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Keap vs Capsule CRM 2026: I Tested Both — Here’s the Truth

執筆者 | Last updated Aug 30, 2026

勝者
キープ
4.2
  • 2,500以上の連携
  • 99.5% Deliverability Claim
  • 週10時間の節約になります
  • 請求書発行と支払い処理
  • ランディングページ ビルダー 含まれる
  • 14日間無料トライアル
  • 月額299ドル(年間請求)
準優勝
カプセル
4.0
  • 連絡先250件まで無料プラン
  • 60以上のネイティブ統合
  • Project Boards After the Sale
  • モバイルアプリ iOS &アンドロイド
  • カスタムセールスパイプライン
  • Google Workspace & 365 Sync
  • 有料プラン:月額18ドル/ユーザーから

⚡ 簡単な評価:

  • 価格: Keap costs $299/month (annually billed). Capsule CRM starts free, then $18/user/month.
  • 最適な用途: Keap for sales and marketing オートメーション with invoicing and payment processing. Capsule for simple contact management.
  • 主な違い: Keap includes a landing page builder, lead scoring, and email campaigns. Capsule leaves that to third party tools.
  • 私たちのおすすめ: Keap, because one dashboard replaces three or four separate apps.
Keap vs Capsule CRM Comparison

この2つ CRM platforms are not built for the same buyer.

Keap CRM bundles customer relationship management with marketing automation and e commerce tools.

Capsule CRM does one job well and stays out of your way.

The price gap between them is wide.

だから本当の 質問 is how much automation your business actually needs.

概要

This Keap vs Capsule CRM comparison covers pricing, key features, and ease of use.

We also break down which sales teams each CRM system suits.

私たちの 作家 spent hands-on time inside the Keap app.

Notes on Capsule come from its documentation and G2 reviews.

Our Keap CRM editor’s rating sits at 4.2, with Capsule at 4.0.

Keapとは何ですか?

Keap is a CRM platform built for small 仕事 sales and marketing automation.

It was formerly known as Infusionsoft and rebranded around small business automation.

The software combines CRM, email marketing, sales automation, and e commerce in one dashboard.

You can score leads, send email campaigns, and collect payments without leaving it.

Keap says setup takes as little as 20 minutes.

Keapの紹介

The short walkthrough below shows the Keap app in action.

🏆 勝者:Keap

⭐ 4.2/5 | 💰 月額299ドル(年間請求)

Keap automates almost every stage of the sales journey. Customers who use its automated tasks report saving 10 hours a week.

Keapの価格

Keap plans are priced by contact volume, not by seat, and billed annually.

プラン価格最適な用途
キープ月額299ドル(年間請求)中小企業 running sales and marketing from one system
Extra users$30 per user per monthGrowing sales teams adding seats
専門家によるコーチング499ドル(1回限り)Owners who want guided onboarding

Pricing verified August 2026.

Keapの価格

無料トライアル: 14 days, with all the features unlocked during the trial.

返金保証: None advertised. The trial is your test window, so use it fully.

📌 注記: Onboarding includes free migration, checklists, training webinars, and a dedicated customer success manager on every plan.

⚠️ Pricing conflict flagged: Our CSV lists a single $299/month annual price. Keap’s public site shows three Keap plans instead: Lite from $79/month, Pro from $169/month, and Max from $199/month, each for 500 contacts. We use the CSV figure in every table and card here. Confirm your monthly fee on the checkout page before you pay annually, because the price climbs as your contact list grows.

Keapの主な利点

Here is what Keap offers that lighter CRM providers skip:

  • キャンペーンビルダー: A visual flowchart tool for building campaigns with drag and drop tools. Advanced automations run on simple when-then logic.
  • 節約できた時間: Keap says automation users save 10 hours per week and report a 38% revenue lift.
  • Money in the door: Built-in invoicing and payment processing, plus checkout forms for e commerce businesses.
  • Lead capture: Every web form, landing page, and appointment feeds the same contact record.
  • Business line: A separate number for calls and texts keeps personal and work messages apart.
  • 配信性: Keap claims a 99.5% deliverability rate on email sent through the platform.
  • 到着: More than 2,500 third party integrations, so your existing stack still works.
キープトップのメリット

私たちのチームが気づいたこと

Our writer signed up for Keap and spent several days building campaigns, tagging a new lead, and testing automated actions. Here is what stood out:

ライフサイクル Keap CRM

Keapの長所と短所

✅ メリット
  • Automates the full sales process, from lead capture to repeat business
  • Invoicing and payment processing are built in, not bolted on
  • Free migration, training webinars, and a customer success manager on every plan
  • 24/7 chat plus phone support on weekdays for U.S. customers
  • Landing page builder and web forms remove the need for extra software
❌ デメリット
  • Pricing is steep for new small businesses on a tight budget
  • The $499 Expert Coaching fee is a real cost for many buyers
  • Costs climb once your contact list crosses each threshold
  • The user community exists but is not very active

Capsule CRM とは何ですか?

Capsule CRM is a cloud-based CRM software for small to medium businesses.

It centralizes customer data for people and organisations in one place.

Each contact record holds communication history, notes, and social profiles.

The team calls this approach powerful simplicity, and it shows.

Most teams get running without a dedicated account manager or admin.

Account management, project management, and customer interactions all sit in one screen.

カプセルホームページ

Here is a quick tour of the Capsule account setup.

Capsule CRM - レビューとデモ

カプセルCRM

⭐ 4.0/5 | 💰 無料プラン、その後はユーザー1人あたり月額18ドル

A great tool for keeping track of deals without training your team. The free version covers 250 contacts and two users.

カプセルCRMの価格

Capsule CRM cost scales per user, so small teams stay cheap.

プラン価格最適な用途
無料$0Solo founders with up to 250 contacts and 2 users
スターター1ユーザーあたり月額18ドルFirst paid plan for a small sales team
成長1ユーザーあたり月額36ドルTeams needing multiple sales pipelines and 報告 ツール

Pricing verified August 2026.

無料トライアル: 14 days on any paid plan, plus a permanent free plan.

返金保証: None listed. You can downgrade to the free version instead.

📌 注記: The free version caps storage at 50MB and drops reporting features. Paid tiers add contacts, storage, and advanced features.

⚠️ Pricing conflict flagged: Our CSV lists three tiers. Capsule’s site shows five, adding Advanced at $60 and Ultimate at $75 per user per month, with Starter at $21 and Growth at $38 on monthly billing. The $18 and $36 rates apply when you pay annually, which saves up to 15%. Every figure in this article follows the CSV.

Capsule CRMの主なメリット

Here is where Capsule earns its place among simple CRM platforms:

  • 連絡先管理: One view of every client interaction, so nobody repeats a call. Custom fields and tags shape records around your business.
  • プロジェクトボード: Post-sale delivery work links straight to won sales opportunities.
  • Tracks: Templated task lists cover repeatable work like onboarding. Higher tiers add multi-step workflow automations.
  • 統合: Xero、 クイックブックス, and Mailchimp are native, with 1,000+ more apps through Zapier.
  • Google ワークスペース: Add contacts and manage tasks from Gmail, plus Microsoft 365 access to events.
  • Sales analytics: A dashboard covering conversion rates, pipeline health, and revenue forecasting.
  • モバイルアプリ: iOS and Android apps handle tasks and contacts away from your desk.

私たちのチームが気づいたこと

Note: We have not had extended hands-on time with Capsule yet. Everything above comes from Capsule’s documentation and published user reviews on G2 and Capterra.

Capsule CRMのメリットとデメリット

✅ メリット
  • Clean, user friendly layout that needs almost no training
  • Free plan covers 250 contacts, which suits startups and non profits
  • Contact management and sales pipeline tools are praised in G2 reviews
  • Project boards keep delivery work beside the deal that created it
❌ デメリット
  • Thinner feature set than heavier CRM software in the same market
  • Email tracking asks you to BCC an address, which gets tedious
  • Support runs on email, with no live chat or help desk line
  • Sync with Google Workspace and Microsoft 365 only runs one way

機能比較

Ten rounds decide this one. Each round covers a job small business owners actually do every week, from lead management to invoicing.

特徴キープカプセルCRM
開始価格月額299ドル(年間契約)1ユーザーあたり月額18ドル
無料プラン
マーケティングオートメーション✅(基本)
リードスコアリング
ランディングページビルダー
請求書発行と支払い処理
プロジェクトボード
電話サポート
統合2,500+60+ native
最適な用途営業およびマーケティングの自動化シンプルな連絡先管理

1. 連絡先管理

キープ: Every contact record carries tags, custom fields, and full history. Tags drive the automations, so how you organize customers here decides what the rest of the CRM platform can do.

キープCRM

カプセルCRM: Capsule centralizes emails, calls, and files in one hub, giving a 360-degree view of each account. Contact records support custom fields too, and the layout stays readable at a glance.

カプセルコンタクト管理

2. 営業パイプライン管理

キープ: A visual sales pipeline shows deal stages and moves records forward with drag and drop. Stage changes can fire automated tasks, so the sales process keeps moving without a manager chasing it.

Keap CRMの販売パイプライン

カプセルCRM: You can build multiple sales pipelines that match different sales cycles. Sales opportunities carry values and close dates, and won deals hand off to project boards for delivery.

カプセル販売パイプライン

3. Automation Builder

キープ: The Campaign Builder is a flowchart canvas for advanced automations. Ready-made templates cover follow-up, cross sells, and reminders, and automated actions trigger on customer behavior rather than a calendar.

Keap CRM 自動化ビルダー

カプセルCRM: Tracks handle repeatable business processes as templated task lists. Multi-step workflow automations sit on higher tiers, and they cover reminders and handoffs rather than full customer journey branching.

タスク追跡

💡 プロのヒント: Map your workflow on paper first. Both automation engines punish vague plans, and Keap’s is deep enough to build a mess you will need help unwinding.

4. Email Marketing and Campaigns

キープ: Email marketing campaigns run on CRM tags and segments, so messages stay targeted. Broadcasts, sequences, and sales campaigns all live inside the same tool, which helps increase conversions from cold lists.

Keap EMAILマーケティング

カプセルCRM: Marketing campaigns run through the トランスポンド integration or Mailchimp. It works, but you manage email campaigns in a second app instead of one dashboard.

✅ Capsule CRMでメールを送信する方法🔴

5. Lead Management and Lead Scoring

キープ: Lead scoring rates each prospect by engagement, so your sales team calls the warmest names first and lead generation spend works harder. That single feature is why many owners recommend Keap CRM over lighter tools.

Keapのリード管理と追跡

カプセルCRM: There is no automatic lead score here. You score leads yourself with custom fields and tags, which is fine at low volume and painful at high volume.

カプセル - カスタムフィールドの追加方法

6. Landing Pages and E-commerce

キープ: The landing page builder ships with the plan. You can connect multiple landing pages to one campaign, or run a single offer from one landing page, and checkout forms turn traffic into paid orders.

Keap CRMのランディングページ

カプセルCRM: No landing pages and no e commerce features here. Capsule leans on 60+ native links plus other integrations through Zapier, so third party tools cover the gap.

WPFormsとCapsule CRMの連携方法|ステップバイステップチュートリアル|Bit Integrations

⚠️ 警告: Capsule’s Google Workspace and Microsoft 365 sync runs one way. Updates you make in Capsule do not flow back, so treat it as a link rather than a full integration.

7. レポートと分析

キープ: Pipeline management reports show where deals stall and which campaigns bring more leads. The numbers tie back to tags, so you can trace revenue to the automation that earned it.

Keapパイプライン管理

カプセルCRM: Core features cover conversion rates, pipeline health, and forecasting. Reporting tools are locked behind paid plans, so the free version cannot generate reports at all.

収益性は確保できていますか?Capsule CRMのセールス分析機能の使い方

8. Ease of Use and AI Tools

キープ: Keap AI drafts email copy and suggests automations from plain language prompts. The trade-off is depth: more screens, more settings, and a longer first week than lighter tools.

Keap AI

カプセルCRM: The minimalist layout is the selling point. Reviewers repeatedly call it user friendly, and other team members can pick it up the same afternoon without training.

Capsule CRMのデモと完全チュートリアルで、ビジネスプロセスを効率化しましょう

9. Mobile Apps and Communication

キープ: Email and 文章 live side by side, and the dedicated business line keeps work numbers separate from personal ones. Automated follow-ups fire from either channel.

Keap CRMのメールテキスト

カプセルCRM: The iOS and Android mobile apps handle contacts and tasks on the road. Email tracking still needs a BCC address, which reviewers flag as the clumsiest part of daily use.

Capsule CRMアプリ - 設定方法と機能について解説!

10. 価格設定とコスト

Here are both price lists side by side, straight from our data file. Our full Keap review and Capsule CRM review pages go deeper on each plan.

計画レベルキープカプセルCRM
無料$0
エントリー料金プラン月額299ドル(年間請求)月額18ドル/ユーザー(スタータープラン)
上位層Same plan, priced by contacts月額36ドル/ユーザー(成長プラン)
Extra seat$30 per user per month座席料金に含まれる
Onboarding$499 Expert Coaching (optional)セルフサービス

キープ: The monthly fee looks brutal next to per-seat CRM providers. It buys marketing automation, e commerce tools, and support, so the fair comparison is Keap against three or four subscriptions combined.

カプセルCRM: A three-person team on Starter pays $54 a month. Add a mail tool and the total still lands far under Keap, which is why budget-first buyers pick Capsule.

さまざまなシナリオ

必要な場合は選ぶなぜ
The lowest costカプセルCRMFree plan, then $18 per user
Sales and marketing in one appキープAutomation and email included
請求書発行と支払い処理キープBuilt into the platform
Delivery work after the saleカプセルCRMProject boards linked to deals
電話サポートキープWeekday calls for U.S. customers
Fastest team adoptionカプセルCRMNo admin or training needed

💰 あなたの予算

Keap’s price is hard for a first-year business to justify. Capsule is the cheaper start, especially for フリーランサー and non profits.

🔌 あなたの技術スタック

Keap connects to more than 2,500 platforms. Capsule covers Xero, QuickBooks, Mailchimp, and Google Workspace, which was called G Suite before the rename.

📈 Your Business Strategy

If growth goals depend on nurturing cold leads, Keap does that work. If your revenue comes from referrals and repeat business, Capsule is enough.

🎓 あなたの経験レベル

Keap gives you a customer success manager, checklists, and training webinars. Capsule expects you to figure it out, which most people manage in an hour.

🆓 無料トライアルとデモ

Both give you 14 days. Load real customer data during the trial, because empty pipelines make every CRM look identical.

🛟 サポートオプション

Keap runs 24/7 chat, email, and weekday phone lines. Capsule answers by email only, so urgent problems wait in a queue.

切り替えガイド

Already on one of them? Here is what changes if you move.

🔄 KeapからCapsule CRMに切り替えますか?

✅ 得られるもの:

  • A much lower bill, starting with a free plan
  • Project boards that carry won deals through delivery
  • A simpler screen your whole team will actually open

❌ 失うもの:

  • Lead scoring and behavior-based automated tasks
  • The landing page builder, web forms, and checkout forms
  • Invoicing, payments, and the dedicated business line

📋切​​り替え方法:

  1. Export contacts, tags, and notes from Keap as CSV files
  2. Open a Capsule account and map tags to custom fields
  3. Rebuild live campaigns in Mailchimp or Transpond before you cancel
🔄 Capsule CRMからKeapに切り替えますか?

✅ 得られるもの:

  • Marketing automation and email marketing in the same system
  • Lead capture pages and payments without extra software
  • Free migration help and a customer success manager

❌ 失うもの:

  • The free version and the low per-seat cost
  • 販売後の作業に関するプロジェクトボード
  • The stripped-back screen your team learned in a day

📋切​​り替え方法:

  1. Export contacts and sales opportunities from Capsule
  2. Start the 14-day trial and ask for the free migration
  3. Rebuild one campaign first, then move the rest

私たちのレビューで取り上げられなかったこと

We looked at both tools as a small business owner would, not as an enterprise buyer. We did not test API work, bulk licensing, or Capsule’s premium integrations on its top tiers. Our notes reflect the August 2026 versions. If you manage 50 users or run a regulated industry, your priorities will differ from ours.

最終評決

カテゴリ勝者
💰価格カプセルCRM
🚀 自動化キープ
📧 メールマーケティングキープ
🎯 リード管理キープ
👶 使いやすさカプセルCRM
🔌 連携機能キープ
📊 報道ネクタイ
🏆総合優勝キープ

🏆 優勝:KEAP

Keap wins 4 of 7 categories.

最適な用途: sales and marketing automation, e commerce businesses, service firms that bill from the CRM

There is no perfect CRM here, only a fair trade. Keap costs more and asks for a week of setup, then hands you automation, invoicing, and lead scoring in one place.

There is no single 最高のCRM for every buyer. Use Capsule if you only need somewhere clean to park customer records. It is honest about being simple, and that honesty is why small teams stay on it for years.

We recommend Keap CRM when automation will pay for itself. Ten hours a week back, by Keap’s own numbers, covers the fee for most established businesses.

Keapの比較をもっと見る

Here is how Keap features hold up against other CRMs buyers shortlist:

Keap vs HubSpot

キープの勝利条件: built-in invoicing, a flat price with no per-seat surprise, hands-on onboarding with free migration

HubSpotが優れている点: a genuinely usable free tier, deeper reporting features, a larger library of add ons

キープ対 アクティブキャンペーン

キープの勝利条件: payments and checkout in the same tool, a dedicated business line, phone support for U.S. accounts

ActiveCampaignが優れている点: cheaper entry pricing, finer email split testing, more send-time controls

Keap vs Pipedrive

キープの勝利条件: marketing automations out of the box, lead scoring, e commerce tools

パイプドライブ 勝利したタイトル: per-user pricing, a faster learning curve, tighter deal forecasting

Keap vs GoHighLevel

キープの勝利条件: a steadier interface, stronger onboarding, clearer contact-based plans

ゴーハイレベル 勝利したタイトル: agency sub-accounts, white labeling, unlimited client workspaces

Capsule CRMの比較

And here is where Capsule lands against three rival CRM platforms.

Capsule CRMとHubSpotの比較

Capsuleの勝点: predictable per-seat cost, faster setup, project boards for delivery work

HubSpotが優れている点: marketing automation depth, native email campaigns, richer dashboards

Capsule CRMとZoho CRMの比較

Capsuleの勝点: a cleaner screen, quicker adoption, less setup work before your first deal

Zohoが勝利した点: lower per-user rates, built-in analytics, a wider suite of connected apps

Capsule CRMとFreshsalesの比較

Capsuleの勝点: simpler daily use, Tracks for repeatable work, Xero and QuickBooks links

Freshsalesが勝利した点: built-in calling, AI deal insights, an in-app help desk channel

よくある質問

Keapは何に使われるのですか?

Small businesses use it to organize leads, automate follow-up, send email campaigns, and take payments. It replaces several separate apps with one system.

Keapは使いやすいですか?

Basic setup takes about 20 minutes. Deeper automation work takes longer, which is why onboarding includes checklists, videos, and a success manager.

Capsule CRMは何のために使用されるのですか?

It stores contacts, tracks sales opportunities, and manages tasks for small and medium teams. Think tidy record keeping rather than heavy automation.

Capsule CRMの価格はいくらですか?

Nothing for up to 250 contacts and two users. Paid tiers run $18 per user monthly on Starter and $36 on Growth.

Keapよりも優れたものって何だろう?

Nothing is better for everyone. Capsule beats it on price and simplicity, HubSpot on free features, Pipedrive on pure deal tracking.

ファヒム・ジョハーダー、創設者

ファヒム・ジョハーダー、創設者

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