⚡ Veredito rápido:
- Preços: Freshsales CRM starts at $9/user/month. Close CRM A partir de US$ 35 por assento por mês.
- Ideal para: Freshsales CRM suits small and medium sized businesses that want customer relationship management plus marketing. Close CRM suits outbound sales teams that live on phone calls.
- Principal diferença: Close offers a built in calling stack with a power dialer. Freshsales leans on Freddy AI and a wider marketplace of other tools.
- Nossa escolha: Freshsales CRM for most businesses, because it covers more of the sales process for less money per user.
The cheaper CRM here is not the weaker one.
Freshsales CRM costs $9 per user each month on its entry plan.
Close CRM asks $35 per seat for the same starting step.
But price is only part of this story.
These two tools were built for different kinds of sales teams.
Visão geral
This Freshsales vs Close CRM comparison covers pricing, features, and ease of use.
Também analisamos para quem cada software de CRM é mais adequado.
Nosso escritor spent hands-on time inside Close CRM directly.
Notes on Freshsales come from published specs, documentation, and G2 reviews.
Ao final, você saberá qual plataforma se adapta melhor à sua equipe.
O que é o Freshsales CRM?
Freshsales CRM is an AI-powered customer relationship management platform from Freshworks.
Foi lançado em 2016 como o segundo produto principal do pacote Freshworks.
The cloud-based tool helps businesses manage sales, marketing, and customer interactions in one place.
Freshsales centralizes customer dados and shows a complete history of every touchpoint.
Freshworks claims over 67,000 companies worldwide use its products.
Watch the walkthrough before we dig into the numbers.
🏆 Vencedor: Freshsales CRM
Freddy AI scores your leads and flags deal risk. Start on the free plan, then move up when you need more.
Preços do Freshsales CRM
Here is what Freshsales costs today. Every tier is billed per user.
| Plano | Preço | Ideal para |
|---|---|---|
| Crescimento | US$ 9 por usuário por mês | Pequeno negócios equipes iniciantes |
| Pró | US$ 39 por usuário por mês | Multiple pipelines and advanced features |
| Empresa | US$ 59 por usuário por mês | Custom objects, custom fields, and auditoria precisa |
Pricing verified August 2026.
Teste grátis: 21 days across every tier, with no credit card required. A free plan also covers up to 3 users with most features included.
Garantia de reembolso: Freshworks does not publish a blanket refund window. Annual billing is the cheapest route per seat.
📌 Observação: Freshsales pricing has dropped sharply over the years. It now sits two to three times lower than earlier tiers, which is why it reads as excellent value against most crm options.
⚠️ Pricing conflict flagged: Our research notes list an $11 entry plan and a $71 Enterprise tier. The figures in the table above come from our verified pricing record and are what we use throughout this comparison. Check the Freshworks site before you create a new account, since add ons and regional rates can shift totals.
Principais benefícios do CRM Freshsales
Eis o que torna o Freshsales uma opção interessante:
- Freddy AI scoring: Freddy AI scores leads on behavior and profile. It also predicts deal risk and suggests the next best action to close more deals.
- Visão do cliente em 360 graus: Every touchpoint sits on one timeline. That cuts manual data entry and keeps customer relationships in one record.
- Gestão visual de pipelines: Kanban boards track deal progress. Bottlenecks in your sales process show up fast.
- Omnicanal divulgação: Built-in phone, email, chat, and SMS sit in a unified inbox. WhatsApp Business, Facebook Messenger, and LINE are supported too.
- Wide marketplace: Around 385 integrations and apps connect Google, Microsoft 365, Slack, and Zoom meetings to your records.
- Freshworks suite fit: It ties tightly to other Freshworks products like Freshdesk and Freshmarketer for marketing automação.
- Support on every tier: 24/5 support runs across all plans by phone, chat, and email.
O que nossa equipe observou
Note: We have not logged extended hands-on time with Freshsales CRM yet. Everything above comes from published documentation, the Freshworks pricing page, and verified user reviews on G2 and Capterra, where the tool averages 4.5/5.
Vantagens e Desvantagens do Freshsales CRM
✅ Prós
- Free plan covers up to 3 users with most features included
- Entry pricing of $9 per user per month is excellent value for small businesses
- A IA Freddy avalia leads, prevê riscos em negociações e sugere as melhores ações subsequentes.
- Intuitive interface makes the tool easy to learn and roll out
- 21-day free trial runs on every pricing tier
❌ Contras
- Navigation feels cluttered and loading times can be slow
- Around 385 integrations is fewer than established competitors offer
- Lacks some key functionality found in HubSpot and Salesforce
- Native connectors with third-party software are limited outside the Freshworks family
O que é o Close CRM?
O Close CRM é uma plataforma de vendas criada para pequenas e médias empresas.
Its whole focus is turning leads into revenue.
Close integrates email, calling, and SMS into a single inbox.
Sales automation and workflow tools sit on top of that inbox.
Because of that mix, Close is often compared to sales engagement tools rather than traditional CRMs.
The video below shows the interface in motion.
Runner Up: Close CRM
Dial straight from your browser with a power dialer. Best for high-volume outbound sales reps who talk to prospects all day.
Fechar Preços do CRM
Close CRM prices by seat rather than by user. Here is the breakdown.
| Plano | Preço | Ideal para |
|---|---|---|
| Essenciais | US$ 35 por assento por mês | Solo founders and tiny sales teams |
| Crescimento | US$ 99 por assento por mês | Power dialer, email sequences, and workflows |
| Escala | US$ 139 por assento por mês | Call coaching and deeper customization |
Pricing verified August 2026.
Teste grátis: 14 days. A motivated team can get set up and running inside that window.
Garantia de reembolso: No published refund window. Annual billing lowers the per-seat rate.
📌 Observação: Every Close plan includes built in calling, texting, and email. Higher tiers add automation and collaboration, while the top plan layers on call coaching and more customization.
⚠️ Pricing conflict flagged: Our research notes list Startup, Professional, and Enterprise plans at $59, $109, and $149 per user monthly. The table above uses our verified pricing record instead. Either way, Close entry pricing sits well above most crm options, so smaller budgets need a careful look.
Principais benefícios do Close CRM
Here is where Close CRM earns its keep:
- Chamadas de primeira classe: Users dial directly from their browser. No separate phone system is needed for phone calls.
- Predictive and power dialer: Both dialers automate the dialing process. Reps dial multiple numbers without touching a keypad.
- Visualizações inteligentes: Filters sort leads by specific criteria. That search-and-filter layer improves lead prioritization.
- Live coaching: Managers can assist sales reps during live calls. It shortens ramp time for new hires.
- Configuração rápida: A CSV import tool loads contacts, and a free one-click migration tool pulls records from other CRMs.
- Activity timelines: Close captures all your sales activity on profile timelines, so outreach history stays visible.
- Apoio e recursos: A help center, developer API documentation, and product updates back the platform. Segurança and responsible data handling are emphasized.
O que nossa equipe observou
Our writer signed up for Close CRM and worked through everyday outreach tasks on desktop. Here is what stood out from that hands-on time:
Vantagens e Desvantagens do Close CRM
✅ Prós
- Best-in-class call functionality lets users dial directly from their browser
- Simplicity and ease of use drive full team engagement and quick onboarding
- Free one-click migration tool moves records from other CRMs
- Rated 4.7/5 on G2 based on user reviews
❌ Contras
- Reporting functionality is considered weak for analyzing sales performance
- Not as customizable as other CRM platforms
- Integrates with over 80 other tools but misses some key connections
- Entry-level pricing is expensive next to comparable CRM options
Comparação de recursos
Ready for a closer look at Freshsales vs Close CRM? We walk through ten areas that decide most CRM purchases.
| Recurso | Freshsales CRM | Fechar CRM |
|---|---|---|
| Preço inicial | US$ 9 por usuário por mês | US$ 35 por assento por mês |
| Plano Gratuito | ✅ Até 3 usuários | ❌ |
| Teste grátis | ✅ 21 dias | ✅ 14 dias |
| Chamadas integradas | ✅ | ✅ |
| Discador automático | ❌ | ✅ |
| Pontuação de leads por IA | ✅ IA do Freddy | ✅ IA de Vendas |
| Integrações | ✅ Around 385 | ✅ Over 80 |
| Relatórios avançados | ✅ | ❌ Considered weak |
| Automação de marketing | ✅ Via Freshmarketer | ❌ |
| Ideal para | Small businesses wanting an all-round CRM | High-volume outbound sales teams |
1. Lead Scoring and Lead Management
Freshsales CRM: Freddy AI scores each lead using behavior and profile signals. It flags deal risk and recommends the next best action. That helps sales reps chase more leads that actually convert.
Fechar CRM: Smart Views filter leads against criteria you set. The result is a prioritized call list rather than a predictive score. It suits teams who trust their own qualification rules.
2. Contact Records and Inbox Management
Freshsales CRM: Contacts sit inside a 360-degree view with a full interaction timeline. Centralized customer data cuts manual data entry across the team.
Fechar CRM: Email, calls, and SMS land in one inbox. Reps work a single queue instead of hopping between tools, which keeps daily tasks tight.
3. Email Tracking and Conversations
Freshsales CRM: You can send personalized bulk email and monitor activity on each send. Email templates and open tracking come standard on paid tiers.
Fechar CRM: Conversations pull every channel into one thread per contact. Email sequences and SMS run beside calls, so nothing gets lost between channels.
4. Sales Sequences and Workflow Automation
Freshsales CRM: Sequences automate repetitive tasks so reps spend more time selling. Follow ups fire on schedule without anyone remembering to send them.
Fechar CRM: Workflows and automated reminders lift response rates with no manual effort. Automation is the reason many teams choose Close over a plain contact database.
5. Lead Capture and Deal Value Tools
Freshsales CRM: Web forms capture inbound leads straight into the pipeline. Collected data then feeds personalized marketing campaigns.
Fechar CRM: An ROI calculator models what the platform returns against seat cost. It is a sales tool aimed at buyers justifying the spend to finance.
6. AI Agents and Sales AI
Freshsales CRM: Smart AI agents handle routine steps in the sales process. They summarize activity and surface accounts that have gone quiet.
Fechar CRM: Sales AI focuses on call intelligence. It works on conversations rather than on scoring records across the whole customer base.
7. Copilots, Custom Objects and Custom Fields
Freshsales CRM: The Freddy AI copilot answers questions about your pipeline in plain language. Higher tiers unlock custom objects and custom fields for unusual data models.
Fechar CRM: Advanced CRM settings cover custom fields and multiple pipelines. Close is not as customizable as rival platforms, which limits adaptability for some businesses.
⚠️ Aviso: If your business needs deep custom objects, test both on a free trial first. Neither tool matches Salesforce here.
8. Integrations and Other Tools
Freshsales CRM: Around 385 integrations and apps connect Google, Microsoft 365, Slack, and Zoom meetings. Native connectors with third-party software stay limited outside other Freshworks products.
Fechar CRM: Close integrates with over 80 tools. That covers the common stack, though a few key connections found elsewhere are missing.
9. Reporting and Support
Freshsales CRM: Around a dozen predefined sales reports ship ready to use, and each one is customizable. AI insights help forecast revenue, and 24/5 support runs on every plan.
Fechar CRM: Reports cover quick KPI checks and rep training. Reporting is the most common complaint in user reviews, which makes deep analysis harder than it should be.
10. Preços e Custos
Here are both pricing ladders side by side.
| Nível | Freshsales CRM | Fechar CRM |
|---|---|---|
| Livre | Até 3 usuários | ❌ |
| Entrada | Crescimento: US$ 9 por usuário por mês | Essencial: US$ 35 por assento por mês |
| Meio | Pro: US$ 39/usuário/mês | Crescimento: US$ 99 por assento por mês |
| Principal | Empresarial: US$ 59/usuário/mês | Escala: US$ 139 por assento por mês |
Freshsales CRM: The top Freshsales plan costs less than the cheapest Close seat plus a little change. For a small business tracking budget per head, that gap decides the purchase.
Fechar CRM: You pay a premium for the phone stack. If your reps make fifty calls a day, the dialer can earn that back. If they do not, the price is hard to defend.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| Orçamento apertado | Freshsales CRM | $9 vs $35 entry price |
| Heavy outbound calling | Fechar CRM | Predictive dialer built in |
| Marketing plus sales | Freshsales CRM | Freshmarketer ties in |
| Reportagens aprofundadas | Freshsales CRM | Close reporting is weak |
| Fastest rep onboarding | Fechar CRM | Interface simples e objetiva |
| Início fácil para iniciantes | Freshsales CRM | Free plan, 21-day trial |
💰 Seu orçamento
Ten seats on Close Essentials cost more than ten seats on Freshsales Enterprise. Run that math before you commit.
🔌 Seu conjunto de tecnologias
Already running Freshdesk or Freshmarketer? Freshsales slots in without extra work. Close offers a leaner integration list but covers the popular apps.
📞 Your Sales Processes
High-velocity outbound teams that live on the phone will get more leads worked per hour from Close. Teams juggling inbound forms, email, and long cycles fit Freshsales better.
🎓 Seu nível de experiência
Close wins on simplicity, and reps rarely need training to respond to a queue. Freshsales packs in more, though navigation can feel cluttered at first.
📱 Your Mobile Device Needs
Freshsales ships iOS and Android apps with offline access and call logging. Field reps who log sales activities between visits should weigh that heavily.
🆓 Testes e demonstrações grátis
Freshsales gives you 21 days, Close gives you 14. Import a real list of clients into both and work it for a week.
🛟 Opções de suporte
Freshsales runs 24/5 support on every tier. Close support is described as proactive during onboarding, with free migration help and training.
Guia de Troca
Already on one of these? Here is what changes if you move.
🔄 Switching from Freshsales CRM to Close CRM?
✅ O que você vai ganhar:
- A predictive dialer and power dialer for high-volume calls
- Live call coaching for managers training new sales reps
- A single inbox that merges email, SMS, and phone calls
❌ O que você perderá:
- The free plan and the $9 entry price
- Freddy AI scoring and forecasting insights
- Marketing automation through other Freshworks products
📋 Como mudar:
- Exporte contatos, negócios e anotações do Freshsales como arquivo CSV.
- Create a Close account and start the 14-day trial
- Use the one-click migration tool, then rebuild your Smart Views
🔄 Switching from Close CRM to Freshsales CRM?
✅ O que você vai ganhar:
- Much lower cost per user across every tier
- Stronger reporting with around a dozen customizable sales reports
- Around 385 integrations plus WhatsApp and Facebook Messenger channels
❌ O que você perderá:
- The dialer stack that lets reps dial multiple numbers hands-free
- Live coaching during active calls
- The stripped-back interface that drives full team engagement
📋 Como mudar:
- Export leads, contacts, and call logs from Close as CSV
- Create a Freshsales account and open the 21-day free trial
- Import the files, map custom fields, then rebuild your pipelines
O que nossa avaliação não abordou
This comparison focused on small businesses and mid-market sales teams. We did not test enterprise SSO, custom developer API builds, or bulk licensing for large companies. Our notes reflect the August 2026 versions of each platform, and both vendors ship product updates often. If you manage fifty or more users, your priorities will differ from what we covered here.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços | Freshsales CRM |
| 📞 Calling & Outreach | Fechar CRM |
| 🤖 Recursos de IA | Freshsales CRM |
| 📊 Reportagem | Freshsales CRM |
| 👶 Facilidade de uso | Fechar CRM |
| 🔌 Integrações | Freshsales CRM |
| 📱 Aplicativos móveis | Freshsales CRM |
| 🏆 Vencedor Geral | Freshsales CRM |
🏆 VENCEDOR: FRESHASALES CRM
Freshsales CRM wins 5 out of 7 categories.
Ideal para: Small businesses, mixed inbound and outbound sales, teams that want marketing and CRM in one place
Freshsales CRM and Close CRM chase different buyers. Freshsales is a broad customer relationship management platform with AI layered on top.
Close is a sales engagement tool wearing a CRM badge. It is excellent for inside teams that talk to prospects all day and want every call logged automatically.
If your reps burn through a call list daily, choose Close CRM. For everyone else managing customers, deals, and marketing on one budget, Freshsales is the safer buy.
Mais comparações do Freshsales CRM
Here is how Freshsales measures up against other crm options:
Freshsales vence em: Far cheaper paid tiers, built-in phone on lower plans, Freddy AI scoring without an add-on
A HubSpot vence em: A much larger app marketplace, deeper content marketing tools, stronger reporting dashboards
Freshsales vence em: Cleaner onboarding, tighter link to Freshdesk, 24/5 support on every plan
A Zoho vence em: More custom modules, a broader business suite, lower cost at the very top tier
Freshsales vence em: A free plan for three users, native omnichannel messaging, AI forecasting included
Pipedrive vitórias em: Faster pipeline setup, a snappier interface, simpler deal-stage editing
Freshsales vence em: Setup you finish in a day, no consultant required, transparent per-user pricing
A Salesforce se destaca em: Unmatched customization, an enormous partner network, enterprise-scale data governance
Mais comparações do Close CRM
Here is how Close stacks up against other tools in the same space:
Vitórias apertadas em: Browser-based dialing, faster rep onboarding, cleaner activity timelines
Keap vence com base em: Invoicing and payments, landing page construtores, longer nurture campaigns
Fechar CRM vs. CRM de segunda-feira
Vitórias apertadas em: Native calling and SMS, sales-first templates, sequence automation out of the box
Vitórias de segunda-feira em: Flexible boards, cross-team project views, cheaper seats for non-sales staff
Vitórias apertadas em: Outbound calling depth, rep-level coaching, faster lead prioritization
ActiveCampaign vitórias em: Email deliverability tooling, visual automation builders, lifecycle marketing depth
Vitórias apertadas em: Call-heavy workflows, quicker setup, a tighter single inbox
O Insightly vence em: Project delivery after the sale, custom dashboards, relationship mapping
Perguntas frequentes
O que é um CRM próximo?
Close is a CRM built for outbound sales. It combines calling, email, and SMS in one inbox with automation on top, aimed at small and medium sized businesses.
Qual o valor do fechamento por mês?
Plans run $35, $99, and $139 per seat each month. A 14-day free trial lets you test the platform first.
O FreshSales é um CRM?
Yes. It is the cloud-based CRM from Freshworks, launched in 2016, covering sales, marketing, and support handoffs from one customer record.
O FreshSales é gratuito para sempre?
There is a free plan for up to 3 users with most features included. Paid tiers start at $9 per user monthly after a 21-day trial.
Em que o Close se diferencia de outros CRMs?
Most CRMs store records. Close blends storage with sales engagement, so calling, texting, and sequences run inside the same tool your reps already use daily.
English 
Spanish 
Chinese 
German 
French 
Arabic 
Russian 
Portuguese 
Japanese 
Korean 
Italian 
Turkish 
Dutch 
Polish 
Indonesian 
Thai 
Vietnamese 