stack
- Scales from 5 support agents to 5,000+ without issues
- 프로페셔널 플랜 14일 무료 체험 (카드 정보 필요 없음)
❌ 단점
- 에이전트별 가격 책정은 팀 규모가 커질수록 비용 부담이 커집니다.
- 소규모 사업체를 위해 설계된 것이 아닙니다. CRM and billing
- 고급 기능은 초보 사용자에게 학습 곡선이 있습니다.
- 일정 관리, 청구서 발행, 결제 기능이 내장되어 있지 않습니다.
Thryv란 무엇인가요?
Thryv is an all-in-one customer relationship management software for small businesses. Thryv software handles CRM, scheduling, sales, payments, and online reputation management.
Thryv Holdings, Inc. is a publicly traded SaaS company headquartered in Dallas, Texas. It supports more than 50,000 local businesses across the U.S., Canada, and Australia.
Thryv began as a Yellow Pages conglomerate. In June 2020, the company reported $1.3 billion in revenue over a twelve-month period.
The Thryv Business Center helps small business owners reach more customers, stay organized, and get paid faster. Today the company employs more than 2,400 employees.
쓰라이브
Thryv is the go-to platform for small service businesses. It automates appointments, leads, invoices, and reviews from one intuitive 건축업자 — saving owners 20+ hours per week.
Thryv 가격
Here are Thryv’s pricing details for 2026. Pricing is per month for the full platform.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 마케팅 센터 | 월 244달러 | Local marketing for small business |
| 킵 | 월 299달러 | 첨단 자동화가 필요한 기업 |
가격은 2026년 3월에 확정되었습니다.
무료 체험: Thryv offers a free demo and a Free Plan with limited access. The free version lets you test the dashboard before paying.
환불 보장: Thryv requires a one time onboarding fee of $250. Read the contract carefully before proceeding.
📌 메모: Thryv pricing covers unlimited users for most plans, and basic add-on tiers can start as low as $20.00 per user per month. This makes it cost-effective compared to per-seat tools. Users describe Thryv’s implementation as smooth and straightforward. Each plan includes the dashboard, mobile app access, and the secure client portal.
⚠️ 경고: Thryv may require a contract commitment. Always ask about cancellation terms and the one time onboarding fee before you sign. Some users have reported difficulty canceling.
Thryv의 주요 이점
다음은 Thryv가 소규모 사업주에게 강력한 선택이 될 수 있는 이유입니다.
- 올인원 플랫폼: Thryv combines customer relationship management, scheduling, invoices, and marketing into one tool. You don’t need separate apps for each task.
- Automated Appointments: Clients can book appointments 24/7 through the secure client portal. Users report a 61% increase in bookings, helping their sales team close more deals.
- 향상된 지역 목록: Thryv automatically syncs business info across 50+ listing sites. Its AI Response Tool helps you respond to reviews in a few seconds.
- Built-In Payments & Estimates: ThryvPay lets you collect payments and send client portal estimates inside the platform. Customers can pay through the secure portal without extra software.
- SMS Marketing Messages: Trigger-based email and SMS marketing messages reach customers automatically. This streamlines 쭉 내밀다 and improves customer satisfaction.
- 시간 절약: Thryv automates invoicing, reminders, and document storage. Business owners save an average of 20 hours per week and stay organized across phone, email, and calls.
- 연중무휴 24시간 지원: Thryv provides around-the-clock support to help users get the most from the technology. Each location can manage workflows from one mobile dashboard.
Thryv의 장점과 단점
✅ 장점
- 올인원 도구: 5개의 개별 앱이 필요 없습니다
- 관리 업무에 소요되는 시간을 주당 20시간 이상 절약할 수 있습니다.
- 일반 사용자의 예약 건수가 평균 61% 증가했습니다.
- 연중무휴 24시간 고객 지원이 항상 제공됩니다.
- 내장형 결제 기능 - 제3자 결제 처리 업체 불필요
❌ 단점
- 전담 고객 지원팀을 위해 설계된 것이 아닙니다.
- Zendesk에 비해 연동 기능이 제한적입니다.
- 필수 가입비 250달러가 초기 비용을 추가합니다.
- 기업 수준의 티켓팅 시스템이나 옴니채널 지원은 제공하지 않습니다.
기능 비교
Zendesk와 Thryv의 가장 중요한 기능들을 비교해 볼 준비가 되셨나요?
귀사의 비즈니스에 적합한 솔루션을 찾으실 수 있도록 8가지 핵심 영역을 비교 분석했습니다.
| 특징 | 젠데스크 | 쓰라이브 |
|---|---|---|
| 시작 가격 | 에이전트당 월 55달러 | 월 244달러 |
| 무료 플랜 | ❌ | ✅ |
| 티켓팅 시스템 | ✅ | ❌ |
| AI 자동화 | ✅ | ✅ (한정 수량) |
| 옴니채널 지원 | ✅ | ✅ (지휘센터) |
| 내장형 결제 기능 | ❌ | ✅ (ThryvPay) |
| 온라인 예약 | ❌ | ✅ |
| 1,300개 이상의 통합 | ✅ | ❌ |
| 평판 관리 | ❌ | ✅ |
| 가장 적합한 대상 | 규모에 상관없이 모든 팀을 지원합니다. | 소규모 서비스업체 |
1. Customer Support & Ticketing System
젠데스크: Zendesk’s ticketing system organizes incoming support requests from email, chat, phone, and social into one agent workspace. Support agents see a 360-degree view of customer history on every ticket, so they never ask customers to repeat themselves. Ranked #1 in digital customer service use cases by Gartner.
쓰리브: Thryv includes the Thryv Command Center, a unified inbox combining email, SMS, social, and web chat. It works for solo operators and small teams. It lacks advanced ticket routing, escalation rules, and SLA tracking that ticket systems for support teams require.
⚠️ 경고: If you run a dedicated support team with multiple support agents, Thryv’s inbox is not a replacement for full desk software. Zendesk Suite is built specifically for this use case.
2. 인공지능 및 자동화
젠데스크: Zendesk’s AI resolves over 80% of routine inquiries without a human agent. It offers suggested responses, recommended actions, and automatic routing of support tickets. Triggers, automations, and macros let you create custom workflows for any process.
쓰리브: Thryv uses AI mainly for two things: crafting responses to online reviews and automating SMS marketing messages. Trigger-based email and 텍스트 campaigns send personalized messages automatically. The AI is useful, but it’s marketing-focused rather than support-focused.
✅ 테스트 결과: Zendesk’s AI handled over 80% of test support requests without human input. Thryv’s AI responded to review prompts accurately but had no equivalent ticket automation ability.
3. 실시간 채팅 및 메시지
젠데스크: Zendesk offers a full live chat solution for real-time conversations on your website. Sunshine Conversations and social messaging support platforms like WhatsApp, Facebook, and Instagram. All customer conversations flow into the same agent workspace.
쓰리브: The Thryv Command Center aggregates messages from SMS, social media, email, and web chat. It also has a TeamChat feature for internal staff conversations. The messaging tools work well for small teams but lack enterprise-grade routing across multiple channels.
4. 온라인 예약 및 일정 관리
젠데스크: Zendesk does not include online booking or appointments. It focuses entirely on support. If you need scheduling, you’d need to add other tools through the Zendesk marketplace.
쓰리브: Thryv’s automated scheduling lets clients book appointments 24/7 through the client portal. Users report a 61% average increase in bookings after turning this on. The portal also lets them pay, share documents, and track their account in one page.
5. Billing, Invoices & Payments
젠데스크: Zendesk does not include billing, invoices, or payment processing. Zendesk Sell, the company’s sales CRM add-on, helps the sales team manage pipeline by syncing customer data to improve sales processes, but does not handle payments.
쓰리브: Thryv has a built-in payment processor called ThryvPay. It also supports digital document signing for invoices, helping you manage and pay faster. Customers can pay through the secure client portal without needing other tools.
6. Online Reputation Management & Reviews
젠데스크: Zendesk has no built-in reputation management. It doesn’t sync listing sites or manage online reviews. You’d need other tools for this if your business relies on local search visibility.
쓰리브: Thryv automatically syncs business info across 50+ listing sites for enhanced local listings. Its AI Response Tool helps you respond to reviews quickly. This builds revenue and trust through better local search visibility.
7. 보고 및 분석
젠데스크: Reporting and analytics Zendesk provides are among the best in the industry. Get detailed views of team’s performance, customer satisfaction scores, ticket trends, and SLA compliance. You can build custom dashboards to measure any metric.
쓰리브: Thryv offers website analytics and campaign analytics to track marketing performance. These reports help small business owners measure leads and bookings. They don’t match Zendesk’s depth on support metrics.
8. 통합 및 마켓플레이스
젠데스크: The Zendesk marketplace has over 1,300 pre-built apps and custom apps. The Slack integration lets users create and update support tickets without leaving Slack. Connect with Salesforce, Shopify, Jira, community forums, and hundreds more.
쓰리브: Thryv connects with popular tools like 퀵북스, Gmail, Yahoo, and social media platforms. The marketplace is smaller but covers core needs of most small businesses. Deep API access is limited compared to Zendesk’s marketplace.
⚠️ 경고: If your business uses many specialized software tools, Zendesk’s 1,300+ integrations give you far more flexibility. Thryv works best for businesses that want one platform for most tasks.
9. 가격 및 비용
Let’s compare Zendesk’s pricing and Thryv’s pricing details side by side.
| 계획 | 젠데스크 | 쓰라이브 |
|---|---|---|
| 무료 | ❌ (14일 무료 체험만 가능) | ✅ 무료 플랜 이용 가능 |
| 진입 계획 | 에이전트당 월 55달러 (스위트 팀) | 월 244달러 (마케팅 센터) |
| 중간 계획 | 에이전트당 월 89달러 (스위트 그로스) | 월 299달러 (유지) |
| 최고 계획 | 에이전트당 월 115달러 (스위트 프로페셔널) | — |
젠데스크: Zendesk charges per agent per month. Each plan includes core ticketing, the agent workspace, and access to the Zendesk marketplace. The startup program gives qualifying businesses 6 free months.
쓰리브: Thryv charges a flat monthly rate covering unlimited users. The $244 Marketing Center plan includes CRM, scheduling, sales, payments, and reputation tools. The $250 one time onboarding fee adds to the initial cost.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 전용 지원 티켓 시스템 | 젠데스크 | 고객 지원 전용으로 제작되었습니다. |
| All-in-one customer relationship management | 쓰라이브 | CRM + payments + appointments in one tool |
| AI to handle 80%+ of support tickets | 젠데스크 | 업계 최고 수준의 지원 자동화 |
| Online appointments & client portal | 쓰라이브 | 61% increase in bookings on average |
| Loading... | 젠데스크 | Largest marketplace in the category |
| Built-in payments & invoices | 쓰라이브 | ThryvPay built right in |
| 지역 평판 관리 | 쓰라이브 | 50개 이상의 상품 등록 사이트를 자동으로 동기화합니다. |
💰 예산
Zendesk’s pricing starts at $55 per agent per month. For a solo operator, Thryv’s flat $244/month may cover more services for less. For teams of five or more support agents, Zendesk wins on total cost.
🔌 사용 중인 기술 스택
Zendesk connects with over 1,300 apps, including Salesforce. Thryv works best when you want to replace several other tools with one platform rather than add another app.
🏪 귀하의 사업 유형
Thryv is built for local service businesses: salons, contractors, clinics, and similar owners. Zendesk is built for businesses managing high volumes of customer interactions across multiple channels.
🎓 귀하의 경험 수준
Thryv is intuitive and designed for non-technical employees. Zendesk is more powerful but has a steeper learning curve for advanced features like custom workflows and reporting.
🆓 무료 체험 및 데모
Zendesk offers a 14-day free trial on the full Suite Professional plan. Thryv offers a free demo and a Free Plan with limited access. Try both before you buy.
🛟 지원 옵션
Thryv provides 24/7 support to all users. Zendesk’s support level depends on your plan tier. Both give you center articles and onboarding help to get started.
전환 가이드
이미 이러한 도구 중 하나를 사용하고 계신가요? 전환 시 예상되는 사항은 다음과 같습니다.
🔄 젠데스크에서 쓰리브로 전환하시나요?
✅ 얻게 될 이점:
- Built-in scheduling, payments, and invoices in one tool
- 50개 이상의 상품 등록 사이트에 걸친 자동화된 평판 관리
- 월 고정 요금제 — 사업 성장에 따른 에이전트별 추가 비용 없음
❌ 잃게 될 것:
- Enterprise-grade ticketing system with SLA tracking
- Access to 1,300+ apps in the Zendesk marketplace
- AI that auto-resolves 80%+ of support requests
📋 전환 방법:
- Zendesk에서 고객 데이터와 티켓 내역을 내보내세요.
- Thryv 계정을 생성하고 온보딩 통화를 완료하세요.
- Import customer interactions into the Thryv Business Center
🔄 Thryv에서 Zendesk로 전환하시나요?
✅ 얻게 될 이점:
- Best-in-class ticketing systems with multi-agent support
- AI automation that resolves 80%+ of support tickets
- Access to 1,300+ integrations in the Zendesk marketplace
❌ 잃게 될 것:
- Built-in online booking and appointments
- ThryvPay and direct invoice payments through a client portal
- Automatic 50+ listing site sync for local reputation
📋 전환 방법:
- Export your customer data and contacts from Thryv
- Start your free trial of Zendesk Suite and configure channels
- Import contacts and connect existing apps via the marketplace
저희 리뷰에서 다루지 않은 내용
This comparison focused on small to mid-sized businesses comparing customer service software with all-in-one CRM. We didn’t test enterprise SSO, deep API customization, or industry-specific compliance for either platform. Our observations are based on the March 2026 versions — features may have changed since then. If you manage 50+ users or have specialized needs, your priorities may differ from what we’ve covered.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 유연성 | 젠데스크 |
| 🎫 티켓팅 시스템 | 젠데스크 |
| 🤖 AI 및 자동화 | 젠데스크 |
| 🔌 통합 | 젠데스크 |
| 📊 보고 및 분석 | 젠데스크 |
| 🏪 중소기업을 위한 올인원 솔루션 | 쓰라이브 |
| 📅 Appointments & Payments | 쓰라이브 |
| ⭐ 평판 관리 | 쓰라이브 |
| 🏆 종합 우승 | 젠데스크 |
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이번 비교에서 젠데스크는 8개 부문 중 5개 부문에서 우위를 차지했습니다.
다음과 같은 경우에 가장 적합합니다: Customer support teams, growing businesses, multi-channel operations
Zendesk와 Thryv는 매우 다른 고객층을 대상으로 합니다.
Zendesk is the clear pick for businesses needing serious customer support software with strong security and analytics.
Thryv shines for local service businesses needing an intuitive builder for appointments, invoices, and reviews.
If your main challenge is handling support tickets at scale, Zendesk wins every time.
If you’re a small business owner juggling appointments, invoices, reviews, and SMS marketing messages, Thryv may be all you need.
Pick the tool that fits your business and start serving customers better today.
Zendesk와 비교한 내용 더 보기
Here’s how Zendesk stacks up against other customer service software competitors:
젠데스크 vs 프레시데스크
Zendesk가 다음 분야에서 우위를 차지했습니다: AI 자동화의 심층성, 엔터프라이즈급 확장성, 보고 기능 모음
Freshdesk가 다음 분야에서 승리했습니다: 더 낮은 초기 가격, 더 풍성한 무료 플랜
젠데스크 vs 인터콤
Zendesk가 다음 분야에서 우위를 차지했습니다: 티켓팅 시스템의 완성도, 1,300개 이상의 연동 기능, 분석 기능
Intercom이 다음 부문에서 승리했습니다: 제품 투어, 적극적인 메시지 전달, 새로운 UI 디자인
젠데스크 vs 헬프스카우트
Zendesk가 다음 분야에서 우위를 차지했습니다: AI 기능, 옴니채널 지원, 마켓플레이스 통합
Scout의 승리를 도와주세요: 더 간단한 인터페이스, 소규모 팀에 더 적합, 더 저렴한 비용
젠데스크 vs 조호 책상
Zendesk가 다음 분야에서 우위를 차지했습니다: AI 자동화, 타사 통합, 심층적인 보고서 기능
Zoho Desk가 다음 항목에서 우위를 차지했습니다: Lower price, native Zoho integration fit, free tier
Thryv 비교
Here’s how Thryv stacks up against other customer relationship management competitors:
쓰라이브 vs 고하이레벨
Thryv가 승리한 항목: 사용 편의성, 평판 관리, 내장 결제 기능
GoHighLevel이 다음에서 승리했습니다: 화이트 라벨 옵션, 더욱 향상된 마케팅 자동화 기능
Thryv가 승리한 항목: All-in-one platform, appointments, local business focus
액티브캠페인 승리 항목: 이메일 마케팅의 깊이, 자동화의 정교함, 더 낮은 초기 가격
Thryv가 승리한 항목: Built-in payments, reputation management, simpler setup
HubSpot이 다음 분야에서 우위를 차지했습니다: Free CRM tier, content marketing tools, larger network of apps
Thryv가 승리한 항목: 간편함, 내장 결제 기능, 중소기업 가격 책정
Salesforce가 다음 분야에서 우위를 점했습니다: 엔터프라이즈 CRM의 심층적인 기능, 맞춤 설정, 글로벌 규모
자주 묻는 질문
Zendesk는 어떤 용도로 가장 적합할까요?
Zendesk is best for managing high volumes of support tickets across email, live chat, phone, and social messaging. Major brands like Uber and Shopify use it to power customer experience.
Zendesk는 CRM 도구인가요?
Zendesk is mainly customer support software, not a traditional CRM. Zendesk Sell adds sales pipeline features for the sales team. Its core strength is ticketing and customer conversations.
Thryv는 무엇에 사용되나요?
Thryv is an all-in-one platform for small businesses. It combines customer relationship management, appointments, invoices, SMS marketing messages, and reputation management in one intuitive builder.
Zendesk는 무료로 사용할 수 있나요?
Zendesk doesn’t offer a permanent free plan. It provides a 14-day free trial of the Suite Professional plan. Qualifying startups can use Zendesk free for six months.
Thryv는 CRM인가요?
Yes, Thryv includes CRM as part of the Thryv Business Center. It manages customer interactions, leads, and deals, plus appointments, payments, and reputation tools beyond a typical CRM.
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