Freshsales vs Close CRM: Which Is Right for You in 2025?

Picking the right CRM is tough, right?

You’re comparing Freshsales CRM to Close CRM, and you wonder which one works best for you. 

You need something that helps you sell, but all the options make your head spin.

Imagine using the wrong CRM. You’d lose track of leads, miss sales, and waste time. 

We’ll explain Freshsales vs Close CRM in a way that’s easy to understand. 

Overview

We’ve spent countless hours diving deep into both Freshsales and Close CRM.

Our team rigorously tested each platform’s features, from lead management to reporting.

Ensuring this comparison reflects real-world use and delivers actionable insights for your business.

What is Freshsales?

Okay, let’s talk Freshsales. It’s a CRM, right?

But it’s built to be easy.

Think of it as a tool that helps your sales team close more deals.

It keeps track of leads and customers.

It’s designed to be simple, not complicated.

Also, explore our favorite Freshsales CRM alternatives…

Key Benefits

• Intuitive Interface: Get up and running in minutes; no tech skills required.
• Visual Sales Pipeline: See precisely where your deals stand at a glance.
• Built-in Phone and Email: Connect with customers directly within the platform.
• AI-Powered Insights: Get intelligent recommendations to close more deals.

Pricing

All the plans will be billed annually.

• Growth + 500 Marketing Contacts: $9/user/month.
• Pro + 500 Marketing Contacts: $39/user/month.
• Enterprise + 500 Marketing Contacts: $59/user/month.

What is Close CRM?

Now, let’s switch gears to Close CRM.

It’s built for sales teams that focus on calling.

Think of it as your power dialer and CRM rolled into one.

It’s all about making more calls and closing more deals.

It’s designed for high-volume sales.

Also, explore our favorite Close CRM alternatives…

Key Benefits

• Built-in calling: Make and receive calls directly within Close.
• Powerful email sequences: Automate your outreach and follow-up.
• Advanced reporting: Track your progress and identify areas for improvement.
• Sales automation: Streamline repetitive tasks and save time.
• Dedicated support: Get help from their expert team when you need it.

Pricing

All the plans will be billed annually.

• Essentials: $35/seat/month.
• Growth: $99/seat/month.
• Scale: $139/seat/month.

Feature Comparison

Let’s examine the core differences. We’ll examine key features and compare how each CRM handles them so you can see which best meets your specific business needs.

1. Lead Management

• Freshsales:
  • Freshsales offers robust lead scoring and visual pipelines. It’s easy to organize leads and track their progress through the sales process.
  • It lets you tailor lead fields to your needs.
• Close CRM:
  • Close CRM emphasizes call-centric lead management. It efficiently manages leads through its power dialer and call recording features like SMS.
  • It’s designed to close deals quickly.

2. Calling and Communication

• Freshsales:
  • Provides basic calling and email integration. It focuses on seamless email tracking and templates.
  • Integration with other freshworks products.
• Close CRM:
  • Excels with its power dialer, call recording, and SMS marketing. It’s built for high-volume calling.
  • It’s a top choice for teams that rely heavily on phone outreach.

3. Automation Capabilities

• Freshsales:
  • Offers strong workflow automation capabilities for tasks like lead assignment and email sequences.
  • It helps save time on repetitive tasks.
• Close CRM:
  • Provides call and task automation, primarily focused on streamlining calling workflows.
  • It automates follow-ups based on call outcomes.

4. Reporting and Analytics

• Freshsales:
  • Provides visual dashboards and customizable reports for analytics.
  • Helps to understand sales performance and trends.
• Close CRM:
  • Offers call-centric reporting, focusing on call volume and conversion rates.
  • Advanced reporting is available in higher-tier plans.

5. Customization

• Freshsales:
  • Allows you to customize fields, pipelines, and reports to fit your workflow.
  • Tailor the crm solution to your business needs.
• Close CRM:
  • Provides customization for custom fields and API access, primarily for developers.
  • It allows for deeper customer data management.

6. CRM Software for SMBs

• Freshsales:
  • A strong choice for small businesses and SMBs due to its ease of use and affordability.
  • It’s a user-friendly crm software.
• Close CRM:
  • Suited for SMBs with high-volume calling needs, especially those focused on outbound sales.
  • It’s a powerful tool for focused sales teams.

7. Customer Relationship Management

• Freshsales:
  • Robust customer relationship management features, with good contact management and deal tracking.
  • A good all-around CRM.
• Close CRM:
  • Strong focus on call-based customer relationship management, with good contact management tied to calling.
  • Freshsales in the call management category.

What to Look For When Choosing CRM Software?

• Scalability: Can the CRM grow with your business?
• Ease of Use: Is the interface intuitive for your team?
• Integration: Does it connect with your existing tools?
• Mobile Access: Is there a robust mobile app for on-the-go access?
• Customer Support: What level of support is provided?
• Specific Needs: Does the CRM align with your industry and sales process?

Final Verdict

So, which one wins? For most businesses, we lean towards Freshsales.

It’s user-friendly and has great functionality.

It’s perfect if you want a solid CRM without a steep learning curve.

Close CRM is powerful, especially for heavy call teams, but it’s pricier and more complex. 

If you need a well-rounded CRM that helps you manage leads and deals easily.

Freshsales is your best bet. We’ve tested both, and Freshsales offers a better balance of features and value.

Trust us, it’s a smart choice.

More of Freshsales CRM

Here’s a brief comparison of Freshsales CRM with these software solutions:

• Freshsales CRM vs Gohighlevel: Freshsales CRM focuses on AI-driven sales automation and pipeline management, while GoHighLevel is a broader platform offering extensive marketing, sales, and agency automation features.
• Freshsales CRM vs Pipedrive: Freshsales CRM provides a comprehensive sales solution with integrated communication and AI, whereas Pipedrive excels in visual sales pipeline organization and deal tracking.
• Freshsales CRM vs Keap: Freshsales CRM emphasizes intuitive sales management and AI-powered insights; Keap offers powerful sales and marketing automation with a focus on contact management.
• Freshsales CRM vs ActiveCampaign: Freshsales CRM is a dedicated sales CRM with built-in phone and email; ActiveCampaign is strong in marketing automation, email campaigns, and advanced segmentation.
• Freshsales CRM vs Hubspot: Freshsales CRM offers AI-powered sales tools and a quicker setup; HubSpot provides an extensive all-in-one suite covering marketing, sales, and customer service.
• Freshsales CRM vs Clickfunnels: Freshsales CRM is a sales-focused CRM for managing customer interactions, whereas ClickFunnels is a specialized tool for building sales funnels and landing pages.
• Freshsales CRM vs Folk: Freshsales CRM offers a comprehensive sales platform with AI and automation; Folk focuses on simple, collaborative contact management and visual pipeline organization.
• Freshsales CRM vs Instantly: Freshsales CRM is a full-fledged sales CRM with robust features; Instantly is primarily an email outreach and cold email automation tool.
• Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
• Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
• Freshsales CRM vs Capsule CRM: Freshsales CRM offers a more robust sales CRM with AI features; Capsule CRM focuses on straightforward contact management and sales opportunity tracking.
• Freshsales CRM vs Insightly: Freshsales CRM is a dedicated sales tool with AI and comprehensive sales automation; Insightly provides a broader CRM experience, including strong project management capabilities.
• Freshsales CRM vs Salesforce: Freshsales CRM offers an intuitive, AI-powered sales platform with competitive pricing; Salesforce is a highly customizable, enterprise-grade CRM with an extensive ecosystem and advanced features.
• Freshsales CRM vs Zendesk: Freshsales CRM focuses on sales automation and pipeline management, while Zendesk is primarily a customer service platform with robust ticketing and support features.

More of Close CRM

Here’s a brief comparison of Close CRM with these software solutions:

• Close CRM vs Gohighlevel: Close CRM focuses on sales teams with built-in calling and email for efficiency, while GoHighLevel is an all-in-one platform integrating sales, marketing automation, and lead generation.
• Close CRM vs Pipedrive: Close CRM emphasizes robust communication tools and automation for inside sales. At the same time, Pipedrive is known for its intuitive visual sales pipeline management for small to medium businesses.
• Close CRM vs Keap: Close CRM is a sales-focused CRM with built-in calling and email sequences, whereas Keap offers more comprehensive marketing automation and e-commerce integrations.
• Close CRM vs ActiveCampaign: Close CRM excels in streamlined sales processes and communication tools, while ActiveCampaign provides more extensive marketing automation, advanced segmentation, and detailed customer journey tracking.
• Close CRM vs HubSpot: Close CRM is designed for sales teams and prioritizes built-in calling and rapid deal closing, while HubSpot offers a broader suite that encompasses marketing, sales, and customer service.
• Close CRM vs Clickfunnels: Close CRM is a sales-oriented CRM for managing leads and deals; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
• Close CRM vs Folk: Close CRM is a sales-focused CRM with robust sales automation and built-in communication, while Folk offers flexible, collaborative contact management with a focus on organization and simple outreach.
• Close CRM vs Instantly: Close CRM provides a comprehensive sales CRM with integrated calling and broader sales automation, while Instantly specializes in high-volume cold email outreach and deliverability.
• Close CRM vs Clickup: Close CRM is a dedicated sales CRM for pipeline management and communication, whereas ClickUp is a versatile work operating system with project management, task organization, and customizable CRM capabilities.
• Close CRM vs Monday CRM: Close CRM is a specialized sales CRM with advanced automation for closing deals. Monday CRM is a visual work OS offering customizable workflows for various business functions, including sales.
• Close CRM vs Capsule CRM: Close CRM offers robust sales automation and built-in communication for dedicated sales teams. Capsule CRM is a simpler, more affordable contact manager primarily for basic relationship tracking.
• Close CRM vs Insightly: Close CRM is mainly a sales-focused CRM with strong communication tools. At the same time, Insightly offers a broader CRM solution that includes robust project management and more extensive integrations.
• Close CRM vs Salesforce: Close CRM is a sales engagement platform for SMBs with integrated calling and email, while Salesforce is an extensive, highly customizable enterprise-level CRM with broad sales, marketing, and service capabilities.
• Close CRM vs Zendesk: Close CRM is specifically built for sales teams and has robust calling and email features. At the same time, Zendesk is primarily a customer service platform focused on ticketing and support management.

Frequently Asked Questions