⚡ Quick Verdict:
- 価格: Apollo starts at $0/month (free plan) vs Mailshake at $25/month (no free plan)
- 最適な用途: Apollo for sales intelligence and lead generation, Mailshake for simple cold email outreach
- 主な違い： Apollo includes a 270M+ contact database while Mailshake focuses purely on email automation
- Our pick: Apollo for most sales teams — it combines prospecting and outreach in one platform
Sales teams comparing Apollo vs Mailshake usually have one 質問.
Do you need a full sales intelligence platform or just cold email automation?
Apollo combines a massive B2B database with sales engagement tools.
Mailshake focuses on helping sales reps send personalized cold emails at scale.
どちらも、質の高い見込み客でパイプラインを満たすことを約束しています。
This comparison breaks down which tool fits your sales process.
概要
This Apollo vs Mailshake comparison covers pricing, features, and ease of use for both tools.
We reviewed documentation, pricing pages, and user reviews for Apollo and Mailshake.
Our writers also spent hands-on time with each platform.
Those observations appear in the “What Our Team Noticed” sections below.
By the end, you’ll know which sales tool fits your outreach efforts.
アポロとは何ですか?
Apollo is a sales intelligence platform for B2B sales teams.
It combines a database of over 270 million contacts with sales engagement tools.
The platform helps sales professionals find ideal buyers and reach them through email and phone.
Apollo includes lead scoring, deal management, and conversation intelligence features.
Most sales and marketing teams choose it to power their entire go-to-market strategy from one platform.
アポロ
Find your ideal buyers with 270M+ contacts. Create sequences, track deals, and close more sales from one platform. Free plan includes 60 email credits per month.
アポロ価格設定
Apollo offers four pricing tiers, including a generous free plan for solopreneurs and startups.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| 無料 | $0 | Solopreneurs testing the platform |
| 基本 | 月額49ドル | 営業チームの拡大に伴い、より多くの機能が必要になっている。 |
| プロ | 月額79ドル | Teams needing advanced analytics and higher limits |
| 組織 | 月額119ドル | 独自のニーズを持つ大企業 |
Pricing verified April 2026.
無料トライアル: Yes — the free plan gives you 60 monthly email credits with no credit card required.
返金保証: Apollo offers annual billing discounts but doesn’t advertise a specific refund policy.
📌 注記： The free plan includes unlimited email credits for verified emails, but export credits are limited. The Basic plan at $49/month unlocks unlimited email credits and more export credits for rapidly growing startups.
⚠️ 警告： Some users report that Apollo emails can land in spam folders. Pay attention to email deliverability settings and warm up your sending domain before launching outreach campaigns.
アポロの主な利点
Here’s what makes Apollo worth considering for your sales team:
- 大規模B2Bデータベース： Access over 270 million contacts and 60 million companies. Find phone numbers, verified emails, and job titles for your ideal buyers using advanced search filters.
- AIを活用したリードスコアリング： Apollo uses AI models to score and prioritize leads based on fit criteria. Sales managers can focus their team on the most promising potential leads.
- Sales Engagement Tools: Create customizable sequences for email outreach. The platform lets you intelligently automate outreach with multi-touch campaigns.
- 内蔵ダイヤラー： Make calls directly from the Apollo platform. The cloud-based dialer supports call logging and recordings associated with contact records.
- 取引管理: Track opportunities through your pipeline without switching to a separate CRM tool. Apollo integrates with popular CRM systems like Salesforce and HubSpot.
- 会話インテリジェンス: Get insights from sales calls to improve team performance. Sales coaching features help sales managers train their reps.
- Chrome拡張機能: The Apollo Chrome extension lets you find contact info while browsing company websites and LinkedIn profiles.
What Our Team Noticed
Our writer signed up for Apollo and spent several days exploring the platform’s features. Here’s what stood out from that hands-on time:
アポロの長所と短所
✅ メリット
- Free plan includes 60 monthly email credits for testing
- Database of 270M+ contacts with over 200 data points per lead
- All-in-one platform combines prospecting, engagement, and analytics
- AI lead scoring helps sales teams focus on high-quality leads
- Integrates with major CRMs and includes API access
❌ デメリット
- Users report data accuracy issues with some contact information
- 新規ユーザーにとって学習曲線は急峻な場合がある
- Some emails land in spam folders without proper deliverability setup
- Pricing structure can be inflexible for smaller companies
Mailshakeとは何ですか?
Mailshake is a sales engagement platform designed for cold email outreach.
It helps sales reps send personalized cold emails at scale with automated follow-ups.
The tool includes LinkedIn automation, a power phone dialer, and built-in email deliverability features.
Mailshake connects to your existing email provider to send from your own inbox.
Many sales teams choose it for its simple interface and focus on getting more meetings.
メールシェイク
Send personalized cold emails that land in prospect inboxes. Includes LinkedIn automation, AI email writer, and power dialer. Used by 49,000+ companies worldwide.
Mailshakeの価格設定
Mailshake offers three pricing plans with both monthly and annual billing options.
| プラン | 毎月 | 年間 | 最適な用途 |
|---|---|---|---|
| スターター | 月額29ドル | 月額25ドル | 新規開拓活動を開始する小規模チーム |
| メールによるアウトリーチ | 月額59ドル | 月額45ドル | Teams needing email personalization advanced scheduling |
| 営業エンゲージメント | 月額99ドル | 月額85ドル | Established teams with multi channel capabilities |
Pricing verified April 2026.
無料トライアル: No — Mailshake does not offer a free trial, requiring users to commit to a paid plan upfront.
返金保証: Contact the support team within a reasonable timeframe if you need to cancel.
📌 注記： The Sales Engagement plan includes the power phone dialer with unlimited free dialer minutes and LinkedIn automation features. Growing teams may want to start with Email Outreach and upgrade as needed.
⚠️ 警告： Without a free trial, you’ll need to commit to a paid subscription to test Mailshake. The pricing structure can be complex since some features require the higher-tier Sales Engagement plan.
Mailshakeの主なメリット
Here’s what makes Mailshake worth considering for cold email outreach:
- ユーザーフレンドリーなインターフェース: Mailshake keeps things simple with a clean dashboard. Sales representatives can set up their first mailshake campaign in minutes without technical skills.
- メール配信ツール： Built-in email warm-up, verification, and throttling help avoid spam filters. The email domain setup assistant guides you through proper configuration.
- SHAKESpeare AIメール作成ツール： The AI helps generate custom email copy and subject lines based on your campaign goals. Save time crafting personalized emails for your target audience.
- LinkedIn 自動化: Send automated LinkedIn messages and connection requests alongside your email campaigns. Reach prospects on social media platforms they actually check.
- リードキャッチャー: The lead catcher feature shows your most engaged leads to help you focus on prospects who will convert. Filter prospects based on engagement and response patterns.
- パワーフォンダイヤラー： Make phone calls directly within personalized campaigns. The Sales Engagement plan includes unlimited free dialer minutes for cold calling.
- CRM連携： Connect with Salesforce, HubSpot, and other CRM tools for easy lead management. All your outreach data syncs automatically.
What Our Team Noticed
Our writer signed up for Mailshake and explored its cold email features. Here’s what stood out from that hands-on time:
Mailshakeのメリットとデメリット
✅ メリット
- Simple interface helps sales reps set up campaigns quickly
- Built-in email warm-up and deliverability tools prevent spam folders
- LinkedIn automation adds multi channel capabilities
- AI email writer speeds up campaign creation
- Used by 49,000+ companies with proven track record
❌ デメリット
- No free trial requires upfront payment commitment
- 連絡先データベースは内蔵されていません。独自のリードが必要です。
- カスタマーサポートの対応が遅い場合があります
- Some users report trouble uploading leads correctly
機能比較
Let’s compare Apollo and Mailshake across the features that matter most for sales teams.
We’ll cover lead generation, email tools, automation, and pricing to help you decide.
| 特徴 | アポロ | メールシェイク |
|---|---|---|
| 開始価格 | 月額0ドル（無料） | $25/month (Annual) |
| 無料プラン | ✅ | ❌ |
| 連絡先データベース | ✅ 2億7000万件以上の連絡先 | ❌ |
| メールシーケンス | ✅ | ✅ |
| LinkedInの自動化 | ❌ | ✅ |
| パワーフォンダイヤラー | ✅ | ✅ |
| AIメールライター | ✅ | ✅ |
| リードスコアリング | ✅ | ❌ |
| CRM統合 | ✅ | ✅ |
| 最適な用途 | Full sales intelligence | コールドメールによるアウトリーチ |
1. Lead Generation and Database
アポロ： Apollo combines a buyer database of over 270 million contacts and 60 million companies in one platform. Each lead includes over 200 data points for targeting. Use advanced search filters to find ideal buyers by job title, company size, industry, and intent data.
メールシェイク: Mailshake does not include a built-in contact database. You need to bring your own leads or use the Data Finder feature to purchase contact details separately. The data finder credits come as an add-on to your subscription.
⚠️ 主な違い： Apollo gives you leads included in your subscription. Mailshake requires you to source leads elsewhere or pay extra for data finder credits.
2. メールの配信性
アポロ： Apollo provides verified emails from its database to improve deliverability. However, some users report that Apollo emails often land in spam folders. The platform includes basic email health monitoring but lacks dedicated warm-up tools.
メールシェイク: Mailshake includes built-in email warm-up, verification, and throttling to mimic natural sending patterns. The email domain setup assistant helps avoid spam filters. You connect your own email provider so messages send from your actual inbox.
⚠️ 主な違い： Mailshake has stronger email deliverability tools built in. Apollo users may need third-party warm-up services to avoid spam folders.
3. AI機能
アポロ： Apollo uses AI models to score and prioritize leads based on fit criteria. The AI assisted email writing helps personalize outreach at scale. Advanced algorithms analyze engagement patterns to suggest optimal send times.
メールシェイク: Mailshake’s SHAKEspeare AI helps generate custom email copy and subject lines based on campaign goals. The in app copy analyzer reviews your messages before sending. AI features focus on email creation rather than lead intelligence.
4. LinkedInの自動化
アポロ： Apollo does not include native LinkedIn automation tools. You can view LinkedIn profiles from contact records and use the Apollo chrome extension for research. But automated LinkedIn messages and connection requests require third-party tools.
メールシェイク: Mailshake includes LinkedIn automation for sending connection requests and LinkedIn messages at scale. Add LinkedIn outreach steps to your email campaigns for multi channel capabilities. The Sales Engagement plan unlocks full LinkedIn automation features.
5. 電話ダイヤラー
アポロ： Apollo includes a built-in cloud-based dialer for making calls directly from the platform. The dialer supports call logging and recordings associated with contact records. Phone numbers come from the database for verified contacts.
メールシェイク: Mailshake includes a power phone dialer to integrate cold calling into personalized campaigns. The Sales Engagement plan includes unlimited free dialer minutes. Make phone calls directly within your outreach sequences.
6. Sales Analytics
アポロ： Apollo provides detailed analytics on sales and marketing campaigns. Track team performance, sales performance metrics, deal pipeline, and conversation intelligence. The analytics help sales managers identify what’s working across outreach efforts.
メールシェイク: Mailshake provides analytics to track opens, replies, and clicks for outreach campaigns. A B testing helps improve campaigns by comparing subject lines and copy variations. The lead drivers dashboard shows campaign performance at a glance.
⚠️ 注記： Some Mailshake users find the reporting metrics limited compared to Apollo’s detailed analytics. Apollo offers deeper insights for sales teams tracking team performance.
7. 統合
アポロ： Apollo integrates with popular CRM systems like Salesforce, HubSpot, and others. The platform syncs data automatically to enhance lead and customer interaction tracking. API access is available on paid plans for custom integrations.
メールシェイク: Mailshake integrates with CRM tools like Salesforce and HubSpot for easy lead management. Connect your existing email provider whether Gmail, Outlook, or other mail accounts. Multiple different tools can connect through native integrations.
8. 自動フォローアップ
アポロ： Apollo lets you create sequences with customizable follow-up steps. Set triggers based on prospect behavior like opens, clicks, or replies. The sales engagement capabilities allow complex multi-touch sequences for different lead segments.
メールシェイク: Mailshake allows users to send automated follow ups based on a schedule they set. Multi-step campaigns stop automatically when a prospect replies. The provider automated email sequences are straightforward to configure without technical skills.
9. 使いやすさ
アポロ： Apollo offers more advanced features but has a learning curve. Many users find the user interface outdated and not user-friendly. The complexity can be overwhelming for new users, especially sales reps just getting started.
メールシェイク: Mailshake is known for its user friendly interface and ease of setup. Sales representatives can create their first mailshake campaign quickly without technical skills. The platform focuses on simplicity over feature complexity.
10. 価格設定とコスト
| プラン | アポロ | メールシェイク |
|---|---|---|
| 入場無料 | $0/month (60 email credits) | $25/month (annual) |
| Basic / Email Outreach | 月額49ドル | $45/month (annual) |
| Professional / Sales Engagement | 月額79ドル | $85/month (annual) |
| Organization / Enterprise | 月額119ドル | カスタム |
アポロ： Apollo’s free plan includes 60 monthly email credits and access to the contact database. The Basic plan at $49 per month is designed for growing sales teams. The Professional plan at $79 per month includes advanced analytics and higher sending limits.
メールシェイク: Mailshake starts at $25 per month on annual billing for the Starter plan. The Email Outreach plan at $45 per month adds more features for email personalization advanced scheduling. The Sales Engagement plan at $85 per month unlocks LinkedIn automation and the power phone dialer.
⚠️ コスト比較： Apollo provides more value if you need leads since the database is included. Mailshake may cost less monthly but you’ll pay extra for contact data from other sources.
さまざまなシナリオ
| 必要な場合は | 選ぶ | なぜ |
|---|---|---|
| Built-in contact database | アポロ | 2億7000万件以上の連絡先が含まれています |
| Cold email focus | メールシェイク | Purpose-built for outreach |
| 無料プランで始めよう | アポロ | 60 free email credits monthly |
| LinkedInの自動化 | メールシェイク | LinkedInのネイティブ機能 |
| Lead scoring with AI | アポロ | AI prioritizes best prospects |
| 最高のメール配信率 | メールシェイク | Built-in warm-up tools |
💰 あなたの予算
Apollo’s free plan gives you access to the contact database with 60 monthly email credits. Mailshake requires paying from day one since there’s no free trial — if budget is tight, start with Apollo.
🔌 あなたの技術スタック
Both tools integrate with Salesforce, HubSpot, and popular CRMs. Mailshake connects to your existing email provider for better deliverability. Apollo works as a standalone platform with its own sending infrastructure.
📝 販売プロセス
Apollo suits sales and marketing teams who want prospecting, engagement, and deal management in one platform. Mailshake is better for sales reps focused specifically on cold email campaigns and outreach campaigns.
🎓 あなたの経験レベル
Mailshake’s user friendly interface makes it easier for beginners to send personalized cold emails quickly. Apollo has a steeper learning curve but rewards users who take time to master its advanced features.
🆓 無料トライアルとテスト
Apollo lets you test the platform with a free plan before committing to paid plans. Mailshake does not offer a free trial, so you’ll need to commit upfront. Try Apollo first if you want to test before buying.
🛟 サポートオプション
Both platforms have received mixed reviews for customer support response times. Apollo users report some issues with data accuracy and technical glitches. Mailshake’s support team has been reported as slow to respond by some users.
切り替えガイド
既にこれらのツールのいずれかをご利用ですか？切り替える場合、どのような変更が予想されますか？
🔄 ApolloからMailshakeに切り替えますか？
✅ 得られるもの：
- Better email deliverability with built-in warm-up tools
- Native LinkedIn automation for multi channel outreach
- よりシンプルで習得しやすいインターフェース
❌ 失うもの：
- 2億7000万件以上の連絡先データベースへのアクセス
- AIによるリードスコアリングと優先順位付け
- Free plan option for getting started
📋切り替え方法：
- Apolloから連絡先とシーケンスをエクスポートする
- Mailshakeアカウントを作成し、メールプロバイダーを接続してください。
- Import leads and rebuild your email campaigns in Mailshake
🔄 MailshakeからApolloに切り替えますか？
✅ 得られるもの：
- Built-in database with 270M+ contacts and 60M companies
- AIによるリードスコアリングで、最も有望な見込み客を優先的に選定
- Deal management and conversation intelligence tools
❌ 失うもの：
- LinkedInネイティブの自動化機能
- Dedicated email warm-up and deliverability tools
- Simpler user interface for quick campaign setup
📋切り替え方法：
- Export your contact lists and campaign templates from Mailshake
- Sign up for Apollo’s free plan to explore the platform
- Import leads and create sequences using Apollo’s engagement tools
What Our Review Didn’t Cover
This comparison focused on individual users and small to medium sized businesses. We didn’t test enterprise SSO integration, custom API implementations, or organization-level pricing negotiations. Large sales teams with 50+ users may have different priorities than what we’ve described here. Our observations are based on April 2026 versions — features may have changed since then.
最終評決
| カテゴリ | 勝者 |
|---|---|
| 💰価格と価値 | アポロ |
| 🎯 リードジェネレーション | アポロ |
| 📧 メール配信率 | メールシェイク |
| 🔗 LinkedIn自動化 | メールシェイク |
| 🤖 AI機能 | アポロ |
| 👶 使いやすさ | メールシェイク |
| 📊 分析とレポート | アポロ |
| 🏆総合優勝 | アポロ |
🏆 優勝：アポロ
Apollo wins 5 out of 7 categories.
最適な用途: Sales teams needing leads and engagement in one platform, B2B organizations with prospecting needs, teams that want AI lead scoring and sales intelligence.
Apollo and Mailshake serve different parts of the sales process.
Apollo is a full sales intelligence platform with prospecting, engagement, and deal management tools.
Mailshake is a focused cold email outreach tool with strong email deliverability and LinkedIn automation.
Mailshake excels at helping sales reps send personalized cold emails that land in prospect inboxes.
However, if you need leads and outreach tools in one platform, Apollo provides more complete coverage for sales and marketing teams.
アポロの比較をもっと見る
Here’s how Apollo stacks up against other sales engagement tools:
アポロ対 即座に
アポロが勝利した点： Built-in contact database with 270M+ leads, AI lead scoring, deal management pipeline
即座に勝利を収めるポイント： Unlimited email accounts, better email warm-up tools, simpler pricing structure
アポロ対スノヴ・イオ
アポロが勝利した点： Larger contact database, more data points per lead, conversation intelligence features
Snov.ioが勝利した点： Chrome extension for LinkedIn prospecting, email verification accuracy, lower entry pricing
アポロ対 ハンター.io
アポロが勝利した点： Complete sales engagement platform, built-in dialer, advanced sales analytics
Hunter.ioが勝利した点： Email finding accuracy, domain search features, simpler tool for email-only needs
アポロ対リプライ・イオ
アポロが勝利した点： Free plan with database access, 200+ data points per contact, deal management tools
Reply.ioが優れている点： AI engagement features, multi-channel sequences, LinkedIn automation built in
Mailshakeの比較をもっと見る
Here’s how Mailshake stacks up against other cold email outreach tools:
Mailshake vs レムリスト
Mailshakeが勝利した点： Power phone dialer included, simpler user interface, LinkedIn automation in higher tiers
Lemlistが勝利した点： Image personalization features, better email deliverability reputation, more creative email options
Mailshake vs キツツキ
Mailshakeが勝利した点： AI email writer (SHAKEspeare), LinkedIn automation features, lead catcher for engaged prospects
キツツキの勝利： More affordable pricing, better for agencies with multiple clients, email verification built in
Mailshake vs スマートリード
Mailshakeが勝利した点： Established platform with 49,000+ users, power phone dialer, simpler campaign setup
Smartleadが優れている点： Unlimited email warm-up, better inbox rotation, more sending accounts per plan
Mailshake vs セールスハンディ
Mailshakeが勝利した点： LinkedIn automation features, integrated phone dialer, lead catcher dashboard
Saleshandyが勝つポイント： Unified inbox for teams, sender rotation to avoid spam, more affordable entry pricing
よくある質問
アポロ10号は何をするのか？
Apollo is a sales intelligence platform that combines a database of over 270 million contacts with sales engagement tools. It helps B2B sales teams find leads, automate outreach, and track deals in one platform. The tool includes data enrichment features and claims to have the most accurate data for prospecting.
Mailshakeは何に使われるのですか？
Mailshake helps sales teams automate cold email outreach at scale. The platform sends personalized emails with automated follow-ups, tracks opens and replies, and includes LinkedIn automation for multi channel capabilities. Mailshake’s data finder lets you purchase contact details when you need more leads for personalized outreach campaigns.
Apolloはメールアドレスの認証を行いますか？
Yes, Apollo provides verified emails from its contact database. The platform claims over 200 data points per lead. However, some users report data accuracy issues, so testing with small batches first is recommended.
Mailshakeには無料トライアルはありますか？
No, Mailshake does not offer a free trial. You need to commit to a paid plan upfront starting at $25 per month on annual billing. This is a notable difference from Apollo which offers a free plan.
Is Apollo good for cold email outreach?
Apollo works well for sales teams who need prospecting and outreach in one tool. The free plan includes 60 monthly email credits. Apollo provides sales tools and sales automation features to simplify sales processes. For dedicated cold email features like warm-up and deliverability tools, Mailshake may be better suited.
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