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Insightly vs Zoho CRM: Which is The Best One in 2026?

에 의해서 | Last updated Aug 7, 2026

우승자
통찰력 있게
4.1
  • CRM + Project Management in One
  • AppConnect: 2,000+ Connectors
  • Copilot AI Email Summaries
  • SOC 2, GDPR 및 HIPAA 준수
  • 2025년에 간트 차트가 추가되었습니다.
  • Kanban Views & Custom Pipelines
  • 유료 플랜은 사용자당 월 29달러부터 시작합니다.
준우승
조호 CRM
4.0
  • Free Version for Up to 3 Users
  • Zia AI Agents Built In
  • 100개 이상의 타사 앱
  • Lead Scoring & Workflow Rules
  • Save 34% as Annual Subscribers
  • Inventory Management Add-Ons
  • 유료 플랜은 월 10달러부터 시작합니다.

⚡ 간단 평가:

  • 가격: Insightly starts at $29/user/month. Zoho CRM has a free version, then $10/month.
  • 다음과 같은 경우에 가장 적합합니다: Insightly for teams linking sales opportunities to project delivery. Zoho CRM for pure sales pipeline work on a budget.
  • 주요 차이점: Insightly builds project management into the same records as your contacts. Zoho CRM adds Zia artificial intelligence and deeper sales forecasting.
  • 저희가 선택한 제품: Insightly for most users. One system handles customer relationship management and project delivery together.
Insightly vs Zoho CRM Comparison

Small agencies compare Insightly and Zoho CRM for one reason.

They close a deal, then someone has to deliver the work.

Both tools track leads, contacts, and deals well enough.

Only one of them follows the customer past the signature.

That single gap decides which crm software fits your 사업.

개요

This Insightly vs Zoho CRM comparison covers pricing, key features, and ease of use.

또한 각 플랫폼이 어떤 사용자에게 가장 적합한지 분석해 보았습니다.

저희 자료 출처에는 공개된 사양서, 공급업체 문서 및 G2 리뷰가 포함됩니다.

Insightly is recommended by PC Magazine, Entrepreneur Magazine, G2 Crowd, and TrustRadius.

Zoho CRM is used by over 300,000 businesses worldwide.

By the end, you will know which system fits your team.

Insightly란 무엇인가요?

Insightly is a customer relationship management platform with project management built in.

The company markets it as the modern CRM teams love, and the 정점 간단합니다.

Insightly CRM keeps current and prospective customer data in one place.

Sales teams track deals while delivery teams manage projects on the same records.

It sits alongside two other Insightly products: Insightly Marketing and Insightly Service.

Here is a walkthrough of the platform before you create an account.

Insightly CRM 리뷰: 기대 이상이었을까?

🏆 수상자: Insightly

⭐ 4.1/5 | 💰 월 사용자당 $29부터

Our top pick for teams that sell and then deliver. You get contact management, a sales pipeline, and real project management on one platform.

Insightly 가격 책정

Insightly offers three tiers. Every price below is quoted per user.

계획가격가장 적합한 대상
을 더한사용자당 월 29달러Small teams needing core CRM and projects
전문적인사용자당 월 49달러Growing teams needing workflow 오토메이션
기업사용자당 월 99달러Large businesses needing full access

Pricing verified August 2026.

Insightly의 주요 장점

무료 체험: Yes. Insightly offers a 14-day trial on paid plans with no card required.

환불 보장: No blanket refund window. Cancel before renewal to avoid the next charge.

📌 메모: The Plus tier gives limited access to most features. Professional adds limited dashboards and third party app integration. Enterprise unlocks everything. Other Insightly products follow the same three-tier pricing structure, so costs stack if you add Marketing or Service.

⚠️ 경고: Insightly is competitive at the Plus and Professional tiers, but the Enterprise tier runs almost double what Zoho charges at the top. Prices drop when billed annually, so check the term before you pay.

Insightly의 주요 이점

Insightly를 살펴볼 만한 이유는 다음과 같습니다.

  • CRM and projects on one system: Manage projects with milestones and pipelines beside your sales opportunities. Closing a deal hands the work straight to delivery.
  • Customizable pipelines and Kanban views: Track each stage of sales visually. Gantt chart visualizations arrived in 2025 for project timelines and dependencies.
  • Copilot AI 어시스턴트: Copilot summarizes emails and retrieves data on request. It cuts the manual reading out of a busy 받은 편지함.
  • AppConnect low-code engine: Over 2,000 pre-built connectors link Insightly to your other apps. Google Workspace, email client, and 회계 tools all connect.
  • Task management that sticks: Create reminders, a to-do list, and call logs against any record. You can assign tasks to any team member from web or mobile.
  • 보고서 및 대시보드: An opportunities dashboard and custom reports give visual insight into 사업 performance. Managers monitor employee work without chasing updates.
  • Serious compliance coverage: Insightly meets SOC 2 Type II, GDPR, and Health Insurance Portability and Accountability Act standards. Regulated organizations can adopt it without a legal fight.
Insightly 홈페이지

우리 팀이 발견한 점

Note: We have not had extensive hands-on time with Insightly yet. The points above come from Insightly’s documentation, published pricing pages, and G2 reviews.

Insightly의 장점 및 단점

✅ 장점
  • Easier to pick up than Zoho CRM, with a shorter learning curve
  • Project management and CRM linked on the same records
  • Fast rollout and a smooth data input process
  • AppConnect offers over 2,000 pre-built connectors
  • SOC 2 Type II, GDPR, and HIPAA compliance included
❌ 단점
  • Not as feature-deep as Zoho CRM on pure sales functionality
  • Lacks advanced features like custom workflows found in other CRMs
  • No free version, so the entry cost is $29 per user
  • Enterprise tier costs almost double the Zoho equivalent

Zoho CRM이란 무엇인가요?

Zoho CRM is a cloud sales platform built for growing companies.

It acts as a central repository for customer data across your business operations.

The platform offers omnichannel contact through email, phone, live chat, and 소셜 미디어.

Zia, its built-in virtual assistant, scores leads and predicts the best time to call.

It also plugs into other Zoho tools like 조호 소셜, Zoho Campaign, and Zoho Inventory.

Zoho ships many features here, and new features land on higher tier plans first.

Zoho CRM Homepage

조호 CRM

⭐ 4.0/5 | 💰 월 10달러부터

The budget pick for sales-first teams. A free version covers up to three users, and Zia handles lead scoring once you upgrade.

Zoho CRM 가격

Here is what Zoho CRM costs in 2026. A free version sits below the paid tiers.

계획가격가장 적합한 대상
무료$0Solo sellers and micro teams
기준월 10달러소규모 사업체 영업팀
전문적인월 30달러Teams needing workflow rules and multiple pipelines
프리미엄월 40달러Large businesses needing AI features

Pricing verified August 2026.

Zoho CRM 가격

무료 체험: Yes. Zoho CRM offers a 15-day trial on paid plans with no card required.

환불 보장: Zoho offers a 45-day refund window on annual subscriptions.

📌 메모: The free plan supports up to three users with basic lead and contact management. Annual subscribers can save up to 34 percent against monthly billing.

⚠️ Pricing conflict flagged: Our verified figures are the four tiers above. Zoho’s own site currently advertises a different ladder — Zoho CRM’s Standard plan at $14 per user, Professional at $23, plus Enterprise and Ultimate plans reaching $52 when billed annually. Confirm your tier at checkout before you pay.

Zoho CRM의 주요 이점

Here is why over 300,000 businesses run their sales on Zoho CRM:

  • A real free version: The free tier covers up to three users with lead and deal management. Most other CRMs charge from day one.
  • Zia artificial intelligence: Zia AI agents score leads, flag anomalies, and suggest contact times based on client behaviour.
  • Automated lead generation: Web forms and email capture feed leads into the system. Sales reps skip the manual entry step entirely.
  • Workflow rules and macros: Workflow rules run on if-this-then-that logic. Macros automate tasks in batches, and you can send mass emails across many records at once.
  • 100+ third party apps: Zoom, Slack, Microsoft Teams, Google Chat, and Google Analytics all connect. Paid plans allow unlimited connections.
  • Omnichannel customer interactions: Reach buyers over multiple channels with real time notifications on every reply.
  • Mobile card scanning: The mobile app scans a business card into your contact list and captures the contact number in seconds.
Top Benefits of Zoho CRM

우리 팀이 발견한 점

Note: We have not had extensive hands-on time with Zoho CRM yet. The points above come from Zoho’s documentation, published pricing pages, and G2 reviews.

Zoho CRM 장점 및 단점

✅ 장점
  • Free plan for up to three users with core CRM features
  • Zia AI handles lead scoring and sales forecasting
  • Connects with over 100 third party applications
  • Deep customization to match your own sales processes
  • Ties into other Zoho tools for a unified platform
❌ 단점
  • Steep learning curve once you start configuring modules
  • Free plan support arrives within 1-2 business days only
  • Zia AI features sit behind the higher tier plans
  • No native project management, milestones, or Gantt charts

기능 비교

Ready for a detailed look at Insightly vs Zoho CRM?

We compare ten key features so you can see where each system pulls ahead.

특징통찰력 있게조호 CRM
시작 가격사용자당 월 29달러0달러 (무료 버전)
무료 버전✅ Up to three users
Native Project Management✅ Milestones & Gantt❌ 별도 상품
내장형 AI 어시스턴트✅ 부조종사✅ Zia AI agents
판매 예측✅ 기본✅ 고급
타사 앱✅ 2,000+ via AppConnect✅ 100+ native
재고 관리✅ Via Zoho Inventory
HIPAA 준수✅ On higher tiers
가장 적합한 대상Selling and delivering projectsSales-first teams on a budget

1. Contact Management and Lead Generation

통찰력 있게: Every contact record holds emails, files, linked projects, and a full activity log. Insightly gives you a 360-degree customer view so you can personalize outreach. Adding new contacts on the go works from the mobile app.

인사이트리 CRM

조호 CRM: Lead generation runs automatically through web forms and inbound email capture. Lead scoring ranks prospects so your team chases the right ones first. Contact details, notes, and past customer interactions sit in one record.

Zoho CRM contact management

2. Sales Pipeline and Deal Management

통찰력 있게: Customizable pipelines and Kanban views track each stage of sales. An opportunities dashboard shows which deals are stalling. Because pipelines drive projects too, a won deal can spawn delivery work immediately.

Insightly 모던 CRM

조호 CRM: Deal management supports multiple pipelines for different sales processes. Each one gets its own stages and probability weighting. Sales forecasting then rolls those deals into annual goals your team can track weekly.

Zoho Bigin small business CRM

3. 프로젝트 관리 및 작업 관리

통찰력 있게: This is the clearest gap between the two. You manage projects with milestones and pipelines, and assign tasks to any team member from web or mobile. Gantt chart visualizations landed in 2025 for timelines and dependencies.

Insightly 프로젝트 관리

조호 CRM: Zoho CRM is not a project management tool on its own. You can integrate project management tools such as Zoho Projects, but that is a separate product and a separate bill. Internal teams outside sales get less value here.

Zoho Project Plus

⚠️ 경고: If you only need a crm system, Insightly’s project layer adds functionality you may never touch.

4. Workflow Automation and AI Features

통찰력 있게: Copilot summarizes emails and retrieves data on request. Workflow 오토메이션 covers stage changes, reminders, and assignment rules. Custom workflows are thinner than what some competitors ship, which is a fair criticism.

Insightly AI 자동화

조호 CRM: Workflow rules fire on record changes and can update fields or create a task list entry. Macros bundle several actions into one click to automate tasks in bulk. Marketing campaigns run through Zoho Campaigns.

Zoho marketing automation

5. 보고 및 대시보드

통찰력 있게: Reports and dashboards give visual insight into business performance. Managers monitor progress against sales activities without chasing anyone for updates. Note that dashboards are limited on the Professional tier.

Insightly Reporting

조호 CRM: Standard reports ship out of the box covering pipeline health. Custom reports add pie charts and funnels you can customize per user. AI-powered analytics deliver real time insights that Insightly does not match on the sales side.

Zoho reporting dashboards

6. Email and Marketing Campaigns

통찰력 있게: Email templates let you schedule emails against a record without leaving the page. Insightly Marketing handles bigger campaigns as a separate product. Google Workspace sync keeps your inbox and records aligned.

인사이트리 이메일

조호 CRM: A landing page 건축업자, web forms, and a Zoho Campaign link cover the full funnel. Zoho Social adds social media publishing and listening. This is the stronger marketing stack for a small business.

Zoho landing page builder

7. Third Party Apps and Integrations

통찰력 있게: AppConnect is a low-code integration engine with over 2,000 pre-built connectors. You build multi-step flows between apps without a developer. It also links tightly to other Insightly products.

Insightly의 원활한 통합

조호 CRM: Over 100 third party apps connect natively, spanning telephony, email marketing, and documentation. Zoom, Slack, Google Chat, and Google Analytics are all supported. Paid plans allow unlimited connections.

Zoho third party integrations

8. Team Collaboration and Organizations

통찰력 있게: Records group under an organization so accounts, contacts, and projects stay connected. Sharing data across the company is not overly convoluted, which speeds up onboarding. Task assignment keeps collaboration visible.

Insightly 조직

조호 CRM: The Feeds feature works as instant messaging for remote colleagues. Team collaboration is solid, though thinner than a dedicated work tool. Community Spaces adds a customer-facing forum for feedback.

Zoho Community Spaces

9. Customer Support and Services

통찰력 있게: Insightly Service handles ticketing as its own product with a knowledge base attached. Support services scale with your tier. The main CRM keeps ticket history visible on the customer record.

Insightly 지원 및 티켓팅

조호 CRM: The Classic plan offers email and live chat support. Premium extends to 24-hour assistance five days a week during business hours, and enterprise support promises one-hour response times around the clock. Free plan users wait 1-2 business days for support teams to reply.

Zoho SalesIQ live chat

10. Ease of Use and Learning Curve

통찰력 있게: The interface is designed to be intuitive and easy to pick up. Setup is fast, which is a key reason for its appeal. Getting data into the system does not require a specialist.

조호 CRM: The interface is clean for beginners, but there is a steep learning curve once you configure modules. Each new version adds more settings to learn. Dashboards are customizable, which helps once you are past setup.

11. 가격 및 비용

Here is how the plans line up side by side.

통찰력 있게조호 CRM
무료❌ 무료 버전 없음무료 (최대 3명 사용자)
기입추가 요금: 사용자당 월 29달러표준 요금: 월 10달러
중간전문가용: 사용자당 월 49달러전문가용: 월 30달러
맨 위기업용: 사용자당 월 99달러프리미엄: 월 40달러

통찰력 있게: Pricing is competitive at Plus and Professional against comparable CRM tools. The Enterprise tier is where it hurts, running almost double Zoho’s top plan. You are paying for project management you would otherwise buy separately.

조호 CRM: The free version and $10 entry point make this the cheaper path by a wide margin. Premium at $40 unlocks the AI features. Zoho also stretches into inventory management and accounting through its wider suite.

다양한 시나리오

필요하시면…선택하다
무료 버전조호 CRMCovers up to three users
Projects tied to deals통찰력 있게Milestones built into the CRM
고급 판매 예측조호 CRMZia AI predicts outcomes
HIPAA-ready deployment통찰력 있게SOC 2, GDPR, and HIPAA covered
Marketing campaigns in-house조호 CRMCampaigns and Social included
Fastest rollout통찰력 있게Short learning curve, quick setup

💰 예산

Zoho CRM wins outright if cost is the deciding factor. Insightly starts at $29 per user and never drops to zero.

🔌 사용 중인 기술 스택

Already running other Zoho tools? Zoho CRM keeps all the data on one unified platform. If your company lives in Google Workspace, Insightly’s AppConnect covers more ground.

📋 워크플로

If closing a deal kicks off delivery work, Insightly saves you a second tool. If your work ends at the signature, Zoho CRM is the leaner choice.

🎓 귀하의 경험 수준

Insightly is easier to learn but not as feature-deep. Zoho rewards teams willing to invest setup time in exchange for more functionality.

🆓 무료 체험 및 데모

Insightly runs 14 days, Zoho runs 15 on paid tiers. Load real customer data into both before you decide, not sample records.

🛟 지원 옵션

Zoho’s enterprise support promises one-hour responses around the clock. Free plan users wait 1-2 business days, so factor that into your choice.

전환 가이드

Already using one of these? Here is what changes if you move.

🔄 Switching from Insightly to Zoho CRM?

✅ 얻게 될 이점:

  • A permanent free version for up to three users
  • Zia AI lead scoring, anomaly alerts, and sales forecasting
  • Native marketing campaigns through Zoho Campaigns and Zoho Social

❌ 잃게 될 것:

  • Project milestones, Gantt charts, and delivery pipelines
  • AppConnect and its 2,000+ pre-built connectors
  • The short onboarding curve your non-technical staff rely on

📋 전환 방법:

  1. Export contacts, organizations, and opportunities from Insightly as CSV
  2. Create your Zoho CRM account and open the Data Import wizard
  3. Map columns to Zoho modules, then rebuild your workflow rules
🔄 Switching from Zoho CRM to Insightly?

✅ 얻게 될 이점:

  • Project management and task management inside the CRM
  • SOC 2 Type II, GDPR, and HIPAA compliance out of the box
  • Faster rollout and a gentler onboarding path

❌ 잃게 될 것:

  • The free version and its up to three users allowance
  • Zia predictions, pie charts, and advanced standard reports
  • Tight links to other Zoho tools like 조호 북스 and Zoho Inventory

📋 전환 방법:

  1. Export leads, contacts, and deals under Zoho Setup then Data Export
  2. Start an Insightly trial and import each file into the matching object
  3. Rebuild pipeline stages, custom fields, and your reporting dashboards

저희 리뷰에서 다루지 않은 내용

This comparison focused on small business and mid-sized sales teams. We did not test enterprise rollouts, custom pricing negotiations, or how marketing teams handle high-volume campaigns in either tool. Our figures reflect the August 2026 versions. If you are onboarding hundreds of accounts, your experience will differ from what we describe here.

최종 판결

범주우승자
💰 가격조호 CRM
🚀 핵심 CRM 기능조호 CRM
📊 Project & Task Management통찰력 있게
🤖 AI 기능조호 CRM
👶 사용 편의성통찰력 있게
🔌 Third Party Apps통찰력 있게
🛟 고객 지원조호 CRM
🔒 규정 준수 및 보안통찰력 있게
⚡ Speed of Setup통찰력 있게
🏆 종합 우승통찰력 있게

🏆 수상자: 인사이트리

Insightly takes 5 of 9 categories and edges ahead on our overall rating.

다음과 같은 경우에 가장 적합합니다: agencies, professional services firms, and any organization where sales hands work to a delivery team

These two products solve different problems. Insightly is a CRM that grew project management. Zoho CRM is a sales tool with an entire suite built around it.

Zoho CRM is the stronger pure CRM. It has deeper forecasting, more artificial intelligence, and a free version that costs nothing to try. For example, a two-person startup tracking leads gets everything it needs at $0.

But Insightly wins on what most teams underestimate: what happens after the deal closes. Keeping projects and customers in one system removes a whole tool from your stack and lifts team productivity.

There is no single best CRM here. If you sell and then deliver, Insightly is the better buy. If you only sell, Zoho CRM is a great tool and the cheaper path.

Insightly 비교에서 더 많은 정보

Here is how Insightly measures up against other crm tools:

Insightly vs HubSpot

Insightly는 다음 항목에서 우위를 점합니다: project delivery tracking inside the CRM, a cheaper mid-tier seat, HIPAA coverage without an enterprise contract

HubSpot이 다음 분야에서 우위를 차지했습니다: a genuinely free starting tier, deeper inbound marketing, a far larger template and knowledge library

통찰력 vs 파이프드라이브

Insightly는 다음 항목에서 우위를 점합니다: milestones and Gantt views Pipedrive has no answer for, AppConnect’s connector count, tighter links to Marketing and Service

Pipedrive는 다음 항목에서 승리했습니다: a leaner sales-only interface, lower entry seat cost, faster ramp for pure sales reps

통찰력 vs 세일즈포스

Insightly는 다음 항목에서 우위를 점합니다: setup measured in days rather than months, no admin headcount required, predictable three-tier costs

Salesforce가 다음 분야에서 우위를 점했습니다: custom workflow depth, a vastly bigger app marketplace, governance built for very large deployments

Zoho CRM 비교하기

Here is how Zoho CRM stacks up against its closest rivals:

Zoho CRM과 Salesforce 비교

Zoho CRM이 다음 항목에서 우위를 차지했습니다: a fraction of the seat cost, hours instead of days to launch, a free tier for testing

Salesforce가 다음 분야에서 우위를 점했습니다: multi-cloud breadth, thousands of marketplace apps, scale for very large deployments

Zoho CRM과 Pipedrive 비교

Zoho CRM이 다음 항목에서 우위를 차지했습니다: bundled marketing and support modules, Zia lead scoring, a no-cost starting tier

Pipedrive는 다음 항목에서 승리했습니다: a simpler pipeline view, less configuration up front, clearer per-seat pricing

Zoho CRM vs Freshales CRM

Zoho CRM이 다음 항목에서 우위를 차지했습니다: the wider Zoho suite behind it, more custom fields per module, a stronger reporting library

Freshsales CRM이 다음 항목에서 우위를 차지했습니다: built-in phone and email out of the box, a friendlier first-run experience, quicker week-one setup

자주 묻는 질문

Insightly는 무엇에 사용되나요?

Insightly manages customer interactions, leads, and sales opportunities alongside projects. Teams use it to track deals and then deliver the work without switching to a second system.

Zoho CRM은 정말 무료인가요?

Yes, for up to three users. The free plan covers basic lead and contact management plus standard reports. Automation, AI features, and advanced reporting need a paid plan.

Insightly는 사용하기 쉬운가요?

Yes. The interface is easy to pick up and data entry is not overly convoluted. Setup is fast, which is a key reason teams choose it over heavier platforms.

Is Zoho CRM cheaper than Salesforce?

Yes, by a wide margin. Zoho’s paid tiers start at $10 per month with a free version below them. Salesforce charges more per seat and usually needs paid setup help.

초보자에게 가장 적합한 CRM은 무엇일까요?

Insightly, thanks to its shorter learning curve and quick setup. Zoho CRM is cleaner on day one but gets complicated once you start configuring modules and workflow rules.

관련 기사