

⚡ Szybki werdykt:
- Wycena: ClickFunnels starts at $81/month. Close CRM ceny zaczynają się od 35 USD/stanowisko/miesiąc.
- Najlepiej dla: ClickFunnels for sales funnels, landing pages and online courses. Close CRM for phone calls and outbound sales teams.
- Kluczowa różnica: ClickFunnels builds the pages that generate leads. Close CRM works the leads after they arrive.
- Nasz wybór: ClickFunnels (4.2 vs 3.0) for most users, because it covers your funnel builder, email marketing and checkout pages under one roof.

These two tools sit at opposite ends of the same sales process.
ClickFunnels builds the sales and marketing funnels that pull website visitors in.
Close CRM picks up those leads and puts sales reps on the phone.
Więc tak naprawdę pytanie is where your business online is losing money.
This guide breaks down both tools, feature by feature.
Przegląd
This ClickFunnels vs Close CRM comparison covers pricing, core features and ease of use.
We also look at who each sales tool actually fits.
Our sources include published specs, official documentation and G2 reviews.
Nasi autorzy spędzili także czas na testowaniu obu platform.
Notatki te znajdują się poniżej w sekcjach „Co zauważył nasz zespół”.
Czym jest ClickFunnels?
ClickFunnels is a software-as-a-service marketing platform for any online biznes.
It helps you build advanced sales funnels that grow leads and drive sales.
The funnel builder ships with a sizable library of pre-built sales funnels.
You get lead funnels, product launch funnels and webinar funnels out of the box.
A drag and drop editor lets you create landing pages without touching code.
Most people pick it to turn website visitors into paying customers.


🏆 Winner: ClickFunnels
Build automated sales funnels without a developer. Landing pages, checkout pages and email campaigns live on one platform.
Cennik ClickFunnels
Oto jak będą wyglądać ceny ClickFunnels w roku 2026.
| Plan | Cena | Najlepsze dla |
|---|---|---|
| Początek | 81 USD/miesiąc | Małe firmy starting their first funnel |
| Skala | 164 USD/miesiąc | Growing teams running more marketing campaigns |
| Być optymistą | 248 USD/miesiąc | Established brands that fine tune at volume |
| Zdominować | 5997 USD/rok | Agencies and high-volume sellers |
Pricing verified August 2026.

Bezpłatny okres próbny: Yes. ClickFunnels offers a 14-day free trial to new users. Credit card details are required at signup.
Gwarancja zwrotu pieniędzy: A 30-day money back guarantee applies to annual billing.
📌 Notatka: Entry plans cap the number of funnels, users and contacts you can store. Higher tiers raise those caps and unlock unlimited funnels.
⚠️ Pricing conflict flagged: Our research notes list a Startup plan at $81/month on annual billing and $97 month-to-month, plus a Pro plan at $248/month annually. The table above uses our verified plan names and figures. Check the pricing page before you buy.
Kluczowe korzyści ClickFunnels
Here is what makes ClickFunnels worth a look:
- Konstruktor typu „przeciągnij i upuść”: The landing page builder and website builder need no web design skills. You can create sales pages and opt in forms in minutes.
- Professionally designed templates: Pre-built marketing funnels cover webinar sign ups, lead magnets and product launches.
- Automated email marketing: ClickFunnels email automatyzacja sends email sequences and follow-up messages such as abandoned cart reminders.
- Higher conversion rates: Order bumps, one-click upsells and downsells lift the value of each order.
- Online courses and memberships: You can create, sell and manage courses inside the same platform.
- ClickFunnels analytics: The platform tracks total orders, opt-ins and conversion rates automatically.
- Affiliate center: You can run an affiliate program and a coaching program from the same login.

Co zauważył nasz zespół
Nasz pisarz signed up for ClickFunnels and built a two-step lead funnel manually. Here is what stood out from that hands-on time:

Zalety i wady ClickFunnels
✅ Zalety
- Builds sophisticated online sales funnels that convert visitors into leads
- Combines page builder, email marketing tools and checkout in one platform
- Extensive analytics and A/B testing to improve sales performance
- Supports online courses, membership sites and community tools
- Educational success center with guides and tutorials for DIY fixes
❌ Wady
- Steep learning curve that takes real time to master
- Many users report that published web pages load very slowly
- Expensive next to competing funnel and page builder tools
- No two-factor authentication, which weakens account security
Czym jest Close CRM?
Close CRM is a customer relationship management platform built for sales teams.
It targets small to medium-sized businesses that turn leads into revenue.
Email, calling and SMS all sit in a single inbox.
Sales reps can dial customers straight from the browser, with no phone system.
Automation cuts manual data entry so your team can talk to more prospects.
Close is more than just a tool for storing records. It is built for high-velocity outbound sales processes.


Zamknij CRM
A sales-first CRM with built in calling, SMS and email. Migration help is free and setup takes days, not months.
Zamknij Cennik CRM
Close charges per seat, so cost scales with your sales team size.
| Plan | Cena | Najlepsze dla |
|---|---|---|
| Elementy zasadnicze | 35 USD/miejsce/miesiąc | Założyciele solo i mała firma zespoły |
| Wzrost | 99 USD/miejsce/miesiąc | Teams that need workflows and multiple pipelines |
| Skala | 139 USD/miejsce/miesiąc | Managers who want call coaching and custom objects |
Pricing verified August 2026.

Bezpłatny okres próbny: Yes. Close offers a 14-day free trial, and a motivated team can go live inside it.
Gwarancja zwrotu pieniędzy: Close does not publish a blanket refund window. Test the trial first.
📌 Notatka: Every plan includes built in calling, texting and email. Advanced features like call coaching and deeper customization sit on the higher tiers.
⚠️ Pricing conflict flagged: Our research notes list Startup at $59 monthly or $49 annually, Professional at $109 or $99, and Enterprise at $149 or $139 per user. The table above shows our verified plan names and figures. Confirm current CRM price on the Close site.
Kluczowe korzyści z Close CRM
Here is where Close earns its place:
- Wbudowane wywołanie: Make phone calls from the app without a separate system. Best-in-class call functionality is what most reviews praise.
- Power dialer and predictive dialer: Both dialers automate the process and dial multiple numbers so reps skip dead lines.
- Inteligentne widoki: Filter leads by criteria to prioritise the sales opportunities most likely to close.
- Workflows and reminders: Automated follow ups, email templates and bulk email lift response rates without manual effort.
- Fast onboarding: A CSV import tool and free one-click migration move contacts from other CRMs.
- Coaching na żywo: Managers can listen in and help sales reps mid-call, which speeds up training.
- Visual pipeline: A pipeline view exposes bottlenecks, and profile timelines capture all the data from your sięgać dalej niż ktoś coś.
- Działa wszędzie: Reps can pick up customer relationships from a desktop or a mobile device between meetings.

Co zauważył nasz zespół
Our writer ran Close CRM through a week of live outreach, including calls and Zoom meetings. Here is what stood out:

Zalety i wady Close CRM
✅ Zalety
- Simple enough to earn full team engagement and quick onboarding
- Best-in-class calling, with dialing straight from the browser
- Broad multichannel outreach across email, SMS and phone
- Proactive onboarding support with free migration help and training
- Rated 4.7/5 on G2 by verified users
❌ Wady
- Raportowanie is weak next to bigger CRM options
- Less customizable than other CRMs, which limits some businesses
- Integrates with 80+ tools but misses a few key ones
- Entry-level pricing is mid-tier to expensive for smaller teams
Porównanie funkcji
Ready for the detailed ClickFunnels vs Close CRM breakdown? We line up clickfunnels features against Close CRM features across ten areas, so you can match each tool to your own sales process.
| Funkcja | Lejki kliknięć | Zamknij CRM |
|---|---|---|
| Cena wywoławcza | 81 USD/miesiąc | 35 USD/miejsce/miesiąc |
| Bezpłatny plan | ❌ | ❌ |
| Konstruktor lejków | ✅ | ❌ |
| Kreator stron docelowych | ✅ | ❌ |
| Wbudowane połączenia | ❌ | ✅ |
| Marketing e-mailowy | ✅ | ✅ |
| Checkout Pages | ✅ | ❌ |
| Kursy online | ✅ | ❌ |
| Zarządzanie kontaktami | ✅ | ✅ |
| Bezpłatny okres próbny | 14 dni | 14 dni |
| Najlepsze dla | Funnels and digital products | Zespoły sprzedaży wychodzącej |
1. Funnel Builder vs Lead Pipeline
ClickFunnels: The entire funnel is the core feature here. You pick a template, then build automated sales funnels that guide customer journeys from first click to purchase. Lead generation, webinar sign ups and product launches each get their own starting point.

Zamknij CRM: There is no funnel builder. Instead you get multiple pipelines and Smart Views that sort leads by stage or criteria. It assumes traffic already exists and focuses on working it.

2. Strony docelowe i kreator stron
ClickFunnels: The drag and drop builder handles landing pages, sales pages and opt in forms. Professionally designed templates mean no web design work. It doubles as a website builder for simple sites.

Zamknij CRM: Close has no page builder at all. To create landing pages you need another tool feeding leads in. That is a real gap if you want everything under one roof.
⚠️ Ostrzeżenie: A large number of users report that web pages built in ClickFunnels load very slowly. Slow pages cost you sales, so test load speed before a big campaign.
3. Contact Management and Custom Fields
ClickFunnels: A customizable CRM stores contacts inside the same platform that built the funnel. Contact management is solid for marketing, though it is lighter than a dedicated sales tool.

Zamknij CRM: This is proper customer relationship management. Custom fields and custom objects shape records around your business, and profile timelines keep every touch in one view. Close is still less flexible than the largest CRM options.

4. Email Marketing and Email Sequences
ClickFunnels: Built-in email marketing tools run email campaigns and automated email marketing after someone leaves your site. Welcome messages and abandoned cart reminders are standard email sequences here.

Zamknij CRM: Email here is one-to-one first. Email templates, bulk email and sequences are aimed at sales outreach rather than broadcast marketing. Replies land in the same inbox as calls and texts.

5. Phone Calls, SMS and Outreach
ClickFunnels: There is no calling layer. ClickFunnels expects potential customers to self-serve through the page, not to get a call from sales reps.
Zamknij CRM: This is the reason teams choose Close. Built in calling, a power dialer and a predictive dialer let reps dial multiple numbers without leaving the app. Managers can join live for call coaching.


6. Automatyzacja i przepływy pracy
ClickFunnels: Funnel automations trigger on buyer behaviour, so automated sales run while you sleep. Order bumps, one-click upsells and downsells fire at checkout without any manual step.

Zamknij CRM: Workflows chase people instead of pages. Automated follow ups and reminders cut manual data entry and keep tasks moving, which is how small teams work more leads and book more deals.

7. Checkout Pages and Payments
ClickFunnels: Checkout pages collect credit card details inside the funnel. Removing distractions at this step is how ClickFunnels lifts conversion rates on paid offers.

Zamknij CRM: Close does not take payments. Deals are marked won in the CRM, then billing happens elsewhere. Its ROI calculator estimates return before you commit.

8. Online Courses and Online Store
ClickFunnels: You can create and sell online courses, run memberships and open an online store. Community tools keep like minded entrepreneurs engaged. It is not as deep as a dedicated LMS.


Zamknij CRM: No course or store features exist. Close is a sales tool, and it stays in that lane.
9. Reports, Analytics and Integrations
ClickFunnels: ClickFunnels analytics track total orders, opt-ins and conversion rates automatically. A/B testing lets you compare two versions of a page. Third party integrations connect email marketing and CRM systems.

Zamknij CRM: Reporting covers quick KPI reports and custom graphs for training, but users call it weak for deeper analysis. Close connects with 80+ other tools, including Zoom meetings, though a few key integrations are missing.


10. Ceny i koszty
Let’s put clickfunnels pricing and Close plans side by side.
| Szczebel | Lejki kliknięć | Zamknij CRM |
|---|---|---|
| Wejście | Cena premierowa: 81 USD/miesiąc | Podstawowe: 35 USD/miejsce/miesiąc |
| Średni | Skala: 164 USD/miesiąc | Wzrost: 99 USD/stanowisko/miesiąc |
| Górny | Optymalizacja: 248 USD/miesiąc | Skala: 139 USD/miejsce/miesiąc |
| Szczyt | Dominate: $5,997/yr | ❌ |
ClickFunnels: One flat fee covers the whole team, so cost does not climb as you hire. Is ClickFunnels worth it? If it replaces a page builder, an email tool and a checkout tool, the $81 entry price is fair.
Zamknij CRM: Seat pricing looks cheap for one user and gets steep fast. Five reps on Growth cost far more than a single ClickFunnels plan. Budget carefully for a small business.
Różne scenariusze
| Jeśli potrzebujesz… | Wybierać | Dlaczego |
|---|---|---|
| Lejki sprzedażowe i strony docelowe | Lejki kliknięć | W zestawie kompletny kreator lejków |
| Heavy phone calls | Zamknij CRM | Built in calling and dialers |
| Sprzedaż kursów online | Lejki kliknięć | Wbudowane kursy i członkostwa |
| Managing a growing sales team | Zamknij CRM | Pipelines, coaching, reporting |
| One flat fee for the team | Lejki kliknięć | Brak opłaty za miejsce |
| Przyjazna dla początkujących konfiguracja | Zamknij CRM | Szybsza krzywa uczenia się |
💰 Twój budżet
Close looks cheaper until you add users. ClickFunnels charges one price no matter how many people log in.
🔌 Twój zestaw technologii
Close needs a traffic source in front of it. ClickFunnels can stand alone or feed a CRM through third party integrations.
📞 Twój proces sprzedaży
Self-serve checkout points to ClickFunnels. Deals that need a human on the phone point to Close.
🎓 Twój poziom doświadczenia
ClickFunnels has a steep learning curve, so plan for setup time. Close gets a sales team productive in days.
🆓 Bezpłatne wersje próbne i dema
Both give you 14 days. Build one real funnel or import real contacts, not a test file.
🛟 Opcje wsparcia
ClickFunnels runs live chat 24 hours a day, Monday through Friday, plus an AI chatbot and a success center. Close leans on its help center, API docs and product updates.
💡 Wskazówka: ClickFunnels says email support runs 24 hours a day, seven days a week, but ClickFunnels users report replies can take a long time. Use live chat when something is urgent.
Przewodnik po przełączaniu
Already on one of these? Here is what changes when you move.
🔄 Switching from ClickFunnels to Close CRM?
✅ Co zyskasz:
- Built in calling with a power dialer for outbound work
- Real pipeline tracking with reminders on every lead
- A cheaper entry seat for a one-person operation
❌ Co stracisz:
- The funnel builder and every landing page you built
- Checkout pages, order bumps and upsells
- Online courses, memberships and the affiliate center
📋 Jak przełączyć:
- Export your contacts and orders from ClickFunnels as CSV
- Start the Close free trial and run the one-click migration
- Keep a separate page builder live so your funnels keep running
🔄 Switching from Close CRM to ClickFunnels?
✅ Co zyskasz:
- A drag and drop editor for sales pages and web pages
- Payments, checkout and upsells inside the entire funnel
- One flat bill instead of a charge per user
❌ Co stracisz:
- Built in calling, SMS and the predictive dialer
- Call coaching and live manager support on calls
- Smart Views and deep custom fields for sales records
📋 Jak przełączyć:
- Export leads, notes and call logs from Close
- Open a ClickFunnels trial and import contacts
- Rebuild your first funnel from a template, then add a phone tool
Czego nie objęła nasza recenzja
This comparison focused on small businesses and lean sales teams. We did not test enterprise contracts, custom API work or agency reselling. Deliverability at very high send volume also sits outside what we could measure. If you run 50+ seats, your priorities will differ from ours.
Ostateczny werdykt
| Kategoria | Zwycięzca |
|---|---|
| 💰 Cennik | Zamknij CRM |
| 🚀 Główne funkcje | Lejki kliknięć |
| 📄 Strony docelowe | Lejki kliknięć |
| 📞 Calls and Outreach | Zamknij CRM |
| 📧 Marketing e-mailowy | Lejki kliknięć |
| 👶 Łatwość użytkowania | Zamknij CRM |
| 📊 Raportowanie | Lejki kliknięć |
| 🎓 Courses and Store | Lejki kliknięć |
| 🏆 Zwycięzca klasyfikacji generalnej | Lejki kliknięć |
🏆 ZWYCIĘZCA: CLICKFUNNELS
ClickFunnels wins 5 out of 8 categories.
Najlepiej dla: Sales funnels, digital product sales, online courses, lead generation
These are two very different products aimed at two different jobs. ClickFunnels builds and sells. Close CRM organises and calls.
Close is excellent if your revenue comes from phone calls and repeat outreach. High-volume inside sales teams get more from it than from any page builder.
If you need marketing funnels that generate leads and collect payments, ClickFunnels covers far more ground for the money. That range is why it takes our pick.
Więcej informacji na temat ClickFunnels w porównaniu
Here is how ClickFunnels holds up against other funnel and marketing platforms:
ClickFunnels kontra Przejdź na wysoki poziom
ClickFunnels wygrywa w następujących kategoriach: cleaner funnel templates, simpler course delivery, faster first-funnel setup
GoHighLevel wygrywa w kategoriach: agency sub-accounts, white labelling, bulk SMS for clients
ClickFunnels wygrywa w następujących kategoriach: page design control, checkout upsells, digital course hosting
Keap wygrywa w: appointment booking, invoicing, longer-running lifecycle automation
ClickFunnels wygrywa w następujących kategoriach: lower entry cost, purpose-built sales pages, order bumps at checkout
HubSpot wygrywa w kategoriach: reporting depth, free starter tier, huge app marketplace
Więcej informacji na temat Close CRM w porównaniu
Weighing other crm options? Here is how Close measures up, and the video below runs through more alternatives.
Zwycięstwa w przypadku: browser calling, faster onboarding, lower cost at small seat counts
HubSpot wygrywa w kategoriach: dashboards, marketing tools, a free tier for early-stage companies
Zamknij CRM vs. poniedziałkowy CRM
Zwycięstwa w przypadku: dialers, call recording, sales-specific defaults out of the box
Poniedziałkowy CRM wygrywa w kategoriach: board customization, cross-team project views, visual dashboards
Close CRM kontra Freshsales CRM
Zwycięstwa w przypadku: dialer quality, single-inbox workflow, migration support during setup
Freshsales wygrywa w kategoriach: free entry plan, territory rules, deeper report builder
Często zadawane pytania
Co robi ClickFunnels?
It builds sales and marketing funnels. You create landing pages, opt in forms, checkout pages and email campaigns in one place, then track how many visitors become buyers.
Ile kosztuje ClickFunnels miesięcznie?
Plans run from $81 per month on Launch to $248 per month on Optimize. The Dominate plan is billed at $5,997 per year.
Dlaczego ludzie rezygnują z ClickFunnels?
The usual reasons are cost, a steep learning curve and slow-loading pages. Some users also flag missing two-factor authentication and occasional glitches.
Czym Close różni się od innych systemów CRM?
It merges CRM records with sales engagement. Calling, SMS and email sit in one inbox, so reps work leads without switching apps. Most rivals bolt calling on later.
Which tool should I choose for my online business?
Choose ClickFunnels if you sell through pages and need a funnel builder. Choose Close if your revenue depends on reps making phone calls every day.













