

⚡ 간단 평가:
- 가격: Durable paid plans start at $12/month. Framer starts at $10/month for its Basic plan.
- 다음과 같은 경우에 가장 적합합니다: Durable suits small 사업 owners who want a business website plus CRM. Framer suits designers building landing pages and digital experiences.
- 주요 차이점: Durable is an all-in-one AI powered website builder. Framer is a design tool for web design and product design.
- 저희가 선택한 제품: Durable, for most 소규모 사업체. It builds websites in 30 seconds with minimal effort.

Durable and Framer both help you build websites without code.
하지만 이들은 매우 다른 사용자층을 대상으로 합니다.
Durable is a Durable AI website builder for small businesses.
Framer is a design tool for creating polished digital experiences.
One builds a full business online in seconds.
The other gives a designer full control over every page.
개요
This Durable vs Framer comparison covers pricing, features, and ease of use.
We also break down who each website builder works best for.
Our writers signed up for both tools and used them hands-on.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
Other sources include published specs, pricing pages, and G2 reviews.
내구성이 좋다는 것은 무엇을 의미할까요?
Durable is an AI powered website builder for small businesses.
The Durable AI website builder can create websites in 30 seconds.
You answer a few questions about your business type.
Then Durable’s AI builds a full business website with images and content.
It needs no coding skills and no web design experience.
Durable also adds an AI powered CRM, invoicing, and an AI 비서.
Here is a quick look at how Durable AI works.

Watch the full walkthrough below before you decide.

🏆 Winner: Durable
Durable builds a professional website in seconds. It bundles a website builder, AI powered CRM, and invoicing in one place.
지속 가능한 가격 책정
Here is what Durable costs in 2026. Durable offers a free plan plus two main paid plans.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 무료 | $0 | Testing with a subdomain |
| 기동기 | 월 12달러 | A small business website with a custom domain |
| 사업 | 월 20달러 | Teams that want live chat and marketing tools |
Pricing verified July 2026.

무료 체험: The free version lets you build a site with a subdomain at no cost.
환불 보장: 모든 유료 플랜에는 30일 환불 보증이 포함됩니다.
📌 메모: The Starter plan adds a custom domain name and multiple pages. The Business plan adds a simple AI CRM with unlimited contacts and email support.
⚠️ 가격 관련 참고 사항: Our CSV lists the annual-billed rates ($12 and $20). Paid monthly, Durable’s own research shows Starter at $15 and Business at $25. Durable also sells a Mogul plan around $95/month for up to 5 businesses. Verify the current rate before you subscribe.
Key Benefits of Durable
Here is what makes Durable worth considering:
- Fast website creation: The website creation process takes about 30 seconds. Durable AI handles the whole build with minimal effort.
- AI content generation: The AI assistant writes ai generated content like blog posts and 소셜 미디어 posts. It works as an ai blog builder too.
- 내장 SEO 도구: Durable adds search engine optimization tools so your site can rank on search engines.
- AI powered CRM: A simple ai crm tracks leads and lets you send online invoices from one dashboard.
- 통합 마케팅 도구: Built-in analytics track visitor behavior to guide your marketing efforts.
- Custom domain support: Paid plans connect a custom domain or an existing domain in minutes.

우리 팀이 발견한 점
우리의 작가 signed up for Durable and built a test small business website. Here is what stood out:

Durable Pros & Cons
✅ 장점
- Builds a full business website in 30 seconds
- Bundles CRM, invoicing, and an AI assistant
- Free plan and beginner-friendly drag and drop editor
- Built-in SEO tools and website hosting included
❌ 단점
- Templates can look similar across business types
- Not built for full eCommerce stores
- Design control is limited after the first draft
프레이머란 무엇인가요?
Framer is a design tool for web design and product design.
It helps a designer create landing pages and digital experiences.
You drag elements on a canvas, much like Figma.
Framer then lets you publish the site in one click.
It shines at animations, interactions, and visual storytelling.
Teams use it for portfolios, startups, and company homepages.
Here is a closer look at the Framer platform.

Watch this short review to see Framer in action.

프레임
Framer gives designers deep control over layout, motion, and interactions. It is built for polished, design-forward websites.
프레임 가격
Framer offers a free plan and three paid plans. Here is the pricing.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 무료 | $0 | Testing with a Framer subdomain |
| 기초적인 | 월 10달러 | A simple site with a custom domain |
| 찬성 | 월 30달러 | Larger projects and more CMS content |
| 규모 | 월 100달러 | High-traffic sites that need to scale |
Pricing verified July 2026.

무료 체험: The free plan includes 10 CMS collections, 1,000 pages, and a Framer subdomain.
환불: Users in the EU or Turkey can request a refund within 14 days of a subscription.
📌 메모: 편집자 are billed per editor each month. You can add editors to projects at any time based on team usage.
⚠️ 경고: Some reviews call Framer’s pricing confusing. Extras like multi-language support can raise the cost. Check what your plan includes before you pay.
Key Benefits of Framer
Here is what makes Framer stand apart:
- 디자인의 자유: Framer gives a designer pixel-level control over every page and homepage.
- Animations and interactions: Built-in animations add motion and life to a site without code.
- CMS collections: Manage articles and dynamic content, then connect it across multiple pages.
- 자동화된 SEO: Framer adds page metadata and an automatic sitemap for search engines.
- Analytics and insight: Advanced analytics give you insight into how users move through your site.
- 속도: Framer sites publish fast and load with strong speed on modern hosting.

우리 팀이 발견한 점
Our writer spent time building a landing page in Framer. Here is what stood out from that hands-on experience:

Framer Pros & Cons
✅ 장점
- Best-in-class design and animation control
- Free plan with generous page limits
- Feels familiar to Figma users
- Strong CMS for articles and content
❌ 단점
- 초보자에게는 학습 곡선이 가파르다
- No built-in CRM or invoicing
- Pricing can get confusing with add-ons
기능 비교
Let’s compare Durable AI and Framer across the features that matter most.
This table gives you a fast overview before the details.
| 특징 | 튼튼한 | 프레임 |
|---|---|---|
| 시작 가격 | 월 12달러 | 월 10달러 |
| 무료 플랜 | ✅ | ✅ |
| AI 웹사이트 발전기 | ✅ (30초) | ✅ (AI layouts) |
| 설계 관리 | ❌ 기본 | ✅ 고급 |
| Built-in CRM & Invoicing | ✅ | ❌ |
| SEO 도구 | ✅ | ✅ |
| 애니메이션 | ❌ | ✅ |
| 가장 적합한 대상 | Small business website | Design-forward sites |
1. AI Website Generation
튼튼한: This ai powered website builder can create websites in about 30 seconds. You answer a few prompts and Durable’s AI generates content, images, and a contact form. This website generator is built for speed and minimal effort.

프레임 제작자: Framer’s AI tool builds fast layouts from a 텍스트 prompt. It uses generative AI to suggest a starting design. But you still shape most of the page yourself as a designer.

2. Design and Customization
튼튼한: Durable uses a simple drag and drop editor. You can edit text and swap sections, but design control is limited. Templates can feel tailored to a business type rather than fully unique.
프레임 제작자: Framer is the clear winner for web design. You get pixel-level control, reusable components, and a design kit. This is why designers who 상상하다 custom sites tend to pick Framer.

3. SEO 도구
튼튼한: Durable includes built-in SEO tools that handle search engine optimization basics. It sets titles and meta data so your small business website can reach search engines.

프레임 제작자: Framer offers automated SEO with page metadata and an automatic sitemap. It gives more manual control, which advanced users often prefer.
4. AI 콘텐츠 생성
튼튼한: The AI assistant writes ai generated content for you. It works as an ai blog builder, drafts social media posts, and even acts as a Google ad writer. This uses artificial intelligence to speed up your marketing efforts.

프레임 제작자: Framer’s AI focuses on layout and copy inside the design, not on a full blog builder. For heavy content work, you connect an external tool. Durable leads here for text-first businesses.
5. Animations and Interactions
프레임 제작자: Animations and interactions are Framer’s signature strength. You can add scroll effects and motion that bring a homepage to life. This is a big reason startups choose it for digital experiences.

튼튼한: Durable keeps things simple with static, clean sections. There are no advanced animations. That trade-off keeps the website building process fast and beginner-friendly.
6. CRM and Invoicing
튼튼한: Durable adds an ai powered CRM to track clients and unlimited contacts. You can send online invoices and get paid from the same dashboard. Few other website builders bundle this.

프레임 제작자: Framer has no CRM or invoicing. It is a pure design and publishing platform. You would connect separate apps to manage clients and payments.
7. CMS and Content Management
프레임 제작자: Framer’s CMS manages articles and dynamic data across multiple pages. It scales from a single page up to large projects. This makes updates fast once the structure is set.

튼튼한: Durable is lighter on content management. It suits a small site more than a large content library. For a simple web presence, that is enough.
8. Analytics and Marketing
튼튼한: Durable’s integrated marketing tools track visitor behavior out of the box. This visitor behavior data guides your next campaign without extra setup.
프레임 제작자: Framer’s advanced analytics give deeper insight into how users behave. You get charts on traffic and events per project.

9. Branding and Collaboration
튼튼한: Durable’s AI brand builder creates a logo and colors for a new business in seconds. It is a handy kit for solo founders who want a look fast.

프레임 제작자: Framer lets a whole team collaborate on the same project in real time. Multiple editors can work, comment, and publish together with confidence.

10. 가격 및 비용
가격을 나란히 비교해 봅시다.
| 계획 | 튼튼한 | 프레임 |
|---|---|---|
| 무료 | $0 (subdomain) | $0 (subdomain) |
| 기입 | Starter — $12/month | Basic — $10/month |
| 중간 | Business — $20/month | Pro — $30/month |
| 맨 위 | Mogul — ~$95/month | Scale — $100/month |
튼튼한: You pay $12/month for a custom domain and a full business plan of tools. That price includes CRM, invoicing, and marketing, which is strong value for small businesses.
프레임 제작자: The Basic plan starts a bit lower at $10/month. But you only get design and hosting. A subscription pays off most when design quality is your top priority.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| A fast small business website | 튼튼한 | Live in 30 seconds |
| Deep web design control | 프레임 | Pixel-level tools |
| CRM and invoicing built in | 튼튼한 | 하나의 대시보드 |
| Animations and interactions | 프레임 | Motion-first design |
| 초보자에게 친숙한 설정 | 튼튼한 | No coding knowledge |
💰 예산
Framer’s Basic plan is $10/month, just under Durable. But Durable’s $12 includes CRM and marketing tools, so the value depends on what you need.
🎓 귀하의 경험 수준
Durable needs no coding skills and works with minimal effort. Framer has a steeper learning curve that rewards design experience.
🎨 Your Design Goals
If you want a unique, motion-rich site, Framer wins. If you want a clean, working web presence fast, Durable wins.
🧰 Your Business Needs
Durable suits modern businesses that want to run a business online with one tool. Framer suits teams that treat the site as a design product.
🆓 무료 체험
Both offer a free version you can test today. Try each on a real project before you pick a subscription.
🛟 지원 옵션
Durable offers email support on all plans and live chat on higher tiers. Framer’s support gets mixed reviews, with some praise and some slow replies.
전환 가이드
이미 이러한 도구 중 하나를 사용하고 계신가요? 전환 시 기대할 수 있는 사항은 다음과 같습니다.
🔄 Switching from Durable to Framer?
✅ 얻게 될 이점:
- Full design control and animations
- A stronger CMS for articles and content
- 프로젝트 관련 실시간 팀 협업
❌ 잃게 될 것:
- Built-in CRM and online invoices
- The 30-second website creation process
- The AI assistant for blog and ad copy
📋 전환 방법:
- Export your text and images from Durable
- Create a Framer account and pick a template
- Rebuild the design, then connect your custom domain
🔄 Switching from Framer to Durable?
✅ 얻게 될 이점:
- An AI powered CRM and invoicing in one place
- Faster website creation with minimal effort
- An AI assistant for content and marketing
❌ 잃게 될 것:
- Advanced animations and interactions
- Pixel-level design control
- The larger CMS for many pages
📋 전환 방법:
- Save your content and brand assets from Framer
- Open a Durable account and answer the setup prompts
- Point your existing domain to your new Durable website
저희 리뷰에서 다루지 않은 내용
This comparison focused on individual users and small businesses. We didn’t test large eCommerce stores, custom code exports, or enterprise pricing. Our notes are based on the July 2026 versions, so features may change over time. If you manage a big content team, your priorities may differ from what we’ve covered here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 및 가치 | 튼튼한 |
| 🚀 Speed of Setup | 튼튼한 |
| 🎨 디자인 컨트롤 | 프레임 |
| ✍️ AI 콘텐츠 | 튼튼한 |
| 👶 사용 편의성 | 튼튼한 |
| 🔌 Business Tools | 튼튼한 |
| 🏆 종합 우승 | 튼튼한 |
🏆 WINNER: DURABLE
Durable wins 5 out of 6 categories.
다음과 같은 경우에 가장 적합합니다: Small business owners, 프리랜서, and a new business that wants a full web presence fast.
Durable and Framer solve two different problems.
Durable is the better all-in-one pick for most small businesses. It builds a professional website and adds CRM, invoicing, and marketing tools.
Framer is excellent for designers who want full control. If your site is a design product, Framer is the smarter choice.
For most people who just want their business online, Durable wins on speed, value, and ease of use.
More of Durable Compared
Here is how Durable stacks up against other website builders:
Durable vs 10웹
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. 30-second setup, built-in CRM and invoicing, and simpler pricing for a new business.
10Web은 다음 분야에서 승리했습니다: WordPress power, Google Cloud hosting with 99.9% uptime, and deeper speed optimization.
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. faster AI generation, bundled invoicing, and a leaner tool for small business owners.
Wix가 다음 부문에서 승리했습니다: more templates, stronger eCommerce, and 100% uptime with full PCI compliance.
Durable vs 도릭
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. the all-in-one business tools, AI content, and the CRM that Dorik lacks.
도릭이 승리한 경기: fast multi-page generation from prompts and a focus on clean, simple sites.
More of Framer Compared
Here is how Framer stacks up against other tools designers use:
Framer vs 웹플로우
Framer가 승리한 항목은 다음과 같습니다. a gentler start for Figma users, faster animations, and quicker publishing.
Webflow가 다음 항목에서 우위를 점합니다: deeper structure, more advanced CMS logic, and broader enterprise projects.
Framer가 승리한 항목은 다음과 같습니다. design polish, motion-first interactions, and control that appeals to a designer.
Wix가 다음 부문에서 승리했습니다: beginner ease, built-in eCommerce, and a bigger app store for extra features.
Framer vs WordPress
Framer가 승리한 항목은 다음과 같습니다. no plugins to manage, a cleaner visual editor, and faster time to publish.
WordPress wins on: plugin range, full ownership of code, and huge community support.
자주 묻는 질문
Durable AI는 무료인가요?
Yes. Durable offers a free plan that builds a site on a subdomain. To add a custom domain and more pages, you upgrade to a paid plan from $12/month.
Durable 웹사이트 제작 도구는 얼마인가요?
Durable’s Starter plan is $12/month and Business is $20/month when billed annually. A free plan is also available for basic use.
Framer는 웹사이트 제작에 무료로 사용할 수 있나요?
Yes. Framer’s free plan lets you build and publish on a subdomain with 1,000 pages. A paid plan from $10/month adds a custom domain.
Framer는 어떤 용도에 가장 적합할까요?
Framer is best for designers who want full control over layout, animations, and interactions. It suits polished landing pages, portfolios, and startup sites.
Durable AI는 그만한 가치가 있을까요?
Durable is worth it for small businesses that want a website, CRM, and invoicing in one tool. Designers who need custom layouts may prefer Framer.













