⚡ Verdetto rapido:
- Prezzi: HubSpot free tools start at $0/month, with paid plans from $15/seat/month. Close CRM starts at $35/seat/month with no free plan.
- Ideale per: HubSpot suits sales and marketing teams that want contact management, email marketing and landing pages in one crm platform. Close CRM suits outbound sales teams that live on phone calls.
- Differenza fondamentale: HubSpot bundles Marketing Hub, Sales Hub and Service Hub. Close offers built in calling, a power dialer and a universal inbox instead.
- La nostra scelta: HubSpot for most piccole imprese, because its free crm supports up to one million contacts and unlimited users.
Most teams pick a crm before they know how they sell.
That is the real split between HubSpot and Close CRM.
HubSpot is built around inbound marketing and long term customer relationships.
Close is built around calls, follow ups and closing more deals fast.
Both are solid crm tools. They just serve different sales processes.
Panoramica
This HubSpot vs Close CRM comparison covers pricing, core features and ease of use.
We also break down which crm software fits which team.
Our sources include published specs, official documentation and G2 reviews.
I nostri redattori hanno anche avuto modo di testare a fondo entrambe le app.
Tali annotazioni compaiono nella sezione "Cosa ha notato il nostro team" qui di seguito.
Che cos'è HubSpot?
HubSpot CRM è una piattaforma di gestione delle relazioni con i clienti (CRM) pensata per i team di vendita e marketing.
Consente di gestire i contatti e monitorare le trattative in tempo reale.
Its connected hubs join marketing, sales and service work in one place.
The free version supports one million contacts and unlimited users.
That freemium model is why so many startups begin here.
Over 750,000 customers use the company’s tools each week.
🏆 Vincitore: HubSpot
Start free with contact management, email tracking and one deal pipeline. Add Marketing Hub or Sales Hub when your Attività commerciale cresce.
Prezzi HubSpot
Here is what HubSpot costs today. HubSpot offers free features first, then paid plans.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Strumenti gratuiti | $0/mese | Contact management for smaller businesses |
| Marketing Hub Starter | $ 15/posto/mese | Email marketing and landing pages |
| Piattaforma clienti iniziale | $ 15/posto/mese | Small business teams wanting every hub |
| Marketing Hub Professional | 800 dollari a posto al mese | Custom reports and heavy automazione |
Pricing verified August 2026.
Prova gratuita: No trial needed. The free plan never expires and needs no card.
Garanzia di rimborso: None published. Paid subscriptions require an annual commitment.
📌 Nota: The Starter plan includes 1,000 marketing contacts. Each extra thousand contacts costs $50, so budget for list growth.
⚠️ Pricing conflict flagged: Our research notes list a Professional plan near $1,080/month and enterprise plans near $4,000/month. Our verified dati shows the figures in the table above. Check the pricing page before you buy, since hub mixing changes the total.
Principali vantaggi di HubSpot
Here is what makes HubSpot worth a look:
- A real free plan: HubSpot’s free CRM holds up to one million contacts. It also allows unlimited users, one deal pipeline and one team.
- Marketing tools built in: HubSpot’s marketing side covers email marketing, landing pages, website pages and email tracking inside the same crm platform. Lead nurturing does not need a second tool.
- 500+ business apps: HubSpot integrates with Google Workspace, Microsoft 365 and Forza vendita. Facebook Messenger and live chat feed the same universal inbox.
- Clean visual dashboard: The dashboard shows your whole sales pipeline in real time. Sales leaders can read it without training.
- Breeze AI automation: Recent updates automate repetitive tasks like email drafting and data enrichment. That cuts manual data entry for your sales team.
- HubSpot Academy: A large library of free training helps new users learn the software. It is a real customer success advantage for small businesses.
- Room to scale: Custom properties, custom objects and custom reports unlock as you move into professional and enterprise plans.
Cosa ha notato il nostro team
Nostro scrittore set up a free HubSpot account and ran a small contact list through it. Here is what stood out during that hands-on time:
The walkthrough below covers the same setup steps on screen.
Vantaggi e svantaggi di HubSpot
✅ Pro
- Il piano gratuito supporta un milione di contatti e un numero illimitato di utenti.
- Marketing, sales and service tools live in one crm platform
- Si integra con oltre 500 app aziendali, tra cui Salesforce.
- Interfaccia intuitiva con procedura di configurazione guidata.
- HubSpot Academy training and a deep knowledge base
❌ Contro
- Pricing gets complex once you mix and match hubs
- Free version has no live email support or phone support
- Steep learning curve for advanced features and analytics
- Customization feels rigid next to developer focused other crms
Che cos'è Close CRM?
Close CRM è una piattaforma di vendita pensata per le piccole e medie imprese.
It focuses on turning leads into revenue rather than on marketing.
Email, calling and SMS all land in one universal inbox.
Sales reps can dial multiple numbers straight from the browser.
Smart Views filter leads so your team works the hottest prospects first.
Most people choose Close for high-velocity outbound sales.
Runner Up: Close CRM
Built in calling, email sequences and a power dialer in one app. A 14-day free trial lets you test it with real calls.
Chiudi i prezzi del CRM
Close keeps pricing simple with three seats-based tiers. There is no free plan.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Essenziali | $ 35/posto/mese | Startup features for solo reps and tiny teams |
| Crescita | $ 99/posto/mese | Professional features, multiple pipelines, power dialer |
| Scala | $ 139/posto/mese | Call coaching, custom objects, predictive dialer |
Pricing verified August 2026.
Prova gratuita: Yes. Close offers a 14-day free trial with no card required.
Garanzia di rimborso: None published. Onboarding includes free one-click migration from other crm options.
📌 Nota: Every tier bundles calling, texting and email. Advanced features like call coaching and enhanced customization sit in higher tiers.
⚠️ Pricing conflict flagged: Our research notes list Startup, Professional and Enterprise tiers at $59, $109 and $149 per user monthly. Our verified data shows the Essentials, Growth and Scale figures above. Confirm on the Close pricing page before you buy.
Principali vantaggi di Close CRM
Here is why outbound teams pick this tool:
- Chiamata integrata: You can make phone calls from the app without a separate phone system. Power dialer and predictive dialer options speed up sensibilizzazione.
- One universal inbox: Email, calls and SMS sit together, so nobody hunts across other tools for context.
- Viste intelligenti: Saved filters rank leads by custom fields and criteria. Reps always know who to call next.
- Automation that cuts busywork: Workflows and automated reminders handle follow ups. That removes a lot of manual data entry.
- Sessioni di coaching in diretta: Managers can listen and help during calls. Activity lands on profile timelines for later review.
- Installazione rapida: A CSV import tool and free one-click migration get data in quickly. Full team engagement often happens inside the trial.
- Support and security: The help center, API documentation for any developer and regular product updates back the platform, with security handled responsibly.
The benefits view below groups those same strengths by sales stage.
Cosa ha notato il nostro team
Our writer ran a trial account, imported a lead list and made test calls. Here is what stood out:
Chiudi Pro e Contro del CRM
✅ Pro
- Best-in-class calling with dialing straight from the browser
- Email, SMS and calls share a single universal inbox
- Quick onboarding, with free migration help and training
- Rated 4.7/5 on G2 for simplicity and outreach
❌ Contro
- Segnalazione is weaker than most rival crm platforms
- No free plan, and entry pricing sits mid-tier
- Roughly 80 integrations, fewer than HubSpot’s 500+ business apps
- Less customizable, with no marketing hub or landing pages
Confronto delle funzionalità
Ready for a closer look at HubSpot vs Close CRM? We compare ten areas that decide most buying calls.
| Caratteristica | HubSpot | Chiudi CRM |
|---|---|---|
| Prezzo di partenza | $0/month (free tools) | $ 35/posto/mese |
| Piano gratuito | ✅ | ❌ (prova gratuita di 14 giorni) |
| Contact Limit | ✅ One million contacts | ✅ Plan based |
| Chiamata integrata | ❌ Limitato | ✅ Power and predictive dialer |
| Marketing via e-mail | ✅ Hub di marketing | ✅ Bulk email and sequences |
| Pagine di destinazione | ✅ | ❌ |
| Integrazioni | ✅ Oltre 500 app aziendali | ✅ Around 80 other tools |
| Report personalizzati | ✅ Custom graphs and dashboards | ❌ Basic reporting |
| Ideale per | Sales and marketing teams under one roof | Outbound sales teams on phone calls |
1. Contact Management & Custom Objects
HubSpot: Contact management is the core of HubSpot’s CRM, and the free plan holds up to one million contacts. Custom properties and custom objects let you shape records around your business, though those advanced options sit in higher plans.
Chiudi CRM: Leads and contacts are organised for speed, not storage. Smart Views and custom fields surface the right lead at the right moment, and search feels quick even on long lists.
2. Universal Inbox & Conversations
HubSpot: A shared inbox collects live chat, chatbot threads, Facebook Messenger and email in one view. It suits a support team as much as a sales team.
Chiudi CRM: Email, calling and SMS land in a single inbox built for outreach. Every touch is captured on profile timelines automatically.
Conversations then thread those channels together per lead.
3. Built In Calling, Dialers & Call Coaching
HubSpot: Calling exists inside Sales Hub, but minutes and features depend on your tier. Most heavy callers pair HubSpot with a separate dialer.
Chiudi CRM: This is Close’s strongest card. A power dialer and a predictive dialer let reps dial multiple numbers back to back, and managers can join live for call coaching.
💡 Consiglio da professionista: The more your reps talk to prospects each day, the more calling depth should outrank marketing features in your decision.
4. Email Marketing & Lead Nurturing
HubSpot: HubSpot Marketing Hub runs campaigns, email tracking and lead nurturing from the same records your reps use. Inbound marketing here is a full discipline, not a bolt-on.
Chiudi CRM: You get bulk email, email templates and email sequences aimed at outbound replies. There is no marketing hub for nurture campaigns or forms.
5. Content, Landing Pages & Website Pages
HubSpot: You can build landing pages, blog posts and website pages without a developer. That helps a small business attract new customers instead of only chasing them.
Chiudi CRM: Close does not publish content at all. You will need another tool for pages and any inbound traffic.
3. Marketing tramite email e SMS
HubSpot: Quotes, payment links and product records connect to the same deal pipeline. Companies selling online can track an order and the customer experience side by side.
Chiudi CRM: Close tracks deals and opportunity value but leaves billing to integrations. That keeps the app lean for pure sales work.
7. Automation & AI
HubSpot: Workflow automation covers lead routing, tasks and internal alerts across every hub. The Breeze AI suite drafts emails and enriches data so reps skip repetitive work.
Chiudi CRM: Workflows fire automated follow ups and reminders after every call or email. Sales AI summarises calls so nobody retypes notes.
The AI layer sits on top of those same workflows.
8. Reporting e analisi
HubSpot: Analytics run from contact to closed deal, with custom reports and custom graphs on paid tiers. Sales leaders get sales pipeline management data without exporting anything.
Chiudi CRM: Reports cover quick KPI checks and activity tracking for coaching. G2 reviews flag reporting as the weakest area of the product.
⚠️ Avvertimento: If board-level reporting matters, test Close’s exports during the trial before you commit budget.
9. Integrations, Customization & Mobile
HubSpot: Over 500 business apps connect, including Google Workspace, Microsoft 365, Zoom meetings and Salesforce. Some users still find customization rigid next to a developer-first crm platform.
Chiudi CRM: Around 80 integrations cover the usual sales stack, and the mobile device app keeps reps working away from the desktop. Advanced CRM settings add multiple pipelines and deeper custom fields.
Higher tiers unlock the advanced CRM controls shown here.
10. Prezzi e costi
Let’s put the plans side by side.
| Livello | HubSpot | Chiudi CRM |
|---|---|---|
| Gratuito | Strumenti gratuiti: 0 $/mese | ❌ Nessun piano gratuito |
| Iscrizione | Marketing Hub Starter: $15/seat/month | Servizi essenziali: 35 dollari a posto al mese |
| Medio | Starter Customer Platform: $15/seat/month | Crescita: 99 dollari a postazione al mese |
| Superiore | Marketing Hub Professional: $800/seat/month | Tariffa: 139 dollari a posto al mese |
HubSpot: Entry cost is the lowest here, and free features carry a real team for months. The jump to the professional plan is steep, so map your needs before upgrading.
Chiudi CRM: Pricing climbs in smaller steps and the top tier stays under $140 per seat. For a five-rep team the middle plan often beats stacking a cheap crm plus a dialer.
Diversi scenari
| Se hai bisogno | Scegliere | Perché |
|---|---|---|
| A zero-cost start | HubSpot | Piano gratuito, utenti illimitati |
| Heavy phone calls | Chiudi CRM | Combinatore di numeri predittivo e potente |
| Marketing inbound | HubSpot | Landing pages and campaigns |
| Fast rep onboarding | Chiudi CRM | Setup inside the free trial |
| Analisi approfondite | HubSpot | Custom reports and dashboards |
| One tool for marketing and sales | HubSpot | Hubs share one contact database |
💰 Il tuo budget
HubSpot costs nothing to start and $15 per seat monthly after that. Close asks $35 per seat from day one, which is fair if it replaces your phone system.
🔌 Il tuo stack tecnologico
HubSpot connects to 500+ business apps, so it slots into most stacks. Close covers about 80 other tools, which is enough for a focused sales stack.
Venditori singoli e piccoli team
Outbound sales processes built on dials belong in Close. Inbound funnels that start with content and forms belong in HubSpot.
🎓 Il tuo livello di esperienza
Close is simpler to learn, and most reps get productive within days. HubSpot is user friendly at the surface but has a steep learning curve deeper in.
🆓 Prove e demo gratuite
Run both at once for two weeks with the same lead list. Compare replies, dials and reporting before any card details change hands.
🛟 Opzioni di supporto
HubSpot’s free tier gives you documentation and community, not live email support, and paid tiers add onboarding services. Close offers proactive onboarding, a help center and steady product updates.
Guida al passaggio
Already on one of them? Here is what changes if you move.
🔄 Switching from HubSpot to Close CRM?
✅ Cosa otterrai:
- Built in calling with a power dialer, no extra phone bill
- Live call coaching and cleaner rep-level activity data
- A simpler app that your team learns in days
❌ Cosa perderai:
- The free plan and its one million contacts
- Landing pages, forms and inbound marketing tools
- Deep custom reports and 500+ app integrations
📋 Come effettuare il passaggio:
- Export contacts, companies and deals from HubSpot as CSV files
- Start the 14-day free trial and request migration help
- Rebuild pipelines and Smart Views, then invite the team
🔄 Switching from Close CRM to HubSpot?
✅ Cosa otterrai:
- A free tier that lets you cut seat costs immediately
- Marketing Hub, Sales Hub and Service Hub on one contact record
- Stronger analytics and HubSpot Academy training
❌ Cosa perderai:
- The predictive dialer and one-click browser calling
- Call coaching built for sales managers
- A lighter interface with fewer settings to configure
📋 Come effettuare il passaggio:
- Export leads, opportunities and call logs from Close
- Create a free HubSpot account and import the files
- Map custom fields to custom properties, then connect your dialer
Cosa non è stato trattato nella nostra recensione
This comparison focused on small businesses and mid-sized sales teams. We did not test enterprise plans, custom API builds or multi-region compliance setups. Call quality across different carriers also sits outside our scope. If you manage fifty or more seats, your priorities will differ from what we covered here.
Verdetto finale
| Categoria | Vincitore |
|---|---|
| 💰 Prezzi | HubSpot |
| 🚀 Funzionalità CRM principali | HubSpot |
| 📞 Calling & Outreach | Chiudi CRM |
| Aziende in crescita, team di vendita, grandi imprese e chiunque necessiti di un ecosistema CRM completo con intelligenza artificiale e funzionalità di reporting avanzate. | HubSpot |
| 👶 Facilità d'uso | Chiudi CRM |
| 🔌 Integrazioni | HubSpot |
| 📊 Reportistica e analisi | HubSpot |
| 🏆 Vincitore assoluto | HubSpot |
🏆 VINCITORE: HUBSPOT
HubSpot wins 5 out of 7 categories.
Ideale per: free contact management, inbound marketing, and teams that want marketing and sales in one crm platform
These two products answer different questions. HubSpot asks how you attract and nurture relationships over time.
Close asks how many quality conversations your reps can have today. Its calling depth is the reason teams pay more per seat.
Close CRM is excellent for high-volume outbound work and quick team engagement. But for broader business growth, a free entry point and stronger reporting, HubSpot is the safer pick for most companies.
Confronto con altri prodotti HubSpot
Still weighing HubSpot alternatives? Here is how it lands against three common rivals.
HubSpot vince su: faster setup for non-technical users, a genuinely free tier, and bundled marketing tools
Salesforce vince su: deeper customization, a bigger network of enterprise partners, and stronger admin controls at scale
HubSpot contro Pipedrive
HubSpot vince su: free features, email marketing and landing pages, and customer success resources
Pipedrive vince su: lighter deal pipeline views, cheaper mid-tier seats, and quicker daily navigation for pure sales
HubSpot vince su: native email tracking, richer contact records, and an inbound marketing engine
Lunedì CRM vince su: flexible boards for tasks, easier cross-team project views, and simpler per-seat math
Maggiori informazioni su Close CRM a confronto
Here is how Close stacks up against three other crm options.
Vittorie ravvicinate su: dialer speed, faster rep onboarding, and cleaner call activity timelines
Freshsales vince su: a free starting tier, broader reporting views, and lower cost per seat at the entry level
Chiudi CRM vs Immediatamente
Vittorie ravvicinate su: phone-first outreach, full pipeline tracking, and manager coaching tools
Vincite immediate su: inbox warm-up at volume, cheaper cold email sending, and deliverability tooling
Chiudi CRM vs GoHighLevel
Vittorie ravvicinate su: a cleaner interface, dialer reliability, and focus on direct selling
GoHighLevel vince su: managing agency clients, funnel building, and white-label options for resellers
Domande frequenti
Per cosa è più indicato HubSpot CRM?
It suits small businesses that want contact management, marketing and service in one system. The free plan makes it a low-risk first CRM for a growing company.
HubSpot CRM è davvero gratuito?
Yes. The free tier costs $0/month and covers unlimited users and one million contacts. Limits apply to automated emails, email tracking notifications and live support.
In che cosa Close si differenzia dagli altri CRM?
It blends CRM records with sales engagement in one app. Calling, texting and email sit together, which most traditional systems leave to add-ons.
Quanto costa Close al mese?
Plans run $35, $99 and $139 per seat each month for Essentials, Growth and Scale. A 14-day trial lets you test before paying.
Esiste un CRM migliore di HubSpot?
It depends on your workflow. Salesforce fits complex enterprise setups, Zoho CRM undercuts on price, and Close beats both for teams that live on the phone.
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