

⚡ 간단 평가:
- 가격: GoHighLevel starts at $97/month. Thinkific starts at $36/user/month, billed annually.
- 다음과 같은 경우에 가장 적합합니다: GoHighLevel fits a marketing agency running client work. Thinkific fits creators selling online courses.
- 주요 차이점: GoHighLevel is an all in one marketing platform with a CRM. Thinkific is a course platform.
- 저희가 선택한 제품: GoHighLevel for most agencies and small 사업 owners who want sales funnels, email marketing, and client management in one platform.

GoHighLevel and Thinkific both help you build an online business.
하지만 이들은 전혀 다른 문제를 해결합니다.
GoHighLevel is a sales platform built for a marketing agency.
Thinkific is built to create courses and sell them.
This honest review breaks down both tools for beginners.
By the end, you will know which one fits your own business.
개요
This GoHighLevel vs Thinkific comparison covers pricing, core features, and ease of use.
각 플랫폼이 어떤 사용자에게 가장 적합한지 분석해 보겠습니다.
저희 자료 출처에는 공개된 사양서, 문서 및 G2 리뷰가 포함됩니다.
저희 필진들은 각 도구를 직접 사용해 보는 시간도 가졌습니다.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
GoHighLevel이란 무엇인가요?
GoHighLevel is an all in one marketing platform for agencies.
It replaces multiple tools with one platform.
The GoHighLevel CRM tracks leads, deals, and customer relationships.
You also get sales funnels, a website builder, and marketing 오토메이션.
Digital marketing agencies use it to serve multiple clients from one login.
Here is a short GoHighLevel review video before we go deeper.

🏆 우승: GoHighLevel
One platform for CRM, funnel building, and email marketing. Built for a marketing agency that manages multiple clients.
GoHighLevel 가격 책정
GoHighLevel의 2026년 예상 비용은 다음과 같습니다. 자세히 살펴보겠습니다.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 기동기 | 월 97달러 | 솔로 마케터와 소규모 사업 소유자 |
| 제한 없는 | 월 297달러 | Loading... |
가격은 2026년 1월에 확정되었습니다.

무료 체험: Yes. GoHighLevel offers a 14 day free trial. A card is required to start.
환불 보장: 환불은 기본적으로 제공되지 않습니다. 다음 결제를 피하려면 갱신 전에 취소하십시오.
📌 메모: The Unlimited agency plan adds unlimited contacts, unlimited sub-accounts, and marketing 오토메이션 for multiple clients. It is the plan most digital marketers pick.
⚠️ 가격 관련 참고 사항: Our CSV lists two plans (Starter $97 and Unlimited $297). GoHighLevel’s own site also shows a higher Pro tier near $497/month for full white label and SaaS reselling. Email and SMS sending carry small usage fees on top of the base price.
GoHighLevel의 주요 이점
GoHighLevel을 고려해 볼 만한 이유는 다음과 같습니다.
- 하나의 플랫폼: Run marketing campaigns, funnels, and a CRM from one platform. This shrinks your tech stack and cuts multiple subscriptions.
- Funnel builders: Drag and drop funnel builders create landing pages and sales funnels with no coding skills.
- 마케팅 자동화: Set automated workflows to nurture leads with email and SMS. Good lead follow up wins more deals.
- White label platform: Rebrand the HighLevel platform as your own brand. You can even sell GoHighLevel to your clients.
- 평판 관리: Collect and manage online reviews to protect a client’s reputation.
- 멤버십 사이트: Build membership sites and even host online courses inside the same platform.

우리 팀이 발견한 점
우리의 작가 signed up for GoHighLevel and used it for real client work. Here is what stood out from that hands-on time:
GoHighLevel의 장점과 단점
✅ 장점
- All in one marketing platform replaces many other marketing tools
- Unlimited contacts and accounts on the agency plan
- White label lets you sell websites and the platform under your own brand
- Strong CRM capabilities for nurturing leads and lead tracking
❌ 단점
- Steep learning curve because it packs so many features
- Email and SMS add usage fees on top of the base price
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Thinkific이란 무엇인가요?
Thinkific is an online course platform for creators.
It helps you build and sell your own online courses from one course website.
You build course content with a drag and drop editor.
No coding skills or technical stuff is needed to start.
Most course creators use it for online education and digital downloads.
Here is a quick Thinkific review video to watch first.

Runner Up: Thinkific
A user friendly way to build and sell online courses. Thinkific offers zero transaction fees on every plan.
Thinkific 가격
Here are the Thinkific pricing plans in 2026. These pricing options are billed annually.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 기초적인 | 사용자당 월 36달러 | Solo creators selling their first course |
| 시작 | 사용자당 월 74달러 | Loading... |
| 자라다 | 사용자당 월 149달러 | Advanced analytics and full branding control |
가격은 2026년 1월에 확정되었습니다.

무료 체험: Yes. Thinkific gives a 14 day free trial. No card is needed to explore.
환불 보장: Cancel any time. There is no long lock-in on monthly billing.
📌 메모: Prices above are billed annually. Paid monthly, the plans run $49, $99, and $199. A Thinkific Plus tier exists for larger teams with custom integrations and pricing on request.
⚠️ 경고: Thinkific no longer offers a free plan as of 2024. Every paid plan keeps zero transaction fees, so you keep what you earn minus payment processor fees.
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- Course building: The drag and drop course builder handles interactive lessons and multimedia. Course creation takes a few clicks.
- Creation tools: Built-in content creation tools cover quizzes, SCORM files, and digital downloads for learning content.
- 커뮤니티 기능: The community feature adds discussion forums and live sessions to boost 학생 약혼.
- Thinkific analytics: Thinkific analytics track progress, course performance, and revenue for deeper insights.
- Own brand: Higher plans remove Thinkific branding, add a custom domain, and give full control plus customization options for your course pages.
- Zero fees: Every plan has zero transaction fees, so more money stays with you.

우리 팀이 발견한 점
Our writer built a test course website inside Thinkific and explored the editor, with the course menu on the left hand side. Here is what stood out:
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✅ 장점
- User friendly editor with a gentle learning curve for beginners
- Unlimited courses and zero transaction fees on paid plans
- SCORM compliant for corporate learning content
- Helpful support team known for quick replies
❌ 단점
- Thin marketing features next to a full sales platform
- Video player lacks automatic 캡션
- Bulk student enrollment feels slow for large groups
기능 비교
GoHighLevel packs so many features that it can feel like multiple tools in one. Thinkific keeps a tight focus on course creation and delivery. Below we line up all the features side by side, from key features to pricing, so the core features are easy to scan.
| 특징 | 고하이레벨 | Thinkific |
|---|---|---|
| 시작 가격 | 월 97달러 | 사용자당 월 36달러 |
| 무료 플랜 | ❌ (14 day trial) | ❌ (14 day trial) |
| Loading... | ✅ | ❌ |
| 판매 퍼널 | ✅ | 제한된 |
| 이메일 마케팅 | ✅ | ✅ |
| 강좌 생성 | 기초적인 | ✅ |
| 멤버십 사이트 | ✅ | ✅ |
| 화이트 라벨 | ✅ | Higher plans |
| 가장 적합한 대상 | 마케팅 대행사 | 강좌 제작자 |
1. Core Platform & Purpose
고하이레벨: This is an all in one marketing platform and sales platform. It bundles a CRM, funnel building, and marketing campaigns into one platform. The goal is to run a whole marketing agency without stitching multiple platforms together.

Thinkific: This is a focused membership platform for online courses. It helps you create courses, host course content, and run online education. It does one job, course building, very well.

2. Lead Generation & Capture
고하이레벨: Lead generation is a core strength. You capture leads with forms, funnels, and calendars, then track leads inside the pipeline. Automated lead follow up keeps nurturing leads until they buy.

Thinkific: Lead generation is lighter here. You can capture leads with free lessons and landing pages, but there is no deep pipeline for lead tracking. Student management focuses on learners, not sales leads.
3. Landing Pages & Sales Funnels
고하이레벨: The funnel builders build full sales funnels, not just single landing pages. You design a sales funnel, add upsells, and connect it to the CRM. Funnel building here rivals dedicated funnel builders.
Thinkific: The landing page builder and site builder make professional looking course pages. It is a 웹사이트 빌더 for courses, not a full sales funnel engine. Landing pages are clean but simpler.

4. Email Marketing & Automation
고하이레벨: Email marketing pairs with marketing automation and automated workflows. You trigger email and SMS based on behavior to guide marketing efforts. This is heavier than most other marketing tools bundle in.

Thinkific: Thinkific offers built-in email marketing with basic sequences. It covers broadcasts and simple automation to offer students updates. The marketing features are fine for creators but thin next to a sales team tool.

5. CRM & Client Management
고하이레벨: Client management is where the GoHighLevel CRM shines. Strong CRM capabilities track deals, customer relationships, and your whole sales process. A sales team can manage multiple clients from one board.

Thinkific: There is no true CRM. Thinkific tracks students and orders, not sales deals. If client management matters, this is a clear gap.
6. Booking, Coaching & Webinars
고하이레벨: Fully automated booking lets leads schedule calls without back-and-forth. Calendars connect to reminders and the pipeline. It suits sales calls and discovery sessions.

Thinkific: Coaching and live sessions let you sell one-on-one time and webinars beside courses. It fits creators who mix teaching with live sessions. Booking is built for lessons, not sales demos.

7. Memberships & Communities
고하이레벨: As a membership platform, GoHighLevel builds membership sites and gated content. You can host courses too, though the tools are basic. It works if you already run other marketing efforts here.

Thinkific: The community feature adds discussion forums, groups, and live events. Interactive lessons and threads lift student engagement. Some users say the community feels a bit separate from the main course.

8. Course Building & Digital Downloads
고하이레벨: You can create courses and sell digital downloads inside the platform. But course creation is a side feature, not the main event. Expect fewer creation tools than a dedicated course app.
Thinkific: Course building is the whole point. Drag and drop makes course pages that look professional looking with full control over layout. You get complete control of course content, quizzes, and digital downloads.

9. Sales Tools & Payments
고하이레벨: Sales tools cover funnels, order forms, and upsells to boost sales. You collect payments and run promotions tied to your sales strategy. This is built to close deals and make more money.
Thinkific: The sales tools cover payment plans and flexible payment options like subscriptions and one-time payments so students easily pay. You can create promotions and coupons for a course. Every plan keeps zero transaction fees.

10. Analytics, Reporting & White Label
고하이레벨: The white label platform is a headline feature. Rebrand the app under your own brand and sell websites and services to clients. Reports track pipeline value and marketing efforts across accounts.

Thinkific: Thinkific analytics track progress, course performance, and student engagement for deeper insights. Advanced analytics arrive on the Grow plan. Higher tiers also remove Thinkific branding for a cleaner own brand.

11. 가격 및 비용
가격 옵션을 나란히 비교해 보겠습니다.
| 계획 수준 | 고하이레벨 | Thinkific |
|---|---|---|
| Entry / Basic plan | 월 97달러 (스타터 플랜) | $36/user/month (Basic) |
| 중급 | — | $74/user/month (Start) |
| 최상위 | 월 297달러 (무제한) | $149/user/month (Grow) |
| 무료 플랜 | ❌ | ❌ |
고하이레벨: At $97/month the entry plan costs more, but it replaces multiple platforms. For an agency serving multiple clients, one platform can be cheaper than five subscriptions. GoHighLevel pricing rewards heavy users.
Thinkific: At $36/user/month billed annually, Thinkific is the cheaper entry point. Unlimited courses come even on the basic plan. For one course creator, this is strong value.
💡 가격 책정 팁: GoHighLevel costs more up front but folds many marketing tools into one bill. Thinkific wins on raw price for creators who only need to sell courses.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 빠듯한 예산 | Thinkific | 더 저렴한 가입 플랜 |
| A CRM and funnels | 고하이레벨 | 올인원 플랫폼 |
| 온라인 강좌를 판매하기 위해 | Thinkific | Best course building |
| Loading... | 고하이레벨 | White label and clients |
| 초보자에게 친숙한 설정 | Thinkific | 완만한 학습 곡선 |
💰 예산
Thinkific starts cheaper for a solo creator. GoHighLevel costs more but folds many other platforms into one bill.
🔌 사용 중인 기술 스택
GoHighLevel shrinks a messy tech stack of multiple tools into one platform. Thinkific still needs outside marketing tools for heavy campaigns.
📝 당신의 주요 목표
Pick Thinkific to sell courses and grow online education. Pick GoHighLevel for lead generation, funnels, and client management.
🎓 귀하의 경험 수준
Thinkific has a gentle learning curve for beginners. GoHighLevel has a steep learning curve because of its advanced features.
🆓 무료 체험 및 데모
Both give a 14 day free trial. Test your first course or first funnel before you pay.
🛟 지원 옵션
Thinkific’s support team is known for quick replies and priority support on higher plans. GoHighLevel adds onboarding calls and live training.
전환 가이드
이미 이러한 도구 중 하나를 사용하고 계신가요? 전환 시 기대할 수 있는 사항은 다음과 같습니다.
🔄 Switching from GoHighLevel to Thinkific?
✅ 얻게 될 이점:
- A cleaner course builder for interactive lessons
- Zero transaction fees and more control over course pages
- Better user friendliness for content creation
❌ 잃게 될 것:
- The GoHighLevel CRM and pipeline
- Full sales funnels and the white label platform
- Deep marketing automation for nurturing leads
📋 전환 방법:
- Export your contacts and course content from GoHighLevel
- Loading...
- Rebuild your first course and connect a custom domain
🔄 Switching from Thinkific to GoHighLevel?
✅ 얻게 될 이점:
- A real CRM with lead tracking and pipelines
- Sales funnels, funnel building, and marketing campaigns
- White label to sell GoHighLevel under your own brand
❌ 잃게 될 것:
- The dedicated course builder and creation tools
- Zero transaction fees on course sales
- 간단하고 사용자 친화적인 설정
📋 전환 방법:
- Export students and orders from Thinkific
- Start a GoHighLevel 14 day free trial
- Import contacts and build your first funnel
저희 리뷰에서 다루지 않은 내용
This comparison focused on solo creators, small business owners, and agencies. We did not test enterprise setups, Thinkific Plus, or custom integrations at scale. Our notes reflect the January 2026 versions, so features may shift. If you run a large team, your priorities may differ from what we covered.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | Thinkific |
| 🚀 Marketing & Funnels | 고하이레벨 |
| Loading... | Thinkific |
| 🤝 CRM & Client Management | 고하이레벨 |
| 👶 사용 편의성 | Thinkific |
| 🏷️ 화이트 라벨 | 고하이레벨 |
| 🏆 종합 우승 | 고하이레벨 |
🏆 우승자: GOHIGHLEVEL
GoHighLevel wins on breadth, taking the marketing, CRM, and white label categories.
다음과 같은 경우에 가장 적합합니다: Marketing agencies, digital marketers, and small business owners who want funnels, a CRM, and email marketing in one platform.
GoHighLevel and Thinkific are built for two different jobs. GoHighLevel is a sales platform for a marketing agency that juggles multiple clients. Thinkific helps creators build and sell courses with less friction.
Thinkific is the better pick if your whole business is online courses. Its course building, user friendliness, and pricing are hard to beat for that one job.
But if you need lead generation, funnels, and client management in one platform, GoHighLevel is the stronger choice for business growth. That breadth is why it takes our top spot.
GoHighLevel 비교하기
무게 측정 GoHighLevel 대안? Here is how it stacks up in other GoHighLevel reviews:
GoHighLevel이 다음에서 승리했습니다: Lower agency pricing, white label reselling, unlimited sub-accounts
HubSpot이 다음 분야에서 우위를 차지했습니다: Polished 보고, larger app marketplace, gentler onboarding
GoHighLevel 대 클릭퍼널즈
GoHighLevel이 다음에서 승리했습니다: Built-in CRM, cheaper for agencies, SMS and email in one platform
ClickFunnels가 다음 분야에서 우위를 차지했습니다: Simpler funnel building, faster to launch a single sales funnel, tighter focus
GoHighLevel 대 킵
GoHighLevel이 다음에서 승리했습니다: White label platform, funnels included, better fit for niche specific agencies
Keap은 계속해서 승리합니다: Cleaner CRM capabilities for solo users, e-commerce tools, simpler learning curve
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Here is how Thinkific stacks up against other course platforms:
Thinkific vs 가르치기 쉬운
Thinkific이 다음 부문에서 승리했습니다: Zero transaction fees, cleaner course website builder, better free trial
Teachable이 다음에서 승리했습니다: Simpler payouts, built-in affiliate tools, faster checkout for selling online courses
Thinkific vs 카자비
Thinkific이 다음 부문에서 승리했습니다: Lower price, unlimited courses on the basic plan, easier for a first course
카자비가 승리한 이유는 다음과 같습니다. Stronger marketing features, deeper email automation, more control over sales pages
Thinkific vs LearnWorlds
Thinkific이 다음 부문에서 승리했습니다: Faster setup to sell courses successfully, friendlier editor, clearer pricing
Loading... Richer interactive video, deeper student management, more advanced course pages
자주 묻는 질문
GoHighLevel은 무엇에 사용되나요?
GoHighLevel is used to run marketing agencies from one platform. It handles a CRM, sales funnels, email marketing, and booking. Agencies use it to serve multiple clients and sell websites.
GoHighLevel 가격은 얼마인가요?
The Starter plan is $97/month and the Unlimited agency plan is $297/month. A higher Pro tier near $497/month adds full white label. A 14 day free trial is included.
GoHighLevel은 배우기 어렵나요?
It has a steep learning curve because it packs so many features into one platform. New users get onboarding calls, live training, and templates. Most digital marketers get comfortable within a few weeks.
Thinkific에서 무엇을 판매할 수 있나요?
You can sell online courses, memberships, coaching, live sessions, and digital downloads. Thinkific supports bundles, subscriptions, and payment plans. Every plan keeps zero transaction fees on your sales.
Which is better, GoHighLevel or Thinkific?
It depends on your goal. Pick GoHighLevel for a marketing agency that needs funnels and a CRM. Pick Thinkific to build and sell courses with a gentle learning curve.













