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Zoho CRM vs Bitrix24: Ultimate CRM Tool Showdown in 2026!

da | Last updated Jun 12, 2026

Vincitore
Zoho CRM
3.0
  • Piano gratuito per un massimo di 3 utenti
  • Zia AI Sales Assistente
  • 100+ Third-Party Integrations
  • Lead & Deal Management
  • Sales Forecasting Built In
  • Mobile App with Card Scanner
  • Piani a pagamento da $ 14/mese
Secondo classificato
Bitrix24
3.0
  • Piano gratuito per un massimo di 12 utenti
  • Flat Pricing, Not Per User
  • CRM + Projects + Comms in One
  • Kanban Boards & Gantt Charts
  • Co-Pilot Assistente AI
  • Hosted on AWS with SSL
  • Piani a pagamento da $ 49/mese

⚡ Verdetto rapido:

  • Prezzi: Zoho CRM starts at $14/user/month. Bitrix24 uses flat pricing from $49/month for the whole company.
  • Ideale per: Zoho CRM fits sales teams that want a focused CRM system. Bitrix24 fits teams that want CRM plus project management in one place.
  • Differenza fondamentale: Zoho CRM is a classic CRM built around sales. Bitrix24 is an all in one platform with CRM, tasks, and collaboration tools.
  • Versione gratuita: Zoho CRM has a free plan for up to three users. Bitrix24 has a free plan for unlimited users with limited features.
  • La nostra scelta: Zoho CRM for most sales teams. It keeps customer relationship management simple while still growing with your Attività commerciale.
Zoho CRM vs Bitrix24 Comparison

Picking a CRM system feels hard when two tools look good on paper.

Zoho CRM and Bitrix24 both promise to organize your customer data.

Ma risolvono problemi diversi per team diversi.

Zoho CRM is a focused CRM tool built for sales reps and sales teams.

Bitrix24 is a wider communications platform that bundles CRM with project management.

This Zoho CRM review and Bitrix24 breakdown will help you choose with confidence.

Panoramica

This Zoho CRM vs Bitrix24 comparison covers pricing, key features, and ease of use for both tools.

It also shows who each platform offers the most value to.

Nostro scrittore signed up for Bitrix24 directly and explored its core CRM.

Notes on Zoho CRM come from Zoho documentation and verified user reviews.

By the end, you will know which CRM software fits your sales process.

Che cos'è Zoho CRM?

Zoho CRM is a customer relationship management tool for piccola impresa and large businesses.

It helps sales reps track leads, manage deals, and grow customer relationships.

The platform acts as a central home for your customer data and contact details.

It connects with other Zoho tools like Zoho Social and Zoho Campaigns.

Over 300,000 businesses usa Zoho CRM around the world.

ZOHO-CTA

Zoho CRM

⭐ 3.0/5 | 💰 From $14/user/month

Want a simple yet powerful CRM to organize customer interactions? Zoho CRM gives sales teams real time insights and Zia AI help. Try it risk free.

Prezzi di Zoho CRM

Here is what Zoho CRM costs in 2026. The paid plans are billed annually.

PianoPrezzoIdeale per
Gratuito$0 (up to three users)Tiny teams testing a basic lead workflow
Standard$ 14/utente/mesePiccolo Attività commerciale team di vendita
Professionale$23/utente/meseGrowing teams needing workflow rules
Impresa40 dollari per utente al meseLarger teams using Zia AI features
Definitivo52 dollari per utente al meseCompanies wanting advanced analytics

Pricing verified June 2026.

Zoho CRM pricing plans

Prova gratuita: Yes. Every paid plan has a 15-day free trial with no credit card needed.

Sconto annuale: Annual subscribers can save up to 34% versus monthly billing.

📌 Nota: Zoho CRM’s Standard plan unlocks workflow rules, mass emails, and standard reports. Higher tier plans add Zia AI, sales forecasting, and inventory management.

⚠️ Avvertimento: The free version caps you at three users and basic lead tools. Sales teams larger than that will need a paid plan fast.

PROVA ZOHO CRM GRATUITAMENTE →

Principali vantaggi di Zoho CRM

Here is what makes Zoho CRM worth a look:

  • Zia AI assistant: Zia is a virtual assistant that predicts the best contact times. It also helps automate tasks and surface real time insights.
  • Lead generation tools: Capture a basic lead from web forms, your email client, or landing pages. Lead scoring keeps your sales activities focused.
  • Deal management: Track every deal across multiple pipelines. Sales reps see contact number, contact details, and next steps in one view.
  • Workflow rules: Build “if this, then that” workflow rules and macros. They automate tasks across your sales processes without code.
  • Reports and analytics: Get standard reports, pie charts, and dashboards. Track annual goals and sales forecasting with real numbers.
  • Oltre 100 integrazioni: Connect Zoom, Slack, Google Chat, and Google Analytics. Paid plans allow unlimited third party apps.
  • Mobile and multichannel: The mobile app scans business cards and opens contacts fast. Omnichannel tools reach customers across multiple channels and social media conti.
Zoho CRM homepage

PROVA ZOHO CRM GRATUITAMENTE →

Cosa ha notato il nostro team

We did not run hands-on tests with Zoho CRM for this article. The notes below come from Zoho documentation and verified user reviews.

On Capterra, Zoho CRM holds a 4.3 score from more than 6,900 reviews. Reviewers there praise its low price and deep customization options.

The most common complaint is a steep learning curve for new users. Some reviewers also wish support and segnalazione felt a little faster. Zoho still ships new features often, with most support handled during business hours.

Zoho CRM: vantaggi e svantaggi

✅ Pro
  • Affordable paid plans starting at $14 per user
  • Zia AI agents predict contact times and automate tasks
  • Over 100 third party apps and other Zoho tools
  • Strong sales forecasting and customizable dashboards
❌ Contro
  • TTSOpenAI è una piattaforma di sintesi vocale basata sulla tecnologia vocale di OpenAI.
  • Free plan limited to three users
  • Best AI features sit in higher tier plans

PROVA ZOHO CRM GRATUITAMENTE →

Che cos'è Bitrix24?

Bitrix24 is a cloud-based collaboration tool and CRM software in one place.

It mixes Bitrix24 CRM, project management tools, and a communications platform.

The goal is to centralize business operations on a single platform.

Teams manage the sales funnel, tasks, and group chats without switching apps.

It suits piccole imprese and large companies that want collaboration tools built in.

Recensione onesta di Bitrix24 CRM - Guarda prima di utilizzare

Bitrix24

⭐ 3.0/5 | 💰 From $49/month (flat)

Need CRM, tasks, and team chat on one unified platform? Bitrix24 brings sales management and collaboration tools together for unlimited users.

Prezzi di Bitrix24

Bitrix24 charges a flat monthly fee for the whole company, not a per user basis.

PianoPrezzoIdeale per
Di base$49/organizzazione/mesePiccole imprese che iniziano con il CRM
Standard99 dollari al mese per organizzazioneGrowing teams needing more storage
Professionale199 dollari al mese per organizzazioneCompanies wanting automazione caratteristiche
Impresa399 dollari al mese per organizzazioneLarge businesses and remote teams

Pricing verified June 2026.

Guida rapida Questa guida illustra tutte le funzionalità di Salesmate: Per iniziare — Crea il tuo account e configura il tuo CRM Come utilizzare l'analisi dei report — Monitora le prestazioni di vendita con dati in tempo reale Come utilizzare lo strumento di pianificazione delle riunioni — Prenota riunioni senza dover scambiare email...

Piano gratuito: Yes. The free plan supports unlimited users with limited features and 5 GB of storage.

Prova gratuita: Bitrix24 offers a 30-day free trial on its Professional plan.

📌 Nota: Annual subscriptions cut the price by about 20%. Two-year deals save around 31%. Communication and collaboration tools stay free for unlimited users.

⚠️ Avvertimento: Our canonical pricing uses the figures above. Bitrix24’s own site sometimes lists different promotional tiers, such as a $39 Plus plan. Always confirm the current price at checkout. The free plan also drops invoicing and workflow automation.

Principali vantaggi di Bitrix24

Here is what makes Bitrix24 stand apart. The free version makes getting started incredibly easy:

  • All in one platform: Run core CRM, task management, and internal communications together. The single platform cuts down on tool sprawl.
  • Project management tools: Use Kanban boards, Gantt charts, and a task list. Managing projects and contact management sit side by side.
  • Lead management: Capture leads through web forms and an activity stream. Move each lead down the sales pipeline with automated workflows.
  • Strumenti di collaborazione: Built-in group chats, video calls, and voce keep remote teams connected. An employee directory maps your company structure.
  • Sites and Store: Build landing pages, online stores, and a product catalog. A contact center handles inbound inquiries from multiple channels.
  • Co-Pilot AI: An AI-powered virtual assistant helps new users navigate features. It can generate reports and draft testo inside the platform.
  • Sicurezza and storage: Data sits on Amazon Web Services with SSL encryption. Cloud storage allows real-time co-editing, file sharing, and version control.
I principali vantaggi di Bitrix24

Cosa ha notato il nostro team

Our writer signed up for Bitrix24 and explored its CRM, tasks, and chat. Here is what stood out from that hands-on time:

Esperienza personale con Bitrix24

Bitrix24: Pro e Contro

✅ Pro
  • Il piano gratuito supporta un numero illimitato di utenti.
  • Flat pricing instead of a per user basis
  • CRM, project management, and chat in one tool
  • Co-Pilot AI and customizable reports built in
❌ Contro
  • Steep learning curve from many features
  • L'interfaccia può risultare complessa per i nuovi utenti.
  • Some users report bugs and slow support

Confronto delle funzionalità

Let’s compare Zoho CRM vs Bitrix24 across the features that matter most.

The table below gives a fast view before we dig into each area.

CaratteristicaZoho CRMBitrix24
Prezzo di partenza$ 14/utente/mese$49/month flat
Versione gratuita✅ (fino a 3 utenti)✅ (unlimited users)
Core CRM
Strumenti di gestione dei progetti❌ (separate app)
Kanban Boards & Gantt Charts
Automazione del flusso di lavoro
Assistente AI✅ Zia✅ Copilota
Built-in Comms (chat/video)❌ (via other Zoho tools)
Ideale perteam di venditaAll-in-one collaboration

1. CRM di base e gestione dei contatti

Zoho CRM: This is a true crm platform built around sales. It stores customer data, contact details, and deal history in one system. Sales reps get a clean view of every contact and account.

Bitrix24: Bitrix24 CRM centralizes customer relationships, leads, deals, contacts, and companies. It is part of a wider unified platform, so contact management lives next to tasks and chat.

Unisci contatti e aziende

2. Gestione di progetti e attività

Zoho CRM: Zoho handles project management tools through a separate app called Zoho Projects. The core CRM stays focused on sales, not on managing projects day to day.

Bitrix24: Task management is a core part of Bitrix24. You get a task list, deadlines, and tools for tracking employee workloads and time spent on tasks.

Bitrix24 Gestione di attività e progetti

3. Kanban Boards and Gantt Charts

Zoho CRM: Zoho CRM offers Kanban-style views for deals inside the sales pipeline. For full Gantt charts you move to Zoho Projects, which is a different app.

Bitrix24: Kanban boards and Gantt charts are built in. You can view the same project in different aspects without leaving the platform.

Che cos'è una lavagna Kanban?

4. Automazione del flusso di lavoro

Zoho CRM: Workflow rules use simple “if this, then that” logic. Macros run several actions at once, so you can automate tasks across sales processes.

Bitrix24: Bitrix24 brings automated workflows and real time notifications. It can move a lead through the sales funnel and trigger routine updates on its own.

Automazione del flusso di lavoro 2025: Lascia che Bitrix24 esegua la routine

5. AI Features and Virtual Assistant

Zoho CRM: Zia is the built-in artificial intelligence layer. The Zia AI agents predict optimal contact times, score leads, and flag sales activities that need attention.

Bitrix24: Co-Pilot is the AI-powered assistant. It helps users navigate many features, draft text, and create reports faster.

6. Comunicazione e collaborazione

Zoho CRM: The Feeds feature allows instant messaging among internal teams. Deeper video and group chats come through other Zoho tools like Zoho Cliq.

Bitrix24: Le chiamate sono tutte incluse. Il tuo team non ha mai bisogno di uscire dalla piattaforma per rimanere connesso. voce calls are native. These communications tools keep internal teams and remote teams connected in one window.

Strumenti di collaborazione Bitrix24

7. Integrazioni e applicazioni di terze parti

Zoho CRM: Zoho CRM integrates with over 100 third party apps. That list includes Zoom, Slack, Microsoft Teams, Google Chat, and Google Analytics. Paid plans allow unlimited integrations.

Bitrix24: Bitrix24 connects with many third party apps and also offers an open marketplace. You can link tools like Google Analytics to track marketing campaigns.

8. Websites, Stores, and Lead Capture

Zoho CRM: Lead generation runs through web forms, your email client, and connected marketing campaigns. A Zoho campaign can feed new contacts straight into the CRM.

Bitrix24: Bitrix24 lets you create landing pages, online stores, and a product catalog. A built-in contact center routes inbound inquiries from multiple channels.

Siti e negozio Bitrix24

9. HR, Documents, and Security

Zoho CRM: Zoho CRM supports compliance needs like GDPR for the European Union and the Health Assicurazione Portability and Accountability Act. That helps regulated businesses keep customer data safe.

Bitrix24: Bitrix24 adds an employee directory that maps your company structure. Online documents allow real-time co-editing, and you can upload files with version control.

Bitrix24 HR e automazione
I nuovi documenti di Bitrix24. Collaborazione online sempre produttiva.

10. Prezzi e costi

Let’s put the paid plans side by side.

PianoZoho CRMBitrix24
GratuitoHo acquistato sia NordVPN che PureVPN con i miei soldi.Blogger abituali con 60.000 parole al mese
Ingresso a pagamento$ 14/utente/mese$49/month flat
Mid tier$23/utente/mese$99/month flat
Higher tier40 dollari per utente al mese$199/month flat
Livello superiore52 dollari per utente al mese$399/month flat

Zoho CRM: You pay per user, so cost grows with team size. For small teams this stays cheap, and annual billing trims the bill further.

Bitrix24: You pay one flat fee no matter how many people join. That makes Bitrix24 cheaper once your headcount climbs past a handful of users.

💡 Risultato del test: For a 20-person team, Bitrix24’s flat Standard plan often beats Zoho CRM on total cost. For a 3-person team, Zoho CRM’s per-seat plan wins.

Diversi scenari

Se hai bisognoSceglierePerché
A focused CRM for salesZoho CRMBuilt around sales reps
CRM plus project managementBitrix24One unified platform
Flat cost for big teamsBitrix24Not billed per user
Deep AI and analyticsZoho CRMZia AI and pie charts
Free tool for many usersBitrix24Free plan, unlimited users
Configurazione adatta ai principiantiZoho CRMCleaner core interface

💰 Il tuo budget

Zoho CRM is cheap for small teams at $14 per user. Bitrix24 wins for larger groups thanks to flat pricing.

🔌 Il tuo stack tecnologico

Zoho CRM shines if you already use other Zoho tools. Bitrix24 fits teams that want fewer separate apps.

📝 Il tuo processo di vendita

Zoho CRM maps a clean sales pipeline with deal management. Bitrix24 ties the sales funnel to tasks and chat.

🎓 Il tuo livello di esperienza

Both tools have a learning curve. New users often find Zoho CRM’s core screens easier than Bitrix24’s busy activity feed.

🆓 Prove e demo gratuite

Zoho CRM gives a 15-day trial on paid plans. Bitrix24 offers a free version plus a 30-day Professional trial.

🛟 Opzioni di supporto

Zoho’s Classic support adds email and live chat, with faster help on higher plans. Bitrix24 points new users to support resources and training webinars.

Guida al passaggio

Utilizzate già uno di questi strumenti? Ecco cosa aspettarvi se decidete di passare a un altro.

🔄 Switching from Zoho CRM to Bitrix24?

✅ Cosa otterrai:

  • Built-in project management tools and Gantt charts
  • Native chat, video, and group chats for team collaboration
  • Flat pricing that ignores the per user basis

❌ Cosa perderai:

  • Zia AI agents and sales forecasting depth
  • The huge library of other Zoho tools
  • A cleaner, sales-first user interface

📋 Come effettuare il passaggio:

  1. Export your contacts and deals from Zoho CRM as a CSV file
  2. Create a Bitrix24 account and open the CRM module
  3. Import the file and map fields to Bitrix24 CRM
🔄 Switching from Bitrix24 to Zoho CRM?

✅ Cosa otterrai:

  • Deeper sales forecasting and standard reports
  • Zia artificial intelligence for sales activities
  • A simpler CRM tool with less screen clutter

❌ Cosa perderai:

  • Free plan for unlimited users
  • Native task management and communications tools
  • Flat company-wide pricing

📋 Come effettuare il passaggio:

  1. Export leads, deals, and contacts from Bitrix24 CRM
  2. Sign up for Zoho CRM and pick a plan
  3. Use the Zoho import wizard to upload files and map fields

Cosa non è stato trattato nella nostra recensione

This comparison focused on core CRM, pricing, and collaboration tools for small business and medium sized businesses. We did not test deep enterprise setups, custom API builds, or every integration. Our notes on Zoho CRM lean on documentation and user feedback, not hands-on testing. If you run a large company with complex needs, your experience may differ from what we describe here.

Verdetto finale

CategoriaVincitore
Importa i tuoi contatti e ricostruisci le automazioni chiave utilizzando gli strumenti di pipeline e follow-up di Keap.Zoho CRM
🚀 Core CRM DepthZoho CRM
🧩 All-in-One FeaturesBitrix24
🎯 IA e analisiZoho CRM
👶 Facilità d'usoZoho CRM
💬 Built-in CollaborationBitrix24
🏆 Vincitore assolutoZoho CRM

🏆 VINCITORE: ZOHO CRM

Zoho CRM wins 4 out of 6 categories.

Ideale per: Sales teams, small business owners, and companies that want a focused CRM system with strong AI features.

Zoho CRM and Bitrix24 are built for different jobs.

Zoho CRM is a sales-first CRM with Zia AI and deep analytics.

Bitrix24 is a wider tool that adds project management and team collaboration.

Bitrix24 is the better fit if you want one tool for many features and unlimited free users.

But for most sales teams chasing clean customer relationship management, Zoho CRM is the safer pick.

PROVA ZOHO CRM GRATUITAMENTE →

Più Zoho CRM a confronto

Wondering if Zoho CRM is the miglior CRM for you? Here is how it stacks up against other popular CRM tools.

Zoho CRM vs Forza vendita

Zoho CRM eccelle su: Lower price, faster setup, friendlier plans for smaller businesses.

Salesforce vince su: Deeper customization, heavier enterprise sales management, a larger app marketplace.

Zoho CRM contro HubSpot

Zoho CRM eccelle su: Cheaper paid plans, stronger value for sales teams, more built-in ai features.

HubSpot vince su: A more user friendly interface, polished marketing campaigns, generous free tools.

Zoho CRM vs Pipedrive

Zoho CRM eccelle su: A broader feature set, more reports, and other Zoho tools to grow into.

Pipedrive vince su: A simple crm feel, a cleaner sales pipeline, and quick onboarding.

Zoho CRM vs Freshsales

Zoho CRM eccelle su: More customization options, deeper analytics, and tighter links to Zoho Social.

Freshsales vince su: An intuitive pipeline and built-in phone support for sales reps.

PROVA ZOHO CRM GRATUITAMENTE →

Più di Bitrix24 a confronto

Here is how Bitrix24 compares with other collaboration and CRM software options.

I migliori strumenti CRM per le tue esigenze

Bitrix24 contro ClickUp

Bitrix24 vince su: A stronger native CRM, built-in telephony, and a free plan for unlimited users.

ClickUp vince su: A cleaner task management view and a more user friendly setup for new users.

Bitrix24 contro lunedì CRM

Bitrix24 vince su: Flat pricing, native chat and video, and a wider set of business operations tools.

Lunedì CRM vince su: A friendlier visual interface and smoother boards for team collaboration.

Bitrix24 contro HubSpot

Bitrix24 vince su: Lower cost, free unlimited seats, and bundled project management tools.

HubSpot vince su: Easier onboarding, stronger marketing campaigns, and better customer support resources.

Bitrix24 contro Zendesk

Bitrix24 vince su: An all-in-one suite for sales and projects, plus free plans for support teams.

Zendesk vittorie su: A specialized contact center and deeper ticketing for customer support.

Domande frequenti

How much does Zoho CRM cost per month?

Paid plans start at $14 per user when billed annually. Prices run up to $52 per user for Ultimate plans. A free version covers up to three users.

Bitrix24 è davvero gratuito?

Yes. Bitrix24 has a free plan for unlimited users with 5 GB of storage. It drops advanced features like invoicing and workflow automation, but core CRM and chat stay free.

Is Zoho CRM better than Bitrix24 for small business?

For a small business focused on sales, Zoho CRM is usually better. It offers a cleaner CRM system and stronger AI. Bitrix24 fits teams that also want project management.

Is Zoho an indiano azienda?

Yes. Zoho is an Indian software company. It builds Zoho CRM and many other Zoho tools used by businesses around the world.

Which CRM is best for beginners?

Zoho CRM is often the simpler start for new users. Its core screens feel more user friendly than Bitrix24’s busy activity stream, though both reward a little training.

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