HubSpot vs Nimble CRM: The Best For You in 2025?

by | Last updated May 30, 2025

Winner
Hubspot
9.0
  • Marketing
  • Content
  • Commerce
  • Automation
  • Reporting
  • Free plan available
  • Paid Plan Starts at $15/month
Runner Up
nimble
7.0
  • Contact Management
  • Agent & Activities
  • Deals
  • Workflow Templates
  • Integrations
  • Free plan available
  • Paid plans from $24.90/month
HubSpot vs Nimble CRM

Are you feeling stuck trying to pick the right CRM? It’s tough, right?

You need something that helps you keep track of customers, but there are so many options.

Maybe you’ve heard of HubSpot and Nimble CRM.

They both seem good, but how do you know which one is best for you?

So, let’s break down HubSpot vs Nimble CRM in a simple way. 

Overview

We’ve spent weeks diving deep into both HubSpot and Nimble CRM.

Our team tested each platform, exploring its features, usability, and customer support.

This hands-on experience allows us to provide a real, practical comparison.

Hubspot

Want to learn more about how HubSpot can help your business grow?

9out of 10

Pricing: It has a free plan. The premium plan starts at $15/month.

Key Features:

  • Contact Management
  • Marketing Automation
  • Sales Pipeline Management
Nimble CTA

Overwhelmed by your contacts? Nimble CRM helps you stay organized.

7out of 10

Pricing: Free plan available. Paid plan starts at $24.90/month.

Key Features:

  • Social CRM
  • Contact Enrichment
  • Activity Tracking.

What is HubSpot?

Okay, let’s talk about HubSpot. It’s a big name in CRM.

Think of it as a toolbox for your business.

It helps with sales, marketing, and customer service.

Basically, it tries to do it all.

Also, explore our favorite Hubspot alternatives…

Hubspot
Hubspot
9.0

Grow your business better. HubSpot’s powerful CRM platform gives you the tools you need to attract, engage, and delight customers.

Key Benefits

HubSpot shines with its all-in-one approach and robust free plan. Here’s what makes it stand out:

  • Free CRM: Yes, you read that right! HubSpot offers a completely free CRM with unlimited users and up to 1 million contacts.
  • Marketing Automation: Automate your marketing tasks, such as email campaigns and social media posting, to save time and boost efficiency.
  • Sales Pipeline Management: Visualize and track your sales process, making it easier to identify bottlenecks & close deals faster.
  • Extensive Integrations: Connect HubSpot with over 1,000 popular business tools to streamline your workflows.

Pricing

  • Free Tools: Free for up to two users.
  • Marketing Hub Starter: $15/seat/month.
  • Starter Customer Platform: $15/seat/month.
  • Marketing Hub Professional + three seats: $800/month, additional seats at $45/month.
image 17

Pros

  • Excellent training and support.
  • Packed with helpful features.
  • Free plan available for small businesses.
  • Excellent customer support.
  • There are tons of free resources.

Cons

  • Can get expensive as you scale.
  • Some limitations on design customization.
  • Advanced features require higher-tier plans.
  • Free plan has HubSpot branding.

What is Nimble CRM?

Now, let’s look at Nimble CRM. It’s built for small teams.

It focuses on social media and contacts.

It helps you keep track of relationships.

Nimble tries to make it simple.

Also, explore our favorite Nimble alternatives

Nimble CTA
Nimble
7.0

See how Nimble CRM can boost your sales by 30% in 2025. Unlock the power of unified relationship management, social and business data, and streamlined contact management.

Key Benefits

  • Unified contact management: Access a 360-degree view of your contacts, including social media interactions and deal history.
  • Intelligent social listening: Stay informed about your customers and industry trends with real-time social media monitoring.
  • Relationship-building tools: Nurture relationships with personalized outreach and automated follow-ups.
  • Seamless integrations: Connect Nimble with over 200 popular business apps like Gmail and Outlook.

Pricing

Nimble keeps it simple with one affordable plan:

  • Single Plan (Billed Annually): $24.90 per user/month.
Nimble CRM Pricing

Pros

  • Social integration is powerful.
  • Intuitive Interface
  • Powerful Integrations
  • Contact enrichment saves time.
  • Excellent Customer Support

Cons

  • Limited Customization
  • Reporting Could Be More Robust
  • Mobile App Functionality
  • Lacks advanced automation features.

Feature Comparison

Let’s dive into the core differences.

We’ll break down key features and see how each CRM stacks up.

This comparison will help you decide which tool best fits your business needs.

1. Contact Management

  • HubSpot:
    • Offers detailed contact profiles.
    • Allows extensive customization of contact fields.
    • Integrates with Google Workspace and Microsoft 365.
  • Nimble CRM:
    • Focuses on enriched contact profiles using social media integration.
    • Automatically pulls data from 160+ sources.
    • Provides a unified contact view.
Reports in Hubspot

2. Social Media Integration

  • HubSpot:
    • Offers robust social media scheduling and monitoring.
    • Provides analytics on social media performance.
    • Features like social listening within the marketing platform.
  • Nimble CRM:
    • Is built around social media integration.
    • Tracks social conversations and interactions.
    • Directly integrates with social platforms.

3. Sales and Marketing

  • HubSpot:
    • Provides a robust sales pipeline management and automation.
    • Offers advanced email marketing and automation.
    • Includes tools for lead nurturing and scoring.
  • Nimble CRM:
    • Focuses on relationship management for sales processes.
    • Offers basic email marketing tools.
    • Helps track interactions with prospects and customers.

4. CRM Solution

  • HubSpot:
    • It is a comprehensive crm solution for businesses of all sizes.
    • Provides a wide range of features.
    • Offers robust reporting and analytics.
  • Nimble CRM:
    • Is a focused crm solution for small business.
    • Prioritizes simplicity and ease of use.
    • Help users manage relationships.
Nimble Agenda & Activities

5. Ease of Use and Onboarding

  • HubSpot:
    • Has a learning curve due to its advanced features.
    • Offers extensive onboarding resources.
    • Customize the dashboard.
  • Nimble CRM:
    • It is known for being easy to use and intuitive.
    • Provides a streamlined onboarding process.
    • Simple dashboard.

6. Workflow and Automation

  • HubSpot:
    • Provides advanced workflow automation tools.
    • Allows for custom automation sequences.
    • Helps automate complex sales and marketing tasks.
  • Nimble CRM:
    • Offers basic activity tracking and automation.
    • Focuses on automating contact management.
    • Lacks the wider range of automated actions.

What to Look For When Choosing CRM Software?

  • Scalability: Can the CRM grow with your business?
  • Integration: Does it connect with your existing tools?
  • Customization: Can you tailor it to your specific needs?
  • User-Friendliness: Is it easy for your team to adopt?
  • Support: Does the provider offer reliable customer support?
  • Data Security: What are the CRM’s privacy policy and security measures?
  • Reporting: Does it provide the insights you need?
  • Budget: Do the crm offers align with your financial capabilities?

Final Verdict

If you need a powerful tool that does almost everything, we pick HubSpot CRM.

It has a free plan and a free trial, so you can test it out.

It’s great for bigger teams.

If you want a simpler tool for social media and contacts, Nimble CRM is good, too.

But for most businesses, HubSpot CRM gives you more.

We’ve tried both, and we know what works.

We’ve looked at many CRMs, including Zoho CRM, but HubSpot offers the most features at the price.

More of Hubspot

We’ve explored several alternatives to Hubspot, each offering distinct strengths.

Here’s a brief comparison of Hubspot with these software solutions:

  • Hubspot vs Gohighlevel: GoHighLevel is primarily tailored for marketing agencies, offering an all-in-one platform for managing various digital marketing tasks, including appointment scheduling and social media. Hubspot, conversely, caters to businesses of all sizes, excelling in inbound marketing with a broader set of marketing, sales, and service tools.
  • Hubspot vs Pipedrive: Pipedrive is a sales-focused CRM known for its visual sales pipeline management and intuitive interface, which makes it ideal for tracking deals. Hubspot provides a more comprehensive, all-in-one platform that encompasses sales, marketing, and customer service.
  • Hubspot vs Keap: Keap (formerly Infusionsoft) specializes in CRM and marketing automation, particularly for small businesses looking to streamline sales processes and contact management. Hubspot offers a wider range of marketing, sales, and service features, often with more robust automation and reporting.
  • Hubspot vs ActiveCampaign: ActiveCampaign excels in email marketing and marketing automation, with advanced segmentation and conditional logic. However, Hubspot provides a more extensive all-in-one platform that encompasses lead generation, social media management, and a broader range of automation triggers and actions.
  • Hubspot vs Clickfunnels: ClickFunnels is dedicated to creating high-converting sales funnels, focusing on landing pages and sales processes. Hubspot, on the other hand, is a broader marketing and sales automation platform, offering comprehensive tools beyond just funnel building, including CRM, content management, and SEO.
  • Hubspot vs Folk: Folk is a simpler CRM solution that excels in straightforward contact management and organization. It is suitable for small teams that prioritize ease of use. Hubspot offers more robust contact management, detailed analytics, and a wider array of marketing and sales features, albeit with a steeper learning curve.
  • Hubspot vs Instantly: Instantly specializes in cold email outreach and lead generation automation. Hubspot provides a much broader suite of tools, including a full CRM, comprehensive email marketing with advanced design capabilities, social media integration, and more extensive automation workflows.
  • Hubspot vs ClickUp: ClickUp is primarily a project management tool with extensive customization and collaboration features. It allows users to manage tasks, documents, and goals. While it offers some CRM functionalities through custom fields, Hubspot is a dedicated CRM system designed to manage customer relationships and streamline sales processes comprehensively.
  • Hubspot vs Monday CRM: Monday.com is a work operating system focused on project management, collaboration, and workflow automation. In contrast, Hubspot is a fully integrated CRM offering deep sales, marketing, and customer service automation. It is designed to drive revenue and scale with businesses.
  • Hubspot vs Capsule CRM: Capsule CRM is a simpler, user-friendly contact manager and sales tracker, ideal for small businesses needing organized customer information and clear pipeline views. Hubspot offers a more robust, feature-rich CRM with advanced sales pipelines, comprehensive marketing automation, and extensive integrations.
  • Hubspot vs Insightly: Insightly combines CRM with strong project management features, making it versatile for businesses requiring both. Hubspot excels in marketing automation and broader sales features, offering a more comprehensive suite for inbound marketing and lead nurturing.
  • Hubspot vs Freshsales CRM: Freshsales CRM is a sales-focused CRM emphasizing AI-powered lead scoring and sales automation for efficient deal management. Hubspot provides a more extensive all-in-one platform with robust marketing automation features integrated alongside sales and service tools, making it suitable for more complex sales cycles.
  • Hubspot vs Salesforce: Salesforce is a powerful, highly customizable enterprise-grade CRM with robust reporting and forecasting capabilities, ideal for large organizations with complex needs. Hubspot offers a more user-friendly interface and a well-rounded set of marketing and sales tools, particularly appealing to SMBs, with a more accessible pricing model.
  • Hubspot vs Zendesk: Zendesk is a specialized customer service and support platform, excelling in omnichannel support, ticketing, and advanced AI capabilities for issue resolution. Hubspot Service Hub offers integrated customer support tools as part of its broader CRM suite, providing seamless data flow between marketing, sales, and service teams, but with less emphasis on advanced AI than Zendesk.

More of Nimble CRM

Here’s a brief comparison of Nimble CRM with these software solutions:

  • Nimble CRM vs Gohighlevel: Nimble CRM focuses on integrating social media and communication for unified contact profiles. At the same time, GoHighLevel provides an all-in-one marketing and sales automation platform with lead generation.
  • Nimble CRM vs Pipedrive: Nimble CRM excels in social media integration and a unified contact view for relationship nurturing. At the same time, Pipedrive offers a visual sales pipeline for efficient deal management and automation.
  • Nimble CRM vs Keap: Nimble CRM focuses on intuitive social media integration and relationship management, whereas Keap delivers robust marketing and sales automation features for comprehensive campaigns.
  • Nimble CRM vs ActiveCampaign: Nimble CRM offers a user-friendly interface with strong social media integration for relationship building, while ActiveCampaign provides powerful marketing automation, segmentation, and detailed analytics.
  • Nimble CRM vs Clickfunnels: Nimble CRM functions as a relationship-focused CRM with social insights; ClickFunnels is a specialized tool for building sales funnels and automating sales pages.
  • Nimble CRM vs Folk: Nimble CRM emphasizes social media integration and comprehensive contact profiles, while Folk focuses on collaborative contact organization and straightforward CRM features with high customizability.
  • Nimble CRM vs Instantly: Nimble CRM provides robust contact and account management with social media integration, whereas Instantly excels in high-volume cold email outreach and advanced email marketing automation.
  • Nimble CRM vs Clickup: Nimble CRM is a dedicated relationship management tool with social integration; ClickUp is a versatile platform for project management, task tracking, and customizable workflows, including CRM functions.
  • Nimble CRM vs Monday CRM: Nimble CRM integrates social media insights for relationship management, while Monday CRM provides highly visual and customizable project and workflow management, including CRM capabilities.
  • Nimble CRM vs Capsule CRM: Nimble CRM offers social media integration and robust contact management for relationship building. Capsule CRM is a simple contact manager focused on tracking sales opportunities.
  • Nimble CRM vs Insightly: Nimble CRM prioritizes social media integration and a unified contact view, while Insightly offers a broader CRM solution with sales pipeline management and project management features.
  • Nimble CRM vs Freshsales CRM: Nimble CRM excels in social selling and contact enrichment via social media, whereas Freshsales CRM offers comprehensive sales automation, detailed reporting, and AI-powered insights.
  • Nimble CRM vs Salesforce: Nimble CRM provides a user-friendly platform with strong social media integration for small to medium businesses, while Salesforce is a highly scalable, enterprise-level CRM with extensive, customizable features across sales, service, and marketing.

Frequently Asked Questions

Does HubSpot or Nimble CRM offer a free plan?

HubSpot offers a free plan with basic CRM features. Nimble CRM does not offer a free version, but it does provide a free trial. This lets you test all its features before subscribing.

Which CRM is better for small businesses?

Both Nimble and HubSpot can help businesses. Nimble is designed for small teams and is focused on social CRM. HubSpot is more versatile, with a wider range of tools and integrations, and is suitable for growing businesses.

How secure is my customer data with these CRMs?

Both platforms prioritize customer data security. HubSpot has robust security measures and complies with data privacy regulations. Nimble also has security protocols, but HubSpot generally provides more detailed security information.

How easy is it to get started with these CRMs?

Nimble CRM is known for its intuitive interface and easy-to-get-started interface. HubSpot has a steeper learning curve due to its advanced features, but it provides extensive onboarding resources.

What are the main differences in their customer relationship management features?

HubSpot offers a comprehensive customer relationship management suite with marketing, sales, and service tools. Nimble focuses on social CRM, emphasizing contact enrichment and social media integration.