

⚡ Szybki werdykt:
- Wycena: Folk starts at $17.5/member/month. Salesmate starts at $23/user/month.
- Najlepiej dla: Folk suits contact management and partnerships. Salesmate suits a structured sales process with sales reps.
- Kluczowa różnica: Folk works like a smart spreadsheet. Salesmate is a full customer relationship management platform with calling and marketing automatyzacja.
- Nasz wybór: Folk, rated 4.0 against 2.5 for Salesmate, because most small teams want simple contact management over heavy CRM cechy.

Most people pick a CRM before they know what they actually need.
Folk and Salesmate both promise to help you close winning deals.
But one is built to build genuine connections with people you already know.
The other is built to push leads through a sales pipeline.
That single difference decides which tool fits your biznes.
Przegląd
This Folk vs Salesmate comparison covers pricing, crm features, and ease of use.
We also look at who each tool serves best.
Our sources include published specs, product documentation, and G2 and Trustpilot reviews.
Nasi autorzy spędzili także trochę czasu na testowaniu obu aplikacji.
Notatki te znajdują się poniżej w sekcjach „Co zauważył nasz zespół”.
Czym jest Folk?
Folk is a lightweight CRM for people who hate CRMs.
It looks and feels like a collaborative spreadsheet.
You add contacts, sort them into groups, and set reminders to follow up.
Folk CRM is built for multiple use cases beyond sales.
Fundraising, hiring, events, and partnerships all fit inside the same app.
That makes it popular with founders, agency owners, and small teams.

Watch this walkthrough to see how the interface is laid out.

🏆 Winner: Folk
Folk keeps contact management simple. Import from Gmail, group your people, and track outreach without heavy setup.
Cennik ludowy
Here is what Folk costs per member. Every plan is billed per seat.
| Plan | Cena | Najlepsze dla |
|---|---|---|
| Standard | 17,5 USD/członek/miesiąc | Solo founders who organize contacts |
| Premia | 35 USD/członek/miesiąc | Small teams running outreach together |
| Zwyczaj | 70 USD/członek/miesiąc | Agency and partnership teams needing more control |
Pricing verified August 2026.

Bezpłatny okres próbny: Yes. Folk offers a 14-day free trial before you purchase a plan.
Gwarancja zwrotu pieniędzy: None published. Test the trial first, then pick a monthly plan.
📌 Notatka: Folk uses a self-serve model. You can explore the app and compare plans without booking a sales call.
⚠️ Pricing conflict: Some third-party sources list Folk at $20 and $40 per user per month. Our CSV pricing data shows $17.5, $35, and $70 per member. Check the pricing page for your region before you buy.
Kluczowe korzyści płynące z Folk
Oto, co sprawia, że warto obejrzeć Folk:
- Pola Magiczne: A custom field type that uses AI to clean and enrich contact data. It fills in missing details for you.
- Rozszerzenie Chrome: Add contacts from LinkedIn or any website in one click. The extension also pulls company details.
- Gmail and Outlook sync: Połącz swoje skrzynka odbiorcza to import contacts and email history. No manual data import needed.
- Groups for every purpose: Organize contacts by project, event, or deal stage. This keeps outreach lists small and useful.
- Collaborative mail merge: Send personalized bulk email to a group. Your whole team can share templates.
- Kanban pipeline: A visual board for deals and partnerships. You drag a card as the relationship moves forward.
- Przypomnienia: Set reminders on any contact so nobody goes cold. This is the core of building real relationships.

Co zauważył nasz zespół
Nasz pisarz signed up for Folk and spent several days moving a contact list into it. Here is what stood out:

The clip below shows that same workflow in the app.
Plusy i minusy folkloru
✅ Zalety
- One of the easiest CRMs on the market to learn
- Magic Fields clean and enrich contact data automatically
- Rozszerzenie Chrome dodaje kontakty z LinkedIn jednym kliknięciem
- Works for fundraising, events, hiring, and partnerships
- Self-serve signup with a 14-day free trial
❌ Wady
- Brak automatycznego śledzenia spotkań i rozmów telefonicznych
- Raportowanie views are basic compared with a full sales CRM
- Outreach is mostly email, with little support for other channels
- Some users report trouble importing emails and messy contact data
Czym jest Salesmate?
Salesmate is an all-in-one cloud CRM for sales, marketing, and support.
It is built mainly for small and medium businesses.
Salesmate CRM covers the whole sales process from lead capture to closed deal.
Sales reps get calling, email tracking, and a visual pipeline in one place.
Managers get sales forecasting, dashboards, and reports on sales performance.
The goal is to generate more leads, close more deals, and build lasting customer relationships.

This video walks through the main screens.

Runner Up: Salesmate
Salesmate adds calling, automation, and reporting. It fits teams that already run a defined sales process.
Cennik Salesmate
Salesmate prices every plan per user. Here is the current lineup.
| Plan | Cena | Najlepsze dla |
|---|---|---|
| Podstawowy | 23 USD/użytkownik/miesiąc | Small teams tracking deals and contacts |
| Zawodowiec | 39 USD/użytkownik/miesiąc | Sales teams that need automation and reports |
| Biznes | 63 USD/użytkownik/miesiąc | Companies running marketing automation and campaigns |
Pricing verified August 2026.

Bezpłatny okres próbny: Tak. Salesmate oferuje 15-dniowy bezpłatny okres próbny bez konieczności podawania numeru karty kredytowej.
Gwarancja zwrotu pieniędzy: None published. Annual plans have also carried a 10% Black Friday discount.
📌 Notatka: Higher tiers unlock marketing automation and deeper reporting. An Enterprise tier is quoted directly by the sales team.
⚠️ Ostrzeżenie: Some reviewers report that leads can be deleted if a payment is missed. Export a backup of your accounts and contacts on a regular date.
Kluczowe korzyści Salesmate
Here is where Salesmate earns its price:
- Contact and deal intelligence: One view of all customer interactions. Emails, calls, and notes sit on the same record.
- Sandy AI: Drafts emails, summarizes calls, and qualifies leads. It removes a lot of repetitive tasks from the day.
- Built-in phone system: Call recording and voicemail drops are included. No separate dialer purchase needed.
- Ponad 700 integracji: Łączyć Zapier, Slack, Google Apps, and Microsoft apps to your workflow.
- Podróże automatyzacji: Multi-channel drip campaigns and follow ups run without manual work.
- Spotkanie harmonogram: Prospects book meetings from a link. That saves your sales reps a round of emails.
- Mobilny CRM: Full access to data and activities from your phone. Useful for field sales and a nieruchomość firma.

Co zauważył nasz zespół
Our writer set up a test pipeline in Salesmate and ran a short outreach sequence. Here is what stood out:

Zalety i wady Salesmate
✅ Zalety
- Covers sales, marketing, and support on one platform
- Built-in calling, email tracking, and meeting scheduler
- Obsługę klienta często chwali się jako szybką i pomocną
- Fully customizable for unique business processes
❌ Wady
- Reviewers report bugs in the email template editor and automation journeys
- Leads can reportedly be deleted after a missed payment
- Marketing automation lags behind dedicated marketing software
- More setup and training than a simple contact tool
Porównanie funkcji
Now let’s compare Folk and Salesmate feature by feature.
We cover ten areas that decide most CRM purchase calls.
| Funkcja | Ludowy | Kolega handlowy |
|---|---|---|
| Cena wywoławcza | 17,5 USD/członek/miesiąc | 23 USD/użytkownik/miesiąc |
| Bezpłatny plan | ❌ (14-dniowy okres próbny) | ❌ (15-dniowy okres próbny) |
| Zarządzanie kontaktami | ✅ | ✅ |
| Wizualny kanał sprzedaży | ✅ | ✅ |
| Wbudowane połączenia | ❌ | ✅ |
| Automatyzacja marketingu | ❌ | ✅ |
| Rozszerzenie Chrome | ✅ | ❌ |
| Prognozowanie sprzedaży | ❌ | ✅ |
| Harmonogram spotkań | ❌ | ✅ |
| Aplikacja mobilna | ✅ | ✅ |
| Najlepsze dla | Contact management and partnerships | Structured sales teams |
1. Zarządzanie kontaktami
Ludowy: Folk treats your contact list like a shared spreadsheet with superpowers. You organize contacts into groups, and Magic Fields fill in missing details using AI. Duplicates for the same person get merged instead of piling up.

Kolega handlowy: Salesmate builds a full record for every contact and account. Emails, calls, and notes attach to the record, so customer interactions stay in one thread. It also links contacts to the companies they work for.

2. Sales Pipeline and Deals
Ludowy: Folk gives you a Kanban board for pipeline management. Drag a card forward as the conversation moves toward winning deals. It is simple, visual, and easy to explain to a new teammate.

Kolega handlowy: Salesmate lets you track deals across multiple pipelines with custom stages. Each stage can trigger a task or an alert. That structure suits a defined sales process with several sales reps.

3. Lead Capture and Tracking
Ludowy: Leads land in Folk through the browser, your inbox, or a CSV import. There is no web form budowniczy, so generating inbound leads happens in other tools first.

Kolega handlowy: Salesmate includes personalized web forms you can embed or share by link. New leads flow straight into the pipeline. That cuts data entry for the whole team.
4. Email Automation and Outreach
Ludowy: Folk runs collaborative mail merge for personalized bulk email. Email automation here is light by design. Outreach is mostly email, so calls and SMS stay outside the app.

Kolega handlowy: Salesmate ships email templates, email tracking, and automation journeys. Drip campaigns and follow ups run across email, tekst, and calls. Sandy AI can draft the first version for you.

⚠️ Ostrzeżenie: Reviewers have flagged bugs in the Salesmate email template editor. Test a small campaign before you move your whole list over.
5. Extensions and Integrations
Ludowy: The Folk Chrome extension lets you add contacts from LinkedIn while you przeglądać. Folk also syncs with Gmail and Outlook to pull email history. The integration list is shorter than Salesmate’s.

Kolega handlowy: Salesmate connects to more than 700 other apps. Google Apps, Microsoft apps, Slack, and Zapier integrations are all supported. You can also work inside Gmail through the browser add-on.
6. Raportowanie i analityka
Ludowy: Folk shows basic views of your sales pipeline and groups. It lacks advanced reporting, so deep analytics are not its job. Teams that need forecasts usually export the data.

Kolega handlowy: Salesmate turns activity into dashboards and insights. Sales forecasting and sales performance reports come standard on the higher plans. Managers can see which prospects are stalling.

7. Use Cases Beyond Sales
Ludowy: Folk handles partnerships, fundraising, hiring, and events in one app. Those multiple use cases are why non-sales teams pick it. An agency can track clients and partners side by side.

Kolega handlowy: Salesmate stays focused on revenue work across SaaS, healthcare, and property teams. Its meeting scheduler lets prospects book meetings without email ping-pong. Task management keeps each rep on schedule.

8. Współpraca zespołowa
Ludowy: Every group in Folk is shared, so your team sees the same company records. Notes and reminders sit next to the contact. It works well for teams of two to twenty.

Kolega handlowy: Salesmate lets you tag teammates, share notes, and keep a full communication history. Role-based security controls who sees which accounts. That matters once headcount grows.
9. Communication Channels
Ludowy: Folk supports social selling through LinkedIn and email. It does not log meetings or phone calls automatically. You add those details by hand.

Kolega handlowy: Salesmate adds a built-in phone system with recording and voicemail drops. Website chatboty capture visitors after hours. Everything writes back to the contact record automatically.
10. Ceny i koszty
Here are both price lists side by side.
| Szczebel | Ludowy | Kolega handlowy |
|---|---|---|
| Plan wejścia | Standard: $17.5/member/month | Podstawowy: 23 USD/użytkownika/miesiąc |
| Plan średni | Premium: $35/member/month | Pro: 39 USD/użytkownik/miesiąc |
| Plan górny | Custom: $70/member/month | Firma: 63 USD/użytkownik/miesiąc |
| Bezpłatny okres próbny | 14 dni | 15 dni, bez karty kredytowej |
Ludowy: Folk is $5.50 per seat cheaper at entry. For a team of five that is $330 saved per year. The Custom plan is the most expensive line item in this comparison.
Kolega handlowy: Salesmate costs more per user, but calling, forms, and scheduling are bundled. If you would otherwise pay for those separately, the higher price can work out cheaper.
💡 Wskazówka: Run both free trials on the same contact list. Two weeks of real use tells you more than any feature table.
Różne scenariusze
| Jeśli potrzebujesz… | Wybierać | Dlaczego |
|---|---|---|
| Ograniczony budżet | Ludowy | $5.50 cheaper per seat |
| Proste zarządzanie kontaktami | Ludowy | Spreadsheet-style interface |
| Wbudowane połączenia | Kolega handlowy | Recording and voicemail drops |
| Prognozowanie sprzedaży | Kolega handlowy | Dashboards and reports |
| Partnerships and events | Ludowy | Works past sales use cases |
| Przyjazna dla początkujących konfiguracja | Ludowy | Almost no training needed |
💰 Twój budżet
Folk’s entry plan costs less per seat than Salesmate’s. Salesmate closes the gap only if you drop a separate dialer or scheduler.
🔌 Twój zestaw technologii
Salesmate can integrate with more than 700 apps, including Zapier and Slack. Folk covers the basics through Gmail, Outlook, and its browser extension.
📈 Twój proces sprzedaży
A team with stages, quotas, and forecasts needs Salesmate’s structure. A founder chasing warm intros will find that structure heavy.
🎓 Twój poziom doświadczenia
Folk is the better first CRM if nobody on the team has used one. Salesmate rewards teams that already know how CRM software works.
🆓 Bezpłatne wersje próbne i dema
Folk gives you 14 days and Salesmate gives you 15 with no card. Load real contacts into both so the test means something.
🛟 Opcje wsparcia
Salesmate’s support team is often praised for fast, helpful replies. Folk leans on documentation and a self-serve model instead.
Przewodnik po przełączaniu
Already on one of these? Here is what changes if you move.
🔄 Switching from Folk to Salesmate?
✅ Co zyskasz:
- Wbudowane funkcje połączeń, nagrywania i poczty głosowej
- Sales forecasting and dashboards for sales performance
- Web forms, chatbots, and a meeting scheduler
❌ Co stracisz:
- Magic Fields and AI contact enrichment
- The Chrome extension for LinkedIn prospecting
- The spreadsheet-style simplicity that needs no training
📋 Jak przełączyć:
- Export your Folk groups and contacts to CSV
- Start the 15-day Salesmate trial and create your pipeline stages
- Import the CSV, then connect email and calling
🔄 Switching from Salesmate to Folk?
✅ Co zyskasz:
- A far shorter setup with almost no admin work
- Lower cost per seat on the entry plan
- One app for partnerships, hiring, and events
❌ Co stracisz:
- The phone system and automatic call logging
- Marketing automation journeys and drip campaigns
- Deep reporting and forecast views
📋 Jak przełączyć:
- Export contacts, companies, and deals from Salesmate
- Open a Folk trial and connect Gmail or Outlook to sync history
- Import the file, then split people into groups
Czego nie objęła nasza recenzja
This comparison focused on solo users and small teams. We did not test enterprise rollouts, custom API builds, or bulk seat discounts. Call quality on the Salesmate phone system will vary by country, and we only checked a handful of routes. If you manage fifty or more users, your priorities will look different from what we describe here.
Ostateczny werdykt
| Kategoria | Zwycięzca |
|---|---|
| 💰 Cennik | Ludowy |
| 👥 Zarządzanie kontaktami | Ludowy |
| 📊 Raportowanie i analityka | Kolega handlowy |
| 📞 Calling and Channels | Kolega handlowy |
| 👶 Łatwość użytkowania | Ludowy |
| 🔌 Integracje | Kolega handlowy |
| 🎯 Use Cases Beyond Sales | Ludowy |
| 🏆 Zwycięzca klasyfikacji generalnej | Ludowy |
🏆 WINNER: FOLK
Folk wins 4 of 7 categories and holds a 4.0 rating against 2.5.
Najlepiej dla: Contact management, partnerships and fundraising, small teams buying their first CRM
Folk and Salesmate are aimed at different buyers. Folk is a relationship tool that keeps people organized and reminders on schedule.
Salesmate is a sales engine. It automates repetitive work, tracks every call, and reports on the numbers your manager asks about.
Salesmate is the stronger pick for teams with quotas and a defined process. Reviewers say it exceeds expectations once it is configured.
For most small teams, though, Folk delivers more value for less money and far less setup. That is why it takes the win here.
Więcej w porównaniu z folklorem
Here is how Folk measures up against other CRM tools:
Lud kontra Pipedrive
Folk wygrywa w: Faster onboarding, Magic Fields enrichment, use cases past sales
Pipedrive wygrywa w kategoriach: Deal reporting depth, activity goals, a bigger app marketplace
Folk wygrywa w: Predictable per-seat cost, no forced onboarding fees, quicker daily use
HubSpot wygrywa w kategoriach: A free starting tier, marketing and service hubs, huge integration library
Folk wygrywa w: Contact enrichment, LinkedIn capture, less board configuration
Poniedziałkowy CRM wygrywa w kategoriach: Project views, workload planning, cross-department dashboards
Lud kontra Kapsułka CRM
Folk wygrywa w: Modern interface, AI fields, collaborative mail merge
Capsule CRM wygrywa w następujących kategoriach: A free tier for two users, case tracking, cheaper mid plans
Więcej o Salesmate w porównaniu
Here is how Salesmate stacks up against other CRM options:
Salesmate wygrywa w: Included calling minutes, lower cost at the top tier, simpler admin
HubSpot wygrywa w kategoriach: Content and marketing depth, free entry tier, partner network size
Salesmate kontra Freshsales CRM
Salesmate wygrywa w: Automation journeys, custom pipelines, meeting scheduler included
Freshsales CRM wygrywa w następujących kategoriach: A free plan, lead scoring maturity, tighter helpdesk ties
Kolega od sprzedawcy kontra Zachować
Salesmate wygrywa w: Lower entry price, cleaner pipeline views, faster setup
Keap wygrywa w: Invoicing and payments, landing pages, long-running automation recipes
Kolega od sprzedawcy kontra Aktywna kampania
Salesmate wygrywa w: Native phone system, deal-centric layout, sales reporting
ActiveCampaign wygrywa w kategoriach: Email deliverability tooling, segmentation depth, campaign templates
Często zadawane pytania
Czym jest folk CRM?
Folk is a lightweight customer relationship management app. It works like a shared spreadsheet where you organize contacts, add notes, and set reminders for outreach.
Czy folk to dobry CRM?
Yes, for small teams that want simple contact management. It is a weaker fit for large sales teams because reporting and call logging are limited.
Ile kosztuje folk?
Plans run $17.5, $35, and $70 per member each month. A 14-day trial lets you test the app before paying.
Do czego służy Salesmate?
Teams use it to manage the sales process end to end. It handles leads, deals, calls, automation, and reports on one platform.
Czym jest CRM w sprzedaży?
It is a system that stores every customer detail and interaction. Sales teams use it to track deals, plan follow ups, and forecast revenue.













