Salesforce vs Close CRM: Which is The Best For You in 2025?

by | Last updated Jun 4, 2025

Winner
Salesforce
9.0
  • Supercharged Sales Cloud
  • Personalized Outreach
  • Commerce Cloud
  • Customer Support Tracking
  • Cool Email Templates
  • Free plan available
  • Paid Plan Starts at $25/month
Runner Up
Close CRM
7.5
  • CRM Overview
  • Communication
  • Automation
  • Cool integrations
  • Sales AI
  • Free plan available
  • Paid Plans from $35/month
Salesforce vs Close CRM

Feeling lost trying to pick the right CRM?

You’ve heard of Salesforce and Close CRM, but which one fits your needs? 

Imagine picking the wrong one.

You could waste time and money or miss out on sales. 

This article breaks down Salesforce vs Close CRM in simple terms. 

Overview

We’ve spent hours diving into both Salesforce and Close CRM.

Running real-world sales scenarios and comparing their features side-by-side.

This hands-on experience allows us to give you a clear, practical assessment of which CRM is a better fit for your business.

Salesforce

Ready to explore the world’s leading CRM? Sign up for a free trial of Salesforce!

9out of 10

Pricing: It has a free plan. The premium plan starts at $25/month.

Key Features:

  • Built-in Phone & Email
  • AI-Powered Insights
  • Deal Management
Close CRM Logo

Ready to boost your team’s productivity and streamline your workflow?

7.5out of 10

Pricing: Free trial available. The premium plan starts at $35/month.

Key Features:

  • Built-in Calling
  • Email Automation
  • Lead Management

What is Salesforce?

Salesforce? Think of it as a super-powered tool.

It helps businesses manage customer stuff. All in one place.

You get sales, service, marketing. Everything. It’s big and can do a lot.

Also, explore our favorite Salesforce alternatives

Salesforce
Salesforce
9.0

Ready to see what Salesforce can do for you? Start your free trial today and experience it!

Key Benefits

  • Industry leader: Salesforce dominates the CRM market for a reason.
  • Highly customizable: Tailor Salesforce to fit your exact needs.
  • Massive ecosystem: Integrate with thousands of apps and services.
  • Scalable solution: Grow your business without outgrowing your CRM.

Pricing

Salesforce offers a variety of plans to fit your budget:

  • Starter Suite: $25/user per month
  • Pro Suite: $100/user per month
  • Enterprise: $165/user per month
  • Unlimited: $330/user per month
  • Einstein 1 sales: $500/user per month
Salesforce Pricing

Pros

  • Industry-leading CRM solution.
  • Highly customizable.
  • Robust reporting and analytics.
  • Great customer support.
  • Industry-leading CRM solution.

Cons

  • It can be expensive.
  • Steep learning curve.
  • Setup can be complex.
  • Updates can be disruptive.

What is Close CRM?

Close CRM? It’s all about sales.

It’s built for closing deals. Think simple and focused.

It helps you talk to leads. Fast. You can call and email right in it.

Also, explore our favorite Close CRM alternatives

Close CRM Logo
Close CRM
7.5

Boost sales and productivity with Close CRM’s built-in calling, email sequences, and automation.

Key Benefits

  • Built-in calling: Make and receive calls directly within Close.
  • Powerful email sequences: Automate your outreach and follow-up.
  • Advanced reporting: Track your progress and identify areas for improvement.
  • Sales automation: Streamline repetitive tasks and save time.
  • Dedicated support: Get help from their expert team when you need it.

Pricing

  • Essentials: $35/seat/month.
  • Growth: $99/seat/month.
  • Scale: $139/seat/month.
Close CRM Pricing

Pros

  • Best built-in calling feature.
  • Saves me so much time.
  • The email sequences are compelling.
  • The reporting gives me valuable insights.
  • The support team is accommodating.

Cons

  • More expensive than some CRMs.
  • The interface can feel a bit overwhelming at first.
  • The mobile app could be more robust.
  • It has a steep learning curve.

Feature Comparison

Let’s dive into the core of these two CRM systems.

This comparison focuses on key features.

Showing how each CRM solution handles crucial aspects of customer relationship management without discussing price.

1. Contact Management

  • Salesforce offers extensive contact management. It allows you to store detailed information, track interactions, and segment contacts. It’s a robust CRM tool for large databases.
  • Close CRM focuses on streamlined contact management. It’s designed for quick access to contact details and efficient communication, making it ideal for smaller teams.

2. Sales Automation

  • Salesforce: Through its Sales Cloud, Salesforce provides powerful sales automation. It automates complex sales workflows, freeing up your rep to focus on closing deals.
  • Close CRM: Offers simpler sales automation—Automate email sequences and follow-ups, enhancing your sales process without overwhelming complexity.
Personal Ecperience with Salesforce

3. Customer Support

  • Salesforce: Features comprehensive customer support tools. Manage cases, provide self-service options, and track customer satisfaction.
  • Close CRM: Offers basic customer support through email and phone integration. It’s more focused on proactive sales than reactive support.

4. Marketing Automation

  • Salesforce: Includes advanced marketing automation capabilities. Create targeted campaigns, track leads, and measure ROI.
  • Close CRM: Integrates with third-party marketing automation tools. It focuses on sales, not extensive marketing features.

5. Cloud-Based Access

  • Salesforce: A fully cloud-based platform. Access your data from anywhere, anytime, on any device.
  • Close CRM: Also a cloud-based solution. It provides reliable access and real-time updates for your team.

6. Sales Workflow Customization

  • Salesforce: Offers highly customizable sales workflow options. Tailor the platform to match your unique business processes.
  • Close CRM: Provides a simpler, more streamlined sales workflow. It’s designed for quick setup and immediate use.
Top Benefits of Close CRM

What to Look For When Choosing CRM Software?

  • Ease of Use: How quickly can your team adopt it?
  • Integration Needs: Does it connect with your existing tools?
  • Scalability: Can it grow with your business?
  • Specific Industry Needs: Does it cater to your industry’s unique requirements?
  • Mobile Accessibility: Can your team access it on the go?
  • Reporting and Analytics: Does it provide the insights you need?
  • Customer Support: What level of support is offered?
  • Security: How secure is your customer data?
  • Customization Options: Can you tailor it to your specific workflows?
  • Training and Onboarding: How easy is it to get your team started?

Final Verdict

So, which one wins? For many, Close CRM is the better choice.

Why? It’s simple. It helps you manage sales directly.

The built-in calling is a game-changer. Plus, it’s easy to learn.

If your focus is closing deals, Close CRM shines.

Salesforce is powerful, but it can be too much. We’ve tested both. 

 You’ll know right away. We’re here to help you pick the right tool, no fluff.

It’s just what works.

More of Salesforce

Here’s a brief comparison of Salesforce with these software solutions:

  • Salesforce vs Gohighlevel: Salesforce is an enterprise-level CRM with extensive customization, ideal for large organizations, whereas GoHighLevel offers an all-in-one marketing and sales platform, often favored by small businesses and agencies.
  • Salesforce vs Pipedrive: Salesforce is a comprehensive, highly customizable CRM for sales, marketing, and service, while Pipedrive focuses on intuitive visual sales pipeline management for streamlined sales processes.
  • Salesforce vs Keap: Salesforce offers a vast, customizable CRM ecosystem for businesses of all sizes; Keap provides integrated sales and marketing automation, particularly strong for smaller firms.
  • Salesforce vs ActiveCampaign: Salesforce is a broad, enterprise-grade CRM with powerful sales automation, whereas ActiveCampaign excels in marketing automation, email campaigns, and customer journey visualization.
  • Salesforce vs Hubspot: Salesforce emphasizes deep customization and robust reporting for complex business needs, while HubSpot offers an integrated suite of marketing, sales, and service tools with a more user-friendly interface.
  • Salesforce vs Clickfunnels: Salesforce is a comprehensive CRM for managing customer relationships and sales; ClickFunnels is specifically designed as a sales funnel builder to guide customers through a conversion path.
  • Salesforce vs Folk: Salesforce is a highly scalable, feature-rich CRM for complex operations and large enterprises; Folk provides a simpler, collaborative contact management and relationship-building tool.
  • Salesforce vs Instantly: Salesforce is a broad CRM platform that covers various aspects of customer management; Instantly specializes in automated cold email outreach and lead generation for targeted campaigns.
  • Salesforce vs ClickUp: Salesforce is a dedicated, powerful CRM for managing customer interactions and sales processes; ClickUp is a versatile work management platform that includes CRM functionalities within its broader project management tools.
  • Salesforce vs Monday: Salesforce is a robust CRM with extensive data models for complex workflows across diverse industries; Monday CRM offers highly customizable visual workflows and is often used by companies already on Monday.com for project management.
  • Salesforce vs Capsule: Salesforce is an enterprise-grade CRM suitable for large organizations with complex needs; Capsule CRM is a simpler, user-friendly CRM, ideal for small to medium-sized businesses focused on core contact and sales tracking.
  • Salesforce vs Insightly: Salesforce provides a comprehensive, highly customizable CRM for diverse business needs; Insightly offers a versatile CRM with integrated project management, often favored by small to mid-sized businesses for its ease of use.
  • Salesforce vs Freshsales CRM: Salesforce is a highly customizable and scalable CRM with advanced features for large organizations; Freshsales CRM focuses on AI-driven sales insights and automation for streamlined sales management, often preferred by smaller teams.

More of Close CRM

Here’s a brief comparison of Close CRM with these software solutions:

  • Close CRM vs Gohighlevel: Close CRM focuses on sales teams with built-in calling and email for efficiency, while GoHighLevel is an all-in-one platform integrating sales, marketing automation, and lead generation.
  • Close CRM vs Pipedrive: Close CRM emphasizes robust communication tools and automation for inside sales. At the same time, Pipedrive is known for its intuitive visual sales pipeline management for small to medium businesses.
  • Close CRM vs Keap: Close CRM is a sales-focused CRM with built-in calling and email sequences, whereas Keap offers more comprehensive marketing automation and e-commerce integrations.
  • Close CRM vs ActiveCampaign: Close CRM excels in streamlined sales processes and communication tools, while ActiveCampaign provides more extensive marketing automation, advanced segmentation, and detailed customer journey tracking.
  • Close CRM vs HubSpot: Close CRM is designed for sales teams and prioritizes built-in calling and rapid deal closing, while HubSpot offers a broader suite that encompasses marketing, sales, and customer service.
  • Close CRM vs Clickfunnels: Close CRM is a sales-oriented CRM for managing leads and deals; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
  • Close CRM vs Folk: Close CRM is a sales-focused CRM with robust sales automation and built-in communication, while Folk offers flexible, collaborative contact management with a focus on organization and simple outreach.
  • Close CRM vs Instantly: Close CRM provides a comprehensive sales CRM with integrated calling and broader sales automation, while Instantly specializes in high-volume cold email outreach and deliverability.
  • Close CRM vs Clickup: Close CRM is a dedicated sales CRM for pipeline management and communication, whereas ClickUp is a versatile work operating system with project management, task organization, and customizable CRM capabilities.
  • Close CRM vs Monday CRM: Close CRM is a specialized sales CRM with advanced automation for closing deals. Monday CRM is a visual work OS offering customizable workflows for various business functions, including sales.
  • Close CRM vs Capsule CRM: Close CRM offers robust sales automation and built-in communication for dedicated sales teams. Capsule CRM is a simpler, more affordable contact manager primarily for basic relationship tracking.
  • Close CRM vs Insightly: Close CRM is mainly a sales-focused CRM with strong communication tools. At the same time, Insightly offers a broader CRM solution that includes robust project management and more extensive integrations.
  • Close CRM vs Freshsales CRM: Close CRM emphasizes sales efficiency with built-in communication and automation. Freshsales CRM provides a comprehensive solution with advanced sales automation and in-depth reporting.
  • Close CRM vs Salesforce: Close CRM is a sales engagement platform for SMBs with integrated calling and email, while Salesforce is an extensive, highly customizable enterprise-level CRM with broad sales, marketing, and service capabilities.
  • Close CRM vs Zendesk: Close CRM is specifically built for sales teams and has robust calling and email features. At the same time, Zendesk is primarily a customer service platform focused on ticketing and support management.

Frequently Asked Questions

Is Salesforce too complex for small businesses?

Yes, Salesforce can be overwhelming. Its many features are built for larger enterprises, and small businesses might find them costly and time-consuming to implement. Consider whether you need all its advanced tools or if a simpler CRM is sufficient.

Does Close CRM offer a free trial?

Yes, Close CRM offers a free trial. You can test its features and see if they fit your sales process before committing. This allows you to experience its built-in calling and email automation firsthand.

Which CRM is better for managing a high volume of leads?

Salesforce is better. Its robust features and scalability allow it to handle a large number of leads. It also offers advanced segmentation and automation to manage complex sales pipelines.

Can Close CRM integrate with my existing marketing tools?

Close CRM integrates with some, but not as many as Salesforce. Because it focuses on sales, marketing integrations are more limited. Before choosing, check if your specific tools are compatible.

Which CRM provides better customer support?

Salesforce offers more comprehensive customer support. It includes various resources, from online help to dedicated support teams. Close CRM provides basic support, primarily through email and phone.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

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