HubSpot vs Nimble CRM: The Best For You in 2025?

by | Mar 13, 2025

Winner
Hubspot
4.5
  • Marketing
  • Content
  • Automation
  • Commerce
  • Reporting
  • Free Plan Available
  • Paid Plan Starts at $15
Runner Up
nimble
3.0
  • Contact Management
  • Agent & Activities
  • Marketing & Outreach
  • Workflow Templates
  • Business Insights
  • Free trial available
  • Paid plan from $24.90/month
HubSpot vs Nimble CRM

Are you feeling stuck trying to pick the right CRM? It’s tough, right?

You need something that helps you keep track of customers, but there are so many options.

Maybe you’ve heard of HubSpot and Nimble CRM.

They both seem good, but how do you know which one is best for you?

So, let’s break down HubSpot vs Nimble CRM in a simple way. 

Overview

We’ve spent weeks diving deep into both HubSpot and Nimble CRM.

Our team tested each platform, exploring its features, usability, and customer support.

This hands-on experience allows us to provide a real, practical comparison.

Hubspot
4.5out of 5

Ready to grow your business with a powerful all-in-one platform? Get started with HubSpot’s tools today.

Pricing: It has a free plan. The premium plan starts at $15/month.

Key Features:

  • CRM
  • Marketing Automation
  • Analytics & Reporting
Nimble CTA
3out of 5

Overwhelmed by your contacts? Nimble CRM helps you stay organized & build stronger.

Pricing: It has a free trial. Premium plan starts at $24.90/month.

Key Features:

  • Contact management
  • Sales pipeline management
  • Social media integration

What is HubSpot?

Okay, let’s talk about HubSpot. It’s a big name in CRM.

Think of it as a toolbox for your business.

It helps with sales, marketing, and customer service.

Basically, it tries to do it all.

Also, explore our favorite Hubspot alternatives…

What is Hubspot

Our Take

Hubspot

HubSpot is a powerful platform with many features, but you must consider your budget and needs before committing. It’s a good choice for businesses that want a comprehensive solution & are willing to invest in it.

Key Benefits

  • Free CRM: Start with a free plan with basic CRM features.
  • All-in-one platform: Access a marketing, sales, and service tools suite.
  • Extensive community and resources: Benefit from a wealth of knowledge and support.
  • Inbound marketing focus: Attract and engage leads with valuable content.

Pricing

  • Free Tools: Free for up to two users.
  • Marketing Hub Starter: $15/seat/month.
  • Starter Customer Platform: $15/seat/month.
  • Marketing Hub Professional + three seats: $800/month, additional seats at $45/month.
HubSpot Pricing

Pros

  • Comprehensive features and tools.
  • Free CRM option.
  • Strong reputation and brand recognition.
  • Great for inbound marketing.

Cons

  • It can be expensive for small businesses.
  • It can be complex to learn and use.
  • Some features are limited to lower plans.

What is Nimble CRM?

Now, let’s look at Nimble CRM. It’s built for small teams.

It focuses on social media and contacts.

It helps you keep track of relationships.

Nimble tries to make it simple.

Also, explore our favorite Nimble alternatives

Nimble Homepage

Our Take

Nimble CTA

See how Nimble CRM can boost your sales by 30% in 2025. Unlock the power of unified relationship management, social and business data, and streamlined contact management.

Key Benefits

  • Excellent contact management: Organize all your contact details and communication history in one place. No more searching through endless emails!
  • Social media integration: You can see your contacts’ social media activity directly within Nimble, which helps you understand them better.
  • Simple and easy to use: Nimble is known for its user-friendly interface. You’ll be up and running in no time.
  • Affordable pricing: Nimble offers competitive pricing, making it an excellent option for small businesses and startups.
  • Powerful integrations: Connect Nimble with over 200 popular business apps. This expands its functionality even further.

Pricing

  • Monthly: $24.90 per month, 25,000 Contact Records, 2GB/Seat Storage, Nimble Prospector.
Nimble CRM Pricing

Pros

  • Unified Relationship Management
  • Intuitive Interface
  • Powerful Integrations
  • Social Media Integration
  • Excellent Customer Support

Cons

  • Limited Customization
  • Reporting Could Be More Robust
  • Mobile App Functionality
  • Lacks advanced automation features.

Feature Comparison

This comparison evaluates HubSpot, the comprehensive crm tools system known for driving inbound marketing and scaling large sales teams.

Nimble CRM, which specializes in social and relationship management nimble to help small business teams efficiently manage social and business data.

This analysis will clarify which crm tools solution is better for enterprise scale or maximizing personal client relationships.

1. Core Focus and Target Market

  • HubSpot: Serves as a full-stack marketing, sales, and service platform, with the hubspot crm at its core. It is built to support large sales teams and marketing teams focused on rapid business growth and automation.
  • Nimble: Operates as a unified relationship management platform. Its focus is on integrating social and business data from everywhere (social media, email, etc.) to help small business teams with nurturing relationships.

2. Lead and Contact Management

  • HubSpot: Provides robust lead management tools, including scoring, routing, and sales pipeline management. Its hubspot’s free crm tier is excellent for basic contact management and logging all interactions.
  • Nimble: Excels at contact management by automatically aggregating social and business data into nimble contacts. It delivers valuable company insights, making it easy to see all interactions with a sales team member in one place.

3. Social and Data Aggregation

  • HubSpot: Provides social media tools primarily for scheduling posts and tracking mentions, focusing on macro marketing teams activities.
  • Nimble: Its core strength is automatically populating and enriching existing contact records with social and business data from platforms like LinkedIn and Twitter, making relationship management nimble.

4. Sales Pipeline Management

  • HubSpot: Offers visual, customizable sales pipeline management across the sales hub. It is a powerful tool for scaling sales teams and forecasting revenue based on hubspot crm review best practices.
  • Nimble: Features a clear visual sales pipeline for tracking deals. Its simplicity makes it easy for small business teams to manage their deals without the complexity of larger crm tools.

5. Marketing Automation

  • HubSpot: Includes the comprehensive marketing hub, which features sophisticated marketing tools for inbound marketing, landing pages, and advanced workflow automation for sales and marketing teams.
  • Nimble: Lacks deep native marketing automation features. It focuses on enabling personalized outreach to nurture existing contact records and relies on integration for robust email campaigns.

6. Free CRM Offering

  • HubSpot: Offers the hubspot’s free crm tier, which provides generous access to fundamental crm tools and basic sales pipeline management, making it accessible to any budget.
  • Nimble: Does not offer a free CRM tier but provides a limited-time free trial. Its full feature set requires a paid subscription, focusing on delivering a single, unified, paid solution to small business teams.

7. Customization and Extensibility

  • HubSpot: Highly extensible and customizable with custom objects, multiple pipelines, and a marketplace of marketing tools and integrations, supporting complex business processes.
  • Nimble: Customization is limited primarily to creating custom fields to track specific business data. It prioritizes ease of use and instant data aggregation over deep customization of core business processes.

8. Value for Business Growth

  • HubSpot: Provides tremendous value across its free and paid tiers, offering essential crm tools that scale seamlessly to drive business growth by aligning sales and marketing teams efforts.
  • Nimble: Offers value by saving time on manual data entry and research, enabling business professionals and small business teams to focus entirely on nurturing relationships and closing deals.

9. Overall Business Data Scope

  • HubSpot: Designed to manage all business data related to customer journey and internal alignment between sales and marketing teams, supporting complex enterprise-level business processes.
  • Nimble: Specializes in managing social and business data tied to the individual contact, functioning as a relationship-first CRM that helps business professionals with nurturing relationships through enriched, unified profiles.

What to Look For in a CRM Software?

  • Scalability: Can the CRM grow with your business?
  • Integration: Does it connect with your existing tools?
  • Customization: Can you tailor it to your specific needs?
  • User-Friendliness: Is it easy for your team to adopt?
  • Support: Does the provider offer reliable customer support?
  • Data Security: What are the CRM’s privacy policy and security measures?
  • Reporting: Does it provide the insights you need?
  • Budget: Do the crm offers align with your financial capabilities?

Final Verdict

If you need a powerful tool that does almost everything, we pick HubSpot CRM.

It has a free plan and a free trial, so you can test it out.

It’s great for bigger teams.

If you want a simpler tool for social media and contacts, Nimble CRM is good, too.

But for most businesses, HubSpot CRM gives you more.

We’ve tried both, and we know what works.

We’ve looked at many CRMs, including Zoho CRM, but HubSpot offers the most features at the price.

More of Hubspot

Here’s a brief comparison of Hubspot with these software solutions:

  • HubSpot vs GoHighLevel: Hubspot is an all-in-one platform for agencies, with strong marketing automation and white-labeling options.
  • Hubspot vs Pipedrive: It is a sales-focused CRM known for its visual sales pipeline management and intuitive interface, which makes it ideal for tracking deals. Hubspot provides a more comprehensive, all-in-one platform that encompasses sales, marketing, and customer service.
  • Hubspot vs Keap: It (formerly Infusionsoft) specializes in CRM and marketing automation, particularly for small businesses looking to streamline sales processes. Hubspot offers a wider range of marketing, sales, and service features.
  • Hubspot vs ActiveCampaign: It excels in email marketing and marketing automation, with advanced segmentation and conditional logic. However, Hubspot provides a more extensive all-in-one platform that encompasses lead generation.
  • Hubspot vs Clickfunnels: It is dedicated to creating high-converting sales funnels, focusing on landing pages and sales processes. Hubspot, on the other hand, is a broader marketing and sales automation platform.
  • Hubspot vs Folk: It is a simpler CRM solution that excels in straightforward contact management and organization. It is suitable for small teams that prioritize ease of use.
  • Hubspot vs Instantly: It specializes in cold email outreach and lead generation automation. Hubspot provides a much broader suite of tools, including a full CRM, comprehensive email marketing with advanced design capabilities.
  • Hubspot vs ClickUp: It is primarily a project management tool with extensive customization and collaboration features. It allows users to manage tasks, documents, and goals. While it offers some CRM functionalities through custom fields.
  • Hubspot vs Monday CRM: It.com is a work operating system focused on project management, collaboration, and workflow automation. In contrast,
  • Hubspot vs Capsule CRM: It is a simpler, user-friendly contact manager and sales tracker, ideal for small businesses needing organized customer information and clear pipeline views.
  • Hubspot vs Insightly: It combines CRM with strong project management features, making it versatile for businesses requiring both.
  • Hubspot vs Freshsales CRM: It is a sales-focused CRM emphasizing AI-powered lead scoring and sales automation for efficient deal management. Hubspot provides a more extensive all-in-one platform with robust marketing automation features integrated alongside sales and service tools.
  • Hubspot vs Salesforce: It is a powerful, highly customizable enterprise-grade CRM with robust reporting and forecasting capabilities, ideal for large organizations with complex needs.
  • Hubspot vs Zendesk: It is a specialized customer service and support platform, excelling in omnichannel support, ticketing, and advanced AI capabilities for issue resolution.

More of Nimble CRM

Here’s a brief comparison of Nimble CRM with these software solutions:

  • Nimble CRM vs Pipedrive: Nimble CRM excels in social media integration and a unified contact view for relationship nurturing. At the same time, Pipedrive offers a visual sales pipeline for efficient deal management and automation.
  • Nimble vs GoHighLevel: Nimble is great for managing contacts and relationships, especially with social media. It’s often simpler to use. GoHighLevel is a powerful all-in-one platform for marketing agencies.
  • Nimble CRM vs Keap: Nimble CRM focuses on intuitive social media integration and relationship management, whereas Keap delivers robust marketing and sales automation features for comprehensive campaigns.
  • Nimble CRM vs ActiveCampaign: Nimble CRM offers a user-friendly interface with strong social media integration for relationship building, while ActiveCampaign provides powerful marketing automation, segmentation, and detailed analytics.
  • Nimble CRM vs Hubspot: Nimble CRM is known for its social media integration and simplified contact management for relationship building, while HubSpot offers a broad, comprehensive suite for marketing, sales, and customer service.
  • Nimble CRM vs Clickfunnels: Nimble CRM functions as a relationship-focused CRM with social insights; ClickFunnels is a specialized tool for building sales funnels and automating sales pages.
  • Nimble CRM vs Folk: Nimble CRM emphasizes social media integration and comprehensive contact profiles, while Folk focuses on collaborative contact organization and straightforward CRM features with high customizability.
  • Nimble CRM vs Instantly: Nimble CRM provides robust contact and account management with social media integration, whereas Instantly excels in high-volume cold email outreach and advanced email marketing automation.
  • Nimble CRM vs Clickup: Nimble CRM is a dedicated relationship management tool with social integration; ClickUp is a versatile platform for project management, task tracking, and customizable workflows, including CRM functions.
  • Nimble CRM vs Monday CRM: Nimble CRM integrates social media insights for relationship management, while Monday CRM provides highly visual and customizable project and workflow management, including CRM capabilities.
  • Nimble CRM vs Capsule CRM: Nimble CRM offers social media integration and robust contact management for relationship building. Capsule CRM is a simple contact manager focused on tracking sales opportunities.
  • Nimble CRM vs Insightly: Nimble CRM prioritizes social media integration and a unified contact view, while Insightly offers a broader CRM solution with sales pipeline management and project management features.
  • Nimble CRM vs Freshsales CRM: Nimble CRM excels in social selling and contact enrichment via social media, whereas Freshsales CRM offers comprehensive sales automation, detailed reporting, and AI-powered insights.
  • Nimble CRM vs Salesforce: Nimble CRM provides a user-friendly platform with strong social media integration for small to medium businesses, while Salesforce is a highly scalable, enterprise-level CRM with extensive, customizable features across sales, service, and marketing.

Frequently Asked Questions

Does HubSpot or Nimble CRM offer a free plan?

HubSpot offers a free plan with basic CRM features. Nimble CRM does not offer a free version, but it does provide a free trial. This lets you test all its features before subscribing.

Which CRM is better for small businesses?

Both Nimble and HubSpot can help businesses. Nimble is designed for small teams and is focused on social CRM. HubSpot is more versatile, with a wider range of tools and integrations, and is suitable for growing businesses.

How secure is my customer data with these CRMs?

Both platforms prioritize customer data security. HubSpot has robust security measures for hubspot marketing hub & service hub and complies with data privacy regulations. Nimble also has security protocols, but HubSpot generally provides more detailed security information.

How easy is it to get started with these CRMs?

Nimble CRM is known for its intuitive interface and easy-to-get-started interface. HubSpot has a steeper learning curve due to its advanced features, but it provides extensive onboarding resources.

What are the main differences in their customer relationship management features?

From hubspot crm reviews, HubSpot offers a comprehensive customer relationship management suite with marketing, sales, and service tools. Nimble focuses on social CRM, emphasizing contact enrichment and social media integration.

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