⚡ 간단 평가:
- 가격: ClickFunnels starts at $81/month. Insightly starts at $29/user/month.
- 다음과 같은 경우에 가장 적합합니다: ClickFunnels for sales funnels, landing pages, and online courses. Insightly for customer relationship management and project management.
- 주요 차이점: ClickFunnels builds the sales process that brings leads in. Insightly tracks those contacts, tasks, and projects after the deal starts.
- 저희가 선택한 제품: ClickFunnels (4.2) for most online 사업 owners, because it bundles the funnel builder, page builder, and email marketing tools under one roof.
ClickFunnels and Insightly both promise to help you win more customers.
But they work at opposite ends of the sales process.
ClickFunnels is a funnel builder for landing pages and checkout pages.
Insightly is CRM software that tracks contacts, projects, and sales opportunities.
One brings website visitors in. The other keeps them organized.
Here is how to pick the right platform for your business online.
개요
This ClickFunnels vs Insightly comparison covers pricing, core features, and ease of use.
우리의 작가 spent hands-on time inside ClickFunnels directly.
Observations on Insightly come from its documentation, pricing pages, and G2 reviews.
또한 각 영업 도구가 누구에게 가장 효과적인지 분석해 보았습니다.
By the end, you will know which one fits your sales and marketing setup.
클릭퍼널즈란 무엇인가요?
ClickFunnels is a software-as-a-service marketing platform for sales funnels.
It helps businesses build advanced sales and marketing funnels that drive sales.
The core feature is a drag and drop website and landing page builder.
You can create landing pages, sales pages, and checkout pages without code.
A sizable library of professionally designed templates covers lead funnels, product launches, and webinars.
ClickFunnels also handles online courses, an online store, and automated email marketing.
Here is a closer look at how the platform works in practice.
🏆 Winner: ClickFunnels
Build automated sales funnels without hiring a web design team. Pages, email campaigns, and courses live on one platform.
클릭퍼널 가격
다음은 2026년 ClickFunnels의 가격 정책입니다.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 시작하다 | 월 81달러 | Solo founders starting their first funnel |
| 규모 | 월 164달러 | Growing teams running more marketing campaigns |
| 최적화 | 월 248달러 | Businesses with high contact volume |
| 빼어나게 솟다 | 연간 5,997달러 | Established brands wanting the full toolset |
Pricing verified August 2026.
무료 체험: Yes. ClickFunnels provides a 14-day free trial to new users.
환불 보장: ClickFunnels offers a 30 day money back guarantee on annual plans.
📌 메모: Entry plans include one website, up to three users, up to 20 funnels, and up to 10,000 contacts. Higher tiers raise those limits toward 100 funnels and 25,000 contacts.
⚠️ Pricing conflict flagged: Some public sources list the entry tier as a “Startup” plan at $81/month with annual billing or $97/month monthly, and a “Pro” plan at $248 annual or $297 monthly. Our table above uses the plan names and figures recorded in our own pricing 데이터. Check the checkout page before you enter credit card details.
클릭퍼널의 주요 이점
클릭퍼널을 고려해 볼 만한 이유는 다음과 같습니다.
- Pre-built funnel library: Templates cover lead funnels, product launches, and 웹 세미나 sign ups. You edit them instead of building each funnel manually.
- 드래그 앤 드롭 편집기: The page builder needs no coding knowledge. Web pages come together in an afternoon.
- 내장형 이메일 마케팅 기능: Email sequences send welcome messages and abandoned cart reminders automatically.
- Order bumps and upsells: Customers add a matching product with one click at checkout. One-click upsells and downsells follow the purchase.
- Courses and memberships: ClickFunnels 2.0 lets you create, sell, and manage courses in the same account.
- A/B testing and 보고: You can test two versions of a page and watch orders, opt-ins, and conversion rates.
- Community and training: The success center and coaching program connect you with like minded entrepreneurs.
우리 팀이 발견한 점
Our writer signed up for ClickFunnels and built a lead magnet funnel end to end. Here is what stood out from that hands-on time:
클릭퍼널즈 장점 및 단점
✅ 장점
- Builds sophisticated funnels that turn website visitors into paying customers
- Combines page builder, email marketing, and courses on one platform
- Removes distractions from the buying journey to lift conversion rates
- Extensive educational center and guides for DIY fixes
- 14-day free trial plus a 30-day refund window on annual plans
❌ 단점
- Steep learning curve that takes real time to get through
- Many users report that published pages load very slowly, which can deter potential customers
- Expensive next to leading competitors in the same category
- No two-factor authentication on accounts
Insightly란 무엇인가요?
Insightly is customer relationship management software with project management built in.
Insightly CRM keeps current and prospective customer data in one place.
Sales teams use it to track leads, deals, and sales opportunities.
Customizable pipelines and Kanban views show every stage of a deal.
The same account handles projects, milestones, and task management for delivery work.
Insightly is recommended by PC Magazine, Entrepreneur Magazine, G2 Crowd, and TrustRadius.
The walkthrough below shows how the system fits together.
통찰력 있게
A CRM that also runs your projects. Compliant with SOC 2 Type II, GDPR, and HIPAA standards.
Insightly 가격 책정
Insightly starts lower than most funnel platforms because you pay per seat.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 을 더한 | 사용자당 월 29달러 | 핵심 CRM 도구가 필요한 소규모 팀 |
| 전문적인 | 사용자당 월 49달러 | Teams wanting dashboards and third party integrations |
| 기업 | 사용자당 월 99달러 | Full access to every feature and workflow 오토메이션 |
Pricing verified August 2026.
무료 체험: Yes. Insightly offers a free trial so you can test the CRM before you pay.
환불 보장: No published refund window. Rates are quoted per user and are typically billed annually.
📌 메모: Insightly Marketing and Insightly Service are other Insightly products, sold separately. They follow the same pricing structure as the CRM, so adding them multiplies your monthly costs.
⚠️ 경고: The Plus and Professional tiers price well against other CRMs. The Enterprise tier is almost double what Zoho CRM charges for a similar level of access.
Insightly의 주요 이점
Here is what Insightly offers that a funnel platform does not:
- 360도 고객 관점: Every email, call log, and record sits on one contact card. That lifts productivity for sales teams and marketing teams sharing the same account.
- Projects tied to deals: Won opportunities convert into projects with milestones. You can assign tasks to any team member without leaving the system.
- AppConnect 연동: A low-code integration engine ships with over 2,000 pre-built connectors, including Google Workspace and popular apps.
- Copilot AI assistant: The AI features summarize emails and retrieve data, which cuts admin work for busy managers.
- 보고서 및 대시보드: An opportunities dashboard gives visual insight into progress, revenue, and team performance.
- 규정 준수 기능이 내장되어 있습니다: Insightly meets SOC 2 Type II, GDPR, and HIPAA standards, which matters in regulated services.
- Gantt charts and mobile access: A new version in 2025 added Gantt visualizations for timelines. The mobile app lets you create contacts, track tasks, and monitor projects anywhere.
우리 팀이 발견한 점
Note: We have not had extensive hands-on time with Insightly yet. The points above come from published documentation, its pricing page, and reviews on G2 and TrustRadius.
Insightly의 장점 및 단점
✅ 장점
- Easier to pick up than Zoho CRM, and quick to set up
- Links CRM records and project delivery in one place
- Over 2,000 pre-built connectors through AppConnect
- SOC 2 Type II, GDPR 및 HIPAA 규정 준수
❌ 단점
- Not as feature-deep as rival CRM software
- Lacks advanced options such as custom workflows on lower tiers
- Enterprise pricing runs close to double Zoho CRM
- No funnel builder, checkout pages, or opt in forms for selling
기능 비교
These two platforms overlap in one place only: contact management.
Everything else pulls in a different direction. The ClickFunnels features below sit against Insightly’s CRM tools across ten areas that decide the choice.
| 특징 | 클릭퍼널즈 | 통찰력 있게 |
|---|---|---|
| 시작 가격 | 월 81달러 | 사용자당 월 29달러 |
| 무료 체험 | ✅ 14일 | ✅ |
| 퍼널 빌더 | ✅ | ❌ |
| 랜딩 페이지 빌더 | ✅ | ❌ |
| Checkout & Order Bumps | ✅ | ❌ |
| 이메일 마케팅 | ✅ | ✅ Templates only |
| 연락처 관리 | ✅ 기본 CRM | ✅ 완벽한 CRM |
| 프로젝트 관리 | ❌ | ✅ |
| 온라인 강좌 | ✅ | ❌ |
| 가장 적합한 대상 | Selling online | Managing customers |
1. Funnel Builder vs Sales Pipeline
클릭퍼널즈: The funnel builder is the whole product. You map an entire funnel from opt-in to thank-you page, then publish it. Pre-built layouts cover webinars, product launches, and lead generation.
통찰력 있게: There is no funnel builder here. Instead you get a sales pipeline with Kanban views for each stage of a deal. It tracks what happens after someone already raised a hand.
2. Landing Pages and Web Design
클릭퍼널즈: The drag and drop builder handles landing pages, sales pages, and full sites. Professionally designed templates mean you rarely start from a blank canvas. No web design skills are required.
통찰력 있게: Insightly is not a 웹사이트 빌더 and does not create landing pages. Insightly Marketing is sold as a separate product for campaign work. Most teams pair the CRM with an existing page builder.
3. Contact Management and Customer Records
클릭퍼널즈: A customizable CRM stores contacts collected through your pages. It works for basic segmentation and follow-up. It is not built to manage long relationships across departments.
통찰력 있게: This is where Insightly wins outright. Contacts, companies, and organizations link together with full history, and you can customize the details held on each record. Sales teams get a 360-degree view of every customer.
4. Email Marketing and Email Templates
클릭퍼널즈: Email marketing tools are built into the funnel itself. Email sequences fire welcome messages and abandoned cart reminders after someone leaves the site. Broadcast email campaigns run from the same dashboard.
통찰력 있게: The CRM lets you schedule emails and reuse email templates for one-to-one 쭉 내밀다. Larger campaigns require Insightly Marketing, which is priced separately. This is sales email, not automated email marketing at scale.
5. Automation and Workflow Automation
클릭퍼널즈: Funnel automations trigger from buyer behaviour, so automated sales follow-up runs without anyone pressing send. The rules stay tied to customer journeys through your pages.
통찰력 있게: Workflow automation moves records, creates tasks, and alerts a team member when a stage changes. Copilot adds AI summaries on top. Custom workflows sit on higher tiers, which is a documented gap on entry plans.
6. Online Courses, Online Store, and Projects
클릭퍼널즈: ClickFunnels 2.0 added course creation and membership sites. You can sell a course and manage member access in the same account. It lacks the depth of a dedicated LMS, but setup is quick.
The store side handles physical and digital products from the same dashboard.
통찰력 있게: No courses and no online store. What you get instead is real project management: milestones, pipelines, and task assignment for the work you deliver after the sale.
7. Checkout Pages and Payments
클릭퍼널즈: Checkout pages, order bumps, and one-click upsells are native. A customer adds a complementary product during checkout with a single click. This is the clearest revenue advantage in the comparison.
통찰력 있게: Insightly does not take payments or collect credit card details. Quotes and won deals are recorded, but the transaction happens elsewhere.
⚠️ 경고: ClickFunnels lacks two-factor authentication. If you handle sensitive buyer data, weigh that against the compliance certifications Insightly carries.
8. Reports, Analytics, and Dashboards
클릭퍼널즈: ClickFunnels analytics track total orders, opt-ins, and conversion rates automatically. A/B testing lets you compare two versions of a page and fine tune the winner. All the data points back to funnel performance.
통찰력 있게: Reporting focuses on people and revenue rather than pages. Dashboard functionality covers pipeline health, activity, and progress by rep. Third-party app integration for reporting is limited on the Professional tier.
9. Integrations and Support
클릭퍼널즈: Third party integrations connect email marketing and CRM systems to your funnels. Live chat support runs 24 hours a day, Monday through Friday, backed by an AI 챗봇. Email replies can take a long time, and that frustration shows up often in reviews.
통찰력 있게: AppConnect provides over 2,000 pre-built connectors, including Google Workspace and other business apps. Support and ticketing tools are part of Insightly Service. According to G2 reviews, quick setup is a frequently cited reason teams pick it.
Ticket handling sits alongside those connectors for teams that support customers directly.
10. 가격 및 비용
두 계획을 나란히 비교해 봅시다.
| 층 | 클릭퍼널즈 | 통찰력 있게 |
|---|---|---|
| 기입 | 출시 가격: 월 81달러 | 추가 요금: 사용자당 월 29달러 |
| 중간 | 규모: 월 164달러 | 전문가용: 사용자당 월 49달러 |
| 높은 | 최적화: 월 248달러 | 기업용: 사용자당 월 99달러 |
| 맨 위 | Dominate: $5,997/yr | ❌ 제공되지 않음 |
클릭퍼널즈: The price covers the account, not the seat, so a three-person team pays the same $81 as a solo founder. That flat structure suits 소규모 사업체 selling digital products. It is still expensive next to leading competitors.
통찰력 있게: Per-seat pricing looks cheap at one or two users and climbs fast after that. Ten users on Professional costs more per month than the ClickFunnels Optimize plan. Adding Insightly Marketing or Service repeats the whole bill.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| To generate leads from cold traffic | 클릭퍼널즈 | Opt-in pages and lead magnets built in |
| To track deals after first contact | 통찰력 있게 | Full sales pipeline and records |
| 온라인 강좌를 판매하기 위해 | 클릭퍼널즈 | Courses and memberships included |
| To manage projects for clients | 통찰력 있게 | Milestones, tasks, and Gantt charts |
| Cheapest entry for one person | 통찰력 있게 | $29/user/month vs $81/month |
| Everything under one roof | 클릭퍼널즈 | Pages, email, checkout, courses |
💰 예산
A solo operator pays less on Insightly at $29 per user. Once three or four people need access, the ClickFunnels flat rate closes the gap.
🔌 사용 중인 기술 스택
Already running a website builder and an email tool? Insightly slots in behind them through AppConnect. Starting from nothing? ClickFunnels replaces three or four subscriptions at once.
📈 귀사의 영업 프로세스
Self-serve buyers who purchase from a page suit ClickFunnels. Long deals with quotes, calls, and multiple stakeholders suit an actual CRM.
🎓 귀하의 경험 수준
ClickFunnels carries a steep learning curve, though its education center is unusually thorough. Insightly’s interface is easy to pick up and getting data into the system is not overly convoluted.
🆓 무료 체험 및 데모
Use the 14-day ClickFunnels window to publish one real offer, not a test page. Run the Insightly trial with your own contacts imported so you judge the reporting fairly.
🛟 지원 옵션
ClickFunnels runs live chat on weekdays plus a large knowledge base, though slow email replies are a common complaint. Insightly leans on documentation and its own service product.
전환 가이드
Already using one of these? Here is what changes if you move.
🔄 Switching from ClickFunnels to Insightly?
✅ 얻게 될 이점:
- A real sales pipeline with linked companies and projects
- SOC 2 Type II, GDPR, and HIPAA compliance
- Task management, milestones, and reporting by team
❌ 잃게 될 것:
- The funnel builder and every published page
- Checkout, order bumps, and one-click upsells
- Courses, memberships, and the affiliate center
📋 전환 방법:
- Export your contacts and order history to CSV
- Rebuild your pages on a separate website builder first
- Import contacts into Insightly and map fields to custom records
🔄 Switching from Insightly to ClickFunnels?
✅ 얻게 될 이점:
- A drag and drop page builder with ready templates
- Checkout pages that take payment on the spot
- Automated email marketing tied to buyer behaviour
❌ 잃게 될 것:
- Project management, milestones, and Gantt views
- Over 2,000 AppConnect connectors and Copilot AI
- Compliance certifications your clients may require
📋 전환 방법:
- Export contacts, tasks, and open opportunities from Insightly
- Start the 14-day ClickFunnels trial and pick a funnel template
- Import contacts, then rebuild your best offer as a single funnel
저희 리뷰에서 다루지 않은 내용
This comparison focused on small businesses and solo operators. We did not test large multi-team rollouts, custom API work, or the Insightly Service ticketing product in daily use. Page load speed on ClickFunnels is a widely reported complaint we could not measure across different hosting setups. If you run a regulated organization with 50 or more seats, your priorities will look different from what we covered here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 통찰력 있게 |
| 🚀 Funnel & Page Building | 클릭퍼널즈 |
| 📧 이메일 마케팅 | 클릭퍼널즈 |
| 👥 Contact & Project Management | 통찰력 있게 |
| 💳 Selling and Checkout | 클릭퍼널즈 |
| 👶 사용 편의성 | 통찰력 있게 |
| 🔌 통합 | 통찰력 있게 |
| 🎓 Courses and Memberships | 클릭퍼널즈 |
| 🏆 종합 우승 | 클릭퍼널즈 |
🏆 우승: 클릭퍼널스
ClickFunnels takes 4 of 8 categories and the higher overall rating at 4.2 against 4.1.
다음과 같은 경우에 가장 적합합니다: selling digital products, running marketing funnels, launching online courses
These are two very different products, and the scorecard splits almost evenly. ClickFunnels wins because it owns the part of the job that produces revenue.
ClickFunnels turns traffic into paying customers through pages, offers, and automated sales sequences. Insightly organizes the relationships and projects that follow.
Insightly is the better pick for consultancies, agencies, and service firms with long sales cycles. Its per-seat entry price is also friendlier for a one-person business.
If you need to sell something today, ClickFunnels is the tool that gets you there. Plenty of businesses eventually run both. A consultancy selling a course is a good example, using one for acquisition and one for retention.
클릭퍼널즈 비교 (더 보기)
If you are still weighing ClickFunnels alternatives, here is how it lands against closer rivals. Our full ClickFunnels review covers each in more depth.
클릭퍼널즈 vs 고하이레벨
ClickFunnels가 다음 분야에서 우위를 차지했습니다: cleaner funnel templates, stronger course and membership tools, a deeper training library for beginners
GoHighLevel이 다음에서 승리했습니다: agency sub-accounts, white-label resale, built-in SMS and call tracking
클릭퍼널즈 vs 킵
ClickFunnels가 다음 분야에서 우위를 차지했습니다: faster page publishing, order bumps and upsells at checkout, no separate onboarding fee
Keap은 계속해서 승리합니다: deeper contact segmentation, appointment booking, quote and invoice handling
ClickFunnels가 다음 분야에서 우위를 차지했습니다: lower entry cost for selling, purpose-built checkout flows, course hosting inside the same account
HubSpot이 다음 분야에서 우위를 차지했습니다: free CRM tier, richer reporting, far larger integration marketplace
클릭퍼널즈 vs 곧
ClickFunnels가 다음 분야에서 우위를 차지했습니다: owning the destination page, payment collection, product and course delivery
즉시 승리하는 경우: cold outreach volume, 받은 편지함 rotation and warm-up, per-mailbox pricing
Insightly 비교에서 더 많은 정보
Here is how Insightly holds up against the CRM software it competes with directly.
Insightly는 다음 항목에서 우위를 점합니다: simpler setup, project management inside the CRM, cleaner data entry and sharing
Zoho CRM이 다음 항목에서 우위를 차지했습니다: depth of features, cheaper top tier, wider suite of connected products
통찰력 vs 파이프드라이브
Insightly는 다음 항목에서 우위를 점합니다: post-sale delivery tracking, HIPAA compliance, AppConnect’s connector library
Pipedrive는 다음 항목에서 승리했습니다: pipeline speed for pure sales teams, lower entry seat price, activity-based selling views
통찰력 vs 세일즈포스
Insightly는 다음 항목에서 우위를 점합니다: quick rollout, far lower admin overhead, predictable per-seat costs
Salesforce가 다음 분야에서 우위를 점했습니다: customization ceiling, partner network size, advanced forecasting
Insightly는 다음 항목에서 우위를 점합니다: project delivery features, lower cost at mid tiers, tighter link between deals and work
HubSpot이 다음 분야에서 우위를 차지했습니다: free starting tier, marketing automation depth, content and landing page tools
자주 묻는 질문
클릭퍼널즈는 무슨 일을 하나요?
It builds sales funnels. You create landing pages, checkout pages, and email sequences that guide a visitor from first click to purchase, all inside one account.
클릭퍼널즈의 월 이용료는 얼마인가요?
Plans run $81, $164, and $248 per month, with a $5,997 yearly tier above those. A 14-day free trial lets you test before paying.
클릭퍼널은 그만한 가치가 있을까요?
Worth it if you sell digital products and use the funnel, courses, and checkout tools. Not worth it if you only need a simple website.
Insightly는 무엇에 사용되나요?
It manages customer interactions, leads, and sales opportunities, then carries won deals into projects with milestones and assigned tasks for the delivery team.
Which one should a 소규모 사업 pick?
Pick ClickFunnels to acquire customers through paid traffic and offers. Pick Insightly if deals arrive by referral and the hard part is delivery.
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