

⚡ 간단 평가:
- 가격: Pipedrive starts at $14/user/month. Folk starts at $17.5/member/month.
- 다음과 같은 경우에 가장 적합합니다: Pipedrive for sales teams running a full sales cycle. Folk for people who manage contacts and partnerships.
- 주요 차이점: Pipedrive is sales focused with deep 보고. Folk is a lighter tool built to build genuine connections.
- 저희가 선택한 제품: Pipedrive, because its feature set covers the entire sales process at a lower entry price.

Two teams can look at the same CRM and see different tools.
A sales manager wants a sales pipeline that shows every deal.
An agency founder wants a simple place to organize contacts.
Pipedrive was built for the first person. Folk was built for the second.
This comparison shows which side of that line your 사업 sits on.
개요
This Folk vs Pipedrive comparison covers pricing, 크름 기능 및 사용 편의성.
저희 필진은 두 앱 모두를 직접 사용해 보는 시간을 가졌습니다.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
Everything else comes from published specs, documentation, and G2 reviews.
By the end you will know which crm tool fits your team.
Pipedrive란 무엇인가요?
Pipedrive is a cloud-based crm software made with sales teams in mind.
It keeps leads and deals in one place instead of a spreadsheet.
The core idea is simple. Every deal gets a next action.
Sales reps work from a Kanban-style dashboard that shows the sales funnel.
Sales managers get real-time reports on conversion rates and team performance.

Watch the walkthrough below to see how the pipeline crm works.

🏆 우승: Pipedrive
Built for sales teams that live inside a pipeline. Automate repetitive tasks and track leads from first email to signed deal.
Pipedrive 가격 책정
So how much does Pipedrive cost in 2026? Here is the plan list.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 라이트 | 사용자당 월 14달러 | 개인 판매자 및 소규모 사업체 |
| 성장 | 사용자당 월 24달러 | Teams adding workflow automation |
| 프리미엄 | 사용자당 월 49달러 | Sales managers who need forecasting |
| 궁극적인 | 사용자당 월 69달러 | Larger teams wanting a dedicated account manager |
Pricing verified August 2026.

무료 체험: 14 days, and no credit card is required to start.
환불 보장: No blanket refund window. Cancel before renewal to stop the next charge.
📌 메모: Prices above are per user, so a five-seat team pays five times the listed rate. There is no free forever plan.
⚠️ Pricing conflict: Some sources list Pipedrive pricing as $14.90, $24.90, $49.90 and $99 per user per month. Our CSV records $14, $24, $49 and $69. We use our verified figures above. Check the checkout page before you purchase.
Pipedrive의 주요 이점
Here is what makes Pipedrive CRM worth a look:
- 시각적 파이프라인 관리: A Kanban board shows every stage of your sales pipelines. Deals move with a drag.
- 워크플로 자동화: Set up rules that handle administrative tasks. Sales reps spend more time on sales conversations.
- AI sales assistant: Machine learning reads past data and suggests actions. It sends personalized tips based on your sales outcomes.
- 400개 이상의 타사 연동 기능: Pipedrive integrates with Gmail, Outlook, and hundreds of other tools. An open API covers the rest.
- Custom fields and web forms: Change data fields to match your business. Web forms and a chatbot feed new leads in.
- Reporting and forecasting: Real-time dashboards track leads, sales targets, and future sales in one account dashboard.
- 모바일 앱: Full iOS and 기계적 인조 인간 apps include call logging for phone calls and voice-to-text notes.

우리 팀이 발견한 점
우리의 작가 set up a test account and ran a small sales pipeline through it. Here is what stood out during that hands-on time:

Pipedrive의 장점 및 단점
✅ 장점
- Kanban dashboard makes sales pipeline customization fast and visual
- Over 400 integrations plus an open API for custom work
- Automation removes repetitive tasks across the entire sales cycle
- Support is responsive and available 24/7
- Scales from one seller to a full sales team
❌ 단점
- No free forever plan, only a 14-day free trial
- Entry-level plans skip workflow automation and email tracking
- Add-ons and some integrations cost extra on top of the base plan
- There is still a learning curve for first-time CRM users
Folk란 무엇인가요?
Folk is a lightweight crm built around people, not just deals.
The interface looks like a collaborative spreadsheet, so it feels familiar.
Folk CRM is designed for multiple use cases beyond sales.
Teams use it for fundraising, events, hiring, and partnerships.
You organize contacts into groups and set reminders for follow ups.
A chrome extension lets you add contacts straight from LinkedIn.

The video below shows how the app handles contact management day to day.

🥈 Runner Up: Folk
A simple tool for people who manage relationships, not quotas. Magic Fields clean your data while you work.
민속 가격
Folk charges per member rather than per user. Here are the plans.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 기준 | 회원당 월 17.5달러 | 단독 창업자 및 프리랜서 |
| 프리미엄 | 회원당 월 35달러 | Small teams sharing one contact base |
| 관습 | 회원당 월 70달러 | Agency and partnerships teams needing more seats |
Pricing verified August 2026.

무료 체험: 14 days on the paid features, with a self-serve signup.
환불 보장: None advertised. You cancel inside the app before renewal.
📌 메모: Folk runs a self-serve model. You can create an account and test the functionality without talking to sales reps.
⚠️ Pricing conflict: Some sources quote Folk at $20 and $40 per user per month. Our CSV records $17.5, $35 and $70. We use our verified figures above.
민속의 주요 이점
Here is where folk crm earns its place:
- Incredibly easy setup: Folk is incredibly easy to learn for first-time CRM users. Nothing feels heavy.
- 마법의 들판: This AI field type fills in missing details on companies and people. It cleans messy data as you work.
- LinkedIn chrome extension: Search a profile and add contacts in one click. No copy-paste from a spreadsheet.
- Gmail and Outlook sync: Folk imports contacts and email history. Two records for the same person get merged.
- Collaborative mail merge: Send personalized bulk email with shared templates. Email automation stays simple on purpose.
- 다양한 사용 사례: One tool covers fundraising, hiring, events, and partnerships. It is not locked to sales.
- 시각적 파이프라인: A Kanban view tracks deals and real relationships side by side.

우리 팀이 발견한 점
Our writer imported a contact list and ran outreach from it for several days. Here is what stood out:

The clip below covers the same walkthrough in video form.
민속 예술의 장점과 단점
✅ 장점
- One of the easiest CRMs on the market to learn
- Magic Fields clean and enrich contact data automatically
- Works for fundraising, hiring, and partnerships, not only sales
- Self-serve signup with no pressure from sales reps
❌ 단점
- No advanced reporting views for sales managers
- 회의나 전화 통화를 자동으로 추적하지 않습니다.
- Outreach is email first, with little support for other channels
- G2 reviews mention trouble importing emails and contact data
기능 비교
Both apps handle customer relationship management, but they aim at different jobs. We compared ten areas that decide most purchases.
| 특징 | 파이프드라이브 | 사람들 |
|---|---|---|
| 시작 가격 | 사용자당 월 14달러 | 회원당 월 17.5달러 |
| 무료 플랜 | ❌ | ❌ |
| Kanban Sales Pipeline | ✅ | ✅ |
| 고급 보고 | ✅ | ❌ |
| 워크플로 자동화 | ✅ | ❌ |
| AI 어시스턴트 | ✅ Sales assistant | ✅ 마법의 들판 |
| LinkedIn 크롬 확장 프로그램 | ❌ | ✅ |
| Call & 회의 추적 | ✅ | ❌ |
| 타사 통합 | 400+ | Limited set |
| 가장 적합한 대상 | Sales teams and sales managers | Contact management and partnerships |
1. Sales Pipeline and Deal Management
파이프드라이브: Deals sit on a Kanban board that mirrors your real sales process. You drag a card to the next stage and the sales funnel updates. Sales pipeline customization is unlimited, so you can build one board per product line.

사람들: Folk also offers a Kanban sales pipeline, but it stays deliberately light. Stages, notes, and reminders are there. Deal weighting and rotting-deal alerts are not.

2. Lead Management and Tracking
파이프드라이브: A separate leads 받은 편지함 keeps unqualified names away from live deals. Web forms and a customizable chatbot handle lead generation from your site. Lead management here is built to sort warm and hot leads before they hit the pipeline.

사람들: Folk tracks leads inside contact groups instead of a separate inbox. You add contacts from LinkedIn, tag them, and set reminders. It works well for generating 일찍 conversations, less well for scoring hot leads.

3. 프로젝트 및 작업 관리
파이프드라이브: Project management lives beside the CRM on higher plans. Won deals convert into delivery boards, so handover stays in one app. Task management covers calls, demos, and follow ups.

사람들: Client management is task-light by design. You get reminders and notes per contact, not a project board. Teams usually pair Folk with 개념 or Airtable for delivery work.

4. Email Marketing and Outreach
파이프드라이브: Integrated email marketing templates ship inside the Campaigns add-on. Email tracking shows opens and clicks against each deal. Gmail and Outlook sync two ways.

사람들: Email funnels run on collaborative mail merge with shared, customizable email templates. Everyone on the team sees who contacted whom. Outreach is email only, so no SMS or call sequences.

5. 보고 및 분석
파이프드라이브: Real-time reports chart conversion rates, sales trends, and revenue forecasts. Sales managers can slice all your sales data by rep, stage, or period. This is the clearest gap between the two crm tools.

사람들: Pipeline management gives you a stage-by-stage view and simple counts. Advanced reporting views are missing. If your sales strategy depends on forecasting, that gap matters.

⚠️ 경고: Folk does not automatically log meetings or phone calls. Someone has to enter those details by hand.
6. AI Features and Data Enrichment
파이프드라이브: The AI sales assistant reads past activity and suggests the next move. It flags stalled deals and highlights patterns behind won and lost sales outcomes.

사람들: Magic Fields point AI at your records instead of your pipeline. Ask for a company size or a role, and Folk fills the column. For cleaning contact data on companies, this is the stronger tool.

7. 통합 및 확장
파이프드라이브: The marketplace lists over 400 third party integrations. An open API covers anything missing. Some connectors sit behind add-on fees, which G2 reviews call out.

사람들: The integration list is short, but the chrome extension does heavy lifting. It pulls profiles from LinkedIn into your workspace in one click. Folk also connects to Gmail or Outlook for contact and email history.

8. Documents, Templates, and Partnerships
파이프드라이브: Quotes, proposals, and e-signatures live inside the deal record. Templates pull contact details automatically, which cuts administrative tasks before closing deals.

사람들: There is no document 건축업자. Instead, Folk gives you a partnership manager view for tracking joint work with other companies. For an agency juggling referral partners, that view earns its keep.

9. Campaigns, Social Selling, and Ease of Use
파이프드라이브: Campaigns run from the same left hand vertical menu as everything else. Navigation is consistent, though new users still face a short learning curve. G2 reviews describe it as a user friendly crm once setup is done.

사람들: Social selling starts in the browser, not the app. You browse, save, and message without leaving the tab. Most people are productive on day one.

10. 가격 및 비용
Here is the plan-by-plan view. Note that Pipedrive charges per user and Folk charges per member.
| 층 | 파이프드라이브 | 사람들 |
|---|---|---|
| 무료 | ❌ (14일 무료 체험) | ❌ (14일 무료 체험) |
| 기입 | Lite 버전: 사용자당 월 14달러 | Standard: $17.5/member/month |
| 중간 | 성장: 사용자당 월 24달러 | Premium: $35/member/month |
| 높은 | 프리미엄: 사용자당 월 49달러 | Custom: $70/member/month |
| 맨 위 | Ultimate 버전: 사용자당 월 69달러 | — |
파이프드라이브: The $14 entry point is cheaper than Folk, and four tiers give you room to grow. The catch is that Lite skips workflow automation and email tracking. Budget for Growth if automation matters.
사람들: Standard costs $3.50 more per seat than Pipedrive Lite, but it is a complete product at that tier. There is no stripped-down entry plan hiding core functionality.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 최저 진입 가격 | 파이프드라이브 | $3.50 cheaper per seat |
| Forecasting and reporting | 파이프드라이브 | 실시간 대시보드 |
| 간편한 연락처 관리 | 사람들 | Spreadsheet-style interface |
| LinkedIn 잠재고객 발굴 | 사람들 | One-click chrome extension |
| 워크플로 자동화 | 파이프드라이브 | Rules across the sales cycle |
| Fundraising or events | 사람들 | Built for multiple use cases |
💰 예산
Pipedrive Lite is the cheapest way in at $14 per user per month. Folk Standard costs more but includes features Pipedrive holds back for Growth.
🔌 사용 중인 기술 스택
Pipedrive plugs into 400+ apps, so it fits an existing stack of other tools. Folk connects to fewer other crm tools and leans on its browser extension instead.
📈 귀사의 영업 프로세스
If your week is about managing sales stages and closing deals, pick the sales crm. If it is about warm intros and partnerships, Folk fits better.
🎓 귀하의 경험 수준
Folk suits people who have never touched customer data in a CRM before. Pipedrive rewards teams who already think in stages and sales strategies.
🆓 무료 체험 및 데모
Both give you 14 days, and neither has a free forever plan. Import one real list into each and see which one you actually open on Monday.
🛟 지원 옵션
Pipedrive offers 24/7 support, with phone support and a dedicated contact on top tiers. Folk keeps support self-serve through chat and documentation.
전환 가이드
Already on one of them? Here is what changes if you move.
🔄 Switching from Pipedrive to Folk?
✅ 얻게 될 이점:
- A far shorter setup, measured in hours instead of weeks
- Magic Fields that enrich records without a data vendor
- A LinkedIn workflow that turns browsing into real relationships
❌ 잃게 될 것:
- Revenue forecasting and detailed team performance reports
- Automation rules that handle repetitive admin
- Automatic logging of calls and meetings
📋 전환 방법:
- Export deals and contacts from Pipedrive as CSV files
- Create a Folk workspace and connect Gmail or Outlook
- Import the CSV, then rebuild your stages as a Folk pipeline
🔄 Switching from Folk to Pipedrive?
✅ 얻게 될 이점:
- Reports that turn activity into data driven decisions
- Automation that removes manual steps as you manage deals
- 400+ integrations plus an open API
❌ 잃게 될 것:
- The one-click LinkedIn capture flow
- Magic Fields and their automatic enrichment
- The spreadsheet feel that made onboarding painless
📋 전환 방법:
- Export your Folk groups and contacts to a spreadsheet
- Start a Pipedrive trial and map your stages first
- Import the file, then add custom fields to match your old columns
저희 리뷰에서 다루지 않은 내용
We focused on small businesses and small sales teams. We did not test enterprise rollouts, custom contracts, or migrations with more than a few thousand records. Long-term deliverability across large email sends also sits outside this comparison. If you manage 50+ seats, ask both vendors for a scoped demo before you commit.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 파이프드라이브 |
| 🚀 Pipeline & Deals | 파이프드라이브 |
| 📊 신고 | 파이프드라이브 |
| 🤝 Contact Management | 사람들 |
| 👶 사용 편의성 | 사람들 |
| 🔌 통합 | 파이프드라이브 |
| ⚙️ 자동화 | 파이프드라이브 |
| 🏆 종합 우승 | 파이프드라이브 |
🏆 우승: PIPEDRIVE
Pipedrive wins 5 of 7 categories.
다음과 같은 경우에 가장 적합합니다: sales teams, sales managers who need forecasts, and businesses that want automation across the entire sales process
These two products answer different questions. Pipedrive answers “where is this deal?” Folk answers “who do I know?”
If your team measures itself on sales targets, Pipedrive gives you the reports and automation to close winning deals faster. It is also the cheaper way to start.
Folk is the better pick for a specific example: an agency or founder who needs to build genuine connections and keep customer relationships warm. Sales experts running a full funnel will outgrow it.
Pipedrive 비교
Here is how Pipedrive holds up against other CRM names:
Pipedrive는 다음 항목에서 승리했습니다: lower entry price, faster setup for a small sales team, cleaner deal board
HubSpot이 다음 분야에서 우위를 차지했습니다: a genuine free tier, marketing hub depth, native content and forms
파이프드라이브 vs 세일즈포스
Pipedrive는 다음 항목에서 승리했습니다: simpler setup, no admin certification needed, predictable seat cost
Salesforce가 다음 분야에서 우위를 점했습니다: custom object modelling, enterprise permissions, a far larger partner network
파이프드라이브 vs 먼데이 CRM
Pipedrive는 다음 항목에서 승리했습니다: sales-first defaults, activity reminders tied to deals, revenue forecasting
월요일 CRM 주요 성과: board flexibility beyond sales, roughly 350 integrations against Pipedrive’s 50 in-app connections, work management crossover
Pipedrive는 다음 항목에서 승리했습니다: pipeline clarity, marketplace size, mobile call logging
Freshsales가 다음 부문에서 승리했습니다: a free starter tier, built-in phone and chat, bundled support desk
더 많은 사람들이 비교됩니다
And here is where Folk sits next to its closest rivals:
Folk는 다음에서 승리합니다: hours-not-weeks onboarding, LinkedIn capture, AI enrichment on every record
HubSpot이 다음 분야에서 우위를 차지했습니다: free plan, reporting depth, marketing automation beyond email
민속 vs 캡슐 CRM
Folk는 다음에서 승리합니다: Magic Fields enrichment, collaborative mail merge, modern spreadsheet-style editing
캡슐이 승리한 항목: a free tier for two users, sales reporting, longer track record with SMBs
Folk는 다음에서 승리합니다: purpose-built contact records, email history sync, lighter day-one learning curve
ClickUp이 다음 분야에서 우위를 점했습니다: full project delivery, docs and 시간 추적, a free plan for small teams
민속 vs 킵
Folk는 다음에서 승리합니다: price per seat, setup speed, flexibility outside sales work
Keap은 계속해서 승리합니다: branching automation, invoicing and payments, appointment booking
자주 묻는 질문
Folk CRM이란 무엇인가요?
Folk is a lightweight CRM for organizing contacts, running email outreach, and tracking simple pipelines. It suits founders, agencies, and small teams managing relationships rather than quotas.
Pipedrive는 무엇에 사용되나요?
Pipedrive is used to manage leads, deals, and forecasts in one visual pipeline. Sales teams use it to automate admin work and track performance in real time.
Folk는 좋은 CRM인가요?
Yes, for contact-led work like fundraising, hiring, and partnerships. It is a weaker fit for larger sales teams because reporting is basic and calls are not logged automatically.
Pipedrive의 단점은 무엇인가요?
No free forever plan, a thin entry tier that skips automation and email tracking, paid add-ons for some features, and a short learning curve for beginners.
Pipedrive 가격은 얼마인가요?
Four plans: Lite at $14, Growth at $24, Premium at $49, and Ultimate at $69 per user per month. A 14-day trial needs no credit card.













