SugarCRM vs Salesmate: The Ultimate CRM Showdown in 2025

by | Last updated May 28, 2025

Winner
sugarcrm
9.0
  • Sales Automation
  • Integration
  • Marketing Automation
  • Landing Pages
  • Security Overview
  • Free trial available
  • Paid Plans from $19/month
Runner Up
Salesmate
7.5
  • Visual Pipeline Builder
  • Awesome Templates
  • Deal Management
  • Meeting Scheduler
  • AI-Powered Chatbots
  • Free plan available
  • Paid Plans from $23/month
sugarcrm vs salesmate

Picking the right CRM is tough, right?

You’ve got tons of options, and it’s hard to know which one fits your business best.

Maybe you’re stuck between SugarCRM and Salesmate.

They both sound good, but which one is actually better?

We’re breaking down SugarCRM vs Salesmate. 

We’ll look at what each one does, how they compare, and help you figure out which one is the best fit for your business.

Let’s make this decision easier!

Overview

We’ve put both SugarCRM and Salesmate through their paces.

Our team tested each platform’s features, usability, and customer support.

This hands-on experience allows us to provide a real, practical comparison for you.

SugarCRM CTA

Businesses using SugarCRM see an average 15% improvement in sales.

9out of 10

Pricing: It has a free trial. The premium plan starts at $19/month.

Key Features:

  • Advanced Customization.
  • Sales Forecasting.
  • Workflow Automation.
Salesmate Logo

Ditch the sales chaos, and sign up for Salesmate CRM!

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $23/month.

Key Features:

  • Built-in Calling.
  • Sales Automation.
  • Email Marketing.

What is SugarCRM?

SugarCRM is a flexible CRM built for businesses that need to customize—think big sales teams.

It lets you tailor the software to your exact needs and handles complex sales processes.

Also, explore our favorite SugarCRM alternatives

SugarCRM CTA
SugarCRM
9.0

Businesses using SugarCRM see an average 15% improvement in sales cycle efficiency. Use it today!

Key Benefits

  • Advanced customization is powerful.
  • Sales forecasting is precise.
  • Automation saves significant time.
  • Improved sales cycle efficiency by 15%.

Pricing

All the plans will be billed annually.

  • Essentials: $19/user/month, three users minimum.
  • Standard: $59/user/month, ten users minimum.
  • Advanced: $85/user/month, ten users minimum.
  • Premier: $135/user/month, ten users minimum.
image 27

Pros

  • Highly customizable platform.
  • Robust workflow automation.
  • Strong sales forecasting tools.
  • Good for complex sales processes.
  • Scales well with large teams.

Cons

  • Steeper learning curve.
  • Interface can feel outdated.
  • Initial setup takes time.
  • Higher cost than some rivals.

What is Salesmate?

Salesmate? It’s built for sales teams. It helps close deals faster.

Think of calling, automation, and deal tracking. It’s built to grow your sales.

Also, explore our favorite Salesmate alternatives

Salesmate Logo
Salesmate
7.0

Ditch the sales chaos! Salesmate CRM offers a 15-day free trial. Experience the difference and close more deals. Sign up today!

Key Benefits

  • Built-in calling: Make and receive calls directly within Salesmate.
  • Sales sequences: Automate your outreach with personalized emails and texts.
  • Pipeline management: Visualize your sales process and identify bottlenecks.
  • Mobile app: Access your CRM data on the go.

Pricing

  • Basic: $23/user/month.
  • Pro: $39/user/month.
  • Business: $63/user/month.
Salesmates CRM Pricing

Pros

  • Very affordable pricing.
  • Easy to use and navigate.
  • Excellent customer support.
  • Strong sales automation features.
  • Great built-in calling.

Cons

  • Fewer integrations than.
  • Reporting could be more robust.
  • Not as many features overall.
  • Lacks a website builder.

Feature Comparison

Let’s dive into the core differences.

We’ll look at key features and how each platform stacks up.

This will help you see where each CRM software shines.

1. Contact Management

SugarCRM offers robust, highly customizable contact management.

You can store a ton of detailed info, but it may take time to set up.

On the other hand, Salesmate focuses on a more user-friendly approach.

It’s easier to get started, but it might lack some of the deeper customization.

SugarCRM Integration

2. Pipeline Management

Both offer solid pipeline management.

SugarCRM lets you build very complex pipelines. 

Salesmate aims to streamline the process, offering a clean, visual pipeline that’s easy to use.

3. Sales Force Automation

SugarCRM provides a wide range of tools for sales force automation.

You can automate many tasks, but it requires setup. Salesmate also has automation, but it’s simpler and quicker to implement.

4. Marketing Automation

For marketing automation, Salesmate has built-in email sequences and some basic automation.

SugarCRM often requires integrations or additional modules for complex marketing needs.

5. User-Friendly Interface

A key difference is the user-friendly interface.

Salesmate is known for its intuitive design.

SugarCRM, while powerful, can have a steeper learning curve for new users.

6. Reporting and Analytics

SugarCRM offers very detailed reporting.

You can build custom reports for almost anything.

Salesmate provides good, clear reports, but they might be less customizable.

Benefits of Salesmate

7. Integrations

Both platforms integrate with many tools. SugarCRM is known for its open API, allowing for more custom integrations.

Salesmate focuses on common business tools, offering simpler, ready-made connections.

What to Look For When Choosing The Right CRM Tool?

  • Consider your team’s Google Workspace reliance.
  • Evaluate the need for deep customization.
  • Factor in long-term scalability and the size of the company.
  • Assess the importance of the mobile accessibility for your team.
  • Think about the complexity of your current sales management process.
  • Analyze your budget against the requirements of each CRM software.
  • Determine the level of vendor support you’ll need.

Final Verdict

So, which one wins?

It really depends on you. If you need super custom stuff and lots of power, SugarCRM is strong.

But, if you want something easy and quick to use, Salesmate is great.

We think Salesmate is better for most businesses.

It’s simpler, and you can get started fast.

We’ve used both a lot, and Salesmate just makes life easier.

Trust us, it’s a solid choice.

More of SugarCRM

Here’s a brief comparison of SugarCRM with these software solutions:

  • SugarCRM vs Gohighlevel: SugarCRM is a comprehensive CRM focused on sales, marketing, and service, offering extensive customization; GoHighLevel is an all-in-one platform for agencies, emphasizing marketing automation, lead generation, and sales tools.
  • SugarCRM vs Pipedrive: SugarCRM provides broad customization and flexible deployment for various business needs; Pipedrive is a sales-focused CRM with a visual pipeline, prioritizing ease of use for small to medium businesses.
  • SugarCRM vs Keap: SugarCRM offers robust, highly customizable CRM features for sales and marketing automation, scaling for larger teams; Keap (formerly Infusionsoft) is a marketing automation and sales CRM designed primarily for small businesses.
  • SugarCRM vs ActiveCampaign: SugarCRM focuses on extensive sales management and customization for complex pipelines; ActiveCampaign excels in user-friendly marketing automation, email campaigns, and lead segmentation.
  • SugarCRM vs HubSpot: SugarCRM provides deep customization and flexible deployment for tailored solutions; HubSpot offers an intuitive, integrated suite of marketing, sales, and service tools known for its ease of use.
  • SugarCRM vs Clickfunnels: SugarCRM is a robust customer relationship management platform; ClickFunnels is a specialized tool for building sales funnels, landing pages, and automating sales processes.
  • SugarCRM vs Folk: SugarCRM is a powerful, customizable CRM for comprehensive business needs; Folk is a modern, collaborative contact management tool that emphasizes simplicity and ease of use.
  • SugarCRM vs Instantly: SugarCRM offers a broad CRM solution for sales force automation and customer management; Instantly specializes in automated cold email outreach and lead generation campaigns.
  • SugarCRM vs ClickUp: SugarCRM is a dedicated CRM for sales, marketing, and service automation; ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
  • SugarCRM vs Monday: SugarCRM offers extensive customization and robust automation for sales and marketing; Monday CRM provides highly visual, customizable workflows for various business processes, including CRM.
  • SugarCRM vs Capsule CRM: SugarCRM delivers a highly customizable and scalable CRM with advanced features; Capsule CRM is a simpler, more affordable contact management solution for small to medium-sized businesses.
  • SugarCRM vs Insightly: SugarCRM offers extensive customization for complex sales processes and reporting; Insightly combines CRM with project management, focusing on ease of use for small to medium businesses.
  • SugarCRM vs Freshsales: SugarCRM provides deep customization and advanced automation for sales and marketing; Freshsales CRM offers an intuitive interface with AI-powered lead scoring and integrated sales automation.
  • SugarCRM vs Salesforce: SugarCRM offers an open-source option with significant customization potential; Salesforce is a leading cloud-based CRM with extensive features, broad integrations, and a vast ecosystem, albeit at a higher complexity.

More of Salesmate

Here’s a brief comparison of Salesmate with these software solutions:

  • Salesmate vs Gohighlevel: Salesmate provides a streamlined, user-friendly CRM for sales teams, focusing on deal closing, while GoHighLevel is a broader platform offering extensive sales and marketing automation with advanced lead generation.
  • Salesmate vs Pipedrive: Salesmate offers intuitive sales pipeline management with built-in calling, whereas Pipedrive excels in visual pipeline clarity and allows effortless deal progression.
  • Salesmate vs Keap: Salesmate provides a user-friendly interface with customizable deal pipelines for visual tracking, while Keap delivers powerful sales and marketing automation with strong sales funnel capabilities.
  • Salesmate vs ActiveCampaign: Salesmate prioritizes sales pipelines and deal tracking within its CRM; ActiveCampaign integrates sales and marketing automation for a holistic customer view and excels in email marketing.
  • Salesmate vs Hubspot: Salesmate offers a transparent, affordable CRM with strong sales automation; HubSpot is a comprehensive suite for marketing, sales, and service, with tiered pricing and more extensive features.
  • Salesmate vs Clickfunnels: Salesmate is a CRM designed for managing sales and customer relationships; ClickFunnels is a specialized tool for building high-converting sales funnels and landing pages.
  • Salesmate vs Folk: Salesmate is a full-fledged CRM for sales teams with robust pipeline management and automation. Folk is a simpler contact management tool focused on organization and collaboration.
  • Salesmate vs Instantly: Salesmate provides a comprehensive sales CRM with pipeline management and multi-channel outreach; Instantly specializes in scaled cold email outreach and lead generation.
  • Salesmate vs Clickup: Salesmate is a dedicated sales CRM for pipeline management and deal tracking; ClickUp is an all-in-one productivity platform with project management, task tracking, and CRM functionalities.
  • Salesmate vs Monday CRM: Salesmate is a focused sales CRM with built-in email marketing and strong deal management; Monday CRM offers highly customizable visual workflows and broad work OS capabilities.
  • Salesmate vs Capsule CRM: Salesmate is a comprehensive solution with sales automation and detailed reporting; Capsule CRM is a simpler, user-friendly contact management tool, often more basic.
  • Salesmate vs Insightly: Salesmate provides a user-friendly CRM primarily for sales activities; Insightly offers a more robust CRM with integrated project management functionality.
  • Salesmate vs Freshsales CRM: Salesmate delivers detailed, real-time reporting and extensive workflow customization; Freshsales CRM offers an intuitive interface with AI assistance and broader automation.
  • Salesmate vs Salesforce: Salesmate is a user-friendly CRM ideal for small to medium businesses, offering straightforward sales management; Salesforce is a highly customizable, scalable, enterprise-level CRM with a vast feature set.

Frequently Asked Questions

Is Salesmate cheaper than SugarCRM?

Salesmate generally offers more affordable pricing plans, especially for smaller businesses. SugarCRM’s cost can vary significantly based on customization and needed features, often making it more expensive overall.

Which CRM is easier to learn, SugarCRM or Salesmate?

Salesmate is known for its user-friendly interface, making it easier to learn and use quickly. SugarCRM, while powerful, has a steeper learning curve due to its extensive customization options.

Can SugarCRM handle more complex sales processes than Salesmate?

Yes, SugarCRM is designed for highly complex sales processes and offers greater customization. Salesmate is better suited for businesses seeking to streamline simpler to moderately complex workflows.

Does Salesmate offer good marketing automation features?

Salesmate offers basic built-in marketing automation like email sequences, suitable for smaller campaigns. SugarCRM may require integrations for more advanced marketing needs.

Which is better for contact management, SugarCRM or Salesmate?

Both are solid. SugarCRM is highly customizable for detailed data. Salesmate is known for it’s simplicity and ease of use in managing contacts.