Insightly Review in 2024: Best CRM Tool for You?

bởi | Cập nhật lần cuối ngày 6 tháng 7 năm 2025

Insightly

Are you really tired of juggling multiple tools to manage your customer relationships, sales pipelines, & project workflows?

This fragmentation can lead to inefficiencies, lost opportunities, and a lack of visibility across your business.

Insightly might be the all-in-one solution you’ve been searching for.

In this review, we’ll examine Insightly’s features, pricing, pros, and cons to help you decide if it’s the right fit for your việc kinh doanh.

Insightly
Insightly

Ready to see if Insightly is the right fit? Thousands of businesses trust it. Give it a try and see why.

What is Insightly?

Insightly is like a super-organized toolbox for your business.

It helps you keep track of all your customers and leads.

This is customer relationship management (CRM) or Insightly CRM.

It also helps you plan and manage your projects from start to finish (that’s project management).

And the best part?

It can automate many of your repetitive tasks (workflow tự động hóa), giving you more time to focus on growing your business.

What is Insightly

Who Created Insightly?

Insightly was founded back in 2009 by Anthony Smith with a simple idea: make business easier.

They started by building tools for contact management and task management.

As they grew, they realized businesses needed more than just that.

So, they expanded into a full-fledged CRM software that helps sales teams close deals and marketing teams attract new customers.

Today, Insightly’s vision is to be the go-to platform for all businesses of all sizes, helping them connect with customers, grow their revenue, and achieve their goals.

Top Benefits of Insightly

Benefits of Insightly
  • All-in-one platform: Insightly combines CRM tools, project management, and marketing automation in one place, eliminating the need for multiple software subscriptions.
  • Enhanced customer relationships: Insightly helps you build stronger connections with your customers by providing a 360-degree view of their interactions with your business.
  • Được tinh giản việc bán hàng process: Manage your sales pipeline and track your sales opportunities from lead to close with Insightly’s intuitive sa les tools.
  • Efficient project management: Plan, execute, and track projects with Insightly’s robust project management features, including task assignment and progress monitoring.
  • Powerful marketing tự động hóa: Insightly Marketing lets you create and automate targeted marketing campaigns, nurture leads, and track results.
  • Customization and flexibility: Tailor Insightly to your unique business needs with its customizable fields, workflows, and reports.
  • Integration with popular tools: Connect Insightly with your favorite apps like Google Workspace, Microsoft Office 365, and more.
  • Mobile access: Stay connected & productive on the go with Insightly’s mobile apps for iOS and Android.
  • Giao diện thân thiện với người dùng: Insightly’s intuitive interface makes it easy to learn and use, even for those without technical expertise.
  • Excellent customer support: Get the help you need with Insightly’s responsive customer support team and extensive knowledge base.
  • Industry recognition: Insightly has received numerous awards and accolades, including being named an Editor’s Choice by PC Magazine.

Tính năng tốt nhất

Insightly isn’t just another CRM. It’s packed with features designed to make your work life easier.

Let’s take a closer look at some of the standout tools Insightly offers.

1. Tasks

Stay on top of your to-do list with Insightly’s task management system.

You can create tasks, assign tasks to team members, set due dates, and track progress.

It’s like having a personal assistant to keep you organized.

Insightly Tasks

2. Contacts

Never lose track of a customer or lead again.

Insightly’s contact management system lets you store all their information in one place.

You can see their contact details, past interactions, and any notes you’ve made.

Contacts in Insightly

3. Leads

Turn leads into customers with Insightly’s lead management tools.

You can track leads through your sales pipeline, see where they’re at in the buying process, and nurture them with targeted marketing campaigns.

Insightly leads

4. Organizations

Keep track of the companies you do business with.

Insightly’s organization management system lets you store company information, see related contacts, and track your interactions with them.

Insightly Organization

5. Emails

Connect your email to Insightly and see all your customer communication in one place.

You can also send emails directly from Insightly using pre-built email templates.

Plus, Insightly Service lets you manage customer support tickets right within the platform.

Recive Your Emails Here

Chạy

Tên kế hoạchGiá (Thanh toán hàng năm)Các tính năng chính
Plus$29/user/monthLead and contact management, Project management
Professional$49/user/monthLead assignment and routing, Workflow automation.
Doanh nghiệp$99/user/monthSandboxes. Products, Pricebooks, and quotes.
Insightly Pricing

Ưu điểm và nhược điểm

Understanding the strengths & weaknesses of any software is crucial before investing.

Let’s weigh the pros and cons of Insightly to help you make an informed decision.

Pros

  • Giao diện trực quan.
  • Comprehensive features.
  • Customizable platform.
  • Seamless integrations.
  • Reliable support.

Hằng

  • Quá trình học hỏi đầy thử thách.
  • Pricey for some.
  • Limited marketing automation.

Alternatives to Insightly

Dưới đây là một vài ví dụ Insightly alternatives with a brief overview of each:

  • GoHighLevel: Một nền tảng tiếp thị và bán hàng đa năng được thiết kế dành cho các công ty và doanh nghiệp, cung cấp các công cụ toàn diện bao gồm xây dựng phễu bán hàng, tiếp thị qua email, tự động hóa tin nhắn SMS và quản lý khách hàng.
  • Pipedrive: Một doanh nghiệp tập trung vào bán hàng CRM Nổi tiếng với quy trình bán hàng trực quan, giúp các nhóm quản lý giao dịch và theo dõi tiến độ một cách hiệu quả.
  • Keap: Chuyên về tự động hóa cho các doanh nghiệp nhỏ, kết hợp các chức năng CRM với tiếp thị qua email và quản lý quy trình bán hàng.
  • ActiveCampaign: Một nền tảng tự động hóa trải nghiệm khách hàng tích hợp các chức năng tiếp thị, bán hàng và thương mại điện tử, cho phép giao tiếp cá nhân hóa và quy trình làm việc tự động.
  • HubSpot: Một nền tảng được công nhận rộng rãi, cung cấp một bộ các "trung tâm" dành cho bán hàng, tiếp thị, dịch vụ khách hàng, quản lý nội dung và vận hành, lý tưởng cho các doanh nghiệp đang tìm kiếm các giải pháp tích hợp.
  • ClickFunnels: Primarily a sales funnel and landing page thợ xây, with some lead collection and basic email marketing capabilities, focusing on conversion-driven online campaigns.
  • Folk: A simple, integrated, and proactive CRM with features like sales pipelines, email campaigns, contact management, and workflow automation.
  • Ngay lập tức: This company focuses on lead finding and cold email outreach, offering customer relationship management, lead tracking, and sales process automation.
  • Nhấp chuột lên: Một nền tảng quản lý công việc đa năng có thể tùy chỉnh để hoạt động như một hệ thống CRM, cung cấp các tính năng như quản lý liên hệ, xem quy trình bán hàng, tích hợp email và bảng điều khiển tùy chỉnh.
  • Monday CRM: Một nền tảng có khả năng tùy chỉnh cao, được cấu trúc giống như bảng tính, cho phép quản lý khách hàng tiềm năng trọn vòng đời, dự báo doanh số, đồng bộ hóa email và theo dõi hoạt động.
  • Viên nang CRM: Một hệ thống CRM hướng đến sự phát triển, được thiết kế đơn giản, giúp doanh nghiệp quản lý danh bạ, theo dõi giao dịch bán hàng và duy trì mối quan hệ khách hàng với các tính năng như quản lý nhiều quy trình bán hàng và quản lý nhiệm vụ.
  • Freshsales CRM: Một lựa chọn tiết kiệm chi phí với nhiều tính năng dành cho đội ngũ bán hàng, bao gồm giao tiếp với khách hàng tiềm năng, công cụ chuyển đổi, chấm điểm khách hàng tiềm năng dựa trên AI và khả năng tích hợp mạnh mẽ.
  • Salesforce: Một nền tảng CRM mạnh mẽ, hàng đầu trong ngành, cung cấp nhiều tính năng mở rộng cho bán hàng, tiếp thị và dịch vụ, nổi tiếng với khả năng tùy chỉnh và mở rộng cao cho các doanh nghiệp lớn.
  • Zendesk: Về cơ bản, đây là một nền tảng dịch vụ và hỗ trợ khách hàng, đồng thời cũng cung cấp các chức năng CRM mạnh mẽ, cho phép quản lý tương tác khách hàng toàn diện và phân tích dữ liệu.

Insightly Compared

Here’s a brief comparison of Insightly with these software solutions:

  • Insightly vs Gohighlevel: Insightly combines CRM with project management, while GoHighLevel is a comprehensive platform for sales, marketing, and agency automation, offering broader tools for lead generation.
  • Insightly vs Pipedrive: Insightly focuses on CRM with integrated project management; Pipedrive specializes in visual sales pipeline management, often preferred by sales-centric teams.
  • Insightly vs Keap: Insightly offers a robust CRM with project tracking; Keap provides powerful marketing automation, email campaigns, and comprehensive sales features.
  • Insightly vs ActiveCampaign: Insightly merges CRM with project management capabilities; ActiveCampaign excels in advanced marketing automation, email sequencing, and lead scoring.
  • Insightly vs HubSpot: Insightly offers a strong CRM with project management, while HubSpot provides a vast all-in-one platform for marketing, sales, and customer service.
  • Insightly vs Clickfunnels: Insightly is a CRM with project management; ClickFunnels is primarily a sales funnel builder for creating landing pages and automating sales processes.
  • Insightly vs Folk: Insightly is a comprehensive CRM with project management capabilities; Folk is a more streamlined, collaborative contact management tool.
  • Insightly vs Instantly: Insightly offers a robust CRM and project management solution; Instantly focuses on automated cold email outreach and lead generation.
  • Insightly vs Clickup: Insightly integrates CRM and project management; ClickUp is a versatile work management platform that can be configured for CRM tasks.
  • Insightly vs Monday: Insightly combines CRM with project management; Monday CRM is a highly customizable work operating system, adaptable for various CRM needs.
  • Insightly vs Capsule CRM: Insightly is a more feature-rich CRM with project management, while Capsule CRM is a simpler, straightforward contact and sales opportunity tracker.
  • Insightly vs Freshsales: Insightly offers a robust CRM with project management; Freshsales CRM provides advanced sales automation, AI insights, and multichannel communication.
  • Insightly vs Salesforce: Insightly is a comprehensive CRM with integrated project management; Salesforce is an enterprise-grade, highly customizable, and expansive CRM solution.
  • Insightly vs Zendesk: Insightly is a CRM with project management features; Zendesk primarily focuses on customer support and service ticketing.

Personal Experience with Insightly

My team and I recently switched to Insightly, and it’s been a game-changer.

We used to juggle multiple tools for our sales, projects, and marketing, which was a mess.

Insightly brought everything together in one place, making our lives so much easier.

Here’s how Insightly helped us:

Personal experience with Insightly
  • Boosted our sales: We used Insightly’s sales pipeline to track leads and close deals faster. No more missed opportunities!
  • Improved project management: We planned and executed projects seamlessly with Insightly’s task management and project tracking tools.
  • Connected with customers: Insightly’s CRM helped us keep track of all our customer interactions and build stronger relationships.
  • Automated our marketing: Insightly Marketing made it easy to create and send targeted email campaigns, saving us a ton of time.

Overall, Insightly has been a fantastic addition to our toolkit. It’s helped us streamline our workflows, improve collaboration, and achieve better results.

Lời kết

Insightly is a powerful all-in-one platform that combines CRM, project management, and marketing automation.

It’s user-friendly, customizable, and packed with features to streamline your business processes.

While it might have a slight learning curve and a higher price tag than some competitors, its benefits far outweigh the drawbacks.

If you’re looking for a comprehensive solution to manage your customer relationships, sales, projects, and marketing, Insightly is definitely worth considering.

Give it a try and see how it can transform your business.

Câu hỏi thường gặp

What is the main difference between Insightly and Salesforce?

While both are CRM platforms, Insightly is often favored for its user-friendliness and affordability, especially for small to medium-sized businesses. Salesforce, on the other hand, is known for its extensive customization and enterprise-level features.

Can I integrate Insightly with my existing tools?

Yes, Insightly offers a wide range of integrations with popular business tools like Google Workspace, Microsoft Office 365, and more. These allow you to connect your data and streamline your workflows.

Does Insightly offer a free trial?

Yes, Insightly offers a free trial so you can test out its features & see if it’s the right fit for your business before committing to a paid plan.

Is Insightly suitable for small businesses?

Absolutely! Insightly offers affordable pricing plans and user-friendly features that are perfect for small businesses looking to streamline their operations and grow.

How does Insightly’s customer support compare to other CRM providers?

Insightly is known for its excellent customer support. Its responsive team and extensive knowledge base help users get the most out of the platform.

Fahim Joharder

Fahim Joharder

Người đam mê công nghệ, doanh nhân, nhà du lịch và người nước ngoài đến từ Madinah, Ả Rập Xê Út.

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