Best CRM for Real Estate: Top Platforms Compared in 2025?

بواسطة | آخر تحديث Aug 7, 2025

الأفضل إجمالاً
الإثنين
4.75
  • Monday AI
  • Integrations Center
  • Smart Workflow Automation
  • Kanban Board
  • Gantt Chart
  • خطة مجانية متاحة
  • الباقات المدفوعة من $9/شهرياً
أفضل قيمة
gohighlevel logo
4.50
  • Digital Marketing Engine
  • Capture New Leads
  • Nurture Leads
  • Automated Booking
  • Create Membership
  • الخطة المجانية المتاحة
  • Paid Plan Starts at $97
الأكثر تميزاً
انقر فوق
4.25
  • إدارة المشاريع
  • تطوير المنتجات
  • سير العمل
  • إدارة الموارد
  • إدارة المعرفة
  • خطة مجانية متاحة
  • خطط مدفوعة الأجر من $7
best crm for real estate

Ever feel like you’re juggling flaming torches while trying to keep up with real estate leads?

Managing contacts, properties, and deals can be chaos.

Imagine having a super-organized assistant who never forgets details and helps you close more deals.

That’s what the best إدارة علاقات العملاء for real estate can do.

This article will help you find the perfect one for your business.

We’ll compare top platforms, discuss key features, and even discuss pricing.

Ready to ditch the spreadsheets and boost your sales? Let’s dive in!

What is the Best CRM for Real Estate?

اختيار المناسب إدارة علاقات العملاء can feel overwhelming.

There are so many options! Don’t worry; we’ve done the hard work for you.

We’ve researched and compared the top platforms to find the best CRM for real estate pros.

Ready to see our recommendations?

1. Monday CRM (⭐️ 4.75)

الإثنين إدارة علاقات العملاء is a customizable work operating system.

It includes إدارة علاقات العملاء functionality.

It helps you manage leads, deals, and projects.

أطلق العنان لإمكاناتها مع Monday tutorial

monday CRM homepage

وجهة نظرنا

Monday CTA

Monday CRM is a good choice for businesses that want a visually appealing and easy-to-use CRM. However, it may not be best for those with complex sales needs or large teams.

المزايا الرئيسية

  • Visually appealing interface: Easy to navigate and understand.
  • Flexible and customizable: Adapt the platform to your specific needs.
  • Collaboration features: Work seamlessly with your team.
  • Integrations with popular apps: Connect with your favorite business tools.

التسعير

  • مجاناً: $0 free forever.
  • الأساسيات: $9/seat/month.
  • قياسي: $12/seat/month.
  • محترف: $19/seat/month.
  • انتربرايز: Custom Pricing based on your needs.
monday pricing

الإيجابيات

  • Visually appealing and user-friendly.
  • Flexible and customizable workflows.
  • رائع لتعاون الفريق.
  • Integrates with popular apps.

السلبيات

  • It can be expensive for large teams.
  • Limited reporting capabilities.
  • Not as feature-rich as some competitors.

2. Gohighlevel (⭐️ 4.50)

GoHighLevel is an all-in-one platform.

It’s designed for marketing agencies and businesses. It combines many tools into one.

Think إدارة علاقات العملاء, landing pages, email marketing, and more.

It’s built to help you automate and scale.

أطلق العنان لإمكاناتها مع Gohighlevel tutorial. 

Building digital marketing in GoHighLevel

وجهة نظرنا

GoHighLevel

This is great for agencies and businesses wanting to consolidate tools. The automation capabilities are very strong. However, its vast feature set means it can be overwhelming for new users, and there’s a definite learning curve.

المزايا الرئيسية

  • All-in-one marketing platform.
  • White-labeling available.
  • Automated campaigns.
  • Lead-nurturing tools.
  • Comprehensive reporting.

التسعير

  • المبتدئ: $97/month.
  • غير محدود: $297/month.
GoHighLevel Pricing

الإيجابيات

  • All-in-one solution.
  • واجهة سهلة الاستخدام.
  • Powerful automation tools.
  • Extensive integrations.
  • Active community & support.

السلبيات

  • Steep learning curve.
  • It’s pricey for some.
  • Limited customization.

3. ClickUp (⭐️ 4.25)

كليك أب is an all-in-one productivity platform.

It includes إدارة علاقات العملاء features. It’s highly customizable.

أطلق العنان لإمكاناتها مع ClickUp tutorial. 

الصفحة الرئيسية للنقر فوق

وجهة نظرنا

انقر فوق CTAup CTA

إنه قوي ومرن بشكل لا يصدق. الباقة المجانية سخية للغاية، ولديها العديد من الميزات لإدارة المشاريع. ومع ذلك، بسبب خياراته العديدة، يمكن أن يكون مربكًا في البداية، ويمكن أن يكون منحنى التعلم حادًا للمستخدمين الجدد.

المزايا الرئيسية

  • مساحة عمل مركزية للمهام.
  • تقدم خطة مجانية للأبد.
  • يدعم أكثر من 1,000 عملية تكامل.
  • عمليات سير العمل وطرق العرض القابلة للتخصيص.
  • ميزات إعداد تقارير شاملة.

التسعير

  • مجاناً: الأفضل للاستخدام الشخصي.
  • غير محدود: $7/المستخدم.
  • الأعمال التجارية: $12/المستخدم.
  • انتربرايز: اتصل بهم للحصول على أسعار مخصصة بناءً على متطلباتك.
تسعير Clickup

الإيجابيات

  • منصة الكل في واحد.
  • قابل للتخصيص بدرجة كبيرة.
  • خطة مجانية متينة.
  • أتمتة قوية.
  • ميزات تعاونية.

السلبيات

  • منحنى التعلّم الحاد.
  • تحميل زائد على الميزات.
  • قيود تطبيق الهاتف المحمول.
  • مشكلات الأداء.

4. HubSpot (⭐️ 3.75)

HubSpot is a popular إدارة علاقات العملاء and marketing platform with a wide ramany.

It’s a good choice for businesses of all sizes.

Unlock its potential with our HubSpot tutorial.

What is Hubspot

وجهة نظرنا

هبسبوت

HubSpot is a powerful platform with many features, but you must consider your budget and needs before committing. It’s a good choice for businesses that want a comprehensive solution & are willing to invest in it.

المزايا الرئيسية

  • Free CRM: Start with a free plan with basic CRM features.
  • All-in-one platform: Access a marketing, sales, and service tools suite.
  • Extensive community and resources: Benefit from a wealth of knowledge and support.
  • Inbound marketing focus: Attract and engage leads with valuable content.

التسعير

  • Free Tools: Free for up to two users.
  • Marketing Hub Starter: $15/seat/month.
  • Starter Customer Platform: $15/seat/month.
  • Marketing Hub Professional + three seats: $800/month, additional seats at $45/month.
HubSpot Pricing

الإيجابيات

  • Comprehensive features and tools.
  • Free CRM option.
  • Strong reputation and brand recognition.
  • Great for inbound marketing.

السلبيات

  • It can be expensive for small businesses.
  • It can be complex to learn and use.
  • Some features are limited to lower plans.

5. Keap (⭐️ 3.75)

Keap (formerly Infusionsoft) is a إدارة علاقات العملاء and marketing automation platform.

It’s designed for small businesses.

It helps you automate your sales & marketing.

Great for managing leads and nurturing relationships.

أطلق العنان لإمكاناتها مع Keap tutorial

What is Keap CRM

وجهة نظرنا

كياب CRM

كاب is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features. However, it may not be best for larger companies with more complex needs.

المزايا الرئيسية

  • Built-in email marketing: Send targeted emails to your audience.
  • Easy-to-use automation: Automate tasks like sending follow-up messages and assigning leads.
  • Sales pipeline management: Track your deals and identify opportunities.
  • Ecommerce integrations: Connect Keap with your online store to manage orders and customers.

التسعير

Keap offers a free trial and a simple pricing structure to get you started.

  • Simple plan: Starts at $249/month (Annually Billed) and offers two users and 1500 contacts.
Keap Pricing

الإيجابيات

  • Great for small businesses.
  • سهلة التعلم والاستخدام.
  • Powerful email marketing tools.
  • Excellent automation features.

السلبيات

  • It can get expensive as you grow.
  • Limited customization options.
  • Not ideal for large enterprises.

6. Pipedrive (⭐️ 3.75)

Pipedrive is a sales-focused CRM designed to help you visualize your sales pipeline.

It’s simple to use and has excellent reporting features, perfect for tracking deals and closing more sales.

أطلق العنان لإمكاناتها مع Pipedrive tutorial

Pipedrive Homepage

وجهة نظرنا

Pipedrive logo

Pipedrive is a solid choice for sales-focused businesses. It’s user friendly, visually appealing, & packed with helpful features. The only reason it doesn’t get a perfect 10 is that the lower-priced plans have some limitations.

المزايا الرئيسية

  • Laser focus on sales: Pipedrive is built to help you close more deals.
  • Visual pipeline management: See exactly where each deal stands.
  • Powerful automation: Automate tasks like sending emails and scheduling appointments.
  • 24/7 support: Get help whenever you need it.

التسعير

  • Essential: $14/user/month.
  • متقدم: $24/user/month.
  • Professional: $49/user/month.
  • Power: $59/user/month.
  • انتربرايز: $79/user/month.
Pipedrive Pricing

الإيجابيات

  • سهل الاستخدام والتنقل.
  • It is a great visual pipeline.
  • ميزات أتمتة قوية.
  • دعم عملاء ممتاز.

السلبيات

  • Limited customization on lower plans.
  • It can be pricey for large teams.
  • Reporting could be more robust.

7. ActiveCampaign (⭐️ 3.75)

ActiveCampaign is a very powerful marketing automation platform with CRM features.

It’s known for its advanced email marketing, perfect for nurturing leads and building relationships.

أطلق العنان لإمكاناتها مع ActiveCampaign tutorial

حملة أكتيف كامبين

وجهة نظرنا

حملة أكتيف كامبين

ActiveCampaign is an excellent choice for businesses that want to leverage the true power of email marketing and automation. However, it may not be the best fit for beginners due to its complexity.

المزايا الرئيسية

  • Advanced automation: Create complex workflows to nurture leads and automate tasks.
  • Email marketing powerhouse: Send beautiful and effective email campaigns.
  • Built-in إدارة علاقات العملاء: Manage contacts and track interactions.
  • Segmentation and personalization: Target specific groups of contacts with personalized messages.

التسعير

  • المبتدئ: $15/month.
  • زائد: $49/month.
  • محترف: $79/month.
  • انتربرايز: $145/month.
ActiveCampaign Pricing

الإيجابيات

  • Robust automation capabilities.
  • Excellent email deliverability.
  • Detailed reporting and analytics.
  • Great for growing businesses.

السلبيات

  • It can be complex to learn.
  • Pricing can increase quickly.
  • It’s not as user-friendly as some options.

8. Instantly (⭐️ 3.50)

Instantly is an outbound sales automation platform.

It helps you find and contact leads. It’s designed to boost your outreach efforts.

أطلق العنان لإمكاناتها مع Instantly tutorial.

Instantly AI

وجهة نظرنا

instantly CTA

Instantly is a valuable tool for businesses that want to ramp up their outreach efforts. However, it’s important to note that it’s primarily an outreach platform, not a complete CRM solution.

المزايا الرئيسية

  • Multi-channel outreach: Connect with prospects through email, LinkedIn, Twitter, and more.
  • Personalized messaging: Tailor your messages to each recipient.
  • Automated follow-ups: Stay top-of-mind without lifting a finger.
  • Detailed analytics: Track your progress and identify what’s working.

التسعير

  • Growth CRM: $37.9/month, unlimited seats.
  • Hyper CRM: $77.6/month, unlimited seats.
Instantly Pricing

الإيجابيات

  • Great for outreach and lead generation.
  • ميزات أتمتة قوية.
  • It helps improve response rates.
  • Easy to personalize messages.

السلبيات

  • It can be expensive for high-volume outreach.
  • The free plan is minimal.
  • Not a full-fledged CRM.

9. Freshsales CRM (⭐️ 3.25)

Freshsales CRM is a sales-focused CRM that is part of the Freshworks suite.

It is known for its ease of use and is excellent for small—to medium-sized businesses.

أطلق العنان لإمكاناتها مع Freshsales tutorial.

Freshsales Homepagee

وجهة نظرنا

Freshsales CTA

Freshsales CRM is a solid choice for businesses prioritizing ease of use and affordability. It’s a great way to use CRM without a steep learning curve.

المزايا الرئيسية

  • واجهة سهلة الاستخدام: Easy to navigate and learn.
  • Built-in phone and email: Connect with customers directly from the platform.
  • AI-powered insights: Get helpful suggestions and predictions.
  • Affordable pricing: Offers a free plan and competitive paid plans.

التسعير

  • Growth + 500 Marketing Contacts: $9/user/month.
  • Pro + 500 Marketing Contacts: $39/user/month.
  • Enterprise + 500 Marketing Contacts: $59/user/month.
Freshsales crm pricing

الإيجابيات

  • بديهية وسهلة الاستخدام.
  • خيارات تسعير معقولة التكلفة.
  • Great for small businesses.
  • Helpful AI-powered features.

السلبيات

  • Limited customization options.
  • Reporting could be more robust.
  • There are not as many integrations as some competitors

What to Look for When Buying the Best CRM for Real Estate?

  • الاندماج: Does it integrated with your existing tools (MLS, email, etc.)?
  • الوصول عبر الهاتف المحمول: Is there a robust mobile app for on-the-go access?
  • Lead Capture: How does it help you capture leads from various sources?
  • التخصيص: Can you customize the CRM to fit your specific workflow?
  • قابلية التوسع: Will it grow with your business?
  • Training & Support: What level of training and support do they offer?
  • الإبلاغ: Does it provide the reports you need to track your progress?
  • Budget: Does it fit within your budget? Consider both upfront and ongoing costs.
  • User Reviews: What are other real estate professionals saying about the CRM?

How Can the Best CRM for Real Estate Benefit You?

A good CRM is a powerful tool. It helps you manage customer relationships and boost sales.

It acts as an all in one CRM platform to keep track of customer contact information and purchase history.

This lets you gain insights into customer behavior.

You can use this data to improve customer engagement and make smarter marketing plans.

The right CRM solution helps you streamline processes and reduce manual work.

It uses automated workflows to handle repetitive tasks.

This frees up your time to focus on your existing customers and on lead generation.

This focus can lead to increased sales and improved customer satisfaction by giving your team access to data and advanced analytics.

Ultimately, the best CRM tools help you better manage sales tasks, improving your entire business.

دليل المشتري

We conducted extensive research to find the best CRM software by focusing on factors critical to the real estate industry.

We looked at dozens of CRM software options to give you a complete picture. Here’s how we did it:

  • التسعير: We checked how much each CRM solution cost. We looked for free plans and how the price changed as you added more people to your sales team. We wanted to find the best value for your business needs.
  • الميزات: We dug deep into the advanced features each platform offered. We looked for things that help real estate agents like lead scoring, workflow automation, and predictive analytics. We also checked for communication tools that handle phone calls and other interactions across multiple channels. We even considered what made each CRM tool unique.
  • السلبيات: We found what was missing from each product. For example, some CRM tools may lack deal insights or struggle with data management. We looked for common complaints about a CRM system from users to understand potential customer issues.
  • الدعم أو الاسترداد: We researched if companies offered good support team help and training. Did they have a community or a clear refund policy? This is important for customer satisfaction.

الخاتمة

Picking the right customer relationship management software is a big step.

We have looked at many CRM software options.

This guide shows you how to find a solution that works for you.

A good CRM helps you keep track of all the data about your current customers and sales leads.

It lets you manage customer relationships better.

A great CRM solution helps you with marketing efforts and marketing campaigns.

It uses customer data and customer information to help you understand customer behavior and build brand loyalty.

It also helps with contact management and makes sales processes easier.

The right CRM software can save you time on repetitive tasks and data entry.

This frees up your entire team to focus on customer interactions and deliver great customer experiences, leading to increased sales.

الأسئلة الشائعة

What’s the best free real estate CRM for new agents?

If you’re new and want a free CRM, try HubSpot. It offers the basics for agents and small teams and allows you to get started for free. Agile CRM is another good free option. It helps you get leads and has marketing tools.

What are the best real estate CRMs in 2025?

Wise Agent and Zoho CRM are great for realtors. They won’t break the bank and have features just for real estate. They help with things like managing leads and marketing.

What should I look for in a real estate CRM?

You want a CRM that captures leads, manages contacts, and tracks deals. Look for features like marketing automation and a dialer. It should be easy to use and help you stay organized.

How can a CRM help my real estate business?

A CRM helps you keep track of everything. It organizes your leads and enables you to stay in touch. This can lead to more deals and a better business.

What’s the best CRM for teams and big agencies?

If you have a small team, try Freshsales CRM. It’s easy to use, and you can customize it. For large agencies, Real Geeks is a popular choice. It has lots of features to help agents.

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