Avvio rapido
Questa guida illustra tutte le funzionalità di Frase:
- Iniziare — Create your Frase account and set up the workspace
- Come utilizzare gli strumenti di intelligenza artificiale — AI assisted writing that drafts, rewrites, and summarizes without leaving the editor
- Come utilizzare gli strumenti di analisi SEO — A dual scoring system that tracks SEO Score and GEO Score side by side
- Come utilizzare i modelli — Custom templates that turn repeat jobs into one-click starting points
- Come utilizzare il generatore di titoli per blog — Headline batches built from a single target keyword
- Come utilizzare il generatore di paragrafi — Short passages that get you past the blank page fast
- Come utilizzare l'ottimizzazione dei contenuti — Real time feedback on term coverage, depth, and readability
- Come utilizzare Outline Builder — Heading structures pulled straight from top ranking pages
- Come utilizzare Question Finder — People Also Ask style questions grouped by theme
- Come utilizzare SERP Analyzer — SERP analysis that exposes word counts, headings, and content gaps
Tempo necessario: 5 minuti per ogni servizio
In questa guida troverete anche: Consigli professionali | Errori comuni | Risoluzione dei problemi | Prezzi | Alternative
Perché fidarsi di questa guida
I’ve used Frase for eight months across client blogs and my own site.
Every step below comes from real hands-on work, not vendor screenshots.
Frase is one of the better known seo content tools on the market.
But most people only ever touch the editor and ignore the research side.
This guide on how to use Frase covers every major feature, step by step.
You will finish knowing how to research, draft, and publish seo optimized content.
Tutorial di Frase
This Frase tutorial walks through the whole content creation process, from ricerca di parole chiave to a published blog post.
Frase
Stop guessing what page one wants. Frase reads the top ranking pages for your target keyword, builds the outline, and grades your draft while you type. Research and content writing sit in one tab.
Come iniziare con Frase
Before any feature makes sense, finish this one-time setup.
Ci vogliono circa tre minuti.
Here’s what my own workspace looked like after setup:
Ora analizziamo passo passo ciascuna fase.
Passaggio 1: crea il tuo account
Go to the Frase website and click Start Free Trial.
Enter your email and set a password to open your Frase account.
✓ Punto di controllo: A confirmation email lands in your posta in arrivo within a minute.
Step 2: Open Your First Document
Frase runs in the browser, so there is nothing to install.
Click New Document, then enter the query you want to rank for.
Here’s what the workspace gives you:
✓ Punto di controllo: You should see the research panel beside a blank editor.
Step 3: Connect Search Console
Link Google Search Console so Frase helps you spot decaying pages later.
Skip this only if the site is brand new.
✅ Fatto: Sei pronto per utilizzare una qualsiasi delle funzioni seguenti.
Come utilizzare gli strumenti di intelligenza artificiale di Frase
Strumenti di intelligenza artificiale lets you draft, rewrite, and summarize with AI assisted writing inside one workspace.
Ecco come usarlo passo dopo passo.
Passaggio 1: Aprire il pannello Strumenti IA
Open any document and click the AI Tools icon in the sidebar.
You get rewrite, summarize, and expand commands in one list.
Step 2: Highlight the Text You Want Changed
Select a sentence, then pick the action you need.
Ecco come si presenta:
✓ Punto di controllo: The rewritten passage appears directly under your selection.
Passaggio 3: Modificare l'output
Trim the draft so it matches your brand voce before saving.
✅ Risultato: You have an AI powered draft that still sounds like you.
💡 Consiglio da professionista: Feed the panel two example sentences first. The output copies your rhythm far more closely.
Come utilizzare Frase SEO Analytics
Analisi SEO lets you track SEO Score and GEO Score so you can watch search rankings and AI visibility together.
Ecco come usarlo passo dopo passo.
Accedi alle Impostazioni della campagna e autorizza il tuo account Google Search Console.
Open Analytics and authorize your Search Console property.
Frase then pulls impressions and clicks for every tracked URL.
Step 2: Review the Two Scores
Check the SEO Score for search engines and the GEO Score for AI answers.
Ecco come si presenta:
✓ Punto di controllo: Both scores show a number between zero and one hundred.
Step 3: Sort by Decay
Filter for pages losing traffic and queue them for a rewrite.
✅ Risultato: You can see which pages need work and which already win.
💡 Consiglio da professionista: Inclusion Rate matters now. Track how often AI engines cite you next to your click data.
Come utilizzare i modelli di frase
Modelli lets you save repeatable content writing jobs as custom templates you can reuse.
Ecco come usarlo passo dopo passo.
Passaggio 1: Apri la Libreria dei modelli
Click Templates from the left menu to see the built-in set.
Step 2: Save Your Own Prompt
Write the prompt once, then hit Save as Template.
Ecco come si presenta:
✓ Punto di controllo: Your template appears at the top of the library.
Step 3: Reuse It on the Next Brief
Pick the saved template whenever you start a new document.
✅ Risultato: Repeat jobs now take seconds instead of a fresh setup each time.
💡 Consiglio da professionista: Name templates by output type, not by client. You will reuse them across more accounts that way.
Come utilizzare Frase Blog Title Generator
Titolo del blog Generatore lets you turn one target keyword into a batch of blog post headline options.
Ecco come usarlo passo dopo passo.
Passaggio 1: Inserisci la parola chiave di destinazione
Type the phrase you want to rank for into the input box.
Step 2: Generate the List
Click Generate and read through the headline options.
Ecco come si presenta:
✓ Punto di controllo: You should see several title variations in the results panel.
Step 3: Pick and Sharpen
Choose one, then add a number or a year for clarity.
✅ Risultato: You have a working blog post headline instead of a blank line.
💡 Consiglio da professionista: Run the tool twice with different angles. Informational and commercial phrasing pull different search queries.
Come utilizzare Frase Paragraph Generator
Generatore di paragrafi lets you beat the blank page with short AI powered passages you can edit down.
Ecco come usarlo passo dopo passo.
Step 1: Give It a Heading
Paste the section heading you are stuck on.
Step 2: Add Context
Add one line about your target audience so the tone lands.
Ecco come si presenta:
✓ Punto di controllo: A short draft paragraph fills the space under your heading.
Step 3: Cut and Rewrite
Keep the useful sentences and delete the padding.
✅ Risultato: The blank page problem is gone and you have something to edit.
💡 Consiglio da professionista: Ask for three sentences, not ten. Short output is faster to fix than long output.
Come utilizzare Frase Content Optimization
Ottimizzazione dei contenuti lets you get real time feedback on term coverage, depth, and readability as you type.
Ecco come usarlo passo dopo passo.
Step 1: Open the Scoring Panel
Click the content optimization panel while your draft sits open in the editor.
Step 2: Work Through the Term List
Add missing relevant keywords where they actually fit the sentence.
Ecco come si presenta:
✓ Punto di controllo: The topic score updates as you add each term.
Step 3: Recheck the Topic Score
Refresh the panel and confirm your score moved up.
✅ Risultato: Your draft now covers what the top pages cover.
💡 Consiglio da professionista: Keyword optimization only works when the term fits the sentence. Force nothing.
Come utilizzare Frase Outline Builder
Schema Costruttore lets you build a heading structure from top ranking pages before you write a word.
Ecco come usarlo passo dopo passo.
Step 1: Load the SERP Results
Enter your query and let Frase pull the competing pages.
Passaggio 2: trascina le intestazioni nella struttura
Pick the headings that repeat across several results.
Ecco come si presenta:
✓ Punto di controllo: Your outline panel shows an ordered list of H2 and H3 headings.
Step 3: Add Your Own Angle
Insert one section nobody else covers.
✅ Risultato: You have a brief that maps the page before writing starts.
💡 Consiglio da professionista: Put a direct answer right after each main heading. AI search engines quote those lines often.
Come utilizzare Frase Question Finder
Ricerca domande lets you pull People Also Ask style search queries that match real search intent.
Ecco come usarlo passo dopo passo.
Step 1: Open the Questions Tab
Click Questions inside your document research panel.
Step 2: Filter by Source
Switch between Google, Reddit, and Quora to widen the pool.
Ecco come si presenta:
✓ Punto di controllo: A grouped list of real user questions loads in the panel.
Step 3: Turn Questions Into Headings
Move the best ones straight into your outline.
✅ Risultato: Your headings now answer questions people actually type.
💡 Consiglio da professionista: Questions with five or more words usually convert better. They carry clearer buying intent.
Come utilizzare Frase SERP Analyzer
Analizzatore SERP lets you run SERP analysis across the first page to spot content gaps fast.
Ecco come usarlo passo dopo passo.
Step 1: Search Your Query
Type the query and choose your country before running the scan.
Step 2: Compare the Metrics
Look at word count, heading count, and domain strength across results.
Ecco come si presenta:
✓ Punto di controllo: A table of the first page results appears with metrics beside each URL.
Step 3: Find the Gap
Note the subtopic every competitor skipped.
✅ Risultato: You hold valuable insights about what page one covers and what it misses.
💡 Consiglio da professionista: Sort by word count, not by rank. The shortest ranking page shows the real minimum.
Consigli e scorciatoie di Frase Pro
These habits helped me produce high quality content faster than the default workflow.
Scorciatoie da tastiera
| Azione | Scorciatoia |
|---|---|
| Testo selezionato in grassetto | Ctrl / Cmd + B |
| Insert a heading | ## then space |
| Undo an AI edit | Copia il componente selezionato |
| Open search inside a document | Ctrl / Cmd + F |
Funzionalità nascoste che la maggior parte delle persone non nota
- URL import: Paste a live URL to pull existing content into the editor for a rewrite.
- Internal link suggestions: Frase surfaces related pages on your own site while you draft.
- Content discovery via Search Console: Sort by decay to find topic ideas hiding in old posts.
Frase: errori comuni da evitare
Mistake #1: Chasing a perfect topic score
❌ Sbagliato: Stuffing every suggested term in until the sentences read like a keyword list.
✅ A destra: Match the average score of page one, then stop. Readers matter more than the meter.
Mistake #2: Publishing the first AI draft
❌ Sbagliato: Copying raw output straight into WordPress without a single edit.
✅ A destra: Treat AI writing as a rough draft. Add your own examples and your brand voice.
Mistake #3: Ignoring search intent
❌ Sbagliato: Writing a sales page when the whole first page shows tutorials.
✅ A destra: Read the SERP first. Match the format that already ranks, then improve it.
Risoluzione dei problemi di Frase
Problem: The topic score will not move
Causa: Your draft sits in a different format than the ranking pages.
Aggiustare: Rebuild the outline from top ranking pages, then rewrite the intro to match search intent.
Problem: Embedded videos ask you to continue to YouTube
Causa: Google shows a consent panel before third-party video plays.
Aggiustare: The panel explains that Google and its partners use cookies and data to deliver and maintain Google services, track outages and protect against spam fraud and abuse, and measure audience engagement and site statistics to understand how our services are used.
Depending on your settings, the same panel can show personalized content and ads including video recommendations a customized YouTube homepage and tailored ads based on past activity.
Ad serving is based on general location, and location ad serving stays approximate unless you allow more.
Google may also show personalized ads depending on your choices, keep content age appropriate if relevant, and improve the quality of those services.
The footer links to more options, including details about managing your privacy settings, so visit g.co privacytools if you want to change what you see when you search for on YouTube.
Accept or reject, click Continue to YouTube, and the clip plays inside the article.
Problem: Search Console data never loads
Causa: The wrong property type was authorized during setup.
Aggiustare: Disconnect, then reconnect using the domain property that actually holds your search queries.
📌 Nota: Se nessuna di queste soluzioni risolve il problema, contatta l'assistenza clienti di Frase.
Che cos'è Frase?
Frase is an AI powered content tool that pairs keyword research with a writing editor.
Think of it like a research assistant sitting next to your word processor.
Guarda questa breve panoramica:
Include le seguenti caratteristiche principali:
- Strumenti di intelligenza artificiale: AI assisted writing that drafts, rewrites, and summarizes without leaving the editor
- Analisi SEO: A dual scoring system that tracks SEO Score and GEO Score side by side
- Modelli: Custom templates that turn repeat jobs into one-click starting points
- Generatore di titoli per blog: Headline batches built from a single target keyword
- Paragraph Generator: Short passages that get you past the blank page fast
- Ottimizzazione dei contenuti: Real time feedback on term coverage, depth, and readability
- Generatore di contorni: Heading structures pulled straight from top ranking pages
- Ricerca domande: People Also Ask style questions grouped by theme
- Analizzatore SERP: SERP analysis that exposes word counts, headings, and content gaps
The dual approach matters in 2026, because search engine optimization now sits beside Generative Engine Optimization.
Frase tracks citations from ChatGPT and Perplessità while you hold your Google search rankings.
Most users see their first AI citations within two to four weeks of reworking a page.
Teams use it to create content that survives both a Google update and an AI summary.
The scoring keeps you honest about engaging content instead of thin filler.
For the full breakdown, read our Recensione di Frase.
Prezzi di Fliki AI
Ecco quanto costerà superare l'IO nel 2026:
| Piano | Prezzo | Ideale per |
|---|---|---|
| Antipasto | $49/mese | Solo bloggers writing a few posts a month |
| Professionale | $ 129/mese | Liberi professionisti and small teams publishing weekly |
| Scala | $299/mese | Agencies running content for several clients |
Prova gratuita: Yes — a short trial runs before your first billing date.
Garanzia di rimborso: No fixed refund window, but you can cancel from billing at any time.
Starter works as the basic plan for one scrittore testing the workflow.
💰 Miglior rapporto qualità-prezzo: Professional — it lifts document limits enough for a real publishing schedule.
Framer vs Alternative
So how does Frase compare against the rest of the market?
| Attrezzo | Ideale per | Prezzo | Valutazione |
|---|---|---|---|
| Frase | Briefs plus drafting | $49/mese | ⭐ 4.3 |
| Surfista | On-page grading | $ 99/mese | ⭐ 4,5 |
| Neuroscrittore | Budget scoring | 23 dollari al mese | ⭐ 4.4 |
| MarketMuse | Site-wide planning | $ 149/mese | ⭐ 4.2 |
| Noce squamosa | Long-form drafting | $39/mese | ⭐ 4.4 |
| Classifica SE | Ottimizzazione avanzata dei contenuti | 65 dollari al mese | ⭐ 4,5 |
| Superamento di grado | Flusso di lavoro automazione | $ 59/mese | ⭐ 4.1 |
| Rytr | Cheap short copy | $9/mese | ⭐ 4.3 |
Scelte rapide:
- Il migliore in assoluto: Frase — research, briefs, and drafting sit in one tab.
- Miglior budget: Neuronwriter — similar scoring at a fraction of the price.
- Ideale per principianti: Dashword — the shortest learning curve of the group.
- Ideale per le agenzie: MarketMuse — plans topical authority across a whole site.
10Web — Generatore di WordPress basato sull'intelligenza artificiale
Looking for Frase alternatives? Here are the options worth testing:
- 🚀 Prezzo imbattibile a soli 3 dollari al mese per l'abbonamento Premium, il più economico sul mercato. Deeper on-page grading and a NLP term list that many agencies still prefer for SEO optimization work.
- 💰 Neuronwriter: The cheapest serious option here. Strong term scoring for anyone who mainly wants optimized content on a budget.
- 🏢 MarketMuse: Built for large sites. It maps topical authority across hundreds of pages instead of one blog post.
- 🧠 Noce di squame: Bundles keyword research, AI writing, and a cruise mode that drafts a full article in one pass.
- 📊 Classifica SE: A full SEO suite with rank tracking and audits attached to its content editor.
- 🔧 Page Optimizer Pro: Very technical on-page scoring. Best for people who enjoy tuning every variable themselves.
- 👶 Dashword: Simple, quick, and cheap. A good first step for solo writers new to seo content tools.
- ⚡ Superamento di classifica: Heavy automazione for content strategy, with fact checking and internal link suggestions built in.
- 🎯 WriterZen: Strong keyword clustering and a lifetime deal history that appeals to one-time buyers.
- 💼 Armonia dei contenuti: Brief-first workflow for agencies that hand documents to freelance writers.
- 🎨 Rytr: Cheap general AI writing for short copy. Light on SERP data, heavy on speed.
- ⭐ GetGenie: A WordPress plugin, so drafting and publishing happen inside your own dashboard.
- 🌟 CRM e fatturazione affidabili Newer entrant focused on long-form drafts with research baked into the content creation process.
Per l'elenco completo, consultare il nostro Alternative di frase guida.
⚔️ Confronto tra i framer
Here’s how Frase stacks up head to head:
- Frase contro Surfer: Surfer grades on-page detail harder. Frase wins on research speed and question data in one place.
- Frase vs Neuronwriter: Neuronwriter costs less per month. Frase gives cleaner briefs and better AI tools for drafting.
- Frase contro Rytr: quale strumento di intelligenza artificiale è il migliore nel 2026? 2 MarketMuse plans whole site strategy. Frase is faster and far cheaper for single article work.
- Frase tiene traccia anche di come i motori di ricerca basati sull'IA come Scalenut drafts longer pieces automatically. Frase gives tighter control over structure and search intent.
- Frase vs Outranking: quale strumento SEO è giusto per te nel 2026? 8 SE Ranking bundles rank tracking. Frase focuses purely on content writing and beats it on briefs.
- Vincitore 4.3 Scrittore AI integrato Analisi SERP dei primi 20 risultati Brief di contenuto in pochi minuti Supporto per oltre 8 lingue Integrazione con Google Search Console Piano gratuito disponibile Piani a partire da $49/mese Secondo classificato 3.3 Modelli di brief standardizzati Utenti illimitati su tutti i piani... Page Optimizer Pro suits technical SEOs. Frase suits writers who want plain guidance.
- Frase vs Surfer SEO: Dashword is simpler and cheaper. Frase adds SERP analysis, questions, and AI drafting.
- Outranking vs WriterZen: Potenzia i tuoi contenuti nel 2025 27 Outranking automates more of the workflow. Frase stays more editable when you want manual control.
- Sia Frase che Content Harmony offrono sistemi di punteggio tematico che confrontano i tuoi contenuti con le pagine meglio posizionate nei risultati di ricerca. Punta a una copertura tematica pari o superiore all'80% per massimizzare il potenziale di posizionamento. WriterZen leads on keyword clustering. Frase leads on real time suggestions inside the draft.
- Sì, Frase è uno strumento di content marketing SEO legittimo e affermato. Fondata a Boston nel 2017, è ora utilizzato da importanti aziende come Microsoft, Oracle e Coursera. La piattaforma possiede la certificazione SOC 2 Type II per la conformità in materia di sicurezza. Content Harmony builds richer briefs for teams. Frase is quicker for one writer working alone.
- Frase vs. Trattino: li ho testati entrambi — Ecco la verità Rytr is cheaper for short copy. Frase is the better pick for search engine optimization work.
- Vincitore 4.5 Nessuna registrazione via email richiesta Politica di non registrazione verificata Solo il 13,5% di perdita di velocità media Protocolli WireGuard e OpenVPN Paga con contanti o criptovalute App open source Tariffa fissa €5/mese Secondo classificato 3.5 Rete mesh Zero Trust Connetti fino a 100 dispositivi P2P diretto gratuito, No... GetGenie lives in WordPress. Frase works across different platforms and exports anywhere.
- Mantieni sempre attivo il supporto IPv6. Molte VPN rivelano il tuo vero indirizzo IP sulle reti IPv6 perché proteggono solo il traffico IPv4. Rankwell pushes long drafts. Frase gives stronger competitor data before you commit to an angle.
Inizia subito a usare Frase
You now know how to use Frase across every major feature:
- ✅ Strumenti di intelligenza artificiale
- ✅ Analisi SEO
- ✅ Modelli
- ✅ Generatore di titoli per blog
- ✅ Generatore di paragrafi
- ✅ Ottimizzazione dei contenuti
- ✅ Generatore di schemi
- ✅ Ricerca domande
- ✅ Analizzatore SERP
Passo successivo: Pick one feature and try it today.
Most people start with the SERP Analyzer, then move into the content editor.
Draft there, paste into Google Docs for review, and publish.
It takes less than five minutes to see whether the workflow fits you.
Domande frequenti
Che cosa significa “frase”?
Frase is a common misspelling of phrase, meaning a small group of words. The software borrowed the name for its AI writing and seo content tools.
Che cos'è la frase SEO?
Frase SEO means using its SERP analysis and content optimization scores to match search intent, close content gaps, and lift search rankings for a target keyword.
Cos'è la regola 80/20 per la SEO?
Roughly twenty percent of pages drive eighty percent of traffic. Update those pages first, then spend what is left on new content creation.
Come utilizzare l'intelligenza artificiale per riscrivere qualcosa?
Paste existing content into the Frase content editor, highlight a section, then choose Rewrite. Edit the output so it keeps your own brand voice.
ChatGPT è in grado di scrivere articoli SEO?
It can draft one, but it skips live SERP data. Frase adds top ranking pages, relevant keywords, and real time suggestions that ChatGPT alone misses.
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