⚡ Hızlı Değerlendirme:
- Fiyatlandırma: Keap costs $299/month billed annually. Pipedrive starts at $14/user/month.
- En uygun kullanım alanı: Keap suits marketing otomasyon, landing pages and invoicing. Pipedrive suits sales pipeline management.
- Temel fark: Keap bundles email marketing and payments. Pipedrive focuses on deal tracking with 400+ third party integrations.
- Bizim tercihimiz: çoğu için Pipedrive küçük işletmeler, thanks to per-user pricing and unlimited contacts.
Keap and Pipedrive both call themselves CRM software.
Ama bunlar iki farklı iş için yapılmışlardı.
Pipedrive was built by salespeople to move deals forward.
Keap was built to run marketing efforts and billing too.
That single difference decides which one fits your işletme.
Genel Bakış
This Keap vs Pipedrive guide covers pricing, features and ease of use.
We also break down who each crm system works best for.
Our writers spent hands-on time inside both platforms.
Bu notlar aşağıdaki "Ekibimizin Dikkat Çektiği Noktalar" bölümlerinde yer almaktadır.
Everything else comes from published specs, documentation and G2 reviews.
Keap nedir?
Keap is a CRM and marketing automation platform for small businesses.
It was known as Infusionsoft before the company rebranded.
The platform combines contact management with email marketing and payments.
You also get landing pages, web forms and built-in invoicing.
Most clients pick it to replace three or four separate tools.
Here is a quick overview of how the platform works in practice.
Keap
Keap runs your crm, email marketing and billing from one account. Best for owners who want automation without stitching other tools together.
Keap Fiyatlandırması
Keap keeps its pricing simple with one published tier.
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Keap | Aylık 299 ABD doları (Yıllık faturalandırma) | Small teams that need crm plus marketing in one account |
Fiyatlandırma Temmuz 2026'da doğrulanacaktır.
Ücretsiz deneme sürümü: Yes. Keap offers a 14-day trial with no credit card required.
Para iade garantisi: Keap’s refund terms depend on your contract length. Check before you buy.
📌 Not: Keap’s pricing scales with both users and contacts. Extra contacts and some add ons cost more, and pricing does not include the required onboarding service fee.
⚠️ Pricing conflict: Our research notes a Pro plan near $159/month for two users, but our verified veri lists $299/month billed annually. Confirm current rates with the Keap support team before signing.
Keap'in Başlıca Faydaları
Here is what makes Keap worth considering:
- Otomasyon Oluşturucu: Visual sequences handle lead nurturing and task creation. You can build complex workflows without code.
- E-posta Pazarlaması: Broadcasts, follow-ups and stunning templates ship with the platform. No second tool needed.
- Landing Pages and Web Forms: Capture new leads and push them straight into your crm system.
- Faturalama ve Ödemeler: Send quotes and collect card payments in the same account. Useful for recurring revenue models.
- Modern Arayüz: Keap’s layout is designed to feel current, which helps new users adapt quickly.
- Mobil Uygulama: Add lead information and send appointment links from your phone.
- Keap AI: Drafts email copy and speeds up campaign setup.
Ekibimizin Fark Ettiği Şeyler
Bizim yazar set up a Keap account and built a full campaign inside it. Here is what stood out from that hands-on time:
Keap'in Artıları ve Eksileri
✅ Artıları
- Combines crm, marketing automation, e-commerce and payment processing
- Built-in invoicing, landing pages and advanced email marketing
- Automation builder removes repetitive tasks from your sales process
- Interface feels modern and is easy for new users to adapt to
❌ Dezavantajlar
- Pro plan caps contacts at 1,500 with extra charges beyond that
- Relies mainly on Zapier instead of native third party integrations
- Required onboarding service adds a separate one-time cost
Pipedrive nedir?
Pipedrive is sales-focused crm software built by salespeople for salespeople.
Its whole design pushes deals through a visual funnel.
A drag-and-drop Kanban board shows where every deal sits today.
You can see each pipeline stage at a glance.
That visual clarity is why sales teams call it a great tool.
This walkthrough shows the deal board and raporlama Hareket halinde.
🏆 Kazanan: Pipedrive
Pipedrive offers unlimited contacts on every plan and 400+ marketplace integrations. Built for teams that live inside their sales pipeline.
Pipedrive Fiyatlandırması
Pipedrive charges per user, so cost tracks team size.
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Lite | 14$/kullanıcı/ay | Solo sellers tracking new deals |
| Büyüme | 24$/kullanıcı/ay | Small teams that need automation |
| Premium | 49$/kullanıcı/ay | Teams needing forecasting and projects |
| Nihai | 69$/kullanıcı/ay | Daha büyük takımlar ile güvenlik ihtiyaçlar |
Fiyatlandırma Temmuz 2026'da doğrulanacaktır.
Ücretsiz deneme sürümü: Yes. Pipedrive offers a 14-day trial with no credit card required.
Para iade garantisi: Pipedrive refunds unused time on annual plans in most regions.
📌 Not: Every tier includes unlimited contacts. Only user seats raise your bill, which keeps costs predictable in previous years and today.
⚠️ Pricing conflict: Some sources list an Essential plan at $14.90/user/month. Our verified data shows Lite at $14/user/month. Rates also shift with annual versus monthly billing.
Pipedrive'ın Başlıca Faydaları
Pipedrive'ı değerlendirmeye değer kılan özellikler şunlardır:
- Görsel Satış Süreci: Drag a deal to the next stage in one motion. Nothing gets lost between steps.
- Sınırsız Kişi: Every plan holds unlimited records. Your data grows without a surprise invoice.
- 400'den fazla entegrasyon: The Marketplace connects Pipedrive to other tools and automates handoffs.
- Email Sync: Gmail and Outlook threads appear inside the deal, so relevant information stays in one place.
- Offline Mobile Access: Schedule activities and review customer records without signal.
- Yapay Zeka Destekli CRM: Surfaces which prospects deserve attention first.
- Detaylı Bilgiler: Dashboards track win rates by sales stage and rep.
Ekibimizin Fark Ettiği Şeyler
Our writer ran a live pipeline in Pipedrive for several weeks of client work. Here is what stood out:
Pipedrive'ın Artıları ve Eksileri
✅ Artıları
- Visual drag-and-drop board shows exactly where every deal stands
- Unlimited contacts on all plans with no extra charge
- Pazar yeri üzerinden 400'den fazla üçüncü taraf entegrasyonu.
- Mobile app works offline for scheduling and customer records
❌ Dezavantajlar
- Marketing features are thinner than a dedicated automation platform
- The minimal interface still takes time to learn properly
- Yerleşik faturalama veya ödeme işleme özelliği yok.
Özellik Karşılaştırması
Below is a quick overview of how both crm systems compare. We look at nine areas plus cost, so you can spot the best fit for your specific işletme ihtiyaçlar.
| Özellik | Keap | Pipedrive |
|---|---|---|
| Başlangıç Fiyatı | 299$/ay | 14$/kullanıcı/ay |
| Ücretsiz Plan | ❌ | ❌ |
| Görsel Satış Hattı | ✅ | ✅ |
| Sınırsız Kişi | ❌ | ✅ |
| Pazarlama Otomasyonu | ✅ | ✅ |
| Açılış Sayfaları | ✅ | ❌ |
| Faturalama ve Ödemeler | ✅ | ❌ |
| Yerel Entegrasyonlar | ❌ | ✅ 400+ |
| Offline Mobile Access | ❌ | ✅ |
| En İyisi İçin | ✅ Aktif Zeka | Pazarlama odaklı işletmeler |
1. Satış Süreci Yönetimi
Keap: Keap gives you a working sales pipeline with stages you can rename and reorder. It handles the basics well, but the board is less central to the product than in a sales-first crm.
Pipedrive: Sales pipeline management is the entire point here. Drag a card to the next stage and the activity list updates, so nothing sits idle without a follow-up.
2. İletişim Yönetimi
Keap: Contact records hold tags, notes and full campaign history. The catch is the contact cap. The Pro plan includes 1,500 contacts, with extra charges above that.
Pipedrive: Every plan carries unlimited contacts. Lead information sits next to the deal, so reps see relevant information without switching screens.
3. Potansiyel Müşteri Yönetimi
Keap: Lead management runs through tags and automated sequences. New leads from web forms drop straight into a nurture track without manual sorting.
Pipedrive: A separate Leads Gelen Kutusu keeps unqualified prospects out of your main board. Projects Management then tracks delivery after the deal closes.
4. Pazarlama Otomasyonu
Keap: This is Keap’s strongest card. The visual builder chains triggers, waits and branches into complex workflows that cover both sales and marketing.
Pipedrive: Automation focuses on sales tasks: assign an owner, create a task, move a deal. Easy Campaigns adds basic marketing without the depth Keap offers.
💡 Worth knowing: One industry report found that respondents who automated their sales and marketing tasks were 16% more likely to hit targets.
5. E-posta Pazarlaması
Keap: You get segmentation, broadcasts and stunning templates built in. For businesses running real marketing efforts, this removes a separate subscription.
Pipedrive: Email marketing exists but stays light. It works for simple newsletters, not for layered lifecycle campaigns.
6. Landing Pages and Documents
Keap: Landing pages and web forms are native. You can run lead generation campaigns without buying a page builder.
Pipedrive: Instead of landing pages, you get Documents and Templates for quotes and proposals. It serves the closing stage rather than the top of funnel.
7. Yapay Zeka Özellikleri
Keap: Keap AI writes email copy and suggests campaign structures. It saves time on drafting rather than on forecasting.
Pipedrive: The AI CRM assistant ranks deals by likely outcome and suggests the next action. That keeps reps on the deals with real momentum.
8. Raporlama ve Analizler
Keap: Reports lean toward campaign performance and revenue, which fits businesses tracking recurring revenue from subscriptions.
Pipedrive: Detailed Insights builds custom dashboards for conversion by pipeline stage, rep and source. Managers can track forecast accuracy against business goals.
9. Entegrasyonlar
Keap: Keap leans on Zapier to reach outside apps. Email and metin messaging are native, but native connections to other tools are limited.
Pipedrive: The Marketplace lists over 400 third party integrations. Gmail and Outlook sync directly, so email conversations sit inside the crm.
10. Fiyatlandırma ve Maliyet
Fiyatlandırma planlarını yan yana karşılaştıralım.
| Plan | Keap | Pipedrive |
|---|---|---|
| Giriş | Aylık 299 ABD doları (Yıllık faturalandırma) | Lite: Kullanıcı başına aylık 14 dolar |
| Orta | ❌ Single tier | Büyüme: Kullanıcı başına aylık 24 dolar |
| Gelişmiş | ❌ Single tier | Premium: Kullanıcı başına aylık 49$ |
| Tepe | ❌ Single tier | Ultimate: Kullanıcı başına aylık 69$ |
| Billing basis | Users and contacts | Users only |
Keap: At $299/month billed annually, Keap prices like a bundle rather than a crm. If it replaces your email tool, page builder and invoicing app, the math can work.
Pipedrive: A three-person team on Growth pays $72/month. That gap is why Pipedrive is the cheaper pick for most small teams in the crm market.
Farklı Senaryolar
| İhtiyacınız varsa... | Seçmek | Neden |
|---|---|---|
| Sıkı bütçe | Pipedrive | Starts at $14 per seat |
| Görsel işlem takibi | Pipedrive | Sürükle ve bırak özellikli Kanban panosu |
| Landing pages and billing | Keap | Both are built in |
| Aylık 34 dolardan başlıyor. | Pipedrive | Tüm planlarda sınırsız iletişim imkanı. |
| Derin pazarlama otomasyonu | Keap | Branching visual sequences |
| Yeni başlayanlar için uygun kurulum | Pipedrive | Daha kısa öğrenme eğrisi |
💰 Bütçeniz
Pipedrive costs less until your team grows past a dozen seats. Keap only makes financial sense when it replaces several other subscriptions.
🔌 Teknoloji Altyapınız
Pipedrive connects natively to hundreds of apps, including Gmail and Outlook. Keap routes most connections through Zapier, which adds a step.
📝 Satış Süreciniz
If reps live in a pipeline all day, Pipedrive helps them stay organized. If marketing drives most revenue, Keap fits better.
🎓 Deneyim Seviyeniz
Both platforms need setup time. Keap’s deeper automation creates more erken confusion for teams without a marketing specialist.
🆓 Ücretsiz Deneme Sürümleri ve Demolar
Both offer 14-day trials. Load real customers and run one live campaign before you commit.
🛟 Destek Seçenekleri
Support quality matters because a stalled crm blocks the whole company. Both vendors run a knowledge base with troubleshooting advice and an active user community.
Geçiş Kılavuzu
Bu araçlardan birini zaten kullanıyor musunuz? Geçiş yaparsanız neler beklemeniz gerektiği aşağıda açıklanmıştır.
🔄 Keap'ten Pipedrive'a mı geçiş yapıyorsunuz?
✅ Kazanacaklarınız:
- Unlimited contacts with no per-record charges
- Over 400 native integrations instead of Zapier workarounds
- A far lower monthly bill for small teams
❌ Kaybedecekleriniz:
- Dahili faturalama ve ödeme işleme
- Native landing pages and web forms
- Branching marketing sequences with full email segmentation
📋 Nasıl geçiş yapılır:
- Export contacts, deals and notes from Keap as CSV files
- Create your Pipedrive account and map pipeline stages first
- Import the data, then reconnect Gmail and your billing app
🔄 Pipedrive'dan Keap'e mi geçiş yapıyorsunuz?
✅ Kazanacaklarınız:
- Marketing automation, invoicing and e-commerce in one login
- Landing pages and forms that feed your crm directly
- Advanced email campaigns with reusable templates
❌ Kaybedecekleriniz:
- Unlimited contacts and predictable per-seat pricing
- The 400+ integration Marketplace
- Offline mobile access to deals and activities
📋 Nasıl geçiş yapılır:
- Export deals and contacts from Pipedrive
- Book Keap’s onboarding session and set up tags
- Import records, then rebuild automations one campaign at a time
İncelememizin Kapsamadığı Şeyler
This comparison focused on small businesses and small sales teams. We did not test enterprise permissions, custom API builds, or migration from legacy crm systems with millions of records. Our notes reflect the July 2026 versions of both platforms. If you manage a 50-seat sales floor, your priorities will differ from what we covered here.
Nihai Karar
| Kategori | Kazanan |
|---|---|
| 💰 Fiyatlandırma | Pipedrive |
| 🚀 Satış Hattı | Pipedrive |
| 📣 Pazarlama Otomasyonu | Keap |
| 🎯 İletişim Yönetimi | Pipedrive |
| 👶 Kullanım Kolaylığı | Pipedrive |
| 🔌 Entegrasyonlar | Pipedrive |
| 💳 Billing & Landing Pages | Keap |
| 🏆 Genel Kazanan | Pipedrive |
🏆 KAZANAN: PIPEDRIVE
Pipedrive 7 kategoriden 5'inde birinci oldu.
En uygun kullanım alanı: Sales-led teams, small businesses on a budget, and anyone who wants the ability to see every deal at a glance.
Keap and Pipedrive are not really the same product. Keap is a marketing engine with a crm attached. Pipedrive is a sales tracker that stays out of your way.
Keap is fantastic if you need automated campaigns, landing pages and billing under one roof. That bundle earns its price for marketing-led businesses.
For everyone else, Pipedrive is the better choice. It costs less, scales cleanly, and belongs on any shortlist of the best CRMs for growing teams.
Keap'in daha fazlası ile karşılaştırıldığında
Here is how Keap stacks up against other competitors:
Keap ve HubSpot karşılaştırması
Keap şu konularda kazandı: Native invoicing, simpler single-tier pricing, faster campaign setup for solo owners
HubSpot şu konularda öne çıkıyor: A usable free tier, far deeper reporting, a much larger app marketplace
Keap ve ActiveCampaign karşılaştırması
Keap şu konularda kazandı: Built-in payments, quote-to-invoice flow, appointment booking inside the same account
Aktif Kampanya şu konularda kazanır: Cheaper entry pricing, stronger deliverability tooling, more granular audience segmentation
Keap şu konularda kazandı: Cleaner interface, steadier support, less setup work for a single business
GoHighLevel şu konularda kazanır: Agency sub-accounts, white labelling, lower cost per client managed
Pipedrive'ın Karşılaştırması Daha Fazlası
Here is how Pipedrive stacks up against other competitors:
Pipedrive ve Salesforce karşılaştırması
Pipedrive şu konularda galip geldi: Setup speed measured in hours, flat per-seat cost, no admin specialist required
Salesforce şu konularda kazanır: Custom object modelling, territory management, enterprise governance controls
Pipedrive ve Monday CRM karşılaştırması
Pipedrive şu konularda galip geldi: Purpose-built deal stages, sales forecasting, email sync out of the box
Pazartesi günü CRM şu konularda başarılı oldu: Cross-department boards, flexible column types, project work beside sales work
Pipedrive ve Freshsales karşılaştırması CRM
Pipedrive şu konularda galip geldi: A larger marketplace, cleaner pipeline view, more mature reporting dashboards
Freshsales CRM şu alanlarda öne çıkıyor: A free starting tier, bundled phone and chat, tighter Freshworks suite links
Sıkça Sorulan Sorular
Keap'ten daha iyi ne var?
For sales-first teams, Pipedrive is better on price and pipeline visibility. HubSpot suits businesses wanting a free tier. The right answer depends on whether marketing or selling drives your revenue.
Pipedrive'dan daha iyi bir CRM yazılımı hangisi?
None wins outright. Salesforce beats it on enterprise customisation, HubSpot on free features, and Keap on marketing depth. For small teams tracking deals, Pipedrive remains hard to beat.
Keap ne işe yarar?
It suits owners who want automated campaigns, landing pages, invoicing and payments in one system. Service businesses with repeat billing get the most value from that bundle.
Infusionsoft'un güncel adı nedir?
Infusionsoft is now called Keap. The company rebranded and folded the old product line into the current platform, which still includes the same automation heritage.
Pipedrive'ı neden kullanmamalıyız?
Skip it if you need native landing pages, invoicing or advanced marketing sequences. Costs also climb quickly once seat count grows, since billing is entirely per user.
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