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Zendesk Review in 2026: Best CRM Tool For You?

| Last updated Jan 21, 2026

Zendesk

在当今快节奏的世界中,您是否需要帮助来应对客户支持方面的需求?

低效的工具会导致客户不满、销售损失和声誉受损。

Zendesk 倾向于使用一套全面的客户服务和互动工具,以帮助您简化支持流程、提高客户满意度并发展您的业务。 商业.

在本评测中,我们将深入探讨 Zendesk 的功能、定价、优点和缺点,以帮助您决定它是否是适合您公司的解决方案。

Zendesk
Zendesk

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Zendesk是什么?

Zendesk 就像一个功能强大的客户服务工具箱。

它是一款客户服务软件,可以帮助企业以多种不同的方式与客户沟通——电子邮件、电话、 社交媒体在线聊天,应有尽有。

Zendesk 的核心是一个工单系统。

每位顾客 问题 或者,问题会得到单独的“工单”,以便更好地组织工作。

Zendesk Support has a ton of tools to 制作 everyone’s life easier.

一切都是为了确保客户和支持团队都能获得流畅的体验。

简而言之,Zendesk 的客户支持软件旨在随时随地为您的客户提供服务,无论他们通过何种方式联系我们。

Zendesk Introduction

Zendesk是谁创建的?

丹麦哥本哈根的三位朋友—— 米克尔·斯瓦内, 莫滕·普里姆达尔, 和 亚历山大·阿加西普尔 — 于 2007 年创立了 Zendesk。

他们希望改善所有人的客户服务。

他们的愿景是创造易于使用的软件,帮助企业与客户建立牢固的关系。

如今,Zendesk已经发展壮大了很多。

它提供了一整套 Zendesk 工具,包括用于管理客户互动的 Zendesk Support 和 Zendesk 报道 以及用于跟踪进度的分析工具。

Zendesk 甚至还有一个 Marketplace,你可以在那里添加额外的功能。

但目标始终不变:让客户服务变得一流!

Zendesk 的主要优势

  • 简化支持: Zendesk 将您所有的客户对话集中在一个地方,让您的支持团队轻松保持井然有序、高效工作。无需再翻阅电子邮件或错过任何消息。 社交媒体它相比传统票务系统来说是一次巨大的升级。
  • 更满意的顾客: 更快的响应速度和个性化服务,您的客户会感到 听到 并受到重视。这有助于提高满意度和忠诚度。
  • 赋能代理人: Zendesk直观的界面和 自动化 这些功能可以帮助您的客服人员更高效地工作,而不是更辛苦地工作。他们可以专注于解决复杂问题,而不是被重复性任务所困扰。
  • 数据驱动的洞察: Zendesk’s powerful analytics tools give you a clear picture of your customer 数据 and support performance. This helps you identify areas for improvement & make informed decisions.
  • 全渠道支持: Zendesk 让您随时随地满足客户需求。无论他们偏好电子邮件、电话、聊天还是社交媒体,您都可以跨所有渠道提供无缝支持。
  • 可扩展性: Zendesk grows with your 商业. Whether you’re a small startup or a large enterprise, Zendesk can handle your support needs.
  • 合作: Zendesk 让您的支持团队工作更轻松。 销售量 团队通力合作,确保从始至终为客户提供流畅的体验。Zendesk Sell 甚至可以与支持平台直接集成。
  • 定制化: Zendesk 具有高度灵活性,可以根据您的特定需求进行定制。您可以自定义从帮助中心的外观和风格到客服人员使用的工作流程的一切内容。
  • 安全: Zendesk 非常重视数据安全。他们采取了强有力的措施来保护您的客户。 数据及确保符合行业法规。
  • 多语言支持: Zendesk 支持多语言功能,可以轻松为世界各地的客户提供支持。
Zendesk 的优势

最佳功能

Zendesk is a famous customer service software platform.

It helps businesses manage many customers and their questions.

Support agents use it to track issues and fix them fast.

It works in a browser, so you do not need to install heavy programs.

The tool makes the total cost of support lower.

1. 组织

This feature groups users together. It is great for support teams dealing with other businesses.

You can map email domains to specific groups.

This helps you manage custom workflows for different companies.

It keeps sensitive information organized and safe.

You can also set specific rules for each group.

在 Zendesk 中搜索组织

2. 报告

Reporting and analytics zendesk uses allow you to see how your team is doing.

You can view charts about the team’s performance and ticket volume.

It helps you avoid costly 停机时间 by spotting problems early.

You can check customer satisfaction scores easily. Managers use this data to make smart choices.

Zendesk Reports

3. 搜索客户

You can quickly find a customer using their name or email.

This tool shows you their order history and past conversations.

It helps agents respond faster because they know the full story.

You can filter any results to find exactly what you need.

It is a simple way to manage customer data.

搜索您的客户

4. 即时通讯和在线聊天

Zendesk support includes live chat for real-time help.

It connects with social messaging apps like WhatsApp.

You can talk to customers on multiple channels from one place.

Sunshine conversations allow you to keep the chat going anytime.

It makes the customer experience smooth and friendly.

Zendesk 中的按摩

5. 人工智能和自动化

Zendesk offers strong 人工智能工具 为了节省时间。

人工智能与 自动化 can sort support tickets instantly.

It helps you create custom apps and bots to answer common questions.

This reduces the work for your support agents.

The platform uses smart tech to handle simple tasks.

Zendesk 中的人工智能

6. Workforce Management

This tool helps you plan your team’s schedule. You can track business hours and agent shifts.

It ensures you have enough people to help customers.

You can see what support agents are working on in real time.

It improves the employee experience by keeping work balanced.

Zendesk Workforce management

7. Advanced data privacy & protection

Security zendesk provides is top-notch for every company.

It uses encryption to protect sensitive data.

You can set rules to delete old info automatically.

It keeps your business safe from leaks. This is vital when handling private details.

It helps you trust the software completely.

Zendesk Advanced data privacy and protection

8. Ticketing Software

The ticketing system is the core of Zendesk. It turns support requests into organized tickets.

You can assign them to the right sales team or support group.

Ticket systems like this stop emails from getting lost.

It creates a neat list of jobs for agents to finish.

Zendesk Ticketing Software

9. AI Research

Zendesk invests in new AI research.

They work with leaders like Tom Eggemeier to build better tools.

New features include smarter bots and better language skills.

This helps with multilingual support for global teams.

They use findings from San Francisco and beyond to improve the desk software.

Zendesk AI Research

定价

计划名称价格(按年计费)
支持团队每位代理人每月 19 美元
套房团队每位代理人每月 55 美元
套件专业版每位代理人每月 115 美元
企业套件$169/agent/month
Zendesk定价

优点和缺点

没有完美的软件,Zendesk 也不例外。

让我们权衡利弊,帮助您做出明智的决定。

优点

  • 直观的界面。
  • 全渠道支持。
  • 功能强大。
  • 可扩展且可定制。
  • 大型社区和市场。

缺点

  • 价格可能比较贵。
  • 设置复杂。
  • 智能体的学习曲线。

Zendesk 的替代方案

这里有几个例子。 Zendesk的替代方案 以下对每项内容进行简要概述:

  • GoHighLevel: 一个专为代理商和企业设计的一体化营销和销售平台,提供包括漏斗构建器、电子邮件营销、短信自动化和客户管理在内的综合工具。
  • 管道驱动: 以销售为导向 客户关系管理 以其直观的可视化销售流程而闻名,帮助团队高效地管理交易和跟踪进度。
  • 基普: 专注于小型企业的自动化,将 CRM 功能与电子邮件营销和销售渠道管理相结合。
  • HubSpot: 一个广受认可的平台,提供一系列销售、营销、客户服务、内容管理和运营“中心”,是寻求集成解决方案的企业的理想选择。
  • ClickFunnels: 主要功能是销售漏斗和着陆页构建,具备一定的线索收集和基本的电子邮件营销功能,专注于以转化为导向的在线营销活动。
  • 民间: 简单、集成且积极主动 客户关系管理 具备销售流程、电子邮件营销活动、联系人管理和工作流程自动化等功能。
  • 即刻: 这家公司专注于寻找潜在客户, 冷邮件推广提供客户关系管理、线索跟踪和销售流程自动化。
  • 点击上: 一个功能全面的工作管理平台,可以定制为 CRM 系统,提供联系人管理、销售渠道视图、电子邮件集成和可定制的仪表板等功能。
  • 星期一客户关系管理: 一个高度可定制的平台,结构类似于电子表格,可实现全周期线索管理、销售预测、电子邮件同步和活动跟踪。
  • 胶囊客户关系管理: 一款以增长为导向、设计简洁的客户关系管理系统,可帮助企业管理联系人、跟踪销售交易,并通过多渠道和任务管理等功能维护客户关系。
  • 洞察力: A 客户关系管理 适用于中小型企业,提供联系人和项目管理、工作流程自动化和强大的报告功能,以及用户友好的界面。
  • Freshsales CRM: 这是一个经济高效的选择,为销售团队提供丰富的功能,包括线索沟通、转化工具、基于人工智能的线索评分和强大的集成功能。
  • Salesforce: 一个功能强大、行业领先的 CRM 平台,提供丰富的销售、营销和服务功能,以其高度可定制性和可扩展性而闻名,适用于大型企业。

Zendesk 对比

以下是 Zendesk 与这些软件解决方案的简要比较:

  • Zendesk 与 Pipedrive 的对比: Zendesk 在全面的客户服务和支持方面表现出色,而 Pipedrive 是一款以销售为中心的 CRM,具有可视化的销售渠道管理功能。
  • Zendesk 与 Gohighlevel 的对比: GoHighLevel 是一款功能齐全的销售工具,可以帮助营销团队和小企业主发展业务。Zendesk 主要是一款客户帮助工具,可以帮助您的支持团队处理客户问题。
  • Zendesk 与 Keap 对比: Zendesk 专注于强大的客户支持和工单系统;Keap 为小型企业提供广泛的销售和营销自动化服务。
  • Zendesk 与 ActiveCampaign 对比: Zendesk 是一个专门的客户支持平台,提供工单系统;ActiveCampaign 则专注于电子邮件营销自动化、潜在客户培养和 CRM 集成。
  • Zendesk 与 HubSpot 的比较: Zendesk 提供强大的客户服务和支持工单系统,而 HubSpot 是一个综合套件,涵盖销售、营销和服务中心功能。
  • Zendesk 与 Clickfunnels 的对比: Zendesk 是一款客户服务解决方案,提供工单系统和在线聊天功能;ClickFunnels 是一款销售漏斗构建器,用于创建着陆页和自动化销售。
  • Zendesk vs Folk: Zendesk 为各种互动提供强大的客户支持;Folk 强调协作式联系人组织和简化的关系管理。
  • Zendesk vs Instantly: Zendesk专注于客户支持和工单管理;Instantly则专注于自动化陌生邮件营销活动和潜在客户开发。
  • Zendesk 与 ClickUp 的对比: Zendesk 是一个客户支持系统,而 ClickUp 是一个功能全面的工作管理平台,可以作为 CRM、项目管理工具和任务跟踪器使用。
  • Zendesk 与 Monday CRM 的对比: Zendesk 是一个具有工单功能的客户服务平台;Monday CRM 是一个高度可视化且可定制的工作流管理工具,并具备 CRM 功能。
  • Zendesk 与 Capsule CRM 的比较: Zendesk 提供强大的客户支持和工单系统;Capsule CRM 是一个简化的联系人管理和销售跟踪系统。
  • Zendesk 与 Insightly 的比较: Zendesk 专注于客户支持和服务工单;Insightly 是一款功能更全面的 CRM,具有强大的销​​售渠道和项目管理功能。
  • Zendesk 与 Freshsales 的比较: Zendesk 注重强大的客户支持解决方案,而 Freshsales CRM 则专为销售自动化、交易跟踪和线索管理而设计。
  • Zendesk 与 Salesforce 对比: Zendesk 提供专业的客户服务平台;Salesforce 是一个功能强大的企业级解决方案。 客户关系管理 拥有广泛的销售、营销和服务云平台。

使用 Zendesk 的个人体验

几年前,当我们的客户群开始疯狂增长时,我的团队就一头扎进了 Zendesk 的世界。

我们当时被海量邮件淹没,难以追踪所有事项。Zendesk彻底改变了这一切。

以下是我们喜欢它的原因:

  • 一个中央枢纽: 我们所有的客户对话——电子邮件、社交媒体消息,甚至电话——都集中在一个地方——再也不会错过消息或在收件箱里翻找了。
  • 自动化魔法: Zendesk 的自动化工具为我们节省了大量时间。我们设置了触发器,可以自动分配工单、发送后续邮件,甚至自动关闭已解决的问题。这使我们的团队能够专注于更棘手的工作。
  • 满意客户: 更快的响应速度和个性化服务让我们的客户更加满意。客户满意度评分显著提升,甚至还收到了一些好评。
  • 数据极客们欢呼吧! Zendesk 的分析功能为我们提供了宝贵的支持绩效洞察。我们可以看到哪些问题出现频率最高,跟踪响应时间,并找出需要改进的地方。这帮助我们做出更明智的决策,并提供更优质的支持服务。
使用 Zendesk 的个人体验

总的来说,Zendesk 对我们团队来说一直是一个非常棒的工具。

它帮助我们简化了支持流程,提高了客户满意度,甚至提升了我们的利润。

如果您难以满足客户需求,我建议您试用一下 Zendesk。

最后想说的话

Zendesk 是一个顶级的客户服务平台,拥有众多功能,可让您的生活更轻松。

它非常适合各种规模的企业,帮助它们简化支持流程、保持客户满意度并做出数据驱动的决策。

当然,它价格可能比较贵,而且也需要一定的学习时间。

但如果您真心想要提供卓越的客户服务,那么 Zendesk 值得考虑。

Zendesk 适合你吗?

不妨试试他们的免费试用版。您或许能找到您一直在寻找的客户服务解决方案!

常见问题解答

What exactly does Zendesk do?

Zendesk is a customer service platform that helps businesses manage support tickets. It centralizes customer communication from email, chat, and social media into one dashboard. It also offers features like AI automation, workforce management, and reporting to streamline support operations.

Is Zendesk a CRM tool?

Yes, it functions as a Service 客户关系管理. While primarily known for help desk ticketing, it manages customer relationships and data. Additionally, they offer “Zendesk Sell,” which is dedicated sales 客户关系管理 software designed specifically for sales teams.

Is Zendesk free to use?

No, Zendesk is not free. It offers a free trial, but paid plans start at $19 per agent/month for the basic Support Team plan. Comprehensive suites range from $55 to $169+ per agent/month depending on features like AI and advanced privacy.

Is Zendesk legitimate?

Absolutely. Zendesk is a publicly recognized, industry-leading software company headquartered in San Francisco. With a rating of 3.5/5, it is used by thousands of global enterprises to handle sensitive customer data securely.

Is Zendesk owned by Microsoft?

No, Zendesk is not owned by Microsoft. It is an independent company (recently acquired by an investor group led by Hellman & Friedman and Permira). While it integrates well with Microsoft products like Teams and Outlook, they are separate entities.

What is Zendesk best used for?

It is best used for organizing customer support. Businesses use it to track issues (ticketing), provide live chat, manage help centers, and ensure no customer query gets lost. It excels at omnichannel support.

Why is Zendesk on my phone?

If you see Zendesk on your phone, you likely installed an app that uses Zendesk for in-app customer support. It is not malware. It is the underlying technology allowing you to chat with that company’s support team directly.

More Facts about Zendesk

  • Top-Tier Security: Zendesk follows best-in-class security practices. They have official certificates to prove they keep data safe.
  • Constant Checking: They check their systems and apps constantly to make sure hackers can’t get in.
  • Safe Communication: Everything you type or send to Zendesk is encrypted (with a secret code) while it travels over the internet.
  • Locked Data: Your information is stored in a digital “vault” (on AWS) and protected by a high-level encryption algorithm called AES-256.
  • Two-Step Login: To keep accounts safe, workers must use two factors to log in: their password and a special code sent to their phone or an app.
  • Office Access: Managers can set a rule that allows workers to log in only while they are at the office.
  • One Place for Help: Zendesk consolidates customer messages—like emails and chats—into a single, easy-to-view screen for workers.
  • History Makers: Zendesk started in 2007 and changed how businesses help customers online.
  • Used Everywhere: More than 160,000 businesses worldwide use it, including big names like Uber and Shopify.
  • 伴随你成长: Whether a company is tiny or large, Zendesk is built to expand as it adds more people and offices.
  • 易于学习: The software is designed so workers can start using it on their first day without extensive training.
  • CX Experts: Zendesk is a market leader because it focuses almost entirely on the “Customer Experience” (CX).
  • Award Winner: Software experts at G2 have named Zendesk one of the best tools to use for several years in a row.
  • Top Rated: Forbes Advisor named Zendesk a top-ranked customer service platform in 2023.
  • Simple Style: The platform is easy to understand and can be changed to fit any business style.
  • Lots of Extras: There are over 1,300 additional tools you can plug into Zendesk to expand its capabilities.
  • Slack Connection: You can link Zendesk to Slack so workers can communicate and resolve customer issues without switching apps.
  • Smart Growth: Companies use Zendesk’s tools to help thousands of customers much faster than they could before.
  • Full Customer View: Workers can see everything a customer has bought or asked about in the past to give better help.
  • 实用工具: It includes a system to track “tickets” (customer problems), automated helpers, and charts to show progress.
  • Report Cards: Managers can review data to see how quickly workers are helping and what customers are happy or unhappy about.
  • Robot Help: Zendesk’s AI (smart computers) can answer about 80% of simple questions without a human needing to help.
  • Many Ways to Talk: It handles everything: emails, phone calls, chats, and help articles in one spot.
  • Help Yourself: It lets companies build a “Help Center” so customers can find their own answers without waiting for a person.
  • Self-Moving Tasks: You can set “triggers” that automatically send emails or move tasks when something happens.
  • Help Center Organization: It has tools to keep help articles organized and easy to update when things change.
  • 免费试用: Try the full Zendesk Suite for 14 days to see if you like it.
  • Help for Startups: New, small companies can often get Zendesk for free for the first six months to help them get started.
  • Monthly Cost: Businesses pay for Zendesk based on the number of workers (agents) who use it each month.
  • Plan Pricing: Prices start at $55 per worker each month for the basic Suite Team plan when paid for a whole year.
  • Better Features: More advanced plans (such as Suite Professional) cost $115 per worker per month.
  • High-End Power: Large companies can use the Enterprise plan for greater power, starting at around $150 per worker.
  • Plan Choices: There are four main levels: Suite Team, Suite Growth, Suite Professional, and Suite Enterprise.
  • Custom Quotes: You can tell Zendesk how many workers you have on your website to see exactly what it will cost.
  • Industry Leader: Research firm Gartner ranks Zendesk #1 for helping customers through digital tools like chat and email.
  • User Friendly: People who use it say it is very easy to navigate and doesn’t look messy.
  • 良好的支持: Users often say that Zendesk’s own help team is very fast and helpful.
  • Better Efficiency: Many businesses report that they can help more people in less time after adopting Zendesk.
  • Trusted by Giants: Major companies like Slack and Uber 使用 Zendesk, which shows it is very reliable.
  • 快速安装: Most users say that setting up Zendesk for the first time is smooth and doesn’t take too long.
  • Made for You: People like that they can change the colors and settings to make the platform work exactly how they need it to.

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