

⚡ 간단 평가:
- 가격: Circle starts at $89/month (Professional plan). Kajabi starts at $71/month (Kickstarter).
- 다음과 같은 경우에 가장 적합합니다: Circle for community building and group discussions. Kajabi for selling online courses and digital products.
- 주요 차이점: Circle charges a transaction fee of 0.5% to 4%. Kajabi charges none.
- 저희가 선택한 제품: Kajabi (4.4) for most online 사업 owners. It bundles courses, email marketing, and a website builder in one place.

Creators pick between Circle and Kajabi for one reason.
They want an online community and a way to sell.
Circle started as a community platform and added course functionality later.
Kajabi started as a course platform and added community features later.
That history shapes almost every difference between them.
개요
This Circle vs Kajabi comparison covers pricing, core features, and ease of use.
또한 각 도구가 누구에게 가장 적합한지 분석해 보았습니다.
저희 자료 출처에는 공개된 사양서, 문서 및 공개 사용자 리뷰가 포함됩니다.
저희 필진들은 두 플랫폼 모두에서 직접 실습 시간을 가졌습니다.
해당 내용은 아래 '우리 팀이 발견한 사항' 섹션에 나와 있습니다.
서클이란 무엇인가요?
Circle.so is an online community platform for creators, brands, and online 사업 소유자.
It uses Spaces and Space Groups to organize discussions, courses, and events.
Each community platform space can be public, private, or secret.
That structure gives community builders real control over who sees what.
Many teams move here after outgrowing a Facebook group.

💡 Name check: This review covers Circle.so, the community software. It is not Circle Internet Financial (the USDC company), the Circle parental-control app, or the Netflix show.
Here is a walkthrough of the Circle platform in action.

원
Built for discussion-first communities. Spaces, chat, and native live streaming sit in one clean dashboard.
서클 가격
Here is what Circle’s pricing looks like in 2026.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 전문적인 | 월 89달러 | Solo creators launching a first community |
| 사업 | 월 199달러 | Teams needing more advanced features |
| 기업 | 부유한 회원의 프로필, 이벤트 | Larger organisations with custom needs |
| 플러스 브랜드 앱 | 맞춤 가격 책정 | Brands wanting their own mobile app |
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무료 체험: Yes. Every plan includes a 14-day free trial so new users can test the platform first.
환불 보장: No published refund window. The trial is your testing period.
📌 메모: The Professional plan caps admins, moderators, and spaces. The Business plan raises those limits and unlocks a custom domain and priority support.
⚠️ Pricing conflict flagged: Our CSV lists the Enterprise entry as features rather than a figure. Outside research puts Enterprise at $399/month. Check the pricing Circle publishes before you buy.
Circle의 주요 이점
Circle을 고려해 볼 만한 이유는 다음과 같습니다.
- Space control: Build public, private, and secret spaces. You can control access so certain spaces stay members-only.
- Native live streaming: Host events without a third-party tool. Sessions run up to 30 participants, live streams up to 100 viewers.
- Paid memberships: Charge for access through Stripe in multiple currencies. Discounts and coupon codes are built into checkout.
- 자동화 도구: Workflows handle repetitive community management jobs. They also personalise the welcome message new members receive.
- Rich post editor: Circle’s post editor supports headings, blockquotes, and collapsible sections. Community posts read more like articles than forum replies.
- 모바일 앱: Members reach communities, courses, events, and chats from their phone.

우리 팀이 발견한 점
우리의 작가 set up a test community and invited a small group. Here is what stood out during that hands-on time:

장점과 단점을 동그라미로 표시하세요.
✅ 장점
- Clean user interface that feels familiar to Slack and 개념 사용자
- Native live streaming for group discussions and larger live events
- Spaces and Space Groups keep a growing community organised
- 14-day free trial on every plan, including the Enterprise tier
❌ 단점
- Transaction fee of 0.5% to 4% sits on top of Stripe’s 2.9% + $0.30
- Course functionality trails dedicated tools like 가르치기 쉬운 and Kajabi
- Third party integrations feel limited next to bigger platforms
카자비란 무엇인가요?
Kajabi is an all in one platform for building a digital business.
The Kajabi platform has been around since 2010.
It hosts online courses, coaching programs, podcasts, and a membership site.
Kajabi lets you sell digital products without bolting on other tools.
Over 50,000 owners have used it to build sustainable businesses.

This walkthrough shows how the dashboard fits together.

🏆 Winner: Kajabi
Courses, email marketing, and checkout in the same platform. Kajabi takes no cut of your sales.
카자비 가격
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| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 킥스타터 | 월 71달러 | Testing your first 온라인 강좌 |
| 기초적인 | 월 199달러 | Solo creators with one product line |
| 성장 | 월 159달러 | Creators who want the affiliate program |
| 찬성 | 월 319달러 | Teams running an entire business here |
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무료 체험: Yes. You can open a Kajabi account and test the builder before paying.
환불 보장: No standing refund policy is published. Use the trial period instead.
📌 메모: Kajabi payments are built in. The only fee you pay is your payment gateway’s card rate, since Kajabi takes no cut of sales.
⚠️ Pricing conflict flagged: The table above follows our CSV. Outside research shows Basic at $119 annual and $149 monthly, Growth at $159 annual and $199 monthly, Pro at $319 annual and $399 monthly. Annual billing explains the gap.
Kajabi의 주요 이점
Here is what Kajabi offers that pulls creators over:
- 거래 수수료 없음: Kajabi makes its money from subscriptions, not your sales. All the money past card fees stays with you.
- Email marketing software: Send broadcasts, build sequences, and run email campaigns without a separate tool.
- Intuitive website builder: Drag-and-drop building blocks handle landing pages, blog posts, and your entire website.
- AI course builder: Kajabi AI drafts course outlines and writes video transcriptions automatically.
- Built in payments: Checkout supports Apple Pay and Google Pay through the integrated payment processor.
- Analytics that matter: Track subscription metrics, email opt ins, and revenue alongside Google Analytics 데이터.

우리 팀이 발견한 점
Our writer built a test product and ran it through checkout. Here is what stood out:

The clip below covers the same walkthrough step by step.
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✅ 장점
- No transaction fees on sales made through the platform
- Built-in email marketing with broadcasts and email sequences
- AI course builder drafts outlines and video transcriptions
- Website builder, landing pages, and sales funnels included
❌ 단점
- Costs more than most rivals, which makes it an expensive platform for beginners
- Basic plan leaves out the 24/7 live chat on Growth and Pro plans
- Design flexibility is limited next to specialised builders
기능 비교
Circle and Kajabi overlap more than they used to. The table below shows where the two products still split apart.
| 특징 | 원 | 카자비 |
|---|---|---|
| 시작 가격 | 월 89달러 | 월 71달러 |
| 무료 플랜 | ❌ (14일 무료 체험) | ❌ (무료 체험) |
| 커뮤니티 공간 | ✅ | ✅ (기본) |
| 네이티브 라이브 스트리밍 | ✅ | ❌ |
| Loading... | ✅ (integrated course) | ✅ |
| 이메일 마케팅 | ✅ | ✅ |
| 웹사이트 빌더 | ✅ | ✅ |
| 판매 퍼널 | ❌ | ✅ |
| 거래 수수료 | 0.5%~4% | 없음 |
| 가장 적합한 대상 | Loading... | 온라인 강좌 판매 |
1. Community Spaces and Group Discussions
원: Spaces and Space Groups organise the entire community around themes. You can run multiple spaces, lock private spaces behind a plan, and open chat spaces for threaded group discussions. Members switch between communities with one click.

카자비: The community feature covers posts, events, and challenges. It works, but it sits beside the course product rather than driving it. Community management here is lighter than what a dedicated community platform offers.
2. Live Streaming and Live Events
원: Native live streaming runs inside the platform. Circle handles small group sessions for up to 30 people and a 라이브 스트림 for up to 100 viewers. You can host events and send reminders without leaving the dashboard.

카자비: There is no equivalent live streaming feature. Creators usually run sessions on Zoom and post replays or 유튜브 videos inside a course module.
⚠️ 경고: Circle’s live tool lacks the moderation controls of dedicated 웹 세미나 software. Large paid events may still need a separate host.
3. Course Builder and Course Functionality
카자비: The Kajabi course builder needs no code. Templates, quizzes, and progress tracking come standard, and students find courses through a clean member portal. Course creation is the strongest part of the product.

원: The course builder supports videos, audio, and PDFs. It works for a lightweight cohort, but it trails Teachable and Kajabi on grading, drip logic, and reporting.
4. Digital Products and Coaching Programs
카자비: One Kajabi account can sell downloads, a membership site, podcasts, and coaching programs. A course creator running a coaching business can keep every product on the same platform.

Coaching gets its own workspace rather than a generic product type.

원: You sell access, not products. Paid memberships unlock certain spaces, and free trials let people look around first. Anything more complex needs a third-party checkout.
5. 이메일 마케팅 및 캠페인
카자비: Broadcasts, sequences, and marketing campaigns all live here. Most creators drop their outside email marketing software once marketing efforts move in.

Artificial intelligence also drafts newsletter copy from your existing content.

원: Email covers community-driven sends such as invitations and digests. It reaches other members well, but it is not a replacement for a full campaign tool.

6. Website Builder and Landing Pages
카자비: An intuitive website builder handles your entire website, blog posts, and unlimited pages. You can create landing pages from templates, and Kajabi websites publish on a custom domain.

원: The website builder is newer and simpler. It covers a landing page and a member-facing home, not a marketing site with funnels.

7. Automation Tools and Workflows
원: Workflows automate repetitive jobs and personalise onboarding for new members. Automated check-ins nudge quiet people back into the conversation.

Check-ins run on their own schedule once you set the trigger.

카자비: Automations attach to sales funnels, so a purchase can trigger emails, tags, and access changes. The branching is deeper than Circle’s, which stays inside the community.

⚠️ 경고: Circle’s automation is often described as basic. Complex multi-step logic usually needs 자피어 or a similar bridge.
8. Analytics and Member Activity Tracking
원: Activity tracking shows who posts, who lurks, and where community engagement drops. That helps you spot the members worth promoting to moderator.

카자비: Reporting leans commercial. You get revenue, conversion rates, subscription metrics, and course progress in one dashboard.

9. Customization, Gamification and Extra Channels
원: Brand colours, logos, and layout are all editable. Gamification adds points and leaderboards, a cool feature for keeping quiet members active.

Points and ranks sit on member profiles where everyone can see them.

카자비: Design control is tighter, which some creators find limiting. In exchange you get channels Circle does not have, including 팟캐스트 hosting through Creator Studio.

10. 가격 및 비용
두 계획을 나란히 비교해 봅시다.
| 계획 | 원 | 카자비 |
|---|---|---|
| 기입 | Professional: $89/month | Kickstarter: $71/month |
| 중간 | Business: $199/month | Basic: $199/month |
| Upper mid | — | Growth: $159/month |
| 맨 위 | Enterprise: Rich members’ profile, events | Pro: $319/month |
| 추가 기능 | Plus Branded App: Custom Pricing | — |
| Sales cut | 0.5%–4% transaction fee | No transaction fees |
원: The sticker price is only part of pricing Circle correctly. A transaction fee of 0.5% to 4% stacks on Stripe’s 2.9% + $0.30, so cost rises as revenue does.
카자비: Entry pricing undercuts Circle by $18 per month, and no cut is taken from sales. Replacing separate marketing tools can beat the $600 monthly stack many creators run.
💡 꿀팁: Do the maths at your own revenue. At $10,000 in monthly sales, a 4% fee costs $400 before card processing.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| To sell courses first | 카자비 | Deeper course builder |
| Discussion-led community | 원 | Spaces and threaded chat |
| Zero cut on sales | 카자비 | No transaction fees |
| Native live streaming | 원 | Streams built into the platform |
| 모든 것을 위한 하나의 도구 | 카자비 | Site, email, and checkout included |
| 최저 진입 가격 | 카자비 | $71/month versus $89/month |
💰 예산
Kajabi’s Kickstarter tier is the cheapest way in. Circle looks close on paper until the transaction fee lands on every sale.
🔌 사용 중인 기술 스택
Kajabi replaces more of your stack, including email and checkout. Circle assumes you keep some tools and connect them, though integrations are thinner than on other platforms.
📝 콘텐츠 스타일
Daily conversation and live events point to Circle. Structured lessons that create online courses point to Kajabi.
🎓 귀하의 경험 수준
Circle’s interface reads easily if you already Slack을 사용하세요 or Notion. Kajabi has more screens, but Kajabi University walks new users through the core features.
🆓 무료 체험 및 데모
Both offer a trial, and Circle’s runs 14 days on every tier. Import real content instead of dummy 텍스트 so the test means something.
🛟 지원 옵션
Kajabi runs 24/7 help on the Growth and Pro plans, while the Basic plan drops live chat. Circle keeps priority support for the Business plan and above.
전환 가이드
Already on one of these? Here is what changes when you move.
🔄 Switching from Circle to Kajabi?
✅ 얻게 될 이점:
- No sales cut, so all the money past card fees stays in your own business
- Sales funnels, an affiliate program, and stronger marketing features
- A deeper course builder with quizzes and progress tracking
❌ 잃게 될 것:
- Native live streaming inside the platform
- Space Groups and secret spaces for fine-grained access
- The chat-first layout that keeps the community aspect front and centre
📋 전환 방법:
- Export your member list and post archive from Circle
- Open a Kajabi account and rebuild your products first
- Email members a special link to claim their new login
🔄 Switching from Kajabi to Circle?
✅ 얻게 될 이점:
- A layout built to engage members every day, not only at launch
- Live streams and events without a second tool
- Gamification and activity tracking for community members
❌ 잃게 될 것:
- Funnel and campaign depth on the same platform
- Fee-free checkout, since Circle keeps a percentage
- Podcast hosting and the wider set of marketing tools
📋 전환 방법:
- Export contacts and course files from Kajabi
- Map each product to a space or Space Group in Circle
- Send invitations, then set a welcome message for arrivals
저희 리뷰에서 다루지 않은 내용
This comparison focused on solo creators and small teams. We did not test bulk licensing, single sign-on, or how either tool handles a community with unlimited members on an Enterprise plan. We also did not benchmark support channels under load. If you run a large operation, your priorities will differ from what we covered here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 카자비 |
| 🚀 핵심 기능 | 카자비 |
| 🎥 Live Events | 원 |
| 🎓 Course Functionality | 카자비 |
| 👥 Community Management | 원 |
| 📧 Marketing Features | 카자비 |
| 👶 사용 편의성 | 원 |
| 🏆 종합 우승 | 카자비 |
🏆 WINNER: KAJABI
Kajabi wins 4 of 7 categories.
다음과 같은 경우에 가장 적합합니다: course creators, coaching programs, memberships, and anyone who wants to grow your business on one bill.
Circle and Kajabi are not really the same product. Circle sells a thriving online community. Kajabi sells the machinery of a successful online business.
Circle is the better home for daily conversation, live streams, and member-led momentum. Tens of thousands of creators use Kajabi because it removes the sales cut and folds marketing into the same bill.
If your revenue comes from courses and digital products, Kajabi is the safer pick. If the community itself is the product, Circle earns its price.
원과 비교했을 때 더 많은 부분
Our full Circle review covers each space type in depth. Here is how the circle community stacks up against close rivals.
원 vs 학교
Circle wins on: space-level access control, native live streaming, and a far deeper post editor
학교가 승리한 항목: flat single-tier pricing, a simpler learning curve, and built-in leaderboards from day one
원 vs 마이티 네트웍스
Circle wins on: a cleaner user interface, better community management tools, and smoother navigation between spaces
Mighty Networks가 다음 부문에서 승리했습니다: stronger native course tools, richer member matchmaking, and a longer track record with branded apps
원 vs Thinkific
Circle wins on: live events, daily discussion, and gamified engagement between lessons
Thinkific이 다음 부문에서 승리했습니다: course reporting, quiz and assignment depth, and a free starting tier
원 vs 베터모드
Circle wins on: creator-focused onboarding, paid memberships out of the box, and a stronger mobile app
Bettermode가 다음 항목에서 승리합니다: white-label flexibility, API depth for developers, and support-community use cases
Circle’s features lean toward conversation rather than commerce. The missing features show up mostly in checkout and reporting, so teams often bolt on Google Forms for surveys until new features land.
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Our Kajabi review breaks the plans down further. Kajabi is not the only platform in this space, so here is the short version.
카자비가 승리한 이유는 다음과 같습니다. no transaction fees, bundled email marketing, and full website hosting
Teachable이 다음에서 승리했습니다: a cheaper entry point, simpler course setup, and lighter admin for a single course
카자비가 승리한 이유는 다음과 같습니다. funnels, automations, and running a coaching business on one bill
Thinkific이 다음 부문에서 승리했습니다: a free plan, lower monthly cost, and more granular course design control
Kajabi vs LearnWorlds
카자비가 승리한 이유는 다음과 같습니다. marketing depth, podcast hosting, and a faster path from idea to checkout
Loading... interactive video, certification workflows, and school-style course structures
Kajabi vs 고하이레벨
카자비가 승리한 이유는 다음과 같습니다. course delivery, a friendlier build process, and cleaner student-facing design
GoHighLevel이 다음에서 승리했습니다: agency features, CRM and pipeline tools, and reselling access to clients
Both companies offer support by email, and the Growth plan adds round-the-clock chat.
자주 묻는 질문
What is Circle so used for?
It hosts paid and free communities. Creators use it for discussions, courses, events, and memberships in one place, organised into spaces.
What is the transaction fee for Circle so?
Between 0.5% and 4% of each payment, depending on your plan. Stripe’s own 2.9% + $0.30 card charge applies on top of that.
Kajabi는 어떤 용도로 가장 적합할까요?
Selling knowledge products. Courses, memberships, coaching, and podcasts sit alongside email, checkout, and a website, so one subscription runs a successful business.
Kajabi는 거래 수수료가 있나요?
No. The platform takes no percentage of sales. You still pay standard card processing rates through your payment provider on every order.
Kajabi는 강좌 전용인가요?
No. The Kajabi app also handles coaching, memberships, downloads, podcasts, and newsletters, which is why creators treat it as a full business hub.













