⚡ 간단 평가:
- 가격: Folk starts at $17.5/member/month. Close CRM 좌석당 월 35달러부터 시작합니다.
- 다음과 같은 경우에 가장 적합합니다: Folk suits contact management, partnerships and events. Close CRM suits high-volume sales teams that live on phone calls.
- 주요 차이점: Close has built-in calling with a power dialer. Folk has no automatic tracking of meetings or phone calls.
- 저희가 선택한 제품: Folk for most users, because it costs half as much and is far easier to set up.
The cheaper customer relationship management tool is not the weaker one here.
Folk costs half what Close CRM costs per user.
But price is the smallest gap between these two apps.
Folk is built to organize contacts and build genuine connections.
Close CRM is built to dial prospects and push more deals through a sales pipeline.
Pick the wrong one and you pay for CRM features your team never opens.
개요
This Folk vs Close CRM comparison covers pricing, contact management, calling, and 보고.
We also break down which sales process each tool fits.
저희 자료 출처에는 공개된 사양서, 문서 및 G2 리뷰가 포함됩니다.
저희 필진들은 각 앱을 직접 사용해 보는 시간도 가졌습니다.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 있습니다.
Folk란 무엇인가요?
Folk is a lightweight CRM for people who hate heavy CRM software.
It looks and feels like a collaborative spreadsheet.
You add contacts, sort them into groups, and set reminders to follow up.
Folk is built for individuals and small teams, not large sales teams.
It handles multiple use cases: fundraising, event follow-up, partnerships, and hiring.
That makes it a multi-purpose tool rather than a pure sales app.
Watch the walkthrough below to see how the interface works.
🏆 Winner: Folk
Folk keeps contact management simple. It syncs with Gmail, enriches details with Magic Fields, and starts at half the price of Close CRM.
민속 가격
Folk charges per member, per month. Here is the current plan structure.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 기준 | 회원당 월 17.5달러 | Solo users and small teams managing contacts |
| 프리미엄 | 회원당 월 35달러 | Teams that need email sequences and deeper enrichment |
| 관습 | 회원당 월 70달러 | Agency and partnership teams with advanced features |
Pricing verified August 2026.
무료 체험: Yes. Folk offers a 14-day free trial so you can test it before you purchase.
환불 보장: Folk does not publish a refund window. Cancel before renewal to avoid the next charge.
📌 메모: Folk uses a self-serve model. You can sign up and explore CRM features without booking a demo or waiting to talk to a sales rep.
⚠️ Pricing conflict flagged: Some third-party sources list Folk at $20 and $40 per user per month. Our canonical data shows $17.5, $35, and $70 per member. Check the pricing page before you buy.
민속의 주요 이점
Folk를 주목할 만한 이유는 다음과 같습니다.
- Easiest setup in the category: Folk is one of the easiest CRMs on the market to use. It suits people who have never touched a CRM before.
- 마법의 들판: This custom field type uses AI to clean and enrich contact data. It cuts manual data entry when you import a messy list.
- Gmail and Outlook sync: Folk pulls in contacts and email history automatically. Your inbox becomes the source of truth.
- Chrome extension for LinkedIn: Add contacts from LinkedIn or any company website in one click. No copy-paste into a spreadsheet.
- Bulk email with mail merge: Send personalized 쭉 내밀다 to a group. Teammates can collaborate on the same send.
- Kanban pipeline view: A visual board tracks deals and partnerships. You can run multiple pipelines for different use cases.
- Groups instead of clutter: Folk lets you organize contacts into groups so outreach never drowns in data.
우리 팀이 발견한 점
우리의 작가 signed up for Folk and used it to track partnerships and event follow-ups for several weeks. Here is what stood out:
The clip below covers the same workflow in more detail.
민속 예술의 장점과 단점
✅ 장점
- Standard plan costs $17.5 per member per month
- Magic Fields clean and enrich contact data with AI
- 크롬 확장 프로그램으로 클릭 한 번으로 LinkedIn에서 연락처를 추가하세요
- Works for fundraising, events, hiring and partnerships
- Self-serve signup with a 14-day free trial
❌ 단점
- 회의나 전화 통화를 자동으로 추적하지 않습니다.
- Reporting views are thin compared to other CRMs
- Outreach is email only, with little support for other channels
- Some users report trouble importing emails and contact data
Close CRM이란 무엇인가요?
Close CRM is a sales platform for small to medium-sized businesses.
It puts email, calling, and SMS into a single inbox.
Sales reps can dial straight from the browser, with no separate phone system.
The product targets high-velocity outbound sales teams.
It sits somewhere between a traditional CRM and a sales engagement tool.
That mix is unusual, and it explains the price tag.
This video walks through the main screens.
CRM 닫기
Close CRM combines calling, email and SMS in one place. Best for sales teams that make phone calls all day.
CRM 가격 마감
Close CRM charges per seat. Here is what each tier costs.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 골자 | 좌석당 월 35달러 | Small sales teams testing built-in calling |
| 성장 | 좌석당 월 99달러 | 팀들이 필요로 하는 오토메이션, email sequences and a power dialer |
| 규모 | 좌석당 월 139달러 | Larger teams wanting call coaching and custom objects |
Pricing verified August 2026.
무료 체험: Close offers a 14-day free trial. No credit card is needed to start.
환불 보장: Close does not advertise a money-back window. The trial is the safest way to test the sales process fit.
📌 메모: Setup is fast. Close includes a CSV import tool for leads and contacts, plus a free one-click migration tool for people switching from other CRM options.
⚠️ Pricing conflict flagged: Older Close pricing pages grouped startup features and professional features into Startup, Professional and Enterprise plans at $49 to $139 per user. Our canonical data lists Essentials, Growth and Scale. Confirm the current tiers before you buy.
Close CRM의 주요 이점
Here is where Close CRM earns its price:
- 최고 수준의 통화 품질: Users dial from the browser on desktop or from a mobile device. A power dialer and a predictive dialer let reps dial multiple numbers without clicking each one.
- One inbox for everything: Email, calls and SMS live together. Every touch lands on the contact timeline, so nobody logs the same person twice.
- Workflows and follow ups: Automated follow up reminders lift response rates without manual effort.
- 스마트 뷰: Saved filters sort leads by criteria so reps work the hottest list first.
- 실시간 전화 코칭: Managers can listen in and help reps mid-call. This is one of the professional features on higher tiers.
- 빠른 온보딩: Close is praised for simplicity, which drives full team engagement fast.
- Support and security: A help center, developer API documentation, and regular product updates back the platform, and Close states that user data is protected and managed responsibly.
우리 팀이 발견한 점
Our writer ran Close CRM through a short outbound test, dialing leads and logging calls. Here is what stood out:
클로즈 CRM의 장점과 단점
✅ 장점
- Dial directly from the browser with no phone system
- Email, calling and SMS share one inbox
- 다른 CRM에서 원클릭으로 무료 마이그레이션
- Rated 4.7 out of 5 on G2 by reviewers
❌ 단점
- Reporting functionality is considered weak by reviewers
- Entry pricing is expensive for smaller teams
- Less customizable than other CRM platforms
- Integrates with 80+ tools but misses some key ones
기능 비교
Here is how Folk and Close CRM compare across the features that matter most.
| 특징 | 사람들 | CRM 닫기 |
|---|---|---|
| 시작 가격 | 회원당 월 17.5달러 | 좌석당 월 35달러 |
| 무료 체험 | ✅ 14일 | ✅ 14일 |
| 내장 통화 기능 | ❌ | ✅ |
| 파워 & 예측 다이얼러 | ❌ | ✅ |
| 크롬 확장 프로그램 | ✅ | ❌ |
| Magic Fields Enrichment | ✅ | ❌ |
| Bulk Email & Mail Merge | ✅ | ✅ |
| 고급 보고 | ❌ | ⚠️ 제한됨 |
| 사용자 정의 개체 | ❌ | ✅ |
| 가장 적합한 대상 | Contact management, partnerships, events | Outbound sales teams on the phone |
1. 연락처 관리
사람들: Contact management is the core of the product. You organize contacts into groups, add custom fields, and set reminders for the next touch. The layout resembles a spreadsheet, so most people need no training.
CRM 닫기: Leads and contacts sit inside a sales structure with custom objects and Smart Views. Close captures all your sales activity on profile timelines, which keeps customer relationships easy to 심사.
2. Sales Pipeline and Deals
사람들: A Kanban-style board gives you a visual sales pipeline you can drag deals through. It is simple, but it is enough to track partnerships, hiring or fundraising alongside sales.
CRM 닫기: The pipeline view is built to expose bottlenecks in the sales process. Managers can see where deals stall and reassign tasks to reps quickly.
3. Calling and Phone Calls
사람들: There is no dialer. Folk does not include automatic tracking of meetings or phone calls, so any call log is manual entry.
CRM 닫기: This is the clearest gap between the two apps. Reps dial from the browser, calls are recorded on the timeline, and managers can coach live.
⚠️ 경고: If your team runs on phone calls, Folk will not work. No amount of custom fields replaces a built-in dialer.
4. Email Automation and Outreach
사람들: Email automation covers personalized bulk email through collaborative mail merge. You can save email templates and create sequences, though outreach stays email only.
CRM 닫기: Outreach runs across email, calls and SMS from one inbox. Email sequences pause automatically when a prospect replies, which saves reps from awkward double-sends.
5. Company and Client Data
사람들: Magic Fields use AI to fill in missing company details automatically. Folk is particularly good at cleaning and enriching contact data before outreach, which cuts manual data entry.
CRM 닫기: Sales AI summarizes conversations and surfaces next steps for each company record. It leans on activity you already logged rather than enriching data from outside sources.
6. LinkedIn, Social Selling and Integrations
사람들: The Chrome extension pulls people straight from LinkedIn into a group. Folk also connects to Gmail or Outlook to sync contacts and email history.
Social selling works the same way across other networks and company pages.
CRM 닫기: Close integrates with over 80 other tools, including Zoom meetings and Gmail. Reviewers note it still misses some key integrations found in rival platforms.
7. Partnerships and Multiple Use Cases
사람들: Folk is a multi-purpose tool, not a sales-only app. Teams use it for fundraising, events, hiring and partnerships, which is why non-sales teams pick it over a traditional CRM.
CRM 닫기: Workflows automate follow ups and repeat tasks across sales processes. The focus stays firmly on revenue, so an agency tracking events would be paying for unused capacity.
8. 보고 및 분석
사람들: Reporting is the weakest area. Folk lacks advanced reporting views, so teams needing detailed analytics will hit a wall fast.
CRM 닫기: You get quick KPI reports and custom graphs for coaching. Even so, reviewers describe the reporting functionality as weak next to bigger platforms.
9. Pipeline Management and Ease of Use
사람들: Pipeline management is deliberately plain. Reviewers call it incredibly easy to learn, which matters when you are generating outreach lists rather than forecasting revenue.
CRM 닫기: Close is praised for simplicity relative to enterprise CRMs, and an ROI calculator helps you model the cost per rep. Setup still takes longer because there is more to configure.
10. 가격 및 비용
Let’s put the plans side by side.
| 층 | 사람들 | CRM 닫기 |
|---|---|---|
| 기입 | Standard — $17.5/member/month | 필수 서비스 — 좌석당 월 35달러 |
| 중간 | Premium — $35/member/month | 성장세 — 좌석당 월 99달러 |
| 맨 위 | Custom — $70/member/month | 스케일 — 좌석당 월 139달러 |
사람들: Every tier undercuts the matching Close CRM plan. Folk’s top plan at $70 still costs less than Close’s mid plan, which matters for 소규모 사업체 watching every seat.
CRM 닫기: You are paying for a phone system bundled into a CRM. That is fair value for a five-rep team dialing daily, and expensive for anyone else.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 빠듯한 예산 | 사람들 | 입장료 절반 |
| 통화량이 많은 전화 | CRM 닫기 | 파워 및 예측 다이얼러 |
| Contact management only | 사람들 | Groups, reminders, Magic Fields |
| Managing a sales team | CRM 닫기 | 실시간 전화 코칭 |
| Fundraising or events | 사람들 | Multiple use cases, not just sales |
| First CRM ever | 사람들 | Shortest learning curve |
💰 예산
Folk CRM costs $17.5 per member against $35 per seat for Close. Across five people that gap compounds every month.
🔌 사용 중인 기술 스택
Close connects to 80+ apps and replaces your phone system outright. Folk plugs into Gmail, Outlook and LinkedIn and leaves the rest alone.
📞 귀사의 영업 프로세스
Choose Close CRM if reps call prospects all day and need more leads worked per hour. Choose Folk if you nurture a smaller list toward real relationships.
🎓 귀하의 경험 수준
Folk suits people who have never used a CRM before. Close assumes you already know what a pipeline stage is.
🆓 무료 체험 및 데모
Both give you 14 days. For example, import 200 real contacts into each and search for a name to see which app answers faster.
🛟 지원 옵션
Close support is described as proactive during onboarding, with free migration help and training. Folk leans on self-serve docs instead.
전환 가이드
Already on one of these? Here is what changes.
🔄 Switching from Folk to Close CRM?
✅ 얻게 될 이점:
- A dialer that logs every call automatically
- SMS and calling beside email in one inbox
- Smart Views and custom objects for larger sales teams
❌ 잃게 될 것:
- Magic Fields enrichment on contact data
- The LinkedIn Chrome extension
- Half your budget, at minimum
📋 전환 방법:
- Export your Folk groups to CSV
- Start the Close 14-day trial
- Use the CSV import tool, then rebuild pipeline stages
🔄 Switching from Close CRM to Folk?
✅ 얻게 될 이점:
- A far lower bill per person
- An interface non-sales teammates will actually open
- One workspace for partnerships, events and hiring
❌ 잃게 될 것:
- The power dialer and call recording
- SMS outreach and live call coaching
- KPI reports and custom graphs
📋 전환 방법:
- Export leads, companies and notes from Close
- Create a Folk workspace and connect Gmail
- Import the file, then split clients into groups
저희 리뷰에서 다루지 않은 내용
This comparison focused on individuals and small teams. We did not test enterprise contracts, custom developer builds, or bulk licensing for 50+ seats. Our notes reflect the August 2026 versions of both apps, and features change often. If you manage a large sales floor, your priorities will differ from what we covered here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 사람들 |
| 👥 연락처 관리 | 사람들 |
| 📞 전화 중 | CRM 닫기 |
| 📧 이메일 홍보 | CRM 닫기 |
| 👶 사용 편의성 | 사람들 |
| 📊 신고 | CRM 닫기 |
| 🎯 Flexibility Across Use Cases | 사람들 |
| 🏆 종합 우승 | 사람들 |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories.
다음과 같은 경우에 가장 적합합니다: contact management, partnerships and events, first-time CRM users
Folk and Close CRM are not really rivals. They serve different jobs at different prices.
Folk is a contact hub that helps you build genuine connections with people, companies and clients over time.
Close CRM is a calling machine that helps reps work more deals per day.
If your revenue depends on volume dialing, Close earns its price and Folk cannot compete.
For everyone else, Folk delivers the CRM features most small teams actually use, at half the cost.
더 많은 사람들이 비교됩니다
Here is how Folk measures up against other tools buyers shortlist:
민속 vs 파이프드라이브
Folk는 다음에서 승리합니다: lower entry price, Magic Fields enrichment, non-sales use cases like fundraising
Pipedrive는 다음 항목에서 승리했습니다: deal forecasting, sales reporting depth, a mature mobile app
Folk는 다음에서 승리합니다: setup time measured in minutes, flat per-member pricing, no upsell pressure
HubSpot이 다음 분야에서 우위를 차지했습니다: marketing automation, a free starting tier, a much larger app marketplace
Folk는 다음에서 승리합니다: AI contact enrichment, LinkedIn capture, collaborative mail merge
Capsule CRM이 다음 항목에서 우위를 점합니다: task management, project tracking, a cheaper free plan for solo users
Close CRM과 비교했을 때 더 많은 장점
The video below covers the main CRM 대안을 닫으세요.
CRM 종료 vs 세일즈포스
CRM에서 최종 승리를 거둔 사례: same-week onboarding, native dialer, flat per-seat pricing
Salesforce가 다음 분야에서 우위를 점했습니다: deep customization, reporting breadth, a large network of certified partners
CRM에서 최종 승리를 거둔 사례: predictive dialing, call coaching, tighter outbound workflows
Freshsales CRM이 다음 항목에서 우위를 차지했습니다: lower starting cost, built-in chat, broader support channels
CRM에서 최종 승리를 거둔 사례: telephony out of the box, sales-specific automation, faster rep adoption
월요일 CRM 주요 성과: visual boards, cross-team project work, cheaper seats at small headcounts
자주 묻는 질문
Folk CRM이란 무엇인가요?
It is a lightweight customer relationship management app for individuals and small teams. You organize contacts into groups, enrich them with Magic Fields, and run email outreach from one place.
Folk는 좋은 CRM인가요?
Yes, for relationship-led work like partnerships, fundraising and events. It is a poor fit for large sales teams because reporting is thin and calls are not tracked.
클로즈 CRM이란 무엇인가요?
Close is a sales platform for small and medium businesses. It bundles calling, email and SMS into a single inbox aimed at high-velocity outbound teams.
한 달에 얼마 정도면 충분할까요?
Essentials costs $35 per seat monthly. Growth costs $99 per seat and Scale costs $139 per seat. A 14-day free trial is available first.
Close는 다른 CRM과 어떻게 다른가요?
Most CRMs store data. Close adds a dialer, SMS and sequences on top, so it behaves more like a sales engagement tool than a record system.
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