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Keap vs Capsule CRM 2026: I Tested Both — Here’s the Truth

bởi | Last updated Aug 30, 2026

Người thắng
giữ
4.2
  • Hơn 2.500 tích hợp
  • 99.5% Deliverability Claim
  • Tiết kiệm 10 giờ mỗi tuần
  • Lập hóa đơn và xử lý thanh toán
  • Trang đích Nhà xây dựng Bao gồm
  • Dùng thử miễn phí 14 ngày
  • 299 đô la/tháng (Thanh toán hàng năm)
Chạy lên
viên nang
4.0
  • Gói miễn phí cho 250 liên hệ
  • Hơn 60 tích hợp gốc
  • Project Boards After the Sale
  • Ứng dụng di động cho iOS & Android
  • Quy trình bán hàng tùy chỉnh
  • Google Workspace & 365 Sync
  • Gói trả phí từ 18 đô la/người dùng/tháng

⚡ Nhận định nhanh:

  • Chạy: Keap costs $299/month (annually billed). Capsule CRM starts free, then $18/user/month.
  • Phù hợp nhất cho: Keap for sales and marketing tự động hóa with invoicing and payment processing. Capsule for simple contact management.
  • Điểm khác biệt chính: Keap includes a landing page builder, lead scoring, and email campaigns. Capsule leaves that to third party tools.
  • Lựa chọn của chúng tôi: Keap, because one dashboard replaces three or four separate apps.
Keap vs Capsule CRM Comparison

Hai người này CRM platforms are not built for the same buyer.

Keap CRM bundles customer relationship management with marketing automation and e commerce tools.

Capsule CRM does one job well and stays out of your way.

The price gap between them is wide.

Loading... câu hỏi is how much automation your business actually needs.

Toàn cảnh

This Keap vs Capsule CRM comparison covers pricing, key features, and ease of use.

We also break down which sales teams each CRM system suits.

Của chúng tôi nhà văn spent hands-on time inside the Keap app.

Notes on Capsule come from its documentation and G2 reviews.

Our Keap CRM editor’s rating sits at 4.2, with Capsule at 4.0.

Keap là gì?

Keap is a CRM platform built for small việc kinh doanh sales and marketing automation.

It was formerly known as Infusionsoft and rebranded around small business automation.

The software combines CRM, email marketing, sales automation, and e commerce in one dashboard.

You can score leads, send email campaigns, and collect payments without leaving it.

Keap says setup takes as little as 20 minutes.

Giới thiệu về Keap

The short walkthrough below shows the Keap app in action.

🏆 Người chiến thắng: Keap

⭐ 4.2/5 | 💰 299 đô la/tháng (Thanh toán hàng năm)

Keap automates almost every stage of the sales journey. Customers who use its automated tasks report saving 10 hours a week.

Giá cả hợp lý

Keap plans are priced by contact volume, not by seat, and billed annually.

Kế hoạchGiáTốt nhất cho
Keap299 đô la/tháng (Thanh toán hàng năm)Doanh nghiệp nhỏ running sales and marketing from one system
Extra users$30 per user per monthGrowing sales teams adding seats
Huấn luyện chuyên gia$499 một lầnOwners who want guided onboarding

Pricing verified August 2026.

Giá cả hợp lý

Dùng thử miễn phí: 14 days, with all the features unlocked during the trial.

Đảm bảo hoàn tiền: None advertised. The trial is your test window, so use it fully.

📌 Ghi chú: Onboarding includes free migration, checklists, training webinars, and a dedicated customer success manager on every plan.

⚠️ Pricing conflict flagged: Our CSV lists a single $299/month annual price. Keap’s public site shows three Keap plans instead: Lite from $79/month, Pro from $169/month, and Max from $199/month, each for 500 contacts. We use the CSV figure in every table and card here. Confirm your monthly fee on the checkout page before you pay annually, because the price climbs as your contact list grows.

Những lợi ích chính của Keap

Here is what Keap offers that lighter CRM providers skip:

  • Công cụ xây dựng chiến dịch: A visual flowchart tool for building campaigns with drag and drop tools. Advanced automations run on simple when-then logic.
  • Thời gian tiết kiệm được: Keap says automation users save 10 hours per week and report a 38% revenue lift.
  • Money in the door: Built-in invoicing and payment processing, plus checkout forms for e commerce businesses.
  • Lead capture: Every web form, landing page, and appointment feeds the same contact record.
  • Business line: A separate number for calls and texts keeps personal and work messages apart.
  • Khả năng gửi thư: Keap claims a 99.5% deliverability rate on email sent through the platform.
  • Với tới: More than 2,500 third party integrations, so your existing stack still works.
Giữ vững những lợi ích hàng đầu

Những điều nhóm chúng tôi nhận thấy

Our writer signed up for Keap and spent several days building campaigns, tagging a new lead, and testing automated actions. Here is what stood out:

Vòng đời Keap CRM

Ưu điểm và nhược điểm của Keap

✅ Ưu điểm
  • Automates the full sales process, from lead capture to repeat business
  • Invoicing and payment processing are built in, not bolted on
  • Free migration, training webinars, and a customer success manager on every plan
  • 24/7 chat plus phone support on weekdays for U.S. customers
  • Landing page builder and web forms remove the need for extra software
❌ Nhược điểm
  • Pricing is steep for new small businesses on a tight budget
  • The $499 Expert Coaching fee is a real cost for many buyers
  • Costs climb once your contact list crosses each threshold
  • The user community exists but is not very active

Capsule CRM là gì?

Capsule CRM is a cloud-based CRM software for small to medium businesses.

It centralizes customer data for people and organisations in one place.

Each contact record holds communication history, notes, and social profiles.

The team calls this approach powerful simplicity, and it shows.

Most teams get running without a dedicated account manager or admin.

Account management, project management, and customer interactions all sit in one screen.

Trang chủ Capsule

Here is a quick tour of the Capsule account setup.

Capsule CRM - Đánh giá & Bản demo

Capsule CRM

⭐ 4.0/5 | 💰 Gói miễn phí, sau đó 18 đô la/người dùng/tháng

A great tool for keeping track of deals without training your team. The free version covers 250 contacts and two users.

Bảng giá Capsule CRM

Capsule CRM cost scales per user, so small teams stay cheap.

Kế hoạchGiáTốt nhất cho
Miễn phí$0Solo founders with up to 250 contacts and 2 users
Người mới bắt đầu18 đô la/người dùng/thángFirst paid plan for a small sales team
Sự phát triển36 đô la/người dùng/thángTeams needing multiple sales pipelines and báo cáo công cụ

Pricing verified August 2026.

Dùng thử miễn phí: 14 days on any paid plan, plus a permanent free plan.

Đảm bảo hoàn tiền: None listed. You can downgrade to the free version instead.

📌 Ghi chú: The free version caps storage at 50MB and drops reporting features. Paid tiers add contacts, storage, and advanced features.

⚠️ Pricing conflict flagged: Our CSV lists three tiers. Capsule’s site shows five, adding Advanced at $60 and Ultimate at $75 per user per month, with Starter at $21 and Growth at $38 on monthly billing. The $18 and $36 rates apply when you pay annually, which saves up to 15%. Every figure in this article follows the CSV.

Những lợi ích chính của Capsule CRM

Here is where Capsule earns its place among simple CRM platforms:

  • Quản lý liên hệ: One view of every client interaction, so nobody repeats a call. Custom fields and tags shape records around your business.
  • Bảng dự án: Post-sale delivery work links straight to won sales opportunities.
  • Tracks: Templated task lists cover repeatable work like onboarding. Higher tiers add multi-step workflow automations.
  • Tích hợp: Loading... QuickBooks, and Mailchimp are native, with 1,000+ more apps through Zapier.
  • Google Workspace: Add contacts and manage tasks from Gmail, plus Microsoft 365 access to events.
  • Sales analytics: A dashboard covering conversion rates, pipeline health, and revenue forecasting.
  • Ứng dụng di động: iOS and Android apps handle tasks and contacts away from your desk.

Những điều nhóm chúng tôi nhận thấy

Note: We have not had extended hands-on time with Capsule yet. Everything above comes from Capsule’s documentation and published user reviews on G2 and Capterra.

Ưu điểm và nhược điểm của Capsule CRM

✅ Ưu điểm
  • Clean, user friendly layout that needs almost no training
  • Free plan covers 250 contacts, which suits startups and non profits
  • Contact management and sales pipeline tools are praised in G2 reviews
  • Project boards keep delivery work beside the deal that created it
❌ Nhược điểm
  • Thinner feature set than heavier CRM software in the same market
  • Email tracking asks you to BCC an address, which gets tedious
  • Support runs on email, with no live chat or help desk line
  • Sync with Google Workspace and Microsoft 365 only runs one way

So sánh tính năng

Ten rounds decide this one. Each round covers a job small business owners actually do every week, from lead management to invoicing.

Tính năngKeapCapsule CRM
Giá khởi điểm299 đô la/tháng (hàng năm)18 đô la/người dùng/tháng
Gói miễn phí❌✅
Tự động hóa tiếp thị✅✅ (cơ bản)
Ghi điểm dẫn đầu✅❌
Công cụ xây dựng trang đích✅❌
Lập hóa đơn và xử lý thanh toán✅❌
Bảng dự án❌✅
Hỗ trợ qua điện thoại✅❌
Tích hợp2,500+60+ native
Tốt nhất choTự động hóa bán hàng và tiếp thịQuản lý liên hệ đơn giản

1. Quản lý liên hệ

Keap: Every contact record carries tags, custom fields, and full history. Tags drive the automations, so how you organize customers here decides what the rest of the CRM platform can do.

Keap CRM

Capsule CRM: Capsule centralizes emails, calls, and files in one hub, giving a 360-degree view of each account. Contact records support custom fields too, and the layout stays readable at a glance.

Quản lý liên hệ Capsule

2. Quản lý quy trình bán hàng

Keap: A visual sales pipeline shows deal stages and moves records forward with drag and drop. Stage changes can fire automated tasks, so the sales process keeps moving without a manager chasing it.

Quy trình bán hàng cho Keap CRM

Capsule CRM: You can build multiple sales pipelines that match different sales cycles. Sales opportunities carry values and close dates, and won deals hand off to project boards for delivery.

kênh bán hàng viên nang

3. Automation Builder

Keap: The Campaign Builder is a flowchart canvas for advanced automations. Ready-made templates cover follow-up, cross sells, and reminders, and automated actions trigger on customer behavior rather than a calendar.

Công cụ tự động hóa CRM Keap

Capsule CRM: Tracks handle repeatable business processes as templated task lists. Multi-step workflow automations sit on higher tiers, and they cover reminders and handoffs rather than full customer journey branching.

Theo dõi nhiệm vụ

💡 Mẹo hay: Map your workflow on paper first. Both automation engines punish vague plans, and Keap’s is deep enough to build a mess you will need help unwinding.

4. Email Marketing and Campaigns

Keap: Email marketing campaigns run on CRM tags and segments, so messages stay targeted. Broadcasts, sequences, and sales campaigns all live inside the same tool, which helps increase conversions from cold lists.

Tiếp thị qua email Keap

Capsule CRM: Marketing campaigns run through the Bộ phát đáp integration or Mailchimp. It works, but you manage email campaigns in a second app instead of one dashboard.

✅ Hướng dẫn gửi email bằng Capsule CRM🔴

5. Lead Management and Lead Scoring

Keap: Lead scoring rates each prospect by engagement, so your sales team calls the warmest names first and lead generation spend works harder. That single feature is why many owners recommend Keap CRM over lighter tools.

Quản lý và theo dõi khách hàng tiềm năng Keap

Capsule CRM: There is no automatic lead score here. You score leads yourself with custom fields and tags, which is fine at low volume and painful at high volume.

Capsule - Cách thêm trường tùy chỉnh

6. Landing Pages and E-commerce

Keap: The landing page builder ships with the plan. You can connect multiple landing pages to one campaign, or run a single offer from one landing page, and checkout forms turn traffic into paid orders.

Trang đích cho Keap CRM

Capsule CRM: No landing pages and no e commerce features here. Capsule leans on 60+ native links plus other integrations through Zapier, so third party tools cover the gap.

Tích hợp WPForms với Capsule CRM | Hướng dẫn từng bước | Bit Integrations

⚠️ Cảnh báo: Capsule’s Google Workspace and Microsoft 365 sync runs one way. Updates you make in Capsule do not flow back, so treat it as a link rather than a full integration.

7. Báo cáo và Phân tích

Keap: Pipeline management reports show where deals stall and which campaigns bring more leads. The numbers tie back to tags, so you can trace revenue to the automation that earned it.

Quản lý đường ống Keap

Capsule CRM: Core features cover conversion rates, pipeline health, and forecasting. Reporting tools are locked behind paid plans, so the free version cannot generate reports at all.

Bạn có đang kinh doanh có lợi nhuận? Cách sử dụng công cụ phân tích bán hàng của Capsule CRM

8. Ease of Use and AI Tools

Keap: Keap AI drafts email copy and suggests automations from plain language prompts. The trade-off is depth: more screens, more settings, and a longer first week than lighter tools.

Trí tuệ nhân tạo Keap

Capsule CRM: The minimalist layout is the selling point. Reviewers repeatedly call it user friendly, and other team members can pick it up the same afternoon without training.

Bản demo và hướng dẫn đầy đủ về Capsule CRM để tối ưu hóa quy trình kinh doanh của bạn.

9. Mobile Apps and Communication

Keap: Email and chữ live side by side, and the dedicated business line keeps work numbers separate from personal ones. Automated follow-ups fire from either channel.

Nội dung email cho Keap CRM

Capsule CRM: The iOS and Android mobile apps handle contacts and tasks on the road. Email tracking still needs a BCC address, which reviewers flag as the clumsiest part of daily use.

Ứng dụng Capsule CRM - hướng dẫn cài đặt và những tính năng bạn có thể sử dụng!

10. Định giá & Chi phí

Here are both price lists side by side, straight from our data file. Our full Keap review and Capsule CRM review pages go deeper on each plan.

Kế hoạch cấp độKeapCapsule CRM
Miễn phí❌$0
Gói trả phí khi đăng ký299 đô la/tháng (Thanh toán hàng năm)18 đô la/người dùng/tháng (Gói cơ bản)
Cấp cao hơnSame plan, priced by contacts36 đô la/người dùng/tháng (Growth)
Extra seat$30 per user per monthĐã bao gồm trong giá vé mỗi chỗ ngồi
Onboarding$499 Expert Coaching (optional)Tự phục vụ

Keap: The monthly fee looks brutal next to per-seat CRM providers. It buys marketing automation, e commerce tools, and support, so the fair comparison is Keap against three or four subscriptions combined.

Capsule CRM: A three-person team on Starter pays $54 a month. Add a mail tool and the total still lands far under Keap, which is why budget-first buyers pick Capsule.

Các kịch bản khác nhau

Nếu bạn cần…ChọnTại sao
The lowest costCapsule CRMFree plan, then $18 per user
Sales and marketing in one appKeapAutomation and email included
Lập hóa đơn và xử lý thanh toánKeapBuilt into the platform
Delivery work after the saleCapsule CRMProject boards linked to deals
Hỗ trợ qua điện thoạiKeapWeekday calls for U.S. customers
Fastest team adoptionCapsule CRMNo admin or training needed

💰 Ngân sách của bạn

Keap’s price is hard for a first-year business to justify. Capsule is the cheaper start, especially for người làm việc tự do and non profits.

🔌 Bộ công nghệ của bạn

Keap connects to more than 2,500 platforms. Capsule covers Xero, QuickBooks, Mailchimp, and Google Workspace, which was called G Suite before the rename.

📈 Your Business Strategy

If growth goals depend on nurturing cold leads, Keap does that work. If your revenue comes from referrals and repeat business, Capsule is enough.

🎓 Trình độ kinh nghiệm của bạn

Keap gives you a customer success manager, checklists, and training webinars. Capsule expects you to figure it out, which most people manage in an hour.

🆓 Dùng thử và bản demo miễn phí

Both give you 14 days. Load real customer data during the trial, because empty pipelines make every CRM look identical.

🛟 Các tùy chọn hỗ trợ

Keap runs 24/7 chat, email, and weekday phone lines. Capsule answers by email only, so urgent problems wait in a queue.

Hướng dẫn chuyển đổi

Already on one of them? Here is what changes if you move.

🔄 Đang chuyển từ Keap sang Capsule CRM?

✅ Những lợi ích bạn sẽ nhận được:

  • A much lower bill, starting with a free plan
  • Project boards that carry won deals through delivery
  • A simpler screen your whole team will actually open

❌ Những gì bạn sẽ mất:

  • Lead scoring and behavior-based automated tasks
  • The landing page builder, web forms, and checkout forms
  • Invoicing, payments, and the dedicated business line

📋 Cách chuyển đổi:

  1. Export contacts, tags, and notes from Keap as CSV files
  2. Open a Capsule account and map tags to custom fields
  3. Rebuild live campaigns in Mailchimp or Transpond before you cancel
🔄 Đang chuyển từ Capsule CRM sang Keap?

✅ Những lợi ích bạn sẽ nhận được:

  • Marketing automation and email marketing in the same system
  • Lead capture pages and payments without extra software
  • Free migration help and a customer success manager

❌ Những gì bạn sẽ mất:

  • The free version and the low per-seat cost
  • Bảng kế hoạch dự án cho công việc hậu mãi
  • The stripped-back screen your team learned in a day

📋 Cách chuyển đổi:

  1. Export contacts and sales opportunities from Capsule
  2. Start the 14-day trial and ask for the free migration
  3. Rebuild one campaign first, then move the rest

Những điều mà bài đánh giá của chúng tôi chưa đề cập

We looked at both tools as a small business owner would, not as an enterprise buyer. We did not test API work, bulk licensing, or Capsule’s premium integrations on its top tiers. Our notes reflect the August 2026 versions. If you manage 50 users or run a regulated industry, your priorities will differ from ours.

Phán quyết cuối cùng

LoạiNgười thắng
💰 Giá cảCapsule CRM
🚀 Tự động hóaKeap
📧 Tiếp thị qua emailKeap
🎯 Quản lý khách hàng tiềm năngKeap
👶 Dễ sử dụngCapsule CRM
🔌 Tích hợpKeap
📊 Báo cáoCà vạt
🏆 Người chiến thắng chung cuộcKeap

🏆 NGƯỜI CHIẾN THẮNG: KEAP

Keap wins 4 of 7 categories.

Phù hợp nhất cho: sales and marketing automation, e commerce businesses, service firms that bill from the CRM

There is no perfect CRM here, only a fair trade. Keap costs more and asks for a week of setup, then hands you automation, invoicing, and lead scoring in one place.

There is no single CRM tốt nhất for every buyer. Use Capsule if you only need somewhere clean to park customer records. It is honest about being simple, and that honesty is why small teams stay on it for years.

We recommend Keap CRM when automation will pay for itself. Ten hours a week back, by Keap’s own numbers, covers the fee for most established businesses.

So sánh thêm về Keap

Here is how Keap features hold up against other CRMs buyers shortlist:

Keap so với HubSpot

Keap thắng nhờ: built-in invoicing, a flat price with no per-seat surprise, hands-on onboarding with free migration

HubSpot thắng nhờ: a genuinely usable free tier, deeper reporting features, a larger library of add ons

Keap vs ActiveCampaign

Keap thắng nhờ: payments and checkout in the same tool, a dedicated business line, phone support for U.S. accounts

ActiveCampaign thắng nhờ: cheaper entry pricing, finer email split testing, more send-time controls

Keap so với Pipedrive

Keap thắng nhờ: marketing automations out of the box, lead scoring, e commerce tools

Truyền động đường ống thắng nhờ: per-user pricing, a faster learning curve, tighter deal forecasting

So sánh Keap và GoHighLevel

Keap thắng nhờ: a steadier interface, stronger onboarding, clearer contact-based plans

GoHighLevel thắng nhờ: agency sub-accounts, white labeling, unlimited client workspaces

So sánh thêm về Capsule CRM

And here is where Capsule lands against three rival CRM platforms.

So sánh Capsule CRM và HubSpot

Capsule thắng nhờ: predictable per-seat cost, faster setup, project boards for delivery work

HubSpot thắng nhờ: marketing automation depth, native email campaigns, richer dashboards

So sánh Capsule CRM và Zoho CRM

Capsule thắng nhờ: a cleaner screen, quicker adoption, less setup work before your first deal

Zoho thắng thế nhờ: lower per-user rates, built-in analytics, a wider suite of connected apps

So sánh Capsule CRM và Freshsales

Capsule thắng nhờ: simpler daily use, Tracks for repeatable work, Xero and QuickBooks links

Freshsales thắng nhờ: built-in calling, AI deal insights, an in-app help desk channel

Câu hỏi thường gặp

Keap được dùng để làm gì?

Small businesses use it to organize leads, automate follow-up, send email campaigns, and take payments. It replaces several separate apps with one system.

Ứng dụng Keap có dễ sử dụng không?

Basic setup takes about 20 minutes. Deeper automation work takes longer, which is why onboarding includes checklists, videos, and a success manager.

Capsule CRM được dùng để làm gì?

It stores contacts, tracks sales opportunities, and manages tasks for small and medium teams. Think tidy record keeping rather than heavy automation.

Capsule CRM có giá bao nhiêu?

Nothing for up to 250 contacts and two users. Paid tiers run $18 per user monthly on Starter and $36 on Growth.

Còn gì tốt hơn Keap nữa?

Nothing is better for everyone. Capsule beats it on price and simplicity, HubSpot on free features, Pipedrive on pure deal tracking.

Fahim Joharder, Người sáng lập

Fahim Joharder, Người sáng lập

Đã thử nghiệm hơn 900 công cụ AI. Hơn 250.000 độc giả mỗi tháng.

🤝 Về hợp tác:

📩 fahim@fahimai.com hoặc Đặt lịch gọi

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