

⚡ 간단 평가:
- 가격: Durable paid plans start at $12/month. B12 paid plans start at $42/month. Both offer a free plan.
- 다음과 같은 경우에 가장 적합합니다: Durable suits 프리랜서 and new business owners who want speed. B12 suits professional service providers who want expert help.
- 주요 차이점: Durable builds a website in 30 seconds. B12 pairs AI with a team of design and copywriting experts.
- 저희가 선택한 제품: Durable for most 소규모 사업체. It costs less and includes an AI CRM, invoicing, and marketing tools.

Both Durable and B12 promise a full website in under a minute.
But they were built for two different kinds of 사업 소유자.
Durable is an AI 웹사이트 빌더 made for speed and low cost.
B12 is a professional website builder that adds real human experts.
이 가이드에서는 두 가지 도구를 자세히 분석하여 사용자에게 맞는 도구를 선택할 수 있도록 도와줍니다.
개요
This Durable vs B12 comparison covers pricing, features, ease of use, and support.
We also break down who each website builder works best for.
저희 자료 출처에는 공개된 사양서, 공식 문서 및 사용자 리뷰가 포함됩니다.
Our writers also spent hands-on time inside each platform.
By the end, you will know which AI powered website builder fits your needs.
내구성이 좋다는 것은 무엇을 의미할까요?
Durable AI is a website builder for small businesses and freelancers.
Durable AI can create a full website in just 30 seconds.
You answer a few questions about your business type and location.
Then Durable’s AI builds a business website with AI generated content and images.
No coding knowledge or coding skills are needed at any step.
Durable offers more than a website 발전기, though. It also bundles an AI powered CRM, invoicing, and marketing tools.

튼튼한
Build a professional website in 30 seconds. Durable uses AI technology to add content, images, and a contact form with minimal effort.
지속 가능한 가격 책정
Here is what Durable costs in 2026. Let’s break it down.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 무료 | $0 | Testing the AI website 발전기 |
| 기동기 | 월 12달러 | Freelancers wanting a custom domain |
| 사업 | 월 20달러 | Small teams needing live chat |
Pricing verified July 2026.

무료 체험: Durable offers a free version. No credit card is needed to build your first site.
환불 보장: All paid plans include a 30-day money-back guarantee. You can cancel anytime.
📌 메모: The Starter plan adds a custom domain name, unlimited pages, and priority email support. A Durable Pro account unlocks the full design suite.
⚠️ 경고: Durable’s free plan does not include a free custom domain. You need a paid Durable account to publish with your own domain.
Key Benefits of Durable
Here is what makes Durable worth considering:
- Fast website creation: Durable AI can generate a complete website with images, content, and a contact form in 30 seconds.
- AI CRM and invoicing: Durable includes a simple AI CRM to track visitor behavior. You can also send online invoices from one dashboard.
- AI assistant: The AI assistant writes blog posts, 소셜 미디어 posts, and ad copy. It even doubles as a Google Ad 작가.
- 통합 마케팅 도구: Built-in SEO tools and analytics support your marketing efforts and help you rank on search engines.
- 사용자 친화적인 디자인: A drag and drop editor lets you edit multiple pages without coding skills.
- Unlimited websites: You can create unlimited websites, though publishing each site may add fees. Website hosting is built in on every plan.

우리 팀이 발견한 점
Our writer signed up for a Durable account and built a small business website. Here is what stood out from that hands-on time:

Durable Pros & Cons
✅ 장점
- Builds a website in 30 seconds with minimal effort
- Includes an AI powered CRM and invoicing in one place
- 무료 플랜을 이용하면 결제 전에 테스트해 볼 수 있습니다.
- Low starting price of $12/month for a custom domain
❌ 단점
- Templates can look similar across business types
- Not built for eCommerce or online stores
- Limited customization for advanced websites
B12란 무엇인가요?
B12 AI is an AI powered website builder made for professional service providers.
It serves accountants, lawyers, consultants, and coaches who serve clients online.
B12 handles web design and copy, so you spend less time creating web pages for your services.
B12’s AI generates a personalized website draft for your industry in 60 seconds.
Then you refine the website’s design with an easy AI powered website editor.
B12 also adds online scheduling, online payments, contact forms, and email marketing.
What sets B12 apart is its team of design and copywriting experts. They help launch and refine your new site.

비12
B12 AI builds a professional online presence for service based businesses. It pairs artificial intelligence with real design and copywriting experts.
B12 가격
Here is what B12 costs in 2026. Let’s break it down.
| 계획 | 가격 | 가장 적합한 대상 |
|---|---|---|
| 기초적인 | 월 42달러 | Solo professionals starting out |
| 전문적인 | 월 169달러 | Growing service based businesses |
| 고급의 | 월 339달러 | Firms needing full support |
Pricing verified July 2026.

무료 체험: B12 offers a free AI entry plan. You can generate a website draft before you pay.
환불 보장: B12 offers a full refund within a short period if the platform is not the right fit.
📌 메모: Every paid plan includes ongoing support and access to the B12 team. Higher tiers add more expert hours and standout features.
⚠️ 경고: B12 costs far more than most other website builders. The Basic plan alone is over three times the price of Durable’s Starter plan.
비타민 B12의 주요 이점
Here is what makes B12 worth considering:
- Expert design suite: B12 includes copywriting experts and designers. They help you launch beautiful websites without countless hours of work.
- Client tools built in: Online appointment scheduling, recurring invoices, and online payments are part of the all in one platform.
- AI Assist content: The AI Assist tool writes relevant content like blog posts and email marketing copy right in the editor.
- 연락처 관리: B12 manages unlimited contacts and helps you engage clients through a simple dashboard.
- SEO service: B12 websites are built for search engines. Built-in analytics track website performance, and free hosting is included.
- 당신과 함께 성장합니다: B12 is built to grow with your business needs and adds new features over time.

우리 팀이 발견한 점
Our writer ran the B12 AI website builder through its initial setup for a service business. Here is what stood out:

비타민 B12의 장점과 단점
✅ 장점
- Real design and copywriting experts help build your site
- Fully functional client tools like scheduling and invoicing
- Unlimited expert support with phone support, email, and chat
- Tailored for professional service providers
❌ 단점
- Much higher price than most website builders
- Overkill for a simple personal or blog site
- Narrow focus on service based businesses
기능 비교
Ready for a detailed look at Durable AI website builder vs B12 AI? We compare eight key features so you can decide which website builder wins for your goals.
| 특징 | 튼튼한 | 비12 |
|---|---|---|
| 시작 가격 | 월 12달러 | 월 42달러 |
| 무료 플랜 | ✅ | ✅ |
| AI Website Generator | ✅ (30 sec) | ✅ (60 sec) |
| 내장형 CRM | ✅ | ✅ |
| 온라인 청구서 | ✅ | ✅ |
| Human Experts | ❌ | ✅ |
| 온라인 예약 | ❌ | ✅ |
| 이메일 마케팅 | 기초적인 | ✅ |
| 가장 적합한 대상 | Freelancers, new business | Professional service providers |
1. AI 웹사이트 빌더
튼튼한: The Durable AI website builder creates a website in 30 seconds. You answer three questions and the AI technology builds every web page. The result is mobile-ready and easy to edit with the drag and drop editor.

B12: B12 is the easiest AI website builder for service firms. It builds a professional website draft in 60 seconds. The layout is tuned for lawyers, coaches, and consultants who need a polished web presence.

2. AI Content and Blogging
튼튼한: Generative AI powers Durable’s AI blog builder. The AI 어시스턴트 writes blog posts, social media posts, and ad copy fast. It even works as a Google Ad writer for quick campaigns.

B12: B12’s AI Assist tool writes relevant content inside the editor. It handles blog builder tasks and email marketing copy. The copy tends to feel more polished thanks to input from copywriting experts.

3. CRM 및 연락처 관리
튼튼한: Durable includes a simple AI CRM. It tracks visitor behavior and helps you send online invoices. This AI powered CRM keeps leads and billing in one place for small businesses.

B12: B12 offers contact management with unlimited contacts. It ties contact forms to online payments and recurring invoices. This helps professional service providers engage clients from first visit to final invoice.

4. SEO 도구
튼튼한: Durable ships with built-in SEO tools and analytics. These integrated marketing tools help your business website reach search engines. Reviews note the search engine optimization is basic but useful for a new business.

B12: B12 includes an on-page SEO service and website analytics. Its pages are tuned for search engines out of the box. This gives service based businesses a stronger start on search visibility.

5. AI Assistant and AI Agent
튼튼한: Durable’s AI Brand Builder shapes your logo, colors, and 목소리. The AI assistant then handles content tasks and marketing efforts. Together they speed up the full website creation process.

B12: B12’s AI Agent supports design, content, and client tasks. It uses artificial intelligence to suggest edits and next steps. The agent works alongside the B12 team of experts.

6. 통합
튼튼한: Durable keeps its tools inside one dashboard. This all in one setup means fewer outside connections. It works well if you want everything to build websites in a single place.
B12: B12 supports third-party integrations for social media accounts and other apps. You can link existing tools to your new website. This flexibility helps firms that already run other software.

7. Email Marketing and Automation
튼튼한: Durable focuses on website and CRM tasks. Email marketing is light compared to B12. For basic follow-ups the AI assistant can still draft messages fast.
B12: B12 includes email marketing and 오토메이션 as core features. You can nurture leads and engage clients on autopilot. This makes B12 stronger for firms that rely on repeat business.

8. Website Generator and Custom Prompts
튼튼한: Durable’s website generator asks a few short questions. You get a full draft with no coding knowledge required. It is the faster path from idea to a live website.
B12: B12 offers customizable AI website prompts and a Website Generator GPT. You can guide the AI with detailed instructions. This gives more control over the first draft of your new site.


9. 가격 및 비용
요금제를 나란히 비교해 보겠습니다.
| 계획 | 튼튼한 | 비12 |
|---|---|---|
| 무료 | $0 | $0 entry plan |
| 입장료 지불됨 | 월 12달러 | 월 42달러 |
| 중급 | 월 20달러 | 월 169달러 |
| 최상위 | — | 월 339달러 |
튼튼한: Durable is the budget pick. Paid plans start at $12/month and top out at $20/month. This makes it easy to run a professional website on a tight budget.
B12: B12 costs more because you pay for expert help. Plans run from $42 to $339 per month. The higher price buys design, copywriting, and ongoing support you manage yourself with Durable.
다양한 시나리오
| 필요하시면 | 선택하다 | 왜 |
|---|---|---|
| 빠듯한 예산 | 튼튼한 | Starts at $12/month |
| Human experts | 비12 | Design and copywriting help |
| 가장 빠른 설치 | 튼튼한 | Live in 30 seconds |
| 고객 일정 관리 | 비12 | Online appointment scheduling |
| 초보자에게 적합 | 튼튼한 | Simplest AI website builder |
💰 예산
Durable wins for cost. Its Starter plan is far cheaper than B12’s Basic plan for a small business website.
🔌 사용 중인 기술 스택
B12 supports third-party integrations and social media accounts. Durable keeps everything in one all in one dashboard instead.
📝 귀하의 사업 유형
Service based businesses like law firms and coaches fit B12. Freelancers and new business owners fit Durable’s simple website building flow.
🎓 귀하의 경험 수준
Both need zero coding skills. Durable is a touch simpler for a first time website. B12 rewards those who want more control.
🆓 무료 체험 및 데모
Try both before you pay. Each offers a free plan so you can test the website creation process risk free.
🛟 지원 옵션
Durable offers email support on all plans. B12 offers unlimited expert support by phone, email, and chat as ongoing support.
전환 가이드
이미 이러한 도구 중 하나를 사용하고 계신가요? 전환 시 기대할 수 있는 사항은 다음과 같습니다.
🔄 Switching from Durable to B12?
✅ 얻게 될 이점:
- A team of design and copywriting experts
- Online appointment scheduling and online payments
- Stronger email marketing and 오토메이션
❌ 잃게 될 것:
- Durable’s low $12/month starting price
- The fastest 30-second website creation
- A very simple AI CRM for solo use
📋 전환 방법:
- Export your content and contacts from your Durable account
- Create a B12 account and generate a new website draft
- Rebuild pages with the B12 team and point your custom domain
🔄 Switching from B12 to Durable?
✅ 얻게 될 이점:
- A much lower monthly price
- Faster website creation with the AI website generator
- A built-in Google Ad writer and AI blog builder
❌ 잃게 될 것:
- The B12 team of experts and ongoing support
- Online appointment scheduling for clients
- Deeper email marketing tools
📋 전환 방법:
- Save your copy, images, and contacts from B12
- Sign up for a Durable account and answer the setup questions
- Edit the AI draft and connect your existing domain
저희 리뷰에서 다루지 않은 내용
This comparison focused on small businesses and professional service providers. We did not test large eCommerce stores or high-traffic sites. Our notes are based on the July 2026 versions, so features may change. If you run a big online store, your needs may differ from what we covered here.
최종 판결
| 범주 | 우승자 |
|---|---|
| 💰 가격 | 튼튼한 |
| 🚀 핵심 기능 | 묶다 |
| ⚡ 설치 속도 | 튼튼한 |
| 🎯 Expert Support | 비12 |
| 👶 사용 편의성 | 튼튼한 |
| 🔌 통합 | 비12 |
| 🏆 종합 우승 | 튼튼한 |
🏆 WINNER: DURABLE
Durable wins 4 out of 6 categories.
다음과 같은 경우에 가장 적합합니다: Freelancers, new business owners, and small business owners who want a fast, low-cost website.
Durable and B12 are two very different products. Durable is a fast, low-cost AI website builder for modern businesses. B12 is a premium website builder with human experts baked in.
B12 is excellent if you run a 법률 회사 or coaching practice and want experts to handle the work. But if you want to get your business online fast without spending much, Durable is the better choice for most users.
More of Durable Compared
Here is how Durable stacks up against other website builders:
Durable vs 10웹
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. Faster 30-second setup, lower price, built-in AI CRM and invoicing
10Web은 다음 분야에서 승리했습니다: WordPress hosting, automated speed tuning, deeper design control
Durable vs 도릭
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. Bundled marketing tools, AI assistant for content, simpler solo workflow
도릭이 승리한 경기: Fast multi-page generation, cleaner blank-canvas design, flexible page layouts
내구성이 뛰어난 제품은 다음과 같은 경우에 효과적입니다. Speed for non-designers, all in one business tools, lower learning curve
Framer가 승리한 항목은 다음과 같습니다. Pixel-level design, animation effects, control for creative pros
비타민 B12 함량이 더 높습니다.
Here is how B12 stacks up against other website builders:
B12는 다음에서 승리합니다: Human design experts, client scheduling, done-for-you copywriting
10Web은 다음 분야에서 승리했습니다: Page speed optimization, WordPress flexibility, lower monthly cost
B12는 다음에서 승리합니다: Expert support team, invoicing and payments, service-firm layouts
짐도 승리 항목: Cheaper entry plans, quick basic sites, simple mobile app editing
B12는 다음에서 승리합니다: Full client management, email marketing, ongoing expert help
Typedream이 다음 부문에서 승리했습니다: Notion-style editing, lower price, faster simple landing pages
자주 묻는 질문
Durable AI는 무료인가요?
Yes. Durable offers a free plan that builds a site on a subdomain. To publish with a custom domain name, you need a paid Durable account.
Durable AI로 웹사이트를 몇 개나 만들 수 있나요?
You can create unlimited websites with Durable. Publishing each live site may add fees, so check your plan before you launch many pages.
B12 AI 웹사이트는 무료인가요?
B12 offers a free AI entry plan to generate a website draft. Paid plans start at $42/month and add expert support and client tools.
Durable과 Wix 중 어느 것이 더 나은가요?
Durable is faster and cheaper for a simple business website. Wix offers more templates and design control. Pick Durable for speed and Wix for flexibility.
B12라는 회사는 무엇인가요?
B12 is a New York based company. It builds AI powered websites and pairs artificial intelligence with human experts for professional service providers.













