⚡ 간단 평가:
- 가격: 창조 CRM starts at $25/user/month vs Thryv at $244/month for the Marketing Center plan.
- 다음과 같은 경우에 가장 적합합니다: Creatio CRM is built for mid-market and enterprise teams that need workflow 오토메이션, while Thryv targets small businesses that want an all in one client management tool.
- 주요 차이점: Creatio uses a no code platform with a built-in BPM engine to automate workflows across sales, marketing, and service. Thryv focuses on local marketing, listings, and 소규모 사업 운영.
- 저희가 선택한 제품: Creatio CRM for most growing businesses — it offers more flexibility, deeper customization, and broader CRM applications.
Choosing between Creatio CRM and Thryv comes down to one 질문.
Do you need a flexible no code platform or a small business toolkit?
Both tools promise to simplify customer relationship management.
But they serve very different types of users with different goals.
이 가이드에서는 두 가지 도구를 자세히 분석하여 사용자에게 맞는 도구를 선택할 수 있도록 도와줍니다.
개요
이 비교에서는 가격, 핵심 기능 및 사용 편의성을 다룹니다.
또한 각 도구가 누구에게 가장 적합한지 분석해 보았습니다.
우리의 작가 signed up for both to explore the platforms first hand.
Other input came from official documentation and verified user reviews.
By the end, you will know which CRM fits your business needs.
Creatio CRM이란 무엇인가요?
Creatio CRM is a unified no code platform for sales, marketing, and service.
It helps teams automate workflows and manage customer journeys.
The platform combines CRM applications with business process management tools.
Companies use it to build applications without writing code.
It is a defining part of how teams enhance customer and employee experiences across daily operations.
Creatio products include sales creatio, marketing creatio, and studio creatio.
It is recognized as a Strong Performer in Forrester reports.
크리에이티오 CRM
Creatio is a no code platform to automate workflows and CRM. The creatio team supports thousands of customers in 100 countries.
크리에이티오 CRM 가격
Here is what Creatio CRM costs in 2026. Each plan is priced per user per month.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 성장 | 사용자당 월 25달러 | CRM으로 시작하는 소규모 팀 |
| 기업 | 사용자당 월 55달러 | Mid-sized companies needing more depth |
| 제한 없는 | 사용자당 월 85달러 | 복잡한 워크플로를 가진 대규모 팀 |
가격은 2026년 4월에 확정되었습니다.
무료 체험: Yes. Creatio offers a free trial so you can test the platform before buying.
환불 보장: Refund terms depend on contract. Contact sales for full details.
📌 메모: Creatio claims a 37% lower total cost of ownership compared to legacy CRM tools. Pricing scales by user, so adding seats raises the monthly cost. Many features are included even on the Growth plan.
⚠️ 경고: Some marketplace add ons and industry workflows may carry separate fees. Confirm what is included in your plan before buying.
Creatio CRM의 주요 이점
Here is what makes Creatio worth a serious look.
- No Code Platform: Build CRM applications and forms without writing code. Citizen developers can ship apps in days, not months.
- BPM Engine Inside: A native business process management tool runs inside the platform. Use it to orchestrate customer journey steps and account management tasks.
- 산업별 워크플로우: Creatio offers prebuilt industry workflows for 20 verticals. Banking, healthcare, retail, and more get tailored templates.
- Sales, Marketing, Service: Sales creatio, marketing creatio, and service creatio share one data layer. You get a single view of every customer.
- 마켓플레이스 추가 기능: Over 700 connectors and ready-made apps live in the marketplace add ons store. Plug them into your code platform without custom dev work.
- 최대 자유도: Creatio gives you a maximum degree of freedom to integrate with any system. The platform fits any business environment without lock in.
- AI 내장: Creatio AI agents handle account research, lead conversion, and ticket triage. They run in the background while your team focuses on customers.
- Efficiency and Productivity: Creatio drives efficiency across all business units. Teams report higher productivity when managing pipelines and revenue forecasts in one place.
- Technology Stack Freedom: The platform gives you access to a flexible technology stack with genuine care for long term fit. You can integrate it with any system you already run.
우리 팀이 발견한 점
Our writer signed up for Creatio CRM and spent several days exploring the platform. Here is what stood out from that hands on time:
크리에이티오 CRM 장점 및 단점
✅ 장점
- No code tools let non technical staff build apps fast
- Built in BPM engine handles complex workflow 오토메이션
- Strong sales, marketing, and service modules in one suite
- 700개 이상의 마켓플레이스 커넥터를 통해 빠른 통합이 가능합니다.
- 20개 산업 분야에 걸쳐 구축된 워크플로우를 통해 설정 시간을 단축하세요.
❌ 단점
- The depth and complexity can overwhelm new users
- Per user pricing scales fast for big teams
- Initial setup may need a partner or consultant
Thryv란 무엇인가요?
Thryv is a customer relationship management tool for small businesses.
It helps small business owners manage clients, payments, and marketing.
The platform combines scheduling, invoices, and online presence tools.
Thryv software supports more than 50,000 local businesses across the U.S., Canada, and 호주.
The Thryv Business Center includes a CRM, scheduling, and a client portal.
The Thryv Command Center pulls messages from email, SMS, and social into one 받은 편지함.
쓰라이브
Thryv is an all in one CRM for small businesses. It helps owners reach more customers, stay organized, and get paid faster.
Thryv 가격
Thryv prices its main centers as monthly bundles. Pricing details vary based on the package.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 마케팅 센터 | 월 244달러 | Local businesses growing online presence |
| 킵 묶음 | 월 299달러 | Small teams with sales and marketing needs |
가격은 2026년 4월에 확정되었습니다.
무료 체험: Yes. Thryv offers a free demo and a free plan with limited features so you can test it.
환불 보장: Refund and cancellation terms depend on your contract. Contact Thryv support for written confirmation.
📌 메모: Thryv requires a one time onboarding fee of $250 for its packages. The fee covers training and account setup. Most users see this as a one time investment to learn the system.
⚠️ 경고: Some users report that Thryv has a contract term and that cancellation is not always quick. Read the terms before you sign and ask about month to month options.
Thryv의 주요 이점
Here is what makes Thryv work for many small business owners.
- All In One CRM: The Thryv Business Center bundles CRM, invoicing, and scheduling. You manage customer interactions from one screen.
- 향상된 지역 목록: Thryv automatically syncs business information across 50+ listing sites. This keeps your hours, phone, and address current.
- Client Portal Estimates: Customers can schedule appointments, make payments, and view documents. The client portal estimates and approval flow gets you paid faster.
- SMS Marketing Messages: Trigger based email and sms marketing messages send personalized content. Most small businesses use this to fill slow days.
- Local Presence: Thryv helps you build local presence with reviews, listings, and a website builder. The intuitive builder works without coding.
- 정리정돈을 유지하세요: The platform helps owners stay organized across calls, deals, and team chats. ThryvPay handles payments inside the same dashboard.
- Mobile and Web Access: Thryv works on mobile and any modern browser with a stable connection. Owners can respond to messages and manage appointments on the go.
- Professional Tools to Measure Growth: Built in dashboards measure leads, calls, and revenue with a professional layout. The data feels human and easy to act on.
우리 팀이 발견한 점
Our writer also signed up for Thryv to see how the dashboard handles daily small business tasks. Here is what came out of that hands on time:
Thryv의 장점과 단점
✅ 장점
- All in one toolkit for small business owners
- Auto syncs to 50+ local listing sites
- 24/7 online booking helps fill more appointments
- Client portal handles payments and documents
- AI tool drafts review responses quickly
❌ 단점
- One time onboarding fee of $250 adds upfront cost
- Reviews mention contracts and cancellation friction
- Limited fit for mid market or enterprise teams
기능 비교
Ready for a deeper look at Creatio CRM vs Thryv? We break down 8 features below to help you decide which platform fits your needs.
| 특징 | 크리에이티오 CRM | 쓰라이브 |
|---|---|---|
| 시작 가격 | 사용자당 월 25달러 | 월 244달러 |
| 무료 플랜 | ❌ | ✅ 한정판 |
| 코드 필요 없는 플랫폼 | ✅ | ❌ |
| 워크플로 자동화 | ✅ Deep BPM | ✅ 기본 |
| Sales Processes | ✅ 풀 세트 | ✅ Light |
| Local Listings & SEO | ❌ | ✅ |
| Client Portal & Payments | ✅ Custom build | ✅ Out of box |
| 산업별 워크플로우 | Loading... | ❌ |
| 가장 적합한 대상 | Mid market & enterprise | 소규모 사업체 |
1. No Code Platform and Studio
크리에이티오 CRM: Studio creatio is the no code design tool at the heart of the platform. Citizen developers drag and drop fields, forms, and process steps to build applications. The same code platform to automate workflows powers sales creatio, marketing creatio, and service apps. You get a maximum degree of freedom to shape every screen.
쓰리브: Thryv does not offer a no code platform builder. You configure fields and templates through a settings menu instead. This keeps the tool simple for small business owners. But you cannot build new CRM applications from scratch the way you can with Creatio.
2. Workflow Automation and BPM
크리에이티오 CRM: Workflow automation is where Creatio shines. The native business process management engine lets you map every step from lead to close. You can accelerate sales processes of any complexity with branching logic, approvals, and SLA tracking. The platform to automate workflows works across departments, not just sales.
쓰리브: Thryv handles basic workflows like appointment reminders, follow up emails, and review requests. The triggers cover the most common small business scenarios. But you do not get a full BPM engine or the ability to model complex multi step processes. For most small teams, the built in flows are enough.
⚠️ 경고: If your team needs complex sales processes with conditional logic, Thryv may feel limiting. Creatio is the better fit for that scenario.
3. Sales and Account Management
크리에이티오 CRM: Sales creatio offers deep account management, opportunity tracking, and order management. The tool surfaces deal stages, forecasts, and AI guided next steps. Reps can track quotes, contracts, and renewals in one place. Companies use it to build long lasting relationships with key accounts.
쓰리브: Thryv tracks leads and deals through a pipeline view. The CRM is more transactional and built around customer interactions like jobs, quotes, and invoices. Owners can pull up a customer record and see calls, payments, and notes in seconds. It works well for service businesses but lacks deep account management for complex B2B sales.
4. 마케팅 및 고객 여정
크리에이티오 CRM: Marketing creatio is an omnichannel marketing platform. It lets you orchestrate customer journey across email, SMS, and web. You can build segments, score leads, and run marketing campaigns from one console. The tool integrates with sales creatio so handoffs feel smooth.
쓰리브: Thryv runs trigger based email and sms marketing messages aimed at small business audiences. Campaigns are simple to set up — pick a template, add a list, hit send. The tool also helps with online reviews and reputation. It is not built for enterprise marketing creatio style journeys, but it covers the basics well.
5. Local Listings and Online Presence
크리에이티오 CRM: Creatio does not focus on local listings or SEO services. The platform is built for businesses with their own marketing teams or agencies. If you need that capability, you would add a third party tool from the marketplace add ons store.
쓰리브: Thryv is built for local presence. Enhanced local listings sync your business information across 50+ directories like Yahoo, Bing, and map services. The platform also handles review collection, response, and SEO basics. This is one area where Thryv clearly beats Creatio.
6. 통합 및 마켓플레이스
크리에이티오 CRM: Creatio’s marketplace add ons library has 700+ connectors and templates. You can plug in 회계 tools, telephony, identity providers, and industry add ons. The low code platform makes it easy to build custom integrations too. This gives the creatio team flexibility most small business CRMs cannot match.
쓰리브: Thryv connects with common tools like 퀵북스, Stripe, and Google Calendar. The integration list is shorter than Creatio’s marketplace. Most small businesses will find the basics covered. If you need a niche connector, you may need to use 자피어 as a bridge.
7. Customer Service and Support
크리에이티오 CRM: Service creatio is a full ticketing and case management system. It supports omnichannel intake, SLAs, and a knowledge base. Support is offered through partners and direct channels. Creatio runs six offices globally and the support hours align with major regions.
쓰리브: Thryv offers 24/7 support to help small business users. The team handles questions about setup, billing, and feature use. Communicating transparently with the support staff is generally easy through phone, chat, or email. The Thryv Command Center pulls support messages into one inbox for the customer side.
가격 및 비용
Let’s look at how Creatio CRM and Thryv compare on price.
| 플랜 등급 | 크리에이티오 CRM | 쓰라이브 |
|---|---|---|
| 기입 | 성장: 사용자당 월 25달러 | 마케팅 센터: 월 244달러 |
| 중급 | 기업용: 사용자당 월 55달러 | Keap Bundle: $299/month |
| 최상위 | 무제한: 사용자당 월 85달러 | Custom packages |
| 무료 체험 | 예 | Yes (Free plan) |
| 온보딩 수수료 | None listed | $250 one time |
크리에이티오 CRM: Pricing is per user per month. A small team of 5 users on the Growth plan costs $125 per month. The pricing model rewards small focused teams and scales linearly with headcount. Customers get a 37% lower total cost of ownership claim from Creatio based on flexible no code architecture.
쓰리브: Thryv prices its centers as flat monthly bundles. The Marketing Center is $244/month and the Keap bundle is $299/month. There is also a one time onboarding fee of $250 to consider. For a single location small business, the flat rate is predictable and easy to budget.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| Tight small business budget | 쓰라이브 | Predictable flat rate, free plan |
| Mid market workflow automation | 크리에이티오 CRM | Built in BPM engine |
| Local listings & SEO | 쓰라이브 | Auto sync to 50+ directories |
| Custom CRM apps | 크리에이티오 CRM | No code platform builder |
| Industry workflows | 크리에이티오 CRM | 20 vertical templates ready |
| All in one for service businesses | 쓰라이브 | CRM, scheduling, payments combined |
💰 예산
Thryv has a free plan and predictable monthly bundles. Creatio scales by user, which can help small focused teams keep costs down.
🔌 사용 중인 기술 스택
Creatio’s marketplace add ons cover deep integrations with ERP and finance systems. Thryv connects to common small business tools like QuickBooks and Stripe.
📝 귀사의 영업 프로세스
Long B2B cycles and complex sales processes fit Creatio better. Quick service jobs, appointments, and invoicing fit Thryv’s daily flow.
🎓 귀하의 경험 수준
Thryv is friendlier for owners with no CRM background. Creatio rewards teams willing to invest time in learning the platform and its no code tools.
🆓 무료 체험 및 데모
Both tools offer a free trial or demo. Take advantage of a few seconds of signup time and run real tasks to compare them side by side.
🛟 지원 옵션
Thryv provides 24/7 support and a strong network for small business owners. Creatio offers regional support across six offices and a deep partner network for setup help.
전환 가이드
Already on one tool? Here is what to expect if you make the move.
🔄 Switching from Creatio CRM to Thryv?
✅ 얻게 될 이점:
- Enhanced local listings synced to 50+ directories
- Built in client portal estimates and online booking
- Lower learning curve for small business owners
❌ 잃게 될 것:
- The no code platform and studio creatio builder
- Deep workflow automation and the BPM engine
- Industry workflows and 700+ marketplace add ons
📋 전환 방법:
- Export contacts, deals, and notes from Creatio as CSV files
- Sign up for Thryv and complete the one time onboarding
- Import data and rebuild key automations using Thryv triggers
🔄 Switching from Thryv to Creatio CRM?
✅ 얻게 될 이점:
- A no code platform to automate workflows across teams
- Deep account management and order management features
- Industry workflows tailored to your vertical
❌ 잃게 될 것:
- The Thryv Command Center unified inbox
- Auto sync to 50+ local listing sites
- Built in 24/7 booking, ThryvPay, and review tools
📋 전환 방법:
- Export your Thryv contacts, deals, and invoices to CSV
- Start a Creatio trial and configure your industry workflow template
- Import data and rebuild approvals with the BPM tool
저희 리뷰에서 다루지 않은 내용
This comparison focused on core CRM features for sales, marketing, and small business operations. We did not test enterprise-only deployments, custom on-premise installs, or large multi-region rollouts. We also did not benchmark API rate limits or stress test the cloud infrastructure on either platform. If you are a 500-seat company evaluating Creatio for a global rollout, your needs go beyond what we covered. The same applies if you are a multi-location franchise with 50+ Thryv accounts to coordinate.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 크리에이티오 CRM |
| 🚀 핵심 CRM 기능 | 크리에이티오 CRM |
| ⚡ 워크플로 자동화 | 크리에이티오 CRM |
| 🎯 No Code Platform | 크리에이티오 CRM |
| 👶 Ease of Use for Small Business | 쓰라이브 |
| 🔌 Local Listings & SEO | 쓰라이브 |
| 🛟 24/7 Support | 쓰라이브 |
| 🏆 종합 우승 | 크리에이티오 CRM |
🏆 우승: CREATIO CRM
Creatio CRM이 7개 부문 중 4개 부문에서 수상했습니다.
다음과 같은 경우에 가장 적합합니다: Mid market sales teams, marketing creatio users, and companies that want a no code platform with deep customization.
Creatio CRM and Thryv solve very different problems for different users.
Creatio is built for teams that want flexibility and depth in workflow automation.
Thryv is built for small business owners who want one tool for daily operations.
Thryv is excellent for service businesses that rely on local presence and reviews.
If you need a broader CRM with strong sales creatio, marketing creatio, and service tools, Creatio is the better choice.
Creatio CRM 비교
Here is how Creatio CRM stacks up against other competitors:
Creatio CRM이 다음 항목에서 우위를 차지했습니다: No code platform depth, BPM engine, industry workflows for 20 verticals.
HubSpot이 다음 분야에서 우위를 차지했습니다: Free tier breadth, marketing hub maturity, and easier ramp for 중소기업 팀들.
크리에이티오 CRM vs 세일즈포스
Creatio CRM이 다음 항목에서 우위를 차지했습니다: Lower starting price, no code tools without expensive admin certification, faster initial setup.
Salesforce가 다음 분야에서 우위를 점했습니다: AppExchange marketplace size, enterprise brand acceptance, and global partner network.
크리에이티오 CRM vs 파이프드라이브
Creatio CRM이 다음 항목에서 우위를 차지했습니다: Workflow automation depth, marketing creatio module, and full service management.
Pipedrive는 다음 항목에서 승리했습니다: Visual sales pipeline simplicity, lower learning curve, faster onboarding for small sales teams.
Creatio CRM이 다음 항목에서 우위를 차지했습니다: Full BPM engine, sales creatio depth, and industry specific templates.
월요일 CRM 주요 성과: Visual board UX, project management crossover, and team collaboration features.
Thryv 비교
Here is how Thryv stacks up against other competitors:
Thryv가 승리한 항목: Local listings sync, all in one client portal, 24/7 phone support for small businesses.
Keap은 계속해서 승리합니다: Sales pipeline automation depth, marketing automation features, and email campaign builder.
Thryv가 승리한 항목: 지역 SEO sync, ThryvPay payments, and bundled scheduling tools for service businesses.
HubSpot이 다음 분야에서 우위를 차지했습니다: Free tier scope, content management, and 보고 dashboards across marketing and sales.
쓰라이브 vs 액티브캠페인
Thryv가 승리한 항목: Built in CRM with payments, scheduling, and document management for daily small business work.
ActiveCampaign이 다음 분야에서 승리했습니다: Email automation depth, segmentation logic, and lead scoring for sales teams.
쓰라이브 vs 고하이레벨
Thryv가 승리한 항목: Direct support for end small business owners, listing sync, and a tested 24/7 customer team.
GoHighLevel이 다음에서 승리했습니다: Agency multi tenant features, white label resale, and broader sales funnel building tools.
자주 묻는 질문
Creatio는 무엇에 사용되나요?
Creatio is used for workflow automation, sales, marketing, and service management. Companies use it to digitize processes and build CRM apps without coding.
Thryv는 무엇에 사용되나요?
Thryv is used by small businesses to manage clients, scheduling, payments, and online presence. It bundles CRM, marketing, and reputation tools in one platform.
How do Creatio CRM and Thryv compare for small business owners?
Thryv is friendlier for non technical small business owners who need a turnkey toolkit. Creatio fits owners who want deeper customization and plan to grow into mid market.
Creatio는 믿을 만한 업체인가요?
Yes. Creatio is a global vendor headquartered in Boston with thousands of customers across 100 countries. It is recognized in Gartner and Forrester reports as a Strong Performer.
Which is the best customer relationship management software for growing teams?
For growing teams that need flexibility, Creatio CRM is the better pick due to its no code platform and BPM engine. Thryv stays the better choice when your business is hyper local and service based.
Why does Thryv sometimes show a Cloudflare verification page?
Some users see a “verification successful waiting” or “verifying you are human” screen when first loading Thryv. This is a standard Cloudflare check that confirms your browser connection before proceeding to the dashboard. If the screen says “view this site properly” or shows a Ray ID, just wait a few seconds and the site will load. To view this site properly on mobile, make sure your browser is up to date.
English 
Spanish 
Chinese 
German 
French 
Arabic 
Russian 
Portuguese 
Japanese 
Korean 
Italian 
Turkish 
Dutch 
Polish 
Indonesian 
Thai 
Vietnamese 