快速入门

This guide covers how to use Jasper AI, feature by feature:
- 入门 — 创建账户和基本设置
- How to Use AI Image Suite — Generate and edit on-brand images for social posts and ads
- How to Use Blog Post Generator — Turn a topic and keywords into a complete blog post draft
- How to Use Brand Voice — Teach Jasper your tone so every output sounds like you
- How to Use Jasper Chat — Brainstorm ideas and research topics in a chat window
- How to Use Marketing Editor Blog Post — Write, edit, and polish long form content in one document editor
所需时间: 每部影片 5 分钟
本指南还包含以下内容: 专业提示 | 常见错误 | 故障排除 | 定价 | 替代方案
为什么信任本指南
This tutorial is built on our full Jasper AI review and Jasper’s current feature set.
Every step maps to a real screen inside the platform, with no marketing fluff.

Jasper AI is one of the best-known ai copywriting tools for marketing teams.
但大多数用户仅仅触及了它功能的冰山一角。
This guide walks through all the features that matter for daily content creation.
一步一步教你,附带截图和专业技巧。
Jasper AI Tutorial
This how to use Jasper AI tutorial takes you from first sign-up to power-user habits.
You don’t need prior knowledge of artificial intelligence to follow along.
By the end, you’ll create content faster with far less editing.

Jasper AI
Write marketing content that actually sounds like your brand. Jasper combines Brand 嗓音, 50+ templates, and AI images in one place. Start with a 7-day free trial.
Getting Started with Jasper AI
使用任何功能之前,请先完成此一次性设置。
大约需要3分钟。
请先观看这段快速演示:
现在让我们一步一步来。
第一步:创建您的帐户
Go to the Jasper website and click “Start Free Trial.”
Sign up with your work email or Google account.
Add your card details to activate the free trial.
✓ 检查点: 检查你的 收件箱 请发送确认邮件。
步骤二:访问应用程序
Jasper runs in your browser, so there’s nothing to download.
Log in at app.jasper.ai with your new account.
这就是仪表盘的样子:

✓ 检查点: You should see the home dashboard and left menu.
步骤 3:完成初始设置
Name your organization and pick your role in the onboarding flow.
Paste your website URL so Jasper can pull 早期的 brand context.
Invite your jasper team now if you work with other writers.
✅ 完成: 您已准备好使用以下任何功能。
How to Use Jasper AI Image Suite
AI Image Suite lets you generate and edit images without leaving Jasper.
It’s the modern version of what users once called Jasper Art.
以下是使用步骤。
Step 1: Open the Image Suite
Click “Image” in the left menu to open the suite.
Choose “Generate” to create a new image from scratch.
步骤二:写下你的图片提示
Describe the subject, setting, lighting, and style in one prompt.
Pick an aspect ratio that fits your channel, like square for social posts.
这就是它的样子:

✓ 检查点: You should see several image variations to choose from.
步骤 3:编辑和导出
Use the editing tools to remove backgrounds, expand edges, or upscale.
Download the final image or drop it straight into a document.
✅ 结果: You have a ready-to-post image for ads, blogs, or campaigns.
💡 专业提示: Reuse one strong base prompt and swap only the subject.
How to Use Jasper AI Blog Post Generator
博客文章 发电机 lets you turn a short brief into a complete blog post draft.
It’s one of Jasper’s 50+ templates, each built for a specific writing task.
Templates speed up content generation because they need minimal input.
以下是使用步骤。
Step 1: Find the Template
Open “Apps” and explore the library, or search “Blog Post.”
Click the template to open its input form.
Step 2: Fill in the Brief
Enter your topic, target audience, keywords, and preferred tone.
Clear briefs produce far more relevant drafts than vague prompts.
这就是它的样子:

✓ 检查点: Jasper shows a suggested title and outline before drafting.
步骤 3:生成和优化
Edit the outline first, then click “Generate” to write content.
Open the draft in the editor to fact-check and add your own detail.
✅ 结果: You have a full first draft ready for human editing.
💡 专业提示: Fix the outline first — it saves several rewrites later.
How to Use Jasper AI Brand Voice
品牌声音 lets the AI copy your company’s preferred tone and style.
It lives inside Jasper IQ, alongside Knowledge, Audiences, and your Style Guide.
以下是使用步骤。
Step 1: Open Jasper IQ
Click “Brand Voice” under Jasper IQ in the left menu.
Select “Create Voice” to start a new profile.
Step 2: Feed It Real Samples
Paste your best articles, upload files, or add a website URL.
Jasper reads them and writes a voice summary you can edit.
这就是它的样子:

✓ 检查点: Your new voice appears with a short tone description.
Step 3: Add Rules and Knowledge
Open the Style Guide to set rules for terminology and punctuation.
Add product facts and approved messaging to the Knowledge Base.
✅ 结果: Every new output now sounds like your brand, not generic AI.
💡 专业提示: Keep Knowledge current, since stale pages create inaccurate drafts.
How to Use Jasper AI Chatbot
贾斯珀聊天 让你 头脑风暴, research, and draft through simple conversation.
Think of it as a fast content collaborator, not a final-copy machine.
以下是使用步骤。
Step 1: Start a Chat
Click “Chat” in the left menu to open a new thread.
Toggle on your Brand Voice and Knowledge before typing.
步骤二:编写清晰的提示语
State the goal, audience, format, and length in one message.
For example: “Give me 10 blog ideas for SaaS founders about SEO.
这就是它的样子:

✓ 检查点: Jasper replies in seconds with a usable first answer.
Step 3: Iterate, Then Move It Over
Ask follow-ups like “shorter,” “more casual,” or “add stats.”
Copy the best reply into a document for final editing.
Your chat history saves every thread, so you can pick up later.
✅ 结果: You turned a rough idea into a structured draft in minutes.
💡 专业提示: Tell Jasper what went wrong; feedback loops improve later outputs.
How to Use Jasper AI Marketing Editor
Marketing Editor Blog Post is Jasper’s document editor for long form content.
Back when it launched, this editor needed the old Boss Mode plan.
以下是使用步骤。
步骤 1:创建新文档
Click “New” and choose a blank document.
Add a title, a short brief, and your target keywords.
Step 2: Write With Commands
Type Jasper commands like “Write an intro about remote work.”
Add headings and images as you go to shape the article.
这就是它的样子:

✓ 检查点: New text appears right where your cursor sits.
Step 3: Check and Publish
Run the plagiarism 检查器 to confirm the content is original.
Read every claim yourself, then export or copy it to your website.
✅ 结果: You have a polished, original article ready to publish.
💡 专业提示: Remix one post into emails, landing pages, and social posts.
Jasper AI Pro Tips and Shortcuts
These habits make Jasper faster and the outputs sharper.
键盘快捷键
| 行动 | 捷径 |
|---|---|
| Run a Jasper command | Ctrl/Cmd + Enter |
| Open the command menu | / (start of a new line) |
| Undo the last AI insertion | Ctrl/Cmd + Z |
| 粗体显示的文本 | Ctrl/Cmd + B |
大多数人错过的隐藏功能
- Jasper Agents: Pre built agents handle research, SEO briefs, and repurposing across multi-step campaigns.
- Jasper Recipes: Save a chain of commands to repeat your content creation process at scale.
- Copyscape plagiarism checker: It sits in the document editor toolbar, so originality checks take one click.
See the top benefits below:

For deeper learning, Jasper Academy offers training videos from industry experts.
Jasper team members also host live 101 training sessions for new users.
The jasper community and official YouTube channel share more tips and resources.
Jasper AI Common Mistakes to Avoid
Mistake #1: Skipping Brand Setup
❌ 错误: Jumping straight into templates with no brand context loaded.
✅ 右图: Configure Brand Voice and Knowledge first for higher-quality outputs.
Mistake #2: Publishing Raw Drafts
❌ 错误: Pasting AI articles live without reading them.
✅ 右图: Fact-check every claim, add real insights, and edit for your voice.
Mistake #3: Writing Everything in One Shot
❌ 错误: Asking for a 2,000-word article from a single vague prompt.
✅ 右图: Work iteratively: ideas, outline, sections, then a final edit.
Jasper AI Troubleshooting
Problem: Outputs Sound Generic
原因: No Brand Voice is selected, or the prompt lacks detail.
使固定: Turn on your voice and add audience, goal, and format to the prompt.
Problem: Wrong Facts in Drafts
原因: AI fills gaps when your Knowledge Base is empty or outdated.
使固定: Upload current product docs and approved messaging, then regenerate.
Problem: Images Stop Generating
原因: You may have hit a plan limit on image credits.
使固定: Check credit usage under Settings, then upgrade or wait for the reset.
📌 笔记: If none of these fix your issue, contact Jasper support.
什么是 Jasper AI?
Jasper AI is an ai writing assistant built for marketing content.
Think of it like a junior copywriter who knows your brand rulebook.
It helps with ideation, outlining, drafting, repurposing, and editing.
It still needs context, clear instructions, and human oversight to shine.
观看这段快速概览:
它包含以下主要特点:
- AI Image Suite: Generate and edit on-brand images for social posts and ads
- 博客文章 发电机: Turn a topic and keywords into a complete blog post draft
- 品牌声音: Teach Jasper your tone so every output sounds like you
- Jasper Chat: Brainstorm ideas and research topics in a chat window
- Marketing Editor Blog Post: Write, edit, and polish long form content in one document editor
如需完整评测,请参阅我们的 Jasper AI review.

Jasper AI 定价
Here’s what Jasper AI costs in 2026:
| 计划 | 价格 | 最适合 |
|---|---|---|
| 专业版 | $59 | Solo marketers and small teams needing Brand Voice and templates |
| 商业 | 定制定价 | Businesses needing unlimited Brand 声音, Knowledge assets, and admin controls |
免费试用: Yes — 7 days on the Pro plan.
退款保证: Not advertised, so cancel before the trial ends if needed.
See the plan breakdown below:

💰 性价比最高: Pro — it covers Brand Voice, templates, Chat, and images.
Jasper AI 与其他方案的比较
How does Jasper AI compare? Here’s the competitive landscape:
| 工具 | 最适合 | 价格 | 等级 |
|---|---|---|---|
| Jasper AI | Brand-consistent marketing content | 每月 59 美元 | ⭐ 3.4 |
| ChatGPT | General AI tasks | 每月 20 美元 | ⭐ 4.7 |
| 短语 | SEO research and briefs | 每月 49 美元 | ⭐ 4.3 |
| 神经元写入器 | Content scoring for SEO | 每月 19 美元 | ⭐ 4.2 |
| QuillBot | 释义和语法 | 每月 4.17 美元 | ⭐ 4.2 |
| 无鳞坚果 | SEO blog workflows | 每月 30 美元 | ⭐ 4.1 |
| 瑞特 | Budget short-form copy | 每月 7.50 美元 | ⭐ 3.9 |
| JotBot | Writing in your own style | 每月14美元 | ⭐ 3.8 |
快速精选:
- 综合最佳: ChatGPT — flexible, cheap, and strong across most writing tasks.
- 最佳预算: Rytr — solid short-form copy for a few dollars a month.
- 最适合初学者: QuillBot — simple interface with a generous free plan.
- Best for brand voice at scale: Jasper AI — Brand Voice, Style Guide, and team controls.
🎯 Jasper AI 的替代方案
正在寻找 Jasper AI 的替代方案?以下是一些最佳选择:
- 🔒 隐形作家: Rewrites AI text to read more naturally and pass AI detectors.
- 👶 JotBot: Learns your personal writing style and helps you draft essays and notes.
- 📊 NeuronWriter: Scores content against top-ranking pages to boost SEO traffic.
- 🎨 简化版: Combines AI writing, design, and video tools in one workspace.
- 💰 QuillBot: Cheap paraphrasing, grammar, and summarizing with a free forever plan.
- 🎯 短语: Builds SEO briefs and outlines from live search results.
- ⚡ 鳞片坚果: Takes you from 关键词研究 to a full SEO article fast.
- 💼 Rytr: Budget-friendly copy for ads, emails, and product descriptions.
- 🌟 ChatGPT: 最灵活的 人工智能助手 for writing, coding, and research.
- 🧠 困惑: AI answer engine with cited sources, great for research.
- ⭐ 双子座: Google’s AI assistant, tightly tied to Docs, Gmail, and Search.
完整列表请参见我们的 Jasper AI alternatives 指导。
⚔️ Jasper AI 对比
以下是 Jasper AI 与各竞争对手的对比情况:
- Jasper AI vs StealthWriter: Jasper creates content; StealthWriter only humanizes it. Pick Jasper for full drafts.
- Jasper AI 对比 JotBot: JotBot suits students and personal writing. Jasper wins for marketing teams.
- Jasper AI 对比 NeuronWriter: NeuronWriter wins on SEO scoring. Jasper wins on brand voice control.
- Jasper AI 与 Simplified 的比较: Simplified covers design and video too. Jasper writes stronger brand copy.
- Jasper AI 对比 QuillBot: QuillBot edits text you already have. Jasper writes new content from scratch.
- Jasper AI vs Frase: Frase is better for SEO research. Jasper is better for multi-channel marketing.
- Jasper AI 对阵 Scalenut: Scalenut is cheaper for SEO blogs. Jasper offers deeper team and brand features.
- Jasper AI 对阵 Rytr: Rytr costs far less. Jasper delivers higher quality and long form content.
- Jasper AI 对比 ChatGPT: ChatGPT is cheaper and broader. Jasper wins on brand guardrails for teams.
- Jasper AI vs Perplexity: Perplexity is built for sourced research. Jasper is built for publishing.
- Jasper AI 对阵 Gemini: Gemini fits Google Workspace users. Jasper fits marketing teams with strict brand rules.
Start Using Jasper AI Now
You learned how to use every major Jasper AI feature:
- ✅ AI Image Suite
- ✅ Blog Post Generator
- ✅ Brand Voice
- ✅ Jasper Chat
- ✅ Marketing Editor Blog Post
下一步: 选择一项功能,立即试用。
Most people start with Brand Voice, since it improves everything else.
只需不到5分钟。
常见问题解答
Is Jasper AI still worth it?
Yes, for marketing teams that need brand-consistent content at scale. Solo writers on a budget may get more value from ChatGPT or Rytr.
Jasper AI 比 ChatGPT 更好吗?
For brand control, yes. Jasper adds Brand Voice, Style Guide, Knowledge, and team tools. ChatGPT is cheaper and more flexible for general tasks.
How much does Jasper AI cost per month?
The Pro plan costs $59 per month. The 商业 plan uses custom pricing based on your team size and features.
What can Jasper AI be used for?
Blog posts, landing pages, ads, emails, social posts, and images. It also helps with ideas, outlines, repurposing, and editing existing content.
Jasper AI 可以免费使用吗?
No. There’s no free plan, but you get a 7-day free trial. You can cancel anytime before it ends to avoid charges.













