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Kajabiの使い方:完全機能ガイド(2026年版)

執筆者 | Last updated Aug 27, 2026

クイックスタート

このガイドでは、Kajabiのすべての機能について解説します。

所要時間: 各作品につき5分

このガイドには以下の内容も含まれています。 プロのヒント | よくある間違い | トラブルシューティング | 価格 | 代替案

このガイドを信頼する理由

I started selling on Kajabi 4 years ago and still run two products there.

Every screen below comes from my own dashboard, not a press kit.

Kajabiの注目画像

Kajabi is an all-in-one platform that works like an operating system for experts.

You build, market, and sell digital products from a single dashboard.

It replaces scattered tools, manual workflows, and disconnected データ.

Most users only touch the course ビルダー and miss the rest.

このガイドでは、主要な機能の使い方をステップバイステップで解説します。

Kajabiチュートリアル

This How to Use Kajabi tutorial walks through each feature in order, from signup to your first sale.

カジャビ

Kajabi brings your entire 仕事 into one unified system. Build a website, launch a course, and run pricing, checkout, and delivery in one place. Human support is there 24/7 while you grow.

Kajabiの始め方

Do this one-time setup before you touch any feature.

約3分かかります。

Watch my walkthrough first:

初心者のためのカジャビチュートリアル 2025 (完全ガイド)

Tap to unmute if the audio starts silent.

Use copy link or watch later to save it, and drag back to 0:00 to replay a step.

Click share and include playlist if you want the full series, or watch full video on ユーチューブ.

それでは、各ステップを順を追って見ていきましょう。

ステップ1:アカウントを作成する

Go to the Kajabi website and click Start Free Trial.

メールアドレスを入力し、パスワードを作成してください。

✓ チェックポイント: チェックしてください 受信トレイ 確認メールについて。

ステップ2:ダッシュボードを開く

Kajabi runs in any browser, and the branded mobile app covers iOS そしてAndroid。

ダッシュボードの画面は以下のようになります。

Kajabiの個人的体験

✓ チェックポイント: You should see Products, Marketing, Sales, and Website in the sidebar.

Step 3: Customize and Connect Payments

Customize your site settings with your logo, colors, and favicon to match your brand.

Then connect Kajabi Payments, Stripe, or PayPal so you can take money from day one.

✅ 完了: これで、以下のすべての機能をご利用いただけます。

Kajabiデジタルダウンロードの使い方

デジタルダウンロード lets you sell ebooks, checklists, and templates without a separate cart.

Here’s how it works, step by step.

Step 1: Create the Product

Click Products, then New Product, then Digital Download.

ステップ2:ファイルをアップロードする

Drag your files in and write a short description buyers actually read.

これがその様子です。

Kajabi デジタルダウンロード

✓ チェックポイント: Every file shows a green upload badge.

ステップ3:価格設定と公開

Set a one-time price, connect the checkout, then publish the offer.

✅ 結果: Your first paid download is live and ready to sell.

💡 プロのヒント: Bundle three small downloads into one offer and charge more than the parts.

How to Use Kajabi Email Marketer

メールマーケティング lets you reach your audience and nurture trust before you ever push a sale.

Here’s how it works, step by step.

ステップ1:メールエディターを開く

Go to Marketing, then Email Campaigns, then New Broadcast.

Step 2: Write and Segment

Write one clear idea per email, then select the tag you want to reach.

これがその様子です。

Kajabiメールマーケティング

✓ チェックポイント: The recipient count updates as you select each tag.

ステップ3:スケジュール設定または送信

Send it now or schedule it for a time your list actually opens email.

✅ 結果: Your list hears from you on a schedule instead of at random.

💡 プロのヒント: Lead with content marketing for three emails, then make your offer in the fourth.

Kajabiのファネルと自動化機能の使い方

ファネルと自動化 lets you connect landing pages, emails, and checkout so nothing gets dropped.

Here’s how it works, step by step.

ステップ1:設計図を選ぶ

Open Marketing, then Funnels, and choose a product launch or ウェビナー blueprint.

Step 2: Map the Pages

Follow the blueprint from opt-in to checkout and swap in your own copy.

これがその様子です。

Kajabiのファネルと自動化

✓ チェックポイント: Each stage shows a green connected icon.

Step 3: Add Automations

追加する オートメーション that tags buyers and grants course access at the end.

✅ 結果: A funnel that runs while you sleep, from first click to delivery.

💡 プロのヒント: Add order bumps and upsells at checkout before you spend a dollar on ads.

KajabiノーコードWebビルダーの使い方

ノーコードWebビルダー lets you build a real website without hiring a developer.

Here’s how it works, step by step.

ステップ1:テーマを選択する

Open Website, then Design, and pick a theme close to your brand.

Step 2: Edit the Sections

Drag sections to build your homepage, then customize fonts and colors.

これがその様子です。

Kajabi ノーコード Web ビルダー

✓ チェックポイント: The mobile preview looks as clean as desktop.

ステップ3:ページを公開する

Skip navigation on checkout pages so buyers don’t wander off mid-purchase.

✅ 結果: A branded website that turns visitors into customers.

💡 プロのヒント: Copy your best sales page, then change one headline and split test it.

How to Use Kajabi Analytics and Performance Checker

分析とパフォーマンス lets you see which offers make money instead of guessing.

Here’s how it works, step by step.

ステップ1:ダッシュボードを開く

Click Analytics to see net revenue, subscriptions, and churn in one view.

Step 2: Check Offer Reports

Open Offers Sold to find which products carry your revenue.

これがその様子です。

Kajabiの分析とパフォーマンス

✓ チェックポイント: Revenue by offer loads for your chosen date range.

ステップ3:進捗状況を追跡する

Open Product Progress to see where students stop watching your lessons.

✅ 結果: Clear numbers showing what to build next and what to retire.

💡 プロのヒント: Watch churn weekly, not monthly, so you catch a bad month before it ends.

Kajabiオンラインコースの使い方

オンラインコース lets you teach your customers through visual and written content.

Here’s how it works, step by step.

Step 1: Generate an Outline

AIコースを利用する ジェネレータ to create an outline with modules and lessons.

Step 2: Add Lessons and Quizzes

Each course is made up of lessons and quizzes that live inside modules and submodules.

これがその様子です。

Kajabiオンラインコース

✓ チェックポイント: Your outline shows every module in the order you want.

Step 3: Upload and Drip

Upload high-quality video and audio, then drip content to release material over time.

✅ 結果: A structured course your students can finish without getting lost.

💡 プロのヒント: Break long lessons into 7-minute videos so people organize study time around them.

Kajabi Personal Coachの使い方

パーソナルコーチ lets you sell one-on-one coaching with sessions and notes in one place.

Here’s how it works, step by step.

ステップ1:コーチング商品を作成する

Go to Products, then New Product, then Coaching.

Step 2: Build the Session Plan

Add session milestones, intake questions, and homework for each call.

これがその様子です。

Kajabiパーソナルコーチ

✓ チェックポイント: Your client sees the session list on their dashboard.

Step 3: Set Your Offer

Choose a one-time payment, multi-pay installments, or a recurring subscription.

✅ 結果: A coaching offer with booking, notes, and billing handled for you.

💡 プロのヒント: Price coaching at three times your course, then cap it at ten clients.

KajabiのAI搭載ニュースレターの使い方

AI搭載ニュースレター lets you turn your best content into a newsletter people open.

Here’s how it works, step by step.

Step 1: Start a Newsletter

Open Marketing, then Newsletters, and click Create.

Step 2: Feed It Your Content

Paste a lesson or ポッドキャスト outline and let Kajabi draft the issue.

これがその様子です。

Kajabi AI搭載ニュースレター

✓ チェックポイント: A full draft appears with subject line options.

ステップ3:編集して送信する

Cut anything that sounds like a robot, add one link, then send.

✅ 結果: A weekly newsletter that took twenty minutes instead of two hours.

💡 プロのヒント: Keep the same send day for three months before you judge open rates.

How to Use Kajabi Podcast

ストリームライン・ポッドキャスト lets you publish a private podcast your members hear on their phones.

Here’s how it works, step by step.

Step 1: Create the Podcast

Go to Products, then New Product, then Podcast.

ステップ2:エピソードをアップロードする

Upload each audio file and write a description with the episode takeaway.

これがその様子です。

Kajabi Streamline ポッドキャスト

✓ チェックポイント: Episodes appear in order with runtimes listed.

Step 3: Share the Private Feed

Send members the private feed link so they can subscribe in any player.

✅ 結果: A members-only podcast that keeps buyers engaged between lessons.

💡 プロのヒント: Record your live Q&A calls and publish them as bonus episodes the same week.

Kajabiのプロ向けヒントとショートカット

After two years inside this platform, these are the shortcuts I actually use.

キーボードショートカット

アクションショートカット
Save the page you’re editingCmd / Ctrl + S
Undo a layout changeCmd / Ctrl + Z
Bold selected 文章Cmd / Ctrl + B
Search your adminCmd / Ctrl + K

ほとんどの人が見逃す隠れた機能

  • 携帯 声 search: Open the app and search with your voice to find a lesson fast.
  • Kajabi Payments: Switching from Stripe gets you lower fees and faster payouts.
  • Pipeline blueprints: Pre-built templates connect landing pages, emails, and checkout in minutes.

Kajabiでよくある間違いを避ける方法

Mistake #1: Building the Course Before the Audience

❌ 間違い: Spending three months filming lessons nobody asked for.

✅ 右: Focus on content marketing to attract buyers before pushing for a sale.

Mistake #2: Never Buying Your Own Product

❌ 間違い: Launching without ever seeing what the customer sees.

✅ 右: Test the whole experience by buying your own product at full checkout.

Mistake #3: Following Outdated Tutorials

❌ 間違い: Copying a walkthrough posted 3 years ago on an older dashboard.

✅ 右: Compared with 1 year ago, menus moved and the AIツール improved. Check the date first.

Kajabiのトラブルシューティング

Problem: Lesson Video Will Not Start

原因: A slow connection or a stale browser cache stalls the player.

修理: If playback doesn’t begin shortly try restarting your device, then clear your cache.

Problem: Share Link Throws an Error

原因: The embed lost permission after a product or offer was renamed.

修理: If an error occurred while retrieving sharing information please try again later, then regenerate the link.

Problem: Members Can’t Access Purchased Content

原因: The offer never got attached to the product during setup.

修理: Open the offer, add the product under Grant Access, then resend the welcome email.

📌 注記: Kajabi supports businesses with human customer support available 24/7 if these don’t work.

Kajabiとは何ですか?

カジャビ is a course and community platform for people who sell expertise.

Think of it as Shopify, but for knowledge products instead of physical goods.

Watch my full review:

Kajabiの正直なレビュー - 利用する価値はあるのか?

主な機能は以下のとおりです。

  • デジタルダウンロード: Sell ebooks, templates, and swipe files as instant downloads
  • メールマーケティング: Nurture leads into buyers with automated campaigns
  • ファネルと自動化: Connect landing pages, emails, and checkout in one flow
  • ノーコードWebビルダー: Build a website without touching a single line of code
  • 分析とパフォーマンス: See which offers actually make money
  • オンラインコース: Teach your expertise through modules, lessons, and quizzes
  • パーソナルコーチ: Sell one-on-one coaching with booking and notes built in
  • AIを活用したニュースレター: Turn your content into a newsletter your list opens
  • ストリームライン・ポッドキャスト: Publish a private podcast members can hear on mobile

For the full breakdown, see our Kajabiのレビュー.

Kajabiホームページ

Kajabiの価格

2026年のKajabiの費用は以下のとおりです。

プラン価格最適な用途
キックスターター月額71ドルTesting your first offer
基本月額199ドルOne product, one admin
成長月額159ドルMultiple products and a small team
プロ月額319ドルEstablished businesses with staff

無料トライアル: Yes, 14 days with full access and no credit card needed.

返金保証: Yes, 30 days on annual plans.

Kajabiの価格

💰 最もお得な価格: Growth — you get automations and affiliates without the Pro price.

Kajabiと代替案

Here’s how Kajabi compares to the other tools I’ve tested:

道具最適な用途価格評価
カジャビAll-in-one selling月額71ドル⭐ 4.4
スクールSimple communities月額99ドル⭐ 4.6
丸Branded community月額89ドル⭐ 4.5
教えやすいFirst course月額59ドル⭐ 4.2
ゴーハイレベル代理店月額97ドル⭐ 4.4
マイティネットワーク会員資格月額41ドル⭐ 4.3
シンクフィックCourse depth月額49ドル⭐ 4.4
ラーンワールドInteractive video月額29ドル⭐ 4.5

おすすめ商品:

  • 総合ベスト: Kajabi — one system for courses, email, and checkout
  • ベスト予算: Mighty Networks — memberships at a fraction of the price
  • 初心者におすすめ: Teachable — you can publish a course in a weekend
  • 地域社会にとって最適: Skool — the discussion feed keeps members coming back

🎯 Kajabiの代替案

Kajabiの代替サービスをお探しですか?おすすめの選択肢はこちらです。

  • 🚀 スクール: Courses plus a gamified feed that keeps members active daily.
  • 💰 丸: Clean spaces, live rooms, and a strong mobile experience for paid groups.
  • 🎨 教えられる: The fastest way to publish your first course and take payments.
  • ⚡ ゴーハイレベル: Agency-grade funnels, pipelines, and client sub-accounts in one login.
  • 🔒 マイティネットワーク: Memberships and events with a branded app on cheaper tiers.
  • 🧠 ベターモード: Customizable community blocks for teams that want control over layout.
  • 👶 シンクフィック: Deep course tools, quizzes, and certificates for serious teaching.
  • 🏢 LearnWorlds: Interactive video and assessments built for training businesses.
  • 🔧 群れ: Lightweight member networking with introductions handled automatically.
  • 🌟 ディスコ: Cohort-based programs with AI helping you run each learning group.
  • ⭐ ワイロ: White-label communities for creators who want their own branding.
  • 🎯 ドスン: A marketplace where buyers discover your products without ads.

全リストについては、こちらをご覧ください。 Kajabiの代替品 ガイド。

⚔️ Kajabiと比較

Kajabiと各競合他社との比較は以下のとおりです。

  • Kajabi vs Skool: Skool wins on community energy. Kajabi wins on selling and email.
  • Kajabi vs Circle: Circle looks better for discussion. Kajabi handles checkout and courses natively.
  • Kajabi vs Teachable: Teachable is cheaper to start. Kajabi replaces four tools instead of one.
  • Kajabi vs GoHighLevel: GoHighLevel suits agencies. Kajabi suits experts selling their own products.
  • Kajabi vs Mighty Networks: Mighty Networks costs less. Kajabi gives deeper funnels and analytics.
  • Kajabi vs Bettermode: Bettermode is more customizable. Kajabi ships faster with less setup.
  • Kajabi vs Thinkific: Thinkific has stronger course tools. Kajabi has stronger marketing tools.
  • Kajabi vs LearnWorlds: LearnWorlds wins on interactive video. Kajabi wins on business breadth.
  • Kajabi vs Swarm: Swarm is niche networking. Kajabi is a full business platform.
  • カジャビ vs ディスコ: Disco fits cohort programs. Kajabi fits evergreen products and memberships.
  • Kajabi vs Wylo: Wylo offers white-label branding. Kajabi offers a proven selling engine.
  • Kajabi vs Whop: Whop brings marketplace traffic. Kajabi gives you owned audience and data.

今すぐKajabiを使い始めましょう

あなたはKajabiの主要な機能をすべて使いこなせるようになりました。

  • ✅ デジタルダウンロード
  • ✅ メールマーケティング
  • ✅ ファネルと自動化
  • ✅ ノーコードWebビルダー
  • ✅ 分析とパフォーマンス
  • ✅ オンラインコース
  • ✅ パーソナルコーチ
  • ✅ AI搭載ニュースレター
  • ✅ ストリームライン・ポッドキャスト

Here’s the payoff:

Kajabiの主なメリット

次のステップ: Pick one feature and try it today.

Most people start with Online Courses, and it takes under 5 minutes to outline one.

I rebuilt my own funnel a few months ago and doubled checkout conversions.

よくある質問

Kajabiとは何ですか?また、どのように機能しますか?

Kajabi is an all-in-one platform for experts. You build a website, create a course, run email marketing, and take checkout payments from one dashboard.

How much does it cost to use Kajabi?

Kajabi starts at $71/month on Kickstarter. Basic is $199/month, Growth is $159/month, and Pro is $319/month. A free trial is available first.

Kajabi は初心者に適していますか?

Yes. The AI Course generator builds your outline, and blueprints connect pages, emails, and checkout for you. Most beginners publish a first product in a week.

Kajabiを使っている場合、ウェブサイトは必要ですか?

No. The no-code web builder handles your homepage, blog, sales pages, and checkout. You only need a domain name to point at it.

Can I watch Kajabi on my TV?

Yes. Cast lessons from the branded mobile app. Videos you watch may be added to the TV’s watch history and influence TV recommendations. To avoid this cancel and sign in to YouTube on your computer.

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