Ever feel like you’re juggling too many balls?
Keeping track of customers, deals, and everything can be a real headache.
You need a good CRM, верно?
But then you’re stuck: Купил vs Insightly? Which one’s actually worth it?
That’s why we’re breaking it down, plain and simple.
We’ll look at Keap vs Insightly and see which CRM is top in 2025.
Обзор
We’ve spent weeks diving deep, testing each platform’s features, and putting them through real-world scenarios.
Our hands-on experience lets us give you a clear, honest comparison, not just marketing fluff.
Ready to get organized and save 15 hours a week? Keap’s powerful automation can make it happen.
Цены: You can try it for free. Paid plan starts at $249/month
Основные характеристики:
- Email-маркетинг
- CRM
- Sales and Marketing Automation
Need a CRM that goes beyond sales with robust project management tools? Insightly’s got you covered.
Цены: It has a free trial. The premium plan starts at $29/month.
Основные характеристики:
- Управление проектом
- Workflow Automation
- Relationship Linking
What is Keap?
Ever feel like you’re juggling too many things at once? Keap gets that.
It’s a CRM designed to simplify your business. Think of it as your all-in-one tool for sales and marketing.
Keap helps you organize contacts, automate tasks, and close more deals.
It’s especially great for small businesses and entrepreneurs who want to save time and grow faster.
Также изучите наши любимые Keap alternatives…
Наше мнение
Купил is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features.
Основные преимущества
- Встроенный email-маркетинг: Отправляйте целевые электронные письма своей аудитории.
- Простая в использовании автоматизация: Автоматизируйте такие задачи, как отправка последующих сообщений и назначение лидов.
- Управление воронкой продаж: Отслеживайте свои сделки и выявляйте возможности.
- Интеграции электронной коммерции: Подключите Keap к своему интернет-магазину для управления заказами и клиентами.
Цены
Keap предлагает бесплатную пробную версию и простую структуру ценообразования, с которой вам будет проще начать работу.
- Простой план: стартовая цена — 249 долларов США в месяц (ежегодная оплата), предлагается два пользователя и 1500 контактов.
Плюсы
Минусы
What is Insightly?
Insightly? Yeah, it’s a CRM.
But it does more. Think project management, too.
This tool is designed to grow businesses. It allows you to track deals and projects in one place, which sounds useful.
Также изучите наши любимые Insightly alternatives…
Наше мнение
Insightly — надежный выбор для компаний, которым нужна масштабируемая CRM-система с возможностями управления проектами.
Основные преимущества
- Масштабируемость для роста: Адаптируйте платформу по мере расширения вашего бизнеса.
- Возможности управления проектами: Организуйте и следите за ходом своих проектов.
- Настраиваемые панели мониторинга и отчеты: Получите информацию, необходимую для принятия обоснованных решений.
- Интеграции с популярными приложениями: Подключитесь к своим любимым бизнес-инструментам.
Цены
- Плюс: 29 долл. США/пользователь/месяц.
- Профессиональный: 49 долл. США/пользователь/месяц.
- Предприятие: 99 долл. США/пользователь/месяц.
Плюсы
Минусы
Сравнение характеристик
Let’s cut to the chase.
We’ve lined up the key features to see where Keap vs Insightly truly differ.
Here’s a detailed look at what matters most.
1. Marketing Automation
- Keap: Built with small businesses in mind, Keap (formerly Infusionsoft) offers robust marketing автоматизация. You can create complex workflows to nurture leads, trigger email campaigns, and automate follow-ups. It’s strong for those needing detailed, automated sequences.
- Insightly: Provides solid automation but leans more towards sales-focused workflows. While it offers automation for tasks and processes, its marketing automation features are less in-depth than Keap.
2. CRM and Sales Features
- Keap: Focuses on sales and marketing automation, with tools for lead scoring, pipeline management, and appointment scheduling.
- Insightly: Excels in relationship management, project management, and sales tracking. It’s designed for businesses that need a comprehensive view of customer interactions across sales, marketing, and projects.
3. Email Campaigns
- Keap: Offers advanced email campaigns with customizable templates, segmentation, and detailed отчетность. You can create targeted campaigns based on user behavior and preferences.
- Insightly: Provides basic email campaigns functionality, adequate for simple outreach. It integrates well with email clients but lacks the advanced features of Keap.
4. Integrations
- Keap: Offers a wide range of integration options, including popular apps and services. It provides API access for custom integrations.
- Insightly: Boasts strong integration capabilities, particularly with project management tools and business applications. It aims to connect all aspects of your business.
5. Analytics and Reporting
- Keap: Delivers in-depth analytics on marketing campaigns, sales performance, and customer behavior. Its reporting tools provide actionable insights.
- Insightly: Offers robust analytics for sales and project management. Its reporting focuses on tracking progress and performance across various business functions.
6. Dashboard and User Interface
- Keap: Has a powerful dashboard with customizable widgets, but some users find the interface complex due to its extensive features.
- Insightly: Features a clean and intuitive dashboard, making it easy to navigate and access key information. It prioritizes user-friendliness.
7. E-commerce Functionality
- Keap: Strong e-commerce features, including order management, payment processing, and shopping cart integration. Ideal for businesses selling products online.
- Insightly: E-commerce is less of a focus. While it can integrate with platforms, it doesn’t offer the same depth of built-in e-commerce tools as Keap.
What to Look for When Choosing CRM Software?
- Consider your entire business strategy. A good CRM should support your entire business line, from lead generation to closing a deal.
- Evaluate the user experience. Look for a modern CRM teams love, with an easy-to-use interface and a low learning curve.
- Keap CRM is known for its powerful sales automation and email marketing campaigns, which can streamline your sales process.
- Insightly CRM stands out with its robust workflow automation and task management, making it easy to assign tasks to a team member.
- Assess marketing and sales capabilities. Look for features like a landing page строитель, email templates, and the ability to connect multiple landing pages to track your sales campaigns.
- Think about your sales team and marketing teams. The лучшая CRM tools will help both sides work together.
- Don’t forget about core functions. A great customer relationship management solution needs excellent contact management and the ability to track sales opportunities.
- Check for integrations. The CRM should work well with your existing tools like Google Workspace and offer features for invoicing and payment processing.
- Read user reviews. Don’t just take our word for it—see what PC Magazine and other малый бизнес owners have to say.
- Keap CRM provides robust features for email marketing, making it a strong choice for businesses that rely heavily on that channel.
- Insightly Marketing and Insightly Service modules offer a comprehensive look at your customer journey.
- Look at the full product stack. The Keap stack includes all the tools you need in one place.
- Insightly products offer a variety of solutions, and their business card scanner is a great feature for quick данные вход.
- Ultimately, the best crm platform for your organization’s needs is the one that fits your workflow. If you’re a малый бизнес owner, it’s advisable to compare the two solutions side-by-side to see which one is right for you.
진행률 표시줄 레이블
So, Keap vs Insightly, which one wins?
If you need strong marketing automation и e-commerce tools, Keap is your best bet.
It’s great for detailed campaigns.
But, if you want a user-friendly CRM that handles projects and relationships well, go with Insightly.
We’ve spent a lot of time testing these out, so we know what works.
Trust us, we’ve done the hard work so you don’t have to.
More of Keap
Here’s a comparison of Keap with various alternatives:
- Keap vs Pipedrive: Keap excels in marketing automation and integrated sales. Pipedrive focuses more on visual sales pipeline management and deal tracking.
- Купил против GoHighLevel: GoHighLevel is an all-in-one platform for agencies, offering white-label options and extensive automation.
- Keap vs ActiveCampaign: Keap provides an all-in-one business automation solution for service-based small businesses. ActiveCampaign specializes in sophisticated email marketing and customer experience automation.
- Keap vs HubSpot: Keap integrates CRM, marketing automation, and e-commerce for small businesses. HubSpot offers a broader suite of hubs for sales, marketing, service, and content, suitable for various business sizes.
- Keap vs ClickFunnels: Keap offers CRM, marketing automation, and e-commerce. ClickFunnels is primarily a sales funnel and landing page builder with some lead collection functionality.
- Keap vs Folk: Keap provides robust sales and marketing automation with deep customization. Folk offers a simpler, user-friendly interface focused on collaborative contact management.
- Keap vs Instantly: Keap is a comprehensive CRM and automation platform for sales and marketing. Немедленно specializes in outbound sales outreach and lead generation.
- Keap vs ClickUp: Keap is a dedicated CRM with strong sales and marketing automation. ClickUp is a versatile project management tool that can be configured as a CRM.
- Keap vs Monday CRM: Keap is a dedicated CRM focused on small business sales and marketing automation. Monday CRM is a flexible work OS with strong customizable CRM capabilities for collaborative workflows.
- Keap vs Capsule CRM: Keap offers advanced marketing automation and integrated business solutions. Капсула CRM is designed for simplicity and affordability, ideal for small—to medium-sized businesses.
- Keap vs Insightly: Keap focuses on robust marketing automation and lead management. Insightly provides contact and project management with workflow automation, suitable for small—to mid-sized businesses.
- Keap vs Freshsales CRM: Keap offers strong automation and is geared towards small businesses. Freshsales CRM is known for its affordability, user-friendly interface, and broad integrations.
- Keap vs Salesforce: Keap is tailored for small business CRM and marketing automation. Salesforce is a highly customizable, scalable, industry-leading CRM for businesses of all sizes, especially enterprises.
- Keap vs Zendesk: Keap excels in sales and marketing automation and e-commerce. Zendesk is primarily a customer service and support platform with robust ticketing and collaboration features.
More of Insightly
Here’s a brief comparison of Insightly with these software solutions:
- Insightly vs Pipedrive: Insightly focuses on CRM with integrated project management; Pipedrive specializes in visual sales pipeline management, often preferred by sales-centric teams.
- Insightly vs GoHighLevel: Insightly is great for combining CRM with project management. It helps track sales and projects together. GoHighLevel is an all-in-one platform for marketing agency needs. It offers strong marketing and sales automation tools and can manage multiple clients.
- Insightly vs Keap: Insightly offers a robust CRM with project tracking; Keap provides powerful marketing automation, email campaigns, and comprehensive sales features.
- Insightly vs ActiveCampaign: Insightly merges CRM with project management capabilities; ActiveCampaign excels in advanced marketing automation, email sequencing, and lead scoring.
- Insightly vs HubSpot: Insightly offers a strong CRM with project management, while HubSpot provides a vast all-in-one platform for marketing, sales, and customer service.
- Insightly vs Clickfunnels: Insightly is a CRM with project management; ClickFunnels is primarily a sales funnel builder for creating landing pages and automating sales processes.
- Insightly vs Folk: Insightly is a comprehensive CRM with project management capabilities; Folk is a more streamlined, collaborative contact management tool.
- Insightly vs Instantly: Insightly offers a robust CRM and project management solution; Instantly focuses on automated cold email outreach and lead generation.
- Insightly vs ClickUp: Insightly integrates CRM and project management; ClickUp is a versatile work management platform that can be configured for CRM tasks.
- Insightly vs Monday: Insightly combines CRM with project management; Monday CRM is a highly customizable work operating system, adaptable for various CRM needs.
- Insightly vs Capsule CRM: Insightly is a more feature-rich CRM with project management, while Capsule CRM is a simpler, straightforward contact and sales opportunity tracker.
- Insightly vs Freshsales: Insightly offers a robust CRM with project management; Freshsales CRM provides advanced sales automation, AI insights, and multichannel communication.
- Insightly vs Salesforce: Insightly is a comprehensive CRM with integrated project management; Salesforce is an enterprise-grade, highly customizable, and expansive CRM solution.
- Insightly vs Zendesk: Insightly is a CRM with project management features; Zendesk primarily focuses on customer support and service ticketing.
Часто задаваемые вопросы
Is Keap better for marketing automation than Insightly?
Yes, Keap excels in marketing automation. It offers more advanced features like complex workflows and detailed email campaigns, making it ideal for businesses needing robust automation tools. Insightly’s automation is more sales-focused.
Which CRM is easier to integrate with other tools?
Both Keap and Insightly offer strong integration capabilities. Keap has a wider range of app integrations, while Insightly specializes in connecting with project management and business applications. The best choice depends on your specific needs.
Does Insightly have good analytics?
Insightly provides robust analytics for sales and project management. Its reporting tools focus on tracking progress and performance across various business functions. It’s useful for businesses that need to monitor project and sales metrics.
Is Keap suitable for e-commerce businesses?
Yes, Keap is well-suited for e-commerce businesses. It offers strong e-commerce features, including order management, payment processing, and shopping cart integration. It’s designed to support online sales.
Which CRM has a more user-friendly dashboard?
Tome is an AI “digital story builder” with a visual focus. SlidesAI generates text-to-slides within Google Slides. dashboard. Its clean and intuitive interface makes navigating and accessing key information easy. Keap’s dashboard engaging visual narratives. Pitch is a collaborative platform designed for team presentations.
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