Zendesk vs Freshsales: Best CRM Software in 2025!

by | Last updated Jun 4, 2025

Winner
freshsales logo
9.0
  • Email Management
  • Workflow Automation
  • Clear and Organized Deals
  • Sales Sequences
  • Awesome Web Forms
  • Free trial available
  • Paid Plans from $9/month
Runner Up
Zendesk
7.0
  • Massaging & Live Chat
  • AI & Automation
  • Data Privacy & Protection
  • Agent Workspace
  • Voice Provider
  • Free trial available
  • Paid Plans from $19/month
Zendesk vs Freshsales crm

Picking the right CRM is like finding the perfect pair of shoes.

You need something that fits just right, but there are Zendesk vs Freshsales.

They both look good, But which one actually helps you sell more?

Imagine you pick the wrong one. You’re stuck with clunky software, missing out.

And your team is pulling their hair out. Not fun. You’re losing time and money.

Don’t stress! We’re going to break down Zendesk vs Freshsales, plain and simple. 

By the end, you’ll know exactly which CRM fits your business best in 2025.

Overview

To give you the real deal, we didn’t just read reviews.

Our team did a lot of testing, testing Zendesk and Freshsales. We set up accounts, ran sales scenarios, and even talked to actual users.

This hands-on approach lets us show you the true strengths and weaknesses of each CRM.

freshsales logo

Freshsales is trusted by over 40,000 businesses worldwide; ready to accelerate your sales growth? Discover Freshsales today!

9out of 10

Pricing: It has a free trial. The premium plan starts at $9/month.

Key Features:

  • AI-Powered Insights.
  • Built-in Phone and Email.
  • Deal Pipeline Management.
Zendesk

Zendesk empowers over 100,000 businesses globally. Ready to elevate your customer experience? Explore Zendesk today!

7out of 10

Pricing: It has a free trial. The premium plan starts at $19/month.

Key Features:

  • Ticketing System.
  • Live Chat.
  • Knowledge Base.

What is Freshsales?

Freshsales is all about closing deals. It’s built for sales teams.

Think AI, phone, and email all in one spot. It’s meant to help you sell faster.

Also, explore our favorite Freshsales alternatives

freshsales logo
Freshsales
9.0

Freshsales is trusted by over 40,000 businesses worldwide; ready to accelerate your sales growth? Discover Freshsales today!

Key Benefits

  • Trusted by over 40,000 businesses.
  • AI predicts deal closures with high accuracy.
  • Built-in phone and email boost efficiency.
  • Visual deal pipeline simplifies tracking.

Pricing

Freshsales CRM offers four pricing tiers:

  • Growth ($9/user/month): Adds features like visual sales pipelines, email marketing, and basic reporting.
  • Pro ($39/user/month): Unlocks advanced features like AI-powered insights, multiple sales pipelines, and time-based automation.
  • Enterprise ($59/user/month): For large teams needing custom reporting, dedicated account management, and advanced security features.
Freshsales crm pricing

Pros

  • Intuitive, easy to learn.
  • AI insights are powerful.
  • Built-in communication tools.
  • Fast deal pipeline management.
  • Excellent sales automation.

Cons

  • Support features are limited.
  • Customization has some limits.
  • Reporting can be basic.
  • Fewer integrations than Zendesk.

What is Zendesk?

Zendesk? It’s big. Really big. Think customer support, done well.

It handles tickets. Chats. It helps you build a knowledge base. It’s there to keep your customers happy.

Also, explore our favorite Zendesk alternatives

Zendesk
Zendesk
7.5

Zendesk empowers over 100,000 businesses globally. Ready to elevate your customer experience? Explore Zendesk today!

Key Benefits

  • Handles over 100,000 businesses.
  • A strong ticketing system minimizes customer wait times.
  • Live chat supports real-time customer interaction.
  • A robust knowledge base reduces support tickets.

Pricing

Zendesk offers a variety of pricing plans to fit different business needs. Pricing varies depending on the features and the number of agents you need.

  • Support Team: $19/month
  • Suite Team: $55/month
  • Suite Professional: $115/month
  • Suite Enterprise: Custom Pricing
zendesk pricing

Pros

  • Scalable. Suits large teams.
  • Integrates with many apps.
  • Reliable customer support hub.
  • Strong knowledge base tools.
  • Extensive customization options

Cons

  • Can get pricey quickly.
  • Initial setup takes time.
  • Some features feel complex.
  • Reporting can be overwhelming.

Feature Comparison

Let’s dive deeper. We’re going to compare these two tools on the things that really matter.

How do they handle tasks, talk to other programs, and help you get things done?

1. Customer Interactions & Sales Pipeline

Zendesk focuses on customer interactions. It tracks every chat and ticket.

Freshsales builds a strong sales pipeline. It shows where deals are.

Zendesk helps keep customers happy. Freshsales helps make sales.

2. Workflow Automation

Both use automation. Zendesk helps automate support tasks.

Freshsales helps with sales workflow. Zendesk speeds up tickets.

Freshsales speeds up deals.

3. Email Tracking

Freshsales has strong email tracking. You see, when people open emails.

Zendesk does, too, but it’s more for support. 

Freshsales helps you know when to follow up.

What is Zendesk

4. Integration Capabilities

Zendesk has tons of integration options. It connects to many apps.

Freshsales connects to some. Zendesk is more open. Freshsales is simpler. 

5. Reporting and Analytics

Zendesk reports on customer support. Freshsales reports on sales.

Both show you data. Zendesk has more tools. Freshsales is easier to read. 

6. User Experience

Zendesk has a powerful user experience. It can be complex.

Freshsales is easier to learn. It is simpler. Pick what fits your team.

Freshsales Web Forms

7. Customization and Flexibility

Zendesk lets you change almost everything. Freshsales has some limits.

Zendesk is very flexible. Freshsales is more ready to use.   

What to Look For When Choosing CRM Software?

  • Features: Does it have the tools you need? (Sales pipeline, customer support, email tracking?) Will it grow with your business? (Can you add more users and features later?)
  • Ease of Use: (How long is training?) Does it fit your current workflow? (Will it slow you down?)
  • Integrations: Does it connect with your other apps? (Email, calendar, accounting?) Does it work well with your current systems?
  • Pricing: Is it within your budget? (Are there hidden costs?) What are the upgrade costs?
  • Support: Does the company offer good support? (Chat, email, phone?) Are there good online resources?

Final Verdict

So, Zendesk vs Freshsales? It’s a tough call. For pure sales, Freshsales wins.

It’s built to boost your sales process. It’s easier to use, and the price is often better.

If you need strong customer support, Zendesk is your pick. It has more tools.

But, it can get complex. In this comparison, for most small to medium sales teams.

Freshsales is the best CRM software in 2025. It’s about getting deals done.

If you need a combined approach, explore Freshsales and Zendesk integrations.

But for a clear sales-focused dashboard, Freshsales edges out Zendesk Sell. 

More of Freshsales CRM

Here’s a brief comparison of Freshsales CRM with these software solutions:

  • Freshsales CRM vs Gohighlevel: Freshsales CRM focuses on AI-driven sales automation and pipeline management, while GoHighLevel is a broader platform offering extensive marketing, sales, and agency automation features.
  • Freshsales CRM vs Pipedrive: Freshsales CRM provides a comprehensive sales solution with integrated communication and AI, whereas Pipedrive excels in visual sales pipeline organization and deal tracking.
  • Freshsales CRM vs Keap: Freshsales CRM emphasizes intuitive sales management and AI-powered insights; Keap offers powerful sales and marketing automation with a focus on contact management.
  • Freshsales CRM vs ActiveCampaign: Freshsales CRM is a dedicated sales CRM with built-in phone and email; ActiveCampaign is strong in marketing automation, email campaigns, and advanced segmentation.
  • Freshsales CRM vs Hubspot: Freshsales CRM offers AI-powered sales tools and a quicker setup; HubSpot provides an extensive all-in-one suite covering marketing, sales, and customer service.
  • Freshsales CRM vs Clickfunnels: Freshsales CRM is a sales-focused CRM for managing customer interactions, whereas ClickFunnels is a specialized tool for building sales funnels and landing pages.
  • Freshsales CRM vs Folk: Freshsales CRM offers a comprehensive sales platform with AI and automation; Folk focuses on simple, collaborative contact management and visual pipeline organization.
  • Freshsales CRM vs Instantly: Freshsales CRM is a full-fledged sales CRM with robust features; Instantly is primarily an email outreach and cold email automation tool.
  • Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
  • Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
  • Freshsales CRM vs Capsule CRM: Freshsales CRM offers a more robust sales CRM with AI features; Capsule CRM focuses on straightforward contact management and sales opportunity tracking.
  • Freshsales CRM vs Insightly: Freshsales CRM is a dedicated sales tool with AI and comprehensive sales automation; Insightly provides a broader CRM experience, including strong project management capabilities.
  • Freshsales CRM vs Salesforce: Freshsales CRM offers an intuitive, AI-powered sales platform with competitive pricing; Salesforce is a highly customizable, enterprise-grade CRM with an extensive ecosystem and advanced features.

More of Zendesk

Here’s a brief comparison of Zendesk with these software solutions:

  • Zendesk vs Gohighlevel: Zendesk focuses on customer support and ticketing, providing multi-channel communication; GoHighLevel is a broader platform offering sales, marketing, and CRM tools, with advanced automation.
  • Zendesk vs Pipedrive: Zendesk excels in comprehensive customer service and support, while Pipedrive is a sales-centric CRM with visual pipeline management.
  • Zendesk vs Keap: Zendesk specializes in robust customer support and ticketing; Keap offers extensive sales and marketing automation for small businesses.
  • Zendesk vs ActiveCampaign: Zendesk is a dedicated customer support platform with ticketing; ActiveCampaign specializes in email marketing automation, lead nurturing, and CRM integration.
  • Zendesk vs HubSpot: Zendesk provides strong customer service and support ticketing, whereas HubSpot is a comprehensive suite that encompasses sales, marketing, and service hub features.
  • Zendesk vs Clickfunnels: Zendesk is a customer service solution with ticketing and live chat; ClickFunnels is a sales funnel builder for creating landing pages and automating sales.
  • Zendesk vs Folk: Zendesk offers powerful customer support for diverse interactions; Folk emphasizes collaborative contact organization and streamlined relationship management.
  • Zendesk vs Instantly: Zendesk focuses on customer support and ticket management; Instantly specializes in automated cold email campaigns and lead generation.
  • Zendesk vs ClickUp: Zendesk is a customer support system, while ClickUp is a versatile work management platform that can function as a CRM, project management tool, and task tracker.
  • Zendesk vs Monday CRM: Zendesk is a customer service platform with ticketing; Monday CRM is a highly visual and customizable workflow management tool with CRM capabilities.
  • Zendesk vs Capsule CRM: Zendesk provides robust customer support and ticketing; Capsule CRM is a simplified contact management and sales tracking system.
  • Zendesk vs Insightly: Zendesk focuses on customer support and service tickets; Insightly is a more comprehensive CRM with strong sales pipeline and project management features.
  • Zendesk vs Salesforce: Zendesk offers a specialized customer service platform; Salesforce is an extensive enterprise-level CRM with broad sales, marketing, and service clouds.

Frequently Asked Questions

Which CRM is better for sales automation?

Freshsales excels at sales automation. It helps sales teams streamline their workflow, enhance efficiency, and close more deals. Zendesk has some automation, but it’s more focused on customer support.

How do Zendesk and Freshsales handle customer data?

Both store customer data, but they use it differently. Zendesk focuses on keeping customer relationships strong. Freshsales helps a salesperson access up-to-date information to close deals quickly.

Are the reporting tools in both CRMs easy to use?

Freshsales offers simpler, more intuitive reporting tools tailored for sales. Zendesk’s tools are powerful. Both provide ways to understand your data, but Freshsales makes it more seamless.

Can Zendesk and Freshsales work together?

Yes, there are integrations. You can connect them to make a seamless flow between sales and support, which helps combine the strengths of both systems.

Which CRM is better for customer support teams?

Zendesk is the clear winner for customer support teams. It has robust ticketing and communication tools. Freshsales is built for sales, not in-depth support.