⚡ 간단 평가:
- 가격: GoHighLevel starts at $97/month vs HoneyBook at $29/month.
- 다음과 같은 경우에 가장 적합합니다: GoHighLevel for marketing agencies with multiple clients, HoneyBook for 프리랜서 and solo service providers.
- 주요 차이점: GoHighLevel is built for lead generation and marketing 오토메이션, while HoneyBook focuses on client experience, contracts, and invoicing.
- 저희가 선택한 제품: GoHighLevel for most users — its all in one solution covers more 사업 operations under one system, no matter where your work in progress sits today.
Choosing between GoHighLevel vs HoneyBook comes down to one question.
Are you running a marketing agency or a solo service business?
Both platforms manage clients and automate tasks to save time on daily work.
But they were built for different types of users.
GoHighLevel offers an all in one solution for agencies juggling many clients.
HoneyBook helps freelancers handle bookings, contracts, and payments with less setup.
The right choice depends on which platform fits your business mission and future growth plans.
개요
This comparison covers pricing plans, advanced features, and ease of use.
또한 각 도구가 누구에게 가장 적합한지 분석해 보았습니다.
저희 필진들은 두 플랫폼 모두를 직접 사용해 보는 시간을 가졌습니다.
다른 관찰 결과는 문서, 가격 페이지 및 G2 리뷰에서 얻을 수 있습니다.
By the end, you’ll know which one fits your business.
GoHighLevel이란 무엇인가요?
GoHighLevel is a CRM and marketing platform built for agencies.
It helps marketing professionals manage leads, clients, and campaigns from one system.
The platform includes sales funnels, landing pages, email marketing, and automated workflows.
Agencies can also create membership sites and white-label the software as their own.
Most users choose GoHighLevel because it replaces several tools with one platform.
고하이레벨
⭐ 4.3/5 | 💰 From $97/month. An all-in-one platform for agencies that combines CRM, marketing automation, and sales funnels in one system.
GoHighLevel 가격 책정
Here’s what GoHighLevel costs in 2026. Let’s break down the pricing plans.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 에이전시 스타터 | 월 97달러 | Solo agencies and small teams getting started |
| 에이전시 언리미티드 | 월 297달러 | Agencies with unlimited sub-accounts and white-label needs |
가격은 2026년 4월에 확정되었습니다.
무료 체험: Yes, 14 days. No long-term commitment required to test the platform.
환불 보장: No formal refund policy. You can cancel anytime to stop billing.
📌 메모: The agency starter plan covers one business. The Unlimited plan adds unlimited sub-accounts, which agencies use to manage multiple clients from one log-in.
⚠️ 경고: Some users have reported hidden fees for email sending and SMS that are not part of the base price. Check the rate sheet before signing up to avoid surprises.
GoHighLevel의 주요 이점
GoHighLevel을 고려해 볼 만한 이유는 다음과 같습니다.
- One System for Marketing: Replaces CRM, email marketing, sales funnels, and landing pages with one platform. This saves time and money on multiple subscriptions.
- 자동화된 워크플로우: Built-in automation handles lead follow-ups, appointment booking, and reminders. You can build sequences that run without manual work.
- White-Label Resell: Agencies can rebrand the software and sell it to their own clients. This creates a new revenue stream.
- Sales Funnels and Landing Pages: Drag-and-drop builders create pages without coding. Templates speed up the work for marketing teams.
- 멤버십 사이트: Build courses and gated content directly inside the platform. No need for a separate course hosting tool.
- Unified Messaging: SMS, email, and social DMs land in one 받은 편지함, which can simplify how teams handle talking with leads. Faster responses and better efficiency improve the chances of new client success, even when concerns about message volume previously held teams back.
우리 팀이 발견한 점
우리의 작가 signed up for GoHighLevel and spent several days exploring the platform. Here’s what stood out:
GoHighLevel의 장점과 단점
✅ 장점
- All-in-one platform replaces multiple tools and saves money on subscriptions
- White-label option lets agencies resell the software as their own product
- Unlimited sub-accounts on the Agency Unlimited plan for managing many clients
- Strong automation for lead generation, follow-ups, and appointment booking
- Built-in membership sites, sales funnels, and landing pages in one system
❌ 단점
- Steep learning curve makes it complicated for newcomers and non-technical users
- Hidden fees for email sending and SMS can raise the total cost
- Customer support response times can be slow during critical issues
- Interface can feel unintuitive for simple tasks compared to lighter tools
HoneyBook이란 무엇인가요?
HoneyBook is a CRM built for freelancers and 소규모 사업체.
It helps service providers manage client relationships, contracts, and payments from one place.
The platform offers templated proposals, online contracts, scheduling, and invoicing.
HoneyBook also includes a strong mobile app for managing tasks on the go.
Most users choose it because of the user friendly interface and quick setup.
허니북
⭐ 3.2/5 | 💰 From $29/month. A client-focused CRM for freelancers and creative professionals to handle proposals, contracts, and invoicing.
허니북 가격
Here’s what HoneyBook costs in 2026 across its three plans.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 기동기 | 월 29달러 | Solo freelancers handling a few projects |
| 골자 | 월 49달러 | 단골 고객을 보유한 성장하는 서비스 사업 |
| 프리미엄 | 월 109달러 | Established teams that need advanced features |
가격은 2026년 4월에 확정되었습니다.
무료 체험: Yes, 7 days. No credit card required to start.
환불 보장: 60-day money-back guarantee on annual plans for new customers.
📌 메모: The Starter plan covers core features. Higher tiers add automated workflows, QuickBooks sync, and advanced features for larger teams.
⚠️ 경고: HoneyBook charges payment processing fees on top of the monthly cost. Some users feel the pricing is higher than competitors that bundle similar features.
HoneyBook의 주요 이점
HoneyBook을 고려해 볼 만한 이유는 다음과 같습니다.
- 사용자 친화적인 인터페이스: Clean, simple dashboard built for non-technical users. Most freelancers can set up their first project within an hour.
- 온라인 계약서 및 청구서: Send proposals, sign contracts, and collect payments in one flow. Clients can pay directly from the invoice link.
- Templated Proposals: Pre-built templates speed up sending quotes for new projects. You can customize them once and reuse for every new client.
- 온라인 예약: 내장형 스케줄러 lets clients book calls without back-and-forth emails. The calendar syncs with Google and other tools.
- 강력한 모바일 앱: Manage your business from your phone with a polished iOS and 기계적 인조 인간 app. Useful for service providers who 여행하다 between client jobs.
- 비즈니스 AI 어시스턴트: Built-in AI helps draft emails, contracts, and project briefs faster. It learns your tone over time.
우리 팀이 발견한 점
Our writer signed up for HoneyBook and worked through the onboarding flow. Here’s what stood out:
HoneyBook의 장점 및 단점
✅ 장점
- User friendly interface that freelancers can learn within an hour
- Strong mobile app for managing business tasks on the go
- Templated proposals, contracts, and invoices speed up client onboarding
- Built-in online scheduling and payment collection in one workflow
- QuickBooks integration syncs 회계 data automatically
❌ 단점
- Pricing feels higher than competitors that bundle similar features
- Payment processing fees add to the total cost on top of monthly plans
- Limited marketing automation compared to dedicated marketing platforms
- No white-label or sub-account features for agencies managing multiple brands
기능 비교
GoHighLevel과 HoneyBook을 자세히 비교해 볼 준비가 되셨나요?
We’ll explore nine key features to help you determine which platform fits your business.
| 특징 | 고하이레벨 | 허니북 |
|---|---|---|
| 시작 가격 | 월 97달러 | 월 29달러 |
| 무료 체험 | ✅ 14일 | ✅ 7일 |
| 마케팅 자동화 | ✅ | ⚠️ 기본 |
| Sales Funnels & Landing Pages | ✅ | ❌ |
| Online Contracts & Invoicing | ✅ | ✅ |
| White-Label / Sub-Accounts | ✅ | ❌ |
| 멤버십 사이트 | ✅ | ❌ |
| 모바일 앱 | ⚠️ 기본 | ✅ 강함 |
| 가장 적합한 대상 | 마케팅 대행사 | Solo service providers |
1. Lead Generation and Capture
고하이레벨: Built specifically for capturing new clients through landing pages, sales funnels, and forms. The platform pulls leads from Facebook, Instagram, and Google Ads into one inbox. Agencies can build full lead capture systems without extra tools.
허니북: Lead capture is simpler and centered on inquiry forms shared with potential clients. New leads land in your project pipeline as inquiries. The platform doesn’t include sales funnels or landing pages.
2. 마케팅 자동화
고하이레벨: This is where the platform shines. You can build automated workflows that send emails, SMS, and DMs based on lead actions. Triggers, conditions, and delays let agencies run campaigns at scale.
허니북: Automation focuses on client-facing tasks like sending contracts, reminders, and follow-up emails. It works well for solo providers but lacks the multichannel sequences that marketing teams need.
3. 이메일 마케팅
고하이레벨: Built-in email marketing with templates, sequences, and broadcast campaigns. The platform handles bulk sends and automated follow-ups. Some users have reported a drop in open rates after switching, which is worth testing on a small list first.
허니북: Email features focus on transactional client communication rather than mass marketing. You can send templated proposals and follow-ups, but it’s not a dedicated email marketing tool.
4. Online Contracts and Invoicing
고하이레벨: Includes built-in proposal templates, invoicing, and payment collection. Agencies can manage contracts as part of broader marketing workflows. The interface is more focused on lead management than client experience.
허니북: Contracts and invoicing are core to the product. Clients sign contracts online and pay invoices in one flow. The signing process is polished and built for service-based small businesses.
5. Sales Funnels and Landing Pages
고하이레벨: A drag-and-drop 건축업자 lets you create sales funnels and landing pages without coding. Templates cover lead magnets, webinars, and product launches. This is a major selling point for agencies running paid ads.
허니북: Doesn’t offer sales funnels or landing page builders. The platform focuses on client management after the lead is captured. You’ll need a separate tool for landing pages.
6. Online Scheduling and Booking
고하이레벨: Includes a fully automated booking calendar that integrates with workflows. Leads can book directly from a sales funnel and trigger follow-up sequences. Useful for agencies running discovery call campaigns.
허니북: Built-in scheduler is clean and easy for clients to use. The calendar syncs with Google and the platform’s project pipeline. Service providers like coaches and photographers find the booking flow intuitive.
7. Membership Sites and Courses
고하이레벨: Built-in membership site feature lets users create and manage online courses easily. You can host content, control access, and bill members from one platform. This replaces tools like Kajabi or 가르치기 쉬운 for many agencies.
허니북: Doesn’t include membership sites or course hosting. The platform stays focused on one-to-one client work. You’ll need a separate tool if you sell digital products or courses.
8. White-Label and Sub-Accounts
고하이레벨: White-labeling lets agencies rebrand the software and sell it to their own clients as a service. The Agency Unlimited plan includes unlimited sub-accounts. This creates a recurring revenue stream that some agencies build their entire business model around.
허니북: Doesn’t support white-labeling or sub-accounts. Each user has one workspace under the HoneyBook brand. This isn’t a fit for agencies managing multiple client brands.
9. 통합
고하이레벨: 통합됩니다 자피어, Stripe, Google Calendar, and major ad platforms. Native integrations cover most marketing and sales tools agencies need. The API allows custom builds for advanced features.
허니북: Connects with QuickBooks, Google Calendar, Gmail, and Zapier. Integrations focus on 회계 and scheduling tools that solo service providers actually use. The list is shorter than GoHighLevel’s but covers the basics well.
가격 및 비용
요금제를 나란히 비교해 보겠습니다.
| 계획 | 고하이레벨 | 허니북 |
|---|---|---|
| 진입 계획 | 월 97달러 (대행사 초기 가입용) | 월 29달러 (스타터 플랜) |
| 중간 계획 | — | 월 49달러 (필수 요금제) |
| 최고 계획 | 월 297달러 (에이전시 무제한) | 월 109달러 (프리미엄) |
고하이레벨: The agency starter plan starts at an affordable price for what it covers, but the platform replaces several tools agencies pay for separately. Hidden fees for email and SMS sending can push the total higher. The Unlimited plan pays off when agencies manage many sub-accounts.
허니북: Pricing plans start cheaper at $29/month, which suits freelancers handling a few projects. Payment processing fees apply on top of the subscription. For solo service providers, the total cost is still lower than GoHighLevel.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 빠듯한 예산 | 허니북 | Starts at $29/month vs $97 |
| 마케팅 자동화 | 고하이레벨 | Multichannel sequences built-in |
| Client experience | 허니북 | Polished proposals and contracts |
| 판매 퍼널 | 고하이레벨 | Drag-and-drop funnel builder |
| Multiple client brands | 고하이레벨 | 무제한 하위 계정 및 화이트 라벨 |
| 초보자에게 친숙한 설정 | 허니북 | User friendly interface, quick start |
| Membership sites | 고하이레벨 | Built-in course hosting |
💰 예산
HoneyBook is more affordable for solo users at $29/month. GoHighLevel costs more but bundles tools you’d otherwise pay for separately.
🔌 사용 중인 기술 스택
GoHighLevel replaces multiple platforms with one system. HoneyBook fits well alongside QuickBooks and a separate marketing tool.
📝 귀사의 영업 프로세스
GoHighLevel suits agencies running paid ads and lead magnets. HoneyBook fits service providers who get clients through referrals and inquiry forms.
🎓 귀하의 경험 수준
HoneyBook has a gentler learning curve for new clients and beginners. GoHighLevel has a steep learning curve that takes weeks to master.
🆓 무료 체험 및 데모
Both platforms offer free trials. GoHighLevel gives 14 days, HoneyBook gives 7 days with no credit card needed.
🛟 지원 옵션
GoHighLevel offers email, chat, phone support, and instructional resources. HoneyBook provides chat and email support with a strong help center.
전환 가이드
이미 이러한 도구 중 하나를 사용하고 계신가요? 전환 시 예상되는 사항은 다음과 같습니다.
🔄 GoHighLevel에서 HoneyBook으로 전환하시나요?
✅ 얻게 될 이점:
- A user friendly interface that’s faster to learn for non-technical users
- Polished client experience with templated proposals and online contracts
- A strong mobile app for managing projects on the go
❌ 잃게 될 것:
- Sales funnels, landing pages, and full marketing automation
- White-label and unlimited sub-accounts for agency operations
- Membership site hosting for online courses
📋 전환 방법:
- Export your contacts and projects from GoHighLevel as a CSV file
- Sign up for HoneyBook and connect Google Calendar plus QuickBooks
- Import contacts and rebuild proposal templates inside HoneyBook
🔄 HoneyBook에서 GoHighLevel로 전환하시나요?
✅ 얻게 될 이점:
- Full marketing automation, sales funnels, and landing page builders
- White-label resell and unlimited sub-accounts for agency growth
- Built-in membership sites and course hosting in one system
❌ 잃게 될 것:
- The polished client-facing proposal and contract experience
- The strong mobile app for on-the-go business management
- QuickBooks-first accounting integration that solo providers rely on
📋 전환 방법:
- Export client contacts, projects, and invoices from HoneyBook as CSV
- Sign up for the agency starter plan and complete onboarding
- Import contacts and build your first sales funnel using a template
저희 리뷰에서 다루지 않은 내용
This comparison focused on agencies and solo service providers. We didn’t test enterprise contracts or evaluate how either platform performs at very large scale. Custom API builds and advanced developer features weren’t part of this review. If you’re managing 100+ clients or building custom integrations, your priorities may differ from what we’ve covered here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 허니북 |
| 🚀 마케팅 자동화 | 고하이레벨 |
| 📑 Contracts & Invoicing | 허니북 |
| 🎯 세일즈 퍼널 | 고하이레벨 |
| 👶 사용 편의성 | 허니북 |
| 🔌 통합 | 고하이레벨 |
| 📱 모바일 앱 | 허니북 |
| 🏢 에이전시 특징 | 고하이레벨 |
| 🏆 종합 우승 | 고하이레벨 |
🏆 우승자: GOHIGHLEVEL
GoHighLevel이 8개 부문 중 5개 부문에서 수상했습니다.
다음과 같은 경우에 가장 적합합니다: Marketing agencies, businesses running paid ads, teams managing multiple client brands
GoHighLevel and HoneyBook serve very different users.
GoHighLevel is built for marketing agencies that need lead generation and full automation.
HoneyBook is built for freelancers and creative professionals who need clean client management.
HoneyBook is excellent for solo service providers who want a simple system for contracts and bookings.
However, if you need broader marketing tools and agency features, GoHighLevel is the better choice.
Now, go out and join the platform that fits your business mission and progress goals.
GoHighLevel 비교하기
GoHighLevel이 다른 경쟁업체와 비교했을 때 어떤 위치에 있는지 살펴보겠습니다.
GoHighLevel 대 킵
GoHighLevel이 다음에서 승리했습니다: White-label resell, sales funnels, unlimited sub-accounts
Keap은 계속해서 승리합니다: Easier setup for small business owners, cleaner CRM workflows, better customer support response times
GoHighLevel 대 액티브캠페인
GoHighLevel이 다음에서 승리했습니다: Sales funnels, landing pages, and full all in one solution
ActiveCampaign이 다음 분야에서 승리했습니다: Email deliverability and open rates, advanced segmentation, cleaner email automation builder
GoHighLevel이 다음에서 승리했습니다: Affordable price for agencies, white-label option, built-in membership sites
HubSpot이 다음 분야에서 우위를 차지했습니다: Enterprise-ready 보고, free CRM tier, polished user experience for non-technical teams
GoHighLevel 대 클릭퍼널즈
GoHighLevel이 다음에서 승리했습니다: Full CRM functions, unified messaging inbox, better value for agencies bundling services
ClickFunnels가 다음 분야에서 우위를 차지했습니다: Funnel-building experience, larger template library, faster page-load performance
허니북 비교하기
다음은 HoneyBook이 다른 경쟁업체와 비교했을 때 어떤 위치에 있는지 보여줍니다.
허니북 vs 분재
HoneyBook이 다음 항목에서 승리했습니다: Polished client experience, stronger mobile app, built-in business AI assistant
분재가 승리한 항목: Built-in tax tools for freelancers, lower base price, simpler invoicing for one-person businesses
HoneyBook vs ClientManager
HoneyBook이 다음 항목에서 승리했습니다: Mature template library, AI-assisted writing, deeper QuickBooks integration
ClientManager wins on: Transparent pricing without hidden fees, no per-seat charges, project management features for small teams
HoneyBook이 다음 항목에서 승리했습니다: Built-in contract signing, payment collection, and proposal templates in one flow
HubSpot CRM wins on: Free tier for small businesses, deeper marketing tools, larger integration library
허니북 vs 월요일 CRM
HoneyBook이 다음 항목에서 승리했습니다: Client-facing proposals and contracts, payment processing, simpler setup for service work
월요일 CRM 주요 성과: Centralizing work, processes, and files in one system, stronger team collaboration, flexible project boards
자주 묻는 질문
GoHighLevel의 단점은 무엇인가요?
The main downsides include a steep learning curve, occasional technical glitches, and slow customer support response times. Some users also report hidden fees for email and SMS sending that aren’t part of the base price.
HoneyBook과 비교할 만한 소프트웨어는 무엇일까요?
Close alternatives include Bonsai, ClientManager, and Keap for solo service providers. Each tool focuses on freelance or small business client management, but pricing plans and feature depth vary.
GoHighLevel은 무엇에 사용되나요?
GoHighLevel is used by marketing agencies to manage client relationships, run campaigns, and automate follow-ups from one platform. Agencies also use it to host courses, build sales funnels, and white-label the software for resale.
GoHighLevel은 이메일 마케팅에 적합한가요?
It includes built-in email marketing with sequences and broadcasts. Some users have reported a drop in open rates after switching, so testing on a small list before migrating is a good idea.
허니북을 선택해야 하는 이유는 무엇일까요?
HoneyBook works best for freelancers and creative professionals who want to handle bookings and payments with minimal setup time. The user friendly interface, strong mobile app, and templated proposals help service businesses look professional without technical work.
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