

⚡ Verdetto rapido:
- Prezzi: Folk starts at $17.5/member/month. Bitrix24 starts at $49/organization/month for the whole team.
- Ideale per: Folk for contact management and sensibilizzazione. Bitrix24 for project management and internal communications.
- Differenza fondamentale: Folk is a focused CRM tool. Bitrix24 is a unified platform with CRM, tasks, sites, and chat.
- La nostra scelta: Folk for most small teams, because it is incredibly easy to set up and use.

These two products barely belong in the same category.
Folk is a light customer relationship management app built around people.
Bitrix24 is a Attività commerciale platform that happens to include a CRM.
One helps you build genuine connections and close winning deals.
The other runs your whole company from a single platform.
Picking the wrong one costs you months of setup time.
Panoramica
This Folk vs Bitrix24 comparison covers pricing, crm features, and ease of use.
Analizziamo inoltre per chi ciascuno strumento è più indicato.
Le nostre fonti includono specifiche pubblicate, documentazione e revisioni G2.
I nostri autori hanno anche trascorso del tempo di persona con ognuno di loro.
Tali annotazioni compaiono nella sezione "Cosa ha notato il nostro team" qui di seguito.
Cos'è Folk?
Folk is a customer relationship management app for people-led work.
It helps you organize contacts, track deals, and set reminders.
The interface looks and behaves like a collaborative spreadsheet.
That design makes folk one of the easiest CRMs to learn.
Folk CRM covers multiple use cases beyond sales.
Fundraising, partnerships, events, and recruiting all fit the same tool.

Watch the walkthrough below before you decide.

🏆 Winner: Folk
A simple crm for teams that live in Gmail and LinkedIn. Magic Fields clean your contact data automatically. Free for 14 days.
Prezzi popolari
Folk charges on a per user basis. Here is what each seat costs.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Standard | 17,5 dollari al mese per membro | I team di vendita in crescita ampliano le loro attività di contatto con il pubblico. |
| Premio | 35 dollari al mese per membro. | Squadre che necessitano di automazione caratteristiche |
| Costume | 70 dollari al mese per membro | Team più numerosi con esigenze avanzate |
Pricing verified August 2026.

Prova gratuita: Yes. Folk offers a 14-day free trial so you can test the functionality before you purchase.
Garanzia di rimborso: None advertised. The trial is your window to evaluate the app.
📌 Nota: Every seat is billed separately. A three-person agency pays roughly $52 monthly on Standard.
⚠️ Pricing conflict flagged: Our research shows $20 and $40 per user monthly. The figures above come from our verified pricing data and reflect the discounted annual rate. Check the current page before you buy.
Principali vantaggi del Folk
Here is what makes Folk worth considering:
- Campi Magici: A custom field type that uses AI to enrich your data. It cleans messy contact details for you.
- Estensione per Chrome: Add contacts straight from LinkedIn while you browse. No copy and paste between other tools.
- Gmail and Outlook sync: Folk imports contacts and email history automatically. Your posta in arrivo becomes the source of truth.
- Groups for multiple use cases: Organize contacts into groups per project. Fundraising and event follow-up stay separate.
- Mail merge templates: Send personalized bulk email through collaborative mail merge. Templates keep the tone human.
- Self-serve signup: Explore every feature without a sales call. You control the pace of your review.

Cosa ha notato il nostro team
Nostro scrittore signed up for Folk and spent several days moving a real contact list into it. Here is what stood out from that hands-on time:

Pro e contro del folklore
✅ Pro
- Incredibly easy to learn, even if you have never used a CRM
- Magic Fields clean and enrich contact data for outreach
- Chrome extension pulls contacts from LinkedIn in one click
- Groups make it easy to run multiple use cases in one app
❌ Contro
- Nessun vantaggio segnalazione views for generating detailed analytics
- Nessun tracciamento automatico di riunioni o telefonate
- Not built for larger sales teams or complex sales processes
Che cos'è Bitrix24?
Bitrix24 is a cloud-based work platform for small and medium sized businesses.
It bundles CRM, project management tools, and team chat together.
The goal is to centralize different aspects of a business in one place.
Bitrix24 CRM stores every customer record in a single database.
Around it sit tasks, documents, a costruttore di siti web, and HR features.
That breadth is the appeal, and also the reason new users struggle.

This video tours the main dashboard and the activity stream.

Runner Up: Bitrix24
An all-round business platform with CRM, tasks, and chat. Paid plans bill per company, not per seat. A free plan covers up to 12 users.
Prezzi di Bitrix24
Bitrix24 charges one flat fee per organization. Here are the paid plans.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Di base | $49/organizzazione/mese | Piccole imprese che iniziano |
| Standard | 99 dollari al mese per organizzazione | Team in crescita che necessitano di maggiore spazio di archiviazione |
| Professionale | 199 dollari al mese per organizzazione | Companies wanting advanced features |
| Impresa | 399 dollari al mese per organizzazione | Large remote teams and departments |
Pricing verified August 2026.

Prova gratuita: Yes. Bitrix24 offers a 30-day free trial on the Professional plan. A free plan also covers up to 12 users with 5 GB of storage.
Garanzia di rimborso: None advertised. Annual billing cuts 20% off, and a two-year term cuts 31%.
📌 Nota: Communication and collaboration tools stay free for unlimited users. The free plan skips invoicing and workflow automation.
⚠️ Pricing conflict flagged: Our research lists a $39 Plus tier for up to 24 users. The table above uses our verified pricing data, which shows Basic at $49. Confirm your tier before you purchase.
Principali vantaggi di Bitrix24
Here is where Bitrix24 earns its place:
- Prezzi fissi: Paid plans cover the whole company. Adding staff does not raise the bill.
- Real project management: Gantt charts, Kanban boards, and workloads help with managing projects properly.
- Internal communications: Group chats, video calls, and an employee directory keep remote teams connected.
- Copilota assistente: An AI helper that guides you through many features and automates small tasks.
- Sites and online stores: Create landing pages and a product catalog without a separate site builder.
- Sicurezza e stoccaggio: Data sits on Amazon Web Services with SSL encryption and version control.

Cosa ha notato il nostro team
Our writer set up a Bitrix24 workspace and worked through the CRM, tasks, and chat. Here is what stood out:

Bitrix24: Pro e Contro
✅ Pro
- Free plan covers core CRM and task management for up to 12 users
- Flat monthly fee instead of charging on a per user basis
- Extranet access lets you collaborate safely with outside partners
- App mobili per iOS e Android cover tasks and CRM data
❌ Contro
- Steep learning curve caused by the sheer number of features
- G2 reviews flag slow support and occasional bugs
- Limited customization options frustrate some teams
Confronto delle funzionalità
Ready for the detailed breakdown of Folk vs Bitrix24? We compare ten key features that decide most purchases. Each one shows how the two products treat the same job differently.
| Caratteristica | Popolare | Bitrix24 |
|---|---|---|
| Prezzo di partenza | 17,5 dollari al mese per membro | $49/organizzazione/mese |
| Piano gratuito | ❌ | ✅ |
| Gestione dei contatti | ✅ | ✅ |
| Pipeline di vendita | ✅ | ✅ |
| Strumenti di gestione dei progetti | ❌ | ✅ |
| Estensione Chrome | ✅ | ❌ |
| Automazione del flusso di lavoro | Limitato | ✅ |
| 🔄 Stai pensando di passare da WriterZen a GetGenie? | ❌ | ✅ |
| Landing Pages & Online Stores | ❌ | ✅ |
| Ideale per | Relationship-led outreach | All-round business management |
1. Gestione dei contatti
Gente: Contacts live in a grid that feels like a spreadsheet. You can organize contacts into groups per campaign or project. Magic Fields fill in missing details, and duplicate records for the same person get merged.

Bitrix24: Leads, deals, contacts, and companies each get their own entity. That structure suits classic CRM work but adds steps. You also get a product catalog and a company structure view.
2. Sales Pipeline and Deals
Gente: The sales pipeline uses a visual Kanban-style board. Drag a card forward as the conversation moves toward winning deals. It is light on stages and heavy on context about relationships.

Bitrix24: Kanban boards sit on top of a full sales funnel with custom stages. Sales management gets deeper controls, including quotas and repeat sales. The trade-off is more setup before the first deal.
⚠️ Avvertimento: Folk does not automatically log meetings or phone calls. You add those interactions by hand.
3. Lead Generation and Lead Management
Gente: Leads arrive through the browser, not through forms. You search LinkedIn, add contacts with the extension, and enrich them. It suits founder-led selling and partnerships more than volume lead generation.

Bitrix24: Web forms, live chat, and a contact center feed the core CRM. Inbound inquiries route to an owner automatically. Lead management here is closer to what a traditional crm software package offers.

4. Automazione e campagne e-mail
Gente: Email automation runs through collaborative mail merge. You write templates, personalize them, and send from your own Gmail address. Outreach stays focused on email rather than many channels.

Bitrix24: Marketing campaigns cover email, SMS, and messenger blasts from one screen. Automated workflows trigger follow-ups at each sales process stage. Setting up those rules takes real time.
5. Gestione del progetto e gestione delle attività
Gente: There is no project management module. Client management happens through reminders and notes on each contact. Teams that need task management pair Folk with other tools.

Bitrix24: This is the clearest gap between the two. Tasks, subtasks, deadlines, Gantt charts, and workload tracking all ship in the box. Managing projects and customer relationships from one platform is the whole pece.

6. Collaboration and Communications Tools
Gente: Collaboration means shared groups, shared notes, and shared pipelines. A partnership manager view keeps every thread with a company in one card. There is no chat layer, so your team keeps talking elsewhere.

Bitrix24: This is a full communications platform. Group chats, video conferencing, voce calls, and an activity stream sit beside the CRM. Those communications tools are free for unlimited users.

7. Chrome Extension, Sites, and Web Forms
Gente: The Chrome extension is the standout piece of functionality here. Open a LinkedIn profile and save it with one click. Folk pulls the details across so you never retype a name.

Bitrix24: Instead of a browser add-on, you get a site builder. Create landing pages, online stores, and web forms that feed the CRM directly. Piccole imprese can skip a separate website tool.

8. File Sharing and Documents
Gente: Files attach to a contact or a deal record. Social selling notes and links live in the same card. There is no document editor, so you keep using Google Docs or Nozione.

Bitrix24: A built-in office suite handles documents, spreadsheets, and presentazioni. You upload files to secure cloud storage and co-edit in real time. File sharing includes version control on every plan.
9. Automation Features and Reporting
Gente: Pipeline management covers reminders, stage moves, and simple nudges. Reporting stops at basic pipeline views. If you need deep dashboards, this crm tool will feel thin.

Bitrix24: You can generate reports from customizable dashboards and share them with the team. HR features track workloads and time spent on tasks. Routine updates and notifications fire without manual follow-up.

💡 Consiglio da professionista: Bitrix24 has a help button that points to support resources. Use it Presto, because the user interface hides many features behind menus.
10. Prezzi e costi
The billing models differ more than the numbers do. One charges per seat, the other charges per company.
| Livello | Popolare | Bitrix24 |
|---|---|---|
| Iscrizione | Standard — $17.5/member/month | Basic — $49/organization/month |
| Medio | Premium — $35/member/month | Standard — $99/organization/month |
| Superiore | Custom — $70/member/month | Professional — $199/organization/month |
| Superiore | ❌ | Enterprise — $399/organization/month |
Gente: Two people cost about $35 monthly on Standard. Ten people cost $175. The model rewards small teams and punishes headcount.
Bitrix24: Basic costs $49 whether you have five staff or fifty. That flips the math above roughly three seats. For a growing company, this is the cheaper long game.
Diversi scenari
| Se hai bisogno | Scegliere | Perché |
|---|---|---|
| Pitch offre layout predefiniti per preventivi, ordini del giorno, tabelle prezzi e cornici per dispositivi. Le opzioni per i grafici sono più limitate rispetto agli strumenti tradizionali come PowerPoint. Anche la varietà di forme è limitata. | Bitrix24 | ActiveCampaign parte da 15 dollari al mese, ma il prezzo aumenta in base al numero di contatti. Bitrix24 applica una tariffa fissa per organizzazione, risultando quindi più conveniente per i team con molti utenti ma liste di contatti limitate. |
| Installazione rapida | Popolare | Ready in an afternoon |
| Strumenti di gestione dei progetti | Bitrix24 | Gantt charts and workloads |
| Ricerca di potenziali clienti su LinkedIn | Popolare | Estensione di Chrome con un solo clic |
| A team over 20 people | Bitrix24 | Flat fee beats per-seat cost |
| Relationship-led outreach | Popolare | Built around real relationships |
💰 Il tuo budget
Under three seats, Folk is cheaper every month. Past that, Bitrix24 paid plans win on raw cost.
🔌 Il tuo stack tecnologico
Folk expects you to integrate it with Gmail, Outlook, and a browser. Bitrix24 wants to replace those other tools entirely.
📝 Il tuo stile di lavoro
If you think in lists and columns, Folk matches your head. If you think in departments and processes, Bitrix24 fits better.
🎓 Il tuo livello di esperienza
Folk is user friendly enough for a first-time CRM buyer. Bitrix24 rewards patience and often needs staff training.
🆓 Prove e demo gratuite
Folk gives you 14 days with no sales call. Bitrix24 gives 30 days on the Professional plan plus a permanent free tier.
🛟 Opzioni di supporto
Bitrix24 publishes video tutorials, webinars, and a large help centre. G2 reviews still report slow ticket resolution.
Guida al passaggio
Already on one of these? Here is what changes when you move.
🔄 Switching from Folk to Bitrix24?
✅ Cosa otterrai:
- Task management, Gantt charts, and workload tracking
- Group chats, video calls, and an employee directory
- Flat billing that stops scaling with headcount
❌ Cosa perderai:
- The Chrome extension for saving LinkedIn profiles
- Magic Fields and automatic contact enrichment
- A setup you can finish in a single afternoon
📋 Come effettuare il passaggio:
- Export your Folk groups to CSV
- Open a Bitrix24 free plan and map fields
- Import contacts, then rebuild your sales funnel stages
🔄 Switching from Bitrix24 to Folk?
✅ Cosa otterrai:
- An interface your team will actually open daily
- Faster outreach through mail merge and templates
- Cleaner contact data through AI enrichment
❌ Cosa perderai:
- Projects, tasks, and the built-in office suite
- Landing pages, online stores, and web forms
- The free tier for up to 12 users
📋 Come effettuare il passaggio:
- Export contacts and companies from Bitrix24 CRM
- Start a Folk trial and connect Gmail to sync history
- Import the file, then split records into groups
Cosa non è stato trattato nella nostra recensione
This comparison focused on small teams and everyday contact management. We did not test Bitrix24 on-premise hosting, custom API builds, or telephony at scale. Enterprise procurement and bulk licensing sit outside our scope. If you run fifty seats or need strict data residency rules, your priorities will differ from ours.
Verdetto finale
| Categoria | Vincitore |
|---|---|
| 💰 Prezzi | Bitrix24 |
| 🚀 Contact Management | Popolare |
| ⚡ Velocità di configurazione | Popolare |
| 🎯 Outreach and Email | Popolare |
| 👶 Facilità d'uso | Popolare |
| 🔌 Breadth of Features | Bitrix24 |
| 📊 Segnalazione | Bitrix24 |
| 🏆 Vincitore assoluto | Popolare |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories.
Ideale per: Contact management, founder-led sales, fundraising, partnerships, and event follow-up
Folk and Bitrix24 are not really rivals. They just share a category label.
Folk is a focused customer relationship management app for people who sell through relationships. It stays out of your way, which is why our team ranks it higher.
Bitrix24 is a much larger business platform. If you need CRM plus projects plus chat on one bill, it is the stronger buy.
For example, an agency with fifteen staff will get more value from Bitrix24. A two-person consultancy chasing warm intros will not.
Bitrix24 is excellent value once headcount grows. But if you want a CRM your team will open every morning, Folk is the better choice.
Più gente rispetto
Here is how Folk holds up against other CRM software:
Popolare contro Pipedrive
Il popolo vince su: Faster onboarding, LinkedIn capture through the browser, cleaner contact enrichment
Pipedrive vince su: Deal forecasting, call logging, activity reporting for quota-carrying reps
Il popolo vince su: Lower entry cost, no forced sales call, far shorter learning curve
HubSpot vince su: Marketing automation depth, form and landing page tooling, native reporting dashboards
Popolare contro CRM a capsule
Il popolo vince su: AI-assisted field filling, group-based workflows, spreadsheet-style editing
Capsule CRM eccelle su: Cheaper starter tier, built-in task lists, longer track record with small firms
Più di Bitrix24 a confronto
Bitrix24 is also measured against Zoho CRM, which is stronger on analytics and customization.
Bitrix24 vince su: Flat company pricing, built-in telephony, free tier for a dozen users
Lunedì CRM vince su: Cleaner board design, faster onboarding, friendlier automation builder
Bitrix24 contro ClickUp
Bitrix24 vince su: Native CRM records, telephony and contact centre, website and store builder
ClickUp vince su: Task view flexibility, docs and whiteboards, a far lighter interface
Bitrix24 contro Forza vendita
Bitrix24 vince su: Predictable cost, bundled collaboration, no consultant needed to launch
Salesforce vince su: Advanced lead management, custom objects, a huge partner and app marketplace
This video lines Bitrix24 up against several of those names.
Domande frequenti
Che cos'è il CRM folk?
Folk is a lightweight CRM for managing contacts, pipelines, and outreach. It syncs with Gmail and LinkedIn, and suits fundraising, partnerships, and sales alike.
Quanto costa la gente?
Standard costs $17.5 per member each month. Premium costs $35 and Custom costs $70 per member monthly. A 14-day trial is available first.
Folk è un buon CRM?
Yes, for individuals and small teams who value simplicity. It is weaker for large sales teams that need forecasting, call logging, and detailed analytics.
Bitrix24 è davvero gratuito?
There is a genuine free tier for up to 12 users with 5 GB storage. It omits invoicing and workflow automation, which sit on paid tiers.
Quali sono i limiti di Bitrix24?
The main limits are a steep learning curve, a crowded interface, and slow support. Reviewers also report occasional bugs and restricted customization.













