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Insightly vs Thryv: Which CRM Tool Wins in 2026?

от | Last updated Aug 7, 2026

Победитель
Проницательный
4.1
  • SOC 2 Type II, GDPR & HIPAA
  • 2,000+ AppConnect Connectors
  • Copilot AI Помощник Встроенный
  • Projects + CRM in One System
  • Диаграммы Ганта будут добавлены в 2025 году.
  • Custom Pipelines & Kanban Views
  • Тарифные планы от 29 долларов США за пользователя в месяц.
Второе место
Трив
2.6
  • Более 50 000 местных предприятий
  • Доступен бесплатный тарифный план
  • Синхронизирует более 50 сайтов с объявлениями.
  • Объединенный командный центр Входящие
  • Онлайн-платежи ThryvPay
  • 24/7 Support Included
  • Маркетинговый центр: 244 доллара в месяц

⚡ Краткий вывод:

  • Цены: Insightly starts at $29/user/month. Thryv Marketing Center costs $244/month.
  • Лучше всего подходит для: Insightly suits sales teams that run projects. Thryv suits local service businesses.
  • Ключевое отличие: Insightly links customer relationship management to project delivery. Thryv bundles a конструктор сайтов, listings, and payments.
  • Наш выбор: Insightly, rated 4.1 against 2.6, because it does more for less money per seat.
Insightly vs Thryv Comparison

The cheaper tool here is also the more capable one.

Insightly starts at $29 per user per month.

Thryv Marketing Center costs $244 per month in our pricing данные.

But price is the smallest difference between these two.

Один из них — CRM built around deals and projects.

The other is a marketing suite built around local visibility.

Обзор

This Insightly vs Thryv comparison covers pricing, features, and ease of use.

Наш писатель spent hands-on time inside Thryv software directly.

Notes on Insightly come from published documentation, pricing details, and G2 reviews.

We also look at how each system handles projects, contacts, and отчетность.

By the end, you will know which platform fits your organization.

Что такое Insightly?

Insightly is customer relationship management software with project management built in.

Insightly CRM keeps current and prospective customer data in one place.

Sales teams use it to build strong relationships and track sales opportunities.

Managers use it to monitor employee work and team progress.

The company markets it as the modern CRM teams love.

PC Magazine, Entrepreneur Magazine, G2 Crowd, and TrustRadius all recommend the platform.

Обзор Insightly CRM: превзошло мои ожидания?

🏆 Победитель: Insightly

⭐ 4.1/5 | 💰 От 29$/пользователь/месяц

Insightly links your sales pipeline to live project delivery. It is compliant with SOC 2 Type II, GDPR, and HIPAA.

Аналитическое ценообразование

Insightly offers three tiers. Rates are per user and billed annually.

ПланЦенаЛучше всего подходит для
Плюс29 долларов США/пользователь/месяцНебольшие отделы продаж на начальном этапе
Профессиональный49 долларов США/пользователь/месяцРабочий процесс автоматизация and dashboards
Предприятие99 долларов США/пользователь/месяцПолный доступ ко всем функциям.

Pricing verified August 2026.

Основные преимущества, по мнению экспертов.

Бесплатная пробная версия: Yes. Insightly offers a 14-day trial of the paid tiers with no card needed.

Гарантия возврата денег: None advertised. Annual contracts are not refunded mid-term.

📌 Примечание: The Plus tier gives limited access to most features. Professional adds limited dashboards and third-party app integration. Enterprise unlocks everything.

⚠️ Предупреждение: Other Insightly products cost extra. Insightly Marketing and Insightly Service follow the same tier structure and are billed separately per user.

Основные преимущества Insightly

Вот почему Insightly заслуживает внимания:

  • Sales pipeline control: Customizable pipelines and Kanban views track every sales stage. The opportunities dashboard shows deal progress at a glance.
  • Real project management: Milestones, pipelines, and task assignment sit next to your contacts. Gantt chart visualizations arrived in the 2025 new version.
  • Task management built in: Create reminders, to-do lists, and call logs. Assign tasks to any team member from web or mobile.
  • Интеграция с AppConnect: A low-code engine ships over 2,000 pre-built connectors. Google Workspace, email, and бухгалтерский учет apps all connect.
  • Второй пилот ИИ-помощник: Copilot summarizes emails and speeds up data retrieval. It reduces manual admin work for busy managers.
  • Reporting and dashboards: Visual reports surface бизнес performance and revenue metrics. Customize which records and details feed straight into them.
  • Security and compliance: The platform meets SOC 2 Type II, GDPR, and HIPAA standards. That matters for regulated organizations.
Главная страница Insightly

Что заметила наша команда

Note: we have not had extended hands-on time inside an Insightly account yet. The points above come from Insightly’s documentation, pricing page, and third-party reviews. G2 reviews highlight fast setup and a short learning curve as the two most praised parts of the system.

Внимательный анализ преимуществ и недостатков

✅ Плюсы
  • CRM and project management live in one system
  • Fast rollout with a gentle learning curve
  • Over 2,000 pre-built AppConnect connectors
  • Compliant with SOC 2 Type II, GDPR, and HIPAA
  • Copilot AI summarizes emails and retrieves data
❌ Минусы
  • Lacks advanced custom workflows found in other CRMs
  • Not as feature-deep as Zoho CRM
  • Enterprise tier costs almost double Zoho CRM
  • No built-in website builder or payment processing

Что такое Thryv?

Thryv is customer relationship management and reputation software for small businesses.

Thryv Holdings, Inc. is a publicly traded SaaS company based in Dallas, Texas.

It began as a conglomerate of Yellow Pages companies before switching to technology.

Thryv operates in 48 states and supports more than 50,000 local businesses.

Those customers span the U.S., Canada, and Australia.

In June 2020 the company reported $1.3 billion in revenue over twelve months.

More than 2,400 employees work there today.

Thryv software helps a малый бизнес reach more customers, stay organized, and get paid faster.

Честный обзор Thryv CRM — посмотрите видео перед использованием.

Runner Up: Thryv

⭐ 2.6/5 | 💰 Marketing Center from $244/month

Thryv bundles scheduling, invoices, listings, and a website builder. It suits a service бизнес with no marketing staff.

Цены Thryv

Our pricing data lists two packages. Both are flat monthly costs, not per-seat rates.

ПланЦенаЛучше всего подходит для
Маркетинговый центр244 доллара в месяцListings, SEO, and campaign work
Кеап299 долларов в месяцHeavier автоматизация and email marketing

Pricing verified August 2026.

💡 Pricing conflict flagged: Our records show the packages above. Public sources list a Thryv Business Center entry point near $20 per user per month plus a free plan. Confirm current pricing details with sales, and keep verifying the quote against your own seat count.

Бесплатная пробная версия: A free plan with limited features exists. Paid packages are usually demoed by a sales rep first.

Гарантия возврата денег: None published. Contract terms are agreed during onboarding.

📌 Примечание: Thryv charges a one time onboarding fee of $250 on its packages. Budget for that on top of the monthly rate.

⚠️ Предупреждение: Packages are sold by phone or demo call rather than self-checkout. Ask about contract length before you sign.

Основные преимущества Thryv

Here is where Thryv earns its keep:

  • Онлайн-бронирование 24/7: Automated scheduling lets clients book appointments any hour. Thryv reports a 61% lift in bookings for typical users.
  • Расширенные местные объявления: Business information syncs across 50+ listing sites including Google and Yahoo. Each location stays accurate.
  • Центр управления Thryv: A unified inbox merges email, SMS, social media, and web chats. Nothing slips through separate apps.
  • Faster payments: ThryvPay processes online payments for service work. Digital document signing lets you pay and settle invoices without paper.
  • Marketing on autopilot: Trigger-based email and SMS marketing messages send personalized offers. You can measure results in campaign reports.
  • Сэкономленное время: Consolidating invoicing, scheduling, and document storage saves owners an average of 20 hours per week.
  • Инструменты для работы с репутацией: The AI Response Tool helps you respond to reviews quickly. TeamChat keeps internal staff messages in one thread.
Основные преимущества Thryv

The homepage below shows how the suite is packaged for a service business.

Главная страница Thryv

Что заметила наша команда

Our writer created a Thryv account and worked through setup on both desktop and mobile. Here is what stood out during that hands-on time:

Личный опыт Thryv

Плюсы и минусы Thryv

✅ Плюсы
  • Website builder, listings, and CRM in one account
  • ThryvPay handles invoices and online payments
  • 24/7 human support for every customer
  • Client portal keeps documents and appointments together
❌ Минусы
  • Package pricing runs far above per-seat CRM tools
  • A one time onboarding fee of $250 applies
  • No true project management or milestones
  • Sold through demo calls, not instant signup

Сравнение характеристик

These two products overlap less than the category label suggests. We compared ten areas that decide most buying calls, starting with a summary table.

ОсобенностьПроницательныйТрив
Начальная цена29 долларов США/пользователь/месяц244 доллара в месяц
Бесплатный план
Управление проектом
Управление контактами
Автоматизация рабочих процессов
Конструктор сайтов
Онлайн-платежи
Синхронизация местных объявлений
Reporting Dashboards
Лучше всего подходит дляSales teams running projectsМестные предприятия сферы услуг

1. CRM Foundations

Insightly: This is a full CRM first and everything else second. Leads, contacts, and sales opportunities move through customizable pipelines and Kanban views. The core functionality is aimed at sales teams that need forecast accuracy.

Insightly Modern CRM

Thryv: The CRM sits inside a wider marketing suite. Market Builder helps you find and target likely customers in your area. It is lighter on pipeline depth than dedicated crm tools.

Идеи для осенних распродаж для малого бизнеса: 3 маркетинговых хода, которые стоит попробовать прямо сейчас.

2. Contact Management and Customer Records

Insightly: Contact management gives you a 360-degree customer view across every company and deal. Records hold linked details, files, and history. The mobile app scans a business card and adds new contacts on the go.

Insightly CRM

Thryv: Customer interactions are tied to reputation. Online reviews, ratings, and replies attach to each customer file. That works well for a business judged on public feedback.

https://youtu.be/sLFhTif-ViY?si=FC5VaYtAeyZI_QqI

3. Project Management and Team Collaboration

Insightly: Won deals convert into projects with milestones and stages. You can assign tasks to any team member and track progress to the delivery date. Gantt charts landed in 2025 for timeline and dependency work.

Инсайтли в управлении проектами

Thryv: There is no project module in the Insightly sense. TeamChat covers internal messages between staff, and jobs are tracked as appointments instead. Teams managing multi-week delivery will feel the gap.

Чат команды Thryv

⚠️ Предупреждение: If your work continues after the sale closes, this single difference should decide your choice.

4. Reporting and Dashboards

Insightly: Reports and dashboards give visual insight into business performance. The opportunities dashboard tracks pipeline value, while managers monitor rep activity and productivity. Dashboards are limited on Professional and unlocked fully on Enterprise.

Аналитические отчеты

Thryv: Website analytics show traffic, page views, and where leads come from. The focus is marketing return rather than sales forecasting. It answers “is my site working” more than “will we hit quota”.

Веб-аналитика Thryv

5. Organizations, Invoices, and Payments

Insightly: Companies and organizations get their own records with linked people and projects. Billing is not native, so invoices run through an бухгалтерский учет integration. That adds a step for service firms.

Проницательные организации

Thryv: Billing and invoicing ship in the box. ThryvPay collects card payments and digital signing closes documents faster. This is the clearest win for Thryv in the whole comparison.

Thryv Billing & Invoicing

6. Email and Campaign Marketing

Insightly: You can build email templates, schedule emails, and log every thread against a contact. Larger campaigns need Insightly Marketing, which is priced separately. Marketing teams should budget for that second product.

Аналитическая электронная почта

Thryv: Campaign analytics sit beside trigger-based email and текст sends. Personalized offers fire automatically after a booking or a quote. For a solo owner, that automation replaces an agency retainer.

Аналитика кампаний Thryv

7. AI and Workflow Automation

Insightly: Copilot summarizes emails and pulls data on request. Workflow automation handles record updates and alerts, though deep custom workflows lag behind rivals. Advanced automation sits on the higher tiers.

Автоматизация с помощью искусственного интеллекта от Insightly

Thryv: The AI Response Tool drafts replies to reviews in a few seconds. Automation is aimed at customer messages, not internal process. Both approaches cut admin, just at different points.

https://youtu.be/iwYlUBGCzbs?si=76sHJvS6qzoFAHdB

8. Integrations and Online Presence

Insightly: AppConnect is a low-code engine with over 2,000 pre-built connectors. Google Workspace, accounting apps, and support desks link without code. Other Insightly products connect natively too.

Бесшовная интеграция Insightly

Thryv: SEO services and the site builder aim at search visibility rather than data plumbing. Listings push your details to directories automatically. Third-party integrations are fewer than Insightly offers.

Обзор маркетингового центра Thryv: SEO

9. Support and Service Channels

Insightly: Insightly Service adds ticketing and a knowledge base as a separate paid product. Core CRM support runs through email and an online help centre. Higher tiers get faster response commitments.

Служба поддержки и система обработки заявок Insightly

Thryv: Social media management and web chat feed the same inbox as calls and texts. Support is available 24/7 to every account. Small teams without a dedicated service desk gain the most here.

Thryv Social Media Management

10. Ценообразование и стоимость

Here are the plans side by side, exactly as our data records them.

УровеньПроницательныйТрив
ВходПлюс — 29 долларов США/пользователь/месяцМаркетинговый центр — 244 доллара в месяц
СерединаПрофессиональная версия — 49 долларов США/пользователь/месяцKeap — $299/month
ВершинаКорпоративный сегмент — 99 долларов США/пользователь/месяцНе указано
модель выставления счетовОплата производится за каждого пользователя, ежегодно.Flat monthly package

Insightly: Pricing is competitive at Plus and Professional. The Enterprise tier is almost double Zoho CRM, so heavy compliance needs get expensive. For example, a five-person team on Plus costs $145 per month.

Thryv: The flat package price covers the whole company, not one user. That works out cheaper than Insightly once you pass roughly nine seats. Add the $250 onboarding charge to year-one costs.

Различные сценарии

Если вам это нужноВыбиратьПочему
Projects after the saleПроницательныйMilestones and Gantt charts
Online booking and paymentsТривThryvPay and 24/7 scheduling
A team of five or fewerПроницательныйCheaper per user at that size
Local search visibilityТривSyncs 50+ listing sites
HIPAA or GDPR coverageПроницательныйSOC 2 Type II certified too
Deep pipeline reportingПроницательныйOpportunities dashboard and forecasts

💰 Ваш бюджет

Insightly starts at $29 per seat, so a small crew pays less. Thryv’s flat package only wins once headcount climbs past nine.

🔌 Ваш технологический стек

Insightly plugs into Google Workspace and roughly 2,000 other apps. Thryv prefers to be the whole stack, which is simpler but harder to leave.

📝 Ваш рабочий процесс

Consultants and agencies live in projects, which points to Insightly. Salons, trades, and clinics live in the calendar, which points to Thryv.

🎓 Ваш уровень опыта

Insightly has a short learning curve and a fast setup, which is a key reason for its appeal. Thryv leans on guided onboarding instead.

🆓 Бесплатные пробные версии и демо-версии

Insightly lets you create a trial account in the browser and start straight away. Thryv routes you to a demo, so book a phone slot рано.

🛟 Поддержка и безопасность

Thryv gives every account 24/7 human help, which is rare at this level. Insightly answers the security вопрос better with SOC 2, GDPR, and HIPAA compliance.

Руководство по переключению

Already paying for one of these? Here is what changes if you move.

🔄 Switching from Insightly to Thryv?

✅ Что вы получите:

  • Конструктор сайтов и расширенные местные объявления.
  • Online payments, invoices, and a client portal
  • The Thryv Command Center inbox for every channel

❌ Что вы потеряете:

  • Project milestones, pipelines, and Gantt views
  • Two thousand AppConnect integrations
  • HIPAA and SOC 2 Type II compliance coverage

📋 Как переключиться:

  1. Export contacts, organizations, and open projects to CSV
  2. Book the Thryv demo and agree your package
  3. Import records during the paid onboarding session
🔄 Switching from Thryv to Insightly?

✅ Что вы получите:

  • Real project management tied to won deals
  • Deeper sales pipeline and forecast reporting
  • Per-user pricing that scales down for tiny teams

❌ Что вы потеряете:

  • ThryvPay, invoicing, and the client portal
  • Automatic sync across 50+ listing sites
  • 24/7 support on every plan

📋 Как переключиться:

  1. Download your customer list and appointment history
  2. Start an Insightly trial and map your fields
  3. Rebuild booking and payments with third-party apps

Что не было рассмотрено в нашем обзоре

This comparison focused on small and mid-sized teams. We did not test bulk data migration, custom API builds, or how either system behaves past a hundred users. Thryv’s package pricing is negotiated per account, so your quote may differ from the figures here. Our notes reflect the August 2026 version of each platform.

Окончательный вердикт

КатегорияПобедитель
💰 ЦеныПроницательный
🚀 CRM DepthПроницательный
📋 Управление проектамиПроницательный
💳 Счета и платежиТрив
🌐 Online PresenceТрив
🔌 ИнтеграцииПроницательный
🛟 Support HoursТрив
🏆 Общий победительПроницательный

🏆 ПОБЕДИТЕЛЬ: INSIGHTLY

Компания Insightly победила в 4 из 7 категорий.

Лучше всего подходит для: Sales teams with delivery work, agencies, consultancies, and regulated organizations

These are two different products wearing the same category label. Insightly is a customer relationship management system that keeps the connection between selling and delivering intact.

Thryv — это малый бизнес marketing suite with a CRM attached. It is excellent if your day runs on bookings, invoices, and reviews.

For most buyers reading a CRM comparison, Insightly is the safer pick. It costs less per seat, integrates more widely, and handles the work that follows a closed deal.

Больше информации от Insightly Compared

Here is how Insightly measures up against other crm software options:

Insightly против Zoho CRM

Компания Insightly добивается успеха в следующих областях: Easier day-one setup, native project management, smoother data input and sharing

Zoho CRM выигрывает по следующим параметрам: Deeper feature set, cheaper Enterprise tier, wider custom workflow options

Insightly против HubSpot

Компания Insightly добивается успеха в следующих областях: Lower entry cost, project delivery tracking, HIPAA coverage for regulated work

HubSpot побеждает по следующим показателям: Free starter tier, richer content marketing, larger partner marketplace

Insightly против Пайпдрайв

Компания Insightly добивается успеха в следующих областях: Post-sale project work, AppConnect breadth, linked service and marketing add-ons

Pipedrive побеждает в следующих условиях: Cheaper starting seat, tighter deal-focused interface, quicker rep adoption

Insightly против Salesforce

Компания Insightly добивается успеха в следующих областях: Faster rollout, no admin hire needed, predictable per-seat costs

Salesforce побеждает по следующим параметрам: Enterprise scale, huge app marketplace depth, granular permission control

Больше информации о Thryv в сравнении с другими сервисами.

Thryv competes with a different set of tools. The video below covers the main alternatives.

Лучшие CRM-инструменты для ваших нужд

Thryv против GoHighLevel

Thryv побеждает по следующим показателям: Guided onboarding, round-the-clock support, listings sync for physical locations

GoHighLevel побеждает в следующих матчах: Agency white-labelling, unlimited sub-accounts, lower monthly entry price

Thryv против Keap

Thryv побеждает по следующим показателям: Local search visibility, built-in site builder, appointment-first design

Кип побеждает по следующим пунктам: Automation branching depth, sales pipeline reporting, e-commerce checkout options

Thryv против ActiveCampaign

Thryv побеждает по следующим показателям: Invoicing and payments, review management, all-in-one setup for non-marketers

ActiveCampaign побеждает по следующим показателям: Email deliverability, segmentation logic, far cheaper starting plan

Thryv против Monday CRM

Thryv побеждает по следующим показателям: Customer-facing portal, local listings, payment collection out of the box

В понедельник CRM-системы добились успеха в следующих областях: Board customization, task and project views, transparent self-serve pricing

Часто задаваемые вопросы

Для чего используется Insightly?

It manages customer interactions, leads, and sales opportunities, then turns won deals into projects. Teams also use it for task management, reporting, and contact records.

Легко ли пользоваться Insightly?

Yes. The interface is intuitive and getting data in is not convoluted. It is easier to pick up than Zoho CRM, though not as feature-deep.

Thryv — это CRM-система?

Partly. It includes customer relationship management, but the wider suite covers scheduling, invoicing, listings, and reputation work for small businesses.

Как раньше называлась компания Thryv?

The company was previously known as Dex Media, and before that DexYP. It grew out of Yellow Pages directory businesses.

Есть ли у Thryv контракт?

Yes. Paid packages are agreed through a sales rep, and a one time onboarding fee of $250 applies. Ask about term length before signing.

Фахим Джохардер, основатель

Фахим Джохардер, основатель

Протестировано более 900 инструментов искусственного интеллекта. Более 250 000 читателей в месяц.

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