

⚡ Краткий вывод:
- Цены: Wix starts at $17/mo vs Appy Pie at $16/mo
- Лучше всего подходит для: Wix for website creation and online businesses, Appy Pie for mobile app development
- Ключевое отличие: Wix builds websites with 900+ templates and built-in SEO tools. Appy Pie builds mobile apps you can publish to the Google Play Store and App Store.
- Наш выбор: Wix for most users — it covers website creation, ecommerce, blogging, and marketing in one platform

Appy Pie and Wix solve two very different problems.
Wix helps you create a бизнес website from scratch.
Appy Pie helps you build a mobile app without coding knowledge.
Both use drag and drop редакторы and AI tools.
But the end product is completely different.
This comparison breaks down which platform fits your needs.
Обзор
This Appy Pie vs Wix comparison covers pricing, features, and ease of use.
Мы также подробно разбираем, для кого лучше всего подходит каждый инструмент.
В качестве источников информации мы используем опубликованные технические характеристики, документацию и отзывы пользователей.
Наш писатель spent hands-on time with both Wix and Appy Pie.
Эти наблюдения представлены в разделах «Что заметила наша команда» ниже.
Что такое Wix?
Wix is a free website builder that lets you create a site without code.
The platform is based in Tel Aviv and trusted by over 280 million users.
You can build a business website, online store, wix blog, or sell online courses.
Wix offers over 900 website templates to help you start editing fast.

Викс
Build a high quality website with 900+ templates. Includes an ai website builder, built-in SEO, and a full ecommerce platform. Read our wix review for more details, or watch the videos above.
Цены Wix
Here is what Wix costs in 2026. Let’s break it down.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Свет | 17 долларов в месяц | Personal sites and simple pages |
| Основной | 29 долларов в месяц | Small businesses needing more storage |
| Бизнес | 39 долларов в месяц | Online store owners who sell online |
Pricing verified May 2026.

Бесплатный план: Yes, Wix has a free plan with limited bandwidth and storage. It shows Wix branding on your site.
Гарантия возврата денег: Wix offers a 14-day money-back guarantee on all paid plans.
📌 Примечание: Wix provides a free custom domain for the first year when you sign up for an annual premium plan. The wix cost stays the same at renewal with no hidden fees.
⚠️ Предупреждение: The free plan does not let you connect a custom domain. You’ll need at least the Light plan to remove the Wix subdomain.
Основные преимущества Wix
Here’s what makes Wix worth considering:
- Обширная библиотека шаблонов: Choose from over 900 free website templates. Each template is fully customizable for different business types.
- Конструктор сайтов на основе ИИ: Wix’s AI can create a custom wix dashboard with personalized templates based on your input. It generates layouts, text, and images automatically.
- Встроенные SEO-инструменты: Wix includes a personalized SEO checklist and integrates with Google Search Console. This helps search engines find and rank your new site.
- Магазин приложений: Access over 800 third-party apps to add features like booking systems, live chat, and online store tools to your wix site.
- Маркетинговые инструменты: Create and share социальные сети posts from your wix dashboard. The built-in email marketing suite helps you connect with customers.
- Надежный хостинг: Wix offers a 99.99% uptime guarantee and DDoS protection with powerful infrastructure. That’s better than the industry standard for web hosting. You can add links to external services and track performance easily.
- Mobile Site Editor: Edit how your website looks on mobile devices with a separate mobile editor. Your site stays fast and readable on any screen.

Что заметила наша команда
Our writer signed up for Wix and spent several days exploring the platform. Here’s what stood out from that hands-on time:
Преимущества и недостатки Wix
✅ Плюсы
- 900+ free templates cover almost every business type
- Drag and drop editor is beginner-friendly with no coding needed
- Built-in SEO, email marketing, and CRM tools save money on third-party services
- Бесплатный тарифный план позволяет протестировать платформу перед оплатой.
- 99.99% uptime guarantee with DDoS protection keeps your site safe
❌ Минусы
- Изменить шаблон после публикации без начала процесса заново невозможно.
- Websites cannot be exported to other platforms easily
- Scalability limits make it less suitable for very large online stores
- Transaction fee of 2.9% plus $0.30 on US credit card sales
Что такое Appy Pie?
Appy Pie is a no-code app builder for creating mobile apps.
It lets you build apps for Android and iOS without coding knowledge.
The platform uses a drag and drop editor and AI app generator.
You can publish your own app to the Google Play Store and App Store.

Яблочный пирог
Build your own app in days with no code. Publish to the Google Play Store and Apple App Store. Includes push notifications, in-app purchases, and AI templates.
Цены на пироги Appy
Here is what Appy Pie costs in 2026. Let’s break it down.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Базовый | $16 | Testing basic apps and simple projects |
| Золото | $36 | Growing businesses that need chat support |
| Платина | $60 | Premium features and advanced functionality |
| Предприятие | Для уточнения цен свяжитесь с ними. | Большие команды с индивидуальными потребностями |
Pricing verified May 2026.

Бесплатная пробная версия: Yes, Appy Pie offers a seven-day free trial on its paid plans. No credit card is required to start.
Гарантия возврата денег: Appy Pie does not advertise a money-back guarantee. Check their terms before you sign up for a subscription.
📌 Примечание: Gold plan users get 24/7 chat support. The Basic plan only includes email support during business hours.
⚠️ Предупреждение: Appy Pie does not offer a free plan for app creation. The free trial lasts only seven days, so test quickly before the paid plan kicks in.
Основные преимущества Appy Pie
Here’s what makes Appy Pie worth considering:
- No-Code App Builder: Build different apps without writing a single line of code. The drag and drop editor makes app creation simple for beginners with no technical background.
- Генератор приложений на основе ИИ: Use artificial intelligence to generate app layouts and content automatically. Appy Pie’s AI tools speed up the app development process.
- Многоплатформенная публикация: Publish to both the Google Play Store and Apple App Store from one account. You can reach Android and iOS users at the same time.
- Pre-Built Templates: Choose from thousands of free AI templates and themes. These cover different apps like shopping, booking, and business apps.
- Push Notifications: Send push notifications to keep users engaged. Add in-app purchase and audio features without code integration.
- Отличное обслуживание клиентов: Customer support is rated 4.7 out of 5. The support team is known for being fast, helpful, and patient.
- Рабочий процесс Автоматизация: Appy Pie Automate helps you handle repetitive tasks across your business. It also supports two factor authentication and GDPR compliance for data безопасность.

Что заметила наша команда
Our writer signed up for Appy Pie and spent several days building a test app. Here’s what stood out from that hands-on time:

Плюсы и минусы яблочного пирога
✅ Плюсы
- No coding knowledge needed to build and publish apps
- Публикуется как в Google Play Store, так и в Apple App Store.
- Customer support rated 4.7/5 with fast response times
- AI app generator speeds up the creation process
- Supports push notifications and in-app purchases
❌ Минусы
- Limited customization makes many apps look similar
- No free plan available — only a seven-day free trial
- Advanced features may require external integrations like Firebase
- Template-driven approach limits unique branding options
Сравнение характеристик
Ready to dive into a detailed comparison of Appy Pie vs Wix? We’ll explore 9 key features to help you decide which platform fits your needs.
| Особенность | Викс | Яблочный пирог |
|---|---|---|
| Начальная цена | 17 долларов в месяц | 16 долларов в месяц |
| Бесплатный план | ✅ | ❌ (Только 7-дневный пробный период) |
| Конструктор сайтов | ✅ | ✅ (базовый) |
| Конструктор мобильных приложений | ❌ | ✅ |
| Инструменты искусственного интеллекта | ✅ | ✅ |
| Редактор с функцией перетаскивания | ✅ | ✅ |
| SEO-инструменты | ✅ | ❌ |
| Электронная коммерция | ✅ | ✅ (in-app purchases) |
| Лучше всего подходит для | Веб-сайты и интернет-магазины | Mobile app creation |
1. Website Creation
Wix: Wix is built for website creation from the ground up. The site editor gives you full control over layout, text, images, and buttons. You can choose from over 900 website templates and customize every element. Wix introduced advanced design features like scroll effects and animations that work without code.

Яблочный пирог: Appy Pie also has an AI website builder, but it’s a secondary feature. The tool focuses on basic websites for businesses that already have an app. If website creation is your main goal, Appy Pie’s website builder has fewer templates and less design freedom than Wix.

2. Mobile App Development
Wix: Wix does not have a native mobile app builder. You can create a mobile-friendly website using the mobile site editor. But you cannot publish a standalone app to the Google Play Store or Apple App Store through Wix alone.
Яблочный пирог: This is Appy Pie’s core strength. The app builder lets you create different apps for Android and iOS. You can build business apps, shopping apps, and form apps. The platform handles publishing to the Google Play Store and App Store for you.
3. Инструменты искусственного интеллекта
Wix: Wix’s AI website builder generates a full website based on your answers to a conversational interface. It creates layouts, text, images, and even suggests design choices. Wix also uses AI tools to generate marketing content and help you promote your site on social media.

Яблочный пирог: Appy Pie has an AI app generator that builds app layouts from text prompts. The platform also uses artificial intelligence to suggest templates and features. However, the AI tools are more limited than Wix’s, and the output needs more manual editing.

4. Дизайн и индивидуализация
Wix: The Wix drop editor gives you complete creative freedom. You can move elements anywhere on the page. Scroll effects, animations, and interactions are available without coding. Wix also offers Velo by Wix for technical users who want to add custom JavaScript.
Яблочный пирог: Appy Pie’s drag and drop editor lets you customize themes, fonts, and color schemes. You can add pre-built features like audio and push notifications. But the limited customization options mean many apps end up looking similar. Users report that unique branding is difficult.

⚠️ Предупреждение: On Wix, you cannot change your template after publishing without starting from scratch. Choose carefully before you build.
5. Ecommerce and Selling Online
Wix: Wix has a full online store feature set. You can sell online with automated sales tax collection, multiple currencies, and product management. The Business plan at $39/month unlocks all ecommerce tools. Wix is a strong choice for small businesses that need to sell online.
Яблочный пирог: Appy Pie has a shopping app builder that lets you create a mobile store. You can integrate payment gateways like PayPal and Stripe without extra transaction fees. But the ecommerce features are limited compared to a full website platform like Wix.

6. SEO и маркетинг
Wix: Wix offers built-in SEO tools with a personalized checklist. It integrates with Google Search Console and Semrush. You can connect with Google Search Console and Semrush to track SEO. As you grow, Google continue to be a key traffic source for your wix site. Create social media posts and track website analytics from your wix dashboard. These marketing tools are included in every plan.

Яблочный пирог: Appy Pie does not have built-in SEO or marketing tools. Mobile apps don’t need SEO in the same way websites do. You’ll need to handle marketing for your app through the app store listings and external social media channels.
7. Templates and Themes
Wix: Wix offers over 900 free website templates organized by industry. Each template is fully customizable using the site editor. You can also use the AI to generate a unique template based on your business type and target audience.

Яблочный пирог: Appy Pie offers thousands of AI templates for mobile apps. These templates cover categories like business, education, and shopping. But the template-driven approach can be limiting. Many apps built with Appy Pie look similar because of the standard features and layouts.

8. Integrations and Third-Party Apps
Wix: The Wix app market has over 800 third-party apps. You can add booking systems, live chat, CRM, and more to your wix site. Wix also connects with Google, Facebook, and other platforms for advertising and social media.
Яблочный пирог: Appy Pie Automate connects with over 1,000 apps for workflow automation. You can link CRM, project management, and social media tools. The platform also supports code integration with Firebase for advanced functionality. But adding these integrations takes more effort than Wix’s one-click app installs.
9. Ценообразование и стоимость
Давайте сравним тарифные планы.
| Уровень плана | Викс | Яблочный пирог |
|---|---|---|
| Бесплатно | ✅ Free plan (limited) | ❌ (7-дневная пробная версия) |
| Вход | Light: $17/month | Basic: $16/month |
| Средний уровень | Core: $29/month | Gold: $36/month |
| Высший уровень | Business: $39/month | Platinum: $60/month |
| Предприятие | — | Для уточнения цен свяжитесь с ними. |
Wix: Wix’s paid plans range from $17 to $39 per month. You get a free plan to test the platform. The Light plan is enough for personal sites. The core plan works for small businesses. The Business plan includes full ecommerce with automated sales tax and multiple currencies.
Яблочный пирог: Appy Pie’s paid plans range from $16 to $60 per month. There’s no free plan — just a seven-day trial. The Basic plan covers simple apps. The Gold business plan adds 24/7 chat support. The Platinum plan unlocks all premium features and advanced functionality.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| A business website | Викс | 900+ templates, built-in hosting |
| A mobile app | Яблочный пирог | Native app builder for iOS/Android |
| Интернет-магазин | Викс | Full ecommerce with tax tools |
| Бесплатный план для тестирования | Викс | Бесплатный тариф без ограничений по времени. |
| Отличная поддержка клиентов | Яблочный пирог | 4.7/5 support rating |
| SEO and marketing | Викс | Built-in SEO checklist and tools |
💰 Ваш бюджет
Both platforms start near $16-17 per month. Wix is cheaper at the mid and top tiers, with its most expensive plan at $39 vs Appy Pie’s platinum plan at $60.
🔌 Ваш технологический стек
Wix connects with Google Search Console, Semrush, and 800+ apps from its app market. Appy Pie Automate connects with 1,000+ apps but needs more manual setup for each integration.
📝 Ваша главная цель
If you want a website for your business, Wix is the clear choice. If you need to build apps for your customers to download, Appy Pie is the right platform.
🎓 Ваш уровень опыта
Both platforms are user friendly for beginners. Wix has a slight edge thanks to its conversational interface and AI that builds your site automatically. Appy Pie is also simple, but advanced features require more manual work.
🆓 Бесплатные пробные версии и демо-версии
Wix has a free plan with no time limit, though it includes Wix branding. Appy Pie offers a seven-day free trial but no ongoing free plan. Test both before you commit to a paid plan.
🛟 Варианты поддержки
Appy Pie’s support team scores 4.7/5 and Gold users get 24/7 chat support. Wix provides live chat and phone options with a large help desk knowledge base. Both offer email support on all plans.
Руководство по переключению
Уже используете один из этих инструментов? Вот чего следует ожидать, если вы перейдете на него.
🔄 Переходите с Wix на Appy Pie?
✅ Что вы получите:
- Native mobile app builder with iOS and Android publishing
- Push notifications to keep your app users engaged
- Higher-rated customer support with 24/7 chat on Gold plans
❌ Что вы потеряете:
- Full website builder with 900+ templates and web design tools
- Built-in SEO, email marketing, and CRM tools
- Free plan option and 99.99% uptime hosting
📋 Как переключиться:
- Save all your Wix website content — images, text, and data — manually (Wix does not support export)
- Create an Appy Pie account and start the seven-day free trial
- Build your app using the drag and drop editor and add your saved content
🔄 Переходите с Appy Pie на Wix?
✅ Что вы получите:
- Full website builder with 900+ templates and custom domain support
- Built-in SEO, blog, and marketing tools to promote your business online
- Free plan to test the platform without a time limit
❌ Что вы потеряете:
- Native mobile app builder with App Store and Google Play publishing
- Push notifications and in-app purchase features
- Appy Pie Automate workflow automation with 1,000+ app connections
📋 Как переключиться:
- Export your app content and media from Appy Pie manually
- Sign up for Wix’s free plan and choose a template for your new site
- Rebuild your online presence using the Wix site editor and import your data
Что не было рассмотрено в нашем обзоре
This comparison focused on individual users and small businesses. We didn’t test enterprise-level features or evaluate how either platform handles large-scale deployments. Wix Studio for agencies and Appy Pie’s Enterprise plan weren’t part of this review. Our observations are based on the May 2026 versions — features may have changed since then. If you’re managing a developer team or need advanced code integration, your experience may differ from what we’ve covered.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Wix (free plan + cheaper top tier) |
| 🌐 Website Creation | Викс |
| 📱 App Development | Яблочный пирог |
| 🤖 Инструменты искусственного интеллекта | Викс |
| 🎨 Свобода дизайна | Викс |
| 🔌 Интеграции | Галстук |
| 📈 SEO & Marketing | Викс |
| 🛟 Служба поддержки клиентов | Яблочный пирог |
| 🏆 Общий победитель | Викс |
🏆 ПОБЕДИТЕЛЬ: Wix
Wix побеждает в 5 из 8 категорий.
Лучше всего подходит для: Business websites, online stores, personal sites, and blogging
Wix and Appy Pie serve different purposes. Wix is a full website builder with SEO, marketing, and ecommerce built in. Appy Pie is a mobile app builder for creating Android and iOS apps without code.
Appy Pie is the better choice if you need a mobile app for your customers. Its app builder, push notifications, and app store publishing are features Wix cannot match.
However, if you need a website for your business, Wix is the stronger platform. It gives you more templates, better web design tools, and built-in marketing features that help you grow online.
Больше информации о Wix в сравнении с другими сервисами.
Here’s how Wix stacks up against other website builders:
Wix против Squarespace
Wix побеждает по следующим показателям: Template variety (900+ vs ~150), AI website builder, app market size, free plan availability
Squarespace выигрывает по следующим параметрам: Design polish and aesthetic quality, blogging tools, built-in analytics depth
Wix против Shopify
Wix побеждает по следующим показателям: Lower starting price ($17 vs $39), website design flexibility, free plan, broader use cases beyond ecommerce
Shopify побеждает по следующим показателям: Ecommerce features and scalability, payment processing options, inventory management for larger stores
Wix против WordPress.com
Wix побеждает по следующим показателям: Drag and drop simplicity, AI website builder, all-in-one hosting, beginner-friendly user interface
WordPress.com побеждает по следующим параметрам: Plugin library and extensibility, content management for large blogs, export and migration options
Викс против Вебфлоу
Wix побеждает по следующим показателям: Easier learning curve for non-developers, more templates, lower entry price, built-in marketing tools
Webflow выигрывает по следующим параметрам: Professional-grade design control, CMS flexibility, code export capability, developer-friendly workflow
Больше информации о «Apply Pie» в сравнении с другими мультфильмами.
Here’s how Appy Pie stacks up against other app builders:
Appy Pie побеждает в следующих номинациях: Native mobile app building, App Store and Google Play publishing, push notifications support
Гамма побеждает по следующим критериям: Презентация and document creation, AI-powered content generation, web-based sharing without app installs
Яблочный пирог против Рамщик
Appy Pie побеждает в следующих номинациях: Mobile app development without coding, multi-platform app publishing, in-app purchase support
Компания Framer побеждает по следующим критериям: Website design quality and animations, responsive web design tools, developer-friendly features
Яблочный пирог против Дорик
Appy Pie побеждает в следующих номинациях: App creation for iOS and Android, workflow automation with Appy Pie Automate, template variety for mobile apps
Дорик побеждает по следующим критериям: Website landing page design, white-label client sites, faster website loading speeds
Часто задаваемые вопросы
В чём недостатки Wix?
The biggest downside is that you can’t change your template after publishing without starting over. Wix websites also can’t be exported to other platforms. If you ever want to move your site, you’ll need to manually save and re-upload everything.
Действительно ли Wix бесплатен?
Yes, Wix has a free plan that lets you build and publish a site. But the free plan has limited storage and shows Wix branding. You’ll need a paid plan starting at $17/month to connect a custom domain and remove ads.
Что же такое Appy Pie?
Appy Pie is a no-code app builder that lets you create mobile apps for Android and iOS. You can build business apps, shopping apps, and more using a drag and drop editor. It also offers an AI app generator for faster app development.
Действительно ли можно создать приложение с помощью Appy Pie?
Yes, you can build and publish a good app to the Google Play Store and Apple App Store using Appy Pie. The process takes days, not months. However, the apps have limited customization compared to custom-coded software.
Какой конструктор сайтов лучше всего подходит для начинающих?
Wix is a strong choice for beginners who want to create a website. It has a user friendly interface, 900+ templates, and an AI that builds your site based on your answers. If you need an app instead, Appy Pie is the better option for users with no technical background.













