⚡ 간단 평가:
- 가격: HubSpot starts free, then $15/seat/month. Creatio CRM starts at $25/user/month.
- 다음과 같은 경우에 가장 적합합니다: HubSpot fits sales and marketing teams. Creatio CRM fits workflow 오토메이션 at larger firms.
- 주요 차이점: HubSpot leads with a free CRM. Creatio CRM leads with a no-code platform.
- 저희가 선택한 제품: HubSpot for most users. It is easier to start and costs nothing to test.
HubSpot and Creatio CRM both promise to organize your customer relationships.
But they were built for two different kinds of buyers.
HubSpot starts with a free CRM that sales and marketing teams love.
Creatio CRM starts with a no-code platform built to automate workflows.
One is the easy on-ramp. The other is the heavy-duty engine.
This comparison shows which CRM software fits your 사업 최상의.
개요
This HubSpot vs Creatio CRM comparison covers pricing, core features, and ease of use.
We also break down who each CRM platform works best for.
저희 자료 출처에는 공개된 사양서, 문서 및 G2 리뷰가 포함됩니다.
Our writers also spent hands-on time inside each tool.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
HubSpot이란 무엇인가요?
HubSpot is a customer relationship management platform for growing teams.
It helps sales and marketing teams manage contacts and track deals in real time.
The platform groups its tools into connected hubs.
You get a Marketing Hub, a Sales Hub, and a Service Hub.
These hubs unify your marketing, sales, and customer success work in one place.
Most people start with HubSpot’s free CRM and grow from there.
허브스팟
HubSpot is one of the best free CRM tools for 소규모 사업. It pairs contact management with email marketing and a clean sales pipeline.
HubSpot 가격 정책
Here is what HubSpot costs in 2026. Let’s break it down.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 무료 도구 | 월 0달러 | Startups testing free CRM features |
| 마케팅 허브 스타터 | 좌석당 월 15달러 | 소규모 마케팅 팀 |
| 스타터 고객 플랫폼 | 좌석당 월 15달러 | Sales and marketing in one bundle |
| 마케팅 허브 전문가 | 좌석당 월 800달러 | Scaling marketing with automation |
Pricing verified June 2026.
무료 체험: The free plan never expires and needs no credit card. Paid tiers offer demos.
환불 보장: HubSpot bills annually on most paid plans, so review the terms before you commit.
📌 메모: The Starter plan includes 1,000 marketing contacts. Each additional thousand contacts costs about $50.
⚠️ 경고: HubSpot’s published Professional and Enterprise tiers can run near $1,080 and $4,000 per month. Those figures differ from the per-seat numbers above, so confirm pricing for your hub mix and contact count. Paid plans usually require an annual commitment.
Key Benefits of HubSpot
Here is what makes HubSpot worth considering:
- Free CRM Core: HubSpot’s free CRM supports up to one million contacts and unlimited users. That makes it a strong start for any small 사업.
- Connected Hubs: The Marketing Hub, Sales Hub, and Service Hub share one contact record. Your sales team and marketing team work from the same data.
- Inbound Marketing Tools: Build landing pages, website pages, and email marketing campaigns. These marketing tools help you attract new customers.
- Universal 받은편지함: A universal inbox brings email, live chat, and Facebook Messenger into one view. It even connects chatbots for faster replies.
- 500개 이상의 연동 기능: HubSpot connects to over 500 business apps, including Google Workspace, Microsoft 365, and 세일즈포스.
- HubSpot 아카데미: Free courses teach contact management, lead nurturing, and sales pipeline management. The learning curve gets shorter fast.
우리 팀이 발견한 점
우리의 작가 signed up for HubSpot’s free CRM and spent several days inside the dashboard. Here is what stood out:
We also recorded a short walkthrough of the same workflow.
The visual dashboard gave a real-time view of the whole sales funnel. Most HubSpot CRM reviews echo what we saw: on review platforms, HubSpot’s CRM averages about 4.4 out of 5 stars, and the clean interface is a big reason why. For many sales teams it ranks as the best free CRM and a strong contender for the 최고의 CRM overall, with email tracking and a connected customer experience that keeps marketing and sales aligned.
HubSpot Pros & Cons
✅ 장점
- Free plan supports one million contacts and unlimited users
- User friendly interface with a guided setup for new users
- Connects with over 500 business apps and tools
- HubSpot Academy offers free training and certifications
❌ 단점
- Paid plans get expensive fast as your business grows
- Free version has no live customer support
- Pricing gets complex when you mix and match hubs
Creatio CRM이란 무엇인가요?
Creatio CRM is a no code platform that pairs CRM with workflow automation. As a low code platform too, it hands teams no code tools and visual builders so citizen developers ship apps fast.
It is built to automate workflows across sales, marketing, and service.
The platform runs on a native business process management engine.
This lets teams orchestrate customer journey steps from end to end.
Creatio gives users a maximum degree of freedom to customize.
Thousands of customers run millions of workflows daily in 100 countries.
Creatio products earn strong end-user reviews, and the cloud technology under the platform serves global names such as Société Générale Group. By communicating transparently about its roadmap and managing data in one place, Creatio helps teams lift efficiency, productivity, and revenue, giving every department access to the same services across the company.
Here is a short overview of how the platform works in practice.
크리에이티오 CRM
Creatio CRM is a no-code platform to automate workflows and CRM. It suits teams that need deep customization and industry workflows.
크리에이티오 CRM 가격
Here is what Creatio CRM costs in 2026. The plans are priced per user.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 성장 | 사용자당 월 25달러 | Small teams starting with no-code CRM |
| 기업 | 사용자당 월 55달러 | Larger teams needing more workflows |
| 제한 없는 | 사용자당 월 85달러 | Complex operations and heavy automation |
Pricing verified June 2026.
무료 체험: Creatio offers a trial and product demos. There is no permanent free plan like HubSpot’s.
환불 보장: Terms vary by contract, so confirm refund rules with the Creatio team before signing.
📌 메모: Creatio claims a 37% lower total cost of ownership thanks to its flexible pricing and no-code architecture.
⚠️ 경고: Creatio has no permanent free version. Budget for setup time, since deeper customization adds complexity.
Creatio CRM의 주요 이점
Here is what makes Creatio CRM worth a look:
- 노코드 도구: Non-technical users and citizen developers can build applications with a drag-and-drop designer. No coding is required.
- 비즈니스 프로세스 관리: A native BPM engine powers automation of complex workflows. This is a defining part of the platform.
- CRM Applications: Marketing Creatio, Sales Creatio, and Studio Creatio cover the full customer journey. They share one data model.
- 마켓플레이스 추가 기능: A marketplace of over 700 connectors and templates speeds up setup. You also get marketplace add ons for niche needs.
- AI 에이전트: Creatio AI handles account research, lead conversion, and ticket resolution. This helps accelerate sales processes.
- 산업별 워크플로우: Creatio offers ready industry workflows for 20 verticals. Teams enjoy a maximum degree of freedom to adapt them.
우리 팀이 발견한 점
Our writer explored a Creatio CRM trial to test the no-code builder. Here is what stood out:
The no-code UI designer made it easy to build apps without coding. Creatio reviews on peer portals praise this freedom, though setup for a full rollout takes planning. Creatio also shows genuine care in long lasting relationships with big customers.
크리에이티오 CRM 장점 및 단점
✅ 장점
- No-code platform lets you build apps without coding
- Native BPM engine automates complex business workflows
- Over 700 marketplace connectors and industry templates
- Unlimited customization with a maximum degree of freedom
❌ 단점
- No permanent free plan to test long term
- Higher entry price than HubSpot’s free CRM
- Deeper setup adds complexity for small teams
기능 비교
Ready to dig into HubSpot vs Creatio CRM feature by feature? We will walk through ten areas that matter most. Each one helps you see which CRM platform fits your team.
| 특징 | 허브스팟 | 크리에이티오 CRM |
|---|---|---|
| 시작 가격 | $0 (free), then $15/seat/mo | 사용자당 월 25달러 |
| 무료 플랜 | ✅ | ❌ |
| 연락처 관리 | ✅ Up to 1M contacts | ✅ |
| 이메일 마케팅 | ✅ | ✅ |
| 노코드 앱 빌더 | ❌ 제한적 | ✅ 전체 |
| 비즈니스 프로세스 관리 | ❌ | ✅ Native BPM |
| 내장 AI | ✅ Breeze AI | ✅ 크리에이티오 AI |
| 통합 | ✅ 500+ apps | ✅ 700개 이상의 커넥터 |
| 가장 적합한 대상 | 영업 및 마케팅 팀 | 대규모 워크플로 자동화 |
1. 연락처 관리
허브스팟: Contact management is the heart of HubSpot’s free CRM. You can store up to one million contacts and add custom properties to each record. Custom objects let you model deals, tickets, and other data your sales team tracks.
크리에이티오 CRM: Creatio handles client management through a unified data model. It consolidates customer data and links it to account management and order management. The structure rewards teams that want to manage customer relationships across many departments.
2. 마케팅 도구
허브스팟: The HubSpot Marketing Hub is built around inbound marketing. You get email marketing, landing pages, and lead nurturing in one place. HubSpot’s marketing tools also tie campaigns back to contacts, so marketing teams can prove results.
크리에이티오 CRM: Marketing Creatio is an omnichannel marketing platform for marketing campaigns. It helps teams orchestrate the customer journey across many channels. The focus is automation depth rather than the inbound content engine HubSpot leans on.
3. Sales & Pipeline Management
허브스팟: The Sales Hub gives a clean visual deal pipeline. Sales leaders get a real-time view of the sales funnel and can run sales pipeline management without setup headaches. This is where HubSpot’s sales process shines for a growing sales team.
크리에이티오 CRM: Sales Creatio is an end-to-end engine for sales processes of any complexity. It can accelerate sales processes through automation rules and AI. Teams that run intricate deal stages will value this control.
4. 인공지능 및 자동화
허브스팟: HubSpot’s Breeze AI suite automates repetitive tasks like email drafting and data enrichment. The automation and workflow tools help you manage leads and nurture relationships with less manual work. It fits teams that want quick wins without coding.
크리에이티오 CRM: Creatio AI features agents that autonomously handle account research, lead conversion, and ticket resolution. Paired with the BPM engine, this drives deep workflow automation. It rewards teams ready to design their own processes.
5. No-Code Customization
허브스팟: HubSpot offers custom reports, custom properties, and custom objects without code. But the customization stays inside HubSpot’s structure. Some users find it rigid compared to more developer-focused CRMs.
크리에이티오 CRM: This is Creatio’s home turf. Studio Creatio is a no-code platform to automate workflows with visual design tools. It is a low-code platform too, so citizen developers and pro developers can both build applications.
The no-code design tools use simple drag-and-drop building blocks.
6. Website & Content
허브스팟: HubSpot lets you build website pages and landing pages inside the same platform. Content arrangement tools connect your pages to forms and email marketing. This keeps your marketing and CRM data in sync.
크리에이티오 CRM: Creatio is less about website building and more about process apps. Content lives inside the workflows and CRM records your team uses daily. If a public website is your priority, HubSpot is the simpler pick.
7. E-Commerce & Order Management
허브스팟: HubSpot includes e-commerce management features for payments and product data. These connect to your contacts and deals, so the sales team sees the full picture. It works well for simple online selling tied to your CRM.
크리에이티오 CRM: Creatio leans on order management inside its broader operations workflows. Orders flow through the same BPM engine that runs sales and service. This suits firms that treat orders as part of a larger process.
8. 보고 및 분석
허브스팟: HubSpot의 보고 and analytics give a real-time dashboard of marketing, sales, and service. You can build custom reports without a data team. The visual layout keeps analytics readable for non-technical users.
크리에이티오 CRM: Creatio provides analytics, customizable dashboards, and AI-powered insights. It supports data-driven decisions across operations. The depth is higher, but so is the learning curve.
9. 고객 서비스
허브스팟: The Service Hub adds tickets, live chat, and a shared inbox. Chatbots route questions to the right support team member. It is a clean fit for teams already using HubSpot’s marketing and sales tools.
크리에이티오 CRM: Service Applications give a full-cycle, AI-powered service desk. Cases run through automated workflows for faster resolution. This helps enhance customer and employee experiences at the same time.
10. Integrations & Resources
허브스팟: HubSpot integrates with over 500 business apps, including Google Workspace and Salesforce. HubSpot Academy adds free training that shortens onboarding. The mix of integrations and learning resources boosts everyday usability.
크리에이티오 CRM: Creatio offers a marketplace of over 700 connectors and templates. A code platform to automate workflows means you can build third-party integrations yourself. Creatio also shares learning through podcasts and videos.
Creatio also publishes regular learning content in 팟캐스트 and video form.
11. 가격 및 비용
가격을 나란히 비교해 봅시다.
| 계획 | 허브스팟 | 크리에이티오 CRM |
|---|---|---|
| 무료 | $0/month (Free Tools) | ❌ 무료 플랜 없음 |
| 기입 | $15/seat/month (Starter) | 사용자당 월 25달러 (성장형 요금제) |
| 중간 | $800/seat/month (Marketing Pro) | 사용자당 월 55달러(엔터프라이즈) |
| 맨 위 | Custom (Enterprise plans) | 사용자당 월 85달러 (무제한) |
허브스팟: HubSpot wins on the entry point. The free plan and $15 Starter plan let a small business test the full CRM with no risk. Costs climb at the professional plan and enterprise plans, so watch your contact count and hub mix.
크리에이티오 CRM: Creatio has no free version, so the entry price is higher. But per-user pricing stays flat as you add workflows. For complex operations, the value comes from automation, not the sticker price.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 무료 CRM으로 시작해 보세요 | 허브스팟 | Free plan, unlimited users |
| 심층 워크플로 자동화 | 크리에이티오 CRM | Native BPM engine |
| Inbound marketing | 허브스팟 | Marketing Hub built for it |
| 노코드 앱 개발 | 크리에이티오 CRM | 최대 자유도 |
| Fast, beginner setup | 허브스팟 | Guided, user friendly |
💰 예산
HubSpot’s free plan removes the cost barrier for 소규모 사업체. Creatio asks for budget up front but keeps per-user pricing steady as you scale.
🔌 사용 중인 기술 스택
HubSpot’s 500+ integrations cover common business apps fast. Creatio’s no-code platform lets you build custom integrations and connect to a niche business environment.
📝 나만의 워크플로우 스타일
HubSpot fits teams that want ready-made marketing and sales flows. Creatio fits teams that want to design their own industry workflows from scratch.
🎓 귀하의 경험 수준
HubSpot is the friendlier start for users new to a CRM platform. Creatio rewards teams with time to learn its no-code tools.
🆓 무료 체험 및 데모
Test both before you commit. HubSpot’s free version runs forever, while Creatio offers a trial and guided demos.
🛟 지원 옵션
HubSpot’s free plan leans on its knowledge base, with email support on paid tiers. Creatio offers structured support backed by partners and a local presence in six offices.
전환 가이드
이미 이러한 도구 중 하나를 사용하고 계신가요? 전환 시 기대할 수 있는 사항은 다음과 같습니다.
🔄 Switching from HubSpot to Creatio CRM?
✅ 얻게 될 이점:
- A native business process management engine
- No-code freedom to build applications
- Ready industry workflows for 20 verticals
❌ 잃게 될 것:
- HubSpot’s free CRM and free features
- The simple inbound marketing tools
- HubSpot Academy training resources
📋 전환 방법:
- Export your contacts and deals from HubSpot
- Set up your Creatio CRM workspace and data model
- Import data and rebuild your workflows
🔄 Switching from Creatio CRM to HubSpot?
✅ 얻게 될 이점:
- A free CRM with unlimited users
- Faster, more user friendly onboarding
- Stronger inbound marketing and email marketing
❌ 잃게 될 것:
- The native BPM automation engine
- Deep no-code customization freedom
- 700+ marketplace connectors and add ons
📋 전환 방법:
- Export your records from Creatio CRM
- Create a free HubSpot account
- Import contacts and connect your apps
저희 리뷰에서 다루지 않은 내용
This comparison focused on small businesses and mid-market teams. We did not test large enterprise rollouts, custom 보안 reviews, or deep developer projects on either platform. Our notes reflect the June 2026 versions, and features may change. If you manage hundreds of seats, your priorities and pricing may differ from what we covered here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 허브스팟 |
| 🚀 핵심 CRM 기능 | 허브스팟 |
| ⚙️ 워크플로 자동화 | 크리에이티오 CRM |
| 🎯 Customization | 크리에이티오 CRM |
| 👶 사용 편의성 | 허브스팟 |
| 📣 마케팅 도구 | 허브스팟 |
| 🏆 종합 우승 | 허브스팟 |
🏆 WINNER: HUBSPOT
HubSpot wins 4 out of 6 categories.
다음과 같은 경우에 가장 적합합니다: sales and marketing teams, small businesses, and free CRM seekers
HubSpot and Creatio CRM solve different problems. HubSpot is the easy, affordable way to manage contacts and grow with inbound marketing.
Creatio CRM is the no-code platform for teams that need to automate workflows at scale. It earns strong-performer status from analysts for that depth.
Creatio CRM is excellent for complex operations and custom processes. But for most businesses chasing growth, HubSpot is the better first choice.
More of HubSpot Compared
Here is how HubSpot stacks up against other CRM software and popular HubSpot alternatives:
HubSpot이 다음 분야에서 우위를 차지했습니다: easier setup, free plan, faster time to value for smaller businesses
Salesforce가 다음 분야에서 우위를 점했습니다: deeper enterprise customization, advanced configuration, large-team admin controls
HubSpot이 다음 분야에서 우위를 차지했습니다: inbound marketing depth, HubSpot Academy training, cleaner universal inbox
Zoho CRM이 다음 항목에서 우위를 차지했습니다: lower paid pricing, broader low-cost app suite, flexible per-user tiers
허브스팟 vs 파이프드라이브
HubSpot이 다음 분야에서 우위를 차지했습니다: all-in-one marketing and service hubs, free CRM core, larger integration library
Pipedrive는 다음 항목에서 승리했습니다: sales-only simplicity, lower starting cost, lean deal pipeline focus
Creatio CRM 비교
Here is how Creatio CRM stacks up against other crm applications:
Creatio CRM이 다음 항목에서 우위를 차지했습니다: no-code freedom, lower total cost of ownership, faster implementation timelines
Salesforce가 다음 분야에서 우위를 점했습니다: bigger partner network, broader app marketplace, wider name recognition
Creatio CRM이 다음 항목에서 우위를 차지했습니다: full workflow automation, service and marketing apps, industry templates
Pipedrive는 다음 항목에서 승리했습니다: quick sales setup, lower cost for tiny teams, gentle learning curve
Creatio CRM이 다음 항목에서 우위를 차지했습니다: native BPM engine, AI agents, deeper enterprise process control
월요일 CRM 주요 성과: simpler boards, lower entry price, lighter day-to-day management
자주 묻는 질문
HubSpot CRM은 정말 무료인가요?
Yes. HubSpot’s free CRM supports up to one million contacts and unlimited users at no cost. Live support and advanced features sit behind paid plans.
Salesforce와 HubSpot 중 어느 것이 더 나을까요?
HubSpot is easier and friendlier for small businesses. Salesforce suits large enterprises that need deep customization. Most growing teams find HubSpot the simpler start.
Creatio는 무엇에 사용되나요?
Creatio is a no-code platform used to automate workflows and run CRM across sales, marketing, and service. It suits teams that want custom processes.
HubSpot의 단점은 무엇인가요?
Paid plans get pricey as you scale. The free version lacks live support. Customization can feel rigid, and essential features often sit on higher tiers.
Which is better, HubSpot or Creatio CRM?
HubSpot wins for most users on price and ease of use. Creatio CRM wins for teams that need deep workflow automation and no-code customization.
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