⚡ Quick Verdict:
- Pricing: Bitrix24 starts at $49/organization/month vs Close CRM at $35/seat/month.
- Best for: Bitrix24 for small businesses that want CRM, projects, and chat together. Close for sales teams that make phone calls all day.
- Key difference: Bitrix24 charges one flat fee per organization. Close bills per seat but adds power and predictive dialers.
- Our pick: Bitrix24 for most users. Both score 3.0, but Bitrix24 covers more jobs for less money.
Close CRM has the lower sticker price in this matchup.
But that price covers only one seat.
Bitrix24 charges one flat monthly fee for your whole company.
That single detail flips the math for most teams.
Bitrix24 is an all in one platform for running your business.
Close is a sales tool built for reps who talk to prospects all day.
Overview
This Bitrix24 vs Close CRM comparison covers pricing, key features, ease of use, and support.
We reviewed documentation, pricing pages, and G2 reviews for both tools.
Our writers also spent hands-on time with each one.
Those observations appear in the “What Our Team Noticed” sections below.
By the end, you’ll know which CRM tool fits your sales process.
What is Bitrix24?
Bitrix24 is cloud-based CRM software that also runs projects and team chat.
It mixes contact management, sales management, and internal communications in one unified platform.
Small businesses use it to manage customer relationships and track every deal.
It covers different aspects of work, from task management to online documents.
Because it works in any browser or phone, remote teams stay connected.
A clean home dashboard, a search bar, and custom themes help you settle in.
The trade-off is a steep learning curve.
Here’s a quick walkthrough of the platform in action.
🏆 Winner: Bitrix24
One flat fee covers your whole team. You get CRM, tasks, chat, and file sharing on a single platform.
Bitrix24 Pricing
Bitrix24 bills per organization, not on a per user basis. Here’s what each plan costs.
| Plan | Price | Best For |
|---|---|---|
| Basic | $49/organization/month | Small teams starting with CRM |
| Standard | $99/organization/month | Growing teams that need more collaboration tools |
| Professional | $199/organization/month | Companies that want advanced features and automation |
| Enterprise | $399/organization/month | Large organizations with many departments |
Pricing verified September 2026.
Free trial: Yes. You get a 30-day free trial of the Professional plan.
Money-back guarantee: We found no published refund policy. Check the billing terms before you pay.
📌 Note: Bitrix24 also promotes a free plan with core CRM tools. Chat and video calls stay free for unlimited users. Reviewers praise it for small projects, but it skips invoicing and workflow automation. Research sources list 20% off annual billing and 31% off two-year billing.
⚠️ Pricing Check: Some third-party sources list an older Plus plan at $39/month for 24 users. Others cap the free plan at 12 users with 5 GB of storage. Those details don’t match our pricing database. So we use the table above. Confirm user and storage limits on Bitrix24’s site before buying.
Key Benefits of Bitrix24
Here’s what makes Bitrix24 worth a look:
- Everything in one place: CRM, projects, chat, and documents share one login. You stop jumping between apps.
- Flat pricing: Paid plans charge one fee for the whole company. New hires don’t raise your bill.
- Project management tools: Assign tasks, set deadlines, and track progress. Visual timelines show the big picture.
- Real-time collaboration: Group chats, video calls, and voice calls keep teams talking. Documents support co-editing and version control.
- Cloud security: Data sits on Amazon Web Services with SSL encryption. Extranet access lets outside partners join safely.
- Co-Pilot AI: This AI assistant helps you find features and finish tasks faster.
What Our Team Noticed
Our writer signed up for Bitrix24 and explored its CRM, tasks, and chat tools. Here’s what stood out from that hands-on time:
Bitrix24 Pros & Cons
✅ Pros
- Flat organization pricing instead of per-seat billing
- CRM, projects, chat, and online documents in one platform
- Free collaboration tools for unlimited users
- Customizable reports and shared dashboards for real-time visibility
- Mobile apps for iOS and Android
❌ Cons
- Steep learning curve that often needs team training
- Busy user interface can overwhelm new users
- Users report slow customer support and occasional bugs
What is Close CRM?
Close CRM is customer relationship management software built for outbound sales teams.
It puts calls, emails, and texts with leads and clients inside a single inbox.
Sales reps can dial straight from the browser without a separate phone system.
It mainly serves small and medium sized businesses with high-velocity sales processes.
It isn’t a classic CRM, though.
Close blends CRM and sales engagement, so reviewers often compare it to outreach tools.
This video shows how Close works day to day.
Close CRM
Built for reps who live on the phone. Calls, emails, and texts log to each lead automatically.
Close CRM Pricing
Close charges per seat, so your bill grows with your sales team.
| Plan | Price | Best For |
|---|---|---|
| Essentials | $35/seat/month | Solo reps and small teams starting outreach |
| Growth | $99/seat/month | Teams that need sequences and more automation |
| Scale | $139/seat/month | Larger teams that want coaching and deeper customization |
Pricing verified September 2026.
Free trial: Yes. Close offers a 14-day free trial.
Money-back guarantee: We found no published refund policy. Test everything during the trial instead.
📌 Note: Every plan includes calling, texting, and email tools. Higher tiers add advanced automation, collaboration tools, call coaching, and more customization options.
⚠️ Pricing Check: Older reviews list Startup, Professional, and Enterprise plans at $49 to $149 per user. Their “startup features” and “professional features” lists no longer match current plans. We use the plan names and prices from our pricing database. Several reviewers also call the entry price expensive, so small budgets need careful math.
Key Benefits of Close CRM
Here’s what makes Close worth considering:
- Browser calling: Reps call leads without a separate phone line. G2 reviews describe the calling as best-in-class.
- One activity timeline: Every email, call, and text lands on the lead’s profile. You always see the full outreach history.
- Smart Views: Filter leads by any criteria you set. Reps always know who to call next.
- Automated follow ups: Workflows send reminders and emails on schedule. Response rates improve without extra manual work.
- Fast onboarding: A CSV import tool and free one-click migration get you running quickly. Many teams launch within the trial.
- Strong reviews: Close holds a 4.7/5 rating on G2. Reviewers praise its simplicity most.
What Our Team Noticed
Our writer signed up for Close and tested its calling, inbox, and lead views. Here’s what stood out from that hands-on time:
Close CRM Pros & Cons
✅ Pros
- Power and predictive dialers built into the platform
- Email, calls, and SMS in one inbox
- Simple design that drives full team engagement
- Free migration help and proactive onboarding
❌ Cons
- Reporting feels weak next to other CRMs
- Less flexible than rivals for custom setups
- Per-seat pricing adds up fast for bigger teams
Feature Comparison
Bitrix24 and Close CRM overlap on contacts and pipelines, then split sharply. Below, we break down 10 key features side by side.
| Feature | Bitrix24 | Close CRM |
|---|---|---|
| Starting Price | $49/organization/month | $35/seat/month |
| Billing Model | Flat per organization | Per seat |
| Free Plan | ✅ Limited | ❌ (14-day trial) |
| Power & Predictive Dialers | ❌ | ✅ |
| Project Management | ✅ | ❌ |
| Workflow Automation | ✅ | ✅ |
| Team Chat & Video Calls | ✅ | ❌ |
| Website & Store Builder | ✅ | ❌ |
| Mobile Apps | ✅ | ✅ |
| Best For | Running a whole business | Phone-heavy sales teams |
1. CRM & Lead Management
Bitrix24: Bitrix24 CRM stores all customer details and interactions in one database. Lead management covers capturing, tracking, and nurturing leads through your sales funnel. Web forms send inbound inquiries straight into the CRM.
Close CRM: Close turns your lead list into a daily call plan. Smart Views filter leads by status, last contact, or any custom rule. Sales reps spend less time searching and more time selling.
2. Contacts, Deals & Pipelines
Bitrix24: Records split into leads, deals, contacts, and companies. The sales pipeline shows every deal stage at a glance. A product catalog lets you attach items and prices to deals.
Close CRM: Close supports multiple pipelines, custom fields, and custom objects. A visual pipeline view helps you spot bottlenecks fast. Calls and emails log automatically, which cuts manual data entry.
3. Communication & Collaboration
Bitrix24: Bitrix24 works as a communications platform for your own team. It offers group chats, video conferencing, voice calls, and file sharing. A contact center also routes customer calls and messages into the CRM.
Close CRM: Close aims its communications tools at prospects, not coworkers. Reps can call, send bulk email, and text from one screen. Email templates keep messages consistent, and Zoom meetings connect through an integration.
4. Task & Project Management
Bitrix24: This is where Bitrix24 pulls far ahead. You can assign tasks, set deadlines, and track time spent on each one. Gantt charts help managers plan timelines and check employee workloads.
Kanban boards make managing projects a simple drag-and-drop job.
Close CRM: Close handles tasks only as sales reminders. Its inbox gathers tasks, missed calls, and replies in one list. There are no project boards, so it can’t replace project management tools.
⚠️ Warning: The Bitrix24 activity stream works like a social media feed. Updates can get buried if nobody checks it daily. Customize the left-hand menu to hide tools you don’t use.
5. Workflow Automation
Bitrix24: Bitrix24 automation features send routine updates, reminders, and notifications for you. You can build automated workflows for approvals and deal stages. Projects keep moving without constant follow-up messages.
HR tools add an employee directory and a visual company structure.
Close CRM: Close workflows run email sequences and trigger follow-up reminders on their own. Reps get nudged at the right moment without tracking anything by hand. The most advanced automation sits on higher plans.
6. Calling & Sales Outreach
Bitrix24: Bitrix24 can log calls and run marketing campaigns by email. But it doesn’t advertise a power dialer for rapid-fire outbound work. It suits teams that handle calls as they come.
Close CRM: Calling is Close’s core strength. The power dialer moves through lists fast. The predictive dialer can dial multiple numbers at once. Managers can join live calls through call coaching to guide reps.
7. Reporting & Analytics
Bitrix24: Bitrix24 lets you generate reports with customizable layouts. Shared dashboards give teams real-time project and sales visibility. Its sites can also connect to Google Analytics for traffic data.
Close CRM: Close builds quick KPI reports for coaching and training. You can track calls, emails, and deals for each rep. Deeper analysis is harder, though.
⚠️ Warning: Users often call Close’s reporting weak. If data analysis matters to you, test the reports during your trial.
8. Integrations, Apps & AI
Bitrix24: Bitrix24 packs many features natively, so it needs fewer add-ons. Mobile and desktop apps let you manage tasks and CRM data from any mobile device. Co-Pilot, its AI assistant, helps you navigate the platform.
Close CRM: Close integrates with over 80 other tools. It also offers API documentation for any developer building custom connections. Still, some key integrations found in other CRMs are missing.
Close also adds Sales AI features on top of its core CRM.
9. Websites, Stores & Documents
Bitrix24: Bitrix24 includes a builder for landing pages and online stores. That helps with lead generation, so you capture more leads without another tool. A built-in office suite creates documents, spreadsheets, and presentations.
Teams can also upload files and co-edit online documents in real time.
Close CRM: Close has no website builder, store, or document editor. It stays focused on outreach and closing more deals. You’d need separate tools for those jobs.
10. Pricing & Cost
Here are the paid plans side by side.
| Tier | Bitrix24 | Close CRM |
|---|---|---|
| Entry | Basic: $49/organization/month | Essentials: $35/seat/month |
| Mid | Standard: $99/organization/month | Growth: $99/seat/month |
| Upper | Professional: $199/organization/month | Scale: $139/seat/month |
| Top | Enterprise: $399/organization/month | ❌ Not listed |
| Free Trial | 30 days (Professional) | 14 days |
Bitrix24: Bitrix24 costs less for almost any team size. Adding people doesn’t change the monthly fee. That’s why many buyers pick it over per-user tools like Zendesk and Freshworks.
Close CRM: Close gets pricey as you add seats. Five reps on Essentials already cost more than Bitrix24’s Standard plan. Its ROI calculator helps you check whether the calling tools pay off.
💡 Pro Tip: Count your seats before comparing sticker prices. A cheap seat can become an expensive team.
Different Scenarios
| If You Need… | Choose | Why |
|---|---|---|
| Low cost for a growing team | Bitrix24 | One flat fee covers everyone |
| Heavy cold calling | Close CRM | Power and predictive dialers included |
| Project and task tracking | Bitrix24 | Timelines, boards, and workload tracking |
| Fast team onboarding | Close CRM | Simple layout plus free migration |
| A website or online shop | Bitrix24 | Built-in site and store builder |
| Beginner-friendly setup | Close CRM | Gentler learning curve |
💰 Your Budget
Bitrix24 costs the same whether three or thirty people log in. Close’s per-seat model needs careful math for smaller businesses.
🔌 Your Tech Stack
Close connects to 80+ apps but misses a few key ones. Bitrix24 replaces several apps, so you may need fewer connections.
📞 Your Sales Style
Choose Close if reps make phone calls all day and chase fast replies. Pick Bitrix24 if sales is one part of a bigger operation.
🎓 Your Experience Level
Bitrix24’s core features click fast, but the full platform needs training. Close feels incredibly easy by comparison, like a simple CRM for dialing.
🆓 Free Trials and Demos
Close offers a two-week trial, while Bitrix24 gives 30 days on its top tier. Run a real campaign in each before you commit.
🛟 Support Options
Close provides a help center, product updates, and hands-on onboarding. Bitrix24 support can be slow. Still, its help button, tutorials, and webinars lead to support resources.
Switching Guide
Already using one of these tools? Here’s what to expect if you switch.
🔄 Switching from Bitrix24 to Close CRM?
✅ What you’ll gain:
- Power and predictive dialers for outbound calling
- A cleaner interface that reps learn quickly
- Live call coaching for managers
❌ What you’ll lose:
- Project boards, timelines, and workload tracking
- Flat organization pricing
- Team chat, office suite, and website builder
📋 How to switch:
- Export contacts, companies, and deals from Bitrix24 as a CSV file.
- Start a Close free trial.
- Use the CSV import tool or ask Close for free migration help.
🔄 Switching from Close CRM to Bitrix24?
✅ What you’ll gain:
- Tasks, projects, and chat in the same place as your CRM
- One flat fee instead of per-seat billing
- Landing pages and an online store builder
❌ What you’ll lose:
- Power and predictive dialing
- Smart Views for lead prioritization
- A simpler, sales-only workspace
📋 How to switch:
- Export leads, contacts, and opportunities from Close.
- Create a Bitrix24 account and set up your pipeline stages.
- Import the file and map fields to Bitrix24 CRM records.
What Our Review Didn’t Cover
This comparison focused on small teams and outbound sales use. We didn’t test either API as a developer would, or build custom graphs in Close. We also didn’t audit data residency rules for European Union customers. Plans and limits reflect September 2026 and change often. If you manage hundreds of seats, your experience may differ.
Final Verdict
| Category | Winner |
|---|---|
| 💰 Pricing | Bitrix24 |
| 🚀 All-in-One Features | Bitrix24 |
| 📋 Task & Project Management | Bitrix24 |
| 🤝 Team Collaboration | Bitrix24 |
| 📊 Reporting | Bitrix24 |
| 📞 Calling & Outreach | Close CRM |
| 👶 Ease of Use | Close CRM |
| 🛟 Support & Onboarding | Close CRM |
| 🏆 Overall Winner | Bitrix24 |
🏆 WINNER: BITRIX24
Bitrix24 wins 5 out of 8 categories.
Best for: Small businesses, remote teams, and companies that want CRM plus project tools
⚖️ How We Broke the Tie: Both tools hold a 3.0 rating in our database. We gave the win to Bitrix24 on value and breadth. It costs less for most teams and handles more jobs.
Bitrix24 and Close CRM serve different buyers. Bitrix24 runs CRM, projects, and internal chat under one roof. Close is a focused sales engine for teams that dial all day.
Close is excellent for outbound reps who need speed on the phone. Its dialers, Smart Views, and coaching help reps close more deals. If calls drive your revenue, it’s the smarter buy.
For most small businesses, though, Bitrix24 is the better choice. One flat fee buys CRM, tasks, chat, and websites. Just budget time to learn it.
More of Bitrix24 Compared
Here’s how Bitrix24 stacks up against other popular crm options. This video covers the main alternatives first.
Bitrix24 wins on: Flat company-wide pricing, built-in task boards and timelines, and an included office suite.
HubSpot wins on: A more user friendly interface, deeper marketing automation, and a larger app marketplace.
Bitrix24 wins on: Native chat and video calls, project tools in one app, and no per-seat charges.
Zoho CRM wins on: Richer customization, stronger analytics, and more control over sales rules.
Bitrix24 vs Salesforce
Bitrix24 wins on: Much lower cost, faster setup for small teams, and collaboration tools out of the box.
Salesforce wins on: Advanced lead management, deep customization, and scale for large enterprises.
Bitrix24 vs ClickUp
Bitrix24 wins on: A full sales pipeline, a contact center, and a site and store builder.
ClickUp wins on: More task views, a project-first layout, and an easier start for task-only teams.
More of Close CRM Compared
Here’s how Close measures up against other sales tools. Watch the quick rundown of alternatives below.
Close CRM vs Pipedrive
Close CRM wins on: Native calling with dialers, SMS in the same inbox, and live coaching for managers.
Pipedrive wins on: A pipeline-first design, a lower entry price, and a bigger add-on marketplace.
Close CRM wins on: Faster dialing workflows, free one-click migration, and sequences tied closely to calls.
Freshsales CRM wins on: AI lead scoring, website chat for visitors, and ties to the wider Freshworks suite.
Close CRM wins on: A true CRM with deal pipelines, phone and SMS outreach, and a full activity timeline.
Instantly wins on: Cold email at high volume, inbox warmup tools, and many sending accounts on one plan.
Frequently Asked Questions
What is Bitrix24 used for?
Bitrix24 is used to run CRM, project management, team chat, and documents in one place. Small businesses use it to track sales and manage projects without juggling apps.
Is Bitrix24 free?
It promotes a free plan with limited features and free collaboration tools. Invoicing and workflow automation need paid plans, which start at $49/organization/month.
Is Bitrix24 safe to use?
Yes. Data is hosted on Amazon Web Services and protected with SSL encryption. Still, review privacy terms and user permissions before storing sensitive customer data.
How much is Close per month?
Plans start at $35/seat/month on Essentials. Growth costs $99/seat/month, and Scale costs $139/seat/month. A 14-day free trial lets you test it first.
How is Close different from other CRMs?
Close blends CRM and sales engagement in one tool. Calling, SMS, and email live in a single inbox. Most other CRMs need add-ons for power dialing.
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