⚡ Szybki werdykt:
- Wycena: Folk starts at $17.5/member/month. Nutshell CRM starts at $13/user/month.
- Najlepiej dla: Folk for contact management and partnerships. Nutshell CRM for sales automation and multiple pipelines.
- Kluczowa różnica: Folk has magic fields and a chrome extension. Nutshell CRM has a full reporting suite and an rewizja dziennik.
- Nasz wybór: Folk for most small teams, because it is incredibly easy to learn.
The cheaper crm software is not automatically the safer purchase.
Nutshell CRM starts at $13 per user per month.
Folk starts at $17.5 per member per month.
But price is the smallest difference between these two tools.
One is built to help you build genuine connections with people.
The other is built for teams that execute a repeatable sales process.
Przegląd
This Folk vs Nutshell CRM comparison covers pricing, crm features, and ease of use.
We reviewed documentation, pricing pages, and public user reviews for both tools.
Nasi autorzy spędzili także trochę czasu w każdej aplikacji, testując ją osobiście.
Notatki te znajdują się poniżej w sekcjach „Co zauważył nasz zespół”.
By the end, you will know which customer relationship management tool fits your biznes.
Czym jest Folk?
Folk is a crm built around people, not paperwork.
It helps you organize contacts, set reminders, and follow up on time.
The interface looks like a collaborative spreadsheet, so new users learn it fast.
Folk CRM is built for multiple use cases beyond sales.
Fundraising, events, hiring, and partnerships all work inside the same app.
Watch the walkthrough below to see how it handles daily work.
🏆 Winner: Folk
Folk keeps every contact, note, and reminder in one clean view. Magic fields fill in missing details for you. Best for small teams that live on real relationships.
Cennik ludowy
Folk sells three plans. Each one is priced per member.
| Plan | Cena | Najlepsze dla |
|---|---|---|
| Standard | 17,5 USD/członek/miesiąc | A single user or a small team starting out |
| Premia | 35 USD/członek/miesiąc | Teams that need custom fields and deeper email automation |
| Zwyczaj | 70 USD/członek/miesiąc | An agency or larger team that needs more control |
Pricing verified August 2026.
Bezpłatny okres próbny: Yes. Folk CRM offers a 14-day free trial so you can test it before you purchase.
Gwarancja zwrotu pieniędzy: Folk does not publish a refund window. The trial is your safety net.
📌 Notatka: Folk uses a self-serve model. You can create an account and explore the features without a sales call.
⚠️ Pricing conflict flagged: Some third-party sources list Folk at $20 and $40 per user per month. Our verified figures are $17.5, $35, and $70 per member per month. Always confirm on the pricing page before you buy.
Kluczowe korzyści płynące z Folk
Here is what makes Folk CRM worth a look:
- Incredibly easy setup: Folk is easier to learn than most crm software. People who have never used a crm can add contacts on day one.
- Magic fields: This custom field type uses AI to fill in missing data. It cleans and enriches contact details for outreach.
- Rozszerzenie Chrome: The browser add-on pulls people and companies from LinkedIn. You can add contacts without leaving the page.
- Gmail and Outlook sync: Folk connects to your skrzynka odbiorcza to import contacts and email history. Your message timelines stay up to date.
- Groups for organization: You can organize contacts into groups so outreach never feels overwhelming.
- Personalized bulk email: Collaborative mail merge lets a team send personal messages at scale using shared email templates.
- Jedno źródło prawdy: Folk acts as a central record for team interactions and client relationships.
Here is how the main dashboard looks when you first sign in.
Co zauważył nasz zespół
Nasz pisarz signed up for Folk and spent several days moving a live contact list into it. Here is what stood out:
The short clip below covers the same hands-on session.
Plusy i minusy folkloru
✅ Zalety
- Simple interface that new users learn in days
- Magic fields clean and enrich contact data with AI
- Chrome extension pulls contacts straight from LinkedIn
- Works for fundraising, events, and partnerships, not just sales
- Self-serve signup with no pressure from sales reps
❌ Wady
- Brak automatycznego śledzenia spotkań i rozmów telefonicznych
- Reporting views are thin for teams that need deep analytics
- Outreach is email-first with limited support for other channels
- Some users report friction when importing email data
Czym jest Nutshell CRM?
Nutshell CRM is a cloud-based platform for small to mid-sized B2B sales teams.
It bundles contact management, sales automation, and email marketing in one place.
Landing pages and web forms are included without paid add-ons.
The goal is core functionality in an affordable package.
Nutshell CRM avoids complex features that slow małe firmy w dół.
The video below shows the main screens in action.
Nutshell CRM
Nutshell CRM gives sales teams pipelines, reporting, and email marketing together. Free data migration and free live support come with every plan. Best for teams tracking deals through a set process.
Cennik Nutshell CRM
Nutshell CRM plans are sold per user per month. There are five tiers.
| Plan | Cena | Najlepsze dla |
|---|---|---|
| Fundacja | 13 USD/użytkownik/miesiąc | Small businesses that need contact management and one pipeline |
| Wzrost | 25 USD/użytkownik/miesiąc | Teams that want multiple pipelines and personal email sequences |
| Zawodowiec | 42 USD/użytkownik/miesiąc | Teams that need a full reporting suite and deeper automation |
| Biznes | 59 USD/użytkownik/miesiąc | Larger sales teams that manage territories and custom fields |
| Przedsiębiorstwo | 79 USD/użytkownik/miesiąc | Companies that need an audit log and priority support |
Pricing verified August 2026.
Bezpłatny okres próbny: Tak. Nutshell oferuje nowym użytkownikom bezpłatny 14-dniowy okres próbny.
Gwarancja zwrotu pieniędzy: No published refund window. Test the trial before you commit to a plan.
📌 Notatka: Every plan comes with unlimited CRM contacts and no data limits. Free data migration and free live support are included too, which competitors often charge for.
⚠️ Ostrzeżenie: The gap between the cheapest and priciest tier is wide. A five-person team on Enterprise pays $395 per month, so map your must-have features to a tier before you purchase.
Kluczowe korzyści Nutshell CRM
Here is what Nutshell CRM does well:
- Krótka krzywa uczenia się: Nutshell CRM has a smaller learning curve than Salesforce or HubSpot. Most teams are productive within days.
- Wizualne zarządzanie rurociągami: Drag-and-drop boards track deals through stages. You can switch between Board, List, Map, and Chart views.
- Wbudowany marketing e-mailowy: Create lists, send bulk email, and run drip campaigns without a separate tool.
- Raportowanie i analityka: Customizable dashboards track performance and sales KPIs.
- Lead discovery tools: ProspectorIQ and VisitorIQ help identify companies visiting your site.
- Wide integration list: It connects with Google Workspace, Microsoft 365, Slack, MailChimp, and Zendesk, plus 5,000 apps via Zapier.
- Dostęp mobilny: A mobile application is available for iOS and Android.
The homepage below shows how the product is positioned.
Co zauważył nasz zespół
Our writer set up a test pipeline in Nutshell CRM and ran a small outreach campaign through it. Here is what stood out:
Zalety i wady Nutshell CRM
✅ Zalety
- Bezpłatna migracja danych i bezpłatne wsparcie na żywo w każdym planie
- Nieograniczona liczba kontaktów CRM bez limitów danych
- Email marketing, landing pages, and web forms built in
- Mobile app for iOS and Android gets positive feedback
❌ Wady
- Automatyzacja jest mniej zaawansowana niż w przypadku HubSpot i Salesforce
- Email attachment handling needs work, according to user reviews
- Best features sit on higher tiers, so costs climb fast
Porównanie funkcji
Here is where Folk and Nutshell CRM actually split apart. We compare ten areas that decide which tool fits your team.
| Funkcja | Ludowy | Nutshell CRM |
|---|---|---|
| Cena wywoławcza | 17,5 USD/członek/miesiąc | 13 USD/użytkownik/miesiąc |
| Bezpłatny plan | ❌ | ❌ |
| Wiele rurociągów | ❌ | ✅ |
| Rozszerzenie Chrome | ✅ | ❌ |
| AI Magic Fields | ✅ | ❌ |
| Full Reporting Suite | ❌ | ✅ |
| Automatyzacja poczty e-mail | ✅ | ✅ |
| Automatic Call Tracking | ❌ | ✅ |
| Audit Log | ❌ | ✅ |
| Najlepsze dla | Relationship and contact management | Structured B2B sales process |
1. Zarządzanie kontaktami
Ludowy: Contacts live in groups you create yourself. Folk cleans and enriches records, so you rarely end up with two entries for the same person. You can search across people and companies from one bar.
W pigułce CRM: Contact management sits next to calendar sync, click-to-call, and shared team notes. You get unlimited CRM contacts with no data limits. Records carry activity timelines so everyone sees the same history.
2. Sales Pipeline and Deal Tracking
Ludowy: The sales pipeline uses a visual Kanban board. You drag a card forward as a conversation moves toward close. It is enough to close winning deals in a simple process, but not built for many parallel funnels.
Folk also lets you customize stage names per pipeline.
W pigułce CRM: Pipeline management uses drag-and-drop boards too, but you can run multiple pipelines side by side. Board, List, Map, and Chart views change how you read the same deals. Teams that split by territories will feel the difference.
3. Lead Capture and Tracking
Ludowy: Leads tracking is manual and light. You add contacts, tag them, and set reminders for the next touch. That suits people generating leads through conversations rather than forms.
W pigułce CRM: Web forms add leads to the system automatically. Sales automation handles lead routing and follow-up notifications so nobody forgets to respond. VisitorIQ flags companies browsing your site.
⚠️ Ostrzeżenie: Folk has no automatic tracking of meetings or phone calls. Every call log is a manual entry, which matters if activity tracking drives your reporting.
4. Email Automation and Templates
Ludowy: Email funnels run on collaborative mail merge. A team can send personal bulk outreach from shared email templates. Folk connects to Gmail or Outlook so replies land back on the contact record.
W pigułce CRM: Email automation covers list building, bulk sending, and drip campaigns. Personal email sequences start on the Growth plan. Marketing automation here is closer to a full marketing tool than Folk’s outreach features.
5. Company and Client Records
Ludowy: Company management links people to the business they work for. Magic fields fill in missing company details automatically. For example, a job title or website can appear without typing.
W pigułce CRM: Company records tie into quotes and invoices, so a deal can move from proposal to paperwork inside the crm. That functionality suits teams selling to repeat clients and customers.
6. Funkcje sztucznej inteligencji
Ludowy: AI shows up as magic fields, a custom field type that enriches data as you work. It is narrow but useful for cleaning lists before outreach.
W pigułce CRM: Narzędzia AI assist with revenue-driving tasks across the app. Spotkanie summarization turns a call into notes you can act on. This is the broader AI feature set of the two.
Meeting summaries deserve their own look.
7. LinkedIn, Social Selling and Partnerships
Ludowy: The chrome extension is the standout here. You can pull a profile from LinkedIn into folk in seconds. Social selling and partnerships get the same treatment as sales, which is rare in this category.
The browser add-on works on any profile page you open.
Partnership tracking uses the same board style.
W pigułce CRM: There is no equivalent browser extension for social prospecting. Lead discovery runs through ProspectorIQ instead. That works well for outbound lists, less well for one-to-one relationship building.
8. Integrations and Support
Ludowy: Folk connects to Gmail, Outlook, and a shorter list of other tools. You can import contacts from any source with a CSV file. Support runs through email and help docs.
W pigułce CRM: Native integration covers Google Apps, Microsoft 365, Slack, MailChimp, and Zendesk. Zapier adds over 5,000 more. Free live support and free data migration come with every plan, and enterprise users get priority.
Support channels are worth a closer look before you commit.
9. Raportowanie i analityka
Ludowy: Reporting is the weakest part of the app. There are no advanced reporting views, so detailed analytics stay out of reach. A single user tracking outreach will not mind, but a sales manager will.
W pigułce CRM: Dashboards track performance and sales KPIs, and reports can be customized to fit your business. The full reporting suite unlocks on Pro, and the audit log arrives at Enterprise.
10. Ceny i koszty
Porównajmy plany obok siebie.
| Szczebel | Ludowy | Nutshell CRM |
|---|---|---|
| Wejście | Standard: $17.5/member/month | Fundacja: 13 USD/użytkownik/miesiąc |
| Średni | Premium: $35/member/month | Wzrost: 25 USD/użytkownika/miesiąc |
| Upper mid | ❌ | Pro: 42 USD/użytkownik/miesiąc |
| Wysoki | Custom: $70/member/month | Firma: 59 USD/użytkownik/miesiąc |
| Najwyższy poziom | ❌ | Enterprise: 79 USD/użytkownika/miesiąc |
Ludowy: Three plans keep the decision simple. You pay more at entry level, but you get the whole app rather than a stripped-down tier. Folk suits buyers who are price sensitive and have basic crm needs.
W pigułce CRM: Five tiers let you start at $13 and grow. The catch is that useful features sit higher up the ladder. Foundation is cheaper than Folk, but Pro costs more than Folk’s Premium plan.
Różne scenariusze
| Jeśli potrzebujesz… | Wybierać | Dlaczego |
|---|---|---|
| Najniższa cena wejścia | Nutshell CRM | $13 vs $17.5 at entry |
| Fast setup with no training | Ludowy | Incredibly easy interface |
| Wiele rurociągów | Nutshell CRM | Available from Growth plan |
| Poszukiwanie potencjalnych klientów na LinkedIn | Ludowy | Chrome extension built in |
| Głębokie raportowanie i analityka | Nutshell CRM | Full reporting suite on Pro |
| Fundraising or partnerships | Ludowy | Handles multiple use cases |
💰 Twój budżet
Nutshell CRM wins on the first invoice at $13 per user. Folk wins if you would otherwise need Nutshell’s Pro tier to get the same day-to-day functionality.
🔌 Twój zestaw technologii
Nutshell CRM can integrate with Google Workspace, Slack, MailChimp, and thousands of apps through Zapier. Folk keeps a shorter list and leans on Gmail, Outlook, and CSV import.
📝 Twój styl pracy
Folk feels like a shared spreadsheet with a human touch, which suits people who keep real relationships warm. Nutshell CRM feels like a sales system built to automate the boring parts.
🎓 Twój poziom doświadczenia
Folk is a good first crm if nobody on the team has used one. Nutshell CRM asks a little more upfront, but most teams are productive within days.
🆓 Bezpłatne wersje próbne i dema
Both give you 14 days of access at no cost. Load twenty real contacts into each and see which one you actually open the next morning.
🛟 Opcje wsparcia
Nutshell CRM includes free live support and free data migration on every plan, plus priority help for enterprise users. Folk handles support through email and documentation.
Przewodnik po przełączaniu
Already using one of these? Here is what changes if you move.
🔄 Switching from Folk to Nutshell CRM?
✅ Co zyskasz:
- Multiple pipelines and a full reporting suite
- Automatic activity tracking, including phone calls
- Bezpłatna pomoc techniczna na żywo i bezpłatna migracja danych
❌ Co stracisz:
- Magic fields and AI data enrichment
- The chrome extension for LinkedIn prospecting
- The lighter feel that makes folk quick to open
📋 Jak przełączyć:
- Export your groups from Folk as a CSV file
- Create a Nutshell CRM account and start the 14-day trial
- Ask for free data migration, then rebuild your pipeline stages
🔄 Switching from Nutshell CRM to Folk?
✅ Co zyskasz:
- A faster interface your team will actually use
- Magic fields that enrich contact details automatically
- One tool for sales, fundraising, events, and partnerships
❌ Co stracisz:
- Customizable dashboards and detailed sales analytics
- Built-in email marketing, landing pages, and web forms
- The audit log and priority support on higher tiers
📋 Jak przełączyć:
- Export contacts and deals from Nutshell CRM to CSV
- Create a Folk account and connect Gmail or Outlook
- Import the file, build groups, then set reminders for open deals
Czego nie objęła nasza recenzja
This comparison focused on small teams doing contact management and everyday sales work. We did not audit either vendor’s security certifications or test how each app behaves in other languages. Custom pricing negotiations, large migrations, and the ability to run either crm across fifty or more seats also sit outside what we checked. If you run an agency with complex territories, your results may differ from ours.
Ostateczny werdykt
| Kategoria | Zwycięzca |
|---|---|
| 💰 Cennik | Nutshell CRM |
| 👶 Łatwość użytkowania | Ludowy |
| 🚀 Contact Management | Ludowy |
| 📊 Raportowanie i analityka | Nutshell CRM |
| ⚡ Automatyzacja sprzedaży | Nutshell CRM |
| 🔗 LinkedIn and Social Selling | Ludowy |
| 🎯 Multiple Use Cases | Ludowy |
| 🏆 Zwycięzca klasyfikacji generalnej | Ludowy |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories.
Najlepiej dla: contact management, LinkedIn prospecting, fundraising and events, agency partnerships
Folk and Nutshell CRM are aimed at different jobs. Folk is a customer relationship management tool for people who want to build genuine connections and keep real relationships alive.
Nutshell CRM is a sales system. It gives you multiple pipelines, dashboards, and automation that Folk does not try to match.
Nutshell CRM is the better pick for a B2B team that needs reporting and a repeatable process. Its lower entry price helps too.
But for most small teams and solo operators, Folk is the app you will actually keep open. That is why it takes the win here.
Więcej w porównaniu z folklorem
Here is how Folk measures up against other crm options:
Lud kontra Pipedrive
Folk wygrywa w: faster onboarding, magic fields for data enrichment, use beyond sales
Pipedrive wygrywa w kategoriach: deal forecasting, activity reporting, larger app marketplace
Folk wygrywa w: flat simple pricing, lighter setup, no sales-rep gatekeeping
HubSpot wygrywa w kategoriach: marketing automation depth, free starting tier, reporting breadth
Lud kontra Kapsułka CRM
Folk wygrywa w: LinkedIn capture, AI-assisted fields, group-based outreach
Capsule CRM wygrywa w następujących kategoriach: free tier for two users, task management, project tracking
CRM dla ludzi kontra poniedziałkowy
Folk wygrywa w: contact-first design, quicker daily use, cleaner data hygiene
Poniedziałkowy CRM wygrywa w kategoriach: workflow automation, cross-team boards, custom dashboards
Więcej informacji o Nutshell CRM w porównaniu
These are the closest rivals to Nutshell CRM. The video below covers a few of them.
Nutshell CRM kontra Salesforce
Nutshell CRM wygrywa w następujących kategoriach: lower cost per seat, faster rollout, free migration help
Salesforce wygrywa w następujących kategoriach: automation depth, custom object modelling, partner network size
Nutshell CRM kontra Aktywna kampania
Nutshell CRM wygrywa w następujących kategoriach: pipeline clarity, sales-first reporting, per-seat simplicity
ActiveCampaign wygrywa w kategoriach: email segmentation, campaign branching, contact scoring
Nutshell CRM kontra Zachować
Nutshell CRM wygrywa w następujących kategoriach: cheaper entry plan, clearer pipeline views, no setup fee
Keap wygrywa w: invoicing workflows, appointment booking, SMS campaigns
Nutshell CRM kontra Freshsales CRM
Nutshell CRM wygrywa w następujących kategoriach: included marketing tools, free live support, unlimited contacts
Freshsales CRM wygrywa w następujących kategoriach: built-in phone dialer, free starter plan, AI lead scoring
Często zadawane pytania
Czym jest folk CRM?
Folk is a contact-first crm for individuals and small teams. It handles sales, fundraising, hiring, and partnerships in one app, using groups instead of rigid records.
Czy folk to dobry CRM?
Yes, for relationship management and light pipelines. It is not the right pick for large sales teams that need advanced reporting or automatic call tracking.
Czy Nutshell to dobry CRM?
It suits small to mid-sized B2B sales teams well. Free migration, free live support, and unlimited contacts on every plan are the standout reasons to try it.
Ile kosztuje CRM miesięcznie?
Entry plans here run $13 to $17.5 per seat each month. Mid tiers reach $25 to $35, and top tiers reach $70 to $79 per seat.
Które oprogramowanie CRM jest najlepsze?
There is no single winner for every buyer. Between these two, Folk takes our pick for small teams, while Nutshell CRM fits structured B2B sales better.
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