⚡ 簡単な評価:
- 価格: ActiveCampaign starts at $15/month. Salesmate starts at $23/user/month.
- 最適な用途: ActiveCampaign for email marketing and advanced automation. Salesmate for pipeline management and sales reps who live in a CRM.
- 主な違い： ActiveCampaign is a marketing platform with a built in CRM. Salesmate is a CRM platform with lighter marketing tools.
- 私たちのおすすめ： ActiveCampaign, because most 中小企業 need email campaigns more than they need a fourth CRM.
Most teams pick the wrong tool here for the same reason.
They compare feature lists instead of asking what their 仕事 runs on.
ActiveCampaign was built for marketing first, then added CRM.
Salesmate was built for sales first, then added campaigns.
That one difference decides almost everything else below.
概要
This ActiveCampaign vs Salesmate comparison covers pricing, key features, automation, and CRM depth.
私たちは両ツールのドキュメント、価格ページ、ユーザーレビューを確認しました。
私たちのライター陣は、それぞれの動物と実際に触れ合う時間も設けました。
それらのメモは、以下の「チームが気づいたこと」のセクションに記載されています。
By the end you will know which platform fits your team.
ActiveCampaignとは何ですか？
ActiveCampaign is a customer experience automation platform for email marketing and CRM.
It suits any business that wants an email marketing service with real automation attached.
The platform pairs email campaigns with a built in CRM on every plan.
Its key features include advanced automation, advanced segmentation, and lead scoring.
Menus are easy to navigate, so the design feels user friendly on day one.
It is a poor fit for marketers who only want a simple newsletter tool.
Here is a walkthrough of the platform in action.
🏆 受賞者：ActiveCampaign
Over 900 automation templates and 950 integrations. Free migrations if you are switching from another tool.
ActiveCampaignの価格
Four plans scale with your contact count and feature needs.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| スターター | 月額15ドル | Small teams sending basic email campaigns |
| プラス | 月額49ドル | Lead scoring, landing pages, and SMS add ons |
| プロ | 月額79ドル | A more advanced user who wants predictive sending |
| 企業 | 月額145ドル | Big businesses needing custom objects and a dedicated account team |
Pricing verified September 2026.
無料トライアル: 14 days with access to most Professional-tier features. No credit card required.
返金保証: None advertised. The trial is your testing window, so use it before you pay.
📌 注記： Annual billing takes 20% off. The Starter plan caps you at 5 actions per automation, which is tight once you build automations with branching logic.
⚠️ Pricing conflict: Some sources list the Starter plan at $19/month rather than $15/month. Our table uses the $15 figure from our own pricing data. Check the current rate at checkout, since prices also climb with your contact count.
ActiveCampaignの主なメリット
Here is what makes ActiveCampaign worth the money:
- 高度な自動化: ドラッグアンドドロップ ビルダー creates multi-step workflows with conditional logic, no code needed. An End Automation step stops a journey once someone converts.
- 900+ automation templates: Each template targets a specific outcome. ActiveCampaign says customers save an average of 20 hours per month.
- 配信性: ActiveCampaign’s deliverability scores well in independent 受信トレイ tests. That matters more than any feature list.
- Multi-channel reach: Run email, SMS, WhatsApp, and social from one dashboard. You can send SMS 文章 messages inside the same workflow as a follow up email.
- 高度なセグメンテーション: Group contacts by website visits, location, purchase history, or interaction history.
- Free migrations: Switching from other email marketing services costs nothing. Their support team moves your lists and templates for you.
- データ処理: ActiveCampaign is GDPR compliant and stores data on U.S. servers under the EU-U.S. Data Privacy Framework.
私たちのチームが気づいたこと
私たちの 作家 set up an account and built a live welcome series with it. Here is what stood out from that hands-on time:
ActiveCampaignのメリットとデメリット
✅ メリット
- Over 900 automation templates and 950 integrations
- Built in CRM and lead scoring on every plan
- High deliverability in independent inbox tests
- Free migration from other email marketing platforms
- クレジットカード不要の14日間無料トライアル
❌ デメリット
- Price climbs fast as your contact list grows
- Starter plan limits you to 5 actions per automation
- Overkill for anyone who only sends simple newsletters
- Transactional email and SMS cost extra as add ons
Salesmate とは何ですか?
Salesmate is cloud-based CRM software for sales, marketing, and support.
Salesmate CRM was designed primarily for small to medium-sized businesses.
It replaces several disjointed systems so teams save time and save money.
The goal is simple: generate more leads, close more deals, and build lasting customer relationships.
Sectors using it include SaaS, healthcare, and more than one real estate company.
Startups through Fortune 500 companies run their sales process on it.
This video shows the interface and pipeline view.
🥈 Runner Up: Salesmate
A sales-first CRM with built in calling, a meeting scheduler, and 700+ app integrations. Try it free for 15 days.
セールスメイト価格設定
Salesmate charges per user, which changes the math for larger teams.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| 基本 | 1ユーザーあたり月額23ドル | 連絡先や取引を追跡する小規模チーム |
| プロ | 1ユーザーあたり月額39ドル | Sales reps who need automation and email tracking |
| 仕事 | 1ユーザーあたり月額63ドル | Companies wanting sales forecasting and custom reports |
Pricing verified September 2026.
無料トライアル: 15 days, no credit card required. Start a free trial today if you want to test the pipeline before committing.
返金保証: Not advertised. Salesmate runs a Black Friday promotion with 10% off all annual plans.
📌 注記： Tiered plans run from Basic to Enterprise, so custom quotes exist above the Business tier. Because billing is per seat, five sales reps on Basic costs $115/month.
⚠️ 警告： Some users report that Salesmate can delete leads when a payment is missed. Keep an exported backup of your contacts and deals, and treat billing dates as a 安全 matter.
Salesmateの主なメリット
Here is where Salesmate’s platform earns its seat cost:
- 視覚的なパイプライン管理: Track deals across stages and manage sales activities from one board. Sales forecasting sits on top of the same data.
- Contact and deal intelligence: Emails, calls, and notes roll into one view of customer interactions. You can add notes and tag teammates without leaving the record.
- サンディAI： AI-powered automation drafts emails, summarizes calls, and handles lead qualification. That removes a chunk of repetitive tasks.
- 内蔵通話機能: Call recording and voicemail drops ship with the product, plus email tracking on every message.
- 会議スケジューラー: Prospects book meetings from a link, which saves back-and-forth for your team.
- Less data entry: The CRM enriches contacts and logs communications automatically.
- モバイルCRM： Full access to data and activities from your phone, which suits reps in the field.
私たちのチームが気づいたこと
Our writer ran a test pipeline through the platform for a week. Here is what came out of that:
Salesmateの長所と短所
✅ メリット
- Fully customizable to unique sales processes
- Built in calling, recording, and voicemail drops
- 顧客サービスは迅速で親切だと評価されている。
- Over 700 integrations including Google Apps and Microsoft Apps
- クレジットカード不要の15日間無料トライアル
❌ デメリット
- メールテンプレートエディターと自動化プロセスで報告されたバグ
- Weaker at marketing automation than dedicated marketing tools
- 支払いが滞った場合、リードは削除される可能性があります。
- Per-user pricing gets expensive as headcount grows
機能比較
Ten categories, side by side. The ActiveCampaign features list is longer, but longer only matters where it overlaps with your work. The summary table gives you the shape of it, then each section explains why the gap exists.
| 特徴 | アクティブキャンペーン | セールスメイト |
|---|---|---|
| 開始価格 | 月額15ドル | 1ユーザーあたり月額23ドル |
| 無料プラン | ❌ | ❌ |
| メールマーケティング | ✅ | ✅ 基本 |
| 高度な自動化 | ✅ | ✅ 限定 |
| Built in CRM | ✅ | ✅ |
| ランディングページ | ✅ | ❌ |
| Built in Calling | ❌ | ✅ |
| 会議スケジューラー | ❌ | ✅ |
| 統合 | 950+ | 700+ |
| 最適な用途 | Email marketing and digital marketing teams | Sales reps and pipeline management |
1. Email Marketing and Email Templates
アクティブキャンペーン: This is the core product. The email builder handles newsletters, RSS triggered sends, and transactional email through an add on. Deliverability is consistently strong, which is why it ranks among email marketing services rather than CRM tools.
セールスメイト: Email templates here are built for one-to-one sales アウトリーチ, not bulk campaigns. Email tracking tells reps when a message was opened. Some users report bugs in the template editor.
2. Marketing Automation and Sales Automation
アクティブキャンペーン: ActiveCampaign marketing automation goes past basic drip campaigns into multi-step workflows with conditional logic. You can A/B test entire automation paths, not just subject lines. Active Intelligence agents build campaigns and suggest high-value segments from real-time data.
セールスメイト: Automation journeys cover multi-channel drip campaigns and follow ups tied to deal stages. It is sales automation rather than intelligent marketing automation. Users also report bugs in journeys.
⚠️ 警告： If marketing and sales automation must live in one place, check whether your email volume justifies ActiveCampaign’s contact-based pricing first.
3. Built in CRM and Contact Management
アクティブキャンペーン: As of 2025, ActiveCampaign CRM tracks sales pipeline stages and scores leads inside the same account. Contact management supports custom fields on all plans and custom objects on the Enterprise plan. It is capable, but it is not the deepest CRM platform available.
セールスメイト: This is where Salesmate stands ahead. Contact and deal intelligence pulls emails, calls, and notes into one timeline, and you can track companies alongside individual contacts. Sales reps get task management built into the same record.
4. ランディングページとウェブフォーム
アクティブキャンペーン: Custom landing pages come with the Plus plan and above. Form submissions trigger automations directly, so a signup can start a nurture sequence within seconds.
セールスメイト: You get personalized web forms you can embed or share as a link, but no landing page builder. For campaigns you will need another tool alongside it.
5. Dynamic Content and Chatbots
アクティブキャンペーン: Conditional content shows or hides blocks based on subscriber data. Dynamic content swaps copy based on purchase history or recipient behaviour, which is real hyper-personalization rather than a merge tag.
セールスメイト: Personalization happens live instead. チャットボット qualify website visitors and hand warm prospects to a rep, which fits a sales engagement workflow more than a newsletter.
6. AI Features and Meeting Scheduling
アクティブキャンペーン: Integrated AI covers predictive sending, which times delivery around each contact’s behaviour. The email editor also generates content drafts. New features here lean toward campaign creation.
セールスメイト: Sandy AI drafts emails and summarizes calls, so administrative work shrinks. The meeting scheduler lets prospects book meetings without a single reply, which reps consider a huge plus.
7. Advanced Segmentation, Lead Scoring and Team Collaboration
アクティブキャンペーン: Segmentation and targeting group contacts by site visits, location, or interaction history. Lead scoring then routes the hottest ones to sales. This is the strongest set of advanced features in the comparison.
セールスメイト: Segmentation is lighter, but collaboration is better. Reps tag teammates, add notes, and keep a shared communication history on every account.
8. Content Creation and Integrations
アクティブキャンペーン: Content creation tools sit inside the email builder, and there are over 950 integrations including Shopify, セールスフォース, WordPress, and Microsoft Dynamics. ザピエール integrations cover whatever is missing, and premium connectors exist for ecommerce and CRM software.
セールスメイト: Over 700 apps connect, including Google Apps, Microsoft Apps, and Slack. Reps can work inside Gmail, and Zapier covers the other apps you rely on.
9. Reporting, Analytics and Custom Reports
アクティブキャンペーン: Analysis and 報告 cover campaign performance, automation results, and attribution. Custom reports are available on higher tiers, and the data feeds back into segmentation.
セールスメイト: Report analytics focus on sales performance: deal velocity, rep activity, and forecast accuracy. Dashboards turn that data into insights a manager can act on this week.
10. 価格設定とコスト
The pricing models are not comparable line for line. One charges by contacts, the other by seats.
| ティア | アクティブキャンペーン | セールスメイト |
|---|---|---|
| 無料プラン | ❌ | ❌ |
| エントリ | スタータープラン：月額15ドル | 基本プラン：月額23ドル/ユーザー |
| 中 | さらに：月額49ドル | プロ版：月額39ドル/ユーザー |
| アッパー | プロ版：月額79ドル | ビジネスプラン：ユーザー1人あたり月額63ドル |
| トップ | エンタープライズ：月額145ドル | カスタム見積もり |
アクティブキャンペーン: One $15/month Starter seat covers a whole marketing team, since billing follows contact count instead of users. The Enterprise plan adds HIPAA support, single sign-on, and a dedicated account team.
セールスメイト: Per-seat pricing is predictable but scales with headcount. Three reps on Pro costs $117/month, which buys a lot of email marketing automation elsewhere.
さまざまなシナリオ
| 必要な場合は | 選ぶ | なぜ |
|---|---|---|
| Bulk email campaigns | アクティブキャンペーン | Purpose-built email platform |
| Deep pipeline management | セールスメイト | Sales-first data model |
| 通話機能内蔵 | セールスメイト | Recording and voicemail drops |
| Landing pages and forms | アクティブキャンペーン | Pages plus form triggers |
| One tool for a small team | アクティブキャンペーン | Flat contact-based pricing |
| 初心者向けのセットアップ | アクティブキャンペーン | Onboarding checklist included |
💰 あなたの予算
ActiveCampaign wins on entry cost for teams, since one plan covers everyone. Salesmate only makes financial sense when each seat is closing revenue.
🔌 あなたの技術スタック
Check which platform already connects to your store, helpdesk, and 会計 tools. Both offer CRM add ons and Zapier fallbacks, so the gap is usually in native depth rather than raw count.
📝 販売プロセス
A long, call-heavy cycle points to Salesmate. A self-serve funnel fed by content and transactional emails points to ActiveCampaign.
🎓 あなたの経験レベル
Both take time to train users properly, and more advanced features always carry a learning curve. ActiveCampaign’s onboarding checklist gives beginners a faster first win.
🆓 無料トライアルとデモ
Neither has a free plan, so trials are your only real test. Run 14 days on one and 15 days on the other with the same list before you decide.
🛟 サポートオプション
Salesmate’s customer service is frequently praised as fast and helpful. ActiveCampaign has a deeper knowledge base, with phone support and a dedicated account team reserved for higher tiers.
切り替えガイド
Already running one of these? Here is what changes.
🔄 ActiveCampaignからSalesmateに切り替えますか？
✅ 得られるもの：
- Built in calling with recording and voicemail drops
- A meeting scheduler that removes booking emails
- A deeper deal record for reps managing many accounts
❌ 失うもの：
- 900+ automation templates and conditional content
- Landing pages and predictive send times
- Contact-based pricing that does not grow with headcount
📋切り替え方法：
- Export contacts, custom fields, and deal stages to CSV
- Start the 15-day trial and map fields during import
- Rebuild active journeys, then run both systems for two weeks
🔄 SalesmateからActiveCampaignに切り替えますか？
✅ 得られるもの：
- Real email marketing with high inbox placement
- Advanced segmentation and lead scoring on cleaner data
- Free migration handled by their team
❌ 失うもの：
- Built in phone calling and call recording
- The native meeting scheduler and chatbots
- Sandy AI call summaries
📋切り替え方法：
- Export contacts, companies, and notes from Salesmate
- Ask about free migration when you start the 14-day trial
- Rebuild pipelines as deal stages, then create your first automation
私たちのレビューで取り上げられなかったこと
This comparison focused on small businesses and small teams. We did not test bulk seat licensing, custom API builds, or how either platform serves non profits and regulated industries. Our extensive research covered documentation and user reviews from September 2026, so new features may have shipped since. If you manage 50+ users, your priorities will differ from what we covered here.
最終評決
| カテゴリ | 勝者 |
|---|---|
| 💰価格 | アクティブキャンペーン |
| 📧 メールマーケティング | アクティブキャンペーン |
| ⚙️ 自動化 | アクティブキャンペーン |
| 📊 CRM Depth | セールスメイト |
| 📞 Calling and Scheduling | セールスメイト |
| 🔌 連携機能 | アクティブキャンペーン |
| 👶 使いやすさ | アクティブキャンペーン |
| 🏆総合優勝 | アクティブキャンペーン |
🏆 受賞者：ACTIVECAMPAIGN
ActiveCampaign wins 5 of 7 categories.
最適な用途: Email marketing, marketing and sales automation, and small businesses that want one platform instead of three.
These are not really rivals. ActiveCampaign is a marketing engine that happens to include a CRM. Salesmate is a CRM that happens to send email.
Salesmate is the better answer for outbound teams with phone-heavy workflows and complex deals. The customer experience for reps is good, and the support team gets consistent praise.
For most businesses, though, we recommend ActiveCampaign. It costs less to start, does more with the same contact data, and the automation depth is not close.
ActiveCampaignの比較
もしあなたが体重を測っているなら ActiveCampaignの代替品, these three come up most often:
ActiveCampaignが優れている点： Lower entry price, deeper automation branching, stronger inbox placement
HubSpotが優れている点： A free plan, a far deeper CRM, better reporting for big businesses
ActiveCampaignが優れている点： Cheaper starting tier, more integrations, no mandatory onboarding fee
キープ 勝利したタイトル： Native invoicing and payments, tighter appointment booking, hands-on setup coaching
ActiveCampaignが優れている点： Email deliverability, cleaner interface, mature segmentation
ゴーハイレベル 勝利したタイトル： White-label agency accounts, unlimited sub-accounts, bundled funnel builder
Salesmateの比較
Salesmate competes with several other companies in the CRM space. These three provide alternative options worth a look.
Salesmate と Freshsales CRM の比較
Salesmateが勝利した点： Faster support response, more flexible customization, stronger built in calling
Freshsalesが勝利した点： A usable free tier, steadier release quality, cheaper entry seats
セールスメイト vs マンデー CRM
Salesmateが勝利した点： Sales-specific features out of the box, native dialer, meeting booking links
月曜日のCRMの勝利点： Board-style flexibility, project work alongside deals, broader team adoption
Salesmateが勝利した点： Lower cost per seat, calling included rather than an upsell, simpler setup
HubSpotが優れている点： Marketing depth, a bigger app marketplace, various options for scaling later
よくある質問
ActiveCampaignは何に使われますか？
It is used for email marketing, automated follow ups, and customer data tracking. Businesses run welcome series, cart abandonment emails, and SMS from one dashboard.
ActiveCampaignはCRMですか？
Yes. Every plan includes a CRM for tracking pipelines and scoring leads. It is lighter than Salesmate for pure sales work, but fine for small teams.
Salesmateは何に使われるのですか？
Salesmate manages the sales cycle from lead capture to closed deal. Teams use it for pipeline tracking, calling, meeting booking, and reporting on rep activity.
ActiveCampaignは無料ですか？
No. There is a 14-day trial that needs no credit card, then paid plans start at $15/month. Salesmate offers a 15-day trial instead.
営業におけるCRMとは何ですか？
A CRM stores every interaction with a prospect in one place. It shows reps what happened last, what to do next, and which deals need attention.
English 
Spanish 
Chinese 
German 
French 
Arabic 
Russian 
Portuguese 
Japanese 
Korean 
Italian 
Turkish 
Dutch 
Polish 
Indonesian 
Thai 
Vietnamese 