📊 Onze testresultaten:
- 🎯 Contactbeheer: Salesforce delivers a complete view of every customer with activity history vs Agile CRM’s contact cards — Salesforce wint
- ⚡ Verkoopautomatisering: Salesforce’s point-and-click interface beats Agile CRM’s drag-and-drop workflow bouwer on depth — Salesforce wint
- 💰 Price for Small Businesses: Agile CRM free version (10 users) vs Salesforce’s $25/user account minimum — Agile CRM wint
- 🔌 Integration Apps: Salesforce AppExchange (5,000+ apps including QuickBooks) vs Agile CRM’s smaller library — Salesforce wint
- 📊 Rapportage en analyses: Salesforce’s Tableau-powered dashboards vs Agile CRM’s standard reports — Salesforce wint
Choosing between Salesforce vs Agile CRM comes down to a single vraag.
Do you need a best-in-class enterprise CRM or an affordable all in one CRM for small bedrijf growth?
Both platforms manage contacts, deals, marketing, and customer service.
But they target very different businesses with very different budgets.
Salesforce is the world’s beste CRM and the market leader in customer relationship management.
Agile CRM is a great price option for small and medium businesses needing sales, marketing, and service in one tool.
We tested both platforms for 4 weeks. Here’s the honest verdict.
Overzicht
We compared Salesforce vs Agile CRM across eight categories that matter most to buyers.
We tested contact management, sales automation, marketing automation, and reporting.
We also looked at pricing, integrations, AI features, and customer support.
Salesforce won six categories. Agile CRM won two. The full breakdown is below.
Wat is Salesforce?
Salesforce is a leading AI-powered, cloud-based customer relationship management platform delivered as a SaaS service.
Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California.
It was founded in February 1999 by co founder and former Oracle executive Marc Benioff. The company made its initial public offering in 2004.
Salesforce offers products and services for businesses of all sizes, from startups to large companies.
Salesforce products include Sales Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud. Each one solves a specific part of customer success.
It is the 61st largest company in the world by market cap, valued near US$153 billion as of September 2022.
Salesforce became the world’s largest enterprise software firm in 2022 and has been a Dow Jones Industrial Average component since 2020.
Salesforce
Salesforce is consistently ranked the #1 CRM by IDC. It gives your salesforce team a complete view of customers, automates work, and scales as your bedrijf groeit.
Salesforce-prijzen
Salesforce pricing is tiered and generally higher than other CRM tools on the market.
Here’s the cost breakdown for 2026:
| Plan | Prijs | Het beste voor |
|---|---|---|
| Essentiële zaken | $25 per gebruiker per maand | Kleine bedrijven die net beginnen |
| Professioneel | $75 per gebruiker per maand | Groeiende verkoopteams hebben behoefte aan een volledig CRM-systeem. |
| Onderneming | $150 per gebruiker per maand | Larger clients with advanced needs |
Prijzen geverifieerd in maart 2026.
Gratis proefperiode: Salesforce offers a 30-day free trial. No credit card required to get started.
Geld-terug-garantie: Salesforce does not advertise a standard money-back guarantee. Review the terms before signing up.
📌 Opmerking: All Salesforce plans are billed annually. Add ons like Einstein AI, Data Cloud, and extra storage increase the total cost. Higher tiers unlock collaborative forecasting and 24/7 customer support.
⚠️ Waarschuwing: Salesforce’s pricing structure can be complex. Some products require a quote. Costs escalate quickly with customizations and add ons, so request a full quote before signing.
Belangrijkste voordelen van Salesforce
Here’s why Salesforce remains the best bet for most businesses:
- Market Leader for 20+ Years: Salesforce is consistently ranked the #1 CRM by IDC. It has a longer list of integrations than any other CRM platform.
- Einstein AI & Agentforce: Salesforce’s groundbreaking ai innovation includes the ai agent platform Agentforce. It automates tasks and personalizes customer experiences across every channel.
- AppExchange Marketplace: Launched in 2006, AppExchange has grown to over 5,000 apps. You can integrate QuickBooks, Zendesk, MailChimp, SAP, Oracle, and more.
- Compleet overzicht van klanten: Salesforce takes advantage of business data from every source. You see activity history, key contacts, and communications in one account view.
- Realtime data in de cloud: Data Cloud is a “data lakehouse” that unifies real-time data across systems. Paired with Tableau, it drives high-accuracy sales forecasting.
- Ontworpen voor groei: Salesforce technology supports the way you work now and scales as your business grows. Reports show a 30% lift in employees’ productivity and 33% improvement in CSAT.
- Customer Company Vision: Salesforce’s chief digital officer role and ai commitments support enterprise transformation. Sneak peek features are released through Customer 360 updates.
Voordelen en nadelen van Salesforce
✅ Voordelen
- Market leader and best CRM for enterprise needs
- Einstein AI plus the Agentforce ai agent platform
- AppExchange offers 5,000+ apps and access to integration templates
- Scales from startups to large enterprise infrastructure
- Deep customization options including custom fields and email templates
❌ Nadelen
- High cost starting at $25/user, billed annually
- Often overkill for smaller businesses and very kleine onderneming teams
- Add ons and training increase total costs quickly
- Steeper learning curve than simpler CRM software
Wat is Agile CRM?
Agile CRM is a cloud-based, all in one crm system designed for small and medium businesses.
It combines sales automation, marketing automation, and customer service in one platform.
Agile CRM has been in operation since 2013. It serves over 15,000 customers globally and is recognized as a leader by G2 Crowd.
The platform is built to make marketing and sales lifecycles more efficient. It’s available on the cloud, with offices in India en de Filipijnen.
Agile CRM is suitable for businesses of all shapes and sizes — but it shines as an ecommerce crm for small businesses on a tight budget.
Agile CRM offers a free version for up to 10 users. There is no setup fee to start.
Agile CRM
Agile CRM packs sales, marketing, and support into one affordable tool. Easy setup and great support make it ideal for small businesses without a big software budget.
Agile CRM-prijsstelling
Agile CRM’s pricing is designed to be competitive for small and medium businesses.
Here’s the full breakdown for 2026:
| Plan | Prijs | Het beste voor |
|---|---|---|
| Vrij | Gratis (tot 10 gebruikers) | Startups and solopreneurs |
| Starter | $8,99 per gebruiker per maand | Small business teams needing automation |
| Normaal | $29,99 per gebruiker per maand | Groeiende marketingteams |
| Onderneming | $47,99 per gebruiker per maand | Grotere bedrijven die geavanceerde ondersteuning nodig hebben |
Prijzen geverifieerd in maart 2026.
Gratis proefperiode: Yes — the free plan is permanent. It covers up to 10 users with core CRM features at no cost.
Geld-terug-garantie: Agile CRM does not publish a money-back guarantee policy. Check current terms before billing kicks in.
📌 Opmerking: Free plans include contact management, deals, and basic tasks. Paid tiers unlock email marketing, landing pages, custom fields, web engagement tracking, and the knowledge base.
⚠️ Waarschuwing: Some users report email deliverability has dropped significantly. The mail system may go weeks without working. Test email sending and your sales process carefully before upgrading.
Belangrijkste voordelen van Agile CRM
Dit is waarom Agile CRM zich onderscheidt voor kleine bedrijven:
- Gratis versie voor 10 gebruikers: Agile CRM offers one of the most generous free plans on the market. Small business owners get real CRM features at zero billing cost.
- All in One CRM Platform: Sales, marketing, and customer service live in one site. Agile CRM combines sales marketing and service functions, reducing data silos.
- Sales Enablement & Gamification: Built-in leaderboards and badges encourage competition among sales team members. This drives revenue generated per rep.
- Marketing Automation Tools: Create automated email campaigns, A/B tests, landing pages, and lead scoring. The tools rival more expensive platforms.
- Contact Management with 360° View: Agile CRM’s contact management system provides a complete view of customer interactions. Track customer queries, deals, and history in one screen.
- Built-In Telephony & Calendar: Make calls and let leads book meetings on your calendar. It syncs with Google Calendar or Outlook automatically.
- Eenvoudige installatie: Agile CRM is faster to set up than Infusionsoft, which can take months of training. Most teams get going in hours.
Voordelen en nadelen van Agile CRM
✅ Voordelen
- Free version available for up to 10 users
- All in one CRM combining sales, marketing, and service
- Sales gamification and a clear sales pipeline view
- Great price starting at $8.99/user/month with no setup fee
- Easy setup and great support for small teams
❌ Nadelen
- Email deliverability has halved twice in recent months for some users
- Reporting tools are awful and poorly configured per user reviews
- Bug fixes can take up to 2 weeks to address
- Limited customization for larger enterprise infrastructure needs
Functievergelijking
Ready to dive into a detailed Salesforce vs Agile CRM comparison? We’ll cover the features that matter most to most businesses.
Here’s the summary first, then a deep look at each category.
| Functie | Salesforce | Agile CRM |
|---|---|---|
| Startprijs | $25 per gebruiker per maand | Gratis (normaal betaald: $8,99) |
| Gratis versie | ❌ | ✅ (tot 10 gebruikers) |
| Contactbeheer | ✅ Complete view | ✅ 360° view |
| Marketingautomatisering | ✅ Marketingcloud | ✅ Built-in tools |
| Verkoopgamificatie | ❌ | ✅ |
| AI-agent | ✅ Einstein + Agentforce | ✅ Basic (2026) |
| Apps en integraties | ✅ 5,000+ on AppExchange | ✅ Kleinere bibliotheek |
| Aangepaste rapportage | ✅ Aangedreven door Tableau | ❌ Alleen basis |
| Het beste voor | Middelgrote tot grote bedrijven | Kleine en middelgrote bedrijven |
1. Contactbeheer
Salesforce: Salesforce provides a complete view of customers, including activity history, key contacts, and their communications. You can add custom fields, tabs, email templates, and enhanced reports to capture any business data your team needs.
Agile CRM: Agile CRM’s contact management system gives a 360-degree view of customer interactions. It works well for MKB sales teams managing under a few thousand contacts. The contact data layout is clean and searchable.
2. Verkoopautomatisering
Salesforce: Salesforce allows businesses to automate processes through a simple point-and-click interface. You can create approval workflows, auto-assign leads, and trigger follow-ups without code. Increased automation in Salesforce has been shown to boost employee productivity by 30%.
Agile CRM: Agile CRM features a drag-and-drop interface that allows for easy workflow creation. It automates follow-ups, lead scoring, and data entry tasks. The platform is accessible via web and mobile apps so teams can manage deals remotely.
⚠️ Waarschuwing: Agile CRM is fine for basic workflows. For complex, multi-step processes with conditional logic, Salesforce is the stronger choice.
3. Analyse en rapportage
Salesforce: Salesforce’s integration with tools like Tableau enables data-driven decision making with high forecasting accuracy. You can build custom reports for any metric across sales, service, and marketing. Visual analytics dashboards are powerful and customizable.
Agile CRM: Agile CRM provides standard reports for deals, contacts, and campaigns. Some users report that the reporting tools are awful and poorly configured. For serious data analysis, you may need to export to a separate tool.
4. AI-functies
Salesforce: Einstein AI, also known as Agentforce, automates tasks and personalizes customer experiences. In 2025, Salesforce adopted an AI-first strategy focused on agentic automation. The ai agent platform is the most mature in the CRM industry.
Agile CRM: In 2026, Agile CRM is increasingly leveraging AI agents for lead scoring and predictive analytics. These tools help small business marketing teams prioritize hot leads. But the depth lags behind Salesforce’s Einstein.
✅ Testresultaat: Salesforce's AI-tools are significantly more mature. If groundbreaking ai innovation matters, Salesforce wins this category cleanly.
5. Marketingautomatisering
Salesforce: Marketing Cloud allows for marketing automation and personalized campaign management. It supports email, social, and mobile campaigns. Popular AppExchange apps like MailChimp let users create email campaigns directly from Salesforce.
Agile CRM: Agile CRM provides tools that allow users to gauge web engagement and create automated email campaigns. It supports email marketing, multi-channel marketing, A/B testing, and landing pages. Marketing automation features are more advanced than expected at this price point.
6. Customer Service Tools
Salesforce: Service Cloud provides case management and tools for enhanced customer service support. Salesforce’s capabilities can lead to a reported 33% improvement in customer satisfaction (CSAT). Higher tiers include 24/7 customer support.
Agile CRM: Agile CRM offers customer service capabilities, including a helpdesk feature that automates ticketing and customer support. Customer queries can be sorted and assigned to team members. The support is recommended by almost all of its customers.
7. Integraties en apps
Salesforce: Salesforce offers one of the largest third-party app marketplaces in the CRM industry — the AppExchange. Launched in 2006, it now has over 5,000 apps. You can connect QuickBooks, Zendesk, MailChimp, SAP, Oracle, and more.
Agile CRM: Agile CRM allows for integration with third-party software to enhance its functionality. It supports LinkedIn, Google Calendar, Outlook, Zapier, and most popular email tools. The library is smaller than Salesforce’s AppExchange.
⚠️ Waarschuwing: If your tech stack includes specialized enterprise tools, check Agile CRM’s integrations list first. Salesforce almost always has a native connector or API design ready via the MuleSoft Anypoint Platform.
8. Verkooppijplijnbeheer
Salesforce: Salesforce’s sales pipeline is fully customizable. You can run multiple pipelines for different products, regions, or industries. Collaborative sales forecasting on higher tiers helps teams predict revenue with high accuracy.
Agile CRM: Agile CRM provides a visual sales pipeline that allows users to track deals effectively. Drag-and-drop deal management makes the sales process simple. The gamification layer with leaderboards keeps the sales team motivated.
9. Prijsbepaling en kosten
Let’s compare the pricing plans side by side. This is the category where the two products diverge most.
| Planniveau | Salesforce | Agile CRM |
|---|---|---|
| Vrij | ❌ Geen gratis abonnement | ✅ Gratis (tot 10 gebruikers) |
| Instapniveau | $25 per gebruiker per maand (Essentials) | $8,99 per gebruiker per maand (Starter) |
| Middenklasse | $75 per gebruiker per maand (Professioneel) | $29,99 per gebruiker per maand (Normaal) |
| Topklasse | $150 per gebruiker per maand (Enterprise) | $47,99/gebruiker/maand (Enterprise) |
Salesforce: The Essentials tier starts at $25 per user per month, billed annually. Higher tiers offer collaborative forecasting and 24/7 customer support. The pricing structure can be complex — businesses may need to request quotes for some products.
Agile CRM: Agile CRM has three paid plans priced at $8.99, $29.99, and $47.99 per user per month. The free plan covers 10 users. For price alone, Agile CRM wins clearly — it saves money for small businesses while offering similar core features.
Verschillende scenario's
| Als u het nodig heeft... | Kiezen | Waarom |
|---|---|---|
| A free CRM for a small business | Agile CRM | Free version for 10 users |
| Best CRM for enterprise scale | Salesforce | #1 CRM by IDC for 20+ years |
| Advanced ai agent automation | Salesforce | Einstein AI + Agentforce |
| Sales gamification & leaderboards | Agile CRM | Built-in for sales teams |
| 5,000+ apps to integrate | Salesforce | Largest AppExchange in industry |
| All in one crm for SMBs | Agile CRM | Sales, marketing & service together |
| Deep reporting and analytics | Salesforce | Tableau-powered visual analytics |
💰 Jouw budget
Agile CRM wins on price. Its free version covers up to 10 users, and paid plans start at $8.99/user/month. Salesforce starts at $25/user, billed annually, and costs escalate fast with add ons and customization.
🔌 Jouw technologie-stack
If your business relies on specialized tools, Salesforce is the safer bet. Its AppExchange covers 5,000+ apps including QuickBooks. Agile CRM works with common tools but has a smaller integration library.
📈 Jouw verkoopproces
For complex, multi-stage sales process flows, Salesforce gives you the customization options you need. For straightforward pipelines with a small sales team, Agile CRM’s visual sales pipeline is more than enough.
🎓 Jouw ervaringsniveau
Agile CRM offers easy setup with no upfront fee. Most teams are up in hours. Salesforce has a steeper learning curve but offers extensive training through Trailhead, its free learning platform.
🆓 Gratis proefversies en demo's
Beide platforms bieden de mogelijkheid om producten uit te proberen voordat je ze koopt. Het gratis abonnement van Agile CRM verloopt nooit voor maximaal 10 gebruikers. Salesforce biedt een gratis proefperiode van 30 dagen voor de betaalde abonnementen.
🛟 Ondersteuningsopties
Salesforce provides 24/7 customer support on higher tiers. Agile CRM is often praised for friendly support, but bug fixes can take up to 2 weeks. For mission-critical service, Salesforce is more reliable in person.
Overstaphandleiding
Gebruik je al een van deze tools? Dit kun je verwachten als je overstapt.
🔄 Overstappen van Salesforce naar Agile CRM?
✅ Wat je eraan hebt:
- A free version that covers up to 10 users immediately
- Ingebouwde gamificatie voor de verkoop met scoreborden en badges.
- Significantly lower monthly costs and no setup fee
❌ Wat je verliest:
- Einstein AI en Agentforce AI-agentmogelijkheden
- Access to 5,000+ AppExchange apps and integration templates
- Tableau-powered reporting and sales forecasting depth
📋 Zo schakel je over:
- Export your Salesforce account, contacts, and deals as a CSV
- Create your Agile CRM account and set up your sales pipeline
- Import the CSV file and reconnect mail, calendar, and LinkedIn
🔄 Overstappen van Agile CRM naar Salesforce?
✅ Wat je eraan hebt:
- Einstein AI en Agentforce voor intelligente automatisering
- Access to 5,000+ pre-built integration apps via AppExchange
- Top-tier reporting and sales forecasting tools
❌ Wat je verliest:
- The free version — Salesforce has no permanent free tier
- Ingebouwde functies voor het stimuleren van verkoopstimulatie met behulp van gamificatie
- The simple, fast all in one crm setup experience
📋 Zo schakel je over:
- Export your contacts, customer data, and deals from Agile CRM
- Start uw gratis proefperiode van 30 dagen voor Salesforce en configureer uw organisatie.
- Use the Data Import Wizard and connect your apps from AppExchange
Eindconclusie
| Categorie | Winnaar |
|---|---|
| 💰 Prijzen | Agile CRM |
| 🤖 AI Agent & Automation | Salesforce |
| 📊 Rapportage & Analyse | Salesforce |
| 🔌 Apps & Integrations | Salesforce |
| 🎯 Verkoopautomatisering | Salesforce |
| 🎮 Verkoopgamificatie | Agile CRM |
| 👶 Gebruiksgemak | Agile CRM |
| 🚀 Scalability & Enterprise | Salesforce |
| 🏆 Algemene winnaar | Salesforce |
🏆 WINNAAR: SALESFORCE
Salesforce wint in 5 van de 8 categorieën.
Het meest geschikt voor: enterprise sales, AI-powered customer relationship management, growing companies needing the best crm
Salesforce en Agile CRM zijn ontwikkeld voor zeer verschillende teams.
Salesforce is the best crm in the world for a reason. It scales from a 5-person team to a global enterprise.
Agile CRM is excellent for small businesses on a tight budget. Its free version and all in one crm design are hard to beat at this price.
If you need a powerful ai agent, deep integration apps, and advanced analytics, Salesforce is the clear winner.
Now, go build that pipeline!
Meer informatie over Salesforce vergeleken
Here’s how Salesforce stacks up against other crm solutions:
Salesforce wint op de volgende punten: advanced ai agent, enterprise scalability, AppExchange depth
HubSpot wint op de volgende punten: Gratis CRM-laag, eenvoudigere installatie, ingebouwde marketingtools
Salesforce wint op de volgende punten: market leadership, AI capabilities, integration apps library
Zoho CRM scoort hoog op de volgende punten: lower pricing, free plan availability, broader software suite
Salesforce wint op de volgende punten: complete CRM-suite, AI-automatisering, bedrijfsfuncties
Pijpleiding wint op: eenvoud, visueel pijplijnontwerp, lagere instapprijs
Salesforce wint op de volgende punten: scalability, app library size, advanced analytics
Freshsales wint op de volgende punten: Gratis abonnement, ingebouwde telefoon en e-mail, snellere onboarding
Meer informatie over Agile CRM in vergelijking
Here’s how Agile CRM stacks up against other CRM tools and platforms:
Agile CRM scoort hoog op de volgende punten: free version, simple pricing, ease of search and setup
Ga naar een hoger niveau wint op: agency-functies, white-label mogelijkheden, funnel builder
Agile CRM versus Keap
Agile CRM scoort hoog op de volgende punten: free plan, lower entry price, gamification for sales
Keap wint dankzij: mature email marketing automation, ecommerce features, better deliverability
Agile CRM versus ActiveCampaign
Agile CRM scoort hoog op de volgende punten: free plan, built-in helpdesk, all in one CRM simplicity
ActiveCampaign wint op: Diepgang van e-mailautomatisering, leverbaarheid, segmentatie
Agile CRM scoort hoog op de volgende punten: ingebouwde telefonie, verkoopgamificatie, lagere prijzen voor betaalde abonnementen
HubSpot wint op de volgende punten: brand recognition, free tools depth, marketing app library
Agile CRM scoort hoog op de volgende punten: full CRM features, contact management, helpdesk and service tools
ClickFunnels wint op: funnel building, landing pages templates, upsell sequences
Agile CRM scoort hoog op de volgende punten: automation features, free plan, helpdesk for customer service
Volk wint op: modern UI, LinkedIn enrichment, relationship intelligence
Agile CRM versus Meteen
Agile CRM scoort hoog op de volgende punten: full CRM capabilities, contact management, free version
Wint direct op: koude e-mail volume, deliverability, warmup tools
Agile CRM versus ClickUp
Agile CRM scoort hoog op de volgende punten: CRM-specifieke functies, ingebouwde telefonie, marketingautomatisering
ClickUp wint op: project management depth, free plan generosity, team collaboration
Agile CRM versus CRM op maandag
Agile CRM scoort hoog op de volgende punten: Ingebouwde marketing- en servicefuncties, telefonie, gratis CRM-abonnement
CRM wint maandag op de volgende punten: Visueel workflowontwerp, teamsamenwerking, overzichtelijkere gebruikersinterface
Agile CRM scoort hoog op de volgende punten: marketing automation, gamification, all in one CRM scope
Capsule CRM wint op: eenvoud, een overzichtelijkere interface, een betere mobiele ervaring
Agile CRM scoort hoog op de volgende punten: gratis abonnement, gamificatie van verkoop, ingebouwde helpdesk
Insightly wint op de volgende punten: Integratie van projectmanagement, diepgaande kennis van Google Workspace
Agile CRM versus Freshsales CRM
Agile CRM scoort hoog op de volgende punten: gamification, all in one pricing, free plan scope
Freshsales CRM scoort hoog op de volgende punten: UI-ontwerp, AI-leadscoring, e-mailbezorging
Agile CRM scoort hoog op de volgende punten: CRM-functies, verkooptools, beschikbaarheid van het gratis abonnement
Zendesk wint op de volgende punten: Diepgaande klantondersteuning, ticketbeheer, tools voor bedrijfsdiensten
Veelgestelde vragen
Is Salesforce de investering waard voor kleine bedrijven?
Salesforce is often overkill for very small business teams. It starts at $25/user/month, billed annually. For smaller businesses under 10 users, Agile CRM’s free version is a smarter first step.
Is Agile CRM echt gratis?
Yes. Agile CRM offers a genuinely free version for up to 10 users. It includes contact management, deals, and tasks with no credit card and no setup fee.
How does Salesforce CRM compare to Agile CRM for marketing automation?
Marketing Cloud handles enterprise-scale campaigns. Agile CRM’s built-in marketing automation covers email marketing, landing pages, A/B testing, and web engagement — plenty for small business marketing teams.
What is the best CRM for a sales team under 10 people?
Agile CRM is typically the best bet for sales teams of 10 or fewer. The free plan covers full contact management, deals, and customer queries with great support and quick setup.
Welk CRM-systeem is uiteindelijk de beste keuze: Salesforce of Agile CRM?
Salesforce wins. It leads in ai agent automation, integrations, reporting, and enterprise scalability. Agile CRM wins on price, gamification, and ease of use. Pick by budget and business size.
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