Freshsales vs Copper CRM: Which is The Best in 2025?

You’re looking for a CRM, right? And you’ve probably seen Freshsales CRM and Copper CRM pop up.

It’s tough to know which one is the best for your business. 

Now, imagine picking the wrong one. You could end up with a confusing, slow system that doesn’t do what you need. 

Good news! We’ll explain Freshsales vs Copper CRM in a way that’s easy to understand. 

Overview

We rolled up our sleeves and used both CRMs to give you the best comparison. 

We tested their features, talked to real users, and checked out how easy they are. 

This hands-on approach lets us see exactly how each CRM works in real-world situations.

What is Freshsales?

So, Freshsales. It’s a CRM.

That means it helps businesses manage customers.

Think of it as a tool to keep track of sales and deals.

It aims to make your sales process more manageable.

That’s the basic idea.

Also, explore our favorite Freshsales CRM alternatives…

Key Benefits

• Intuitive Interface: Get up and running in minutes; no tech skills required.
• Visual Sales Pipeline: See precisely where your deals stand at a glance.
• Built-in Phone and Email: Connect with customers directly within the platform.
• AI-Powered Insights: Get intelligent recommendations to close more deals.

Pricing

All the plans will be billed annually.

• Growth + 500 Marketing Contacts: $9/user/month.
• Pro + 500 Marketing Contacts: $39/user/month.
• Enterprise + 500 Marketing Contacts: $59/user/month.

What is Copper CRM?

Okay, now let’s discuss Copper.

Its big selling point is that it’s built for Google Workspace users.

It puts your CRM right inside Gmail and other Google apps; It’s meant to keep you in your flow.

Also, explore our favorite Copper CRM alternatives…

Key Benefits

Copper CRM shines when it comes to simplicity and integration. Here’s what makes it stand out:

• Effortless Google Workspace integration: Manage your contacts, deals, and projects without leaving your Gmail inbox.
• Intuitive interface: Copper is easy to navigate, even for CRM beginners.
• Visual pipeline management: Get a clear view of your sales process and track deals with ease.
• Automated data entry: Copper automatically captures contact information from emails and other interactions, saving time and effort.

Pricing

All the plans will be billed annually.

• Starter: $9/seat/month.
• Basic: $23/seat/month.
• Professional: $59/seat/month.
• Business: $99/seat/month.

Feature Comparison

Now, let’s get down to the nitty-gritty. We’ll examine key features, showing where each CRM shines and where it might fall short.

This will help you determine which best meets your business needs.

1. Sales Pipeline Management

• Freshsales: Offers a highly visual sales pipeline. Users can easily drag and drop deals through stages. Customization is straightforward, allowing for tailored pipelines.
• Copper CRM provides a good sales pipeline visualization, especially within Google Workspace. It’s designed to streamline the process, though customization may require more clicks.

2. Customer Relationship Management (CRM)

• Freshsales: A comprehensive customer relationship management system with robust contact management, deal tracking, and activity logging.
• Copper CRM: Focuses on customer relationship management within the Google ecosystem, emphasizing seamless integration with Gmail and other Google apps.

3. Lead Management

• Freshsales: Strong lead management capabilities, including lead scoring, segmentation, and automated lead capture.
• Copper CRM: Offers solid lead management, particularly for leads originating from Gmail and Google Workspace, but may lack some advanced features.

4. Analytics and Reporting

• Freshsales: Provides detailed analytics and customizable reports. Users can track key metrics and gain insights into sales performance.
• Copper CRM: Basic reporting is available, primarily within Google Sheets. More advanced analytics might require exporting data.

5. Automation Features

• Freshsales: Robust automation features, including workflow automation, email automation, and marketing automation. It helps to close deals faster.
• Copper CRM: Automation features are present but may require more setup. It excels in automating tasks within the Google Workspace environment.

6. Integration

• Freshsales: Freshsales offers a wide range of integrations with various third-party apps, but some advanced integrations require higher-tier plans.
• Copper CRM: Emphasizes integration with Gmail and the Google Workspace suite. Copper vs. other CRM integrations outside of Google is less robust.

7. Ease of Use

• Freshsales: Generally user-friendly, though some advanced features may have a steeper learning curve.
• Copper CRM is designed for ease of use, especially for Google Workspace users. Copper vs. Fresh: The ease of use generally depends on how you use Google Workspace.

What to Look For When Choosing CRM Software?

• Consider your team’s existing workflow and tech stack.
• Evaluate scalability: will the CRM grow with your business?
• Assess mobile accessibility if your team works remotely.
• Factor in the cost of training and ongoing support.
• Check for data security and compliance measures.
• Think about the CRM provider’s long-term roadmap.
• Test the customer support responsiveness before committing.
• Consider your team’s existing workflow and tech stack.
• Evaluate scalability: will the CRM grow with your business?
• Assess mobile accessibility if your team works remotely.
• Factor in the cost of training and ongoing support.
• Check for data security and compliance measures.

Final Verdict

So, which one wins? It depends on your needs.

If you live in Google Workspace, Copper offers a super smooth experience.

Copper vs Freshsales in Google integration is no contest.

But, if you want powerful AI and automation, Freshsales vs Freshsales shines.

We’ve used both and seen how they work. However, for most businesses needing strong sales tools, we recommend Freshsales.

It has more growth features. But if you are a Google-centric business, Copper is the clear winner.

You should listen to us because we did the work, so you don’t have to.

More of Freshsales CRM

Here’s a brief comparison of Freshsales CRM with these software solutions:

• Freshsales CRM vs Gohighlevel: Freshsales CRM focuses on AI-driven sales automation and pipeline management, while GoHighLevel is a broader platform offering extensive marketing, sales, and agency automation features.
• Freshsales CRM vs Pipedrive: Freshsales CRM provides a comprehensive sales solution with integrated communication and AI, whereas Pipedrive excels in visual sales pipeline organization and deal tracking.
• Freshsales CRM vs Keap: Freshsales CRM emphasizes intuitive sales management and AI-powered insights; Keap offers powerful sales and marketing automation with a focus on contact management.
• Freshsales CRM vs ActiveCampaign: Freshsales CRM is a dedicated sales CRM with built-in phone and email; ActiveCampaign is strong in marketing automation, email campaigns, and advanced segmentation.
• Freshsales CRM vs Hubspot: Freshsales CRM offers AI-powered sales tools and a quicker setup; HubSpot provides an extensive all-in-one suite covering marketing, sales, and customer service.
• Freshsales CRM vs Clickfunnels: Freshsales CRM is a sales-focused CRM for managing customer interactions, whereas ClickFunnels is a specialized tool for building sales funnels and landing pages.
• Freshsales CRM vs Folk: Freshsales CRM offers a comprehensive sales platform with AI and automation; Folk focuses on simple, collaborative contact management and visual pipeline organization.
• Freshsales CRM vs Instantly: Freshsales CRM is a full-fledged sales CRM with robust features; Instantly is primarily an email outreach and cold email automation tool.
• Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
• Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
• Freshsales CRM vs Capsule CRM: Freshsales CRM offers a more robust sales CRM with AI features; Capsule CRM focuses on straightforward contact management and sales opportunity tracking.
• Freshsales CRM vs Insightly: Freshsales CRM is a dedicated sales tool with AI and comprehensive sales automation; Insightly provides a broader CRM experience, including strong project management capabilities.
• Freshsales CRM vs Salesforce: Freshsales CRM offers an intuitive, AI-powered sales platform with competitive pricing; Salesforce is a highly customizable, enterprise-grade CRM with an extensive ecosystem and advanced features.
• Freshsales CRM vs Zendesk: Freshsales CRM focuses on sales automation and pipeline management, while Zendesk is primarily a customer service platform with robust ticketing and support features.

More of Copper CRM

Here’s a brief comparison of Copper CRM with these software solutions:

• Copper CRM vs Gohighlevel: Copper CRM offers deep integration with Google Workspace for streamlined relationship management, while GoHighLevel is a comprehensive marketing automation platform with advanced lead generation.
• Copper CRM vs Pipedrive: Copper CRM excels in Google Workspace integration and contact management, while Pipedrive focuses on visual sales pipeline management for sales-driven organizations.
• Copper CRM vs Keap: Copper CRM provides seamless Google integration for simplified CRM, whereas Keap offers robust sales and marketing automation with extensive features.
• Copper CRM vs ActiveCampaign: Copper CRM offers intuitive Google Workspace integration for managing customer interactions, while ActiveCampaign focuses on advanced marketing automation and detailed customer segmentation.
• Copper CRM vs Hubspot: Copper CRM prioritizes deep Google Workspace integration and ease of use, whereas HubSpot provides a comprehensive suite of marketing, sales, and service tools.
• Copper CRM vs Clickfunnels: Copper CRM is a customer relationship management system, while ClickFunnels is a specialized sales funnel builder designed to generate leads and automate sales.
• Copper CRM vs Folk: Copper CRM offers strong integration with Google Workspace for sales and contact management, while Folk emphasizes simple, collaborative contact organization and customization.
• Copper CRM vs Instantly: Copper CRM provides a full CRM experience with Google Workspace integration, whereas Instantly is primarily an email outreach tool for cold email campaigns.
• Copper CRM vs ClickUp: Copper CRM is a specialized CRM tightly integrated with Google Workspace, while ClickUp is a versatile work management platform that includes CRM functionalities, among many others.
• Copper CRM vs Monday CRM: Copper CRM provides a simple, Google-centric CRM experience, while Monday CRM offers highly customizable visual workflows and robust project management features.
• Copper CRM vs Capsule CRM: Copper CRM offers deep Google Workspace integration and strong sales pipeline features, while Capsule CRM is a simpler contact manager focused on basic sales tracking.
• Copper CRM vs Insightly: Copper CRM focuses on Google Workspace integration and intuitive sales pipelines, while Insightly offers a broader CRM with project management and advanced workflow automation.
• Copper CRM vs Salesforce: Copper CRM offers a user-friendly solution tightly integrated with Google Workspace. At the same time, Salesforce is a highly customizable and extensive enterprise-level CRM with a vast feature set.

Frequently Asked Questions