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Moz Review: Best For Your SEO in 2026?

執筆者 | Last updated Jan 21, 2026

Mozの注目画像

Google で上位にランクインしたいですか?

SEO ツールに圧倒されていると感じますか?

多くの企業は、オンラインでの認知度を高めるための適切なソリューションを見つけるのに苦労しています。

That’s where a tool like Moz comes in, promising to simplify SEO and drive results.

Moz is a popular all-in-one SEO software suite that contains tools developed to improve search engine visibility.

But with so many options out there, how do you know if Moz is truly the key to maximizing your SEO in 2026?

In this Moz Review, we’ll cut through the noise.

We’ll explore if this popular platform can truly deliver on its promises & help you achieve your goals.

Moz CTA
モズ

SEOを強化しましょう!50万人以上のマーケターがMozを信頼しています。Tinuitiのようなユーザーは、キーワードランキングが1,143%上昇しました。 Mozを使用する 専門家のようにお考えですか?クリックして今すぐSEO改善を始めましょう!

Mozとは何ですか?

Moz Pro is the main product offered by Moz, providing a comprehensive suite of SEO tools.

It is an all-in-one SEO solution that provides advanced キーワードリサーチ, rank tracking, site auditing, backlink analysis, and SERP tracking.

Moz Pro is an pall-in-one SEO suite that can assist your 仕事 complete a variety of tasks to improve your overall SEO strategy.

Moz has been helping businesses improve their search engine rankings for over a decade.

Today, it is trusted by over 500,000 users and is recognized as a leading tool in the SEO industry.

素晴らしい機能の 1 つは、最適なキーワードを見つけるのに役立つことです。

これらは人々が何かを探すために Google に入力する単語です。

Moz’s keyword research tool generates new keyword ideas & provides metrics like search volume & competition level.

Moz also checks your website’s domain authority, which is like a score that tells how strong and trusted your website is.

スコアが高ければ高いほど、上位にランクされる可能性が高くなります。

Moz also has Moz Local, which helps local businesses get found by customers.

It helps you to create a stronger online presence.

Mozの紹介

Moz を作ったのは誰ですか?

ランド・フィッシュキン Moz を立ち上げた中心人物です。

最初は SEOmoz というブログで、SEO に関するアイデアを共有する場所でした。

後で, it became an SEO software company.

彼らの目標は 作る SEO easier for everyone.

彼らは、ドメインの強さや効果的なキャンペーンの実施方法などの重要なことを企業が理解できるように支援したいと考えていました。

Mozの主なメリット

The Moz Pro offers a suite of tools that cater to businesses of all sizes, from small startups to large enterprises.

  • Boost Search Visibility: Moz Pro is an all-in-one SEO software suite designed to improve search engine visibility.
  • Effective Rank Tracking: Moz’s rank tracking feature allows users to track local and national searches, distinguishing between traffic from different areas.
  • Deeper Keyword Insights: Keyword Explorer helps users discover valuable keywords and provides metrics like search volume and competition level.
  • Site Optimization: Moz Pro includes a site auditing feature that crawls websites to identify technical SEO issues and optimization opportunities.
  • Strong Technical SEO: The platform helps you find rand fix technical issues on your site to help search engines understand your website.
  • 競合分析: Moz is considered to be one of the best competitor analysis tools, allowing users to check what their competitors are doing.
  • 実用的な洞察: Moz gives you clear, easy-to-understand advice on how to improve your SEO through practical steps.
  • Helpful Free SEO Tools: MozBar is a free Chrome extension that displays SEO metrics directly in the browser.
Mozトップのメリット
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最高の機能

Moz is a powerful set of seo tools that assists your website rank higher on search engines.

It gives you the seo データ you need to grow your organic traffic and beat your competition.

Many seo professionals use moz to check their seo health and plan their next steps.

1. SERP分析

This tool lets you look at search results to see why some pages rank better than others.

It tracks serp features like star ratings or featured snippets that appear on google.

This helps you understand your search engine visibility and what it takes to rank higher.

You can see how your site performs and adjust your seo strategy for better search rankings.

Moz SERP分析

2. 無料リサーチツール

Moz offers free tools to help people start their search engine optimization journey.

You can use these to check link metrics and see how a site performs without a paid plan.

It is a great way to try out moz tools before starting a free trial.

These free tools are perfect for beginners who want to learn about key seo metrics.

Moz無料リサーチツール

3. キーワードエクスプローラー

The keyword explorer assists you find the best keyword ideas for your site.

It provides search volume and keyword suggestions to help you pick a target keyword.

You can see keyword data like difficulty to plan your seo efforts and reach more people.

It is an all-in-one spot for keyword research that helps you find ranking keywords.

Mozキーワードエクスプローラー

4. ページ内グレーダー

This tool looks at your on page content to see if it is ready for search engines.

It gives you a score and tips for content optimization to help you rank better. It makes site auditing easy so you can improve your seo performance quickly.

This helps your seo strategy by making sure every page targets the right related keywords.

Moz オンページグレーダー

5. ドメインオーソリティチェッカー

Domain authority is a famous score from moz that shows how well a site will rank.

It uses link data and linking domains to measure your brand authority.

You can compare your score to others to see your standing in the seo industry.

Many seo experts trust this metric to see the true power of search engine results.

Moz ドメインオーソリティチェッカー

6. Extension & Toolbar

The mozbar is a free browser tool that shows you key metrics while you ブラウズ.

You can see page authority and spam score for any site you visit.

It helps seo experts do competitive research fast while looking at search rankings.

This tool makes it easy to use moz features while checking out different search engines.

Moz Extension & Toolbar

7. Custom Data Solutions

For large scale seo, moz offers custom reports and api access to its massive database.

You can get moz data to build your own tools or track seo efforts for many sites.

This is perfect for teams that need serp data at a very big level.

It allows you to use the moz api to get deeper understandings into your seo performance.

Moz custom data solutions

The backlink analysis tool shows you who is linking to your website with inbound links.

It helps you look at your backlink profile and find external links from other sites.

This link research is a key part of building a strong link building plan.

You can use moz link explorer to find new ways to get high-quality link data.

Moz Backlink Checker

9. Local Citation Checker

Moz local helps businesses manage how they appear on multiple platforms like maps.

It keeps your info steady so you can get more qualified traffic from local searches.

It is a vital part of digital marketing for any local store or large enterprise.

This feature helps you manage listings and reviews to improve your search engine visibility.

Moz Local citation checker

価格

Moz Pro presents a 30-day free trial for users to explore its features before committing to a subscription.

Additionally, Moz offers a 7-day free trial for users to test its features before subscribing.

This is more generous than some competitors that do not provide free trials.

プラン名主な特徴価格(年払い)
スターター1 人のユーザー、1 つの追跡サイト、毎月 20,000 ページがクロールされます。月額39ドル
標準ユーザー 1 人、追跡サイト 3 つ、月間クロールページ数 40 万ページ。月額79ドル
中くらいユーザー 2 人、追跡サイト 10 件、月間クロールページ数 200 万ページ。月額143ドル
大きいユーザー数 3、追跡サイト数 25、月間クロールページ数 500 万ページ。月額239ドル
Mozの価格設定

長所と短所

長所

  • ウェブサイトの検索可視性を高めます。
  • 複雑な SEO タスクを簡素化します。
  • 明確なランク追跡を提供します。
  • 強力な競争力の洞察を提供します。
  • すべてのマーケティング担当者にとって使いやすい。

短所

  • もっと高価になる場合があります。
  • データが圧倒的に多いように感じることがあります。
  • カスタマーサポートは異なる場合があります。
  • いくつかの高度な機能が欠けている可能性があります。

Mozの代替品

ここにいくつかあります Mozの代替品 Moz と似た機能、あるいは異なる機能を提供するもの:

  • セムラッシュ: SEO、PPC、コンテンツマーケティングなどのための包括的なプラットフォーム。豊富なキーワードと 競合分析.
  • サーファーSEO: オンページSEOの最適化とコンテンツ作成に重点を置いています。ランキング上位につながるコンテンツの作成をサポートします。
  • アーレフス: 強力なバックリンク分析と堅牢なサイトで知られています 監査 機能。競合調査に最適です。
  • コンテンツラプター: コンテンツ生成と最適化を支援するために設計されたAI搭載ツール。上位表示につながる記事の作成を支援します。
  • SEランキング: キーワード調査、ランキングトラッキング、ウェブサイト監査など、SEOツールを幅広く提供しています。費用対効果の高い選択肢として高く評価されています。
  • ユーバーサジェスト: キーワード調査、コンテンツのアイデア、基本的なサイト監査のための、よりシンプルで予算に優しいツールです。初心者に最適です。
  • マングール: キーワードファインダーやSERPチェッカーなど、使いやすいSEOツールセットを提供しています。ユーザーフレンドリーなインターフェースで知られています。
  • ランクトラッカー: 様々な検索エンジンにおける不正確なキーワードランキングの追跡に特化しています。競合他社の分析も提供しています。

Moz比較

Moz と次の代替製品を比較し、それぞれの優れた機能を強調しました。

  • Moz vs Ahrefs: Ahrefs は、膨大なバックリンク データベースと詳細な競合他社の分析を提供します。
  • Moz vs Semrush: Semrush は、SEO、PPC、コンテンツ マーケティングを網羅したオールインワン スイートです。
  • Moz vs コンテンツラプター: Content Raptor は、GSC データから「すぐに成果が得られる」コンテンツの機会を特定することに特化しています。
  • Moz vs SE Ranking: SE Ranking は、強力なランク追跡機能を備えた包括的な SEO ツールキットを提供します。
  • Moz vs Ubersuggest: Ubersuggest は、強力なキーワード提案とコンテンツのアイデアを備えた予算に優しいツールです。
  • Moz vs SpyFu: SpyFu は、競合他社の有料広告分析とライバルのキーワード分析に優れています。
  • Moz vs Similarweb: Similarweb は、幅広いウェブサイト トラフィック分析と市場情報に重点を置いています。
  • Moz vs Ravenツール: Raven Tools は、代理店に特化したレポートと包括的なホワイト ラベル ソリューションを提供します。
  • モズ対マングールズ: Mangools (KWFinder) は、ユーザーフレンドリーなデザインと手頃な価格のキーワードリサーチで知られています。
  • Moz vs Ranktracker: Ranktracker は、非常に正確で詳細なキーワード ランク トラッキングを専門としています。
  • モズ 対サーファーSEO: リアルタイムの提案によるページ上のコンテンツ最適化に重点を置き、強力なバックリンク分析を行います。

Mozの個人的な経験

My team recently used Moz to improve our website’s ranking.

Moz’s tools are designed to help businesses of all sizes improve their SEO strategies.

We focused on a few key features:

Keyword Explorer helped us find new keywords people were searching for.

However, it is worth noting that Moz’s keyword database is smaller than those of its competitors, which may limit keyword research capabilities.

This also affects the number of keyword suggestions it can provide.

The On-Page Grader told us how to make our pages better for SEO.

Mozの個人的な経験

We followed its advice and saw our pages move up in search results.

Regarding Rank Tracking, we watched our keywords climb.

モズの ランクトラッカー updates keyword rankings on a weekly basis, allowing users to track their performance over time.

While Moz’s rank tracking tool updates rankings on a weekly basis, which is less frequent than some competitors, it still provides great oversight.

We also used the feature that allows users to perform on-demand rank tracking, which provides a snapshot view of keyword rankings without using up a project slot.

For Domain Authority & Link Building, we used Link Explorer.

Moz’s Link Explorer has a large index of over 35 trillion links, providing comprehensive backlink analysis.

In fact, Moz has a large link database, containing 44.8 trillion links, which is larger than many of its competitors.

We used the Link Intersect tool in Link Explorer, which shows who links to competitors but not to your site.

The Site Crawl feature found problems on our site.

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Moz Pro includes a site auditing feature that crawls websites to identify technical SEO issues and optimization opportunities.

Moz’s audience analysis tool tracks the traffic that comes into your site and provides data about that traffic.

Our seo professionals monitored key seo metrics to ensure we were hitting our traffic targets.

We utilized the platform for content optimization to better align with specific serp features.

The team took advantage of various free tools to streamline our initial research and discovery.

最後に

We’ve explored its powerful tools like Keyword Explorer.

While Moz’s 報告 limits for keyword research are more restrictive compared to its competitors, it remains a top-tier choice.

Moz Pro offers a variety of tools that cater to businesses of all sizes, from small startup businesses to large enterprises.

It’s great for understanding your search volume and boosting your site’s authority.

Moz Pro is an all-in-one SEO platform that can help your 仕事 perform a combination of tasks to improve your overall SEO strategy.

Moz’s customer support options include email and live chat, but are not available 24/7.

While Moz’s customer support options are limited to email and live chat, which may not be available 24/7, they provide extensive help elsewhere.

Moz provides extensive educational resources, including the Moz Academy and ‘Whiteboard Friday’ videos.

SEO を次のレベルに引き上げる準備ができている場合、Moz は強力な前進の道を提供します。

ランキング向上への旅を今日から始めましょう!

よくある質問

Is Moz legit?

Yes, absolutely. Founded in 2004, Moz is a pioneer in the SEO industry. They created the widely used "Domain Authority" metric and are considered one of the most trustworthy data sources for marketers worldwide.

How much is Moz per month?

Moz Pro plans are tiered to fit different needs. Pricing starts at 月額39ドル for the Starter plan. Higher tiers include Standard ($79/mo), Medium ($143/mo), and Large ($239/mo). Annual billing options typically offer savings.

Is Moz free or paid?

Both. Moz offers free SEO tools like Link Explorer and Domain Analysis with usage limits. However, their full-featured suite, モズプロ, requires a paid subscription. They also offer a 30-day free trial for new users.

What does Moz do?

Moz simplifies SEO. It helps you track search engine rankings, audit your site for technical errors, analyze backlinks, and research keywords. Essentially, it provides the data and metrics needed to improve your website’s visibility on Google.

Which is better, SEMRush or Moz?

It depends on your experience level. セムラッシュ offers more raw data and complex features, making it ideal for power users. モズ is often preferred by beginners and content marketers for its cleaner interface and industry-standard metrics like Domain Authority (DA).

Is Moz Local worth it?

For local businesses, yes. It automates listing management across major directories (Google, Facebook, etc.) and deletes duplicates. It saves massive amounts of time compared to manual updates and helps improve local search rankings.

What is a good Moz rank?

You likely mean Domain Authority (DA). A DA of 40-50 is average; 50-60 is good; over 60 is excellent. However, a "good" score is relative—you only need a higher score than your direct competitors to see results.

More Facts about Moz

  • 価格比較: Moz costs less to start than Semrush, but it starts at the same price as Ahrefs ($99).
  • Learning Tools: Moz offers lots of free lessons and videos, like “Whiteboard Friday,” to help people learn how to improve their websites.
  • Customer Knowledge: The software helps businesses understand what their customers are looking for, enabling them to create better ads and content.
  • Plan Costs: Moz Pro plans range from $99 a month for the basic option to roughly $599 a month for the biggest plan.
  • Cheapest Option: Moz’s lowest-priced plan is cheaper than similar plans from Semrush.
  • Keyword List: Moz has a smaller list of keywords than its biggest rivals, so it might offer fewer word suggestions.
  • Quick Checks: You can check where a website ranks in search results 即座に without having to save it to a long-term project.
  • データアクセス: Moz charges a very low price for computer programmers to access their data, starting at just $5 a month.
  • 無料トライアル: Moz offers a 30-day trial to test their tools. This is much longer than the free trials offered by most other companies.

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