⚡ 簡単な評価:
- 価格: Heropost starts at $6/per month. Sprout Social starts at $199/month.
- 最適な用途: Heropost for bulk scheduling on a budget. Sprout Social for social listening and analytics.
- 主な違い： Sprout Social ships social listening and a Smart Inbox. Heropost focuses on publishing volume.
- 私たちのおすすめ： Sprout Social for most teams, because it turns ソーシャルメディア data into decisions.
The cheaper tool here costs $6 per month.
The other one starts at $199 per month.
That gap alone does not decide the winner.
Heropost vs Sprout Social is really a question about scale.
One tool is built for volume. The other is built for insight.
概要
This Heropost vs Sprout Social comparison covers pricing, features, analytics, and ease of use.
また、それぞれのツールがどのようなユーザーに最適なのかも詳しく解説します。
Our writers signed up for both pieces of social media management software.
それらのメモは、以下の「チームが気づいたこと」のセクションに記載されています。
最後には、どれがあなたに合うか分かるでしょう 仕事.
Heropostとは何ですか？
Heropost is web based software for social media management.
It launched in 2016 and runs entirely inside your browser.
You connect your accounts, then schedule posts across multiple platforms.
Heropost supports Twitter, Facebook, Pinterest, リンクトイン, and your YouTube channel.
The platform can hold up to 100 social media accounts.
You only need a laptop and an internet connection to manage it.
Here is a closer look at how the dashboard works.
ヒーローポスト
Built for high-volume publishing on a small budget. Bulk scheduling, an AI content generator, and free biolinks tools come standard.
Heropostの価格
Here is what Heropost costs in 2026. Every tier is billed per month.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| スターター | 月額6ドル | Solo creators testing the site |
| エッセンシャルズ I | 月額8ドル | フリーランサー with a few clients |
| エッセンシャルズ II | 月額12.5ドル | 中小企業 posting daily |
| エッセンシャルズIII | 月額19.5ドル | Agencies running many accounts |
価格は2026年7月に確定しました。
無料トライアル: Heropost does not publish a free plan. Entry pricing is low enough to work as a paid trial.
返金保証: Refund terms are handled case by case through Heropost support.
📌 注記： Every tier includes the biolink software and the AI writing tools. Higher plans mainly raise your account limit and workspace count.
⚠️ Pricing conflict: Older listings still show a $197 lifetime deal, a $98 per month Pro Package, and a $1,200 per year Pro tier. Our CSV pricing above is the figure we treat as current. If you were promised lifetime access, confirm it in writing before you pay.
Heropostの主なメリット
Here is what makes Heropost worth a look:
- Bulk uploads: Heropost makes bulk scheduling simple. Drop in a spreadsheet and queue posts ahead for weeks.
- 無制限の投稿： Plans include unlimited posts on every connected profile. Volume is the main selling point.
- Free biolinks tools: The biolink software ships with every purchase. That replaces a separate paid subscription.
- AI content generator: HeroAI drafts キャプション and a hashtag set for you. It speeds up a thin content calendar.
- Pinterest オートメーション: You can automate Pinterest pins from an RSS feed. Board rotation keeps traffic steady.
- Media handling: Heropost advertises unlimited file uploads. Each network still applies its own file size cap.
- Custom short links: Built-in link shortening tracks clicks without a third-party service.
私たちのチームが気づいたこと
私たちの 作家 signed up for Heropost and ran a two-week posting cycle. Here is what stood out from that hands-on time:
Heropostの長所と短所
✅ メリット
- Entry pricing starts at $6/per month, far below most social media tools
- Bulk scheduling handles large batches without slowing down
- Free biolinks tools and custom short links are included on every plan
- Manages up to 100 social media accounts from one platform
❌ デメリット
- Instagram authentication has caused repeated login problems
- Reporting stops at basic performance data with no social listening
- No unified inbox, so you still respond inside each native app
Sprout Socialとは何ですか?
Sprout Social is a full social media management platform for larger teams.
It was built for social media managers who also handle customer care.
The Smart Inbox pulls every comment and direct messaging thread into one stream.
Social listening tracks brand sentiment across the wider web.
Reporting is built for executives who want proof, not screenshots.
You can publish Instagram Reels and queue the first comment on each post.
The walkthrough below shows the workflow end to end.
🏆 Winner: Sprout Social
The pick for teams that answer customers, not just publish posts. Social listening and executive reporting are the reasons to pay more.
スプラウトのソーシャルプライシング
Sprout Social sits at the premium end of this category. Here are the published tiers.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| 標準 | 月額199ドル | Small teams managing five profiles |
| プロ | 月額299ドル | Growing brands needing deeper analytics |
| 高度な | 月額399ドル | Teams using automation and チャットボット |
| 企業 | 価格についてはお問い合わせください | Large orgs with custom services |
価格は2026年7月に確定しました。
無料トライアル: A 30-day trial is offered without a card in most regions. There is no permanent free plan.
返金保証: No standing refund window. The trial is the safety net.
📌 注記： Seats are priced separately from the base plan. Social listening is sold as a premium add-on on lower tiers.
⚠️ Pricing conflict: Some sources list a $249 per month entry tier covering 20 accounts, and annual costs above $2,000. Our CSV figures above are the ones we treat as current. Get a written quote before you commit.
Sprout Socialの主なメリット
Here is what you get for the higher price:
- スマート受信箱： Every message, mention, and comment lands in one queue. Your team can respond without switching apps.
- ソーシャルリスニング: Track keywords and sentiment beyond your own profiles. This shapes a real social media content strategy.
- Executive reporting: Reports export cleanly for clients and leadership. No manual chart building required.
- AI social strategy: Suggested send times and topics come from your own audience data.
- Influencer marketing: Find and vet creators inside the same tool you already use.
- Employee advocacy: Staff can share approved posts to their own networks in a click.
- Reviews and care: Review management sits next to social replies, which helps support teams close loops faster.
私たちのチームが気づいたこと
Our writer ran a client account inside Sprout Social for a full reporting cycle. These notes come from that hands-on time:
The clip below covers the same workflow from an actual user’s point of view.
Sprout Socialのメリットとデメリット
✅ メリット
- Social listening and sentiment tracking are the deepest in this comparison
- The Smart Inbox turns scattered replies into one workable queue
- Reports are clean enough to send straight to clients
- Publishing is reliable across every major network, including Instagram Reels
❌ デメリット
- Starting at $199/month, it prices out most small businesses
- Per-seat billing makes team costs climb quickly
- The feature depth creates a real learning curve in week one
機能比較
These two products sit at opposite ends of the same category. We compared ten areas that decide most buying calls.
| 特徴 | ヒーローポスト | スプラウトソーシャル |
|---|---|---|
| 開始価格 | 月額6ドル | 月額199ドル |
| 無料プラン | ❌ | ❌ |
| 一括スケジュール | ✅ | ✅ |
| AIコンテンツジェネレーター | ✅ | ✅ |
| ソーシャルリスニング | ❌ | ✅ |
| 統合受信トレイ | ❌ | ✅ |
| 高度な分析 | ❌ | ✅ |
| プロフィール欄リンクツール | ✅ | ❌ |
| インフルエンサーマーケティング | ❌ | ✅ |
| 最適な用途 | High-volume publishing | Listening and reporting |
1. 投稿のスケジュール設定と公開
ヒーローポスト: Publishing is the core of the product. You can schedule posts in bulk, then let the queue hold a consistent posting schedule for months. Scheduled posts can be edited or reshuffled from a single calendar view.
スプラウトソーシャル: The publishing calendar adds approval workflows and optimal send times. You can publish posts to every major network, including Instagram Reels and Pinterest.
2. AIによるライティングとコンテンツ生成
ヒーローポスト: HeroAI writes captions from a short brief. Heropost claiming you will achieve unprecedented reach is marketing language, so treat it that way. The drafts are usable starting points, not finished copy.
The separate content generator handles longer batches of ideas.
スプラウトソーシャル: AI suggestions are tied to your own performance history. Instead of generic captions, you get topic and timing prompts built on past results.
⚠️ 警告： No tool delivers unprecedented reach on its own. Chasing that promise is how a one stop shop tool ends up underused.
3. Hashtags and Content Feeds
ヒーローポスト: The hashtag generator is one of its unique features. It builds tag sets per network so you are not pasting the same block everywhere.
スプラウトソーシャル: Feeds let you monitor competitor and industry accounts in a ライブストリーム. It works as a discovery layer rather than a tagging helper.
4. 分析とレポート
ヒーローポスト: Reports are basic but readable. You can view essential engagement analytics such as reach, clicks, and follower change. Agencies can act on that, though nobody is presenting it to a board.
スプラウトソーシャル: This is the widest gap between the two. Premium analytics cover paid and organic together, with cross-network reports you can brand and export.
Premium reporting adds competitor benchmarks on top of that.
💡 プロのヒント: If essential engagement analytics already answer your questions, the cheaper tool is doing its job. Pay for depth only when someone asks “why did this work?”
5. ソーシャルリスニングとブランドモニタリング
ヒーローポスト: There is no listening layer. You see activity on the profiles you manage and nothing beyond them.
スプラウトソーシャル: Social listening scans keywords, competitors, and sentiment across public conversation. For a crisis-sensitive brand, this feature alone justifies the jump in price.
6. Engagement and Direct Messaging
ヒーローポスト: Replies happen in the native apps. That is workable for a solo creator and painful once two people share the same profile.
スプラウトソーシャル: The Smart Inbox groups comments and direct messaging into one stream with assignment rules. Automated engagement handles routing, while a human still builds the genuine connection.
7. Workspaces and Client Management
ヒーローポスト: Workspaces separate clients cleanly. Heropost claiming unlimited accounts needs one caveat: the documented ceiling is 100 profiles.
The account manager view handles connections and permissions.
スプラウトソーシャル: Permissions are granular, with approval chains for regulated clients. Employee advocacy extends reach through staff profiles without extra tooling.
8. Link-in-Bio and Custom Shortlinks
ヒーローポスト: This is a clear win. The link-in-bio ビルダー and custom shortlinks are bundled, so you skip a second subscription.
スプラウトソーシャル: Link tracking exists inside reports, but there is no bio-page builder. Most teams pair it with a separate link tool.
9. Integrations and E-commerce
ヒーローポスト: Shopify automation pushes new products straight into the queue. For a store owner, that removes a daily chore from the calendar.
スプラウトソーシャル: Integrations lean toward CRM and helpdesk services like Salesforce and Zendesk. Influencer marketing tools sit in the same dashboard.
10. 価格設定とコスト
Here is the money question, side by side.
| ティア | ヒーローポスト | スプラウトソーシャル |
|---|---|---|
| エントリ | Starter — $6/per month | Standard — $199/month |
| 中 | Essentials I — $8/per month | Professional — $299/month |
| アッパー | Essentials II — $12.5/per month | Advanced — $399/month |
| トップ | Essentials III — $19.5/per month | Enterprise — Contact for the pricing |
ヒーローポスト: Every plan lands under $20 per month. You are paying for publishing capacity, not intelligence.
スプラウトソーシャル: The Standard plan costs more per month than Heropost costs per year. That only makes sense when listening and reporting drive revenue.
さまざまなシナリオ
| 必要な場合は | 選ぶ | なぜ |
|---|---|---|
| 限られた予算 | ヒーローポスト | Under $20 per month |
| ブランドモニタリング | スプラウトソーシャル | Real social listening |
| High-volume posting | ヒーローポスト | Bulk queues, 100 accounts |
| 顧客向けレポート | スプラウトソーシャル | Branded exports included |
| A shared reply inbox | スプラウトソーシャル | Smart Inbox with assignments |
| A link-in-bio page | ヒーローポスト | Bundled at no extra cost |
💰 あなたの予算
Heropost offers a year of publishing for less than one Sprout Social month. If budget decides this, the decision is already made.
🔌 あなたの技術スタック
Sprout Social plugs into CRM and helpdesk systems your support team already runs. Heropost connects to Shopify and stops there.
📝 コンテンツワークフロー
Batch creators who fill a month in one sitting will feel at home in Heropost. Teams that draft, review, and approve need Sprout Social.
🎓 あなたの経験レベル
Beginners tend to have a positive experience with Heropost because there is less to learn. Sprout Social rewards people who already know the social media platforms they manage.
🆓 無料トライアルとデモ
Neither product has a permanent free plan. Use the Sprout Social trial and Heropost’s low entry tier as your test window.
🛟 サポートオプション
Sprout Social provides phone and chat support on paid tiers. Heropost support runs through email and its help site.
切り替えガイド
Already using one of these? Here is what changes when you move.
🔄 Switching from Heropost to Sprout Social?
✅ 得られるもの：
- Social listening and sentiment tracking
- A shared inbox for comments and messages
- Reports you can hand to clients unedited
❌ 失うもの：
- The bundled link-in-bio builder
- Shopify auto-posting for product drops
- Roughly 95% of your old software budget
📋切り替え方法：
- Export your Heropost calendar as CSV
- Start the Sprout Social trial and reconnect each profile
- Bulk import the queue, then rebuild your link page elsewhere
🔄 Switching from Sprout Social to Heropost?
✅ 得られるもの：
- A far smaller monthly bill
- Free biolinks tools and shortlinks in the box
- A simpler dashboard your whole team learns in a day
❌ 失うもの：
- Social listening and competitor benchmarks
- The Smart Inbox and reply assignments
- Branded reporting for stakeholders
📋切り替え方法：
- Download your Sprout Social reports before the seat closes
- Create a Heropost workspace for each client
- Re-authorize every profile, starting with Instagram
私たちのレビューで取り上げられなかったこと
This comparison focused on solo creators, agencies, and mid-sized teams. We did not evaluate Sprout Social’s Enterprise tier, custom SLAs, or bulk seat licensing. We also did not stress-test Heropost at its 100-account ceiling over a long period. If you manage regulated content or need SSO, your checklist will look different from ours.
最終評決
| カテゴリ | 勝者 |
|---|---|
| 💰価格 | ヒーローポスト |
| 🚀 Publishing Volume | ヒーローポスト |
| 👶 使いやすさ | ヒーローポスト |
| 🎯 分析 | スプラウトソーシャル |
| 👂 ソーシャルリスニング | スプラウトソーシャル |
| 💬 エンゲージメント受信箱 | スプラウトソーシャル |
| 🔌 連携機能 | スプラウトソーシャル |
| 🏆総合優勝 | スプラウトソーシャル |
🏆 受賞者：スプラウトソーシャル
Sprout Socialは7部門中4部門で受賞した。
最適な用途: agencies with reporting duties, brands that need social listening, and support teams answering customers daily.
These are two different products wearing the same category label. Sprout Social sells understanding. Heropost sells output.
If your job is to post consistently and cheaply, Heropost is the smarter buy. Nothing else at $6/per month matches its publishing capacity, and our full Heropost review goes deeper on that setup.
If someone asks you what your audience thinks, Heropost cannot answer. Sprout Social can, and that is why it takes the win here.
Heropostの比較記事をもっと見る
Here is how Heropost holds up against its closest rivals:
Heropostが勝利した点： lower entry price, a far higher account ceiling, and a bundled link page
Bufferが優れている点： a cleaner mobile app, steadier Instagram publishing, and a usable free tier
ヒーローポスト対 ソーシャルパイロット
Heropostが勝利した点： price per profile, Shopify automation, and its built-in hashtag generator
SocialPilotが勝利した点： white-label client reports, a real approval workflow, and stronger onboarding docs
Heropostが勝利した点： flat low pricing, faster bulk uploads, and no per-seat charges
Sendibleが以下の点で勝利しました： a unified reply inbox, deeper agency permissions, and native review monitoring
Heropostが勝利した点： account volume, e-commerce posting, and included shortlinks
Metricoolが優れている点： ad campaign tracking, competitor analytics, and a genuinely free starter plan
Sprout Social の比較
And here is where Sprout Social sits among the bigger names:
スプラウトソーシャルが勝利した点： faster setup, clearer pricing pages, and a friendlier reporting interface
スプリンクラー 勝利したタイトル： global-scale governance, broader channel coverage, and heavier customer-care routing
スプラウトソーシャルが勝利した点： listening depth, executive reporting, and influencer discovery
アゴラパルス 勝利したタイトル： lower seat costs, simpler inbox rules, and free social ROI tracking
スプラウトソーシャルが勝利した点： listening tools, report polish, and enterprise support response
Zohoソーシャル 勝利したタイトル： price, tight Zoho CRM linkage, and a workable free tier for one brand
スプラウトソーシャルが勝利した点： multi-network reporting, team permissions, and customer-care features
その後の勝利： visual grid planning, creator-friendly pricing, and Instagram-first scheduling
よくある質問
Sprout Socialの競合相手は誰ですか？
フーツーイト, Sprinklr, Agorapulse, and Zoho Social compete directly. Heropost competes on price alone, since it skips listening and unified inbox features entirely.
Hero Postは信頼できるサイトですか？
Yes. It has operated since 2016 and serves paying customers. Instagram authentication is the most common complaint, so test that connection first.
Sprout Socialのデメリットは何ですか？
Cost is the main one. Per-seat billing adds up fast, listening sits behind premium add-ons, and the feature depth takes time to learn.
Sprout Socialは料金に見合う価値があるのか？
For teams billing clients or handling customer care, yes. For a solo creator who only needs scheduling, the price is hard to justify.
Sprout SocialはInstagramに承認されていますか？
Yes. It is an official Meta partner with API access, which is why direct publishing to Instagram Reels works without workarounds.
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