

⚡ 간단 평가:
- 가격: Pipedrive starts at $14/user/month. ClickFunnels starts at $81/month.
- 다음과 같은 경우에 가장 적합합니다: Pipedrive suits sales teams tracking leads and deals. ClickFunnels suits people building sales funnels and landing pages.
- 주요 차이점: Pipedrive는 판매 회사입니다. CRM. ClickFunnels is a funnel builder with a page builder attached.
- 저희가 선택한 제품: Pipedrive for most buyers, because it costs far less per seat and handles the entire sales cycle.

ClickFunnels and Pipedrive get compared constantly, but they are not twins.
One builds the pages that generate leads.
The other tracks those leads until they become paying customers.
Picking wrong costs you money and months of rework.
So this guide compares both on price, features, and fit.
개요
This ClickFunnels vs Pipedrive comparison covers pricing, core features, and ease of use.
저희는 두 도구 모두에 대한 문서, 가격 페이지 및 사용자 리뷰를 검토했습니다.
저희 작가들은 각각의 제품을 직접 다루는 데에도 시간을 할애했습니다.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
결국에는 어떤 도구가 당신에게 가장 적합한지 알게 될 것입니다. 사업 온라인.
Pipedrive란 무엇인가요?
Pipedrive is a cloud-based CRM tool built for sales teams.
It keeps leads and deals in one place instead of spreadsheets.
The core idea is simple. Every deal needs a next action.
That philosophy separates this pipeline CRM from broader customer relationship management platforms.
Sales reps see a Kanban-style account dashboard of every open deal.
Sales managers get reports on team performance and sales targets.

Here is a closer look at how the platform works day to day.

🏆 우승: Pipedrive
A sales focused CRM that keeps every deal moving. Built for small sales teams who want less admin. Start free for 14 days.
Pipedrive 가격 책정
Pipedrive pricing is charged per user, so cost scales with headcount.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 라이트 | 사용자당 월 14달러 | 소규모 영업팀이 시작합니다 |
| 성장 | 사용자당 월 24달러 | Teams adding workflow automation |
| 프리미엄 | 사용자당 월 49달러 | Sales managers tracking team performance |
| 궁극적인 | 사용자당 월 69달러 | Larger teams wanting a dedicated account manager |
Pricing verified August 2026.

무료 체험: 14 days, and no credit card details are needed to start.
환불 보장: No published refund window. The free trial is the safety net instead.
📌 메모: There is no free forever plan. Add-ons such as LeadBooster sit outside the base plan, so check what your sales strategy actually needs before you buy seats.
⚠️ 가격 관련 참고 사항: Our research file lists Essential, Advanced, Professional and Enterprise tiers at $14.90 to $99 per user. The plan names and figures in the table above come from our verified pricing data and are the ones we use throughout this article.
Pipedrive의 주요 이점
Here is what makes this sales CRM worth a look:
- 시각적 파이프라인 관리: A Kanban board shows every deal by stage. You can drag cards forward as sales conversations progress.
- Sales pipeline customization: Rename stages and add custom fields to match your own sales processes.
- 워크플로 자동화: Automated rules handle administrative tasks and follow ups so reps spend more time closing deals.
- AI sales assistant: Machine learning reads past activity and offers personalized tips on what to do next.
- Deep integration support: Pipedrive integrates with over 400 third party integrations plus an open API.
- Reporting for data driven decisions: Real-time dashboards show conversion rates and forecast future sales.
- 모바일 접속: Full iOS and 기계적 인조 인간 apps add call logging and voice-to-text notes.

우리 팀이 발견한 점
우리의 작가 set up a trial account and moved a handful of real deals through it. Here is what stood out from that hands-on time:

Pipedrive의 장점 및 단점
✅ 장점
- Lite plan starts at $14 per user per month
- Kanban sales pipeline makes deal stages easy to read
- Over 400 third party integrations plus an open API
- 14 day free trial with no credit card details required
- Support is responsive and available around the clock
❌ 단점
- No free forever plan, only a 14 day trial
- Entry level plans skip workflow automation and email tracking
- Several useful add-ons cost extra on top of the base plan
- There is still a learning curve despite the clean interface

클릭퍼널즈란 무엇인가요?
ClickFunnels is a marketing platform for building sales funnels.
A funnel is a short path that guides website visitors toward one action.
The funnel builder ships with a drag and drop editor.
You can create landing pages, sales pages and checkout pages without code.
ClickFunnels offers a large library of pre-built funnels for common goals.
Those cover lead magnets, product launches and 웹 세미나 sign ups.
It also handles online courses, membership areas and an online store.
ClickFunnels features cluster around four jobs: pages, checkout, email and courses.

The walkthrough below shows the builder in action.

클릭퍼널즈
Build entire marketing funnels without a developer. Pages, carts, courses and email under one roof. Free for 14 days.
클릭퍼널 가격
ClickFunnels pricing is flat per account rather than per seat.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 시작하다 | 월 81달러 | New online business owners |
| 규모 | 월 164달러 | Course sellers and growing stores |
| 최적화 | 월 248달러 | Brands running many marketing campaigns |
| 빼어나게 솟다 | 연간 5,997달러 | Agencies and high volume sellers |
Pricing verified August 2026.

무료 체험: 14 days for new accounts.
환불 보장: A 30 day money back guarantee applies to annual plans.
📌 메모: Annual billing lowers the monthly rate. Lower tiers cap how many funnels, users and contacts you get, so read the limits before you commit.
⚠️ 가격 관련 참고 사항: Our research file lists a Startup plan at $81 with annual billing or $97 monthly, and a Pro plan at $248 annual or $297 monthly. The plan names and figures in the table above come from our verified pricing data and are the ones used throughout this article.
클릭퍼널의 주요 이점
Here is what pulls ClickFunnels users in:
- Everything in one platform: Pages, carts, email and courses sit together. All the data on one funnel lives in a single account.
- No web design skills needed: The drag and drop builder works on top of professionally designed templates.
- Conversion features built in: Order bumps, one-click upsells and downsells raise average order value at checkout.
- Email marketing tools included: Email sequences send welcome notes and abandoned cart reminders on their own.
- Course and membership hosting: You can create, sell and manage online courses without a separate platform.
- Testing and tracking: A/B testing plus ClickFunnels analytics report orders, opt-ins and conversion rates.
- Training and community: An education centre, an affiliate center and a coaching program sit alongside the software.

우리 팀이 발견한 점
Our writer built a two-step opt-in funnel from a blank template and published it. Here is what stood out during that build:

클릭퍼널즈 장점 및 단점
✅ 장점
- Builds an entire funnel without touching code
- Order bumps, upsells and A/B testing come standard
- Courses, memberships and an online store in one account
- Strong training library and an active community
❌ 단점
- Expensive next to its leading competitors
- Steep learning curve that takes real time to climb
- A large number of users report slow-loading web pages
- No two-factor authentication on accounts
기능 비교
These two products overlap less than the marketing suggests. Pipedrive manages what happens after a lead arrives. ClickFunnels creates the pages that produce the lead in the first place.
We compared ten areas where buyers usually get stuck choosing.
| 특징 | 파이프드라이브 | 클릭퍼널즈 |
|---|---|---|
| 시작 가격 | 사용자당 월 14달러 | 월 81달러 |
| 무료 플랜 | ❌ | ❌ |
| 시각적 판매 파이프라인 | ✅ | ❌ |
| 랜딩 페이지 빌더 | ❌ | ✅ |
| 이메일 마케팅 | ✅ | ✅ |
| 온라인 강좌 | ❌ | ✅ |
| Checkout and Upsells | ❌ | ✅ |
| 워크플로 자동화 | ✅ | ✅ |
| 타사 통합 | 400+ | 제한된 |
| 가장 적합한 대상 | Managing sales | Building marketing funnels |
1. 잠재 고객 발굴 및 확보
파이프드라이브: Lead management happens in a separate 받은 편지함 before deals enter the pipeline. Web forms and a customizable 챗봇 feed new contacts straight in. The LeadBooster add-on adds a prospector database of over 400 million business contacts.

클릭퍼널즈: Lead generation is the whole point of the product. Opt in forms sit on landing pages designed to generate leads from cold traffic. Lead magnets and webinar registrations are pre-built funnel types.

2. Pipeline Management vs Funnel Building
파이프드라이브: The Kanban board is the core feature. You manage deals by dragging them between stages you define yourself. Sales pipeline customization means the board mirrors your real sales cycle rather than a generic one.

클릭퍼널즈: The equivalent view is the funnel map, not a deal board. You lay out each step from opt-in to thank-you page. Building the same journey funnel manually with separate tools takes far longer.

⚠️ 경고: ClickFunnels marketing sometimes mentions unlimited funnels. The documented plans cap funnel counts, users and contacts, so confirm the limit on the tier you pick.
3. 연락처 관리 및 고객 데이터
파이프드라이브: Contact management is the foundation here. Custom fields let you store customer data that matches your own business. Everything centralises so all your sales data and contact history live in one record.

클릭퍼널즈: A customizable CRM ships inside the platform, but it tracks buyers rather than long sales conversations. It suits transactional purchases more than multi-month deals.

4. Email Marketing Tools
파이프드라이브: Campaigns run from inside the CRM using customizable email templates. It connects to Gmail and Outlook so email tracking sits next to each deal. Email campaigns are aimed at your existing list, not cold traffic.

클릭퍼널즈: Automated email marketing is wired into each funnel step. Email sequences trigger from behaviour such as an abandoned cart or a finished purchase. That makes follow-up part of the funnel rather than a bolt-on.

5. 보고 및 분석
파이프드라이브: Real-time dashboards chart conversion rates, sales trends and team performance. Sales managers can forecast future sales and set sales targets per rep. The reporting is built for reviewing sales outcomes across a quarter.

클릭퍼널즈: Analytics track the funnel itself: total orders, opt-ins and step-by-step drop-off. Paired with A/B testing you can fine tune one page at a time.

6. AI 기능 및 자동화
파이프드라이브: The sales assistant uses machine learning to read past activity and suggest next steps. Workflow automation handles repetitive tasks like logging notes and scheduling follow ups. The goal is to automate repetitive tasks so reps sell instead of typing.

클릭퍼널즈: Funnel automations fire on customer actions rather than rep actions. That covers automated sales funnels that tag buyers and move them into new email campaigns.

7. Documents, Templates and Checkout Pages
파이프드라이브: Quotes, proposals and contracts generate from stored templates. Documents attach to the deal record so nothing sits in someone’s inbox. There is no storefront, so payment happens outside the CRM.

클릭퍼널즈: Checkout pages collect credit card details directly. Order bumps let a buyer add a second product with one click. This is the clearest 능력 Pipedrive simply does not have.

8. 타사 통합
파이프드라이브: The marketplace lists over 400 apps, and the open API covers anything missing. For reference, one common comparison notes Pipedrive allowing 50 integrations against monday.com’s 350 on equivalent tiers.

클릭퍼널즈: Integrations connect email services, payment processors and CRM systems. The catalogue is smaller because the 웹사이트 빌더 and online store already cover much of the stack.

⚠️ 경고: Some reviewers note that connecting Pipedrive to other tools can be fiddly, and certain connectors carry their own subscription cost.
9. Extra Tools Each Platform Adds
파이프드라이브: Project management and task management modules extend the CRM past the closed deal. Delivery work stays visible next to the account that paid for it.

클릭퍼널즈: Online courses and membership sites turn knowledge into a product. Community tools keep members talking to each other. Depth still trails dedicated course platforms.

10. 가격 및 비용
Cost is where the gap gets hard to ignore.
| 층 | 파이프드라이브 | 클릭퍼널즈 |
|---|---|---|
| 무료 플랜 | ❌ 14 day trial only | ❌ 14 day trial only |
| 기입 | Lite 버전 — 사용자당 월 14달러 | Launch — $81/month |
| 중간 | 성장형 모델 — 사용자당 월 24달러 | Scale — $164/month |
| 높은 | 프리미엄 — 사용자당 월 49달러 | Optimize — $248/month |
| 맨 위 | 얼티밋 — 사용자당 월 69달러 | Dominate — $5,997/yr |
파이프드라이브: A three-person team on Lite pays $42 a month. Cost rises with headcount, so a twenty-seat team on Premium is a different conversation. Lower tiers are widely seen as good value among competing CRM tools.
클릭퍼널즈: Entry costs almost six times more than Pipedrive’s Lite plan. The flat rate is friendlier to bigger teams since seats are bundled. It is still expensive next to standalone page builder rivals.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 빠듯한 예산 | 파이프드라이브 | Entry plan costs $14 per seat |
| To build sales and marketing funnels | 클릭퍼널즈 | Page builder and carts included |
| To track leads through long deals | 파이프드라이브 | Visual pipeline plus reminders |
| 온라인 강좌를 판매하기 위해 | 클릭퍼널즈 | 강좌 및 멤버십이 내장되어 있습니다. |
| A user friendly CRM for a new team | 파이프드라이브 | Clean interface, quick setup |
| One platform for the whole funnel | 클릭퍼널즈 | Pages, email and checkout together |
💰 예산
Pipedrive costs less until your team grows past roughly six seats. ClickFunnels charges one flat fee no matter how many people log in.
🔌 사용 중인 기술 스택
Pipedrive offers a deep marketplace and an open API, which matters if you already run other CRM tools. ClickFunnels replaces several tools instead of connecting to them.
📈 귀사의 영업 프로세스
Long, human deals with warm and hot leads need a pipeline. Fast digital purchases need a checkout, which is where funnels win.
🎓 귀하의 경험 수준
Beginners get productive faster on Pipedrive because setup is quick. ClickFunnels has more moving parts and a steeper climb.
🆓 무료 체험 및 데모
Both give you 14 days. Import a real list and run one live campaign rather than clicking around an empty account.
🛟 지원 옵션
Pipedrive support is available around the clock, and phone support arrives on higher tiers. ClickFunnels runs live chat on weekdays, though email replies can be slow.
전환 가이드
Already paying for one of them? Here is what changes if you move.
🔄 Switching from Pipedrive to ClickFunnels?
✅ 얻게 될 이점:
- A landing page builder and hosted checkout
- Course hosting and membership areas
- Upsells, downsells and A/B testing on live web pages
❌ 잃게 될 것:
- The visual deal board for managing sales pipelines
- Forecasting and rep-level reporting
- Per-seat pricing that stays cheap for a tiny team
📋 전환 방법:
- Export contacts, deals and notes to CSV
- Start the 14 day trial and pick a funnel template
- Import your list, then rebuild one campaign before cancelling
🔄 Switching from ClickFunnels to Pipedrive?
✅ 얻게 될 이점:
- A far lower bill for 소규모 사업체
- A pipeline that covers the entire sales process
- Reporting that supports real sales strategies
❌ 잃게 될 것:
- Page hosting, carts and course delivery
- The template library and funnel automations
- The affiliate tools and training community
📋 전환 방법:
- Export contacts and order history from your funnels
- Open a trial and map your stages first
- Import the data, then point a page builder like WordPress at the CRM
저희 리뷰에서 다루지 않은 내용
This comparison focused on small businesses and lean teams. We did not evaluate agency licensing, custom API builds, or how either tool performs at fifty seats and above. Our notes reflect the August 2026 versions, and both products change often. If you are an agency reselling funnels to clients, your priorities will differ from what we cover here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 파이프드라이브 |
| 🚀 잠재고객 발굴 | 클릭퍼널즈 |
| 📊 Pipeline and Deal Tracking | 파이프드라이브 |
| ✉️ Email Marketing | 묶다 |
| 📈 보도 | 파이프드라이브 |
| 🛒 Selling and Checkout | 클릭퍼널즈 |
| 👶 사용 편의성 | 파이프드라이브 |
| 🔌 통합 | 파이프드라이브 |
| 🏆 종합 우승 | 파이프드라이브 |
🏆 우승: PIPEDRIVE
Pipedrive wins 5 of 8 categories.
다음과 같은 경우에 가장 적합합니다: small sales teams, service businesses with long deals, anyone tracking customer relationships over months
Pipedrive takes it on price, tracking and reporting. It is more than just a tool for storing names, and it costs a fraction of the alternative per month.
ClickFunnels is the better sales tool if your revenue depends on cold traffic. It exists to drive sales from visitors who have never 들었다 of you. It builds the customer journeys that generate leads and turn website visitors into potential customers.
Plenty of teams end up running both. The funnel captures the lead, then the CRM works the sales opportunities until someone signs.
If you only pick one, and you sell to humans over time, Pipedrive is the safer buy.
Pipedrive 비교
Here is how it lines up against other CRM tools buyers shortlist:
파이프드라이브 vs 세일즈포스
Pipedrive는 다음 항목에서 승리했습니다: faster onboarding for small sales teams, far lower entry cost, a cleaner board that new sales reps read 곧
Salesforce가 다음 분야에서 우위를 점했습니다: depth of customisation, governance for regulated industries, a partner network of sales experts for large rollouts
Pipedrive는 다음 항목에서 승리했습니다: predictable per-seat cost as you scale, sharper focus on deals over marketing, fewer features to ignore
HubSpot이 다음 분야에서 우위를 차지했습니다: a genuine free tier, content and blogging tools, one login covering marketing and service teams
파이프드라이브 vs 먼데이 CRM
Pipedrive는 다음 항목에서 승리했습니다: a sales-first data model, deal rotting alerts, reporting aimed at forecasting rather than task boards
월요일 CRM 주요 성과: a wider integration count, colourful board views, doubling as a work tracker for non-sales staff
Pipedrive는 다음 항목에서 승리했습니다: a more mature app marketplace, cleaner mobile apps with call logging, stronger sales pipeline customization
Freshsales CRM이 다음 항목에서 우위를 차지했습니다: a free starter tier, built-in phone and chat channels, bundled pricing with the wider Freshworks suite
클릭퍼널즈 비교 (더 보기)
These are the ClickFunnels alternatives that come up most often:
클릭퍼널즈 vs 고하이레벨
ClickFunnels가 다음 분야에서 우위를 차지했습니다: a slicker editor for sales pages, a deeper template library, better training for solo founders
GoHighLevel이 다음에서 승리했습니다: agency sub-accounts and white labelling, built-in SMS and call tracking, cheaper cost per client served
ClickFunnels가 다음 분야에서 우위를 차지했습니다: speed from blank page to live offer, course and membership delivery, checkout features like order bumps
Keap은 계속해서 승리합니다: richer contact records, appointment booking and invoicing, automation aimed at service businesses
ClickFunnels가 다음 분야에서 우위를 차지했습니다: conversion-focused checkout flows, digital product delivery, a lower ceiling of technical skill required
HubSpot이 다음 분야에서 우위를 차지했습니다: free entry pricing, organic search tooling, reporting that ties spend back to closed revenue
자주 묻는 질문
Pipedrive는 무엇에 사용되나요?
It is used to manage a sales pipeline in one place. Teams track leads and deals, log activity, and see which opportunities need attention next.
클릭퍼널즈 가격은 얼마인가요?
Plans run from $81 per month on Launch up to $5,997 per year on Dominate, with Scale at $164 and Optimize at $248 monthly.
Pipedrive보다 더 나은 CRM은 무엇인가요?
It depends on your needs. Salesforce suits complex enterprises, HubSpot suits marketing-heavy teams, and Freshsales offers a free tier. For lean sales teams, few beat the value here.
클릭퍼널은 그만한 가치가 있을까요?
Worth it if you sell digital products to cold traffic and need pages, carts and email together. Less so if you only manage inbound enquiries.
Pipedrive의 단점은 무엇인가요?
There is no free forever plan. Entry tiers skip workflow automation and email tracking, some add-ons cost extra, and new users still face a short learning curve.













