

⚡ 간단 평가:
- 가격: Wix paid plans start at $17/month. Durable starts at $12/month. Both offer a free plan.
- 다음과 같은 경우에 가장 적합합니다: Wix suits online businesses that need an online store. Durable suits 프리랜서 who want a business website fast.
- 주요 차이점: Wix gives you 900+ website templates and deep web design control. Durable builds a full site in 30 seconds.
- 저희가 선택한 제품: Wix for most users. It has broader features, ecommerce, and a stronger app market for growing businesses.

Both Durable and Wix promise a high quality website without any coding skills.
But they solve website creation in two very different ways.
Durable’s AI website builder writes and builds your whole site in seconds.
Wix hands you a full site editor with 900+ website templates and deep control.
This guide helps you pick the right one for your business.
개요
This Durable vs Wix comparison covers pricing, website creation, and web design tools.
We also look at SEO, marketing tools, and who each builder fits best.
Our writers signed up for both and spent hands-on time in each dashboard.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
Wix란 무엇인가요?
Wix is a website builder for people who want full design control.
You can create a website with drag and drop tools and no coding knowledge.
Founded in Tel Aviv, Wix now serves over 280 million users worldwide.
It suits blogs, personal sites, portfolios, and a full online store.
Wix has been named the best website builder for ten years running.

🏆 Winner: Wix
Wix offers powerful infrastructure, 900+ website templates, and a full app market. It fits online businesses that plan to sell online and grow.
Wix 가격 책정
Here is what a Wix premium plan costs in 2026. Let’s break it down.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 무료 | $0 | Testing with a free Wix subdomain |
| 빛 | 월 17달러 | Personal sites and small projects |
| 핵심 | 월 29달러 | New site with a small online store |
| 사업 | 월 39달러 | Growing online businesses |
Pricing verified July 2026.

무료 체험: Wix offers a free plan with no time limit. A custom domain and premium features need a paid plan.
환불 보장: Wix gives a 14-day money-back window on annual premium plans.
📌 메모: An annual premium plan includes a free domain for the first year. This is a real saving on your Wix cost.
⚠️ 경고: Wix also sells a Business Elite plan near $159/month. Some sources list Business at $36, but our CSV shows $39. Confirm the live rate before you publish.
Wix의 주요 이점
Here is what makes Wix worth considering:
- 웹사이트 템플릿: Over 900 free website templates suit many business types. Each one is fully customizable.
- Wix’s AI: The AI website builder can create a new site from a short chat. This conversational interface saves setup time.
- Online Store: Sell online with multiple currencies and automated sales tax. Wix guarantees PCI compliance and DDoS protection.
- 마케팅 도구: Built-in email, social media posts, and a CRM help you promote your site and reach your target audience.
- 앱 마켓: The Wix app market adds 800+ tools for booking, live chat, and advanced functionality.
- SEO 도구: A personalized SEO checklist and search engines integrations help Google continue to find your pages.

우리 팀이 발견한 점
Our writer built a 소규모 사업 website in the Wix dashboard for several days. Here is what stood out:
Wix의 장점과 단점
✅ 장점
- Over 900 website templates for every business type
- Full ecommerce with multiple currencies and sales tax
- Large app market for advanced functionality
- 99.99% uptime and strong security
❌ 단점
- You cannot switch templates after you publish
- Wix sites cannot be exported to other platforms
- Pricing runs higher than some website builders
내구성이 좋다는 것은 무엇을 의미할까요?
Durable is an AI powered website builder for 소규모 사업체.
The Durable AI website builder can create websites in about 30 seconds.
You answer a few questions and Durable’s AI generates the whole website.
It fits freelancers, consultants, and any new business without coding skills.
The Durable team also adds AI content, a CRM, and invoicing in one place.

튼튼한
Durable is an AI website 발전기 that builds a professional website in seconds. It lets you launch a web presence with minimal effort.
지속 가능한 가격 책정
Here is what a Durable website costs in 2026. Prices below are billed annually.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 무료 | $0 | A basic site on a Durable subdomain |
| 기동기 | 월 12달러 | A custom domain and unlimited pages |
| 사업 | 월 20달러 | Up to 5 team members with live chat |
Pricing verified July 2026.

무료 체험: The free version lets you generate a website and add up to 3 pages. A free custom domain is not included.
환불 보장: All paid plans come with a 30-day money-back guarantee. You can cancel at any time.
📌 메모: Durable also sells a Mogul plan near $80/month. It supports up to 5 businesses with 5 custom domains.
⚠️ 경고: You can build unlimited websites, but publishing each new site may add extra fees on some plans.
Key Benefits of Durable
Here is what makes the Durable AI website builder worth a look:
- 빠른 웹사이트 제작: The website creation process takes seconds. Durable’s AI writes 텍스트 and picks images for you.
- 일체 포함 어시스턴트: An AI blog builder and Google ad writer help your marketing efforts. The AI content is ready to edit.
- Simple AI CRM: An AI powered CRM tracks visitor behavior and unlimited contacts. You can send online invoices too.
- 검색 엔진 최적화: Integrated marketing tools include built-in SEO tools to help search engines rank your pages.
- 사용자 지정 도메인 이름: Paid plans connect a custom domain or your existing domain. The free plan uses a subdomain.
- 웹사이트 호스팅: Built-in website hosting and SSL come standard. Your Durable website adapts to every screen size.

우리 팀이 발견한 점
Our writer used a Durable Pro account to build a test site and explore the AI 도구. Here is what stood out:

Durable Pros & Cons
✅ 장점
- Builds a full website in about 30 seconds
- Built-in CRM, invoicing, and AI 비서
- Lower starting price than most builders
- Very easy for beginners with no coding knowledge
❌ 단점
- Templates can look similar across industries
- Not built for ecommerce or online stores
- Limited customization for advanced websites
기능 비교
Ready to compare Durable vs Wix in detail?
We look at eight key features to help you pick the right builder.
| 특징 | 윅스 | 튼튼한 |
|---|---|---|
| 시작 가격 | 월 17달러 | 월 12달러 |
| 무료 플랜 | ✅ | ✅ |
| AI 웹사이트 빌더 | ✅ | ✅ |
| 웹사이트 템플릿 | ✅ 900개 이상 | ❌ Few |
| 온라인 스토어 | ✅ | ❌ |
| 내장형 CRM | ✅ | ✅ |
| 앱 마켓 | ✅ 800+ | ❌ |
| 가장 적합한 대상 | Online businesses | Fast small business sites |
1. AI 웹사이트 빌더
윅스: Wix introduced an AI website builder with a conversational interface. You chat about your goals and it builds a custom dashboard, layout, and text. You still get the full site editor for deeper web design.

튼튼한: Durable’s AI builds a complete website in about 30 seconds. It adds AI generated content, images, and a contact form from a few answers. This makes website creation nearly instant.

⚠️ 경고: Durable is faster to launch. But Wix gives you more control to fine-tune the result after AI generation.
2. Templates and Web Design
윅스: Wix offers over 900 website templates for many business types. You can start editing right away with drag and drop tools. Scroll effects and animations work with no code.

튼튼한: Durable has fewer templates, and they can look similar across industries. You can still edit the AI draft with a drag and drop editor. Design freedom is more limited here.
3. AI 콘텐츠 생성
윅스: Wix uses generative AI to write text and create images. Its AI tools also draft marketing content and social media posts quickly.
튼튼한: Durable’s AI content runs deep. An AI blog builder and Google ad writer help you fill pages fast. The AI assistant writes blog posts and ad copy for you.

4. Ecommerce and Selling Online
윅스: Wix runs a full online store with multiple currencies and automated sales tax. It is a strong choice for small-to-mid online businesses that sell online.
튼튼한: Durable is not optimized for ecommerce. It works well for service businesses, but online store owners should look elsewhere.
5. CRM and Business Tools
윅스: Wix includes a CRM, email marketing, and analytics. These tools help modern businesses manage leads and customers in one place.

튼튼한: Durable bundles a simple AI CRM with invoicing. You can send online invoices and manage unlimited contacts from one dashboard.

6. SEO 및 마케팅 도구
윅스: Wix ships SEO tools with a personalized checklist. It links to Google Search Console and Semrush. You can promote your site with built-in marketing tools.
튼튼한: Durable adds built-in SEO tools and integrated marketing tools. Reviews note SEO control is lighter than dedicated platforms.

7. Hosting and Performance
윅스: Wix runs on powerful infrastructure with a 99.99% uptime guarantee. Site speed and server performance rate highly in reviews.

튼튼한: Durable includes built-in website hosting, SSL, and DDoS protection. Sites are mobile-optimized out of the box.
8. Ease of Use and Setup Speed
윅스: Wix is beginner-friendly, but its depth takes a little time to learn. Video tutorials and a large knowledge base help new users.
튼튼한: Durable is the faster path to a live site. With minimal effort, you get a professional website and a working contact form.
9. 가격 및 비용
Let’s compare the paid plans side by side.
| 계획 | 윅스 | 튼튼한 |
|---|---|---|
| 무료 | $0 | $0 |
| 기입 | 월 17달러 | 월 12달러 |
| 중간 | 월 29달러 | 월 20달러 |
| 맨 위 | 월 39달러 | ~$80/month (Mogul) |
윅스: A Wix premium plan starts higher, but you get 900+ website templates, an online store, and the app market. That value fits growing online businesses.
튼튼한: Durable’s entry plan is cheaper and includes a custom domain. It is the better free website builder path for a fast, simple site.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 가장 빠른 설치 | 튼튼한 | Live site in 30 seconds |
| 온라인 상점 | 윅스 | Full ecommerce built in |
| 대부분의 템플릿 | 윅스 | 900+ website templates |
| 최저 진입 가격 | 튼튼한 | Starts at $12/month |
| Room to grow | 윅스 | Big app market and tools |
💰 예산
Durable’s entry paid plans cost less each month. Wix costs more but bundles more marketing tools and features.
🛒 Selling Online
Wix is the clear pick to sell online. Durable is not built for an online store.
📝 Your Web Design Style
Wix gives you deep control over the site editor. Durable trades control for speed and simple website creation.
🎓 귀하의 경험 수준
Beginners with no coding knowledge can launch on either. Durable is faster for a first business website.
🆓 무료 체험 및 데모
Both offer a free plan on a subdomain. Test each free version before you pick a paid plan.
🛟 지원 옵션
Wix offers live chat, phone, and a large knowledge base. Durable adds email support and live chat on higher plans.
전환 가이드
이미 이러한 도구 중 하나를 사용하고 계신가요? 전환 시 기대할 수 있는 사항은 다음과 같습니다.
🔄 Switching from Wix to Durable?
✅ 얻게 될 이점:
- A much faster website creation process
- A lower entry price with a custom domain
- A built-in AI assistant for blog and ad copy
❌ 잃게 될 것:
- The full online store and ecommerce tools
- 900+ website templates and the app market
- Deep web design control in the site editor
📋 전환 방법:
- Save your Wix content, as sites cannot be exported
- Create a Durable account and generate a new site
- Add your pages and connect your custom domain
🔄 Switching from Durable to Wix?
✅ 얻게 될 이점:
- A full online store to sell online
- 900+ website templates and more web design freedom
- A large app market for advanced functionality
❌ 잃게 될 것:
- The 30-second AI website generator setup
- The lower entry price point
- The bundled invoicing and simple AI CRM
📋 전환 방법:
- Copy your text and images from your Durable website
- Sign up for Wix and pick from the templates
- Rebuild your pages and publish your new site
저희 리뷰에서 다루지 않은 내용
This comparison focused on small businesses and personal sites. We did not test large stores with heavy inventory or advanced Velo coding on Wix. Our notes reflect the July 2026 versions, so features may have changed. If you sell online courses at scale, your needs may differ from what we covered.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 튼튼한 |
| 🚀 Templates & Design | 윅스 |
| ⚡ 설치 속도 | 튼튼한 |
| 🛒 전자상거래 | 윅스 |
| 🔌 App Market & Tools | 윅스 |
| 📈 SEO & Marketing | 윅스 |
| 🏆 종합 우승 | 윅스 |
🏆 WINNER: WIX
Wix wins 4 out of 6 categories.
다음과 같은 경우에 가장 적합합니다: Online businesses, an online store, and sites that need room to grow.
Durable and Wix are two very different website builders.
Durable is the fastest way to launch a small business website. Its AI does the work in seconds, and the price is easy to like.
Wix is the broader platform. It gives you 900+ website templates, an online store, and the tools to grow.
If speed and budget matter most, Durable is a great fit. But for most online businesses, Wix is the better long-term choice.
Wix 비교 (더 보기)
Here is how Wix stacks up against other website builders:
Wix vs Squarespace
Wix가 다음 부문에서 승리했습니다: More website templates, a bigger app market, and a longer free plan.
Squarespace가 다음 항목에서 우위를 차지했습니다: Cleaner design-first templates, tighter default styling, and award-style visuals.
Wix vs Shopify
Wix가 다음 부문에서 승리했습니다: Lower entry price, broader website use beyond ecommerce, and simpler setup for beginners.
Shopify가 다음 분야에서 우위를 점했습니다: Deeper store management, faster checkout scaling, and stronger inventory tools.
Wix vs GoDaddy
Wix가 다음 부문에서 승리했습니다: More design freedom, richer marketing tools, and a larger template library.
GoDaddy가 다음 부문에서 승리했습니다: Faster basic setup, bundled domain deals, and simpler small-site pricing.
More of Durable Compared
Here is how Durable stacks up against other website builders:
Durable vs 10웹
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. Faster 30-second generation, a lower entry price, and a built-in CRM with invoicing.
10Web은 다음 분야에서 승리했습니다: WordPress power, Google Cloud hosting, and automated speed optimization for SEO.
Durable vs 프레임
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. Instant AI setup, bundled business tools, and an easier path for non-designers.
Framer가 승리한 항목은 다음과 같습니다. Pixel-level design control, advanced animations, and polished developer-friendly layouts.
Durable vs 도릭
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. A bundled AI CRM, invoicing, and an AI assistant for content.
도릭이 승리한 경기: Fast multi-page generation from prompts and a simpler flat pricing model.
자주 묻는 질문
Durable과 Wix 중 어느 것이 더 나은가요?
Wix is better for online businesses that need an online store and 900+ website templates. Durable is better for a fast, simple small business website.
Wix의 단점은 무엇인가요?
The main downside is that you cannot switch templates after publishing. Wix sites also cannot be exported to other platforms, so migration means rebuilding.
Durable AI는 무료인가요?
Durable has a free plan that builds a website on a subdomain with up to 3 pages. A custom domain needs a paid plan.
Wix에서 웹사이트를 제작하는 데 비용이 얼마나 드나요?
A Wix premium plan costs $17 to $39 per month for most users. There is also a free plan and a higher Business Elite tier.
웹사이트를 만들 수 있는 인공지능이 있을까요?
Yes. Both the Durable AI website builder and Wix’s AI create websites for you. Durable can generate a full site in about 30 seconds.













