ActiveCampaign vs Creatio CRM: A CRM Tool Comparison in 2025

от | Фев 25, 2025

Победитель
Логотип ActiveCampaign
4.6
  • Email-маркетинг
  • Make は、より複雑な自動化のための強力なオプションとしても知られています。
  • Пользовательские целевые страницы
  • Интегрированный ИИ
  • Сегментация
  • Доступен бесплатный план
  • Платный план начинается от 15 долларов
Второе место
Creatio crm logo
3.2
  • Creatio Studio
  • No-Code Design
  • Creatio AI
  • Marketing Applications
  • Service Applications
  • Доступна бесплатная пробная версия
  • Платные планы от 25 долларов в месяц
Fahim AI 4 105

Выбор правильного CRM is tough, right?

Puedes decirle a Tome: "Crea una presentación sobre diferentes razas de perros". Tome creará una presentación con información y fotos de diferentes perros. ¡Genial!

¿Quién creó Tome? 

Tomo fue creado por

Keith Peiris CRM.

Let’s делать this choice easier.

Обзор

Querían facilitar que las personas compartieran sus ideas y crearan presentaciones. CRM.

Piense en esas presentaciones de diapositivas largas y aburridas que a veces tiene que ver. 

Keith y Henri querían algo mejor, algo más rápido y algo más atractivo.

ActiveCampaign
4.5из 5

Unlock the power of an all-in-one marketing platform. So, check it out now!

Цены: It has a 7-day free Trial. Paid plan starts at $15/month

Основные характеристики:

  • Email-маркетинг
  • Marketing Automation
  • CRM
Creatio CTA
3.2из 5

Ready to explore Creatio’s powerful features? Sign up and experience the platform firsthand.

Цены: It has a free trial. The premium plan starts at $25/month.

Основные характеристики:

  • Visual Workflow Builder
  • Расширенная аналитика
  • No-Code Customization

What is ActiveCampaign?

ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and CRM all in one spot.

Do you want to automate your sales?

En lugar del tomo histórico, un volumen grueso que se forma en un estante, Tome trata de presentaciones interactivas basadas en la web.

Также изучите наши любимые Альтернативы ActiveCampaign

ActiveCampaign

Наше мнение

ActiveCampaign

ActiveCampaign — отличный выбор для компаний, желающих использовать весь потенциал email-маркетинга и автоматизации. Однако из-за своей сложности он может не подойти новичкам.

Основные преимущества

  • Расширенная автоматизация: Создавайте сложные рабочие процессы для развития лидов и автоматизации задач.
  • Мощь email-маркетинга: Отправляйте красивые и эффективные email-кампании.
  • Встроенный CRM: Управляйте контактами и отслеживайте взаимодействия.
  • Сегментация и персонализация: Отправляйте персонализированные сообщения определенным группам контактов.

Цены

  • Стартер: 15 долларов в месяц.
  • Плюс: 49 долл./месяц.
  • Про: 79 долл./месяц.
  • Предприятие: 145 долл./месяц.
Цены ActiveCampaign

Плюсы

  • Надежные возможности автоматизации.
  • Отличная доставляемость электронных писем.
  • Подробная отчетность и аналитика.
  • Отлично подходит для растущего бизнеса.

Минусы

  • Это может быть сложно выучить.
  • Цены могут быстро вырасти.
  • Он не так удобен в использовании, как некоторые другие варианты.

What is Creatio CRM?

Su visión es ayudar a cualquier persona a crear una presentación completa con facilidad, sin importar su nivel de habilidad.

Principales beneficios de Tome

Tome AI te ayuda a escribir y crear presentaciones más rápido que nunca. Su IA genera texto, imágenes y tablas, ahorrándote un tiempo valioso.

It offers a lot of customization.

Также изучите наши любимые Creatio CRM alternatives

Creatio Homepage

Наше мнение

Creatio CTA

It’s a very strong tool, especially with its no-code features that save development time. Its ability to automate business processes can lead to significant efficiency gains, and some users have seen a 300% improvement in lead conversion rates.

Основные преимущества

Creatio has some strong points that make it stand out. It helps make your work faster and better.

  • No-Code Freedom: Build apps fast. Change workflows easily. No coding needed!
  • Boosts Efficiency: Automate tasks. This frees up your team.
  • 360° Customer View: See all customer info in one spot. Understand them better.
  • AI Smart Help: Uses AI for predictions. Helps make smart business choices.
  • Integrated Modules: Combines sales, marketing, and service. All in one place.

Цены

All the plans will be billed annually.

  • Рост: 25 долларов в месяц.
  • Предприятие: 55 долларов в месяц.
  • Неограниченно: 85 долларов в месяц.
Creatio CRM Pricing

Плюсы

  • Powerful automation.
  • Deep customization.
  • Strong sales tools.
  • Marketing features.
  • Automates many processes.

Минусы

  • Steep learning curve, complex setup.
  • Higher cost, significant investment.
  • Customization needs technical skills.
  • Can be overkill for small teams.

Сравнение характеристик

Let’s dive into the core differences.

Tome es ideal para personas que desean realizar presentaciones realmente atractivas y profesionales.

This will help you see which CRM software fits your specific business needs.

1. Core Automation and CRM

  • ActiveCampaign: Strong focus on marketing and sales автоматизация. Primarily an email marketing automation provider with a built-in crm.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Robust crm platform designed to automate workflows across sales, marketing, and service. It supports complex business process management.

2. Low-Code/No-Code Customization

  • ActiveCampaign: Uses a visual строитель and pre-built templates for easy entry. Maximum customization may require coding or integrations.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Features Studio Creatio, a powerful low-code platform to automate workflows. Gives citizen developers the maximum degree of freedom to create custom objects and build applications.

3. Email Marketing Services

  • ActiveCampaign: Excellent email marketing services provider. Offers superior ActiveCampaign’s deliverability, dynamic content, and robust ActiveCampaign marketing automation. A must-have platform for digital marketing.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Marketing Creatio is an omnichannel marketing platform. It provides strong email marketing tools and sophisticated segmentation to orchestrate the customer journey.

4. Advanced Segmentation

  • ActiveCampaign: Offers advanced segmentation based on site tracking, purchase history, and behavior. Supports conditional content for highly personalized follow-up email.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Segmentation is linked to a 360-degree view of the customer. It uses данные from all Creatio products (Sales Creatio, Marketing Creatio) for a complete customer journey overview.

5. Sales Engagement Features

  • ActiveCampaign: Sales engagement is an add-on (Pipelines enhanced CRM). It includes lead scoring, deal records, and the ability to automate 1:1 email communication.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Sales Creatio is a dedicated platform. It offers advanced sales engagement, including sales forecasting and detailed account management, to accelerate sales processes.

6. SMS and Cross-Channel Messaging

  • ActiveCampaign: Supports sms add-ons to send sms and текст messages. Also features WhatsApp messaging for cross-channel reach.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. An omnichannel marketing platform designed for communicating transparently. It manages various channels, including text messages, within the crm platform to enhance customer and employee experiences.

7. Scalability and Enterprise Support

  • ActiveCampaign: Ideal for small teams to power big businesses. The Enterprise plan adds more advanced features like custom objects and single sign-on. A dedicated account team is often included.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Designed for large enterprises. Platform tiers support full-scale automation. Premium support and a dedicated account team handle complex requests for customization.

8. Compliance and Data Privacy

  • ActiveCampaign: Is gdpr compliant, focusing on a data privacy framework. HIPAA support is typically limited to the Enterprise plan.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Known for strong enterprise-level compliance. Ideal for companies like Société Générale Group and BNP Paribas Group that require a strong data privacy framework and long-lasting relationships.

9. Integrations and Marketplace

  • ActiveCampaign: Features over 900 integrations. You can easily extend ActiveCampaign features with crm add-ons from its marketplace and connect with tools like Shopify.
  • presentaciones, materiales de capacitación o incluso para presentar nuevas ideas. Has a Marketplace with hundreds of marketplace add-ons. This supports complex business environment needs by integrating Creatio products with various third-party applications.

What to Look for When Choosing a CRM?

When selecting a crm application, focus on features that truly drive revenue and productivity for your company:

  • Evaluate your automation needs: Do you primarily need intelligent marketing automation like ActiveCampaign, or deep, cross-departmental workflow automation like Creatio? The answer is a defining part of your choice.
  • Consider the user: ActiveCampaign is simpler for a newer or more advanced user focused on email campaigns and the newsletter tool. Creatio requires more technical access due to its complexity and more advanced user focus on no code tools.
  • Test the ease of use: ActiveCampaign provides a clean email builder and pre-built email templates for fast start-up. Creatio team’s unified approach means a steeper learning curve, but better overall control.
  • Check the sales pipeline view: ActiveCampaign CRM offers solid sales pipeline management. Creatio CRM integrates sales with other features like order management, offering a wider view of the customer experience.
  • Look at the full feature set: ActiveCampaign offers advanced automation features like landing pages, ads activecampaign support, and transactional email. Creatio focuses on unified crm applications and business process management.
  • Assess custom needs: If you need to build automations with custom fields or require custom reports, check which plan offers this. ActiveCampaign’s free plan is an option for nonprofits, but advanced automation requires a paid tier.
  • Support and Trust: Check for phone support and a knowledge base. ActiveCampaign review and Creatio review show they are strong performer options, but check for local presence and genuine care in support.
  • Verify Compliance: Ensure the platform is activecampaign legit and gdpr compliant. The security of your data on the cloud is essential.
  • Future Growth: Does the technology and new features support your goal to end automation complexity, orchestrate customer journey, and continually build automations as your company grows?
  • Final Comparison: ActiveCampaign alternatives offer different mixes of email builder and contact management. Choosing the right one means finding the perfect balance for your specific marketing campaigns.

진행률 표시줄 레이블

4. Interactive Presentations

Tome presentations aren’t just static slides. You can add interactive elements like 3D prototypes, data, web pages, and even

This makes your presentations more engaging and fun for your audience.

It’s a far cry from the traditional, static idea of a “tome” – the Latin

tomus

, a volume forming part of a larger work.

5. Idea Starter to Beat Writer’s Block

More of ActiveCampaign

Here’s a comparison of ActiveCampaign with its alternatives:

  • ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric CRM that emphasizes visual pipeline management and efficient deal tracking.
  • ActiveCampaign против GoHighLevel: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
  • ActiveCampaign против Keap: ActiveCampaign offers robust marketing automation and email capabilities. Купил is tailored for small businesses, blending CRM with sales and email for an integrated approach.
  • ActiveCampaign против HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
  • ActiveCampaign против ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
  • ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative CRM for contact management, email campaigns, and basic sales pipelines.
  • ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on cold email outreach and lead finding with basic CRM features for simplified sales.
  • ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. ClickUp is a versatile work management platform that can be customized for CRM and emphasizes project management.
  • ActiveCampaign против Monday CRM: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
  • ActiveCampaign против Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. Капсула CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
  • ActiveCampaign против Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
  • ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
  • ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
  • ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.

More of Creatio CRM

Here’s a brief comparison of Creatio CRM with these software solutions:

  • Creatio CRM vs Pipedrive: Creatio CRM offers comprehensive process automation and no-code customization for diverse business workflows, whereas Pipedrive specializes in visual sales pipeline management, simplifying deal tracking.
  • Creatio vs GoHighLevel: Creatio is a no-code platform for CRM and business process automation. It helps businesses speed up sales, marketing, and service tasks. GoHighLevel is an all-in-one sales platform and marketing tool. It’s built for marketing agencies and small business owners to grow their own business.
  • Creatio CRM vs Keap: Creatio CRM provides extensive sales automation and AI-powered insights for complex processes, while Keap focuses on simplifying contact management, email marketing, and appointments for small businesses.
  • Creatio CRM vs ActiveCampaign: Creatio CRM delivers a unified platform for automating sales, service, and marketing processes with deep customization; ActiveCampaign excels in intelligent marketing automation, segmentation, and email campaigns.
  • Creatio CRM vs Hubspot: Creatio CRM emphasizes highly customizable workflows and robust process automation, while HubSpot offers a broader, more integrated suite for marketing, sales, and customer service, known for ease of use.
  • Creatio CRM vs Clickfunnels: Creatio CRM is a comprehensive CRM focused on managing customer relationships and automating business processes; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
  • Creatio CRM vs Folk: Creatio CRM provides powerful marketing automation and detailed analytics for complex needs. Folk is a user-friendly, collaborative contact management system best suited for smaller teams.
  • Creatio CRM vs Instantly: Creatio CRM offers broad CRM capabilities with robust workflow automation and marketing campaigns, while Instantly focuses specifically on automated cold email outreach and lead nurturing.
  • Creatio CRM vs Clickup: Creatio CRM is a dedicated, process-driven CRM platform with strong automation; ClickUp is a versatile work management tool that includes CRM features alongside project and task management.
  • Creatio CRM vs Monday CRM: Creatio CRM provides advanced sales and marketing automation with extensive customization, while Monday CRM emphasizes visual workflows and team collaboration, often used for project management.
  • Creatio CRM vs Капсула CRM: Creatio CRM offers a robust, scalable platform with comprehensive automation and no-code capabilities. Capsule CRM is a simpler contact management system focused on tracking sales opportunities.
  • Creatio CRM vs Insightly: Creatio CRM provides a comprehensive, no-code platform for automating sales, service, and marketing processes; Insightly offers a feature-rich CRM with project management and relationship linking.
  • Creatio CRM vs Freshsales CRM: Creatio CRM offers powerful workflow automation and in-depth customization for complex sales operations. At the same time, Freshsales CRM prioritizes an intuitive interface and visual sales pipeline management for sales teams.
  • Creatio CRM vs Salesforce: Creatio CRM provides a flexible, process-driven platform with strong no-code customization; Salesforce is an industry-leading, highly scalable, and comprehensive enterprise CRM with a vast app ecosystem.

Часто задаваемые вопросы

Which CRM is better for small businesses?

ActiveCampaign is often preferred for малый бизнес due to its user-friendly interface and strong marketing automation features. It helps small teams power big businesses with effective email marketing and automation workflows. Creatio offers a lot of power that may be overwhelming to smaller teams.

Can I customize Creatio CRM without coding?

Yes, Creatio offers a robust no-code platform. This enables users to customize workflows, applications, and processes without writing code. You can automate industry workflows and CRM, even if you lack technical expertise.

Does ActiveCampaign offer sales automation?

Yes, ActiveCampaign provides sales automation tools, including deal tracking, lead scoring, and pipeline management. It helps automate sales tasks and manage customer relationships effectively, though its core strength remains marketing automation.

How does Creatio handle customer service?

Creatio offers a unified platform that integrates sales, marketing, and service. This allows for a 360-degree view of the customer, ensuring consistent and personalized service across all channels and streamlining customer relationship management.

What are the main differences in pricing?

Análisis de Pictory AI: ¿La mejor herramienta de edición de vídeo con IA de 2025? 18

Фахим Джохардер

Фахим Джохардер

Технологический энтузиаст, предприниматель, путешественник и экспат из Медины, Саудовская Аравия.

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