Creatio CRM vs Freshsales CRM: Which is The Best One in 2025?

by | Last updated Jun 4, 2025

Winner
freshsales logo
9.0
  • Email Management
  • Workflow Automation
  • Clear and Organized Deals
  • Sales Sequences
  • Awesome Web Forms
  • Free plan available
  • Paid Plans from $9/month
Runner Up
Creatio crm logo
7.5
  • No Code Platform
  • Marketing
  • Sales
  • Credit Unions
  • Industries
  • Free plan available
  • Paid Plans from $25/month
Creatio CRM vs Freshsales CRM

Ever feel like your business tools are a mess? 

That’s the problem many businesses face.

You’re losing deals and frustrating customers.

Let’s break down Creatio CRM vs Freshsales CRM.

We’ll look at what each one does, how they compare, and which might be the best.

Overview

To give you a clear picture, we’ve gone hands-on.

Our team explored each platform, testing key features like lead management, automation, and reporting.

This direct experience lets us provide a real-world, unbiased comparison.

freshsales logo

Want to see Freshsales in action? Start your free trial and visit their website.

9out of 10

Pricing: It has a free plan. The premium plan starts at $9/month.

Key Features:

  • AI-powered insights
  • Built-in phone
  • Deal pipeline management
Creatio CTA

Ready to transform your sales process? Creatio CRM’s low-code platform.

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $25/month.

Key Features:

  • no-code platform
  • Business process automation
  • Comprehensive customer view

What is Freshsales?

Freshsales is a sales CRM. It’s built for ease of use.

It helps teams close deals faster.

Think of it as a friendly sales tool. It focuses on core sales features.

Also, explore our favorite Freshsales CRM alternatives

freshsales logo
Freshsales
9.0

Unlock the power of an all-in-one marketing platform. GoHighLevel gives you everything to manage your marketing.

Key Benefits

  • Intuitive Interface: Get up and running in minutes; no tech skills required.
  • Visual Sales Pipeline: See precisely where your deals stand at a glance.
  • Built-in Phone and Email: Connect with customers directly within the platform.
  • AI-Powered Insights: Get intelligent recommendations to close more deals.

Pricing

Freshsales CRM offers four pricing tiers:

  • Growth ($9/user/month): Adds features like visual sales pipelines, email marketing, and basic reporting.
  • Pro ($39/user/month): Unlocks advanced features like AI-powered insights, multiple sales pipelines, and time-based automation.
  • Enterprise ($59/user/month): For large teams needing custom reporting, dedicated account management, and advanced security features.
Freshsales crm pricing

Pros

  • Easy to navigate and use.
  • Affordable pricing plans.
  • Excellent customer support.
  • The mobile app is very convenient.

Cons

  • Limited customization options.
  • It can be slow at times.
  • Reporting could be more robust.

What is Creatio CRM?

Think of Creatio CRM as a super flexible tool.

It helps businesses manage sales, marketing, and service.

It’s built for those who want to customize everything.

You get a platform that changes with your needs.

Also, explore our favorite Creatio CRM alternatives

Creatio CTA
Creatio CRM
7.5

Boost your sales processes and automate workflows with Creatio’s no-code platform. See a 15% increase in efficiency and save 10 hours per week.

Key Benefits

  • Visual workflow builder: Map out and automate your sales and marketing processes with drag-and-drop ease.
  • No-code platform: Customize the CRM without any coding knowledge.
  • Robust analytics: Track key metrics and get deep insights into your sales performance.
  • Industry-specific solutions: Choose from tailored solutions for finance and real estate industries.

Pricing

Creatio offers a free trial. They have a few different pricing tiers based on the features you need:

  • Growth: $25/user/month. Basic CRM features for small teams.
  • Enterprise: $55/user/month. Adds marketing automation and advanced customization.
  • Unlimited: $85/user/month. Includes everything plus AI-powered features and premium support.
Creatio CRM Pricing

Pros

  • Extremely flexible.
  • Powerful automation.
  • Great for complex sales processes.
  • Offers a free trial.
  • Strong customer support.

Cons

  • Higher price point than some competitors.
  • The steep learning curve for advanced features.
  • Not ideal for small businesses.
  • Mobile apps could be improved

Feature Comparison

Let’s dive into the core differences.

We’ll break down key features to help you compare Freshsales vs Creatio directly.

This helps real users find the best crm software for their needs.

1. Contact Management

  • Creatio CRM provides a 360-degree view of customer information. It excels at complex contact management and allows for deep personalization.
  • Freshsales focuses on ease of use. It offers a user-friendly approach to managing contacts and quick access to essential details.

2. Deal Management & Opportunity Management

  • Creatio CRM offers robust opportunity and deal management with detailed sales pipelines. Sales forecasting is highly customizable.
  • Freshsales: This tool Simplifies deal management with a visual pipeline. It offers straightforward sales forecasting tools.
Freshsales Web Forms

3. Workflow & Workflow Management

  • Creatio CRM: This excels in workflow management with its low-code platform. It lets you automate complex business processes and streamline operations.
  • Freshsales: This offers basic workflow automation to streamline routine tasks.

4. Email Marketing & Email Tracking

  • Creatio CRM: This integrates email marketing with its CRM. Offers advanced email tracking and personalization.
  • Freshsales: Provides basic email marketing tools and email tracking. Freshsales provides solid features for core sales needs.

5. Integration

  • Creatio CRM: This offers extensive integration options. Creatio provides a wide range of APIs and connectors.
  • Freshsales: Provides standard integration capabilities. Freshsales and Creatio both provide integrations, but Creatio offers more.

6. User Interface

  • Creatio CRM: This is Powerful, but the user interface can be complex. It caters to those who need deep customization.
  • Freshsales: Known for its clean and user-friendly interface. Making it easy to navigate.
tixae prototype creation

7. Lead Generation & Sales Force Automation Software

  • Creatio CRM: Provides robust lead generation and sales force automation software features.
  • Freshsales offers core lead generation tools and sales force automation software to simplify the sales process. The tools compare fresh sales to creation in this area, with Creatio being more in-depth.

What to Look for When Choosing CRM Software?

  • Scalability is key; choose a CRM that grows with you.
  • Consider your team’s technical skills; is a low-code option needed?
  • Analyze your budget; factor in long-term costs and upgrades.
  • Evaluate integration needs; ensure seamless connections with other tools.
  • Prioritize user-friendliness; a complex CRM can hinder adoption.
  • Focus on core features; avoid paying for unused functionality.
  • Review customer support; reliable assistance is crucial.
  • Check for mobile accessibility; on-the-go access is often vital.
  • Look for strong data security measures.
  • Always test with a free trial before committing.

Final Verdict

If you need deep control and lots of options, Creatio CRM is strong.

It’s built for complex setups.

But it can be pricey. For most, Freshsales wins.

It’s easy to use and costs less. It helps build good customer relationships.

It’s a solid management software choice.

We tested both. We think Freshsales is the better fit for most businesses.

It balances features and price well. Try it out. You’ll see why.

More of Freshsales CRM

Here’s a brief comparison of Freshsales CRM with these software solutions:

  • Freshsales CRM vs Gohighlevel: Freshsales CRM focuses on AI-driven sales automation and pipeline management, while GoHighLevel is a broader platform offering extensive marketing, sales, and agency automation features.
  • Freshsales CRM vs Pipedrive: Freshsales CRM provides a comprehensive sales solution with integrated communication and AI, whereas Pipedrive excels in visual sales pipeline organization and deal tracking.
  • Freshsales CRM vs Keap: Freshsales CRM emphasizes intuitive sales management and AI-powered insights; Keap offers powerful sales and marketing automation with a focus on contact management.
  • Freshsales CRM vs ActiveCampaign: Freshsales CRM is a dedicated sales CRM with built-in phone and email; ActiveCampaign is strong in marketing automation, email campaigns, and advanced segmentation.
  • Freshsales CRM vs Hubspot: Freshsales CRM offers AI-powered sales tools and a quicker setup; HubSpot provides an extensive all-in-one suite covering marketing, sales, and customer service.
  • Freshsales CRM vs Clickfunnels: Freshsales CRM is a sales-focused CRM for managing customer interactions, whereas ClickFunnels is a specialized tool for building sales funnels and landing pages.
  • Freshsales CRM vs Folk: Freshsales CRM offers a comprehensive sales platform with AI and automation; Folk focuses on simple, collaborative contact management and visual pipeline organization.
  • Freshsales CRM vs Instantly: Freshsales CRM is a full-fledged sales CRM with robust features; Instantly is primarily an email outreach and cold email automation tool.
  • Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
  • Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
  • Freshsales CRM vs Capsule CRM: Freshsales CRM offers a more robust sales CRM with AI features; Capsule CRM focuses on straightforward contact management and sales opportunity tracking.
  • Freshsales CRM vs Insightly: Freshsales CRM is a dedicated sales tool with AI and comprehensive sales automation; Insightly provides a broader CRM experience, including strong project management capabilities.
  • Freshsales CRM vs Salesforce: Freshsales CRM offers an intuitive, AI-powered sales platform with competitive pricing; Salesforce is a highly customizable, enterprise-grade CRM with an extensive ecosystem and advanced features.

More of Creatio CRM

Here’s a brief comparison of Creatio CRM with these software solutions:

  • Creatio CRM vs Gohighlevel: Creatio CRM is a robust, highly customizable platform with powerful workflow and marketing automation. At the same time, GoHighLevel is an all-in-one sales and marketing solution with built-in features like website builders and funnels.
  • Creatio CRM vs Pipedrive: Creatio CRM offers comprehensive process automation and no-code customization for diverse business workflows, whereas Pipedrive specializes in visual sales pipeline management, simplifying deal tracking.
  • Creatio CRM vs Keap: Creatio CRM provides extensive sales automation and AI-powered insights for complex processes, while Keap focuses on simplifying contact management, email marketing, and appointments for small businesses.
  • Creatio CRM vs ActiveCampaign: Creatio CRM delivers a unified platform for automating sales, service, and marketing processes with deep customization; ActiveCampaign excels in intelligent marketing automation, segmentation, and email campaigns.
  • Creatio CRM vs Hubspot: Creatio CRM emphasizes highly customizable workflows and robust process automation, while HubSpot offers a broader, more integrated suite for marketing, sales, and customer service, known for ease of use.
  • Creatio CRM vs Clickfunnels: Creatio CRM is a comprehensive CRM focused on managing customer relationships and automating business processes; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
  • Creatio CRM vs Folk: Creatio CRM provides powerful marketing automation and detailed analytics for complex needs. Folk is a user-friendly, collaborative contact management system best suited for smaller teams.
  • Creatio CRM vs Instantly: Creatio CRM offers broad CRM capabilities with robust workflow automation and marketing campaigns, while Instantly focuses specifically on automated cold email outreach and lead nurturing.
  • Creatio CRM vs Clickup: Creatio CRM is a dedicated, process-driven CRM platform with strong automation; ClickUp is a versatile work management tool that includes CRM features alongside project and task management.
  • Creatio CRM vs Monday CRM: Creatio CRM provides advanced sales and marketing automation with extensive customization, while Monday CRM emphasizes visual workflows and team collaboration, often used for project management.
  • Creatio CRM vs Capsule CRM: Creatio CRM offers a robust, scalable platform with comprehensive automation and no-code capabilities. Capsule CRM is a simpler contact management system focused on tracking sales opportunities.
  • Creatio CRM vs Insightly: Creatio CRM provides a comprehensive, no-code platform for automating sales, service, and marketing processes; Insightly offers a feature-rich CRM with project management and relationship linking.
  • Creatio CRM vs Salesforce: Creatio CRM provides a flexible, process-driven platform with strong no-code customization; Salesforce is an industry-leading, highly scalable, and comprehensive enterprise CRM with a vast app ecosystem.

Frequently Asked Questions

Is Creatio CRM better than Freshsales?

It depends on your needs. Creatio is more powerful and customizable, which is good for large, complex businesses. Freshsales is simpler and cheaper, which is better for smaller teams needing a solid sales CRM.

Which CRM offers better integration options?

Creatio CRM offers more extensive integration options. Its wider range of APIs and connectors allows for deeper connections with other business tools.

Is Freshsales user-friendly?

Yes, Freshsales is known for its user-friendly interface. It’s designed to be easy to learn and use, which makes it a good option for teams that need a quick setup.

What are the key differences in pricing?

Freshsales is generally more affordable, starting at a lower price point. Creatio CRM is more expensive but offers more advanced features and customization.

Which CRM is best for sales forecasting?

Both offer sales forecasting, but Creatio’s is more customizable. Freshsales provides simpler, visual forecasting, which is ideal for smaller teams needing quick insights.